crm marketing specialist

TradeQuo Global

<div>
 <p>
  <strong>
   Role Overview
  </strong>
 </p>
 <p>
  We are a fast-growing online forex broker seeking a
  <strong>
   CRM Marketing Specialist
  </strong>
  who will own our email marketing channel: strategy, setup, execution and analytics You will build and develop lifecycle communication that turns leads into active, depositing traders and improves activation, retention, and reactivation metrics across key markets.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Key Responsibilities
  </strong>
 </p>
 <ul>
  <li>
   Develop and execute email marketing campaigns (newsletters, promos, educational sequences, reactivation) aligned with business and trading calendars.
  </li>
  <li>
   Plan and launch automated lifecycle flows (trigger emails) (welcome, KYC completion, first deposit, reactivation, win‑back, cross‑sell) and continuously improve them.
  </li>
  <li>
   Segment audiences by behavior and attributes (lead status, KYC, FTD, trading activity, region, language) to increase relevance and conversion rates.
  </li>
  <li>
   Create or coordinate email copy and briefs for designers, ensuring consistent tone of voice, mobile‑friendly layouts, and proper risk/compliance wording for forex.
  </li>
  <li>
   Set up, test, and send campaigns in the ESP/CRM (templates, personalization, dynamic content, send‑time optimization).
  </li>
  <li>
   Design and run A/B tests (subject lines, content, CTAs, send times, flows) and manage a testing roadmap focused on improving OR, CTR, CR, and revenue/FTD.
  </li>
  <li>
   Own analytics for email: monitor deliverability, opens, clicks, conversions, unsubscribes, spam complaints, and list health; report on performance and trends.
  </li>
  <li>
   Work with data/analytics to ensure accurate tracking across ESP, CRM, web analytics (e.g., GA4, UTM structure, events) and BI.
  </li>
  <li>
   Maintain clean, compliant databases (consent, GDPR, unsubscribes) and grow the list via forms, funnels, and in‑product touchpoints.
  </li>
  <li>
   Collaborate with marketing, product, and brand teams to align messaging across channels and support key campaigns and launches.
  </li>
  <li>
   Stay up to date on email and CRM best practices (automation, personalization, deliverability, regulations) and introduce new tactics/tools.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Requirements
  </strong>
 </p>
 <ul>
  <li>
   2&ndash;4+ years of hands‑on experience in email marketing / CRM, in fintech/forex/crypto environments.
  </li>
  <li>
   Strong experience with at least one email/marketing automation platform (e.g., HubSpot, Braze, Klaviyo, SendGrid, Mailchimp, or similar).
  </li>
  <li>
   Proven track record of improving key email KPIs (open rate, CTR, conversion rate, revenue per send, churn/retention metrics).
  </li>
  <li>
   Confident in audience segmentation, list management, and building automated workflows.
  </li>
  <li>
   Solid analytical skills, ability to interpret data and translate insights into concrete tests and optimizations.
  </li>
  <li>
   Good written English and strong attention to detail in copy, links, and QA.
  </li>
  <li>
   Understanding of email deliverability, consent management, GDPR, and best practices for sender reputation.
  </li>
  <li>
   Experience working closely with designers and product/marketing teams to ship campaigns on time.
  </li>
  <li>
   <strong>
    <u>
     Ability to work at our Dubai office (onsite)
    </u>
   </strong>
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   What success looks like
  </strong>
 </p>
 <ul>
  <li>
   Higher activation and FTD rates from leads driven by PPC, SEO, affiliates, and organic channels.
  </li>
  <li>
   Increasing engagement and revenue from email, with a clear testing culture and documented learnings.
  </li>
  <li>
   Clean, growing email list with strong deliverability and compliant data handling.
  </li>
 </ul>
</div>


