content strategist, appily Jobs in Washington

content strategist, appily

digital marketing manager - sem Jobs in Washington

digital marketing manager - sem

senior content strategist Jobs in Washington

senior content strategist

senior content strategist & copywriter Jobs in Washington

senior content strategist & copywriter

social media and digital content manager Jobs in Washington

social media and digital content manager

content strategist

Pearson

<div><p>We are seeking an experienced Content Strategist to help lead the planning and development of content on Pearson&rsquo;s primary marketing and e-commerce website.</p>
<p>In this role, you will work closely with key stakeholders across Pearson, from designers to marketers to product developers. Depending on the project, your role will range from a lead facilitator to a single collaborator.</p>
<p>We need a strategic thinker who is curious and self-motivated. You should be able to drive an overall strategy that accounts for numerous considerations: business strategy, user personas, data analytics, competitive analysis, etc. You should also have experience with content design systems, content models, UX writing, information architecture and presenting to stakeholders. Having knowledge about design conventions is ideal, but more important is knowing how to foster the most effective relationships with UX and UI designers.</p>
<p>Though this position includes the term &ldquo;strategist,&rdquo; the ideal candidate should be capable in all areas of content creation: You should be able to understand (and help define) high-level goals and strategy, but you should also be comfortable translating that strategy into specific words on the page. In addition to creating content for specific projects, you will also help support other content creators by establishing and promoting best practices for our web content. We are a small team that covers a lot of ground, and we are looking for someone with the enthusiasm, perspective, and experience to wear many hats.</p>
<p><b>Key Accountabilities</b></p>
<p>Our ideal candidate:</p>
<ul><li>Writes clear instructional UX copy and collaborates on content projects.</li>
<li>Manages and governs content to ensure quality and brand consistency.</li>
<li>Influences copy production and distribution aligned with TOV guidelines.</li>
<li>Develops strategies to engage target audiences and meet business goals.</li>
<li>Has experience developing and executing content strategy for e-commerce initiatives.</li>
<li>Establishes KPIs to assess content effectiveness and iterates based on feedback.</li>
<li>Collaborates with teams to align content with user experience objectives.</li>
<li>Prioritizes accessibility and inclusivity in all written materials.</li>
<li>Tailors content development based on user personas and journey mapping.</li>
<li>Understands localization and globalization principles for diverse markets.</li>
<li>Has a general knowledge of Search Engine Optimization (SEO) techniques and how they relate to marketing and ecommerce sites.</li>
<li>Has experience working with AI, both as a productivity tool and a supported platform feature.</li>
<li>Leads projects with confidence, empathy, quality, and efficiency.</li>
<li>Takes responsibility for content quality, process documentation, and on-time delivery of the team&rsquo;s work.</li>
<li>Has a great attitude that supports a positive, fun, rich team culture within the content team and across the larger experience team.</li>
<li>Promotes exchange of learning, best practice and new ideas.</li>
</ul><p><b>Knowledge &amp; Experience:</b></p>
<ul><li>Experience with user-centric and immersive content through device-agnostic, data-driven content strategies, adaptive content models and standards</li>
<li>Proven and related experience in content strategy and content design</li>
<li>Strong verbal &amp; written communication skills and copywriting experience</li>
<li>Experience with technical architecture and implementation of content components, platforms, frameworks and patterns</li>
<li>Experience designing content for digital products and websites</li>
<li>Experience using evidence, data and research to support experience decisions</li>
<li>Experience effectively managing many stakeholders</li>
<li>Strong problem-solver, issue resolution, ability to work in a deadline-driven environment, attention to detail and ability to multitask</li>
<li>Hands-on experience with agile methodologies</li>
<li>Experience of using tools such as content maps, content models, and site maps</li>
<li>Experience with tools: Microsoft Office, Jira, Figma</li>
<li>Experience of attending and assisting in research and usability testing, a/b or multivariate tests</li>
<li>Values teamwork and is a great team player</li>
<li>Be able to demonstrate/speak to how you would approach content modeling processes, and structured content organization within a headless environment.</li>
</ul><p>Compensation at Pearson is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific location. As required by the California, Colorado, Hawaii, Illinois, Maryland, Minnesota, New Jersey, New York State, New York City, Vermont, Washington State, and Washington DC laws, the pay range for this position is as follows:</p>
<p>The minimum full-time salary range is between $115,000 - $125,000.</p>
<p>This position is eligible to participate in an annual incentive program, and information on benefits offered is here.</p>
<p>Applications will be accepted through September 5th. This window may be extended depending on business needs.</p>
<p><b>Who we are:</b></p>
<p>At Pearson, our purpose is simple: to help people realize the life they imagine through learning. We believe that every learning opportunity is a chance for a personal breakthrough. We are the world's lifelong learning company. For us, learning isn't just what we do. It's who we are. To learn more: We are Pearson.</p>
<p>Pearson is an Equal Opportunity Employer and a member of E-Verify. Employment decisions are based on qualifications, merit and business need. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, gender expression, age, national origin, protected veteran status, disability status or any other group protected by law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.</p>
<p>If you are an individual with a disability and are unable or limited in your ability to use or access our career site as a result of your disability, you may request reasonable accommodations by emailing TalentExperienceGlobalTeam@grp.pearson.com.</p>
<p><b>Job:</b> UX Design</p>
<p><b>Job Family:</b> PRODUCT</p>
<p><b>Organization:</b> Direct to Consumer</p>
<p><b>Schedule:</b> FULL\_TIME</p>
<p><b>Workplace Type:</b> Remote</p>
<p><b>Req ID:</b> 20888</p>
<p>\#location</p></div><p></p>

