creative strategy lead

Lapis Group

Purpose of the Role
To lead the visual and narrative development of the digital campaign, ensuring that creative outputs across static and motion assets are aligned with the campaign s strategy, the client s brand guidelines, and the behavioural dynamics of each market. The Creative director will define and oversee the creative concept, guide all design production, and ensure each deliverable contributes to both brand building and lead generation goals.
Key Responsibilities
<ul>
<li> Creative Concept Development</li>
</ul>
<ul>
<li>
<ul>
<li>Translate the campaign strategy and messaging framework into a clear and cohesive creative direction</li>
<li>Lead the ideation of the main campaign concept, including tone, mood, and hero themes</li>
<li>Develop and articulate the visual language for the campaign (colour, typography, graphic motifs, layout structure)</li>
</ul>
</li>
</ul>
<ul>
<li> Asset Supervision &amp; Design Oversight</li>
</ul>
<ul>
<li>
<ul>
<li>Oversee the development of all creative outputs, including: <ul>
<li>Static visuals (banners, carousels, social posts)</li>
<li>Short-form videos (Reels, TikTok, YouTube Shorts)</li>
<li>Storyboard for the hero video</li>
<li>Paid ad creatives optimised for Meta, LinkedIn, Google Display, and TikTok</li>
</ul>
</li>
<li>Ensure consistency across platforms, formats, and languages</li>
<li>Approve assets before delivery to ensure quality, clarity, and performance orientation</li>
</ul>
</li>
</ul>
<ul>
<li> Brand Compliance &amp; Adaptation</li>
</ul>
<ul>
<li>
<ul>
<li>Ensure strict adherence to client s brand guidelines</li>
<li>Adapt creative direction for: <ul>
<li>Different cultural and language contexts</li>
<li>Platform-specific requirements (e.g. vertical formats for TikTok, professional tone for LinkedIn)</li>
</ul>
</li>
<li>Maintain consistency without compromising regional relevance</li>
</ul>
</li>
</ul>
<ul>
<li> Collaboration &amp; Feedback Integration</li>
</ul>
<ul>
<li>
<ul>
<li>Work closely with: <ul>
<li>Copywriters and content strategists to ensure message and visual tone are aligned</li>
<li>Media and performance teams to test and iterate assets based on engagement and conversion data</li>
<li>Client reviewers to integrate feedback constructively and efficiently</li>
</ul>
</li>
<li>Lead creative review sessions internally and with the client team</li>
</ul>
</li>
</ul>
<ul>
<li> Creative Strategy for Engagement &amp; Lead Generation</li>
</ul>
<ul>
<li>
<ul>
<li>Balance aesthetics and clarity with performance goals: <ul>
<li>Design assets that drive engagement, shares, and interaction</li>
<li>Develop visuals and CTAs optimised for lead generation and click-through</li>
</ul>
</li>
<li>Guide A/B testing visual variations based on audience and channel</li>
</ul>
</li>
</ul>

Creative Director

Client of Eagle Consultancy Middle East DMCC

Job Specification: 
<ul> <li> 10+ years of progressive experience in Senior Creative Leadership role or a related field.</li> <li>Strong analytical and creative problem-solving skills.</li> <li>Expertise in developing and implementing impactful business and creative strategies.</li> <li>Deep understanding of technology, including AI, AR/VR, interactive installations, and digital platforms.</li> <li>Proven track record of leading high-profile creative campaigns that incorporate emerging technologies.</li> <li>Strong expertise in creative direction, design, storytelling, and experience strategy.</li> <li>Exceptional leadership and team-building skills with experience managing multidisciplinary teams.</li> <li>Strong business acumen with the ability to align creative strategies with business objectives.</li> <li>Outstanding communication and presentation skills, with the ability to inspire both internal teams and external clients.</li> <li>Experience in financial planning, budgeting, and revenue growth strategies within a creative business.</li> <li>Strong negotiation skills for client and partner discussions.</li> <li>Humble, approachable, and collaborative mindset that fosters teamwork and mutual respect.</li> <li>Ability to work in a fast-paced, deadline-driven environment.</li> <li>Passion for innovation and continuous learning, with a commitment to pushing creative boundaries and delivering excellence.</li> <li>Bachelors degree in Business, Marketing, Creative Strategy, or related field will be an added advantage (MBA or advanced degree preferred).</li> </ul>

