customer marketing manager

Whatfix

<div>Please note: This opportunity is exclusively onsite. 
Location: Bengaluru only 

Who are we?

Whatfix is a leading global B2B SaaS provider and the largest pure-play digital adoption platform (DAP). Whatfix empower organizations to maximize the ROI of their digital investments by tailoring it for the needs of each unique user.

Spearheading the category with serial innovation and unmatched customer-centricity, Whatfix is the only DAP innovating beyond the category. Their product suite offers three powerful tools: Digital adoption to help users right within any software, no-code Product Analytics to uncover and resolve adoption gaps, and Mirror for application simulation, driving safe, hands-on learning in software replicas.

The company has seven offices across the US, India, UK, Germany, Singapore, and Australia and a presence across 40+ countries.

Customers: 700+ enterprise customers, including 80+ Fortune 500 companies such as Shell, Schneider Electric, and UPS Supply Chain Solutions.

Investors: A total of ~$270 million USD has been raised as yet. Most recently Series E round of $125 Million USD led by Warburg Pincus, with participation from existing investor SoftBank Vision Fund 2. Other investors include Cisco Investments, Eight Roads Ventures (A division of Fidelity Investments), Dragoneer, Peak XV Partners, and Stellaris Venture Partners.

Whatfix&rsquo;s leadership is consistently recognized across top industry analysts and business rankings:
<ul>
<li>Only DAP to be recognized as a &ldquo;Leader&rdquo; across various DAP reports for the past 5+ years by leading analyst firms like Gartner, Forrester, IDC, and Everest Group.
</li>
<li>With over 45% YoY sustainable annual recurring revenue (ARR) growth, Whatfix is among the &ldquo;Top 50 Indian Software Companies&rdquo; as per G2 Best Software Awards.
</li>
<li> Named a Gartner Customers&rsquo; Choice for DAP for the second year in a row (2024 and 2025)&mdash;the only vendor in the market to earn this distinction consecutively.
</li>
<li>We also boast a star rating of 4.6 on G2 Crowd, 4.5 on Gartner Peer Insights, and a super-high CSAT of 99.8%
</li>
<li>Stevie Award winner in the category (Bronze): Customer Service Department of the Year &ndash; Computer Software - 100 or More Employees.
</li>
<li>Won the 2025 AI
</li>
<li>Breakthrough Award in the Overall AI-based Analytics Solution of the Year category
</li>
<li>Winner of the ISG Paragon Innovation Award in partnership with Sophos (customer) for the EMEA region and finalist in the Transformation Award category.
</li>
<li>RemoteTech Breakthrough Awards winner for &ldquo;Software Asset Management Solution of the Year&rdquo;</li></ul> 

These recognitions are matched by business performance:
<ul>
<li>Highest-Ranking DAP on 2023 Deloitte Technology Fast 500&trade; North America for Fourth Consecutive Year
</li>
<li>Listed on the Financial Times &amp; Statista's High-Growth Companies Asia-Pacific 2025 list.
</li>
<li>Won the Silver for Stevie's Employer of the Year 2023 &ndash; Computer Software category and also recognized as Great Place to Work 2022-2023
</li>
<li>Only DAP to be among the top 35% companies worldwide in sustainability excellence with EcoVadis Bronze Medal</li></ul> 

Are you ready for the next phase of your growth?

About Whatfix: Whatfix boasts a high Net Promoter Score (NPS) and leads the industry in customer satisfaction (CSAT) with superior scores on review sites like G2. We are dedicated to amplifying our customers&rsquo; successes and are actively seeking a Customer Marketing Manager to drive customer advocacy activation and engagement, sharing their Whatfix stories.

Position Overview: Are you passionate about technology, thrive in a fast-paced environment, and eager to contribute to impactful customer marketing programs? If so, this role might be the perfect fit for you.

As a Customer Marketing Manager, you will be a pivotal part of our customer marketing efforts, collaborating closely with customers, global customer success &amp; services, sales, sales enablement, and marketing teams.