Senior Content Strategist

<p></p><div><p><b>About EAB</b></p>
<p>
At EAB, our mission is to make education smarter and our communities stronger. We work with more than 2,800 institutions to drive transformative change through data-driven insights and best-in-class capabilities. From kindergarten to college to career, EAB partners with leaders and practitioners to accelerate progress and drive results across enrollment, student success, institutional strategy, data analytics, and advancement. We work with each partner differently, tailoring our portfolio of research, technology, and marketing and enrollment solutions to meet the unique needs of every leadership team, as well as the students and employees they serve.</p>
<p>
At EAB, we serve not only our partner institutions but each other&mdash;that's why we are always working to make sure our employees love their jobs and are invested in their communities. See how we've been recognized for this dedication to our employees by checking out our recent awards.
</p><p>For more information, visit our Careers page.</p>
<p><b>
The Role in Brief:</b></p>
<p><b><i>
Content Strategist, Appily</i></b></p>
<p>
The Appily Student Marketing team helps high school students make confident college choices by offering everything students need to plan, decide, and apply to college on appily.com.</p>
<p>
Appily is seeking a Content Strategist to join our growing team. This role will support content development from planning through publication, ensuring Appily&rsquo;s blog, website, and tools are informative, engaging, and optimized for SEO/GEO. This role calls for creativity, editorial excellence, strong project management skills, and a growth mindset; it is ideal for someone who loves learning, thrives on details, and enjoys bringing ideas to life with precision and purpose.</p>
<p>
Excellent communication skills, both written and verbal, are essential, along with the ability to collaborate effectively in a team environment. Familiarity with analytics, CRM, and CMS tools, and an eagerness to stay updated on industry trends will be key. This individual should be a self-starter who is eager to brainstorm and test creative strategies for optimal channel performance. A proactive attitude, attention to detail, and a willingness to learn and grow within the company are highly valued.</p>
<p>
This hire may be based in Richmond, VA or Washington, D.C.</p>
<p><b>
Primary Responsibilities:
</b></p><p><b>Content Creation &amp; Editorial Execution</b></p>
<ul>
<li>Write and edit original content for blog posts, guides, and web pages targeting high school students and their parents/guardians, maintaining consistency with Appily&rsquo;s voice, tone, and editorial guidelines</li>
<li>Manage and execute the editorial calendar in partnership with the Associate Director of Content Strategy</li>
<li>Coordinate with freelance writers, providing briefs and feedback, and managing drafts through final approval</li>
<li>Ensure accurate and accessible formatting across all content</li></ul><br>
<p></p>
<p><b>
SEO &amp; Content Optimization</b></p>
<ul>
<li>Conduct keyword research and help identify gaps and opportunities in existing content</li>
<li>Optimize new and existing content for on-page SEO, including correct metadata, internal linking, and all best practices for format and structure</li>
<li>Refresh and improve older content based on changing information and natural content decay</li>
<li>Track keyword movement and contribute to improving visibility in search and LLM outputs</li></ul><br>
<p></p>
<p><b>
Content Governance &amp; CMS</b></p>
<ul>
<li>Upload, QA, and publish content within our CMS (Drupal)</li>
<li>Assist in maintaining evergreen content and ensuring consistency across the site</li></ul><br>
<p></p>
<p><b>
Performance Support</b></p>
<ul>
<li>Monitor traffic and engagement metrics from Google Search Console, Google Analytics, Looker Studio, and SEMRush</li>
<li>Assist in content performance reporting and flag underperforming content for updates</li></ul><br>
<p></p>
<p><b>
Cross-functional Collaboration</b></p>
<ul>
<li>Attend planning meetings with marketing, product, and SEO stakeholders to surface content opportunities</li>
<li>Collect insights from SMEs, product marketers, and the Appily team to inform content development</li>
</ul>
<p><b>Learning &amp; Growth</b></p>
<ul>
<li>Stay up to date with SEO/GEO, content, and marketing best practices</li>
<li>Research content and format trends to support pilot content or innovative approaches</li></ul><br>
<p></p>
<p><b>
Basic Qualifications:
</b></p><ul><li>2-3+ years of experience in content writing, SEO copywriting, or digital marketing</li>
<li>Strong portfolio of digital content, especially for student/education-facing and military audiences</li>
<li>Proficiency in SEO tools (e.g., Google Search Console, SEMrush, Ahrefs)</li>
<li>Experience working within a CMS (Drupal, WordPress, etc.)</li>
<li>Understanding of basic web publishing best practices, including accessibility and formatting</li>
<li>Excellent communication, organization, and attention to detail</li>
<li>Comfort working across teams and with freelancers</li>
<li>Minimal travel required</li></ul><br>
<p></p>
<p><b>
Ideal Qualifications:</b>
</p><ul><li>Experience in uniformed services recruitment, college access, enrollment marketing, edtech, or working with youth preferred</li>
<li>Strong organizational skills with ability to handle multiple priorities and deadlines</li>
<li>Desire to innovate and improve practices and processes</li>
<li>Commitment to embracing a continual learning environment and contributing to a dynamic and welcoming culture of fairness, authenticity, and belonging in support of EAB&rsquo;s mission, values, and aspiration.
</li></ul><p><i>If you&rsquo;ve reached this section of the job description and are unsure of whether to apply, please do! At EAB, we welcome new perspectives and learn from each other&rsquo;s unique experiences. We would encourage you to submit an application if this is a role you would be passionate about doing every day.</i></p>
<p><b>
Compensation:</b></p>
<p>
The anticipated starting salary (base) range for this role is $55,000 - $67,500 per year. Actual salary varies due to factors that may include but not be limited to relevant experience, skills, and location. At EAB, it is not typical for an individual to be hired at or near the top of the starting salary range for their role.</p><br>
<p></p>
<p>
This hire will additionally be eligible for discretionary bonus or incentive compensation. Variable compensation may depend on various factors, such as individual and organizational performance.</p>
<p><b>
Benefits:</b></p>
<p>
Consistent with our belief that our employees are our most valuable resource, EAB offers a competitive and inclusive benefits package. Our benefits currently include:</p>
<ul>
<li>Medical, dental, and vision insurance plans; dependents and domestic partners eligible</li>
<li>20+ days of PTO annually, in addition to paid firm and floating holidays</li>
<li>Daytime leave policy for community service and flextime for fitness activities (up to 10 hours per month each)</li>
<li>401(k) retirement savings plan with annual discretionary company matching contribution</li>
<li>Health savings account, healthcare and dependent care flexible spending account, and pre-tax commuter plans</li>
<li>Employee assistance program with counseling services and resources available to all employees and immediate family</li>
<li>Wellness programs including gym discounts, incentives to promote healthy living, and family access to the leading app for sleep, meditation, and relaxation</li>
<li>Fertility treatment coverage and adoption or surrogacy assistance</li>
<li>Paid parental leave with phase back to work program for birthing and non-birthing parents</li>
<li>Access to milk shipping service to support nursing employees during business travel</li>
<li>Discounted pet health insurance coverage for dog and cat family members</li>
<li>Company-provided life, AD&amp;D, and disability insurance</li>
<li>Financial wellness resources and membership in a robust employee discount program</li>
<li>Access to employee resource groups, merit-based advancement, and dynamic professional growth opportunities</li>
</ul>
<p>Benefits kick in day one; learn more at eab.com/careers/benefits.</p>
<p>
This opening is not eligible for visa sponsorship at this time; EAB will thus consider candidates who possess U.S. work authorization that does not require employment-based visa sponsorship now or in the future.</p>
<p>
At EAB, we believe that to fulfill our mission to &ldquo;make education smarter and our communities stronger&rdquo; we need team members who bring a diversity of perspectives to the table and are committed to fostering a workplace where each team member is valued, respected and heard.
</p><p>To that end, EAB is an Equal Opportunity Employer, and we make employment decisions on the basis of qualifications, merit and business need. We don&rsquo;t discriminate on the basis of race, religion, color, sex, gender identity or expression, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law.</p></div>

