demand generation specialist

Cyber Force

<div>Cairo, Egypt Hybrid Full-time</div>
<br><div><h2 class="jobSectionHeader"><b>About Cyber Force</b></h2>
<p>
Cyber Force is a cybersecurity consultancy delivering advisory, managed services, and operations to international clients. Our senior-led teams combine governance, engineering, and 24&times;7 response to turn cyber risk into measurable resilience.</p>
<h2 class="jobSectionHeader"><b>
Role Overview</b></h2>
<p>
We are looking for a Junior Marketing Specialist to drive both content/brand marketing and demand generation for Cyber Force. You will create compelling cybersecurity content, manage digital campaigns, and help build our pipeline &mdash; all in a fast-growing consultancy serving international clients.</p>
<h2 class="jobSectionHeader"><b>
Key Responsibilities</b></h2>
<ul><li>Develop and execute content strategy: blog posts, case studies, whitepapers, thought leadership</li>
<li>Manage and grow social media presence (LinkedIn, Twitter/X)</li>
<li>Plan and execute demand generation campaigns: email nurture, SEO/SEM, paid digital</li>
<li>Manage website (WordPress): content, landing pages, SEO optimization</li>
<li>Design marketing collateral (Canva / Adobe Creative Suite)</li>
<li>Track and report marketing KPIs: leads, engagement, traffic, conversion</li>
<li>Support event planning (webinars, conferences, industry events)</li>
<li>Leverage AI tools (Claude, ChatGPT) for content and campaign optimization</li>
<li>Collaborate with sales team on marketing-revenue alignment</li>
<li>Monitor industry trends and competitor activity</li>
</ul><h2 class="jobSectionHeader"><b>Requirements</b></h2>
<ul><li>Bachelor&rsquo;s in Marketing, Communications, Business, or related</li>
<li>1&ndash;2 years marketing experience, preferably cybersecurity/IT/B2B tech</li>
<li>Fluent English (written and spoken)</li>
<li>Demonstrated experience using LLM-based tools (Claude, ChatGPT) &mdash; this is a must</li>
<li>Solid understanding of digital marketing channels: SEO, SEM, email, social media</li>
<li>WordPress website management experience</li>
<li>Marketing analytics tools and CRM familiarity</li>
<li>Strong writing and storytelling skills</li>
<li>Event planning experience &mdash; a plus</li>
<li>Cybersecurity industry knowledge or genuine interest &mdash; highly preferred</li></ul></div>
<br><div><h4 class="jobSectionHeader"><b>Role details</b></h4>
<div>Location Cairo, Egypt
</div><div>Type Full-time
</div><div>Mode Hybrid</div></div>

