customer lifecycle manager

Al-Futtaim

<div>
 
 Job Requisition ID:
 
 174632
 
 
 Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United A&rdquo;rab Emirates. Structured into five operating divisions; automotive, financial services, real estate, retail and healthcare; employing more than 35,000 employees across more than 20 countries in the Middle East, Asia and Africa, Al-Futtaim Group partners with over 200 of the world's most admired and innovative brands. Al-Futtaim Group&rsquo;s entrepreneurship and relentless customer focus enables the organisation to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate.
 
 
 By upholding our values of respect, excellence, collaboration and integrity; Al-Futtaim Group continues to enrich the lives and aspirations of our customers each and every day.
 
 
 
 Overview Of The Role:
 
 
 
 <ul>
 <li>
 The Customer Lifecycle Manager plays a vital role in driving customer engagement and ensuring great customer experiences throughout their journeys, especially in the UHNW, retail, and automotive finance sectors. The role requires developing and implementing lifecycle communication strategies, collaborating with lifestyle partnerships, and aligning communications with brand values and regulations. Success in this role involves a clear focus on increasing digital sales and overall customer value through meticulous planning, performance analysis, and execution of engagement strategies.
 
 
 </li>
 </ul>
 
 What You Will Do:
 
 
 
 General
 
 
 <ul>
 <li>
 Develop and execute comprehensive lifecycle communication strategies from customer onboarding through retention to ensure a seamless customer experience.
 </li>
 <li>
 Partner with lifestyle alliances and partnership teams to effectively integrate offers into customer journeys and enhance value.
 </li>
 <li>
 Create and manage personalized communication flows tailored to enhance customer experience and support digital sales initiatives.
 </li>
 <li>
 Analyze lifecycle performance metrics to continuously optimize engagement strategies and improve customer satisfaction.
 </li>
 <li>
 Ensure all communications comply with both regulatory standards and brand guidelines to maintain consistency and integrity.
 </li>
 <li>
 Collaborate with cross-functional teams to share insights and build cohesive strategies for customer management and engagement.
 </li>
 <li>
 Drive initiatives to increase customer lifetime value by adopting customer-obsessed strategies and data-driven insights.
 
 
 </li>
 </ul>
 
 Required Skills To Be Successful:
 
 
 
 <ul>
 <li>
 Demonstrated customer-obsessed mindset focused on maximizing customer lifetime value.
 </li>
 <li>
 Strong business acumen and the ability to drive measurable outcomes through targeted strategies.
 </li>
 <li>
 Expertise in creating personalized communication and enhancing customer engagement.
 </li>
 <li>
 Excellent collaboration skills with the ability to partner effectively with cross-functional teams.
 
 
 </li>
 </ul>
 
 What Qualifies You For The Role:
 
 
 
 <ul>
 <li>
 Bachelor's degree in Marketing, Business, or Communications.
 </li>
 <li>
 5+ years of experience in lifecycle management, CRM, or customer engagement roles.
 </li>
 <li>
 Demonstrated expertise in developing and executing customer communication strategies.
 </li>
 <li>
 Familiarity with lifestyle partnerships and financial services is advantageous.
 
 
 </li>
 </ul>
 We&rsquo;re here to provide excellent service but a little help from you can ensure a five-star candidate experience from start to finish.
 
 
 Before you click &ldquo;apply&rdquo;: Please read the job description carefully to ensure you can confidently demonstrate
 
 why
 
 this opportunity is right for you and take the time to put together a well-crafted and personalised CV to further boost your visibility. Our global Talent Acquisition team members are all assigned to specific businesses to ensure that we make the best matches between talent and opportunities. We not only consider the requisite compatibility of skills and behaviours, but also how candidates align with our Values of Respect, Integrity, Collaboration, and Excellence.
 
 
 As part of our candidate experience promise, we also want to make ourselves available to you throughout the application process. We make every effort to review and respond to every application.
</div>

Customer Lifecycle Manager | Corporate Services | Financial Services

Odeabank

<div>
 
 
 We are looking for an Odealist to create value together!
 
 
 
 
 
 
 We work in a world where new ideas, bold steps, and learning happen every day. At Odeabank, we measure success not only by results but also by
 
 learning, growing, and creating value.
 
 
 
 We work in a culture that is collaborative, innovative, and open to different perspectives. Everd day, we move forward together for a better experience and a stronger future.
 