CRM Marketing Specialist

Deliveroo

<div><p><b>Deliveroo Middle East | Marketing Team</b></p><p>
The Marketing Team is responsible for driving brand, customer and business growth across the UAE, KW and Qatar. We do this by developing marketing strategies and programs to build awareness, create demand, optimise traffic, and continually improve our brand experience customers to deliver growth for the business. We apply research, analyze performance metrics, and provide product and industry expertise and understanding of customer behavior to inform and refine the business&rsquo; marketing strategy and execution. We develop content, manage, and deliver targeted merchandising and promotional activities. We apply customer-centric methodologies to improve our brand experience for customers. We drive marketing excellence by measuring efficiency and effectiveness of activities. We deliver improvements in the process to scale delivery.</p><p><b>
About the role</b></p><p>
As a Senior CRM Marketing Specialist, you will be responsible for the end-to-end execution of management of CRM campaigns, from initiate to build, proof, send and approve targeted CRM campaigns, restaurant and new vertical campaigns as well as seasonal initiatives that collectively form our marketing calendar &amp; plan. You will develop marketing messages (English + Arabic) that resonate with our local customers, utilising available and appropriate channels to deliver the messages.</p><p>
You&rsquo;ll be a passionate and technical CRM marketer, who obsesses over customer and merchant segmentation. You consistently put the customer at the center of your decision making and campaign execution. You'll be the kind of person who can&rsquo;t wait to look at your metrics soon after a send, and you'll get excited about new ideas, new channels and new campaigns. You'll work well with others and arrive at kick-off meetings for a new campaign full of ideas, based on what we've learnt through data and your own inspiration.</p><p><b>
What you'll be doing</b></p><ul><li><p>
Support the CRM Manager and collaborate with marketing, commercial and global teams to build, manage and execute the marketing calendar through CRM channels &amp; in-app touchpoints</p></li><li><p>
Coordinate and be responsible for BAU calendar management and for creating engaging and dynamic end-to-end delivery of emails, push-notifications, whatsapp messages, in-app banners and in-app messages executing in a timely and effective manner</p></li><li><p>
Track competitor CRM activities and provide a weekly report</p></li></ul><p><b><br>
Additionally for the CRM specialist role:</b></p><ul><li><p>
Be comfortable with data targeting &amp; data reporting, segmentation &amp; analysis - pulling it, and interpreting it</p></li><li><p>
Drive test &amp; learn strategies to optimize email templates, content and customer initiatives creating CRM best practices and making recommendations</p></li><li><p>
Analyze and track key segments for future growth and planning</p></li><li><p>
Conduct post campaign reporting, pulling out the most interesting learnings and using these to guide your future ideas</p></li></ul><p></p><p><b>
Requirements</b></p><ul><li><p>
A minimum of 2+ years experience working within CRM (3+ years for CRM Marketing Executive role)</p></li><li><p>
Demonstrated experience in working with databases, data analysis segmentation</p></li><li><p>
Highly computer literate with:</p></li><li><p>
HTML familiarity (ability to understand where changes need to be made)</p></li><li><p>
Email deployment experience (Braze experience preferred)</p></li><li><p>
Data visualization tools (Looker experience preferred)</p></li><li><p>
Self-motivated, driven and have the desire to help</p></li><li><p>
Ability to coordinate with multiple stakeholders</p></li><li><p>
Ability to work on strict &amp; tight deadlines</p></li><li><p>
English fluency a must, Arabic language skills a plus</p></li></ul><p><b>
Why Deliveroo</b></p><p>
Our mission is to transform the way you shop and eat, bringing the neighbourhood to your door by connecting consumers, restaurants, shops and riders. We are transforming the way the world eats and shops by making access to food and products more convenient and enjoyable. We give people the opportunity to buy what they want, as they want it, when and where they want it.</p><p>
We are a technology-driven company at the forefront of the most rapidly expanding industry in the world. We are still a small team, making a very large impact, looking to answer some of the most interesting questions out there. We move fast, value autonomy and ownership, and we are always looking for new ideas.</p><p><b>
Workplace &amp; Benefits</b></p><p>
At Deliveroo we know that people are the heart of the business and we prioritise their welfare. Benefits differ by country, but we offer many benefits in areas including healthcare, well-being, parental leave, pensions, and generous annual leave allowances, including time off to support a charitable cause of your choice. Benefits are country-specific, please ask your recruiter for more information.</p><p><b>
Diversity</b></p><p>
At Deliveroo, we believe a great workplace is one that represents the world we live in and how beautifully diverse it can be. That means we have no judgement when it comes to any one of the things that make you who you are - your gender, race, sexuality, religion or a secret aversion to coriander. All you need is a passion for (most) food and a desire to be part of one of the fastest-growing businesses in a rapidly growing industry.</p><p>
We are committed to diversity, equity and inclusion in all aspects of our hiring process. We recognise that some candidates may require adjustments to apply for a position or fairly participate in the interview process. If you require any adjustments, please don't hesitate to let us know. We will make every effort to provide the necessary adjustments to ensure you have an equitable opportunity to succeed.</p></div><p></p>