Content Strategist, Appily

Georgetown University

<div><div>Georgetown University comprises two unique campuses in the nation&rsquo;s capital. With the Hilltop Campus located in the heart of the historic Georgetown neighborhood, and the Capitol Campus, just minutes from the U.S. Capitol and U.S. Supreme Court, Georgetown University offers rigorous academic programs, a global perspective, and unparalleled opportunities to engage with Washington, D.C. Our community is a close-knit group of remarkable individuals driven by intellectual inquiry, a commitment to social justice, and a shared dedication to making a difference in the world.</div><div></div><div>
Requirements</div><div></div><div>
Senior Content Strategist &amp; Copywriter &ndash; Georgetown University</div><div></div><div>
OVERVIEW:</div><div>
Do words excite you? Are you inspired by creating meaningful content that you can share with the world? Is the AP Stylebook your desert island read? Do you consider yourself a lifelong learner?</div><div></div><div>
If so, then Georgetown University&rsquo;s School of Continuing Studies (SCS) wants you!</div><div></div><div>
We&rsquo;re seeking a creative and energetic Senior Content Strategist &amp; Copywriter to lead the marketing communications efforts for SCS and its many diverse programs. Reporting to the Director of Digital Marketing, this position plays a leadership role on the Marketing team, and is responsible for overseeing the School&rsquo;s content strategy across all channels, and serving as the voice and brand steward of SCS. This includes managing all website content, managing key messaging across all programs, and developing content for all paid media placements, including ad campaigns, emails, and digital, print, and audio ads. In addition, the position oversees the strategy for all paid social and native advertising efforts. The position manages two direct reports&mdash;the Writer/Editor and the Social Media Marketing Manager.</div><div></div><div>
If this sounds like you, we want to hear from you! Read more about the position below and submit your cover letter and resume today.</div><div></div><div>
RESPONSIBILITIES:</div><div></div><div>
Content Strategy Development &amp; Management</div><ul><li><div>
Develop and execute a content strategy for the School and its programs, ensuring that all content is on brand, consistent in tone/voice, and aligns with overarching objectives of the Marketing team and School as a whole</div></li><li><div>
Develop and manage a content creation plan and workflow for all content (email, native, social, and web stories)</div></li><li><div>
Manage and update the SCS Editorial Style Guide and key messaging across all programs</div></li><li><div>
Oversee writing and editing assignments for the Writer/Editor</div></li><li><div>
Work closely with external agencies to traffic, monitor the performance of, and regularly optimize all paid and native content</div></li><li><div>
Stay abreast of the latest tools, trends, and best practices in the content strategy and marketing communications sectors</div></li><li><div>
Lead and manage paid social media and native advertising strategies</div></li></ul><div></div><div>
Content Creation</div><ul><li><div>
Lead implementation of all marketing content development across emails, websites, paid native and social, text ads, audio ads, and all other channels, as appropriate</div></li><li><div>
Write and edit copy for SCS print and digital marketing efforts</div></li><li><div>
Manage the School&rsquo;s voice through consistent application of the SCS style and tone</div></li><li><div>
Develop content and creative direction for all paid social and native ads, including copy/messaging, imagery, targeting, and more</div></li><li><div>
Perform quality assurance on all SCS website, email, and native and social media content</div></li><li><div>
Develop key messaging and all website copy for all new programs that SCS launches</div></li></ul><div></div><div>
REQUIREMENTS:</div><ul><li><div>
Bachelor&rsquo;s degree</div></li><li><div>
5+ years of relevant experience developing content strategies, writing, and editing</div></li><li><div>
Excellent written and verbal communication skills, with superior attention to detail</div></li><li><div>
Strong organizational skills, with the ability to prioritize projects and manage multiple deadlines in a fast-paced environment</div></li><li><div>
Demonstrated ability to write engaging marketing and advertising copy</div></li><li><div>
Experience with paid social media and native advertising strategy and execution</div></li><li><div>
Ability to think creatively and tap into consumer mindsets to deliver value</div></li><li><div>
Adept at seeing the big picture as well as delving into granularities</div></li><li><div>
Ability to work collaboratively in a team environment</div></li><li><div>
Experience implementing SEO best practices</div></li><li><div>
Fantastic sense of humor</div></li></ul><div></div><div>