 
 
 
 
 
 What Can You Expect?
 
 
 
 
 
 
 <ul>
 <li>
 
 A culture that supports your development:
 
 Training, mentoring, and continuous learning opportunities
 </li>
 <li>
 
 Working model:
 
 A hybrid environment that offers both productivity and balance
 </li>
 <li>
 
 Inclusive team structure:
 
 An organizational culture shaped by openness, respect, authenticity, and enthusiasm
 </li>
 <li>
 
 Sustainable vision:
 
 Commitment to gender equality, diversity, and sustainability
 </li>
 <li>
 
 Supportive leadership:
 
 Managers who value your ideas and encourage sharing
 </li>
 </ul>
 
 
 
 
 
 Position Overview
 
 
 
 
 
 
 We are looking for an experienced and results-oriented Mass Segment Manager with expertise in customer lifecycle management. In this role, you will be responsible for developing and executing the strategy for the Mass Segment, optimizing customer engagement, and overseeing the entire customer lifecycle. This includes driving upsell, cross-sell, and churn management strategies, enhancing customer satisfaction, increasing retention, and maximizing revenue growth across the mass market segment.
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 
 
 
 &bull;
 
 Segment Strategy Development:
 
 Lead the development and execution of the Mass Segment strategy, focusing on driving customer engagement, retention, and increasing revenue through upsell and cross-sell opportunities.
 
 
 &bull;
 
 Customer Lifecycle Management:
 
 Oversee the end-to-end customer lifecycle for Mass Segment clients, focusing on retention, acquisition, and reducing churn. Implement strategies that guide customers through each stage of their journey with personalized experiences.
 
 
 &bull;
 
 Upsell &amp; Cross-Sell Campaigns:
 
 Identify key opportunities to increase revenue by promoting additional products and services to existing customers.
 
 
 &bull;
 
 Churn Management:
 
 Proactively identify at-risk customers and develop and implement retention strategies, such as targeted outreach, special offers, and personalized interventions, to minimize churn and improve customer satisfaction.
 
 
 &bull;
 
 Service Model Development:
 
 Develop and optimize the service model for the Mass Segment to ensure a seamless and effective customer experience. This includes defining service levels, managing customer expectations, and continuously improving service delivery to meet customer needs and business objectives.
 
 
 &bull;
 
 Data-Driven Insights:
 
 Use customer data and analytics to drive decision-making. Analyze customer behavior and purchasing patterns to identify upsell and cross-sell opportunities and develop strategies to reduce churn.
 
 
 &bull;
 
 Cross-Functional Collaboration:
 
 Work closely with marketing, sales, product development, and customer service teams to ensure strategies are integrated across all touchpoints and align with broader business objectives.
 
 
 &bull;
 
 Campaign Strategy &amp; Execution:
 
 Lead and execute marketing and engagement campaigns designed to drive upsell and cross-sell opportunities and reduce churn. Ensure campaigns are personalized, results-driven, and aligned with customer needs.
 
 
 &bull;
 
 Performance Monitoring &amp; Reporting:
 
 Monitor and analyze key performance metrics related to customer retention, lifetime value, churn rates, and revenue growth. Use insights to optimize strategies and refine future campaigns.
 
 
 
 
 
 
 Qualifications &amp; Skills
 
 
 
 
 
 
 &bull;
 
 Experience:
 
 Minimum 10 years of experience in Mass Segment Management, customer lifecycle management, or related fields, ideally in the banking or financial services industry.
 
 
 &bull;
 
 Analytical Skills:
 
 Strong data analysis skills, with the ability to derive insights from customer data to inform strategies for upselling, cross-selling, and reducing churn.
 
 
 &bull;
 
 Customer Lifecycle Management:
 
 Proven experience in managing the customer lifecycle from acquisition to retention, with a focus on upsell, cross-sell, and churn prevention strategies.
 
 
 &bull;
 
 Service Model Expertise:
 
 Experience in developing and optimizing service models that drive customer satisfaction and operational efficiency, ensuring high-quality service delivery across all customer touchpoints.
 
 
 &bull;
 
 Leadership:
 
 Strong leadership capabilities with a track record of managing cross-functional teams to drive performance and deliver on business goals.
 
 
 &bull;
 
 Strategic Thinking:
 
 Ability to think long-term and develop strategies to drive customer engagement and growth, while balancing immediate priorities with future goals.
 
