digital advertising manager

Paklogics

<p><b>&bull; Location: </b>Lahore/Faisalabad (On-site)</p><p><b>&bull; Timings</b>: 5:00 PM &ndash; 02:00 AM (Full-Time)</p><p><b>&bull; Experience Required:</b> 3&ndash;5 Years</p><p><b>Job Summary</b></p><p>We are seeking a results-driven <b>Digital Marketer / Media Buyer</b> with strong expertise in social media buying and performance marketing. The ideal candidate will be responsible for planning, executing, and optimizing paid advertising campaigns across multiple platforms to drive measurable business outcomes, including e-commerce sales and lead generation.</p><p><b>Key Responsibilities</b></p><ul><li>Plan, execute, and manage full-funnel digital marketing campaigns (Awareness &rarr; Conversion).</li></ul><ul><li>Manage and scale paid advertising campaigns across Meta (Facebook &amp; Instagram), Google Ads, TikTok, and Snapchat.</li></ul><ul><li>Monitor campaign performance and continuously optimize for ROAS, CPA, CTR, and CPC.</li></ul><ul><li>Conduct audience research, keyword analysis, and competitor benchmarking to improve targeting strategies.</li></ul><ul><li>Perform A/B testing to enhance campaign effectiveness and scalability.</li></ul><ul><li>Set up and manage tracking systems, including Meta Pixel, Google Analytics (GA4), and Google Tag Manager (GTM).</li></ul><ul><li>Collaborate with design and content teams to develop high-performing ad creatives.</li></ul><ul><li>Generate e-commerce sales and qualified leads (including travel-related campaigns, if applicable).</li></ul><ul><li>Track, analyze, and report campaign performance with actionable insights.</li></ul><ul><li>Stay up to date with the latest digital marketing trends, tools, and platform updates.</li></ul><p><b>Requirments</b></p><ul><li>3&ndash;5 years of experience in Digital Marketing / Media Buying / Performance Marketing.</li></ul><ul><li>Strong hands-on experience with Meta Ads and Google Ads (TikTok &amp; Snapchat experience is a plus).</li></ul><ul><li>Proven track record of managing and optimizing paid campaigns.</li></ul><ul><li>Strong analytical mindset with the ability to interpret data and make data-driven decisions.</li></ul><ul><li>Experience handling and scaling advertising budgets.</li></ul><ul><li>Good communication and coordination skills.</li></ul><ul><li>Ability to work in a fast-paced environment and manage multiple campaigns simultaneously.</li></ul><p><b>Apply Now:</b></p><p><i>sana@paklogics.com</i></p><p><b>Subject: </b>Social Media Buyer Application &ndash; Lahore/Faisalabad</p><p>Job Type: Full-time</p><p>Work Location: In person</p>

Digital Marketer / Media Buyer

UNIPREP

<div>
 As a Digital Marketing Manager at UNIPREP, you will be responsible for developing, implementing, and managing our overall digital marketing strategy. If you are well-versed in digital advertising, social media marketing, SEO, Facebook marketing, email marketing, and Instagram marketing, then this is the perfect opportunity for you to showcase your skills and drive impactful results for our company.
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 <strong>
  Key Responsibilities
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Develop and execute comprehensive digital marketing campaigns that drive brand awareness, engagement, and conversions.
  </li>
  <li>
   Manage all digital advertising channels, including Google Ads, Facebook Ads, and Instagram Ads, to optimize ROI and reach our target audience.
  </li>
  <li>
   Utilize SEO best practices to improve our website's visibility in search engine results and drive organic traffic.
  </li>
  <li>
   Create and implement social media strategies to increase followers, engagement, and customer acquisition across all platforms.
  </li>
  <li>
   Design and execute email marketing campaigns that nurture leads, drive sales, and increase customer retention.
  </li>
  <li>
   Analyze and report on key performance metrics to track the success of our digital marketing efforts and make data-driven decisions.
  </li>
  <li>
   Stay up-to-date on the latest digital marketing trends and technologies to continuously improve our strategies and drive business growth.
   <br/>
   <br/>
  </li>
 </ul>
 If you are a digital marketing rockstar who is passionate about driving results and making a real impact, then we want to hear from you. Apply now and join our dynamic team at UNIPREP!
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 <br/>
 About Company: UNIPREP is a career tech platform that connects employers &amp; talents. We empower talents to thrive in the modern world through 70+ premium features.
</div>


