conversion rate optimization specialist

Supreme Goods Inc

Hiring Shopify Expert (E-Commerce Growth Specialist) for our Karachi office.Responsibilities:<ul><li>- Optimize Shopify store for conversion rate (CRO)</li><li>- Improve site speed &amp; performance</li><li>- Create high-converting product pages</li><li>- Manage themes, apps, and integrations</li><li>- Theme customization</li><li>- Implement upsells, bundles &amp; subscription models</li><li>- SEO optimization (on-page + technical)</li><li>- Shopify app setup (Klaviyo, Meta Pixel, Google Ads, etc.)</li><li>- Landing page creation for paid ads</li><li>- Troubleshoot technical issues</li></ul>- Improve checkout &amp; customer journeyRequirements:<ul><li>- Atleast 1-year Shopify experience</li><li>- Proven results in scaling Shopify stores</li><li>- Strong understanding of paid ads integration</li><li>- Experience with Shopify apps &amp; automation</li><li>- Knowledge of conversion psychology</li><li>- Basic graphic/design sense (Canva / Photoshop is a plus)</li></ul>Time: 7:00 p.m to 3:00 a.mLocation: Main Rashid Minhas Road, Near Nipa Chorangi, KarachiJob Type: Full-timePay: Rs40,000.00 - Rs50,000.00 per monthWork Location: In person

Shopify Expert

Bright Side Plumbing

Company Overview: We are a fast-growing startup with ambitions to become the #1 company in our market. As a lean and agile team, we are competing against companies 20 times our size&mdash;and winning. Our planned expansion into multiple markets and verticals offers a unique opportunity to be part of something big from the ground up. If you thrive in a dynamic, hands-on environment where your work directly impacts the company&rsquo;s success, this is the place for you.Role Overview: As a Web Developer with expertise in SEO and Conversion Rate Optimization (CRO), you will play a critical role in driving our growth. You&rsquo;ll report directly to the business owner and work closely with our digital marketing team member to shape our website&rsquo;s performance, boost conversions, and optimize for search engines. This is a hands-on role perfect for someone eager to make a direct impact and grow with a startup poised for rapid success.Key Responsibilities:<ul><li>Develop and maintain our WordPress website, including custom themes, on-page content creation, plugins, and coding solutions tailored to our needs.</li><li>Implement SEO strategies to increase organic traffic and improve search engine rankings, collaborating directly with the business owner to align with company goals.</li><li>Apply Conversion Rate Optimization (CRO) techniques to maximize website conversions, such as driving sales or lead generation.</li><li>Optimize the website for Google&rsquo;s Core Web Vitals and other key performance metrics to ensure an exceptional user experience.</li><li>Work hand-in-hand with the business owner and digital marketing team member to execute web development and optimization projects.</li><li>Analyze website data and user behavior to identify opportunities for improvement and implement data-driven solutions.</li><li>Stay up-to-date with the latest trends in web development, SEO, and CRO to keep us ahead of the competition.</li><li>Find and report competitors to Google who use black hat SEO tactics.</li></ul>Required Skills and Qualifications:<ul><li>Proven experience in web development, with a strong focus on WordPress.</li><li>In-depth knowledge of SEO principles and hands-on experience with SEO tools (e.g., Google Analytics, SEMrush, Ahrefs).</li><li>Expertise in Conversion Rate Optimization (CRO) strategies and tools to deliver measurable results.</li><li>Familiarity with Google&rsquo;s Core Web Vitals and other performance metrics.</li><li>Ability to write clean, efficient code and troubleshoot technical issues independently.</li><li>Strong analytical skills to interpret data and make informed decisions.</li><li>Excellent communication skills and a collaborative mindset, comfortable working directly with the business owner in a fast-paced startup.</li><li>A proactive, strategic thinker passionate about driving growth and achieving ambitious goals.</li></ul>What We Offer:<ul><li>Competitive salary starting at $80,000 annually, with performance and revenue-based bonuses.</li><li>Full benefits package, including health, dental, and vision insurance.</li><li>Direct collaboration with the business owner, giving you unique insight into the company&rsquo;s vision and strategy.</li><li>Significant opportunities for career growth, with the potential to take on leadership roles as we scale into new markets.</li><li>A fast-paced, innovative work environment where your ideas and contributions will shape our journey to market leadership.</li></ul>How to Apply: If you&rsquo;re excited to join a startup that&rsquo;s challenging the status quo and want to play a pivotal role in our path to the top, we&rsquo;d love to hear from you! Please submit your resume and a cover letter explaining your relevant experience and why you&rsquo;re the perfect fit for this role.Job Type: Full-timePay: $80,000.00 - $90,000.00 per yearBenefits:<ul><li>401(k)</li><li>Dental insurance</li><li>Health insurance</li><li>Health savings account</li><li>Life insurance</li><li>Paid time off</li><li>Referral program</li><li>Retirement plan</li><li>Vision insurance</li></ul>Compensation Package:<ul><li>Bonus opportunities</li><li>Weekly pay</li></ul>Schedule:<ul><li>8 hour shift</li><li>Monday to Friday</li><li>Overtime</li></ul>Education:<ul><li>Bachelor's (Required)</li></ul>License/Certification:<ul><li>Wordpress Developers Certification (Required)</li><li>Google SEO Certification (Required)</li><li>Digital Marketing Certification (Preferred)</li><li>UX Certifications (Preferred)</li><li>Google PageSpeed Insights Certification or Core Web Vitals (Preferred)</li></ul>Ability to Commute:<ul><li>Overland Park, KS 66213 (Required)</li></ul>Ability to Relocate:<ul><li>Overland Park, KS 66213: Relocate before starting work (Required)</li></ul>Work Location: In person