 
 &bull;
 
 Problem-Solving:
 
 Excellent problem-solving and conflict resolution skills, with the ability to proactively address churn risks and find creative ways to increase customer loyalty.
 
 
 &bull;
 
 Communication:
 
 Strong communication and interpersonal skills, with the ability to engage stakeholders at all levels, from team members to senior leadership, and influence decisions based on data-driven insights.
 
 
 &bull;
 
 Customer-Centric Approach:
 
 Passion for creating a seamless and positive customer experience, with a strong focus on retention, satisfaction, and long-term loyalty.
 
 
 
 
 
 
 Ideal Candidate Profile
 
 
 
 
 
 
 &bull; A proactive, data-driven leader who is passionate about managing the Mass Segment and driving revenue growth through customer lifecycle strategies.
 
 
 &bull; Experienced in upsell, cross-sell, churn management, and service model optimization, with a strong understanding of how to optimize customer engagement.
 
 
 &bull; Comfortable working in a fast-paced, high-volume environment, managing multiple projects simultaneously.
 
 
 &bull; Strong collaborator with the ability to lead and align teams across departments to achieve shared goals.
 
 
 &bull; Analytical and results-oriented, always looking for ways to optimize processes and improve outcomes.
 
 
 
 
 
 
 Why Odeabank?
 
 
 
 
 
 <ul>
 <li>
 Innovative business model focused on investment and technology
 </li>
 <li>
 Odealist teams shaping not only today but also the future
 </li>
 <li>
 Corporate discount agreements with O'Deal
 </li>
 <li>
 Social events, clubs, and employee communities
 </li>
 <li>
 Special occasion celebrations
 </li>
 <li>
 Recognition and reward mechanisms that regularly highlight achievements
 </li>
 <li>
 Well-being seminars
 </li>
 </ul>
 
 
 
 
 
 If you want to grow in an Odealist culture
 
 , complete your application now and join us on our journey! 💫
 
 
 
 
 
 
 *The hiring process at Odeabank includes Human Resources Assessment, relevant manager interviews, and competency-based evaluations.
 
 
 
 
 The offer process begins for candidates who successfully complete all stages.
 
 
 
 
 **Under the Personal Data Protection Law No. 6698, your personal data is processed solely for recruitment purposes during the application process.
 
 
 
