creative strategist

Ad Pros

About Ad ProsAt Ad Pros, we believe great creative drives great performance. We combine data, experimentation, and innovative thinking to create high-impact advertising strategies.Our culture is performance-driven but supportive. We give our team the tools, feedback, and autonomy they need to thrive while building a collaborative, inclusive, and high-growth environment.Role OverviewThe Creative Strategist will drive the strategy for ecommerce brands on what to create, what to say in the creatives and how much to create. This role focuses on defining the strategy for brands, creating breakthrough ad briefs, analyzing best performing ads, hosting workshops and more. You will collaborate closely with media buying, creative and leadership teams for brands to drive insights and ideas to create high performance, high scale ads.Key ResponsibilitiesCreative Strategy &amp; Execution<ul><li>Develop data-backed creative hypotheses and ad concepts across Meta, TikTok, YouTube, Native, and other paid channels based on performance data, competitor research, and audience insights.</li><li>Write direct-response ad scripts including hooks, body copy, and CTAs for short-form video (UGC, TikTok-style), static ads, and long-form formats.</li><li>Build and manage structured creative testing roadmaps &mdash; concept-level tests, variant iterations, and scaling strategies &mdash; across multiple client accounts.</li><li>Brief UGC creators, designers, and video editors with clear, actionable direction so they can film and/or produce the necessary creatives for client review and approval.</li><li>Build shot lists and creative decks for UGC content shoots.</li><li>Conduct competitor and trend research using tools like Atria, Parker, Meta Ad Library, and TikTok Creative Center to identify winning angles and emerging formats.</li><li>Ensure ad-to-landing-page message match and flag conversion alignment issues to the growth team.</li></ul>Performance Analysis &amp; Optimization<ul><li>Analyze creative performance data &mdash; CPA / ROAS, CTR, hook rate, hold rate, thumb-stop ratio &mdash; using tools like Motion, Foreplay, Triple Whale or Northbeam.</li><li>Translate performance insights into specific creative next steps: what to iterate, what to pause, what to scale, and what to test next.</li><li>Receive and analyze reports from the growth team to integrate performance insights into creative strategies and processes.</li><li>Identify winning creative patterns across clients and build a shared knowledge base of what works by format, platform, and vertical.</li></ul>Team Leadership &amp; Process Management<ul><li>Oversee brief execution internally or with clients' creative teams to see if instructions were followed.</li><li>Participate in ongoing internal trainings to improve as a creative strategist</li><li>Provide detailed feedback on internal AI workflows to improve effectiveness and efficiency</li></ul>Collaboration &amp; Client Communication<ul><li>Collaborate daily with brands' creative, media buyers and leadership teams to align business strategy with creative strategy while hitting performance targets.</li><li>Prep and participate in high energy client meetings, share creative insights and performance learnings, and action items for follow up calls.</li><li>Host creative workshops to accelerate client breakthroughs.</li><li>Work closely with cross-functional teams to ensure creative efforts align with overall business objectives.</li></ul>AI &amp; Innovation<ul><li>Use AI tools (Midjourney, Runway, CapCut AI, ChatGPT, Claude, Parker, Atria) to accelerate creative strategy output &mdash; from script drafts to image concepts to research summaries.</li><li>Identify opportunities to build creative SOPs and workflow automations that increase team speed without sacrificing quality.</li><li>Stay current on emerging AI capabilities and integrate them into the creative production pipeline.</li></ul>✅ Qualifications<ul><li>5+ years of experience in creative strategy, paid social creative, or performance marketing, with at least 2 years in a leadership or supervisory position.</li><li>Proven track record of creating ad concepts that drive measurable results (high spend, low CPA, high ROAS) for DTC/e-commerce brands.</li><li>Hands-on experience writing direct-response ad scripts for Meta and TikTok &mdash; not just briefs, but actual full workflow production.</li><li>Strong understanding of creative testing frameworks and iteration cycles in a paid social environment.</li><li>Experience briefing and managing UGC creators and overseeing video production pipelines.</li><li>Strong analytical skills &mdash; you can read a performance dashboard and know exactly what creative to make next.</li><li>Highly organized with exceptional attention to detail.</li><li>Excellent communication and interpersonal skills.</li><li>Ability to thrive in a fast-paced, high-output agency environment.</li><li>A portfolio that includes paid social ad examples with performance results attached &mdash; we want to see how you think, not just what you made.</li></ul>➕ Nice-to-Have<ul><li>Experience across multiple ad channels beyond Meta (TikTok, YouTube, Pinterest).</li><li>Background in direct-response copywriting or conversion-focused content.</li><li>Experience with landing page optimization or CRO.</li><li>Proficiency with AI tools integrated into a daily creative workflow.</li><li>Experience building creative SOPs or workflow automations for a team.</li><li>Familiarity with e-commerce platforms (Shopify, etc.) and DTC customer psychology.</li><li>Proven experience in process development and optimization.</li><li>Proficiency with creative analytics tools such as Motion, Foreplay, Triple Whale, or Atria.</li><li>Familiarity with creative production tools such as CapCut, Figma, or Frame.io.</li></ul>More information<ul><li>Full-time and 100% remote position</li><li>Schedule: Monday&ndash;Friday, 9:00 AM &ndash; 5:00 PM EST</li><li>Performance bonuses and Paid Time Off (PTO) available after completing the 90-day onboarding period</li><li>Our team communicates primarily through Slack, ClickUp, and Google Workspace.</li></ul>Job Types: Full-time, ContractPay: $70,229.08 - $95,000.00 per yearBenefits:<ul><li>Paid time off</li><li>Referral program</li></ul>Work Location: Remote