Key Responsibilities:

Content Creation and Management
<ul>
<li>Develop compelling customer success stories through case studies, videos, and social media content
</li>
<li>Manage and optimize customer content in Sales Enablement system, including:
</li>
<li><ul><li>Regular analysis of content performance metrics
</li>
<li>Strategic updates to high-value assets
</li>
<li>Content retirement based on relevance and performance
</li>
</ul></li><li>Ensure consistent brand compliance across all customer-facing materials
</li>
</ul>Customer Advocacy Programs
<ul>
<li>Lead the Tier 1 Customer Advocacy Program:
</li>
<li><ul><li>Identify and nurture relationships with strategic customers
</li>
<li>Create thought leadership opportunities for key advocates
</li>
<li>Develop platforms for customer success storytelling
</li>
</ul></li><li>Manage the Industry Awards Program for customer recognition
</li>
<li>Lead the Customer Alumni Advocacy Program to maintain relationships with former customers in new positions
</li>
</ul>Metrics and Reporting:
<ul>
<li>Track and report on program effectiveness through:
</li>
<li><ul><li>Content engagement and utilization metrics
</li>
<li>Tier 1 customer advocacy participation rates
</li>
<li>Award submission success rates
</li>
<li>Retention and revenue influence of customer marketing programs</li> 
</ul></li>
</ul> 
What We Offer:
<ul>
<li>Opportunity to work in a dynamic, fast-paced environment.
</li>
<li>Collaboration with talented teams across various functions.
</li>
<li>The chance to make a significant impact on Whatfix&rsquo;s growth and customer success.</li></ul> 

Qualifications/Requirements:
<ul>
<li>Master&rsquo;s degree from an accredited university
</li>
<li>5-7 years experience in marketing. Experience in customer marketing, customer advocacy, and/or technology marketing a plus.
</li>
<li>Excellence in spoken and written English.
</li>
<li>Ability to thrive in a fast-paced, collaborative environment.
</li>
<li>Ability to influence and drive objectives across global, regional, and functional teams to achieve outcomes.
</li>
</ul><ul><li>Adept at creatively engaging and motivating customers with out-of-the-box thinking and innovative programs.
</li>
<li>Data-driven and creative, you employ creativity to try new things and are constantly learning and refining based on data and reporting.</li> 
</ul>
 
Join us at Whatfix and be a part of our mission to drive customer success and satisfaction to new heights. 

Note:
<ul>
<li>We strive to live and breathe our Cultural Principles and encourage employees to demonstrate some of these core values - Customer First; Empathy; Transparency; Fail Fast and scale Fast; No Hierarchies for Communication; Deep Dive and innovate; Trust, Do it as you own it;
</li>
<li>We are an equal opportunity employer and value diverse people because of and not in spite of the differences. We do not discriminate on the basis of race, religion, color, national origin, ethnicity, gender, sexual orientation, age, marital status, veteran status, or disability status
</li>
<li>At Whatfix, we deeply value collaboration, innovation, and human connection. We believe that being together in the office five days a week fosters open communication, strengthens our sense of community, and accelerates innovation&mdash;ultimately helping us achieve our goals more effectively. At the same time, we recognize the importance of flexibility in balancing personal and professional priorities. To support this, we offer the option to work from home up to two days per month.
</li>
<li>In any situation that requires additional flexibility, we&rsquo;re open to considering exceptions on a case-by-case basis to ensure you&rsquo;re supported in managing both work and life seamlessly.</li></ul></div>

Customer Marketing Manager (M-260925)

Unilever

<div>
 
 Job Title:
 
 Assistant Customer Marketing Manager-Modern Trade
 
 
 
 Function:
 
 Customer Development - Sales
 
 
 
 Work Location:
 
 Mumbai HO
 
 
 
 Why we exist?
 
 
 
 
 We believe life tastes better with Ice Cream
 
 . We exist to bring the power of ice cream to more people, in more places, in new and unexpected ways. As our founder Mr Wall's already said in 1922, &lsquo;
 
 
 By taking pleasure seriously&rdquo;.
 
 
 
 We truly embody this and are
 
 creating the world&rsquo;s largest IC company to accelerate these extraordinary ice cream experiences
 
 
 for more people around the globe.
 
 
 
 About the company:
 
 Unilever, world&rsquo;s 3rd largest CPG company with revenues of $60mn, has announced the spinoff of its Ice cream business group and form an independent company. Ice cream as a business system has very different character &amp; a distinct business system when compared to other Unilever categories as it requires a dedicated cold chain GTM, it&rsquo;s an impulse category and needs larger distributive and multichannel OOH footprint, needs agility to manage seasonality and rigour in front end execution.
 
