content specialist

HR Ways

About the job: Social Media Specialist| Karachi| Pakistan| PKR SalaryClient Company Introduction:Role OverviewWe are looking for a creative, data-driven Social Media Specialist who uses AI as their primary working tool. This is not a traditional social media role &mdash; you are expected to run end-to-end content pipelines, generate visuals, write platform-ready copy, schedule, and report, all powered by AI. You will bring an AI-first mindset that reduces manual effort and multiplies output quality across every client account we manageKey Responsibilities<ul><li>Plan and manage monthly content calendars for multiple clients across LinkedIn, Instagram, TikTok, Facebook, and X (Twitter)</li><li>Use AI to write all platform-specific captions, scripts, and copy &mdash; draft, refine, and adapt entirely through AI tools</li><li>Generate AI-powered visuals and graphics for every post, story, and campaign without relying on a separate designer for routine content</li><li>Build and manage automated workflows for content approval, scheduling, and cross-platform publishing</li><li>Monitor trends, brand mentions, and competitor activity using AI, and suggest reactive content topics based on what is gaining traction</li><li>Produce AI-generated monthly performance reports with clear insights, top-performing content breakdowns, and forward-looking recommendations</li><li>Continuously A/B test captions, creatives, and formats to improve engagement and reach</li><li>Repurpose long-form content &mdash; blogs, podcasts, videos &mdash; into short-form platform-ready assets using AI</li><li>Collaborate with account managers and clients to align social activity with campaign goals and brand voice</li></ul>AI Tools &amp; How They Are UsedHow It Improves the WorkChatGPTFull content generation &mdash; monthly calendars, captions, hashtag sets, scripts, campaign briefs, and repurposing long-form content into short platform postsClaudeBrand voice refinement, bulk proofreading, tone consistency, summarising analytics into client-ready report copy, and drafting strategy notesDALL&middot;E &amp; Nano Banana 2Combined AI image generation for all post visuals, story covers, ad creatives, and campaign imagery &mdash; producing on-brand assets at scale without a designerMake.comEnd-to-end content pipeline automation &mdash; approval flows, scheduling triggers, cross-platform publishing, and client notification workflowsPabblyAutomating repetitive tasks &mdash; form submissions, lead capture from social, approval routing, and CRM data syncAll tools above are in active used by us. Candidates must demonstrate real experience with at least three during the interview.Qualifications &amp; Experience<ul><li>2+ years of social media management experience across multiple platforms</li><li>Demonstrated, hands-on experience using AI tools for content creation, scheduling, or reporting</li><li>Strong copywriting skills with the ability to adapt tone and format per platform</li><li>Experience building or managing automated workflows using no-code tools</li><li>Analytical mindset &mdash; comfortable interpreting performance data and turning it into action</li><li>Creative eye for social visuals and an understanding of what performs on each platform</li><li>Bonus: Experience managing multiple client accounts or working in an agency environment</li></ul>What We Offer:<ul><li>﻿﻿Market Competitive Salary</li><li>Two Eid bones for permanent employees</li></ul>Other Details:<ul><li>Timings: 10 am to 6 pm</li><li>Location: Karachi, Pakistan</li><li>Work Mode: Onsite</li><li>Working Days: Monday - Friday</li></ul>Job Type: Full-timeWork Location: In person