Senior CRM Marketing Specialist

Heytech Limited

<p><b>Job Title: CRM Email Marketing Specialist/ Digital Marketing Specialist</b><br/><b>Experience:</b> 2&ndash;3 Years<br/><b>Market Focus:</b> USA</p><p><b>Note: </b>Read the job description and requirements carefully before you apply.</p><p><i><b>Job Description</b></i></p><p>We are looking for a <b>CRM Email Marketing Specialist</b> with hands-on experience in managing products, email marketing, and conversion optimization for the <b>USA marketplace</b>. The ideal candidate will handle product listings, CRM-based email campaigns, inventory coordination, and strategies to improve sales and customer engagement.</p><p><i><b>Key Skills</b></i></p><ul><li>Product handling and listing management (upload, optimization, updates)</li><li>Email marketing and automation (campaigns, flows, newsletters)</li><li>CRM email marketing and customer segmentation</li><li>Inventory coordination and stock monitoring</li><li>Conversion Rate Optimization (CRO) for better sales performance</li><li>Performance tracking and reporting</li></ul><p><i><b>Requirements</b></i></p><ul><li>2&ndash;3 years of hands-on experience in <b>Digital Marketing / eCommerce</b></li><li>Experience working with the <b>USA market</b></li><li>Familiarity with email tools.</li><li>Basic understanding of eCommerce platforms (Shopify, WooCommerce, etc.)</li><li>Strong analytical and communication skills</li><li>Ability to manage multiple tasks and campaigns efficiently</li></ul><p>Gulshan e iqbal - onsite<br/>Morning shift<br/>salary: 70,000 - 100,000<br/>experience required.</p><p>Job Type: Full-time</p><p>Pay: Rs70,000.00 - Rs100,000.00 per month</p><p>Work Location: In person</p>

