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associate director, influencer strategy

content strategist

NEWFORM

<div>ABOUT
Newform is a performance marketing agency that oversees ~100m/yr in spend for tech and mobile brands. We help category disruptors (Betr, ElevenLabs, Binance etc) scale paid social with our short-form content-led approach. We have an in-house content team that creates thousands of human ads a month with the goal of driving efficient growth for our clients.
THE ROLE
As a creative strategist, you will lead the creative operation from A-&gt;Z for your assigned clients. You will be responsible for strategizing, concepting, and executing on paid ad concepts, leveraging our in-house content team and external network of creators. As a creative strategist, you are responsible for connecting the data to the creative. You have an eye for what creative is good, but also are analytical and use data to inform your strategy and execution.
RESPONSIBILITIES<ul><li>
Serve as the main point of contact on content for assigned clients</li><li>
Lead UGC ad scripting, paid media content strategy, and execution with creators</li><li>
Partner with editors to bring ads to life</li><li>
Manage multiple clients and projects simultaneously with precision</li><li>
Analyze performance data to continuously improve content performance and scale</li><li>
Stay ahead of UGC + paid ads trends to keep clients on the cutting edge</li></ul>
REQUIREMENTS<ul><li>
MUST have hands-on experience with paid ads (Meta, TikTok, or similar)</li><li>
Strong communication and organizational skills</li><li>
A sharp eye for what makes a winning paid ad creative</li><li>
Ability to manage creative production workflows</li><li>
(Preferred) Creator or acting experience</li></ul>
BENEFITS<ul><li>
This is a full-time in-office position (NYC). Strategists are expected to be in office 3-4 days/week.</li><li>
Competitive compensation (70-100k/yr base)</li><li>
Competitive bonus (top strategists earn 30%+ bonuses)</li><li>
Company-paid health, dental, and vision insurance</li><li>
300/mo commuter benefit</li><li>
Annual team offsites (last two were Tulum, Mexico and Hokkaido, Japan)</li></ul></div>

Creative strategist (paid social)

Resourceful Talent Group

<div>Our client, a boutique creative production agency, is seeking a sharp Creative Strategist / Copywriter with a strong background in fashion, beauty, and content production. This role is ideal for a concept-driven copywriter who pairs strategic thinking with exceptional writing skills to shape brand narratives and bring campaigns to life through words.
Responsibilities:<ul><li>Lead copywriting across brand and campaign initiatives, including brand storytelling, headlines, scripts, social, digital, and influencer content.</li><li>Research cultural trends, market insights, and consumer behavior to inform copy, messaging, tone of voice, and overall brand positioning.</li><li>Develop brand and campaign strategies rooted in strong concepts, narratives, and clear messaging frameworks.</li><li>Write and own creative briefs with a strong copy and storytelling foundation.</li><li>Collaborate closely with art directors, designers, and producers to ensure copy and visuals work seamlessly across photo, video, influencer, and digital executions.</li><li>Edit, refine, and elevate copy across all deliverables to maintain consistency, quality, and brand voice.</li><li>Build and present decks, confidently pitching copy-led ideas, concepts, and campaign narratives to clients.</li></ul><ul><li> 
Proven experience as a copywriter within fashion, beauty, or lifestyle brands or agencies.</li><li>Exceptional writing skills with a portfolio that demonstrates brand storytelling, campaign copy, and conceptual thinking.</li><li>Ability to translate cultural and consumer insights into compelling messaging, taglines, and narratives.</li><li>Comfortable owning copy from concept through final execution across multiple platforms.</li><li>Strong presentation and deck-building skills, with the ability to sell ideas through clear narrative and messaging.</li><li>Highly collaborative and experienced working with creative, production, and client teams.</li></ul></div>

Creative Strategist / Copywriter- Fashion, Luxury and Beauty

talentpluto

<div>
 
 
 Location:
 
 New York City
 
 
 
 Work Model:
 
 Hybrid preferred; remote considered for exceptional candidates
 
 
 
 Industry:
 
 AI / Data Infrastructure / Developer Tools
 
 
 
 Compensation:
 
 $80k-$150k Base + Equity
 
 
 
 
 
 
 About the Company
 
 
 
 Our partner is a
 
 YC-backed, profitable AI infrastructure startup
 
 reshaping how information on the internet is accessed and used. As the world transitions from humans searching static web pages to
 
 AI agents crawling the web in real time
 
 , their platform is building the gateway between AI systems and the open internet. With over
 
 150 customers and rapid revenue growth
 
 , the company is backed by leading investors and positioned to become the foundational data layer for the AI ecosystem.
 