Junior Marketing Specialist

Second Avenue Realty

<div><div><p>Second Avenue is the premier platform for enabling institutions to deploy meaningful capital into single-deeded residential assets (SFR) while retaining control and valuable lines of sight into their investments over time. Second Avenue&rsquo;s proprietary technology and exclusive relationships have allowed it to bring scale to scattered single-family investment homes, a strategy that was previously untenable as an institutional asset class. The Company provides all aspects of sourcing, acquisition, and property management services for its clients.</p><p>
We offer a positive culture and professional work environment. Please visit our website for additional background on our business platform &ndash; www.secondavenue.com</p><div><b>
Job Summary</b></div><div></div><p><br>
The <b>Digital Marketing Specialist </b>will be directly responsible for the management of content syndication for lead generation, including development, management, and optimization of integrated paid digital marketing campaigns. Oversees all outbound demand generation, including third party syndication, programmatic display, paid search, and other channels to produce maximum benefit and lead conversion performance.</p><p>
 Generates periodic reporting to provide high impact visibility into marketing campaign performance and analytics. Enhance listing visibility, continuously refine strategy, and optimize organizational KPIs.</p><p>
This role requires strong writing skills, attention to detail, and the ability to work efficiently in a fast-paced environment. The <b>Digital Marketing Specialist</b> will support company initiatives by collaborating with market-based sales team and central operations.</p><div></div><div><b><br>
Duties and Responsibilities</b></div><div><ul><li>
Partners with cross-functional teams and external agencies to develop, manage, and optimize integrated paid digital marketing campaigns for all outbound demand generation, including third party syndication, programmatic display, paid search, and other channels to produce maximum benefit and ROI.</li><li>
Participates in the collection of feedback from the leasing teams on an ongoing basis to optimize campaigns and identify new opportunities to drive greater quantity and quality of leads across the portfolio.</li><li>
Identifies and communicates opportunities for strategic improvement.</li><li>
Manages requests to support marketing content syndication.</li><li>
Assists in the monthly marketing advertising campaign planning and forecasting process, ensuring that programs are executed, and funds are allocated to maximize program ROI and meet occupancy/leasing goals.</li><li>
Produces weekly reports and monthly tracking reports to provide visibility into marketing campaign performance and analyzes competitive and industry data to understand trends and continuously refine strategy to guide decision-making.</li><li>
Identifies syndication issues, collaborates with third-party vendors to resolve them, and provides oversight until resolution.</li><li>
Audit online internet listings of homes, including descriptions and data across third-party platforms, to ensure accuracy and consistency.</li><li>
Monitor and analyze the performance of listings to provide strategic recommendations that drive higher lead traffic and improve overall campaign performance.</li><li>
Utilize HubSpot CRM systems to plan and launch targeted email and SMS campaigns to drive engagement and conversions.</li><li>
Manage and publish content across social media platforms; monitor engagement, respond to notifications, and maintain consistent presence in relevant Facebook groups to foster community engagement.</li><li>
Support HR initiatives by assisting with internal corporate communications and managing social media engagement.</li><li>
Monitor and respond to online reviews across multiple platforms, escalating trends when necessary, and executing review generation campaigns to increase review volume and strengthen the company&rsquo;s online reputation.</li><li>
Comply with all company standards, fair housing rules and regulations, and applicable local, state, and federal laws.</li><li>
Perform other duties as assigned.</li></ul></div><div><b>
Qualifications</b></div><div><ul><li>
Strong understanding of digital marketing channels including paid search, internet listing services, SEO, Google analytics, email campaigns, social media, video, programmatic display advertising</li><li>
Strong writing and editing skills.</li><li>
Working knowledge of marketing and sales principles</li><li>
Excellent analytical and project management skills.</li><li>
Strong quantitative and problem-solving skills.</li><li>
Understanding of basic real estate and/or property management processes</li><li>
Ability to use a computer proficiently, including Microsoft Outlook, Word, and Excel</li><li>
Comprehension of Federal Fair Housing laws and any applicable local housing provisions</li></ul></div><div><b>
Education and Experience</b></div><div><ul><li>
Minimum high school graduate required; bachelor&rsquo;s degree in marketing, communications, or a related field is preferred.</li><li>
Lead generation experience</li><li>
Demonstrable experience in designing and implementing successful digital marketing campaigns.</li><li>
Ability to demonstrate writing and editing abilities.</li><li>
Successful track record with respect to prioritizing multiple initiatives &ndash; including rapid execution and sense of urgency regarding completion of key tasks within set timeframes</li><li>
Experience using Microsoft Outlook, Excel, Word, and property operating software.</li><li>
Experience in real estate, property management or related field is a plus.</li></ul></div><div><b>
Job Competencies</b></div><div><ul><li>
Exceptional attention to detail and ability to proofread accurately</li><li>
Flexibility and adaptability in relation to changing business needs and processes</li><li>
Demonstrated ability to exercise independent judgment and maintain confidentiality</li><li>
Ability to think both creatively and strategically</li><li>
Efficient time management in a fast-paced environment, including the ability to effectively manage workload and meet deadlines</li></ul></div><div><b>
Benefits</b></div><div></div><p><br>
Medical, Dental and Vision Insurance, Employer Paid Short-Term/Long-Term Disability and Life AD&amp;D Insurance, 401k, PTO and Paid Holidays.</p><p></p><p><b><br>
NOTE: This job description is not intended to be an exhaustive list of all duties, responsibilities or qualifications associated with the job. Other duties may be assigned.</b></p><p>
Second Avenue is an equal opportunity employer and values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.</p></div></div>