Creative Strategist

KURU Footwear

KURU Footwear in Salt Lake City, Utah is looking for a Creative Strategist who can turn insight into impact, someone who knows that a great idea is only great if it converts. You'll be the scout, translator, and tactician behind high-performing creative across Meta, YouTube, email, landing pages, and beyond.A portfolio is required for consideration for this role.This isn't a &quot;make it pretty&quot; role. This is a make-it-perform role. You'll sit at the intersection of Brand, Growth, and Creative, making sure what we ship doesn't just look good... it wins.Benefits &amp; Perks:<ul><li>Hybrid work environment</li><li>Competitive pay</li><li>Medical, Dental, Vision insurance</li><li>401(k) with company match</li><li>Employee referral bonuses</li><li>Education assistance</li><li>Sabbatical at 3 years</li><li>Employee discount on KURU footwear</li></ul>Key Responsibilities<ul><li>Own the end-to-end creative pipeline across paid ads, landing pages, email, and lifecycle channels - from concept through optimization.</li><li>Drive improvement in Winning Creative Rate by building structured testing roadmaps with clear hypotheses and measurable performance outcomes.</li><li>Write insight-driven briefs that balance data and emotion, inspiring creators to produce scroll-stopping, revenue-generating work.</li><li>Partner closely with Growth to identify what's working, what's not, and where to scale - ensuring all executions align with performance goals and brand standards.</li><li>Analyze customer reviews, audience research, and behavioral data to uncover emotional and functional purchase drivers, translating them into scalable hooks, angles, and narratives.</li><li>Develop repeatable creative frameworks and durable content pillars that fuel paid, lifecycle, and organic channels without sacrificing originality.</li><li>Collaborate with Brand, Acquisition, and Product Marketing to concept, pitch, and execute breakthrough campaigns that build demand and expand the category.</li></ul>What You Bring<ul><li>High School Diploma or equivalent with 4&ndash;7 years in a creative strategy, growth creative, or performance creative role (brand-side or agency) - or equivalent combination of education and experience.</li><li>Proven experience briefing and collaborating with creators, editors, and designers.</li><li>Background in product marketing, content marketing, or social-first storytelling.</li><li>Strong proficiency in Meta Ads Manager, Google Analytics, and related performance tools - and the judgment to turn data into decisions.</li><li>Demonstrated success scaling campaigns across UGC, motion, and static formats.</li><li>Deep understanding of paid media platforms, especially Meta, TikTok, and YouTube.</li><li>Experience working cross-functionally across paid, owned, and earned channels.</li><li>A portfolio that shows both creative instinct and measurable results.</li></ul>You'll Thrive Here If You:<ul><li>Think analytically but create emotionally.</li><li>Have launched a high volume of ads and can reverse-engineer why they worked (or didn't).</li><li>Obsess over improving hooks, headlines, edits, and angles until performance lifts.</li><li>Write briefs that are clear, compelling, and unlock creative talent.</li><li>Enjoy moving fast, testing often, and scaling what works.</li></ul>Bonus: Experience in DTC, wellness, lifestyle, or high-consideration consumer products.Work Environment<ul><li>Primarily office-based in Salt Lake City.</li><li>Regular computer and phone use.</li><li>Occasional lifting up to 15 lbs.</li><li>Standard physical demands associated with a professional office environment.</li></ul>Benefits:<ul><li>401(k) matching</li><li>Dental insurance</li><li>Flexible schedule</li><li>Health insurance</li><li>Paid time off</li><li>Vision insurance</li></ul>Work Location: Hybrid remote in Salt Lake City, UT 84123