Digital Marketing Manager in Dubai (Hybrid)

Web matrix solutions

<p><b>Digital Marketing Expert</b></p><p><b>Location:</b> [ I-8 Markaz Islamabad ]<br/><b>Salary:</b> PKR 80,000 &ndash; 100,000 per month<br/><b>Job Type:</b> Full-Time</p><p><b>Job Overview</b></p><p>We are looking for a highly skilled Digital Marketing Expert with proven experience in paid advertising and SEO strategy. The ideal candidate must have hands-on expertise in Meta Ads, Google Ads, TikTok Ads, Pinterest Ads, and Snapchat Ads, along with strong knowledge of Google Merchant Center, Google Analytics, and Google Tag Manager. The candidate must be capable of developing effective advertising and SEO strategies that improve traffic, conversions, and overall business growth.</p><p><b>Key ResponsibilitiesPaid Advertising Management &amp; Strategy</b></p><ul><li>Plan, develop, and execute advertising strategies to increase conversions and maximize ROAS</li><li>Create and manage paid campaigns on:</li><li>Meta Ads (Facebook &amp; Instagram)</li><li>Google Ads (Search, Display, Shopping, YouTube, Performance Max)</li><li>TikTok Ads</li><li>Pinterest Ads</li><li>Snapchat Ads</li><li>Conduct audience research, competitor analysis, and targeting strategy</li><li>Set up and manage remarketing and retargeting campaigns</li><li>Perform A/B testing on creatives, audiences, landing pages, and campaign structures</li><li>Optimise campaigns based on performance data</li><li>Scale profitable campaigns and reduce wasted ad spend</li></ul><p><b>Google Merchant Center &amp; Shopping Campaigns</b></p><ul><li>Set up and manage Google Merchant Center accounts</li><li>Upload, optimise, and maintain product feeds</li><li>Fix product disapprovals and feed issues</li><li>Create and optimise Google Shopping campaigns</li><li>Improve product visibility and conversion performance</li></ul><p><b>SEO Strategy &amp; Implementation</b></p><ul><li>Develop and execute SEO strategies to increase organic traffic and search rankings</li><li>Perform keyword research based on search volume, competition, and business goals</li><li>Optimise website pages including:</li><li>Meta titles</li><li>Meta descriptions</li><li>Headings</li><li>Content optimisation</li><li>Analyse competitors and identify SEO opportunities</li><li>Improve website performance for search engines</li><li>Monitor keyword rankings, traffic, and SEO performance</li><li>Work with developers to ensure proper technical SEO implementation</li></ul><p><b>Tracking, Analytics &amp; Tag Setup</b></p><ul><li>Set up and manage tracking using:</li><li>Google Analytics (GA4)</li><li>Google Tag Manager (GTM)</li><li>Meta Pixel and Conversion API</li><li>TikTok Pixel, Pinterest Tag, Snapchat Pixel</li><li>Configure conversion tracking manually and via CMS platforms (Shopify, WordPress, etc.)</li><li>Set up ecommerce tracking and event tracking</li><li>Ensure accurate tracking of all conversions and campaign performance</li></ul><p><b>Google My Business (GMB) Management &amp; Tracking</b></p><ul><li>Set up and optimise Google My Business tracking</li><li>Configure call, click, and conversion tracking</li><li>Monitor and improve local business visibility and performance</li></ul><p><b>Reporting &amp; Performance Monitoring</b></p><ul><li>Monitor campaigns and website performance daily</li><li>Prepare daily, weekly, and monthly performance reports</li><li>Analyse key metrics including:</li><li>ROAS</li><li>CPA</li><li>CPC</li><li>CTR</li><li>Conversion Rate</li><li>Organic traffic growth</li><li>Provide actionable insights and optimisation recommendations</li><li>Continuously improve advertising and SEO performance</li></ul><p><b>Required Skills &amp; QualificationsTechnical Skills</b></p><ul><li>Strong experience with Meta Ads Manager</li><li>Strong experience with Google Ads (Search, Shopping, Performance Max)</li><li>Experience with TikTok, Pinterest, and Snapchat Ads</li><li>Strong grip on Google Merchant Center</li><li>Strong grip on Google Analytics (GA4)</li><li>Strong grip on Google Tag Manager</li><li>Strong knowledge of SEO strategies and keyword research</li><li>Experience with conversion tracking setup (manual and CMS-based)</li></ul><p><b>Analytical &amp; Strategic Skills</b></p><ul><li>Ability to develop effective advertising strategies</li><li>Ability to develop effective SEO strategies</li><li>Strong understanding of audience targeting and behaviour</li><li>Strong campaign optimisation skills</li><li>Strong reporting and performance analysis skills</li></ul><p><b>Preferred Qualifications</b></p><ul><li>Experience with ecommerce businesses</li><li>Experience with Shopify or WordPress</li><li>Google Ads certification preferred</li><li>Meta Ads certification preferred</li></ul><p><b>What We Offer</b></p><ul><li>Salary: PKR 80,000 &ndash; 100,000 per month</li><li>Career growth opportunities</li><li>Professional work environment</li><li>Long-term position</li></ul><p>Job Type: Full-time</p><p>Pay: Rs80,000.00 - Rs100,000.00 per month</p><p>Work Location: In person</p>