 
</div>

Mass Segment Manager

Heat Free Hair

<div>At Heat Free Hair, we are hair experts who strive every day to make women look and feel even more beautiful while staying true to who they naturally are. We are a team of quality-obsessed, strategic thinkers driven by innovation and elevated experiences.
Named one of Fast Company&rsquo;s Top 5 Most Innovative Beauty Brands, we are redefining beauty standards through premium products that solve real pain points &mdash; while delivering the elevated service our customers deserve.
We&rsquo;re looking for a data-driven, hair-obsessed Lifecycle Marketing Manager to help strengthen and scale the customer journey across every touchpoint.
This role is ideal for a strong lifecycle executor who is ready to deepen their strategic ownership. You will lead execution across Email, SMS, Push, and Direct Mail &mdash; while growing into increased responsibility for retention strategy, LTV optimization, and performance insights over time.
Requirements for Success<ul><li>Deep understanding of Black women&rsquo;s hair, extensions, natural textures, and styling methods. You understand customer concerns at every stage of her hair journey and can speak to them clearly and persuasively.</li><li>Impeccable taste with a strong understanding of elevated, modern Black beauty aesthetics.</li><li>Extremely detail-oriented and highly organized. You execute reliably and don&rsquo;t let things slip.</li><li>Strong direct-response copywriter who understands how to drive measurable action &mdash; and can confidently write and edit in our brand voice so messaging resonates deeply with our core customer. You are comfortable refining agency and contractor copy to meet our tone and standards.</li><li>Strong content planning and research skills. You proactively study customer behavior, reviews, objections, trends, and performance data to inform campaign planning.</li><li>Strong SMS marketing foundation with hands-on experience executing campaigns and flows.</li><li>Familiarity with RFM segmentation, LTV metrics, and retention reporting &mdash; with a desire to deepen strategic expertise in these areas.</li><li>Data-comfortable. You can read performance reports, identify trends, and contribute to structured testing plans.</li><li>Experience working with subscriptions and retention marketing is a plus.</li><li>AI-curious and open to leveraging tools that improve efficiency and personalization.</li><li>Scrappy and hands-on. Willing to build campaigns, QA flows, edit creative, and execute within Klaviyo and SMS platforms.</li></ul> 
Requirements 
Responsibilities
Email Marketing<ul><li>Own the email content calendar and lifecycle campaign strategy</li><li>Develop weekly campaign briefs, messaging direction, segmentation strategy, and offer positioning</li><li>Lead lifecycle flow strategy (welcome, abandoned cart, post-purchase, winback, etc.) and identify opportunities for optimization</li><li>Create structured quarterly testing roadmap (subject lines, segmentation, timing, creative angles, offers)</li><li>Manage and direct our email design agency &mdash; ensuring clear briefs, strong creative direction, on-brand messaging, and timely execution</li><li>Review and edit agency copy to ensure it reflects our brand voice and resonates deeply with our core customer</li><li>Serve as verbal and strategic gatekeeper in collaboration with the Creative Director</li><li>Analyze performance data and provide structured insights and recommendations</li></ul>
SMS Marketing<ul><li>Own execution of SMS campaigns and flows</li><li>Support list growth and lead capture optimization</li><li>Contribute to ongoing testing and performance improvements</li><li>Align SMS messaging with email campaigns and overall lifecycle strategy</li><li>Help implement personalization and automation improvements</li></ul>
Push &amp; Direct Mail<ul><li>Manage push notification scheduling and alignment with campaigns</li><li>Support direct mail lifecycle initiatives to improve repeat purchase</li></ul>
Data, Reporting &amp; Retention Growth<ul><li>Monitor LTV and repeat purchase performance</li><li>Contribute to improving RFM segmentation over time</li><li>Analyze campaign performance and identify opportunities for optimization</li><li>Participate in weekly (transitioning to bi-weekly) lifecycle performance reviews</li><li>Gradually take on increased ownership of retention insights and strategy</li></ul>
What Success Looks Like<ul><li>Improved campaign execution and consistency</li><li>Stronger-performing lifecycle flows</li><li>Increased repeat purchase rate</li><li>Clear, structured testing plans</li><li>Growing confidence in retention reporting and strategic ownership</li></ul> 
Benefits 
 
Compensation &amp; Benefits
This role offers a base salary of $100,000&ndash;$110,000, commensurate with experience.
In addition, this position is eligible for a performance-based bonus tied to retention and lifecycle growth goals, with an on-target bonus range of 5&ndash;15% of base salary.
Performance metrics may include:<ul><li>LTV growth</li><li>Repeat purchase rate</li><li>RFM improvement</li><li>Lifecycle revenue contribution</li><li>Execution of structured testing initiatives</li></ul>
In addition to competitive compensation and performance bonus eligibility, we offer a generous PTO policy, health and dental insurance, and a product stipend so you can experience and represent the brand firsthand.</div>