Home Chef

<div><div>Founded in 2013, Home Chef is the leading meal solutions company with both a retail and online presence. Available online at homechef.com and in retail at more than 2,100 Kroger grocery stores, Home Chef is committed to inspiring and enabling more people to cook simple, delicious meals, no matter how busy they are.

In 2023, Home Chef introduced a new brand, Tempo! Tempo features a rotating selection of ready-to-heat meals delivered directly to your door. These meals are better-for-you versions of familiar favorites, designed to save you time and reduce stress while maintaining a healthy lifestyle. Our Tempo menu includes options that are protein-packed, fiber-rich, calorie and carb conscious, keto-friendly, and dietitian-approved.

Similar to our recipes, we recognize that variety is the spice of life, and therefore, our employees also bring their uniqueness and color to our fantastic team. We're eager to work with humble team players and pragmatic next-level thinkers to innovate on Home Chef's offerings.</div>
We're looking for a data-driven, conceptually sharp Creative Strategist to join our performance marketing team. In this role, you'll translate insights, trends, and testing results into thumb-stopping creative ideas for paid social campaigns. You'll partner closely with media buyers, brand leads, content creators, designers, and copywriters to develop ads that not only win attention but also drive measurable results.

Detailed Responsibilities

Data Analysis + Research:
<ul>
<li>Analyze campaign data to identify creative patterns and opportunities for creative strategy. Translate these learnings into actionable briefs for the team.</li>
<li>Stay ahead of platform trends (creative best practices, formats, and algorithm updates) to keep campaigns competitive with fresh thinking.</li>
<li>Utilize platforms like Meta Ads Manager and Looker to uncover insights and learnings.</li>
</ul>
Paid Social Creative Strategy:
<ul>
<li>Develop actionable creative strategies for paid social ads that align with performance goals (ROAS, CPA, CTR, etc.).
</li><li>Present creative recommendations backed by performance data to internal stakeholders and clients. Recommendations will include top performing ads and creative analysis.
</li><li>Collaborate cross-functionally with paid media team, content creators / editors, brand leads, designers and copywriters to translate insights into compelling executions.</li>
</ul>
Creative Planning:
Create concepts and storyboard maps-including status, video, carousel and Reel formats<ul><li>-ensuring a clear narrative flow and strong call-to-action.
</li><li>Take a scientific approach to ad development and provide team leadership in applying analysis and new techniques to creative execution.
</li><li>Run creative testing frameworks, including A/B testing headlines, hooks, and visual approaches, to continuously optimize performance.</li>
<li>Keep projects running smoothly with on-time execution.</li>
</ul>
This position requires 0-5% travel.