CRM Email Marketing Specialist / Digital marketer

UpdatePromise.com

<div><h3 class="jobSectionHeader"><b>Description</b></h3><div><br>
UpdatePromise is an automotive SaaS platform serving dealership fixed operations nationwide. We help service departments increase revenue and improve the customer experience through scheduling, digital vehicle check-in, inspections, video documentation, payments, reputation management, and AI-powered engagement tools.<br>
</div><div>
<br>
We are seeking a full-time, onsite Marketing Specialist to execute daily marketing operations and maintain consistent weekly output across email, social media, website content, events, and reporting.<br>
</div><div>
<br>
This is an execution-focused role. It is not a leadership or strategic planning role. The position reports directly to the CEO and operates under defined direction with measurable weekly deliverables.<br>
</div><div>
<br>
The Marketing Specialist will be responsible for building and deploying email campaigns in HubSpot, managing CRM lists and workflows, publishing social media content across multiple platforms, updating website content, supporting trade show and road show marketing materials, assisting with review and reputation initiatives, and preparing weekly marketing performance reports.<br>
</div><div>
<br>
This role requires strong attention to detail, discipline in meeting deadlines, and the ability to produce consistent weekly output without supervision. The ideal candidate is organized, fast, accountable, and comfortable operating in a high-growth, performance-driven environment.</div><br>
<h3 class="jobSectionHeader"><b>
Core Responsibilities</b></h3><div><br>
Email Marketing &amp; CRM Execution<br>
<ul><li>Build, schedule, and deploy 2&ndash;3 email campaigns per week using HubSpot</li><li>Manage contact lists, segmentation, workflows, and automation sequences</li><li>Monitor email performance metrics including open rates, click-through rates, and replies</li><li>Ensure campaigns are formatted correctly and links, CTAs, and tracking are accurate</li></ul></div><div><br>
<br>
Social Media Execution<br>
<ul><li>Publish consistent weekly content across LinkedIn, Facebook, Instagram, and X</li><li>Repurpose long-form content into short-form posts</li><li>Maintain posting cadence and engagement standards</li><li>Monitor comments, messages, and notify leadership of high-value interactions</li></ul></div><div><br>
<br>
Content Development<br>
<ul><li>Write and format blogs, case studies, launch materials, and event promotions</li><li>Develop marketing copy aligned with automotive fixed operations and SaaS messaging</li><li>Assist in drafting product announcements and feature releases</li></ul></div><div><br>
<br>
Website Management<br>
<ul><li>Update website pages with new content and edits</li><li>Coordinate content publishing with development team</li><li>Maintain accuracy and consistency across all site content</li></ul></div><div><br>
<br>
Event &amp; Trade Show Support<br>
<ul><li>Support marketing materials for trade shows and road shows</li><li>Create event-related email campaigns and follow-up communications</li><li>Assist with booth collateral and presentation materials</li></ul></div><div><br>
<br>
Review &amp; Reputation Support<br>
<ul><li>Assist in managing review platform content and messaging</li><li>Support initiatives tied to AutoRepair-Review.com and related properties</li></ul></div><div><br>
<br>
Marketing Reporting<br>
<ul><li>Prepare a weekly marketing performance report</li><li>Track social engagement, email results, and website updates</li><li>Identify performance trends and report insights clearly</li></ul></div><div><br>
<br>
Presentation &amp; Deck Support<br>
<ul><li>Create clean, professional slide decks for leadership updates</li><li>Develop one-pagers, sponsor decks, and executive summaries</li></ul></div><div></div><h3 class="jobSectionHeader"><b><br>
Skills, Knowledge and Expertise</b></h3><div><br>
Technical &amp; Platform Skills<br>
<ul><li>Proven experience using HubSpot for email marketing, list segmentation, workflows, and reporting</li><li>Experience publishing and managing content across LinkedIn, Facebook, Instagram, and X</li><li>Proficiency with Canva or similar design tools for creating marketing graphics and collateral</li><li>Ability to update website content using a CMS or coordinate with development for publishing</li></ul></div><div><br>
<br>
Content &amp; Communication Skills<br>
<ul><li>Strong written communication skills with the ability to write clear, concise B2B marketing copy</li><li>Ability to format emails, blogs, case studies, and marketing materials professionally</li><li>High attention to detail with grammar, formatting, and brand consistency</li></ul></div><div><br>
<br>
Marketing Execution Experience<br>
<ul><li>Experience executing consistent weekly marketing cadence (email + social + content)</li><li>Understanding of marketing performance metrics such as open rates, click-through rates, and engagement</li><li>Ability to follow structured direction and hit weekly production targets</li></ul></div><div><br>
<br>
Organizational &amp; Work Style<br>
<ul><li>Highly organized and able to manage multiple projects simultaneously</li><li>Strong time management skills and ability to meet deadlines consistently</li><li>Comfortable working in a fast-paced, high-growth environment</li><li>Self-starter mindset with the ability to execute independently</li></ul></div><div><br>
<br>
Preferred but Not Required<br>
<ul><li>Automotive or dealership marketing experience</li><li>Basic SEO understanding</li><li>Experience with event or trade show marketing</li><li>Familiarity with B2B SaaS marketing environments</li><li>Basic video editing or short-form content creation experience</li></ul></div><h3 class="jobSectionHeader"><b><br>
Benefits</b></h3><div><br>
Growth in a High-Growth SaaS Company<br>
 You will join a fast-growing automotive SaaS company actively expanding nationwide. UpdatePromise is launching AI-driven products, building OEM partnerships, and executing major industry events. This is an opportunity to be part of a company in expansion mode.<br>
</div><div>
<br>
Direct Exposure to Executive Leadership<br>
 This role reports directly to the CEO. You will gain direct insight into executive-level strategy, product launches, and growth initiatives.<br>
</div><div>
<br>
Hands-On Marketing Experience<br>
 You will build real-world experience executing multi-channel marketing campaigns including email marketing, social media, content publishing, event support, and CRM automation.<br>
</div><div>
<br>
Clear Expectations &amp; Measurable Output<br>
 This role is structured around defined deliverables and measurable weekly output. You will always know what is expected and how performance is evaluated.<br>
</div><div>
<br>
Stable Full-Time Opportunity<br>
 Full-time schedule, Monday&ndash;Friday, standard business hours. Onsite collaboration with leadership and operations teams.<br>
</div><div>
<br>
Competitive Hourly Compensation<br>
 $25&ndash;$35 per hour depending on experience, capability, and execution speed.<br>
</div><div>
<br>
High-Impact Work<br>
 Your work will directly support sales growth, event execution, product launches, and brand expansion. Marketing efforts are tied directly to revenue initiatives.<br>
</div><div>
<br>
Professional Development<br>
 Opportunity to expand skills in B2B SaaS marketing, automotive fixed operations, AI-driven platforms, and event marketing.</div><br>
<h3 class="jobSectionHeader"><b>
About UpdatePromise</b></h3><div>
UpdatePromise does more than create industry changing products. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream, innovate and create. Our culture thrives by embracing diversity and rewarding imagination. We seek achievers, leaders and visionaries. At UpdatePromise it&rsquo;s about each person bringing skills and passion to a challenging and constantly evolving world of technology.<br>
</div><div>UpdatePromise is a technology company. From our flagship Auto-Body Review product that changed an industry, to our full suite of products geared towards communication and automation, managing big data and providing leading edge engineering and systems support, our teams at UpdatePromise exist to revolutionize the future at the confluence of tech and communication.<br>
<br>
We invest and develop advances in technology and employ the most creative people in the world, and then give them the support to constantly innovate, iterate and serve consumers more directly and personally. Our teams are innovative, diverse, multidisciplinary and collaborative, taking technology into the future and bringing the world with it.</div></div>