 
 
 
 
 
 The Opportunity
 
 
 
 We're helping their team hire a
 
 Growth Lead (Content-Focused)
 
 to join as one of the company's first go-to-market hires. This is a high-impact opportunity to take a breakout YC startup from product-market fit to scale. You'll work directly with the founding team to build Crust Data's public presence, shape its brand voice, and launch creative, data-driven content that gets the right people talking.
 
 
 
 
 
 This role is ideal for someone who's part storyteller, part strategist, and part builder &mdash; someone who loves experimenting, shipping quickly, and creating systems that turn small wins into scalable growth loops.
 
 
 
 
 
 
 Responsibilities
 
 
 <ul>
 <li>
 Partner with founders to design and execute awareness strategies that make the company visible across key channels.
 </li>
 <li>
 Create engaging content &mdash; from data visualizations and business insights to stories about the product and team.
 </li>
 <li>
 Build and launch lead magnets, landing pages, and micro-products to test new audiences and use cases.
 </li>
 <li>
 Develop and execute social media and community strategies across LinkedIn, X (Twitter), Reddit, and niche online spaces.
 </li>
 <li>
 Identify and build partnerships to amplify distribution and brand reach.
 </li>
 <li>
 Track performance metrics, analyze results, and systematize what works for repeatable growth.
 </li>
 </ul>
 
 
 
 
 
 Requirements
 
 
 <ul>
 <li>
 Demonstrated experience creating or managing viral or high-engagement social media content.
 </li>
 <li>
 Strong writing and storytelling ability with an eye for design and presentation.
 </li>
 <li>
 Comfortable working in fast-paced, experimental environments.
 </li>
 <li>
 Technically curious and interested in AI, data, or developer tools.
 </li>
 <li>
 Tenacious, self-directed, and comfortable taking ownership from day one.
 </li>
 </ul>
 
 
 
 
 
 Nice-to-haves:
 
 
 <ul>
 <li>
 Built and grown a personal or company social following (10K+ across LinkedIn, Twitter, or TikTok).
 </li>
 <li>
 Experience launching side projects, SaaS tools, or data-driven products.
 </li>
 <li>
 Familiarity with SEO, automation, or growth loops.
 </li>
 <li>
 Participation in online tech communities (Hacker News, Product Hunt, Discord, Reddit).
 </li>
 <li>
 Former founder or early-stage operator experience.
 </li>
 </ul>
</div>

Founding Growth

Square

<div>
 Since we opened our doors in 2009, the world of commerce has evolved immensely, and so has Square. After enabling anyone to take payments and never miss a sale, we saw sellers stymied by disparate, outmoded products and tools that wouldn't work together.
 
 
 So we expanded into software and started building integrated, omnichannel solutions &ndash; to help sellers sell online, manage inventory, offer buy now, pay later functionality, book appointments, engage loyal buyers, and hire and pay staff. Across it all, we've embedded financial services tools at the point of sale, so merchants can access a business loan and manage their cash flow in one place. Afterpay furthers our goal to provide omnichannel tools that unlock meaningful value and growth, enabling sellers to capture the next generation shopper, increase order sizes, and compete at a larger scale.
 
 
 Today, we are a partner to sellers of all sizes &ndash; large, enterprise-scale businesses with complex operations, sellers just starting, as well as merchants who began selling with Square and have grown larger over time. As our sellers grow, so do our solutions. There is a massive opportunity in front of us. We're building a significant, meaningful, and lasting business, and we are helping sellers worldwide do the same.
 
 
 The Role
 
 
 We're looking for a Principal Content Designer to join Square. The role reports into the content design team, and will be focused on improving the seller experience across the Square ecosystem.
 
 
 We believe good content is crucial for Square&mdash;clear and approachable language helps people understand how their business is performing, what their customers need, and guides them towards achieving their goals. As a principal-level designer, you'll help serve a critical leadership function within the content design team&mdash;elevating peers by reviewing work, mentoring, and coaching across disciplines.
 
 
 You Will
 
 
 <ul>
 <li>
 Work alongside other content designers, product designers, researchers, product managers, analysts, and engineers to understand customer needs, define requirements, drive alignment, and align on business goals
 </li>
 <li>
 Develop a UX and content strategy point of view and craft clear and compelling narratives to illustrate proposed solutions and influence the product development process from ideation to launch
 </li>
 <li>
 Find intuitive and elegant content solutions, crafting experiences that resonates with our existing and growing audience and provides measurable value to the business
 </li>
 <li>
 Leverage AI tools to design, automate and scale processes across the team
 </li>
 <li>
 Seek feedback on your work, build consensus among your team, and bring stakeholders along with your recommendations
 </li>
 <li>
 Get to know the Square brand and work with content designers and copywriters to keep refining our voice and building out our style guide
 </li>
 <li>
 Set a high bar for writing quality and lead efforts to evangelize and update our style guide
 </li>
 <li>
 Be responsible for scope beyond UX experiences: you'll help craft organization and company-wide strategies and approaches that bring Square closer to achieving its mission
 