Digital Marketing Specialist

Naseej

<div></div><div><div><div><div><div><p>We usually respond within <b>a day</b>
</p></div></div></div></div><div></div><div><div><div><b>Company Description:</b></div><div>
Naseej is a leading technology company committed to harnessing the power of digital transformation in learning &amp; knowledge management by enabling our customers to provide rich experiences for their users and adapt to a dynamic technology landscape while reducing their technical burden enabling them to focus on achieving their strategic objectives. And for almost 36 years, Naseej with its branches all over the MENA region had made many contributions to be one of the market leaders in the fields of E-Learning, Edu-Tech &amp; Digital transformation. Naseej website: <b>https://www.naseej.com/</b></div><div><b>
Job Summary:</b></div><div>
The Marketing Specialist is responsible for driving revenue growth through demand generation, pipeline acceleration, and full-funnel optimization. The role focuses on executing performance-driven marketing initiatives that generate qualified leads, improve funnel efficiency, and directly contribute to revenue outcomes, while operating under defined growth strategies and brand frameworks</div><div><b>
Key Responsibilities:</b></div><ul><div><div>
Lead growth marketing initiatives focused on acquisition, conversion, retention, and revenue</div></div><div><div>
Plan, execute, and optimize performance marketing campaigns across paid and organic channels</div></div><div><div>
Own and optimize the end-to-end customer journey and marketing funnel</div></div><div><div>
Drive qualified leads and support revenue targets.</div></div><div><div>
Own digital channels and improve acquisition efficiency.</div></div><div><div>
Enhance site traffic and landing page conversions.</div></div><div><div>
Track KPIs, analyze performance, and guide decisions.</div></div><div><div>
Collaborate with Sales to improve lead quality and ABM initiatives</div></div><div><div>
Develop and implement integrated marketing strategies aligned with business and growth objectives</div></div></ul><div></div><div><b>
Requirements</b>:</div><ul><div><div>
Bachelor&rsquo;s degree in Marketing, Business, or related field.</div></div><div><div>
(3-6+) years of experience in Growth or Performance Marketing (B2B preferred).</div></div><div><div>
Have experience using HubSpot, GA4, CRM systems, analytics tools.</div></div></ul>
</div></div><div><div><div><div><b>Department</b></div>
<div>Marketing
</div><div><b>Locations</b></div>
<div>Cairo office
</div><div><b>Remote status</b></div>
<div>Hybrid
</div><div><b>Nationalities that can apply.</b></div>
<div>Egyptians
</div></div></div></div><div></div><div><div><div><div><p><b>CONTACT
</b></p><div><b>Fatma Kamal</b></div>
<div>Regional Talent Acquisition Senior Specialist &ndash; Human Resources &amp; Admin Support
</div></div></div></div></div><p></p><div><div><div><div><div><div>
</div></div></div></div></div></div><div><div><div><h2 class="jobSectionHeader"><b>About Naseej</b></h2>
<div><div>Bringing together the latest technological advancement and know-how to support organizations in their digital transformation journey, Naseej offers a comprehensive suite of platforms and services, to empower organizations and enable them to focus on achieving their strategic objectives, fostering innovation, and maximizing productivity in the digital era.</div>
</div></div><div><div><b>Founded in </b>1989
</div><div><b>Co-workers </b>500</div></div></div></div></div><p></p>