Lifecycle Marketing Manager

FullThrottle Labs Pvt Ltd

Role OverviewWe are seeking a Product Marketing Expert with deep experience in customer lifecycle&nbsp;management and growth funnels. This role will focus on driving adoption, retention,&nbsp;conversion, upselling, and cross-selling across the entire customer journey from acquisition&nbsp;to expansion. You will work closely with Product, Growth, Sales, and Customer Success teams&nbsp;to maximize product value and revenue impact.*&nbsp;*Key Responsibilities:*&nbsp;*Customer Lifecycle &amp;amp; Funnel Ownership- Own and optimize the end-to-end customer lifecycle, including acquisition, activation, adoption, retention, expansion, and renewal- Design and execute product-led funnels for:- User onboarding and product adoption- Free trial / freemium to paid conversion- Upsell and cross-sell opportunities- Expansion, renewal, and churn reduction- Continuously improve purchase funnels by identifying drop-offs and friction pointsAdoption, Retention &amp;amp; Growth- Drive feature adoption and usage through in-product messaging, campaigns, and enablement- Partner with Product and UX teams to improve time-to-value (TTV) and onboarding experiences- Build lifecycle marketing programs to improve retention, engagement, and LTV- Develop targeted strategies for different customer segments and personasProduct Marketing &amp;amp; GTM- Translate product capabilities into clear value propositions aligned to each lifecycle stage- Support product launches with adoption-focused GTM strategies- Create and maintain product marketing assets including onboarding content, nurture campaigns, product pages, case studies, and lifecycle messaging- Enable Sales and Customer Success teams with playbooks, upsell/cross-sell messaging, and objection handlingAnalytics &amp;amp; Optimization- Define, track, and analyze key SaaS metrics such as activation rate, conversion rate, retention, churn, expansion revenue, and LTV- Use data, experimentation, and customer insights to iterate on funnels and campaigns- Collaborate with Growth and RevOps teams to improve funnel performance and attributionRequired Experience &amp;amp; SkillsMust-Have- 4+ years of Product Marketing experience in a SaaS environment- Strong hands-on experience with customer lifecycle marketing and funnel optimization- Proven track record of improving adoption, retention, conversion, upsell, and cross-sell metrics- Deep understanding of SaaS metrics and growth levers (activation, churn, ARPU, LTV, CAC)- Ability to align product messaging with different stages of the customer journey- Experience working cross-functionally with Product, Growth, Sales, CS, and Data teams- Strong analytical mindset with data-driven decision-making skills- Excellent communication, storytelling, and stakeholder management abilitiesWhat We&rsquo;re NOT Looking For- Pure performance marketers focused only on running ads.- Candidates who are limited to basic Google Ads / Meta Ads execution.- Marketers without experience in analytics, funnels, or revenue ownership.Why Join us?- Work on frontier technologies shaping the future of AI and Quantum.- Own growth systems end-to-end, not just channels.- Collaborate with world-class technologists and researchers.- High autonomy, high impact, and real ownership of outcomes.Job Type: Full-timePay: ₹1,000,000.00 - ₹1,300,000.00 per yearWork Location: In personSpeak with the employer +91 9008078505

Product Marketing Expert

The Walt Disney Company

<div>
 
 About The Role &amp; Team
 
 
 
 We are looking for Customer Lifecycle Senior Specialist to join our Disney+ team in Dubai.
 
 
 This role will require you to be working 4 days a week in our office and 1 day from home.
 
 
 You&rsquo;ll join a team grounded in our Disney values &mdash; acting with Integrity, welcoming everyone through Inclusion, embracing boundless Creativity, working together through Collaboration and caring deeply for our Community. These values shape how we work and how we support one another every day.
 
 
 
 What You Will Do
 
 
 
 Retention Performance and KPI Ownership
 
 
 <ul>
 <li>
 Deliver and optimise core retention KPIs across MENA with a focus on churn and engagement, reinstates, reactivation, and lifetime value.
 </li>
 <li>
 Analyse trading trends to understand why customers cancel, what brings them back, and how journey improvements influence outcomes.
 
 
 </li>
 </ul>
 Lifecycle Journey Design and Optimisation
 
 
 <ul>
 <li>
 Review and improve cancellation journeys, messaging, and save tactics in partnership with product and global lifecycle teams.
 </li>
 <li>
 Develop insights from customer behavior data to recommend levers, tactics, and interventions that reduce churn.
 
 
 </li>
 </ul>
 Manage lifecycle triggers and journeys across cancellation, risk, and win back flows.
 
 
 <ul>
 <li>
 Test, Measure, Learn Framework
 </li>
 <li>
 Build and manage the retention testing roadmap for MENA.
 </li>
 <li>
 Define test priorities, align them with regional and global teams, and manage experiments across journeys, cohorts, and markets.
 </li>
 <li>
 Translate test insights into actionable recommendations and measurable improvements.
 
 
 </li>
 </ul>
 Campaign Delivery and Cross Market Projects
 
 
 <ul>
 <li>
 Lead multi territory retention campaigns, including winback and feature led initiatives.
 </li>
 <li>
 Coordinate with EMEA customer teams, US lifecycle teams, and product partners to ensure successful planning and delivery.
 
 
 </li>
 </ul>
 Reporting and Insight Development
 
 
 <ul>
 <li>
 Develop reporting dashboards and performance summaries that benchmark MENA outcomes against global and regional trends.
 </li>
 <li>
 Present clear and actionable insights to senior stakeholders across trading, marketing, and product.
 