Web Developer with SEO and Conversion Rate Optimization Expertise

Zomee

<div>
 
 
 Compensation:
 
 50,000 - 70,000 DOE
 
 
 
 Benefits:
 
 Dental, Vision, Health, PTO
 
 
 
 
 
 
 Company Overview:
 
 
 
 At Zomee, we support and empower new moms by providing innovative, helpful, and accessible products that make motherhood easier. Starting with our commitment to nursing mothers through our trusted breast pump medical devices, we aim to grow into a household name that champions the well-being of every mom, delivering solutions that nurture and uplift families worldwide.
 
 
 
 
 
 Based in Pompano Beach, Florida, Zomee is driven by a passionate team that understands the evolving needs of our customers. We are a woman-owned and family-run business with a strong culture of entrepreneurial spirit and high quality above all else. Join us in our exciting mission to empower and uplift mothers with impactful solutions that make a real difference in the lives of families.
 
 
 Role Overview: Zomee is seeking an eCommerce &amp; CRO Specialist to join the team. Reporting to the Director of Media &amp; eCommerce, this is a pivotal role that supports the website and eCommerce sales conversion rates.
 
 
 
 
 
 
 Key Responsibilities:
 
 
 <ul>
 <li>
 Optimize the brand&rsquo;s Shopify website to drive traffic, increase conversion, and improve the overall user experience.
 </li>
 <li>
 Help implement strategies that leverage Shopify features, integrations, and add-ons to support sales growth and streamline operations.
 </li>
 <li>
 Design and execute initiatives to drive upsell, repeat purchases and order value.
 </li>
 <li>
 Partner with SEO specialist to implement technical SEO updates.
 </li>
 <li>
 Partner with the Go to Market team to support campaigns and promotions with a presence on the website.
 </li>
 <li>
 Partner with the paid media team to build landing page destinations designed for paid media conversion.
 </li>
 <li>
 Partner with the product team to build product pages that promote the new benefits, features and products that Zomee creates.
 </li>
 <li>
 Leverage Shopify analytics and other tools to track website performance, monitor KPIs and generate actionable insights for continuous improvements.
 </li>
 <li>
 Execute and optimize Klaviyo Email and SMS marketing automations, manage lists, and track campaign performance and metrics.
 </li>
 <li>
 Own end-to-end customer review management across e-commerce platforms.
 </li>
 <li>
 launch monthly tests using an established testing framework and share results with team members.
 </li>
 <li>
 Embrace a self-starter mentality and pursue new knowledge to help achieve key objectives.
 </li>
 </ul>
 