Marketing Specialist

Twilio

<div><div><p><b>Who we are</b></p>
<p>
At Twilio, we&rsquo;re shaping the future of communications, all from the comfort of our homes. We deliver innovative solutions to hundreds of thousands of businesses and empower millions of developers worldwide to craft personalized customer experiences.</p>
<p>
Our dedication to remote-first work, and strong culture of connection and global inclusion means that no matter your location, you&rsquo;re part of a vibrant team with diverse experiences making a global impact each day. As we continue to revolutionize how the world interacts, we&rsquo;re acquiring new skills and experiences that make work feel truly rewarding. Your career at Twilio is in your hands.<br>
<br>
We use Artificial Intelligence (AI) to help make our hiring process efficient. That said, every hiring decision is made by real Twilions!</p>
<p>
.</p></div><p><b>
See yourself at Twilio</b></p>
<p>
Join the team as our next Field Marketing Specialist in ANZ</p>
<p><b>
About the job</b></p>
<p>
As the Field Marketing Specialist, you will report to Twilio's Field Marketing Director, ANZ, and play a critical hands-on role in executing marketing programs and campaigns across the ANZ region. You will be responsible for the day-to-day execution of field marketing activities that drive pipeline creation, brand awareness, and revenue growth across Australia and New Zealand.</p>
<p>
This is an exciting opportunity for a creative and motivated marketer who enjoys working in a dynamic environment and is passionate about delivering impactful, localised marketing programs. You will work closely with the ANZ sales team and collaborate with regional and global marketing teams to ensure our demand creation activities are delivered effectively and thoughtfully.</p><br>
<p>
In this role, you will be the engine behind our ANZ field marketing execution &mdash; bringing our Brand-to-Revenue GTM programs to life in the market. You will be responsible for planning and delivering a broad range of marketing activities including digital campaigns, in-person and virtual events, account-based marketing programs, and outbound prospecting campaigns.</p>
<p>
You are a skilled executor and strong collaborator who can manage multiple concurrent projects without dropping the ball. You understand the B2B buying journey in ANZ, know how to work hand-in-glove with a sales organisation, and are comfortable rolling up your sleeves to get things done. You bring attention to detail, a data-driven mindset, and the energy to make things happen in a dynamic, high-growth environment.</p>
<p><b>
Responsibilities</b></p>
<p>
In this role, you&rsquo;ll:</p>
<ul>
<li>Execute field marketing programs to drive lead generation and pipeline acceleration, including physical and digital events, webinars, outbound prospecting campaigns, and account-based marketing activities across ANZ.</li>
<li>Partner closely with the ANZ sales team to understand pipeline needs, gather field feedback, and ensure marketing programs are aligned to sales priorities and customer segments.</li>
<li>Localise and adapt global and regional campaign messaging, content, and assets for the ANZ market, ensuring relevance for Australian and New Zealand audiences.</li>
<li>Plan and deliver in-person events end-to-end &mdash; from venue selection and agency management to attendee registration, content development, F&amp;B logistics, and post-event lead follow-up.</li>
<li>Launch and manage integrated digital campaigns across channels including email, social media, paid media (display, search), and paid advertorial in partnership with the APJ Campaign Marketing and Digital Marketing teams.</li>
<li>Support account-based marketing (ABM) programs, working with sales and marketing operations to target key accounts with tailored content and campaigns.</li>
<li>Work closely with the SDR/BDR team to ensure smooth lead handoff, follow-up alignment, and feedback loops that improve the quality and conversion of marketing-generated leads.</li>
<li>Track, analyse and report on campaign and program performance using CRM and BI tools, providing regular updates to the Field Marketing Director and key stakeholders on ANZ marketing results, learnings, and wins.</li>