Digital Marketing Expert

WEbook.com

<div><p><b>Do you want to love what you do at work? Make a real impact? Help shape experiences that transform how people connect, celebrate, and engage with events?</b></p><p>
Are you excited to work with a team that challenges the status quo, breaks away from the ordinary, and builds what's next?</p><p>
If yes, you're in the right place.</p><p><b>
webook.com</b> is one of the leading event ticketing and experience platforms, known for its innovation, agility, and ability to scale. We've powered some of the largest events in the region, with over <b>2 billion SAR in ticket sales</b> and now we're expanding globally.</p><p></p><p><b>
Overview</b><br>
We are looking for an Advertising Technology &amp; Operations Manager to join our growing Advertising &amp; Brand Partnerships function at webook.com.</p><p>
This role sits at the core of our advertising ecosystem and will be responsible for ensuring the technical health, performance, and delivery quality of all advertising campaigns across our platform.<br>
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<b>Key Responsibilities</b></p><p></p><ul><li>
Own end-to-end ad serving performance and delivery accuracy</li><li>
Diagnose and resolve issues such as viewability, video completion, discrepancies between codes and impressions served&hellip;etc</li><li>
Work closely with Product and Engineering teams to improve:</li></ul><ul><li>
Ad placements</li><li>
Load timing</li><li>
SDK and tag implementations</li></ul><ul><li>
Monitor and optimize campaign performance across all formats</li><li>
Establish and enforce performance benchmarks and standards</li><li>
Act as the technical point of contact for internal stakeholders, partners, and agencies</li></ul><p></p><b><br>
Requirements</b><br>
<p></p><ul><li>
5+ years of experience in Ad Operations, Ad Tech, or Digital Advertising</li><li>
Strong understanding of:</li></ul><ul><li>
Ad servers (e.g., Google Ad Manager)</li><li>
Programmatic ecosystems</li><li>
SDK integrations and tracking tags</li></ul><ul><li>
Experience troubleshooting delivery discrepancies and performance issues</li><li>
Strong analytical and problem-solving skills</li><li>
Ability to work cross-functionally with technical and commercial teams</li></ul></div>