PREFERRED QUALIFICATIONS:</div><ul><li><div>
Fluency in AP style</div></li><li><div>
Prior experience managing others</div></li></ul><div></div><div>
BENEFITS:</div><ul><li><div>
Tuition benefits that include full coverage of a 4-year degree or equivalent, including master&rsquo;s degrees, certificates, and beyond</div></li><li><div>
17 paid holidays, plus a week off between Christmas and New Year&rsquo;s</div></li><li><div>
21 days PTO, with an additional day each year</div></li><li><div>
Medical, dental, and vision insurance</div></li><li><div>
Downtown D.C. campus at 640 Mass Ave NW accessible by all Metro lines</div></li><li><div>
Access to exclusive University-wide benefits, including guest speakers, trainings, events, discounts, facilities, and more</div></li><li><div>
Excellent work/life balance</div></li></ul><div></div><div>
About Georgetown SCS</div><div></div><div>
At SCS, we&rsquo;re committed to transforming the lives and careers of diverse learners through delivering world-class education. We offer graduate programs in professional and liberal studies, more than 30 professional certificate programs, custom and corporate training and education, summer school and special programs, and the University&rsquo;s only part-time bachelor&rsquo;s program.</div><div></div><div>
We&rsquo;re an innovation-focused culture, that strives to be at the forefront of online, on-campus, and part-time higher education. We look for passionate individuals who seek to disrupt the higher education industry and shape its future, both at Georgetown and beyond.</div><div></div><div>
PLEASE NOTE: In order to be considered as an applicant for any position at Georgetown University, you must submit a resume/CV, along with a cover letter. Please submit these as a single file.</div><div></div><div>
Georgetown University is an Equal Opportunity/Affirmative Action Employer fully dedicated to achieving a diverse faculty and staff. All qualified applicants are encouraged to apply and will receive consideration for employment without regard to race, color, religion, national origin, age, sex (including pregnancy, gender identity and expression, and sexual orientation), disability status, protected veteran status, or any other characteristic protected by law.</div><div></div><div>
Pay Range:</div><div>
The projected salary or hourly pay range for this position which represents the full range of anticipated compensation is:</div>
$54,616.00 - $100,493.33<div></div><div>
Compensation is determined by a number of factors including, but not limited to, the candidate&rsquo;s individual qualifications, experience, education, skills, and certifications, as well as the University&rsquo;s business needs and external factors.</div><div></div><div>
Current Georgetown Employees:</div><div>
If you currently work at Georgetown University, please exit this website and login to GMS (<div>gms.georgetown.edu</div>) using your Net ID and password. Then select the Career worklet on your GMS Home dashboard to view Jobs at Georgetown.</div><div></div><div>
Submission Guidelines:</div><div>
Please note that in order to be considered an applicant for any position at Georgetown University you must submit a resume for each position of interest for which you believe you are qualified. Documents are not kept on file for future positions.</div><div></div><div>
Need Assistance:</div><div>
If you are a qualified individual with a disability and need a reasonable accommodation for any part of the application and hiring process, please click <div>here</div> for more information, or contact the Office of Institutional Diversity, Equity, and Affirmative Action (IDEAA) at 202-687-4798 or <div>ideaa@georgetown.edu</div>.</div><div></div><div>
Need some assistance with the application process? Please call 202-687-2500. For more information about the suite of benefits, professional development and community involvement opportunities that make up Georgetown's commitment to its employees, please visit the Georgetown Works <div>website</div>.</div><div></div><div>
EEO Statement:</div><div>
GU is an <div>Equal Opportunity Employer</div>. All qualified applicants are encouraged to apply, and will receive consideration for employment without regard to age, citizenship, color, disability, family responsibilities, gender identity and expression, genetic information, marital status, matriculation, national origin, race, religion, personal appearance, political affiliation, sex, sexual orientation, veteran status, or any other characteristic <div>protected by law</div><i>.</i></div><div></div><div>
Benefits:</div><div>
Georgetown University offers a comprehensive and competitive benefit package that includes medical, dental, vision, disability and life insurance, retirement savings, tuition assistance, work-life balance benefits, employee discounts and an array of voluntary insurance options. You can learn more about benefits and eligibility on the <div>Department of Human Resources website</div>.</div></div>