 
 
 
 
 Education/Experience:
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in marketing, eCommerce, Digital Marketing or similar.
 </li>
 <li>
 2-3 years&rsquo; experience in eCommerce and Conversion Rate Optimization, preferably within a consumer goods or DTC brand using Shopify.
 </li>
 <li>
 Hands-on experience with optimizing website performance and metrics including PageSpeed Insights.
 </li>
 <li>
 Proficiency in data analytics and A/B testing tools such as Google Analytics 4, Shogun, A/B Tasty, PageSpeed Insights, and Microsoft Clarity.
 </li>
 <li>
 Experience working in Klaviyo or other Email &amp; SMS marketing automation system.
 </li>
 <li>
 Experience working with cross-functional teams to drive e-Commerce success.
 </li>
 <li>
 Strong understanding of promotional planning and measurement for eCommerce.
 </li>
 <li>
 Experience with Google Tag Manager, media platform pixels, UTM structures, and tracking setups.
 </li>
 <li>
 Experience with user consent management tools, mobile-first design, and accessibility standards.
 </li>
 <li>
 Working knowledge of HTML, CSS, and Photoshop.
 </li>
 </ul>
</div>

eCommerce and CRO Specialist

Mövenpick

<div>Company Description 
The Mövenpick Hotel Cairo-Media City is located in the vibrant 6th of October City, offering easy access to Cairo's attractions and just a short distance from Cairo International Airport. The hotel is in close proximity to iconic landmarks like the Great Pyramids of Giza and Sphinx, Dream Park, and a 27-hole golf course. The hotel's unique location alongside Media Production City studios provides guests with a blend of fantasy and tradition, creating a memorable experience. 
 
 
Job Description 
Key Responsibilities: 
Strategic Oversight of E-Commerce Channels:<ul><li>
Develop and execute a comprehensive e-commerce strategy across all hotel properties, focusing on direct booking platforms and OTAs, together with the Group Director of Marketing &amp; Communications</li><li>
Monitor and optimize each hotel's online presence, ensuring consistency and effectiveness across OTAs, direct booking platforms, and metasearch platforms.</li><li>
Collaborate with the Digital Marketing team to ensure e-commerce efforts align with overall marketing strategies.</li></ul>
Meta Search &amp; OTA Platform Optimization for Growth:<ul><li>
Manage relationships with OTA partners (e.g., Booking.com, Expedia, Trip.com), ensuring optimal placement and performance.</li><li>
Track and analyze performance metrics (CPC, CPM, ROAS) on metasearch platforms like Google Hotel Ads to maximize visibility and return on investment.</li><li>
Implement strategies to maximize both paid and free clicks on metasearch platforms, optimizing for revenue growth.</li></ul>
Data-Driven Conversion Rate Optimization (CRO):<ul><li>
Analyze conversion funnels for hotel websites and OTAs, identifying drop-off points and opportunities for improvement.</li><li>
Conduct A/B and multivariate testing on booking engines, landing pages, and promotional offers to optimize conversion rates.</li><li>
Use Google Analytics and other data tools to track and optimize user behavior, content flow, and booking processes.</li></ul>
Search Engine Optimization (SEO) and Search Engine Marketing (SEM) (Data Analysis Support to Digital Marketing Team):<ul><li>
Collaborate with the Digital Marketing team to provide data insights for on-site and off-site SEO strategies to improve organic search rankings for high-conversion keywords.</li><li>
Track and report the impact of SEO and SEM campaigns on direct bookings and overall revenue.</li><li>
Help the team with data-driven decisions on optimizing keyword bids, ad copy, and landing pages to minimize cost-per-acquisition (CPA).</li></ul>
Behavioral Analytics and UX Optimization:<ul><li>
Lead the implementation of behavioral analytics tools on the hotel websites to track user behavior and identify friction points.</li><li>
Work with the Digital Marketing team to analyze insights from tools like Google Analytics 4 to improve UX, reduce bounce rates, and drive higher conversions.</li></ul>
Performance Marketing and Retargeting (In Collaboration with Digital Marketing):<ul><li>
Collaborate with the Digital Marketing team to manage performance marketing campaigns (PPC, display advertising, retargeting) aimed at driving high-quality traffic to the hotel websites.</li><li>
Assist in developing and optimizing retargeting strategies, focusing on recovering abandoned bookings and increasing customer lifetime value (CLV).</li></ul>
Advanced Analytics and Reporting:<ul><li>
Build and maintain custom dashboards in tools like Google Analytics 4, Tableau, and Power BI to track key performance metrics across all properties.</li><li>
Provide regular reports with actionable insights to senior management, detailing the performance of e-commerce channels, booking patterns, and user engagement.</li><li>
Perform cohort analysis and customer segmentation to tailor e-commerce strategies to high-value segments and optimize user journeys.</li></ul>
Develop and Optimize Gift Experiences Webpage:<ul><li>
Lead the development of the Gift Experiences webpage, ensuring the purchasing process is seamless and aligned with user needs.</li><li>
Apply data insights and A/B testing to optimize conversion rates and identify upselling opportunities on the Gift Experiences platform.</li></ul>
Email Campaigns and CRM:<ul><li>
Analyze email campaign performance to identify opportunities for improvement, ensuring high engagement and conversion rates.</li></ul> 