Advertising Technology & Operations Manager

eMaymar Digital Marketing

<p><b>Job Description:</b></p><p>We are seeking a skilled PPC Manager with 2 years of experience to manage and optimize PPC and digital advertising campaigns. The role involves planning campaigns across multiple platforms, analyzing performance metrics, and driving ROI through data-driven strategies.</p><p><b>Key Responsibilities:</b></p><ul><li>Plan, execute, and optimize PPC and digital advertising campaigns</li><li>Manage campaigns on Google Ads and other paid channels</li><li>Conduct keyword research, competitor analysis, and create ads/assets</li><li>Set up conversion tracking comprehensively in both Google Ads and GA4 using Google Tag Manager</li><li>Monitor and optimize campaigns based on CTR, CPC, CPA, and ROAS</li><li>Track, analyze, and report performance using Google Analytics and Ads dashboards</li></ul><p><b>Qualifications &amp; Skills:</b></p><ul><li>Minimum 2 years experience managing Google Ads and PPC campaigns</li><li>Proficiency in Google Analytics and Google Tag Manager</li><li>Data-driven approach with excellent analytical and problem-solving skills</li><li>Knowledge of latest PPC strategies and digital marketing trends</li><li>Strong communication and team work skills</li><li>Familiarity with eCommerce, CRM systems, Basic HTML, Excel/Google Sheets, and marketing tools</li><li>Bachelor&rsquo;s or Master&rsquo;s degree in Marketing, Business, IT, or related field</li></ul><p><b>Timing:</b></p><p>Day Shift: 12 PM &ndash; 9 PM</p><p>Night Shift: 8:30PM to 5:30AM</p><p>Preferred Nearby Areas:</p><p>Gulshan-e-Iqbal, Gulistan-e-Jauhar, University Road (Mosamyaat)</p><p>Pay: Rs90,000.00 - Rs190,000.00 per month</p><p>Work Location: In person</p>