<li>Collaborate with marketing operations to manage and optimise marketing automation workflows and ensure accurate data capture and lead routing within Salesforce and Marketo.</li>
<li>Manage third-party vendors and agencies to support event execution, content production, and media placements, ensuring deliverables are on time, on budget, and on brand.</li>
<li>Contribute to planning documentation, writing clear and concise project plans, campaign briefs, and post-event reports to keep stakeholders aligned and informed.</li>
</ul>
<p><b>Qualifications</b></p>
<p>
Twilio values diverse experiences from all kinds of industries, and we encourage everyone who meets the required qualifications to apply. If your career is just starting or hasn't followed a traditional path, don't let that stop you from considering Twilio. We are always looking for people who will bring something new to the table!</p><br>
<p></p>
<ul><li><b>Required:</b></li></ul>
<ul>
<li>At least 5 years of experience in B2B field marketing, demand generation, or marketing communications, with demonstrable experience executing programs in the ANZ market.</li>
<li>Proven track record of planning and executing demand creation activities &mdash; including events, digital campaigns, and ABM programs &mdash; that drive pipeline and lead generation outcomes.</li>
<li>Hands-on experience working closely with a sales organisation and/or SDR/BDR team to align marketing activities to revenue goals.</li>
<li>Experience planning and delivering in-person and virtual events, including managing agencies, venues, logistics, and post-event follow-up.</li>
<li>Proficiency with marketing automation tools, particularly Marketo, and CRM tools, particularly Salesforce.</li>
<li>Experience with Business Intelligence tools such as Tableau or Looker to analyse and report on campaign performance.</li>
<li>Strong written and verbal communication skills in English, with the ability to produce clear campaign briefs, project plans, and stakeholder reports.</li>
<li>Ability to manage multiple concurrent projects and deadlines with a high degree of organisation and attention to detail.</li>
<li>Ability to work collaboratively across internal and external teams in a decentralised, cross-functional environment.</li>
<li>Willingness to travel up to 30% across ANZ and occasionally within the APJ region.</li></ul><br>
<p></p>
<p><b>
Desired:</b></p>
<ul>
<li>Experience delivering account-based marketing (ABM) campaigns targeting enterprise or mid-market accounts.</li>
<li>Familiarity with Twilio's products and the CPaaS/SaaS landscape.</li>
<li>Experience creating and managing digital content assets such as whitepapers, eBooks, and sponsored webinars in partnership with media partners.</li>
<li>Experience working in a high-growth, fast-paced B2B SaaS environment.</li>
</ul>
<p><b>Location</b></p>
<p><i>
 </i>This role will be remote, based in Sydney, Australia.</p>
<p><b>
Travel</b></p>
<p>
We prioritise connection and opportunities to build relationships with our customers and each other. For this role, approximately 30% travel is anticipated to help you connect in-person in a meaningful way across ANZ and the broader APJ region.</p>
<p><b>
What We Offer</b></p>
<p>
Working at Twilio offers many benefits, including competitive pay, generous time off, ample parental and wellness leave, healthcare, a retirement savings program, and much more. Offerings vary by location.</p><div><p><b>
Twilio thinks big. Do you?</b></p>
<p>
We like to solve problems, take initiative, pitch in when needed, and are always up for trying new things. That's why we seek out colleagues who embody our values &mdash; something we call Twilio Magic. Additionally, we empower employees to build positive change in their communities by supporting their volunteering and donation efforts.</p>
<p>
So, if you're ready to unleash your full potential, do your best work, and be the best version of yourself, apply now! If this role isn't what you're looking for, please consider other open positions.</p>
<p><b>
Twilio is proud to be an equal opportunity employer.</b> We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Additionally, Twilio participates in the E-Verify program in certain locations, as required by law.</p></div></div>