Qualifications

The requirements listed below are representative of the knowledge, skill, ability and/or other characteristics needed for this role. Reasonable accommodations may be made to enable individuals with disabilities.
<ul>
<li>5-8 years of experience in paid social creative strategy, performance marketing, or digital advertising.</li>
<li>Strong understanding of Meta ad formats, audience targeting, and the creative variables that influence performance.</li>
<li>Analytical mindset&mdash;comfortable interpreting campaign metrics to drive creative decisions.</li>
<li>Experience briefing and collaborating with creative teams (designers, video editors, copywriters).</li>
<li>Familiarity with creative testing methodologies and tools (e.g., Ads Manager, creative analytics dashboards).</li>
<li>Excellent communication skills with the ability to present ideas clearly and persuasively.</li>
<li>Up to one year of post-high school training such as in a business school, community college or vocational training.</li>
</ul><h2 class="jobSectionHeader">More About Us</h2>
<div><div><div><h3 class="jobSectionHeader">Perks and Benefits</h3>
<ul><li>Candidates can experience Home Chef as a customer - enter promo code PEOPLE30 for $30 off your first order!</li>
<li>Medical, dental, vision, life and disability insurance available</li>
<li>Paid holidays, sick time and vacation time</li>
<li>401k program</li>
<li>Flexible spending accounts for qualified medical, dependent care, parking, or transit expenses</li>
</ul><h3 class="jobSectionHeader">How We Work Together</h3>

We are humble team players. 
We are warm and gracious with team members and customers. We seek feedback to improve ourselves - and respectfully listen to and accept input.

We are pragmatic next-level thinkers. 
We come up with novel and unique ideas. We explore new strategies to avoid being constrained by conventional thinking.

We take ownership. 
We approach ambiguous problems, prepared to dive in, get curious, and learn more. We are results-driven, always challenging ourselves to exceed goals.
<h3 class="jobSectionHeader">
Be at Home at Home Chef</h3>

We all show up authentically at Home Chef. Our team includes individuals with a variety of identities, backgrounds, and perspectives. You can trust that you'll be able to bring your whole self to an inclusive and enjoyable workplace.

We welcome people of all races, colors, religions, national origin or ancestry, sex (including sexual identity), age, physical or mental disabilities, pregnancy, veteran or military status, unfavorable discharge from military service, genetic information, sexual orientation, marital status, order of protection status, citizenship status, arrest record or expunged/sealed convictions, or any other legally recognized protected basis under federal, state, or local law.

Home Chef is committed to the full inclusion of all qualified individuals. As part of this commitment, Home Chef will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, or to receive other benefits and privileges of employment, please contact our People team at hr@homechef.com.</div></div> 
</div>
<div>To view the California Applicant Notice click here</div></div>

BM Digital (PTY) ltd

<div>About the role:
We are currently hiring Creative Strategists to manage the creative production process for our portfolio of brands at BM Digital. As a Creative Strategist, you will be responsible for managing the entire video production and iteration process end-to-end, from concept to scriptwriting to live testing on TikTok, Facebook, Instagram, YouTube and Google Ads.
Creative Strategists are the storytellers behind each video ad. This person is creative and analytical: they must be able to communicate a clear message through short form video and determine the best ways to vary content for different audiences. They will utilize both video and written language to craft compelling stories out of raw footage. They work alongside content creators and video editors but should have a demonstrated proficiency with visual communication and pacing.
About us:
BM Digital is a tech-enabled growth firm helping leading brands scale profitably and predictably. We combine full-service performance marketing with proprietary tech, including:<ul><li>
A creator marketplace managing over 80,000 influencer partnerships monthly</li><li>
An AI-powered platform to streamline discovery, outreach, and whitelisting</li><li>
Proven playbooks in influencer marketing, paid media, performance creative, and CRO</li></ul>
We&rsquo;re trusted by 100+ high-growth DTC brands across beauty, wellness, lifestyle, and health. Our team of 70+ growth operators, analysts, and creatives manages over $200M in annual media spend and drives meaningful bottom-line impact for our partners.
BM Digital is not just an agency. We&rsquo;re a scalable growth platform with a strong performance guarantee, a track record of results, and a culture built for A-players.
Responsibilities:
You will create performance ads that convert to client revenue growth by:<ul><li>
Utilizing data, research, and creative insights to formulate effective creative strategy</li><li>
Analyzing data in platforms like Atria, Meta Ads Manager and TikTok Ads Manager</li><li>
Performing consumer, product, and competitor research using basic tools/resources</li><li>
Collaborating with Post-Production, Production, and your Creative Strategy Lead to produce videos</li><li>
Writing scripts and copy for video, static image ads, email campaigns.</li><li>
Ensuring visuals match creative strategy outlined for the ad</li><li>
Giving feedback that aligns to the creative strategy of the ad</li><li>
Executing on feedback given by your Creative Strategy Lead</li><li>
Analyzing the results of creative tests and utilizing this analysis to iterate</li><li>
With oversight from your Creative Strategy Lead, responsible for weekly strategic account planning</li><li>
Identifying top-performing concepts within accounts using data and creative analysis</li><li>
Identifying effective concepts/trends in the social media ecosystem</li></ul>
Required Skills And Qualifications:<ul><li>
5+ years of relevant experience</li><li>
Paid social or Direct Response experience (work/writing samples are a big plus)</li><li>
Able to learn from training/examples and quickly execute new skills</li><li>
Excellent written and verbal communication skills, with the ability to communicate complex ideas clearly and persuasively</li><li>
Analytical mindset with the ability to interpret data, draw actionable insights, and make data-driven decisions</li><li>
Strong project management skills, with the capacity to manage multiple projects, meet deadlines, and adapt to changing priorities</li><li>
Strong understanding of social media (frequent user of at least one of these platforms: Instagram, TikTok, Facebook)</li><li>
Experience with FB Ads Manager, and/or experience with other ad platforms including TikTok, Youtube, Snapchat</li><li>
Able to work comfortably across Google Suite (Gmail, Docs, Sheets, Slides)</li><li>
Ability to thrive in a fast-paced, deadline-driven work environment and adapt to evolving industry trends and best practices</li></ul>
Additional details:<ul><li>
This is a full-time, remote position</li><li>
The annual compensation range is $55K-125K USD which includes base and performance bonus</li></ul>
Po1TjrGR7r</div>