Social Media Specialist

FMCG

Position Title: PR Specialist Department: Marketing Reporting To: Senior Digital Marketing LeadRole Overview: We are looking for a dynamic and well-connected PR Specialist who will be responsible for managing influencer relationships, supporting PR initiatives, and coordinating communication for key campaigns. The ideal candidate should have strong networking skills, an understanding of the digital landscape, and the ability to support campaign planning and execution across platforms.Key Responsibilities:<ul><li>Build and maintain strong relationships with influencers, creators, and media partners</li><li>Coordinate influencer onboarding and communication for campaigns</li><li>Support planning and execution of PR campaigns and brand collaborations</li><li>Manage outreach for product launches, events, and brand initiatives</li><li>Coordinate closely with the digital team for campaign rollouts</li><li>Support social media posting coordination and content scheduling</li><li>Assist in planning and execution of major marketing campaigns</li><li>Track influencer deliverables and campaign timelines</li><li>Monitor campaign performance and engagement trends</li><li>Maintain proper documentation of influencer databases and PR activities</li></ul>Please proceed with sourcing relevant profiles, and we can align on shortlisted candidates accordingly.Looking forward to your supportJob Type: Full-timePay: From Rs80,000.00 per monthWork Location: In person

PR Specialist

Omfort Pvt.Ltd

Company: Aerothotic Footwear Industry: DTC eCommerce (Footwear) Location: Tariq Road Office Job Type: Full-Time Compensation: Based on ExperienceAbout the RoleAerothotic is a US-based direct to consumer footwear brand focused on everyday comfort. We are looking for a Meta Ads Growth Specialist to fully own performance on Facebook &amp; Instagram Ads.This role is not just media buying. You will be responsible for creative testing strategy, messaging, and scaling, working closely with our internal team.If you expect to only be handed creatives and adjust budgets, this role is not a fit.Key ResponsibilitiesMeta Ads Management<ul><li>Plan, launch, and optimize Meta ad campaigns (cold, warm, retargeting)</li><li>Manage budgets, CBOs, exclusions, and scaling decisions</li><li>Monitor performance metrics (CPA, ROAS, MER)</li><li>Identify ad fatigue and take action quickly</li></ul>Creative Strategy &amp; Testing (Core Responsibility)<ul><li>Analyze ad-level performance daily</li><li>Identify winning hooks, angles, and messaging themes</li><li>Write ad copy (primary text, headlines, descriptions)</li><li>Plan weekly creative tests (what to test, why, and how)</li><li>Repurpose existing creatives into new variations and angles</li></ul>You will own the creative testing strategy. Video editing or design may be handled by others, but you are responsible for deciding what should be tested.UGC &amp; Content Direction<ul><li>Review UGC videos and identify strengths/weaknesses</li><li>Suggest improvements to hooks, pacing, and messaging</li><li>Organize creatives by angle (comfort, daily wear, gifting, travel, etc.)</li><li>Coordinate with team members or creators when new content is required</li></ul>Funnel &amp; Audience Strategy<ul><li>Structure cold, warm, and retargeting campaigns</li><li>Manage exclusions (recent purchasers, existing customers)</li><li>Adapt messaging based on funnel stage and promotions</li><li>Support promo-driven campaigns (discounts, bundles, seasonal offers)</li></ul>Reporting &amp; Insights<ul><li>Provide bi-weekly performance summaries with insights</li><li>Share clear recommendations (scale, pause, test next)</li><li>Track creative-level performance, not just campaigns</li><li>Tie ad performance to revenue and business goals</li></ul>What We&rsquo;re Looking ForRequired:<ul><li>2+ years experience running Meta Ads for eCommerce brands</li><li>Strong understanding of creative testing and ad fatigue</li><li>Confident ad copywriting skills</li><li>Ability to work independently and take ownership</li><li>Strong written English communication</li></ul>Nice to Have:<ul><li>Experience with Shopify brands</li><li>Experience with UGC driven campaigns</li><li>Familiarity with US audiences</li><li>Experience running promotion-heavy accounts</li></ul>Hiring ProcessShort practical task required for shortlisted candidates<ul><li>Practical test task (creative analysis + ad ideas)</li><li>Short interview</li><li>30-day probation with clear performance expectations</li></ul>How to ApplyPlease apply with:<ul><li>Your resume</li><li>Examples of Meta Ads accounts you&rsquo;ve worked on</li></ul>Job Type: Full-timePay: Rs90,000.00 - Rs110,000.00 per monthWork Location: In person

Metadata and Ads Specialist

TalentPop App

<div>
 TalentPop is a fast-growing e-commerce support company dedicated to helping brands thrive in today&rsquo;s digital landscape. As we expand, we&rsquo;re looking for a creative and results-driven Social Media Marketing Specialist to join our team. If you&rsquo;re passionate about building engaging online communities, driving brand awareness, and turning followers into customers, we&rsquo;d love to meet you!
 