Qualifications 
Key Qualifications:<ul><li>
Education:<ul><li>
Bachelor&rsquo;s degree in digital marketing, E-Commerce, data science, information technology, or a related field.</li></ul></li><li>
Experience:<ul><li>
5-7 years of experience in e-commerce, digital analytics, product management &amp; marketing, or digital marketing, with a strong focus on CRO, SEO, SEM, and UX optimization.</li><li>
Experience managing OTA and metasearch platforms to drive conversions and optimize performance.</li><li>
Proven ability to work with Google Analytics 4, Tableau, Power BI, or other advanced analytics tools for deep data analysis and reporting.</li><li>
Tech startup co-founder experience is highly valued, especially with experience in improving product performance through tight feedback loops, resulting in increased conversion rates.</li><li>
Strong experience collaborating with Digital Marketing teams to align e-commerce strategies with marketing goals.</li></ul></li><li>
Skills:<ul><li>
Advanced skills in conversion rate optimization (CRO), A/B testing, and data-driven decision-making.</li><li>
Strong analytical skills, with the ability to translate complex data into actionable insights.</li><li>
Excellent collaboration skills, working effectively with cross-functional teams including Digital Marketing and Revenue Management.</li><li>
Proficiency with Excel, Google Analytics, Tableau, and other data tools.</li><li>
Experience in developing and implementing e-commerce strategies for large-scale operations.</li></ul></li></ul></div>