Care & Bloom

Full Time | Remote | 1&ndash;2 Active Openings | Aim to Hire by March 15, 2026 | HKT overlap during onboarding&mdash;Do you build ads that scale &mdash; not just videos that look good?We&rsquo;re hiring modern creative strategists who think in angles, hooks, psychology, and performance &mdash; not just cuts and transitions.Join a fast-scaling D2C brand that has grown from zero to 8 figures annually and is expanding across the US, UK, and EU. This is not a traditional editing role &mdash; you&rsquo;ll blend creative strategy, scripting, AI-powered production, and performance iteration into one high-impact position.Apply here:https://forms.gle/9TnG3HX43X8ny8uz5&mdash;[1] About the CompanyWe are a women-led sexual wellness and intimate health brand redefining how women experience pleasure, confidence, and comfort. We have grown from zero to 8 figures in annual revenue and are scaling rapidly across the US, UK, EU, and beyond.Creative is our growth engine.We do not produce content for aesthetics.We produce ads that convert, scale, and drive revenue.We operate with fast testing cycles, tight feedback loops, and performance-driven decision making.We are building a team of creative operators &mdash; not production machines.&mdash;[2] The RoleAs a Video Creative Strategist, you will own performance-driven creative from concept to execution.This is not just a &ldquo;video editor&rdquo; role.You will be responsible for turning insights into scalable ad creatives.This role works closely with the marketing and performance team and directly impacts revenue growth.&mdash;[3] What You'll DoCreative Strategy &amp; Concept Development:<ul><li>⁠ Develop and execute ad creative concepts based on performance insights and briefs</li><li>Generate AI-based video content using tools such as Hailou, ElevenLabs, HeyGen, Higgsfield, or similar</li><li>⁠Edit and optimize videos for performance marketing (UGC-style, hooks, fast pacing, etc.)</li><li>⁠Plan and execute 50+ video concepts per week from idea to final output, focusing on strong hooks, angles, and clear messaging over heavy effects</li><li>⁠Adapt creatives for different platforms (Meta, TikTok, advertorials, landing pages)</li><li>Create multiple variations of winning creatives (hooks, captions, cuts, formats)</li><li>Manage bulk exporting, naming conventions, and asset organization</li><li>Collaborate with the marketing team to iterate based on performance metrics and engagement signals</li><li>Apply understanding of customer psychology to improve hooks, angles, and overall creative performance</li></ul>&mdash;[4] What We're Looking ForMust-haves:<ul><li>Proven experience editing short-form ads that drove revenue (not just engagement)</li><li>Strong understanding of ad structures on Meta &amp; other high-converting channels.</li><li>Ability to think in hooks, angles, and customer psychology</li><li>Mastery of Adobe Premiere Pro (or equivalent professional editing software)</li><li>Ability to manage multiple projects without sacrificing quality</li><li>Comfortable working with AI tools for content generation</li></ul>Nice-to-haves:<ul><li>D2C brand experience</li><li>Understanding of ROAS, CPA, CTR, and retention metrics</li><li>Experience scaling paid ads</li><li>Ability to break down and articulate why a creative worked</li><li>Experience building structured creative testing frameworks</li></ul>&mdash;[5] What You'll Get<ul><li>USD $1,000-$1,500 / month (40 hours/week)</li><li>Competitive monthly compensation (based on experience and performance)</li><li>Performance-based growth and rate increases tied to impact</li><li>Direct exposure to paid media strategy and scaling frameworks</li><li>Full ownership of creative testing systems</li><li>A remote, high-performance team environment</li><li>Real influence over growth strategy</li><li>Opportunity to evolve into a senior creative or creative lead role</li></ul>&mdash;[6] HOW TO APPLYSubmit your application here:https://forms.gle/9TnG3HX43X8ny8uz5You will be asked to:<ul><li>Upload your most updated CV</li><li>Share a portfolio or showreel focused on short-form ads</li><li>Complete a required creative + editing test</li></ul>The test is unpaid and helps us evaluate your thinking, speed, and creative logic. Only shortlisted candidates will be contacted.Applications sent outside this link will not be reviewed.Pay: $1,500.00 - $2,000.00 per monthWork Location: Remote