 
 </li>
 </ul>
 Stakeholder Partnership
 
 
 <ul>
 <li>
 Work closely with EMEA &amp; local counterparts across engagement, product creative, legal, brand marketing and other partners.
 </li>
 <li>
 Contribute actively to discussions on feature roadmaps, customer flows, and content engagement strategies.
 </li>
 <li>
 Build a strong understanding of competitor activity and international best practices in retention and engagement
 
 
 </li>
 </ul>
 
 Required Qualifications &amp; Skills
 
 
 
 <ul>
 <li>
 Minimum of five years of experience in customer management, lifecycle marketing, or retention within a subscription or streaming business.
 </li>
 <li>
 Proven ability to deliver improvements in churn, reinstates, and net growth.
 </li>
 <li>
 Experience building and running test and learn programmes using data and experimentation.
 </li>
 <li>
 Comfortable working in cross functional and multi market environments.
 </li>
 <li>
 Strong analytical ability with comfort working with large data sources.
 </li>
 <li>
 Familiarity with local MENA market dynamics and cultural nuances. Arabic is an advantage but not required.
 </li>
 <li>
 Excellent storytelling, writing, and messaging skills
 </li>
 <li>
 Deep understanding of MENA cultural nuances, especially in KSA, UAE, and Egypt.
 </li>
 <li>
 Comfortable managing ambiguity, balancing short-term needs with long-term strategic thinking.
 </li>
 <li>
 Proven project management skills with attention to timelines and executional detail.
 </li>
 <li>
 Collaborative and empathetic leadership style with high standards and accountability.
 </li>
 <li>
 Analytical mindset with a clear understanding of metrics used to evaluate influencer and PR success.
 
 
 </li>
 </ul>
 The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.
 
 
 We will ensure that individuals with disabilities are provided the necessary accommodations to participate in the job application or interview process, to perform essential job functions, and to receive all benefits of employment. Please contact us to request accommodation.
</div>

Sr. Specialist, Customer Lifecycle, Disney+

<div>About the Role &amp; Team
We are looking for Customer Lifecycle Senior Specialist to join our Disney+ team in Dubai.
This role will require you to be working 4 days a week in our office and 1 day from home.
You&rsquo;ll join a team grounded in our Disney values &mdash; acting with Integrity, welcoming everyone through Inclusion, embracing boundless Creativity, working together through Collaboration and caring deeply for our Community. These values shape how we work and how we support one another every day.
What You Will Do
Retention Performance and KPI Ownership<ul><li>
Deliver and optimise core retention KPIs across MENA with a focus on churn and engagement, reinstates, reactivation, and lifetime value.</li><li>
Analyse trading trends to understand why customers cancel, what brings them back, and how journey improvements influence outcomes.</li></ul> 
Lifecycle Journey Design and Optimisation<ul><li>
Review and improve cancellation journeys, messaging, and save tactics in partnership with product and global lifecycle teams.</li><li>
Develop insights from customer behavior data to recommend levers, tactics, and interventions that reduce churn.</li></ul> 
Manage lifecycle triggers and journeys across cancellation, risk, and win back flows.<ul><li>
Test, Measure, Learn Framework</li><li>
Build and manage the retention testing roadmap for MENA.</li><li>
Define test priorities, align them with regional and global teams, and manage experiments across journeys, cohorts, and markets.</li><li>
Translate test insights into actionable recommendations and measurable improvements.</li></ul> 
Campaign Delivery and Cross Market Projects<ul><li>
Lead multi territory retention campaigns, including winback and feature led initiatives.</li><li>
Coordinate with EMEA customer teams, US lifecycle teams, and product partners to ensure successful planning and delivery.</li></ul> 
Reporting and Insight Development<ul><li>
Develop reporting dashboards and performance summaries that benchmark MENA outcomes against global and regional trends.</li><li>
Present clear and actionable insights to senior stakeholders across trading, marketing, and product.</li></ul> 
Stakeholder Partnership<ul><li>
Work closely with EMEA &amp; local counterparts across engagement, product creative, legal, brand marketing and other partners.</li><li>
Contribute actively to discussions on feature roadmaps, customer flows, and content engagement strategies.</li><li>
Build a strong understanding of competitor activity and international best practices in retention and engagement</li></ul>
Required Qualifications &amp; Skills<ul><li>
Minimum of five years of experience in customer management, lifecycle marketing, or retention within a subscription or streaming business.</li><li>
Proven ability to deliver improvements in churn, reinstates, and net growth.</li><li>
Experience building and running test and learn programmes using data and experimentation.</li><li>
Comfortable working in cross functional and multi market environments.</li><li>
Strong analytical ability with comfort working with large data sources.</li><li>
Familiarity with local MENA market dynamics and cultural nuances. Arabic is an advantage but not required.</li><li>
Excellent storytelling, writing, and messaging skills</li><li>
Deep understanding of MENA cultural nuances, especially in KSA, UAE, and Egypt.</li><li>
Comfortable managing ambiguity, balancing short-term needs with long-term strategic thinking.</li><li>
Proven project management skills with attention to timelines and executional detail.</li><li>
Collaborative and empathetic leadership style with high standards and accountability.</li><li>
Analytical mindset with a clear understanding of metrics used to evaluate influencer and PR success.</li></ul>
The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.
We will ensure that individuals with disabilities are provided the necessary accommodations to participate in the job application or interview process, to perform essential job functions, and to receive all benefits of employment. Please contact us to request accommodation.</div>