Field Marketing Specialist, ANZ

MeridianLink

<div><div><p>Location</p><div>
US Remote</div></div><div><p>
Employment Type</p><div>
Full time</div></div><div><p>
Location Type</p><div>
Remote</div></div><div><p>
Department</p><div>
Marketing</div></div><div><p>
Compensation</p><ul><div><p>
$104,148 &ndash; $177,600</p></div></ul><div><div>
MeridianLink runs a comprehensive background check, credit check, and drug test as part of our offer process.</div><div></div><div>
I<b>t is not typical for offers to be made at or near the top of the salary range.</b> The actual salary will be determined based on experience and other job-related factors permitted by law including geographical location.
</div><div></div><div>Meridianlink offers:</div><ul><li><div>
Insurance coverage (medical, dental, vision, life, and disability)</div></li><li><div>
Flexible paid time off</div></li><li><div>
Paid holidays</div></li><li><div>
401(k) plan with company match</div></li><li><div>
Remote work</div></li></ul><div>
All compensation and benefits are subject to the terms and conditions of the underlying plans or programs, as applicable and as may be amended, terminated, or superseded from time to time.
</div><div>#LI-REMOTE</div></div></div></div>
<br><div><div><div><b>Position Summary</b></div><p>
The Principal Demand Generation Campaign Manager is a strategic, hands-on owner responsible for driving expansion, cross-sell, and upsell pipeline within MeridianLink&rsquo;s existing customer base. This role owns the strategy, planning, execution, and optimization of MeridianLink&rsquo;s highest-impact customer demand programs that increase product adoption, surface in-account opportunities, and accelerate pipeline for Customer Sales.</p><p>
This role partners closely with Customer Sales, Product Marketing, RevOps, and Customer Marketing to identify high-intent signals, activate targeted campaigns, and deliver measurable pipeline impact. The ideal candidate is both strategic and executional&mdash;comfortable owning complex programs and establishing the playbooks, standards, and measurement approach that improve how customer demand is generated across the business.</p><p><b>
Key Responsibilities</b></p><ul><li><div><b>
Own customer demand strategy</b> for assigned products and segments, driving qualified expansion and cross-sell pipeline through targeted, multi-channel campaigns</div></li><li><div><b>
Plan and execute integrated demand programs</b> across email, paid media, digital advertising, webinars, events, content syndication, and sales-triggered campaigns</div></li><li><div><b>
Partner closely with Customer Sales and Account Management</b> to align campaigns to sales plays, priorities, and pipeline goals, ensuring strong follow-up and conversion</div></li><li><div><b>
Translate customer data and intent signals</b> (usage, engagement, lifecycle stage, firmographics) into actionable audience segmentation and messaging strategies</div></li><li><div><b>
Drive pipeline outcomes</b>, not just activity&mdash;owning performance against KPIs including engagement, MQLs, sales-ready accounts, pipeline dollars, and revenue influence</div></li><li><div><b>
Leverage marketing automation and CRM platforms</b> (e.g., HubSpot, Marketo, Salesforce) to build, execute, and optimize campaigns at scale</div></li><li><div><b>
Continuously optimize performance</b> through testing, experimentation, and analytics across messaging, channels, and targeting</div></li><li><div><b>
Collaborate cross-functionally</b> with Product Marketing, Customer Marketing, Sales, Digital, and Creative to develop compelling, customer-specific content and assets</div></li><li><div><b>
Manage budgets and forecasts</b> for assigned programs, optimizing spend to maximize ROI and pipeline contribution</div></li><li><div><b>
Set standards that scale customer demand generation</b> by developing playbooks, best practices, and reporting frameworks; sharing insights and recommendations; and improving cross-functional ways of working to increase pipeline impact</div></li></ul><p></p><p><b><br>
Qualifications</b></p><p>
This person will act as a career-level professional and subject matter expert in customer demand generation and expansion motions. The role will have work that will include new, highly complex, or highly impactful to the business. The individual should have complete knowledge and a full understanding of the area of specialization, principles, and practices within a professional discipline. The role will include work on problems of diverse scope where analysis of information requires evaluation of identifiable factors. Work is expected to be done independently through independent judgment.</p><ul><li><div>
6&ndash;8+ years of experience in B2B demand generation, lifecycle marketing, or digital marketing, ideally in B2B SaaS or fintech</div></li><li><div>
Proven success driving <b>expansion, cross-sell, or post-sale demand</b> within an existing customer base</div></li><li><div>
Strong understanding of <b>customer lifecycle marketing</b>, account-based approaches, and sales-aligned campaign execution</div></li><li><div>
Hands-on experience with marketing automation and CRM platforms, including campaign build, reporting, and optimization</div></li><li><div>
Highly analytical and data-driven, with the ability to turn insights into clear actions and recommendations</div></li><li><div>
Strong project management skills with the ability to manage multiple priorities in a fast-paced environment</div></li><li><div>
Excellent collaboration and communication skills, with confidence partnering with Sales and senior stakeholders</div></li><li><div>
Bachelor&rsquo;s degree or equivalent practical experience</div></li></ul></div><p></p><p><b>
Apply for this Job</b></p></div>