 
 
 What You&rsquo;ll Do
 
 
 
 <ul>
 <li>
 Develop and execute social media strategies across platforms (Facebook, Instagram, TikTok, LinkedIn, etc.) to grow reach and engagement.
 </li>
 <li>
 Plan, create, and schedule engaging content (graphics, videos, captions, and stories) aligned with brand voice and campaign goals.
 </li>
 <li>
 Monitor performance metrics and optimize campaigns based on insights.
 </li>
 <li>
 Stay up-to-date on trends, competitor activity, and platform updates to keep our content fresh and relevant.
 </li>
 <li>
 Collaborate with the marketing team on integrated campaigns, paid ads, and influencer partnerships.
 </li>
 <li>
 Engage with our online community by responding to comments, messages, and fostering meaningful interactions.
 </li>
 <li>
 Support email and digital marketing initiatives with social-first content ideas.
 
 
 </li>
 </ul>
 
 What We&rsquo;re Looking For
 
 
 
 <ul>
 <li>
 At least 1 year of experience managing social media accounts for a brand or agency.
 </li>
 <li>
 Strong copywriting and content creation skills with an eye for visual storytelling.
 </li>
 <li>
 Solid understanding of social media analytics and reporting.
 </li>
 <li>
 Familiarity with paid ads, influencer outreach, or SEO is a plus.
 </li>
 <li>
 Highly organized, creative, and adaptable in a fast-paced environment.
 
 
 </li>
 </ul>
 
 Technical Requirements
 
 
 
 <ul>
 <li>
 Stable DSL, Cable, or Fiber internet connection (minimum 15 mbps for both download and upload speed).
 </li>
 <li>
 Personal PC or laptop with a minimum i5 processor.
 
 
 </li>
 </ul>
 
 What We Offer
 
 
 
 <ul>
 <li>
 Annual performance-based salary increases.
 </li>
 <li>
 Health and dental insurance or a monthly health stipend.
 </li>
 <li>
 Paid Time Off.
 </li>
 <li>
 Holiday Bonus.
 </li>
 <li>
 Recognition and performance incentives.
 </li>
 <li>
 Career growth opportunities in a rapidly scaling company.
 
 
 </li>
 </ul>
 
 Important:
 
 To be considered for this position, please make sure to include the following application code in your submission:
 
 SMM25
 
 . This code helps us quickly identify applicants for the Social Media Marketing Specialist role. Applications submitted without this code may experience delays in processing. Be sure to highlight it clearly when you apply so our recruitment team knows you&rsquo;ve carefully read the job posting.
 
 
 
 Ready to Join Us?
 
 
 
 Be part of TalentPop&rsquo;s mission to help brands grow and succeed online. Apply now and bring your creativity, strategy, and passion for social media to our team!
</div>

Social Media Marketing Specialist

The Citizens Foundation (TCF)