Executive Creative Director

Client of James Douglas Middle East

Key Responsibilities
<ul> <li> Creative Vision &amp; Strategy: Define and own the foundational creative vision, strategy, and brand identity standards for both the new premium brand and existing brand. </li> <li> Organizational Leadership : Architect and build the entire in-house creative and production organization. This includes hiring, mentoring, and developing a team of managers, designers, copywriters, and production coordinators. </li> <li> Art Direction &amp; Production: Set the standard for art direction and oversee the hands-on production of supreme quality creative assets. This includes all sales collateral, from print materials like brochures to all digital assets, ensuring excellence across photography, website collateral, and compelling videos (both long and short form). </li> <li> Process &amp; Workflow Ownership : Establish and streamline all creative workflows and production processes. You will own the entire lifecycle of creative projects, from initial concept to final delivery, ensuring work is delivered on time, on budget, and to the highest quality standards. </li> <li> Cross-Functional Partnership: Act as the key creative stakeholder for the entire company, collaborating closely with brand management, marketing leadership, sales, and product design to translate business needs into powerful creative solutions. </li> <li> Balancing Creativity &amp; Functionality: Champion a creative culture that balances groundbreaking, beautiful design with a deep understanding of commercial functionality and business impact. Your work must not only inspire but also perform. </li> <li> Vendor &amp; Agency Management: Oversee relationships with key external partners, including creative agencies, photographers, production houses, and freelancers, to ensure they deliver work that meets our brand standards.</li> </ul>
 Key Qualifications 
<ul> <li>10+ years of experience in a creative field, with at least 5 years in a senior leadership role (Creative Director, Head of Creative, or similar) where you were responsible for setting creative strategy and managing a team. </li> <li>Must have a background in premium furniture, high fashion, interior design, architecture, or a top-tier creative agency that serves premium clients.</li> <li>Possess a natural and refined appreciation for high end design, a sophisticated personal taste, and a relentless attention to detail. You intuitively understand what separates good design from great design.</li> <li>Dual-Brand Acumen - the rare ability to build two distinct brand identities simultaneously: one rooted in high-concept, emotional connection for a premium B2C brand, and another built on design authority and functional excellence to stand out in a competitive B2B market.</li> <li>Must possess an outstanding portfolio that demonstrates strategic brand building from a foundational level, exceptional art direction, and experience across both digital and physical mediums. A link to your portfolio is required.</li> <li>Direct, hands-on experience working with or in the European market, with a deep understanding of its design sensibilities and consumer landscape. </li> <li>A proven leader with experience building and scaling creative teams from the ground up. Must excel at mentoring talent and creating a positive, high-performance culture. </li> <li>A business leader who understands how to connect creative work to commercial results, manage significant budgets, and articulate the ROI of creative investment to executive stakeholders.</li> </ul>

The Versatile Club

<div>
 
 Location
 
 : Bangalore
 
 
 <ul>
 <li>
 Full-time
 </li>
 <li>
 Onsite
 
 
 </li>
 </ul>
 
 About The Role
 
 
 
 We are looking for a Graphic Designer who thrives at the intersection of creativity and strategy. This role is about concept development, design thinking, and bringing bold creative ideas to life across channels.
 
 
 
 What You&rsquo;ll Do
 
 
 
 <ul>
 <li>
 Partner with marketing and leadership to translate business goals into creative concepts.
 </li>
 <li>
 Lead brainstorming sessions, moodboards, and concept presentations.
 </li>
 <li>
 Develop design strategies for campaigns, brand refreshes, and product launches.
 </li>
 <li>
 Produce high-quality creative assets that balance imagination with brand alignment.
 </li>
 <li>
 Mentor junior designers and guide them in elevating their creative output.
 
 
 </li>
 </ul>
 
 What We&rsquo;re Looking For
 
 
 
 <ul>
 <li>
 5&ndash;7 years of experience in creative concept development and design execution.
 </li>
 <li>
 Strong portfolio demonstrating creative campaigns, concepts, and strategic design thinking.
 </li>
 <li>
 Ability to ideate big-picture concepts and execute them with polish.
 </li>
 <li>
 Strong storytelling and presentation skills.
 </li>
 <li>
 Proficiency in Adobe Creative Suite and related design tools.
 
 
 </li>
 </ul>
 
 Why Join Us
 
 
 
 This is a role for a designer who wants to go beyond execution and shape creative direction. You&rsquo;ll be at the table for early strategy conversations and have the opportunity to lead concepts that define the brand
 