Medanta

<div>
 
 
 
 About Medanta:
 
 
 
 
 Medanta is established with the sole mission to deliver world-class, holistic and affordable healthcare through multiple multi-speciality hospitals in Gurgaon (Delhi NCR), Lucknow, Patna, Indore and Ranchi. We have a dedicated function for Clinical Research and manage other healthcare service delivery lines which are Retail Pharmacy, Retail Laboratory and &ldquo;Care at Home&rdquo;. We further plan to scale up and expand in few more geographical areas and also identify new avenues (Academics - Medical College) within the Healthcare eco-system.
 
 
 
 
 
 
 Job Location - Gurgaon
 
 
 
 
 Work Days - 6 days week
 
 
 
 
 
 
 
 
 Job Description -
 
 
 
 <ul>
 <li>
 Own and drive the repeat revenues and LTVs for existing patients. Plan, execute, and measure campaigns and conversion tests;
 </li>
 <li>
 Demonstrate success in the creation, execution, and optimization of marketing programs, delivering to demand campaign objectives;
 </li>
 <li>
 Liaise with Doctors through the entire campaign journey to ensure input, alignment, and understanding of the campaign approach and details;
 </li>
 <li>
 Excellent co-ordination with Doctors towards content creation/approval and campaign execution with growth oriented mindset.
 </li>
 <li>
 Orchestrate campaign design and execution across all channels to deliver monthly cross-sell marketing objectives;
 </li>
 <li>
 Responsible for planning, organizing and implementing retention / growth led campaigns to increase footfalls, market share through higher penetration and awareness as a Hospital of Desire
 </li>
 <li>
 Strives to achieve Retention goals and targets &amp; evaluate the performance of the team.
 </li>
 <li>
 Provide guidance &amp; support to the team in achieving the desired targets
 </li>
 <li>
 Define KPIs, measure effectiveness of campaigns, and adjust optimize upsell/cross-sell programs as needed;
 </li>
 <li>
 Test and recommend different content themes, formats to generate desired campaign outcomes;Identify campaign trends and insights, and optimize spend and performance based on the insights;
 </li>
 <li>
 Identify growth opportunities by continuously working cross-functionally with the Product, Performance Marketing, Data, Content, and Design team.
 </li>
 <li>
 Oversee and optimize email/web push/sms campaign strategies to drive customer retention and sales, including lifecycle communication and personalized triggers.
 </li>
 </ul>
 
 
 
 
 
 
 Requirements:
 
 
 
 <ul>
 <li>
 Minimum work experience of 7 to 10 years in Campaign Management / Marketing, preference from Healthcare.
 </li>
 <li>
 Should have experience in Planning, Handling &amp; executing CRM campaigns with a deep understanding of customer lifecycle, purchase habits, personalization, and analytics.
 </li>
 <li>
 Should have prior experience in managing all channels of CRM including Whatsapp, SMS, email, push/web notifications, direct mail, in-app and on-site.
 </li>
 <li>
 Must have experience of working on Engagement tool, Web Engage, Mo Engage, Clever tap, Netcore etc.
 </li>
 <li>
 Strong analytical and number crunching skills.
 </li>
 <li>
 Strong communication skills.
 </li>
 </ul>
 
 
</div>

Senior Manager - Campaign Management

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10000 customer lifecycle manager jobs Near Me

Customer Lifecycle Manager | Corporate Services | Financial Services

Mass Segment Manager

Lifecycle Marketing Manager

Product Marketing Expert

Sr. Specialist, Customer Lifecycle, Disney+

Sr. Specialist, Customer Lifecycle, Disney+

Senior Manager - Campaign Management