Marketing Specialist

KRISHANI PRODUCT DEVELOPMENT

<p><b>About the Company:</b></p><p>We offer product development with end-to-end solutions from designing, tooling, and production. We manufacture Plastic, Rubber, Silicone, and Metal parts for various industries like Automobile, Electronics, Home Appliances, and Agriculture &mdash; supporting both existing products and new inventions.</p><p><b>About the Role:</b></p><p>We are looking for a creative and data-driven <b>Email Marketing Specialist</b> to plan, execute, and optimize email campaigns. The ideal candidate will be responsible for building email lists, creating engaging email content, analyzing performance metrics, and improving customer engagement through targeted messaging.</p><p><b>Key Responsibilities:</b></p><ul><li>Manage daily email operations, including campaign creation, scheduling, and execution.</li><li>Build and optimize email workflows for promotions, lead nurturing, and customer engagement.</li><li>Perform data searching, data cleaning, and segmentation for targeted campaigns.</li><li>Use email verification tools to validate and filter email databases.</li><li>Generate high-quality leads through strategic and targeted email outreach.</li><li>Monitor campaign performance (email open rate, CTR, bounce rate, conversions) and optimize accordingly.</li><li>Conduct A/B testing for subject lines, email templates, and CTAs to improve results.</li><li>Create &amp; Ensure all email content aligns with brand guidelines, compliance standards, and quality expectations.</li><li>Maintain CRM/email lists and prepare detailed reports on campaign performance for management review.</li></ul><p><b>Required Skills &amp; Competencies:</b></p><ul><li>Strong understanding of email marketing strategies and lead-generation techniques.</li><li>Skilled in using email automation tools and CRM systems.</li><li>Ability to write clear, engaging, and conversion-focused email content.</li><li>Strong analytical skills to track, interpret, and improve campaign performance.</li><li>Knowledge of email deliverability, spam filters, and list hygiene best practices.</li><li>Basic understanding of HTML email templates (preferred)</li></ul><p><b>Qualifications:</b></p><ul><li>Bachelor&rsquo;s degree in Marketing, Business, or related field.</li><li>Familiarity with bulk emailing tools and email validation platforms.</li></ul><p><b>Tools and Software Used:</b></p><p><b>1. Data Searching Software: </b>Apollo /ZoomInfo/ Lusha/ LinkedIn Sales Navigator/ Skrapp/ Snov.io</p><p><b>2. Data Filtration / Email Verification Tools: </b>NeverBounce/ ZeroBounce/ Hunter Email Verifier/ Bouncer/ Clearout</p><p><b>3. Email Sending / Campaign Management Platforms: </b>Instantly/ Mailchimp/ SendinBlue (Brevo)/ MailerLite/ HubSpot Email Marketing/ SendGrid/ Zoho Campaigns</p><p><b>Experience:</b></p><p>1&ndash;3 years of experience in email marketing for lead generation</p><p><b>Work Type:</b></p><p>Full-time, Work From Office (6 days a week)</p><p><b>Reporting To:</b></p><p>Department Head</p><p><b>Salary:</b></p><p>As per industry standards</p><p><b>How to Apply: If you are interested, please provide your information</b></p><p><b>Apply Here</b></p><p>Immediate joiners preferred, but feel free to share your resume along with your notice period.</p><p>Interested candidates may send their resume to given mail id shruti[dot]emuaj[at]gmail[dot]com or call on 9811762343.</p><p>Job Type: Full-time</p><p>Work Location: In person</p>