Senior Content Strategist & Copywriter

Power to Decide

<div><div><p>Power to Decide is a national nonprofit, nonpartisan organization. At Power to Decide, we envision a world where everyone&mdash;no matter who they are or where they live&mdash;has control over their bodies and can decide if, when, and under what circumstances to get pregnant and have a child. Our mission is to advance sexual and reproductive well-being for all. We accomplish this by providing trusted information, expanding access to quality services, and catalyzing culture change.</p>
<p>
To ensure fairness in the application process we ask that all communication about the job postings or hiring process take place through our official application system and not directly to any of our accounts or staff members. Applications are carefully reviewed, and if your qualifications align with the role, a member of our team will contact you directly.</p></div><p>
Power to Decide is seeking a bilingual Senior Manager, Editorial and Marketing to lead the creation of high-impact, mission-aligned content that strengthens our voice, broadens our reach, and deepens our impact. This role is ideal for a skilled communicator who combines exceptional writing and editing skills with strong digital marketing expertise and disciplined project management. From web copy and fundraising materials to blog posts and newsletters, the Senior Manager will help shape messaging that informs, persuades, and inspires action, while ensuring consistency across Power to Decide and its sub-brands. This role also manages and updates website content, working in our CMS and with our digital consultant to implement updates and improve user experience.</p>
<p>
The Senior Manager will collaborate closely with teams across development, policy, and programs to support both internal and external communications. This includes helping craft clear, consistent messaging for a wide range of audiences, including staff, board, partners, health care providers, and our priority populations, and managing our editorial calendar to keep content flowing strategically and on schedule.</p>
<p>
We're looking for someone with sharp editorial instincts, deep expertise in email marketing, and the ability to translate complex sexual and reproductive health and policy topics into clear, accessible messaging tailored to diverse audiences.</p>
<p>
This role is initially limited to 2 years with potential to extend based upon funding.</p>
<p><b>
Content Creation &amp; Editorial Ownership</b></p>
<ul>
<li>Serve as primary copyeditor across Power to Decide and its sub-brands, ensuring accuracy, clarity, and alignment with brand voice</li>
</ul><ul><li>Write and edit content across formats, including fundraising appeals, newsletters, annual reports, press materials, blogs, and digital copy, ensuring clarity, consistency, and alignment with brand voice</li>
</ul><ul><li>Support the creation of original English and Spanish content for Bedsider and AbortionFinder, ensuring cultural resonance and linguistic accuracy; adapt and translate existing materials to align with the tone and needs of priority populations, enhancing accessibility and relevance.</li>
</ul><ul><li>Manage long-form content projects (e.g., annual reports, strategic plans) from concept through publication, including timelines, stakeholder coordination, and delivery</li>
</ul><ul><li>Work with the Senior Director, Content to support the editorial calendar and content workflows in Monday.com, and to help manage a network of content consultants and freelancers</li>
</ul><ul><li>Contribute to digital storytelling by supporting major campaigns (including Thanks, Birth Control), developing YouTube content (scripts, titles, descriptions, metadata), leading blog execution for PowerToDecide.org, and creating simple, on-brand visuals in Canva</li>
</ul><ul><li>Occasionally serve as on-screen talent for video content, if appropriate</li>
</ul>
<p><b>Digital Content Execution </b><b>and</b><b> Optimization</b></p>
<ul>
<li>Manage and update website content in Drupal and custom CMS platforms (Bedsider, AbortionFinder), ensuring accuracy, accessibility, and SEO</li>
</ul><ul><li>Lead email marketing strategy and execution in Mailchimp, using segmentation, automation, A/B testing, and analytics to improve engagement and conversions.</li>
</ul><ul><li>Conduct periodic audits of website content to ensure cultural relevancy, medical accuracy, and alignment with our messaging and style guides</li>
</ul><ul><li>Work closely with the social media team to repurpose editorial content for social media</li>
</ul><ul><li>Liaise with external digital agency for site maintenance and troubleshooting</li>
</ul><ul><li>Track content performance using Google Analytics and Matomo and apply insights to strengthen reach and engagement</li>
</ul><ul><li>Stay current on SEO and AI-driven optimization to improve discoverability</li>
</ul><ul><li>Monitor shared inboxes to ensure timely, brand-consistent responses</li>
</ul>
<p><b>Internal </b><b>and</b><b> External Communications</b></p>
<ul>
<li>Develop and refine talking points, key messages, and presentation materials for staff, leadership, board members, and partners</li>
</ul><ul><li>Support PowerPoint deck creation for board meetings, staff presentations, and public events</li>
</ul><ul><li>Copyedit and strengthen internal communications, including HR announcements, leadership updates, and team messages, to ensure accuracy and tone consistency</li>
</ul><ul><li>Support board materials (quarterly reports, strategic updates) with clear, compelling storytelling.</li>
</ul>
<p><b>Qualifications</b></p>
<ul>
<li>5&ndash;7 years of experience in content creation, copywriting, and editorial work, ideally in a nonprofit, advocacy, or mission-driven setting</li>
</ul><ul><li>Bachelor's degree in a relevant discipline required</li>
</ul><ul><li>Experience in health education content creation, preferably within the sexual and reproductive health field</li>
</ul><ul><li>Bilingual proficiency in English and Spanish required, with proven ability to produce accessible, culturally resonant content in both languages. Must demonstrate skill in adaptation beyond direct translation, ensuring accuracy, tone, and cultural relevance for the diverse communities we serve</li>
</ul><ul><li>Exceptional writing and editing skills, with a portfolio that includes digital, fundraising, social media, marketing, and long-form content</li>
</ul><ul><li>Skill in translating complex health and policy topics into clear, accessible messaging for diverse audiences, with flexibility to write in multiple voices while maintaining brand consistency</li>
</ul><ul><li>Advanced proficiency in Mailchimp, with demonstrated experience managing large-scale email campaigns, optimizing deliverability and engagement, and leveraging automation and segmentation tools</li>
</ul><ul><li>Strong knowledge of SEO best practices and ability to use performance data to improve visibility and engagement; interest or experience in AI Optimization (AIO) is a plus</li>
</ul><ul><li>Proficiency with Drupal (or similar CMS), Google Analytics, Canva, and Monday.com</li>
</ul><ul><li>Familiarity with AP and/or Chicago style and experience maintaining an editorial style guide</li>
</ul><ul><li>Comfort with Google Workspace, ChatGPT, and digital work management tools (preferably Monday.com)</li>
</ul><ul><li>Exceptional organizational and project management skills, with ability to multitask, communicate clearly, and meet deadlines in a fast-paced environment; self-directed, accountable, and proactive</li>
</ul><ul><li>Collaborative, growth-minded approach, with ability to work cross-functionally and a commitment to continuous learning, innovation, and equity-centered work</li>
</ul><ul><li>Deep commitment to health equity and Power to Decide's mission to advance reproductive well-being for all</li>
</ul>
<p><b>Physical Requirements</b></p>
<ul>
<li>Prolonged periods of sitting at a desk and working on a computer</li>
</ul><ul><li>Must be able to lift up to 10 pounds at times</li>
</ul>
<p><b>Salary and Benefits</b><br>
This is an exempt position. Salary range is $93,500 - $106,500 and is commensurate with experience. Power to Decide has an excellent benefits package including health, dental and vision insurance, 403b, flexible spending accounts, flexible work schedules, and generous leave.</p><div><p>
Power to Decide is committed to maintaining a diverse staff and an inclusive, multicultural environment. We are proud to provide equal employment opportunities (EEO) to all employees and applicants without regard to actual or perceived race, color, religion, national origin, parenting status (including pregnancy, childbirth or related medical conditions), age, marital status, sexual orientation, gender identity or expression, veteran status, uniformed service member status, disability, or any other characteristic protected by law.</p></div></div>