Video Creative Strategist

Revley

<div>
 👋
 
 Role Overview:
 
 
 
 As our
 
 Creative Strategist
 
 , you will be the driving force behind the i
 
 deation, strategy, and optimization of paid media
 
 creatives across platforms (
 
 Facebook, Instagram
 
 ). You'll collaborate closely with d
 
 esigners, video editors, copywriters, and media buyers
 
 to turn insights into
 
 creative concepts that drive customer acquisition, loyalty, and brand affinity.
 
 
 
 This role requires both
 
 creative vision and a data-driven mindset,
 
 ensuring that every piece of
 
 content is optimized for performance
 
 while staying true to our brand's
 
 premium aesthetic.
 
 
 
 
 💻 What We Want You To Do
 
 
 
 <ul>
 <li>
 Creative Ideation &amp; Strategy: Develop engaging, conversion-focused ad concepts tailored to a 45+ demographic
 </li>
 <li>
 Collaboration: Partner with video editors, designers, and marketers to bring creative ideas to life
 </li>
 <li>
 Audience &amp; Market Analysis: Monitor trends, competitor campaigns, and consumer insights to stay ahead of the curve
 </li>
 <li>
 Performance Optimization: Analyze ad performance, extract learnings, and apply data-driven insights to improve creative outputs
 </li>
 <li>
 A/B Testing: Conduct systematic creative testing (copy, visuals, formats) to identify high-performing assets
 </li>
 <li>
 Brand Consistency: Ensure all creatives align with our premium, vintage-inspired aesthetic while clearly communicating product value
 
 
 </li>
 </ul>
 
 Requirements
 
 
 
 
 🤝 You're Perfect If You Have/Are...
 
 
 
 <ul>
 <li>
 Experience: 2+ years in a creative strategy role within e-commerce, DTC brands, or with campaigns targeting 45+ audiences
 </li>
 <li>
 Ad Platform Expertise: Strong knowledge of Facebook &amp; Instagram ad best practices; familiarity with other platforms a plus
 </li>
 <li>
 Analytical Mindset: Skilled in interpreting ad performance data and applying insights to optimize creative assets
 </li>
 <li>
 Creativity &amp; Storytelling: Ability to craft compelling narratives that emotionally resonate with older audiences
 </li>
 <li>
 Collaboration &amp; Communication: Strong teamwork skills and the ability to work cross-functionally with designers, editors, and marketers
 
 
 </li>
 </ul>
 
 Benefits
 
 
 
 <ul>
 <li>
 Fully remote role with EST working hours
 </li>
 <li>
 Be part of a fast-growing eCommerce brand with big ambitions.
 </li>
 <li>
 Play a pivotal role in shaping the creative vision behind our paid media success
 </li>
 <li>
 Work in a collaborative, dynamic, and creative environment
 </li>
 <li>
 Opportunity to directly impact growth and performance with your creative ideas
 