 
 Skills: creative strategy,strategy,graphic design,design thinking
</div>

Graphic Designer

DikhaDe Digital Marketing Agency

We're Hiring: Content Strategist Location: Gujranwala | 3+ Years&rsquo; Experience RequiredAbout Us: We&rsquo;re a growing digital marketing agency in Gujranwala that thrives on innovation, strategy, and storytelling. From concept to execution, we partner with bold brands to craft meaningful campaigns that resonate. As we grow, we&rsquo;re looking for a seasoned Creative Content Strategist to drive high-level ideas, lead teams, and elevate the creative vision across platforms.What You&rsquo;ll Do:&middot; Lead and inspire creative teams across design, content, and strategy.&middot; Translate brand objectives into compelling concepts and campaigns.&middot; Oversee the creative process from ideation through production.&middot; Collaborate with strategy, marketing, and digital teams to ensure alignment and impact.&middot; Maintain high creative standards while managing timelines and deliverables.&middot; Present and defend work to internal stakeholders and clients.What We&rsquo;re Looking For:&middot; 3+ years in a creative lead role.&middot; Proven portfolio of multi-platform campaigns and brand work.&middot; Strong leadership and communication skills.&middot; Deep understanding of design, storytelling, and user experience.&middot; Ability to balance creative vision with strategic thinking.&middot; Experience managing and mentoring creative teams.Job Type: Full-timePay: Rs80,000.00 - Rs150,000.00 per monthApplication Question(s):<ul><li>Are you from Gujranwala originally?</li></ul>Work Location: In person

Content Strategist

Wide and Wise

<div>We are looking for an experienced Marketing Director for one of our partners operating within a holding structure in the B2B services sector. This strategic leadership role will shape the company&rsquo;s growth journey by combining strong lead generation, pricing &amp; revenue management, and creative marketing strategy skills.
The Marketing Director will not only lead brand positioning and communication efforts but also design pricing strategies, manage agency collaborations, and drive data-driven marketing initiatives that directly support business development and sales performance.
Key Responsibilities:<ul>
<li>
Develop and implement B2B marketing strategies across the group</li>
<li>Create and optimize pricing strategies to balance profitability and competitiveness</li>
<li>Design and execute lead generation processes to deliver high-quality sales leads</li>
<li>Collaborate closely with sales teams on sales enablement and demand generation projects</li>
<li>Manage agency relationships and lead creative concept &amp; PR campaign development</li>
<li>Oversee corporate, external, and client communications</li>
<li>Plan creative and impactful events, launches, and project openings</li>
<li>Contribute to business development through market analysis and competitive insights</li>
<li>Drive ROI-oriented marketing through digital campaigns, content strategy, and data-driven analysis</li>
</ul>
Qualifications:<ul>
<li>
Bachelor&rsquo;s degree in Marketing, Business, Economics, or related fields (Master&rsquo;s preferred)</li>
<li>Minimum 10 years of B2B marketing experience, preferably in service industries or multi-brand structures</li>
<li>Proven experience in pricing strategy and service pricing</li>
<li>Hands-on experience in lead generation, demand generation, and sales enablement</li>
<li>Strong background in agency management, creative events, and PR campaigns</li>
<li>Analytical mindset with the ability to contribute to business development</li>
<li>Demonstrated leadership in managing creative and project teams</li>
<li>Excellent communication and coordination skills in multi-stakeholder environments</li>
<li>Advanced English proficiency is a strong plus</li></ul></div>

Marketing Director

marketrove 

About the Role:We are seeking a visionary and highly skilled Creative Director (contractual position) to lead the creative strategy, content development, and visual direction of our client&rsquo;s annual corporate book. This role is not a graphic design position &mdash; it requires a strategic thinker, strong communicator, and experienced storyteller who can bring brand narratives to life through words, visuals, and creative direction.Key Responsibilities:<ul><li>Creative Strategy &amp; Conceptualization:</li></ul>Develop the central creative theme, narrative arc, and tone for the annual book in collaboration with the client&rsquo;s leadership team.<ul><li>Writing &amp; Content Direction:</li></ul>Craft compelling copy, conduct interviews with key stakeholders, and curate written and visual materials into a cohesive and engaging story.<ul><li>Art Direction (Not Design):</li></ul>Lead and oversee designers, photographers, and illustrators to ensure the final product reflects the brand&rsquo;s vision and premium quality standards.<ul><li>Project Management:</li></ul>Manage the project timeline, workflow, and creative team from concept to delivery, ensuring deadlines and quality standards are met.<ul><li>Client Communication:</li></ul>Act as the primary creative liaison, presenting concepts, managing feedback, and maintaining clear, professional communication throughout the project.Requirements:<ul><li>Minimum 8 years of experience in creative direction, brand storytelling, or communication strategy.</li><li>Exceptional written and verbal communication skills.</li><li>Proven experience in managing and leading cross-functional creative teams.</li><li>Strong sense of brand identity, storytelling, and visual aesthetics.</li><li>Ability to manage multiple priorities and meet tight deadlines.</li><li>Experience working on premium publications or high-end corporate projects is a plus.</li></ul>Who You Are:A natural storyteller and creative strategist who blends imagination with precision. You excel at transforming business objectives into engaging narratives and visuals. You lead with confidence, communicate with clarity, and execute with excellence.Contract Details:<ul><li>Duration: 3 Months</li><li>Engagement: Contractual / Project-Based</li><li>Compensation: Competitive (based on experience)</li></ul>Job Type: Contract Contract length: 3 monthsWork Location: In person

Creative Content Director

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