Senior Manager, Editorial and Marketing (Bilingual – English/Spanish)

National Geographic

<div></div><div><div>How You&rsquo;ll Contribute</div><div></div>
The Marketing Strategy team is dedicated to designing and implementing brand marketing campaigns, managing global audiences, and leading the creation of marketing content, and implementing technology and operations to enable the success of embedded marketing teams across priority programs and business lines. This team ensures marketing efforts are cohesive, data-driven, audience-centric, and consistently on-brand, while also providing marketing systems, tools, and coordination to empower decentralized teams to engage effectively with their audiences and advance organizational goals.<br>
<br>
The Manager, Marketing &amp; Digital Content reports to the Sr. Director, Digital Engagement within the Marketing Strategy team. This role is responsible for the creation, curation and production of digital content, including writing compelling copy to support the National Geographic Society's websites, blog, email newsletters, and broader marketing needs. This includes collaborating with various teams to implement a cohesive editorial vision that supports the Society&rsquo;s mission and marketing objectives.<div></div><div>
Your Impact</div><div></div><div>
Responsibilities Include</div><ul><li><div>
Content Production (50%): Lead the development, and production of digital content for NationalGeographic.org, the marketing blog and <i>Society News </i>email newsletter. This includes ideation, project management, editing, and publishing of various editorial content experiences across content platforms.</div></li><li><div>
Omnichannel Integration &amp; Optimization (30%): Drive engagement with content peers and stakeholders to develop distribution and integration plans for Society digital content across various platforms. Work with the Marketing Strategy team and embedded marketing teams on user journeys and tailor content strategy based on performance metrics to support further audience engagement. Facilitate cross-team collaboration through meetings and knowledge-sharing. Provide content support for enterprise-wide campaigns and other top-of-funnel marketing strategies.</div></li><li><div>
Brand Voice &amp; SEO (20%): Develop and maintain the Society&rsquo;s brand voice in digital content, ensuring consistency and appropriateness across all channels. Work with content creators to ensure content is SEO-friendly, and contribute to the overall SEO strategy.</div></li></ul><div></div><div>
Educational Background</div><div>
Bachelor's Degree preferred</div><div></div><div>
Minimum Years and Type of Experience</div><div>
5+ years of experience creating and leading digital content efforts.</div><div></div><div>
Necessary Knowledge and Skills</div><ul><li><div>
Deep understanding of digital content creation with an audience-centric and omni-channel approach.</div></li><li><div>
Strong narrative ability to craft compelling stories for digital channels including websites, email and social.</div></li><li><div>
Keen understanding of journalism practices and current trends in content.</div></li><li><div>
Ability to prioritize workflows with strong attention to detail.</div></li><li><div>
Highly developed oral and written communication skills and ability to work with individuals and groups at all levels.</div></li><li><div>
Experience in a variety of Content Management Systems (CMS).</div></li><li><div>
Experience in Salesforce Marketing Cloud.</div></li><li><div>
Demonstrated knowledge and experience in SEO strategy and content optimization.</div></li><li><div>
Proficiency in Google Workspace, Microsoft Word, Excel, and PowerPoint.</div></li></ul><div></div><div>
Desired Qualifications</div><ul><li><div>
Humility and creativity, with the ability to serve as a unifying force and to work cohesively and collaboratively across teams.</div></li><li><div>
An entrepreneurial spirit to support a growing team and flexibility to adjust processes as needed.</div></li><li><div>
Experience managing freelancers in a creative environment.</div></li><li><div>
Time management and organizational skills.</div></li><li><div>
Experience developing compelling stories and assets to support fundraising efforts.</div></li><li><div>
Ability to manage multiple projects, under deadlines, with changing priorities in a dynamic, fast-paced environment.</div></li><li><div>
A demonstrated interest in illuminating and protecting the wonder of our world.</div></li></ul><div></div><div>
Supervision</div><div>
No direct reports.</div><div></div><div>
Salary Information</div><div></div><div>
The National Geographic Society offers a competitive and holistic total rewards package. Our compensation structure and transparent pay philosophy are based on industry-specific market data for similar-sized nonprofit organizations.</div><div></div><div>
The salary range for this position accounts for a wide range of factors including but not limited to organizational need; specific skill sets; experience and training; certifications; and more. At the National Geographic Society, individuals are typically hired at or near the starting point of the salary range for their role, and compensation decisions are dependent on the facts and circumstances of each case.</div><div></div>
The salary range for this position is $90,200.00 - $95,000.00.<div></div><div>
In addition, the National Geographic Society offers a competitive and comprehensive benefits package that includes, but is not limited to, medical, dental, and vision insurance; engaging and comprehensive wellness program; 401(k) retirement savings plan with matching contributions after 6 months of employment; flexible paid time off benefits with up to 22 days of paid annual leave per calendar year (15 days for new hires in their first year, prorated based on the number of pay periods remaining in the year) and 10 days of sick leave; 12 paid holidays and a paid winter break between December 25 and 31; paid parental leave, adoption and surrogacy expense reimbursement, fertility benefits; learning and development opportunities; Lifestyle Spending Account; pet adoption assistance and insurance; pre-tax transportation benefits with a generous employer subsidy; employer-paid life insurance and disability benefit; and a variety of National Geographic discounts and perks.</div><div></div><div>
Job Designation</div><div></div>
Hybrid - At the Society, we believe in the advantages of coming together to build community, mentor and learn from colleagues, and connect more deeply with our mission. As a result, the majority of our staff are Hybrid. Our Hybrid category requires that staff work at Base Camp two days each week: every Tuesday and Wednesday. Hybrid staff are also always welcome to come in additional days each week if preferred.<div></div><div><i>
Candidates must be legally authorized to work in the United States. This position is not eligible for visa sponsorship.</i></div><div></div><div><i>
W</i><i>e encourage you to apply even if your experience is not a 100% match with the position. We are looking for someone with relevant skills and experience, not a checklist that exactly matches the job description. We want to help you grow and in return, you help us grow into a stronger, more inclusive organization.</i></div></div>