 
 This bold move leads the creation of an iconic pure play ice cream company &ldquo;
 
 MAGNUM IC Company&rdquo;
 
 which operates in 80 countries with a revenue scale of $9bn globally, headquartered in Amsterdam. Magnum IC Company houses world&rsquo;s most iconic brands like
 
 Magnum / Ben &amp; Jerry, Cornetto, Breyers ,Walls and Grom
 
 . This separation gives us boost to accelerate fast in the highly attractive $1 trillion snacking and refreshment industry, growing consistently globally.
 
 
 
 Magnum IC Company in India:
 
 In India, Kwality Wall&rsquo;s (brand of Hindustan Unilever) is a large IC business with national presence. The HUL board has approved the demerger of Kwality Walls India business as a separate listed entity. Hence KWIL will be 100% part of the Magnum IC company with its India head office in Mumbai.
 
 
 
 The Role
 
 
 
 
 Description Of The Role
 
 
 
 Channel Marketing is combination of Trade Marketing/Shopper Marketing &amp; Analytical Rol. The right candidate for this role needs to be good at analytics and maintaining a great &amp; positive working equation with his/her stakeholders. The role requires to be process oriented, high discipline with timelines and a very strong business understanding.
 
 
 <ul>
 <li>
 Assist in planning of Sales Numbers at Branch, and Sku level for the category
 </li>
 <li>
 Manage channel programs for retailers/distributors by keeping a close track on key performance matrix &amp; plan for suitable course correction if any
 </li>
 <li>
 Track competition schemes, channel, and loyalty programs for the category
 </li>
 <li>
 Handling Entire Consumer finance for the category &amp; plan for special schemes during festivals
 </li>
 <li>
 Responsible for forecasting sales trends &amp; complete end to end business analysis
 </li>
 <li>
 Shopper Marketing Increase Brand Visibility at shop floor thru Various Activity and Ideation
 </li>
 <li>
 Manage and track POSM &amp; brand assets at National level
 </li>
 <li>
 Budget Management Constant interaction with key &amp; multiple stakeholders to understand their business plans &amp; plan for trade promotions as per Plan.
 </li>
 <li>
 Plan New Launches GTM for the Brand
 </li>
 <li>
 Manage data for the business &amp; support business functions on key data sets &ndash; Primary, Secondary &amp; Tertiary.
 
 
 </li>
 </ul>
 
 Scope of work
 
 
 
 <ul>
 <li>
 The ACMM (Assistant Customer Marketing Manager) should have thorough understanding of trade &amp; channel programs, its ways of working &amp; category management.
 </li>
 <li>
 The ACMM (Assistant Customer Marketing Manager) job requires him/her to have an very good interpersonal skill because he/she needs to interact and work proactively with multiple stakeholders &amp; maintain sound relationship.
 </li>
 <li>
 Person should be a very good team player as they will be working with both multiple stakeholders.
 </li>
 <li>
 Must have a bend towards being data centric and ensuring that the business is driven and supported by data and insights.
 
 
 </li>
 </ul>
 
 Qualification
 
 
 
 <ul>
 <li>
 MBA/PGDM degree in Sales/ Marketing with 5+ years of experience of relevant experience
 </li>
 <li>
 Strong Excel &amp; Analytical Skills
 </li>
 <li>
 Should be well versed with Numbers &amp; timeline adherence in critical
 </li>
 </ul>
</div>

Assistant Customer Marketing Manager-Modern Trade

Boehringer Ingelheim

<div></div><div><div><div><div>As an employee of Boehringer Ingelheim, you will actively contribute to the discovery, development, and delivery of our products to our patients and customers. Our global presence provides opportunity for all employees to collaborate internationally, offering visibility and opportunity to directly contribute to the companies' success. We realize that our strength and competitive advantage lie with our people. We support our employees in several ways to foster a healthy working environment, meaningful work, mobility, networking, and work-life balance. Our competitive compensation and benefit programs reflect Boehringer Ingelheim's high regard for our employees.
 