Principal Demand Generation Campaign Manager

<div><div><b>We help the world run better</b><br>
At SAP, we keep it simple: you bring your best to us, and we'll bring out the best in you. We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what's next. The work is challenging &ndash; but it matters. You'll find a place where you can be yourself, prioritize your wellbeing, and truly belong. What's in it for you? Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed.</div><p></p><p><br>
What you'll do:</p><p>
We are seeking a determined, data-driven individual with a digital focus to accelerate adoption and market growth of SAP solutions. The Sales Development Executive (SDE) role guides and influences customers in their digital transformation journey, promoting SAP offerings, executes demand generation campaigns, and manages a defined territory in collaboration with various sales and demand teams.</p><p></p><ul><li><br>
Guide and influence customers in early stages of their digital transformation journey</li><li>Promote SAP offerings through various channels such as email and phone communications, social interactions, customer meetings, events and customer roundtables.</li><li>Execute demand generation campaigns for SAP's portfolio and solutions</li><li>Improve customer data quality and identify focus areas</li><li>Manage a defined territory in collaboration with various sales and demand teams</li><li>Secure new customer meetings through consultative conversations</li><li>Manage early-stage pipeline to keep deals progressing</li></ul><p></p><p><br>
What you bring:</p><ul><li>3-4 years of experience in business development within the software industry</li><li>Familiarity with SAP portfolio, particularly Enterprise Resource Planning, Human Capital Management, Customer Experience, &amp; Spend Management</li><li>Experience working with customer engagement platforms and CRM systems.</li><li>Understanding of standard data privacy and protection rules when working with B2B prospects data.</li><li>Ability to establish strong business relationships with SAP sales, marketing, and leadership teams</li><li>Ability to articulate business challenges and transformation trends related to a specific industry</li><li>Experience in strategic prospect outreach through a variety of engagement channels and tactics</li><li>Ability to manage and prioritize work against a set of KPIs</li><li>Understanding of standard demand generation funnel principles, customer engagement tactics and funnel progression practices.</li><li>Strong customer focus, business acumen and executive presence</li></ul><p></p><div><b><br>
Bring out your best</b><br>
SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.
<br>
<br>
<b>We win with inclusion</b><br>
SAP&rsquo;s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone &ndash; regardless of background &ndash; feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better world.<br>
<br>
SAP is committed to the values of Equal Employment Opportunity and provides accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com.<br>
<br>
For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.<br>
<br>
Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability, in compliance with applicable federal, state, and local legal requirements.<br>
<br>
Successful candidates might be required to undergo a background verification with an external vendor.</div><div></div><div><b><br>
AI Usage in the Recruitment Process</b></div><div>
For information on the responsible use of AI in our recruitment process, please refer to our Guidelines for Ethical Usage of AI in the Recruiting Process.
</div><p>Please note that any violation of these guidelines may result in disqualification from the hiring process.<br>
<br>
Requisition ID: 444302 | Work Area: Sales | Expected Travel: 0 - 10% | Career Status: Professional | Employment Type: Regular Full Time | Additional Locations: #LI-Hybrid</p></div>