E-Commerce Manager

MGOIS

Job DescriptionType of position : Full-time, Permanent, OnsiteYour tasks:<ul><li>As Team lead Website Content &amp; SEO you lead and motivate a team of dedicated SEO &amp; Content Managers</li><li>Together with the team, you will take over the operational and strategic website support of your brand(s) with a special focus on conversion rate optimization &amp; SEO</li><li>Together with external service providers and your team, you continuously improve the quality and performance of the most important landing pages</li><li>You support the analysis, monitoring and interpretation of economic and SEO-relevant KPIs and can derive corresponding, data-based recommendations for action</li><li>With the help of existing data and user research, you will set up theses on performance optimization, test them via A/B testing and derive recommendations for action</li><li>You help to promote personalization measures on the website and are the contact person for the website on the content side</li><li>You regularly benchmark best practices in the competitive environment</li><li>You work closely with the various marketing teams such as online marketing, sales, CRM, brand marketing and creation</li></ul>Your profile:<ul><li>You have at least 3 years of experience in SEO, website content, UX and/or conversion rate optimization</li><li>In-depth knowledge of current developments and how search engines work</li><li>Professional competence in dealing with the most important web analysis and SEO tools</li><li>You are confident in the conception, creation and optimization of website content</li><li>Basic knowledge of HTML and JavaScript is an advantage</li><li>You are willing to familiarize yourself with new technologies independently</li><li>You have a real hands-on mentality</li><li>In-depth knowledge on on-page and off-page SEO</li><li>You work independently, result-oriented and reliably &amp; always keep a clear head even with larger workloads.</li><li>You are characterized by a confident and convincing demeanor</li></ul>Are you ready for your career jump? Then we look forward to receiving your online application.We offer ...<ul><li>A focused, yet relaxed atmosphere with flexible working hours.</li><li>A high level of freedom and responsibility.</li><li>A competitive salary</li><li>Varied work in a renowned company</li><li>Pleasant working atmosphere</li><li>An above-average payment</li><li>Committed, innovative and friendly team</li></ul>Personally, you should enjoy solving problems on your own. You should also have a careful, detail-oriented, reliable, proactive and responsible way of working.Job Type: Full-timeAbility to commute/relocate:<ul><li>Lahore: Reliably commute or planning to relocate before starting work (Preferred)</li></ul>Application Question(s):<ul><li>What is your salary expectation?</li><li>How long is your notice period? 1 = 1 days</li></ul>Education:<ul><li>Bachelor's (Preferred)</li></ul>Experience:<ul><li>SEO: 3 years (Preferred)</li></ul>Work Location: In person

SEO Specialist

Job DescriptionType of position : Full-time, Permanent, OnsiteYour tasks:<ul><li>As Teamlead Website Content &amp; SEO you lead and motivate a team of dedicated SEO &amp; Content Managers</li><li>Together with the team, you will take over the operational and strategic website support of your brand(s) with a special focus on conversion rate optimization &amp; SEO</li><li>Together with external service providers and your team, you continuously improve the quality and performance of the most important landing pages</li><li>You support the analysis, monitoring and interpretation of economic and SEO-relevant KPIs and can derive corresponding, data-based recommendations for action</li><li>With the help of existing data and user research, you will set up theses on performance optimization, test them via A/B testing and derive recommendations for action</li><li>You help to promote personalization measures on the website and are the contact person for the website on the content side</li><li>You regularly benchmark best practices in the competitive environment</li><li>You work closely with the various marketing teams such as online marketing, sales, CRM, brand marketing and creation</li></ul>Your profile:<ul><li>You have at least 3 years of experience in SEO, website content, UX and/or conversion rate optimization</li><li>In-depth knowledge of current developments and how search engines work</li><li>Professional competence in dealing with the most important web analysis and SEO tools</li><li>You are confident in the conception, creation and optimization of website content</li><li>Basic knowledge of HTML and JavaScript is an advantage</li><li>You are willing to familiarize yourself with new technologies independently</li><li>You have a real hands-on mentality</li><li>In-depth knowledge on on-page and off-page SEO</li><li>You work independently, result-oriented and reliably &amp; always keep a clear head even with larger workloads.</li><li>You are characterized by a confident and convincing demeanor</li></ul>Are you ready for your career jump? Then we look forward to receiving your online application.We offer ...<ul><li>A focused, yet relaxed atmosphere with flexible working hours.</li><li>A high level of freedom and responsibility.</li><li>A competitive salary</li><li>Varied work in a renowned company</li><li>Pleasant working atmosphere</li><li>An above-average payment</li><li>Committed, innovative and friendly team</li></ul>Personally, you should enjoy solving problems on your own. You should also have a careful, detail-oriented, reliable, proactive and responsible way of working.Not publishedView job advertisementJob Type: Full-timeAbility to commute/relocate:<ul><li>Lahore: Reliably commute or planning to relocate before starting work (Required)</li></ul>Application Question(s):<ul><li>What is your salary expectation?</li><li>How long is your notice period?</li></ul>Education:<ul><li>Bachelor's (Preferred)</li></ul>Experience:<ul><li>social media: 3 years (Preferred)</li><li>Content writing: 3 years (Preferred)</li><li>SEO: 3 years (Preferred)</li></ul>Work Location: In person