 
The Associated Director, Integrated Customer Marketing manager is responsible for developing and executing strategic, multi-channel marketing campaigns that drive brand awareness, customer engagement, acquisition and retention in support of driving profitable business growth. This role bridges creative storytelling with data-driven decision-making, ensuring consistent messaging across digital, social, print, in-person events and experiential platforms.
 
 
The AD, Integrated Customer Marketing manager collaborates cross-functionally with product marketing, sales, digital, and external agencies to deliver campaigns that resonate with target audiences and align with brand objectives.
</div></div><div><div><h2 class="jobSectionHeader">Duties &amp; Responsibilities
</h2></div><div><ul><li>Leads the commercialization and operational activities, including sales promotions, focus cycles, sales force enablement, communication and alignment, marketing activation, sponsorships, customer events and delivery of the desired customer experience.
</li><li>Serves as a strategic partner to brand marketing, sales, technical and customer facing/experience teams.
</li><li>Manages agency relationships, guide creative development and commercialization to ensure brand consistency.
</li><li>Leads the development and implementation of overall marketing plan including budgeting and measuring impact.
</li><li>Partners and leads through influence with Customer Marketing, Brand Managers &amp; agency partners for desired outcomes.
</li><li>Develops and leads integrated marketing communication plans that support product promotions, brand campaigns, and customer engagement initiatives.
</li><li>Aligns messaging across (internal &amp; external) channels to ensure a unified brand voice and customer experience.
</li><li>Leads customer activations and sales enablement by influencing the field force through effective and timely communication and activation planning to meet and exceed customer expectations by following strategic plans set forth by global and US leadership.
</li><li>Supports the Equine Executive Leadership team in delivering key internal presentations and events with excellence. (i.e. National Sales Meetings, Summer Sales Meeting, AAP/AD, etc.)
</li><li>Contributes to the leadership of the marketing and marketing operations both coaching &amp; mentoring in areas of strong marketing competencies such as customer centric, and clear, concise communication.
</li></ul></div></div><div><div><h2 class="jobSectionHeader">Requirements
</h2></div><div><ul><li>Bachelor&rsquo;s degree required, preferably in marketing or other related discipline, Master's preferred.
</li><li>Ten-plus (10+) or more years combined progressive experience in a Commercial Function, including at least four (4) years&rsquo; experience in a (Customer Marketing, Product/Brand Marketing, Marketing communications, Digital Marketing or a customer facing role) required.
</li><li>Preferred Experiences: Integrated Marketing, brand communications or campaign management. Proven success in developing and executing multi-channel marketing strategies.
</li><li>Strong understanding of digital marketing, media planning, and customer journey mapping. Experience in Pharmaceuticals and/or Animal Health.
</li><li>Exhibit strong written and verbal communication skills along with excellent presentation and facilitation skills.
</li><li>Has strong interpersonal skills and demonstrated ability to develop stakeholder relationships.
</li><li>Demonstrated ability to collaborate and gain buy in from stakeholders to deliver results in a highly matrixed organization.
</li><li>Demonstrated organization, planning &amp; project management skills along with solid decision making &amp; negotiation skills.
</li><li>Proven ability to work on multiple high level cross functional projects &amp; prioritize effectively.
</li><li>Demonstrated strategic thinking, initiative, and creativity and proven track record for innovation.
</li><li>Demonstrated problem solving and analytical skills.
</li><li>Entrepreneurial drive with proven track record of exceeding financial and/or other quantitative and qualitative goals.
</li>Show agility with a proven ability to develop and evolve strategic &amp; tactical elements based on research data &amp; industry trends. 
<li>
</li></ul> 
Eligibility Requirements :
<ul><li>Must be legally authorized to work in the United States without restriction.
</li><li>Must be willing to take a drug test and post-offer physical (if required).
</li><li>Must be 18 years of age or older.</li></ul></div></div></div></div>