Sales Development Specialist, Cairo

Smartleaf

<div><p><b>Position Overview</b>:</p><p>
This is Smartleaf's primary campaign and demand generation role. The person in this seat owns the programs that generate pipeline: outbound and ABM campaigns, email nurture sequences, event and webinar promotion, and content distribution. They also serve as the day-to-day HubSpot administrator, ensuring the platform is well-configured, workflows are functioning, and contacts are clean and properly segmented.</p><p>
This role is for someone who understands the full buyer journey, can design programs that move prospects through it, and can execute those programs themselves inside HubSpot without heavy support. They will work alongside the writer (who supplies content) and in tight partnership with sales (who shares pipeline accountability).</p><p><b><br>
Company Overview</b>:
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Smartleaf is an automated portfolio management rebalancing SaaS solution that makes it possible for wealth advisors to deliver highly personalized, tax-optimized portfolio management with unprecedented expertise, scale and efficiency.</p><p>
Our RIA subsidiary, Smartleaf Asset Management (SAM), leverages Smartleaf software to provide an outsourced service for the review, rebalancing and trading of personalized and tax-optimized portfolios.</p><p>
Our solution enables wealth advisors&mdash;Registered Investment Advisors (RIAs), bank trusts, and platforms serving them&mdash;to greatly improve the quality of their portfolio management and spend much less time doing it.</p><p>
Our system saves or defers more in taxes than most investors pay in wealth advisory fees. We make working with direct indexes as easy as working with ETFs. We are the first system to support automated tax-optimized portfolio management at the household level. We make multi-year tax-optimized transitions effortless. We enable a firm&rsquo;s entire book to be managed by one FTE. And more.</p><p>
We support an industry-wide shift away from the largely false promise of market-beating returns towards the more valuable and sustainable role of being each investor&rsquo;s &quot;lifetime financial coach.&quot; Our clients are ambitious firms that embrace this vision.</p><p>
Whether clients work with Smartleaf or SAM, they typically engage us to manage their entire book. Smartleaf software is currently used to generate customized, tax-optimized trades for roughly $85B in assets. SAM, launched in 2020, has $4.5B in AUM.</p><p><b><br>
Key Responsibilities:</b></p><p><b>
Campaign &amp; Demand Generation Responsibilities</b></p><ul><li><p>
Design and execute campaigns and ABM targeting Smartleaf&rsquo;s core market of RIAs, wealth managers, and enterprise wealth management firms</p></li><li><p>
Build and manage email nurture sequences in HubSpot across multiple buyer segments and funnel stages, from first touch through sales-ready</p></li><li><p>
Own event and webinar promotion end-to-end: pre-event campaigns, registration workflows, post-event follow-up sequences, and lead capture</p></li><li><p>
Develop and execute content distribution strategy across email, LinkedIn, and owned channels; partner with the writer to align content calendar to pipeline goals</p></li><li><p>
Build and manage a basic SEO content program in collaboration with the writer, identifying keyword opportunities and ensuring content is distributed for organic reach</p></li><li><p>
Run structured A/B tests on messaging, subject lines, CTAs, and audience segments; report results and iterate</p></li><li><p>
Partner tightly with sales on pipeline targets, lead handoff, MQL definitions, and regular pipeline reviews</p></li></ul><p></p><p><b>
Marketing Communication &amp; Lead Generation</b></p><ul><li><p>
Serve as primary HubSpot administrator: manage user access, contact properties, list segmentation, and platform hygiene</p></li><li><p>
Build and maintain HubSpot workflows, enrollment logic, and automation sequences that support campaign programs</p></li><li><p>
Own lead scoring model and lifecycle stage definitions in collaboration with sales</p></li><li><p>
Maintain contact database health: list hygiene, deduplication, opt-out compliance, and CAN-SPAM adherence</p></li><li><p>
Set up campaign tracking infrastructure including UTM parameters and campaign attribution in HubSpot</p></li><li><p>
Produce recurring HubSpot-based campaign performance reports and share with marketing and sales leadership</p></li></ul><p></p><p><b>
Ideal Candidate Profile</b></p><ul><li><p>
3-5 years in B2B marketing with hands-on experience in both campaign/demand gen execution and HubSpot administration. Experience in financial services, specifically wealth management is a plus!</p></li><li><p>
Proven track record building campaigns, ABM, or nurture programs that contributed measurably to pipeline</p></li><li><p>
HubSpot Marketing Hub certification preferred; direct experience building workflows, sequences, and lists required</p></li><li><p>
Experience with event and webinar promotion workflows including pre/post automation</p></li><li><p>
Comfortable working in a lean team &mdash; this role requires both strategic thinking and hands-on execution</p></li><li><p>
Background in fintech, wealth management tech, or B2B SaaS strongly preferred</p></li><li><p>
Sales-aligned mindset: has worked against shared pipeline targets and understands MQL-to-SQL handoff</p></li></ul><p><b><br>
Why Join Smartleaf?</b></p><ul><li><p>
Impact: Shape and scale the marketing strategy of a firm transforming wealth management.</p></li><li><p>
Compensation: $105,000-$135,000 per year + stock options.
</p></li><li><p>
Benefits: Health insurance with $0 deductible; market holidays + 20 days PTO.
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Flexibility: Option for remote work.</p></li></ul><p><b><br>
Interview Process</b></p><ul><li><p>
Initial recruiter screen</p></li><li><p>
Hiring manager interview</p></li><li><p>
A cross-functional team member interview</p></li><li><p>
A short case study presentation with a committee</p></li></ul></div>

Demand Generation Marketing Manager

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