Manager, Marketing & Digital Content

CELLA

<div><p><b>Location: Washington, Washington, D.C.</b><br>
<b>Job Type: Permanent</b><br>
<b>Compensation Range: $75,000 - 85,000 per year</b><br>
<br>
We are looking for a <b>Social Media and Digital Content Manager</b> for our client's position as the leading Voice of Agriculture through the management of digital marketing platforms, working collaboratively with staff to support communications and organizational priorities and with state bureau staff to leverage reach.<br>
<br>
<b>Responsibilities:</b></p>
<ul>
<li><b>Content Strategy &amp; Execution</b>: Develop and maintain the social media content calendar, overseeing all platforms and content planning. You'll lead the creation of engaging digital content, manage the distribution of toolkits and marketing assets, and contribute to influencer collaboration strategies.</li>
<li><b>Team &amp; Vendor Collaboration</b>: Manage the social media working group, setting meeting agendas and coordinating communication strategies with staff from state bureaus nationwide. You'll also assist in managing external digital and marketing vendors to ensure the seamless execution of campaigns and initiatives.</li>
<li><b>Market Analysis &amp; Support</b>: Stay current with emerging marketing trends, tools, and technologies. You'll perform other duties as needed to support the overall success of the communications team and the organization.</li>
</ul>
<p><b>Qualifications:</b></p>
<p>
To be considered for this position, you'll need the following:</p>
<ul>
<li><b>Education:</b> A bachelor's degree in communications or a related field.</li>
<li><b>Experience:</b><br>
<ul><li>3-5 years of professional experience in digital marketing.</li>
<li>Proven experience managing social media platforms for an organization.</li>
<li>Hands-on experience with <b>Adobe Creative Cloud</b>.</li>
<li>A track record of working effectively both independently and as part of a team, often under tight deadlines.</li>
</ul>
</li></ul><p><b>Skills:
</b></p><ul><li>Digital Marketing</li>
<li>Social Media</li>
<li>Content Management</li>
<li>Adobe Creative Cloud</li></ul><br>
<p><br>
JOBID: 1101822<br>
#LI-CELLA<br>
#LI-KF1<br>
#PL<br>
<br>
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.<br>
<br>
At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.<br>
<br>
Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&amp;D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).
<br>
<br>
This posting is open for thirty (30) days.</p></div>