AD, Integrated Customer Marketing - Equine

BENQ AMERICA CORP

<div>Join the BenQ Team!
Are you ready to be part of a globally trusted brand where cutting-edge technology meets exceptional talent? BenQ is an award-winning display solutions provider for lifestyle and business, including projectors and wireless presentation systems like InstaShow. Our core values focus on &quot;Bringing Enjoyment 'N' Quality to Life.&quot;
In support of the successful growth of the BenQ Business Projector line of business, we are looking for an EB2B Customer Marketing Manager who will be responsible for supporting the sales team by listening and helping customers to understand their needs, then developing and implementing strategies to build awareness and position for the BenQ Business projectors in the North American market. This role will align with and report directly to the line of business head regarding the business vision, direction, and strategies of the business projectors and InstaShow Wireless Presentation Systems.
Duties and Responsibilities:
<ul><li>Leverage inbound marketing tools to learn customer needs with projector and wireless presentation systems to capture relevant trends and topics for tactical and strategic marketing plans</li>
<li>Learn the relevant product details of BenQ projectors and be able to Translate them into sustainable customer benefits that create a competitive advantage for BenQ projectors</li>
<li>Collaborate with product management and sales to create and execute marketing plans and outbound communications, including messaging, product launches, and campaign strategies</li>
<li>Manage, execute, and measure online and offline marketing strategy and marketing plan with respect to product launches and promotions that include developing digital assets such as content and influencer reviews, digital and social marketing campaigns, email marketing, and events</li>
<li>Turn customer questions and needs into dynamic content that differentiates our products in the market and turns value propositions into effective communications. Content includes product descriptions, datasheets, case studies, videos, graphics, landing pages, email templates, infographics, white papers, blog articles, etc.</li>
<li>Work with marketing and sales to execute and continuously improve marketing automation campaigns and programs in HubSpot and Salesforce for lead nurturing and lead generation</li>
<li>Conduct keyword research and analyze website traffic to identify optimization opportunities
</li><li>Develop effective social listening tools using social media, BenQ site analytics, metrics, and campaign reporting to leverage new marketing opportunities</li>
<li>Manage all public relations efforts, channel marketing, and influencer programs. Track and determine the effectiveness and resulting sales</li>
<li>Support events and the development of thought-leadership initiatives, including webinars, podcasts, and other PR opportunities</li>
</ul><ul><li>Own the launch and support of multiple technical products, including product positioning and development of marketing briefs</li>
<li>Analyze website performance metrics using Google Analytics or similar tools and recommend improvements</li>
<li>Assist in developing channel marketing content and online presence to communicate our value to our reseller partners</li>
<li>Understand and establish budgets and finance, including expenditures, in line with group sales performance and annual strategic goals; regularly review and adapt to business circumstances</li>
</ul>
Required Experience, Knowledge, Skills, and Abilities:
<ul><li>5+ years of experience in a relevant B2B digital or product marketing discipline, including lead generation, management, and marketing automation</li>
<li>Excellent written communication and storytelling skills with the ability to simplify complex messages &ndash; article writing a plus</li>
<li>Content Management System experience &ndash; Adobe Experience Manager a plus
</li><li>Strategic, analytic, and creative judgment skills</li>
<li>Handles fast-paced environment, reacts to digital data, makes changes
</li><li>Work well with teams including interdepartmental teams in the US and HQ</li>
<li>Must possess excellent organizational and planning skills</li>
<li>A wide degree of creativity with an understanding of working with global branding guidelines</li>
<li>Strong knowledge and understanding of current trends in digital media/social media</li>
<li>Self-motivated with a positive and professional approach to management and teamwork</li>
</ul><ul><li>Detail-oriented and able to work well under deadlines in a changing environment and perform multiple tasks effectively and concurrently Competent in SEO/SEM with strong analytical skills
</li><li>HubSpot experience in creating emails, landing pages, and drip campaign process flow.
</li><li>Salesforce or other CRM customer management experience
</li><li>Excellent business software skills (MS Excel, PowerPoint, Salesforce) Must be flexible, innovative, highly motivated with a hunter mentality, results-driven, detail-oriented, and can work with minimal supervision to achieve stated goals</li>
<li>Superior communication skills, with the ability to present ideas to various levels of an organization to explain and gain support for initiatives</li>
</ul>
Education:
Bachelor&rsquo;s degree required: Business, Marketing and Communications, or related field preferred
Compensation:
Based on experience, we offer a very competitive base salary plus a bonus
Position Type:
<ul><li>Full-Time</li>
<li>Office Based</li>
<li>Up to 15% travel</li></ul></div>

Marketing Manager- Business Projectors

METRO Türkiye

<div>
 
 METRO is a global food company which inspires the gastronomy sector in more than 30 countries with 678 stores serving more than 17 million customers all around the world!
 