SEO Off Page Expert

RivetStays Ontario Inc.

Company: RivetStaysLocation: Remote (Work from Home) &mdash; hiring in India / Pakistan / PhilippinesExperience: 3+ yearsType: Full-timeAbout RivetStaysRivetStays is a premium short- and mid-term rental operator. We deliver a hotel-like experience with professionally managed homes and a strong focus on guest experience, consistency, and operational excellence. We&rsquo;re building a direct booking channel that can become a meaningful share of our business alongside OTAs.What this role isYou&rsquo;ll own the marketing function end-to-end with a clear scoreboard: direct booking revenue and conversion.Your mission is to turn paid + organic demand into a durable direct booking channel&mdash;by owning the full system: acquisition &rarr; site conversion &rarr; lifecycle/retention.What you&rsquo;ll ownDirect bookings (primary outcome)<ul><li>Grow direct booking revenue and booking volume with an efficiency lens (CAC/MER/payback).</li><li>Build a repeatable weekly operating cadence that drives results.</li></ul>Acquisition (paid + organic)<ul><li>Paid media strategy + execution/management (search + social; prospecting + retargeting).</li><li>SEO strategy (site architecture, high-intent content plan, technical priorities; hands-on or via contractors).</li><li>Positioning and messaging that converts high-intent travelers (not generic brand fluff).</li></ul>Conversion rate optimization (CRO)<ul><li>Own the website booking funnel: landing &rarr; property page &rarr; checkout &rarr; confirmation.</li><li>Run ongoing experimentation: landing pages, messaging, offers, UX, trust signals, pricing/fees clarity, FAQs.</li><li>Partner with ops/product to remove booking friction and improve close rate.</li></ul>Lifecycle (make direct a channel, not a one-time sale)<ul><li>Email/SMS strategy: abandon/browse, pre-stay, post-stay, winback, referral.</li><li>Increase repeat booking rate and lifetime value.</li></ul>Brand + content (in service of bookings)<ul><li>Ensure RivetStays&rsquo; brand and creative system builds trust quickly and improves conversion.</li><li>Set standards for property merchandising: copy, photo requirements, social proof, and clarity.</li></ul>People, vendors, systems<ul><li>Manage agencies/freelancers and create lightweight systems for reporting, experimentation, and creative/landing page iteration.</li></ul>How you&rsquo;ll be measured<ul><li>Direct booking revenue + booking count (net of cancellations)</li><li>Conversion rate (overall + key funnel steps)</li><li>CAC / MER / payback (or contribution margin after marketing)</li><li>Direct share of total bookings vs OTAs</li><li>Organic growth on high-intent searches and conversion of that traffic</li><li>Repeat booking rate / lifecycle revenue</li></ul>What we&rsquo;re looking for (3+ years)3+ years owning performance-oriented marketing outcomes; hospitality/travel strongly preferred.<ul><li>Strong with paid acquisition and serious about CRO/funnel analytics.</li><li>Comfortable owning the whole function (prioritization, vendors, reporting) while still operating hands-on.</li><li>Commercial mindset: you optimize for bookings and efficiency, not just traffic.</li></ul>How to apply<ul><li>Submit your resume via this TestGorilla link: https://app.testgorilla.com/s/ft70dv47</li></ul>Job Type: Full-timePay: Rs418,000.00 - Rs558,000.00 per monthWork Location: Remote

Head of Marketing (Direct Bookings)

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