 
 </li>
 </ul>
 
 📝 Our Interview Process
 
 
 
 <ul>
 <li>
 Click Apply
 </li>
 <li>
 Pre-screening interview questionnaire
 </li>
 <li>
 1-on-1 video interview
 </li>
 <li>
 Behavioural questionnaire (only 10 min!)
 </li>
 <li>
 You might be asked to complete a short test task
 </li>
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 Hiring Manager Interview
 </li>
 </ul>
</div>

Creative Strategist - Meta Ads

Latico

About Latico LeathersLatico Leathers is a family-run leather goods brand crafting full-grain leather handbags since 1984. We are a lean, fast-moving ecommerce team with a strong brand, a loyal customer base, and real creative standards. We know who we are. We need someone who can execute at that level.The RoleWe are hiring a Creative Strategist and Ecommerce Manager to own the day-to-day execution of our ecommerce site while acting as the internal creative gatekeeper across all marketing channels. This is a hands-on hybrid role, part ops, part creative. You will keep the site accurate and promo-ready while ensuring everything we publish looks and sounds like Latico.If you have a strong visual eye, care about brand consistency, and can manage ecommerce operations without needing constant direction, this is for you.What You'll OwnEcommerce Operations Own day-to-day Shopify execution: product pages, collections, banners, discount codes, and promotional messaging. Keep the site accurate and ready to launch at all times. Flag inventory issues that could impact campaigns before they become problems.Promo Calendar Execution Keep the promotional calendar on track. Coordinate deadlines, creative assets, and site updates across email, paid media, and organic. Make sure everything is set up correctly before launch, not after.Creative Review First-pass review on ad creative, email drafts, website graphics, and organic content before anything goes live. You will know the brand standards well enough to catch off-brand copy, weak hooks, and visual inconsistencies without being told twice.Landing Page &amp; Collection Page Builds Build and maintain landing pages in Replo and collection pages in Shopify tied to email promos and campaigns. Strong visual judgment is essential here. These pages need to convert and look right.Asset &amp; Content Management Maintain organized creative systems including photoshoot assets, creator content, and website imagery. Assets should be properly labeled, structured, and accessible across the team.Product Pages Manage PDPs for accuracy, imagery quality, and conversion-focused layout. Coordinate with developers on metafields, variants, and page updates.Reviews &amp; Product Monitoring Approve Okendo reviews, monitor customer feedback, and surface trends in returns and product performance.You're a Strong Fit If You<ul><li>Have 2&ndash;4 years of experience in DTC ecommerce, brand management, or creative operations</li><li>Have a strong visual eye. You can tell when something is off-brand before anyone explains why</li><li>Have experience or genuine interest in women's fashion, accessories, or lifestyle brands</li><li>Are highly organized and can manage multiple moving deadlines without dropping things</li><li>Can work independently and make judgment calls without hand-holding</li><li>Have experience with Shopify and at least one of: Klaviyo, Figma, Canva, Replo, or Meta Ads</li><li>Have strong written and spoken English</li></ul>Nice to Have<ul><li>Background in graphic design or visual identity</li><li>Experience building landing pages or collection pages</li><li>Familiarity with AI creative tools (we use them actively: Higgsfield, Flora, Claude)</li><li>Background in paid social or email marketing</li></ul>What We Offer<ul><li>$3,000&ndash;$5,000/month depending on experience</li><li>In-person, Denville NJ</li><li>Small team with direct access to decision-makers. No bureaucracy, no approval chains.</li><li>A real brand with clear creative standards. Your work will be visible and it will matter.</li></ul>How to ApplySend your resume and visit laticoleathers.com before applying. In your application, include two things you would improve on the site or in our marketing, and why. Keep it brief and specific. We are not looking for a portfolio deck. We are looking for judgment and attention to detail.Pay: $3,000.00 - $5,000.00 per monthWork Location: In person

Creative Strategist & Ecommerce Manager

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Creative Strategist - Meta Ads

Creative Strategist & Ecommerce Manager