 
 With its 34 years presence in our country, METRO T&uuml;rkiye is operating in 20 cities, with 36 stores and 4.500 employees.
 
 
 We are a purpose driven company; we value Turkish cuisine, develop our community by supporting our chefs, leading the market with several sustainability projects, diverse and inclusive structure, digitalization projects, agile innovative approaches and inspire the sector.
 
 
 METRO T&uuml;rkiye is proud to be an equal opportunity employer. We are committed to equal employment opportunity and equal pay regardless of e.g. race, color, religion, sex, national origin, sexual orientation, disability, or gender identity.
 
 
 We are looking for a Consumer Marketing Manager for our new brand
 
 Bonveno
 
 . Bonveno is a new generation retail initiative that offers solutions beyond grocery shopping to its customers. This position will be reporting to General Manager of Bonveno.
 
 
 
 &Idot;&scedil; Tan&inodot;m&inodot;
 
 
 <ul>
 <li>
 Design and execute integrated marketing campaigns that attract and engage convenience market shoppers,
 </li>
 <li>
 Oversee all customer touchpoints, including social media, flyers, offline and online platforms, loyalty programs and in-store activations,
 </li>
 <li>
 Lead the customer experience journey from store entry to checkout, ensuring consistency and excellence across all formats,
 </li>
 <li>
 Collaborate closely with cross-functional teams (Sales, Trade Marketing, Operations) to align marketing initiatives with promotions, pricing, and assortment strategies in order to drive traffic, conversion and loyalty,
 </li>
 <li>
 Manage weekly/monthly promotional calendars, ensuring effective communication to maximize traffic and sales uplift,
 </li>
 <li>
 Conduct shopper insight analysis and track consumer behavior to inform decision-making and optimize marketing investments,
 </li>
 <li>
 Coordinate with external agencies, creative partners and media to deliver impactful campaigns.
 </li>
 <li>
 Monitor and control marketing budgets, ensuring efficiency and ROI.
 </li>
 </ul>
 
 
 Nitelikler
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Marketing, Business Administration or related field. MBA is a plus,
 </li>
 <li>
 At least 7 years of experience in retail marketing, preferably in food retail or FMCG with 5 years in a managerial role,
 </li>
 <li>
 Strong knowledge of shopper marketing, customer loyalty programs and digital marketing,
 </li>
 <li>
 Solid understanding of retail KPIs (traffic, conversion, basket size, frequency),
 </li>
 <li>
 Data driven mindset with ability to translate numbers and insights into actionable strategies,
 </li>
 <li>
 Excellent communication, leadership, and project management skills,
 </li>
 <li>
 Fluent in English (written and spoken).
 </li>
 </ul>
 
 
 
 
 
 Ek Bilgiler
 
 
 
 Head Office Working Model is Hybrid in METRO, We're working remotely on Fridays. You can work from anywhere on that day!
 
</div>

Consumer Marketing Manager (Bonveno)

Dot & Key Skincare

<div>
 
 Job Description &ndash; CRM &amp; Performance Marketing Manager
 
 
 Role Overview
 
 
 We are seeking a data-driven and execution-focused CRM &amp; Performance Marketing Manager to lead lifecycle marketing, customer retention, and affiliate initiatives. This role will own end-to-end planning, execution, and optimization of CRM campaigns (Email, SMS, Push, WhatsApp), drive conversion and loyalty initiatives, and scale affiliate marketing programs.
 
 
 
 
 The ideal candidate understands the nuances of beauty consumers, purchase cycles, and engagement triggers &mdash; and is capable of crafting meaningful customer journeys that drive engagement, repeat rate, and revenue growth.
 
 
 Role Details
 
 
 Department: Marketing
 
 
 Location: Kolkata
 
 
 Experience: 3&ndash;6 years in CRM, retention, or performance marketing (preferably in D2C beauty/eCommerce)
 
 
 Role Type: Full-time
 
 
 Key Responsibilities
 
 <ol>
 <li>
 
 CRM Campaign Management &amp; Strategy
 
 </li>
 </ol>
 
 - Develop and execute the monthly CRM strategy and calendar, driving segmentation, targeting, and performance across channels.
 