SOCIAL MEDIA AND DIGITAL CONTENT MANAGER

NACUBO

<div><div><b>Introduction</b><br>
<br>
NACUBO is committed to diversity because it enriches and strengthens how we advance our mission, just as it does for institutions of higher education. We are fully focused on equality and believe deeply in diversity of race, gender, sexual orientation, religion, ethnicity, national origin and all the other fascinating characteristics that make us different. Our goal is to be the place where a diverse mix of talented people want to come, to stay and do their best work.</div><div><br>
Creativity and cross-team collaboration drive NACUBO&rsquo;s achievements and contribute to individual success. All staff members are encouraged to think creatively about how they and NACUBO can address mission, member needs, and challenges that will inevitably arise from time to time. They are also encouraged to develop and nurture strong partnerships throughout the association. These partnerships help individuals, teams, and the association accomplish the activities, goals and strategies of the organization and of individual positions.</div><div><br>
Imagination, innovation, and curiosity are welcome, and all require some risk taking. NACUBO encourages staff to engage in bold thinking, to put forward new ideas and proposals, and to openly debate the risks &ndash; upside and downside &ndash; associated with new ideas.</div><div><br>
Each member of the NACUBO staff is responsible for creating and sustaining esprit de corps across the organization.</div><div><br>
To accomplish all of this, staff will need strong communication and strategic thinking skills. NACUBO is committed to nurturing these skills in all staff members.<br>
<br>
<b>Position Summary</b><br>
<br>
The Web Platform Manager will oversee the daily operations and ongoing improvement of NACUBO&rsquo;s digital experience platforms, including our Sitecore-based website, analytics, personalization tools, and web search optimization systems. The role complements the IT Systems and Support Manager by focusing on member-facing digital experiences, content quality, and personalization features. The Web Platform Manager is responsible for ensuring the website is performant, user-friendly, and strategically aligned with organizational goals.</div><p>
The ideal candidate will possess hands-on expertise in user experience (UX), search engine optimization (SEO), and answer engine optimization (AEO), as well as the ability to collaborate on light technical enhancements in Sitecore XM Cloud and related tools. This includes overseeing vendor development work, managing integrations, troubleshooting common publishing or rendering issues, and contributing to platform architecture decisions in partnership with internal and external technical teams.</p><div><b>
Essential Functions</b></div><div></div><div><br>
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.<br>
<br>
<b>Platform Management &amp; Technical Oversight</b></div><ul><li>
Support current and future member-facing web platforms as needed.<ul><li>
Serve as the system owner for Sitecore XM Cloud and integrated tools (e.g., Sitecore Personalize, Google Analytics, search infrastructure), alongside our Senior UX Designer.</li><li>
Ensure platform stability, performance, and security through coordination with IT staff and third-party vendors.</li><li>
Maintain platform documentation, including architecture, workflows, and user roles.</li><li>
Oversee integration of APIs and third-party services into Sitecore XM Cloud, ensuring quality, security, and maintainability.</li><li>
Collaborate with vendors or internal staff on light development tasks such as managing templates, content models, and layouts, applying best practices in HTML/CSS and accessibility.</li><li>
Utilize cloud service platforms (e.g., Vercel or similar) in coordination with vendors for Sitecore XM Cloud deployments and performance optimizations.</li><li>
Troubleshoot common publishing, caching, CDN, or rendering issues, escalating to Sitecore Support or development partners as needed.</li></ul></li></ul><div><b>
Experience Optimization &amp; Search Visibility</b></div><ul><li>
Improve content discoverability through implementation of structured data, metadata, and AEO/SEO strategies.</li><li>
Lead web audits to identify and fix outdated content and broken links.</li><li>
Analyze and improve internal search functionality to increase success rates.</li><li>
Collaborate with content stakeholders to deliver UX-informed enhancements.</li></ul><div><b>
Personalization &amp; Web Enhancements</b></div><ul><li>
Support Sitecore Personalize initiatives, launching targeted personalization use cases.</li><li>
Coordinate with internal teams to pilot AI-based features such as chatbots.</li><li>
Translate business needs into content or platform requirements, focusing on usability and maintainability.</li></ul><div><b>
Governance &amp; Platform Ownership</b></div><ul><li>
Act as Platform Manager for NACUBO.org, contributing to broader platform governance efforts.</li><li>
Participate in IT team alignment efforts and contribute to platform documentation standards.</li><li>
Support the adoption of platform frameworks and long-term stewardship of NACUBO.org.</li></ul><div><b>
Cross-Team Collaboration &amp; Support</b></div><ul><li>
Host platform-specific training sessions and brown bag discussions to support internal adoption, platform literacy, and cross-departmental engagement.</li><li>
Partner with Marketing, Membership, and Communications to align site content and functionality with organizational objectives.</li><li>
Collaborate on the integration of web components with other staff-facing tools (e.g., Calendly).</li><li>
Lead training and knowledge-sharing initiatives for decentralized content editors.</li></ul><div><b>
Analytics &amp; Reporting</b></div><ul><li>
Monitor site performance and user behavior using analytics tools.</li><li>
Deliver regular reporting and insights to guide web content, UX improvements, and personalization strategies.<br>
</li><li>
Performs other duties as assigned.</li></ul><div></div><div><b><br>
Competencies</b></div><ul><li>
Analytical/Problem Solving</li><li>
Customer/Member Focus</li><li>
Technical/Professional Knowledge</li><li>
Project Management</li><li>
Innovation</li><li>
Leadership</li><li>
Outcomes Focus</li><li>
Teamwork</li></ul><div><b><br>
</b><b>Qualifications</b><br>
<br>
Required</div><ul><li>
Bachelor&rsquo;s degree in information technology, computer science, or a related field (or equivalent experience).</li><li>
5+ years of experience managing enterprise web platforms or CMS (e.g., Sitecore).</li><li>
Proven expertise in UX design principles, SEO, and answer engine optimization (AEO).</li><li>
Proficiency in HTML/CSS and knowledge of WCAG accessibility standards.</li><li>
Basic familiarity with modern JavaScript frameworks (e.g., React, Next.js) to effectively manage vendor deliverables and troubleshoot minor issues.</li><li>
Experience overseeing API integrations and third-party service connections within a CMS environment.</li><li>
Strong cross-functional collaboration and communication skills.</li><li>
Ability to document platform workflows, processes, and governance structures.</li></ul><div>
Preferred</div><ul><li>
Familiarity with structured data, schema markup, and conversational search.</li><li>
Background in a nonprofit, association, or higher education environment.</li><li>
Exposure to AI tools for digital experience enhancement.</li><li>
Understanding of cloud deployment environments (e.g., Vercel) and their role in Sitecore XM Cloud performance optimization.</li></ul><div></div><div><b><br>
Work Environment</b></div><div></div><div><br>
This position is remote, but the incumbent may occasionally work in the office. The incumbent will utilize standard office equipment, including a laptop or computer, phone, and printer/copier. Temperatures in a remote and office environment may fluctuate.<br>
<br>
<b> Physical Demands</b></div><br>
<div></div><ul><li>
Sedentary work: Exerting up to 10 pounds occasionally. Active while managing onsite meetings/programs: Exerting up to 40 pounds.</li></ul><br>
<div></div><ul><li>
To perform the duties of this position, the employee is regularly required to talk and hear. The employee may frequently be required to stand, walk, use hands and fingers to type, handle or feel, and reach with arms and hands. Vision abilities required include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.</li></ul><div></div><div><b><br>
Position Type/Expected Hours of Work</b></div><div></div><div><br>
This is a full-time regular position. Typical days and hours of work are Monday through Friday 8:45 a.m. to 4:45 p.m. This position may be eligible for an alternate work arrangement (i.e., flextime). Please refer to the <i>Employee Handbook</i> for details. There may be occasional evening and weekend work as job duties or projects require it.<br>
<br>
<b> Travel</b></div><div><br>
Travel is primarily local during the business day. Some out-of-the-area travel and overnight travel may be expected.</div><div><b><br>
EEO Statement</b></div><div><br>
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.</div><div></div><div><b><br>
Other Duties</b></div><div><br>
Please note this position description does not cover, contain or list a fully comprehensive listing of duties or responsibilities that are required of the employee in this role. Duties, responsibilities, and activities may change at any time with or without notice.</div></div>

Web Platform Manager

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