DescriptionThe Citizens Foundation (TCF) is seeking a Digital Content Design Specialist to craft creative, high-quality scripts for its teacher training courses, including digital video content and scripts for guided courses within the Teacher Development Program. This role is pivotal in creating impactful scripts that drive teacher professional development through both video and guided training materials.The ideal candidate will work closely with instructional designers, subject matter experts, and trainers to ensure that scripts are aligned with learning objectives, support continuous professional growth and enhance the effectiveness of the teacher training experience.Required Skills<ul><li>Fluent in English and Urdu, with excellent writing and editing abilities for clear and creative scripts.</li><li>Strong interpersonal, communication, and collaboration skills for working with teams and stakeholders.</li><li>Skilled in designing culturally responsive content for diverse teacher audiences.</li><li>Proficient in instructional design models and adult learning principles to create effective scripts.</li><li>Interest in using AI and educational technologies to enhance video content and create better learning experiences.</li><li>Strong critical thinking skills to adapt scripts based on feedback and evolving needs.</li><li>Highly organized, with strong task and deadline management.</li><li>MS Office skills for documentation and reporting.</li></ul>EducationBachelor&rsquo;s degree in education, curriculum design, instructional design, educational technology, social sciences, or a related field.Experience1-2 years of classroom teaching experience or of developing educational videos or trainings in teacher professional development settings.Job Type: Full-timeApplication Question(s):<ul><li>What is your current salary?</li><li>Please share your expected salary.</li><li>How many years of experience do you have?</li></ul>Work Location: In person

Instructional Design Associate

Icon Group of Companies

Icon Global (Private) Limited is looking for a talented and creative Content Writer to join our growing team. You will be responsible for creating engaging and informative content for various platforms, including our website, blog, social media, and marketing materials.Responsibilities:<ul><li>Write high-quality, original, and engaging content across various formats, including articles, blog posts, website copy, social media posts, email newsletters, and more.</li><li>Research and gather information on assigned topics.</li><li>Optimize content for SEO and target keywords.</li><li>Ensure all content is consistent with brand voice and style guidelines.</li><li>Collaborate with the marketing team to develop and execute content strategies.</li><li>Brainstorm and pitch content ideas.</li><li>Identify content gaps and opportunities for improvement.</li><li>Proofread and edit content for accuracy and clarity.</li><li>Collaborate with designers and developers to ensure seamless content integration.</li><li>Assist with other marketing and communications tasks as needed.</li></ul>Qualifications:<ul><li>Bachelor's degree in English, Communications, or a related field.</li><li>At least 1 year of experience as a content writer or similar role.</li><li>Strong writing and editing skills with a keen eye for detail.</li><li>Ability to adapt writing style to different audiences and platforms.</li><li>Proven ability to work independently and meet deadlines.</li></ul>Job Timing: 02:00 PM-11:00 PMLocation: DHA Phase 2 Extension, Karachi.Job type: Full time (On-site)Other Perks &amp; Benefits:<ul><li>Provident Fund</li><li>Medical Insurance</li><li>Group life Insurance</li><li>Paid leaves</li><li>Leave Encashment</li><li>Annual Bonus</li></ul>To Apply: Please submit your resume to zobia@icon.com.pkJob Type: Full-timeApplication Question(s):<ul><li>Are you comfortable working onsite in the afternoon shift?</li></ul>Work Location: In person

Content Writer-Afternoon Shift

CO/LAB LosAngeles

Role Overview:We are hiring a Content Writer / Content Creator to support multiple teams including SEO, Paid Ads, and Social Media. This role will act as a centralized resource to ensure fast, high-quality content delivery and smooth workflow across departments.Key Responsibilities:<ul><li>Write SEO-optimized blogs, website content, and landing pages</li><li>Create ad copies for Google, Meta, and other paid channels</li><li>Develop social media content including captions, hooks, and scripts</li><li>Collaborate with SEO, Ads, and Social teams for consistent messaging</li><li>Ensure quick turnaround to support ongoing campaigns</li><li>Maintain brand voice, tone, and content quality across all projects</li></ul>Requirements:<ul><li>Proven experience in content writing or content creation</li><li>Experience in Marketing Agency is Must</li><li>Strong understanding of SEO and digital marketing content </li><li>Experience writing for ads and social media Excellent English writing skills A</li><li>bility to manage multiple tasks and meet deadlines</li></ul>Work Location: Remote

Content Writer / Content Creater

Explore 443+ Content specialist in Karachi this April. Find roles across top companies and apply now to boost your career.