 
 - Manage Email, SMS, WhatsApp, and Push campaigns, including content coordination, brand manager reviews, UTM tagging, DLT approvals, scheduling, and reporting.
 
 
 - Track and analyze CRM KPIs (open rate, CTR, reach, conversions, and revenue contribution).
 
 
 - Ensure campaign performance aligns with business goals for retention, repeat rate, and engagement.
 
 
 - Implement conversion tactics for non-converted website visitors using CRM and funnel insights.
 
 
 - Utilize Shopify and GA4 data to extract actionable customer insights, collaborating with web/product teams to deploy segmented offers.
 
 
 - Partner with tech teams to enhance CRM systems and implement tech-led retention improvements.
 
 <ol>
 <li>
 
 Affiliate Marketing
 
 </li>
 </ol>
 
 - Develop and manage affiliate marketing strategies, optimizing partner performance to meet revenue and ROI goals.
 
 
 - Oversee affiliate onboarding, compliance, and payout validation processes.
 
 
 - Monitor and analyze affiliate performance data to ensure efficiency and scalability.
 
 <ol>
 <li>
 
 Customer Loyalty
 
 </li>
 </ol>
 
 - Drive tier-wise engagement strategies to enhance loyalty program participation and yield.
 
 
 - Evaluate customer activity, reward redemption, and engagement to optimize member retention and lifetime value (LTV).
 
 
 Key Performance Indicators (KPIs)
 
 
 - CRM channel revenue contribution and repeat purchase rate
 
 
 - Email/SMS/Push engagement metrics (Open Rate, CTR, CVR)
 
 
 - Customer retention rate and LTV growth
 
 
 - Affiliate ROI and incremental sales contribution
 
 
 Requirements
 
 
 - Master&rsquo;s degree in Marketing.
 
 
 - 3&ndash;6 years of hands-on experience in CRM, retention, or performance marketing.
 
 
 - Proven experience in D2C or beauty eCommerce marketing environments.
 
 
 - Proficiency with CRM tools (WebEngage, MoEngage, CleverTap, etc.) and analytics platforms (GA4, Shopify Analytics, Looker Studio).
 
 
 - Strong understanding of segmentation, automation workflows, and customer journey mapping.
 
 
 - Experience managing affiliate partnerships and ROI-based campaigns.
 
 
 - Analytical mindset with comfort in data interpretation and A/B testing.
 
 
 - Strong project management and cross-functional coordination skills.
 
 
 - Familiarity with WhatsApp Business API, Push Notification systems, and loyalty platforms.
 
 
 - Basic HTML knowledge for email customization or CRM automation.
 
</div>

CRM & Performance Marketing Manager

Cellsave Arabia

About CellSave ArabiaFounded in 2005, CellSave Arabia is the first and largest private stem cell bank in the GCC and a proud member of CSG.BIO Group. With over 750,000 stem cell units preserved, we lead the region in stem cell banking and regenerative medicine, trusted by families and healthcare providers across the UAE, KSA, Qatar, Oman, Kuwait, Bahrain, and Iraq.About the RoleWe&rsquo;re looking for a Female Marketing Manager to join our dynamic team in Dubai. This role is ideal for a creative, data-driven professional with strong leadership and digital expertise who can oversee multi-brand marketing activities across the region.Key ResponsibilitiesDevelop and execute integrated marketing strategies to drive awareness and customer acquisition.Manage digital marketing campaigns across social media, Google Ads, LinkedIn, and other platforms.Lead and mentor a growing marketing team, ensuring alignment with company objectives.Plan and oversee events, collaborations, and partnerships with hospitals, universities, and wellness brands.Work closely with the sales and operations teams to ensure effective lead generation and conversion tracking.Manage marketing budgets, monitor ROI, and report on campaign performance.Oversee creative direction, brand consistency, and content development for all communication channels.RequirementsBachelor&rsquo;s degree in Marketing, Communications, or related field (Master&rsquo;s preferred).Minimum 4 years of experience in marketing, including at least 2 years in a team management role.Proven experience in digital marketing, event marketing, and brand management.Strong analytical and reporting skills using tools like Meta Ads Manager, Google Analytics, or CRM systems.Excellent communication skills in English (Arabic is a plus).Creative thinker with an ability to manage multiple projects in a fast-paced environment.Job Types: Full-time, Permanent

Female Marketing Manager

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