 
 </li>
 </ul>
 You Have
 
 
 <ul>
 <li>
 10+ years of experience as a Content Designer, UX writing, product content strategy, or whatever you happen to call it
 </li>
 <li>
 Exceptional writing/editing skills and passion for the craft, plus strong design/systems thinking and product strategy chops
 </li>
 <li>
 Experience working with company leadership and presenting to executives
 </li>
 <li>
 The ability to apply consumer insights and metrics to inform design decisions and influence company-wide strategy
 </li>
 <li>
 Built foundational frameworks, guidelines, and content systems
 </li>
 <li>
 Have familiarity with and curiosity in using AI tools to influence strategy, scale processes and assist with execution
 </li>
 <li>
 Please include a portfolio of your work in order to be considered
 
 
 </li>
 </ul>
 We're working to build a more inclusive economy where our customers have equal access to opportunity, and we strive to live by these same values in building our workplace. Block is an equal opportunity employer evaluating all employees and job applicants without regard to identity or any legally protected class. We will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and "fair chance" ordinances. We believe in being fair, and are committed to an inclusive interview experience, including providing reasonable accommodations to disabled applicants throughout the recruitment process. We encourage applicants to share any needed accommodations with their recruiter, who will treat these requests as confidentially as possible.
 
 Want to learn more about what we're doing to build a workplace that is fair and square? Check out our
 
 I+D page.
 
 
 Block takes a market-based approach to pay, and pay may vary depending on your location. U.S. locations are categorized into one of four zones based on a cost of labor index for that geographic area. The successful candidate&rsquo;s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. These ranges may be modified in the future.
 
 
 To find a location&rsquo;s zone designation, please refer to this resource. If a location of interest is not listed, please speak with a recruiter for additional information.
 
 
 
 Zone A
 
 
 
 $207,900&mdash;$311,900 USD
 
 
 
 Zone B
 
 
 
 $207,900&mdash;$311,900 USD
 
 
 
 Zone C
 
 
 
 $207,900&mdash;$311,900 USD
 
 
 
 Zone D
 
 
 
 $207,900&mdash;$311,900 USD
 
 
 
 Use of AI in Our Hiring Process
 
 
 
 We may use automated AI tools to evaluate job applications for efficiency and consistency. These tools comply with local regulations, including bias audits, and we handle all personal data in accordance with state and local privacy laws.
 
 
 Contact us here with hiring practice or data usage questions.
 
 
 
 Every benefit we offer is designed with one goal: empowering you to do the best work of your career while building the life you want. Remote work, medical insurance, flexible time off, retirement savings plans, and modern family planning are just some of our offering.
 
 
 Check out our other benefits at Block.
 
 
 
 
 Block, Inc. (NYSE: XYZ) builds technology to increase access to the global economy. Each of our brands unlocks different aspects of the economy for more people.
 
 Square
 
 makes commerce and financial services accessible to sellers.
 
 Cash App
 
 is the easy way to spend, send, and store money.
 
 Afterpay
 
 is transforming the way customers manage their spending over time.
 
 TIDAL
 
 is a music platform that empowers artists to thrive as entrepreneurs.
 
 Bitkey
 
 is a simple self-custody wallet built for bitcoin.
 
 Proto
 
 is a suite of bitcoin mining products and services. Together, we&rsquo;re helping build a financial system that is open to everyone.
 
 
 
 Privacy Policy
</div>

Principal Content Designer

NYC IT Inc

<div><div><div>| TASKS: &middot; Collaborate with cross-functional teams, including product managers, UX researcher, content strategist, and developers, to translate user needs into design solutions
 
<ul><li>Develop prototypes and high-fidelity designs for the childcare hub website
</li><li>Conduct prototype testing for new features, analyze findings, and develop design recommendations accordingly</li><li>Collaborate with a content strategist to develop the overall content design strategy and enhance user experience
</li></ul>| MANDATORY SKILLS/EXPERIENCE
 