Email Marketing Executive

King & Spalding

<div><div>King &amp; Spalding is a leading global law firm with a commitment to excellence, innovation, and the seamless delivery of legal services. We harness innovative technology and exceptional talent to meet the complex needs of our clients in a fast-paced and dynamic legal landscape.</div><div></div>
The Digital Marketing Specialist supports firmwide legal marketing and marketing technology initiatives, including email marketing (eMarketing), web and mobile platforms, event marketing, CRM‑driven campaigns, and digital analytics. This role is ideal for a detail‑oriented, analytical, and proactive marketer who enjoys building scalable digital solutions and translating business needs into effective, data‑driven outcomes. The successful candidate thrives in a collaborative, fast‑paced environment while also taking ownership of multiple, time‑sensitive initiatives, exercising strong judgment to deliver high‑quality digital marketing programs in a professional services setting.<div></div><div>
KEY RESPONSIBILITIES:</div><ul><li>
Execute end‑to‑end email marketing (eMarketing) campaigns&mdash;including events, client alerts, publications, and announcements&mdash;managing intake, technical setup, list segmentation, deployment, and quality control across firmwide communications.</li><li>
Configure, maintain, and optimize event registration microsites for both virtual and in‑person programs, ensuring a seamless user experience and accurate data capture.</li><li>
Help maintain a consistent, high‑quality digital presence by ensuring internal and external content and platforms are current, functional, and aligned with brand standards.</li><li>
Support email and digital channel optimization efforts, including deliverability best practices and performance improvements designed to increase engagement and traffic.</li><li>
Customize and publish digital communication and event templates, empowering end users with scalable, brand‑compliant tools.</li><li>
Serve as a power user across email marketing, CRM, analytics, and related digital platforms, supporting data quality, reporting accuracy, and campaign effectiveness.</li><li>
Compile and distribute campaign and platform performance data, producing recurring and ad‑hoc reports and summaries for stakeholders.</li><li>
Create and deploy a wide range of digital collateral, including newsletters, announcements, and other client‑facing communications.</li><li>
Help protect and reinforce the firm&rsquo;s visual identity and branding standards across all digital touchpoints.</li><li>
Collaborate closely with business development, web development, events, creative teams, and external vendors to ensure exceptional quality and consistency across digital marketing deliverables.</li><li>
Assist with end‑user support and training coordination for new and existing digital platforms, including the development of reference materials and documentation.</li><li>
Support cross‑team and cross‑office digital marketing, event, and business development initiatives by working with stakeholders across domestic and international offices and coordinating activities across multiple time zones.</li><li>
Assist with the development, configuration, deployment, and ongoing management of mobile applications, including supporting the creation and launch of event‑related and other firmwide apps as needs evolve.</li></ul><div></div><div>
QUALIFICATIONS:</div><ul><li>
Bachelor&rsquo;s degree required, preferably in marketing, business, communications, or a related field</li><li>
Three to five years of hands‑on digital marketing experience, ideally within a professional services or similarly complex organization</li><li>
Relevant certifications, coursework or training are preferred, e.g., Google Analytics, marketing automation, CRM, data visualization</li><li>
Proficiency working in a PC‑based professional environment, with the ability to navigate multiple enterprise systems effectively</li><li>
Experience with Microsoft Dynamics or other CRM platforms supporting marketing and business development functions</li><li>
Experience configuring events in ON24 or a similar webinar platform is a plus</li><li>
Working knowledge of HTML and CSS, with the ability to review, edit, and troubleshoot digital communications as needed</li><li>
Working knowledge of Adobe Acrobat and Photoshop for routine tasks such as converting, organizing, and annotating PDF documents, and performing basic image edits (e.g., cropping or resizing)</li><li>
Proficiency with Microsoft Word, Excel, and PowerPoint sufficient to support standard documentation, reporting, and presentation needs</li><li>
Familiarity with content management systems (CMS) and web publishing tools</li><li>
Experience using Fliplet or similar no‑code/low‑code mobile app development platforms to support app configuration, testing, and deployment</li><li>
Experience generating routine and ad‑hoc email and web performance reports using Google Analytics or similar tools; Power BI exposure is a plus</li><li>
Demonstrated ability to work both autonomously and collaboratively within a diverse, international team environment</li><li>
Sound interpersonal skills and professional judgment, with the ability to work effectively with professionals at all levels of the organization</li><li>
Ability to follow established processes, procedures, and stylistic branding conventions, while contributing ideas and improvements as appropriate</li><li>
Demonstrated aptitude and willingness to learn new technologies and adapt to evolving digital platforms and best practices</li><li>
Experience with Vuture, Concep, or comparable email and event management platforms preferred</li><li>
Working knowledge of HTML and CSS, with the ability to review, edit, and troubleshoot digital communications as needed preferred</li><li>
Ability to manage time‑sensitive work across multiple concurrent projects and competing deadlines</li><li>
Strong written and verbal communication skills, including drafting clear communications, reviewing materials for accuracy, making minor edits to digital marketing content as needed, and conveying contextual detail</li></ul><div></div><div><br>
The firm offers a generous total compensation package with bonuses and raises awarded in recognition of individual merit-based performance. All full-time Business Services employees may participate in King &amp; Spalding&rsquo;s comprehensive benefit program including health and wellness plan, life and disability insurance, flexible spending accounts and a health savings account, a 401(k) plan, profit sharing plan, and a substantial Paid Time Off (PTO) program.</div><div></div><div>
Pay Transparency Range:</div><div></div><div>
New York: full-time annualized salary range $78,000 $97,000.</div><div>
DC: full-time annualized salary range $74,000 - $93,000.</div><div><div><div><div><div><div><div><div><div><div><div>
The salary offer will be contingent upon various factors, including but not limited to, relevant experience, internal equity, market data, job location, and other job-related factors permitted by law.</div></div></div></div></div></div></div></div></div></div></div><div></div><div>
In general, employers are not permitted to make unsolicited neutral statements about criminal background checks before a conditional offer, including statements noting the employer's compliance with laws protecting applicants with criminal histories such as &quot;Applicants' criminal history will be considered consistent with the requirements of the New York City Fair Chance Act&quot;.</div><div></div><div><br>
King &amp; Spalding LLP (K&amp;S) is committed to providing equal employment opportunity to all applicants and employees in full compliance with all state, federal, and local laws prohibiting discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, genetic information, age, disability or any other status protected by applicable law.</div><div></div><div>
We are proud of our remarkably cohesive culture, which now encompasses more than 2,500 lawyers and business professionals worldwide. We seek to attract and develop the very best talent to work with us.</div></div>

Digital Marketing Specialist

Mills Marketing

<p><b>Senior Digital Marketing Specialist</b></p><p><b>Classification:</b> Full-Time, Exempt</p><p><b>Location:</b> Des Moines, IA or Storm Lake, IA</p><p><b>Minimum Qualifications:</b> Minimum of 5 years&rsquo; experience in digital marketing</p><p>BS/MS degree in marketing or a related field</p><p><b>OUR COMPANY:</b></p><p>Mills Marketing is an integrated agency that provides SMART and BOLD strategies for banks, credit unions and the organizations that serve them. We are a knowledgeable, passionate and experienced marketing agency in the financial industry, offering competitive benefits, a great team atmosphere and an overall exciting work environment.</p><p><b>Do you know how to interpret data, build meaningful segments and design campaigns and outreach plans that drive growth among both existing and prospective customers? If yes, keep reading. </b></p><p><b>ROLE SUMMARY:</b></p><p>This position is for a highly technical, data-driven digital marketer who specializes in CRM, marketing automation, customer journeys and measurable growth strategies for financial institutions.</p><p><i>To be clear, this isn&rsquo;t social media marketing.</i> It&rsquo;s infrastructure-level growth marketing for banks and credit unions. Experience with Salesforce, HubSpot or similar marketing automation platforms is required.</p><p>This person is a hybrid strategist&ndash;practitioner who operates at the intersection of data, marketing technology and customer experience. This role is responsible for activating and optimizing marketing technology platforms to help our bank and credit union clients improve customer engagement, campaign performance and data-driven decision-making.</p><p>Success in this role requires deep experience with platforms such as Salesforce Marketing Cloud or HubSpot Marketing Hub, the ability to interpret complex datasets and the skills to translate insights into automated, scalable marketing programs. This role also supports the evolution of our digital and data-driven service offerings and helps drive adoption and confidence in modern marketing tools.</p><p>This position reports to the Director of Digital Services.</p><p><b>JOB RESPONSIBILITIES:</b></p><p><b>Strategic Analysis &amp; Insights</b></p><p>&middot;Analyze data from digital platforms, CRM systems and marketing automation tools to identify trends, patterns and growth opportunities.</p><p>&middot;Support the development of measurement frameworks aligned with client business goals and marketing objectives.</p><p>&middot;Assist with attribution analysis and customer journey insights to better understand channel and lifecycle performance.</p><p>&middot;Conduct ad hoc analyses to answer business and campaign performance questions.</p><p>&middot;Translate complex data into clear, actionable insights for both internal teams and client stakeholders.</p><p><b>Campaign Management &amp; Marketing Activation</b></p><p>&middot;Lead the creation, execution and optimization of omni-channel marketing campaigns, including email, content and lifecycle programs.</p><p>&middot;Ensure campaigns are data-driven, leveraging segmentation, personalization and automation to drive engagement and conversions.</p><p>&middot;Utilize marketing automation platforms (Salesforce Marketing Cloud, HubSpot, etc.) to streamline and scale campaign execution.</p><p>&middot;Design and build decision trees, workflows, automation programs and customer journeys aligned with client growth strategies.</p><p>&middot;Monitor and report on key KPIs, including conversion rates, ROAS, Cost Per Account and Lifetime Value.</p><p>&middot;Support A/B testing and experimentation efforts by analyzing results and documenting learnings.</p><p>&middot;Help ensure accurate tracking and measurement by implementing tag management systems and analytics solutions.</p><p>&middot;Analyze website and digital performance metrics, including traffic, engagement, conversion funnels and user behavior.</p><p><b>MarTech Activation &amp; Customer Journey Development</b></p><p>&middot;Serve as a subject matter expert in the activation and optimization of marketing technology platforms following implementation.</p><p>&middot;Design and document marketing use cases, lifecycle journeys, segmentation strategies and personalization frameworks.</p><p>&middot;Partner with internal and client teams to connect first- and third-party data sources to improve targeting and performance.</p><p>&middot;Support ongoing platform adoption and maturity through continuous optimization and strategic recommendations.</p><p>&middot;Assist clients in developing their marketing capabilities as their comfort with new technologies grows.</p><p><b>Product Management &amp; Support</b></p><p>&middot;Lead internal and client training sessions to drive confidence and adoption of marketing technology and data-driven strategies.