 
Note: Candidates who do not have the mandatory skills will not be considered
 
&middot; At least 8 years of proven experience in user experience design, with a strong portfolio showcasing successful user-friendly consumer facing solutions. 
<ul><li>Candidate&rsquo;s resume MUST include a link to portfolio.</li><li>Strong sense of visual design and styling including typography, spacing and use of layout
</li><li>Proficiency in Figma with demonstrated experience in independently creating end-to-end design solutions
</li><li>Strong understanding of user-centered design processes, including the ability to map users&rsquo; digital journeys, mock-up low to high-fidelity, and create testable prototypes that enhance usability and accessibility
</li><li>Ability to synthesize user research and data insights into design hypotheses and solutions
</li><li>Ability to receive and synthesize teammates&rsquo; feedback to improve designs Experience working with product and content strategists to translate outlines and requirements into design solutions</li><li>Experience working with developers to test out prototypes and conduct visual quality assurance to ensure that digital products were built the way they were intended
</li><li>Strong communication skills, with the ability to articulate design concepts and strategies clearly to partners and cross-functional teams in non-technical language</li></ul>
|
 
| DESIRABLE SKILLS/EXPERIENCE:
 
| The successful candidate is expected, but not required to possess the following: 
<ul><li>Bachelor&rsquo;s degree in relevant field (e.g., Design or UX Design, Human-Computer Interaction, Computer Science)</li><li>Experience working in cross-disciplinary teams, collaborating with product managers, engineers, and content strategists to deliver user-centered products and services</li><li>Experience working in public sector or alongside government partners</li><li>Strong ability to drive design projects from concept to implementation, with a comprehensive knowledge of design and design research methodologies</li><li>Experience conducting usability testing or assisting in its implementation, with strong analytical skills to interpret user data and translate research insights into actionable design recommendations</li><li>Familiarity working within limited design systems, adapting and extending existing components to meet user needs while considering technical feasibility</li><li>Understanding of accessibility standards and best practices in design to ensure inclusivity for all users</li><li>Exemplifies diversity, equity and inclusion work in design practice and past projects, with ability to work with a wide range of stakeholders across the city</li></ul></div></div></div>

UX Lead Designer

Content Designer

<div>
 Content designers at Meta craft simple, straightforward and human experiences. Approaching design through the lens of language, we leverage our expertise in user experience design, design thinking and product strategy. Come join our team to create and shape great, intuitive products and services used by billions of people around the world every day.You&rsquo;ll be expected to design and deliver product flows, new features, in-product language, content frameworks, navigation, product naming and more, for platforms including mobile, desktop, AR/VR, hardware and voice. The Meta Content Design team is one of the largest and most established in the world, and includes people at various stages in their careers and from a range of backgrounds.
 
 
 Content Designer Responsibilities:
 
 
 <ul>
 <li>
 Design, write, edit and test clear, compelling in-product language to help users and teams meet their goals. This includes product flows, interface language, education materials, product names, navigational nomenclature, terminology, taxonomies and other content across Meta products and experiences
 </li>
 <li>
 Apply systems thinking to the product, whether it&rsquo;s defining extensible design system guidance, conducting audits of existing experiences or creating information architecture
 </li>
 <li>
 Use your familiarity with how code works in software. This may involve doing things like reviewing code to ensure the in-product language is as intended, or creating the logic to personalize the experience for a user
 </li>
 <li>
 Give and solicit feedback from your UX design peers in service of building the best products
 </li>
 <li>
 Create or contribute to high-fidelity design mocks using Figma
 </li>
 <li>
 Collaborate daily with peers across disciplines, including engineering, design, research, marketing and data science, to take products from conception to launch
 </li>
 <li>
 Partner with our internationalization team to ensure product experiences are of the highest quality in every language
 </li>
 <li>
 Demonstrate sound judgment and help shape product narratives, along with team direction and strategy
 </li>
 <li>
 Independently and proactively identify and work on projects that span multiple teams
 
 
 </li>
 </ul>
 Minimum Qualifications:
 
 
 <ul>
 <li>
 Bachelor's degree in Communications, English, Design or a related field
 </li>
 <li>
 5+ years&rsquo; experience in UX writing
 </li>
 <li>
 Examples of finished wireframes, or design mocks co-authored using design tools, that have been used to drive decision-making within a team
 </li>
 <li>
 Experience simplifying and communicating complex ideas to broad audiences in a compelling way
 </li>
 <li>
 Familiarity with tools for managing and updating content at scale
 </li>
 <li>
 Examples of work in design systems and systems thinking
 </li>
 <li>
 Demonstrated experience leading projects with minimal direction and handling a large degree of ambiguity
 
 
 </li>
 </ul>
 About Meta:
 
 
 Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today&mdash;beyond the constraints of screens, the limits of distance, and even the rules of physics.
 
 
 Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.
 
 
 Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@fb.com.
 
 
 $120,000/year to $171,000/year + bonus + equity + benefits
 
 
 Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.
</div>

Explore 151+ Content strategist in New York United States this January. Find roles across top companies and apply now to boost your career.

151 content strategist jobs IN New York United States

Creative strategist (paid social)

Creative Strategist / Copywriter- Fashion, Luxury and Beauty

Founding Growth

Principal Content Designer

UX Lead Designer

Content Designer

Content Designer