</p><p>&middot;Support the development of educational materials, best practices and playbooks to support long-term platform success.</p><p>&middot;Support change management efforts as clients evolve their marketing and data maturity.</p><p>&middot;Provide insights and feedback related to platform capabilities, integrations and emerging solutions.</p><p><b>Digital Marketing Execution </b></p><p>&middot;Build and manage email templates, automated campaigns and lifecycle communications.</p><p>&middot;Create and update landing pages and digital experiences.</p><p>&middot;Prepare recurring performance reports and conduct marketing research.</p><p>&middot;Support website projects and digital initiatives from a marketing and user experience perspective.</p><p>&middot;Serve as a client-facing subject matter expert and trusted advisor during technical and strategic discussions.</p><p><b>Other Duties</b></p><p>&middot;Work closely with internal teams, including Strategy, Digital Media, Creative and Account Services.</p><p>&middot;Support ongoing efforts to improve campaign performance and digital customer experiences.</p><p>&middot;Mentor and provide guidance to junior digital and other marketing team members.</p><p>&middot;Support client meetings and presentations, both virtual and on-site, as needed.</p><p>&middot;Assist in evaluating and maintaining relationships with digital and marketing technology partners.</p><p><b>EXPERIENCE &amp; SKILLS:</b></p><p>&middot;Proven experience in digital marketing with a strong focus on data, automation and performance.</p><p>&middot;Advanced, hands-on expertise in Salesforce Marketing Cloud and/or HubSpot Marketing Hub is required, including campaign execution, automation and audience management.</p><p>&middot;Marketing automation platform certifications (e.g., SFMC Email Specialist, Marketing Cloud Administrator, HubSpot Marketing Hub) strongly preferred; equivalent advanced platform proficiency required.</p><p>&middot;Experience designing customer journeys, segmentation strategies and lifecycle marketing programs.</p><p>&middot;Familiarity with first- and third-party data strategies and audience targeting.</p><p>&middot;Experience with tag management systems, such as Google Tag Manager, and analytics platforms, such as Google Analytics.</p><p>&middot;Experience implementing or working with DKIM, DMARC, DNS and subdomain records.</p><p>&middot;Familiarity with CMS and landing page development tools.</p><p>&middot;Strong communication and client relationship skills.</p><p>&middot;Experience working in financial services, banking or other highly regulated industries preferred.</p><p>&middot;Up-to-date knowledge of digital marketing trends, privacy regulations and measurement best practices.</p><p><b>OTHER KEY QUALITIES:</b></p><p>&middot; Must be able to work efficiently under pressure with careful attention to detail</p><p>&middot; Ability to multitask and meet deadlines</p><p>&middot; Comfort navigating ambiguity</p><p>&middot; Ownership mentality</p><p>&middot; Good sense of humor in a very fast-paced environment</p><p>&middot;Willing to travel when required</p><p>APPLY: Email: kristinm@millsmarketing.com</p><p>Mills Marketing is an equal opportunity employer. All persons shall have the opportunity to be considered for employment without regard to their race, color, religion, national origin, ancestry, alienage or citizenship status, age, sex, sexual orientation, gender, gender identity, gender expression, marital status, disability, military service and veteran status, pregnancy, childbirth, and related medical conditions, or any other characteristic protected by applicable federal, state or local laws.</p><p>The specific statements shown in each section of this description are not intended to be all-inclusive. They represent typical elements and criteria considered necessary to perform the job successfully. We recognize that an individual with a disability may require an accommodation to enable him/her to successfully perform a job function. Consideration will be given to reasonable accommodations.</p><p><i>BOLD solutions using SMART creative strategy and innovative design.</i></p><p>Job Type: Full-time</p><p>Pay: $79,000.00 - $108,000.00 per year</p><p>Benefits:</p><ul><li>401(k)</li><li>401(k) matching</li><li>Dental insurance</li><li>Health insurance</li><li>Life insurance</li><li>Paid time off</li><li>Professional development assistance</li><li>Vision insurance</li></ul><p>Education:</p><ul><li>Bachelor's (Required)</li></ul><p>Experience:</p><ul><li>Salesforce Marketing Cloud: 5 years (Required)</li><li>HubSpot Marketing Hub: 5 years (Required)</li><li>Marketing automation: 5 years (Required)</li></ul><p>Work Location: In person</p>

Senior Digital Marketing Specialist

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