Google Ads Specialist / PPC Manager

Aleph Holding

<div><div><div><h3 class="jobSectionHeader"><b>Driving Measurable Digital Performance</b></h3>
<p>
As a Client Solutions Manager, you will play a key role in scaling paid digital advertising performance for clients in <b>Cairo, Egypt, </b>directly driving revenue growth, executing campaign optimizations, and nurturing long-term partnerships.</p>
<p>
This is a hands-on performance marketing role focused on managing and optimizing digital ad campaigns on <b>Reddit</b> while acting as a trusted consultant for key clients, not a general account coordination position.</p>
</div></div>
<div><div><div><div><h3 class="jobSectionHeader"><b>About Aleph</b></h3>
<p>
Aleph is a global leader accelerating digital advertising, and fintech solutions across more than 130 high-growth markets. With 20 years of experience and exclusive partnerships with over 50 of the world&rsquo;s leading digital platforms, Aleph connects media, payments, and local market expertise to enable platforms and businesses to grow and operate globally with speed and compliance. With teams in more than 90 offices worldwide, Aleph combines global scale with deep local execution. Beyond business impact, Aleph drives digital inclusion through its education initiative, Digital Ad Expert, member of UNESCO&rsquo;s Global Skills Academy.</p>
<h3 class="jobSectionHeader"><b>
✨ Why Build Your Career at Aleph</b></h3>
<p>
At Aleph, your work has real impact. You&rsquo;ll join a fast-growing, innovative, and collaborative team that encourages initiative, creativity, and ownership.</p>
<p>
Here&rsquo;s what makes Aleph unique:</p>
<div>
<ul><li><p><b>Global exposure</b> &ndash; collaborate with colleagues and clients across multiple countries.</p>
</li>
<li><div><b>Creative culture</b> &ndash; bring bold ideas, test new approaches, and shape strategies.</div>
</li>
<li><div><b>Career growth</b> &ndash; move across teams, take on new responsibilities, and expand your expertise.</div>
</li>
<li><div><b>Flexible work culture</b> &ndash; we offer flexibility to balance focus and collaboration.</div>
</li>
<li><p><b>Well-being &amp; growth</b> &ndash; enjoy a benefits package designed to support your personal development and overall quality of life</p><br>
</li>
</ul></div></div></div></div></div><div><div><h3 class="jobSectionHeader"><b>What You&rsquo;ll Do</b></h3><div><div><div>
<h3 class="jobSectionHeader"><b>Client Growth and Performance</b></h3>
<ul><li>Own and drive sustainable growth across a portfolio of high-value managed accounts, with a primary focus on your dedicated platform (e.g., Meta Ads, Google Ads, TikTok Ads)</li>
<li>Lead the strategic direction of client accounts, identifying scaling opportunities and maximizing long-term revenue and client value</li>
<li>Oversee campaign performance, investment allocation, and KPIs (ROAS, CPA, CTR, conversion rate) to ensure optimal results</li>
<li>Translate performance data and insights into clear, commercially impactful recommendations</li>
<li>Drive incremental revenue by proactively identifying and closing upsell and cross-sell opportunities within your portfolio</li>
</ul><h3 class="jobSectionHeader"><b>Strategic Advisory and Cross-Functional Impact</b></h3>
<ul><li>Act as a trusted strategic advisor to clients, guiding platform strategy, investment decisions, and growth frameworks</li>
<li>Lead high-level performance reviews and executive presentations with clarity, confidence, and strong storytelling</li>
<li>Design advanced media strategies, pitch decks, and data-driven solutions leveraging platform insights and tools (e.g., GWI)</li>
<li>Build and maintain strong relationships with senior client stakeholders and decision-makers</li>
<li>Collaborate cross-functionally with sales, product, operations, and platform teams to ensure seamless execution and alignment</li>
<li>Own and strengthen platform partnerships, working closely with internal and external stakeholders to unlock opportunities and resolve challenges</li>
<li>Share knowledge across the organization, including performance insights, platform updates, and best practices; mentor junior team members where applicable</li>
</ul></div></div></div></div></div><div><div><h3 class="jobSectionHeader"><b>What You Bring to the Table</b></h3><div><div><ul>
<li>5&ndash;10+ years of experience in digital advertising, performance marketing, or client-facing account management roles</li>
<li>Proven track record of owning and scaling high-value accounts and delivering sustained revenue growth</li>
<li>Deep expertise in at least one major advertising platform (e.g., Meta Ads, Google Ads, TikTok Ads)</li>
<li>Strong understanding of performance marketing, attribution models, and ROI optimization</li>
<li>Advanced analytical skills, with the ability to translate data into strategic, business-focused recommendations</li>
<li>Experience managing senior stakeholders, with a consultative approach and the ability to influence decision-making</li>
<li>Strong communication and presentation skills, including executive-level storytelling</li>
<li>Ability to manage multiple priorities, navigate ambiguity, and drive outcomes independently with a strong sense of ownership</li>
<li>Experience working with analytics and reporting tools; familiarity with audience insights platforms (e.g., GWI) is a plus</li>
<li>Bachelor&rsquo;s degree in Marketing, Business, Economics, or a related field is preferred</li>
<li>Relevant certifications (e.g., Google Ads, Meta Blueprint) are a plus</li>
<li>Fluent English and Arabic are required</li>
</ul></div></div></div></div><div><div><h3 class="jobSectionHeader"><b>How Success Looks</b></h3><div><div><div>
<p>
As a Client Solutions Manager at Aleph, success is about driving real results for clients and making an impact within your team. You&rsquo;ll know you&rsquo;re thriving when:</p>
<ul>
<li><p>Clients see measurable improvements in campaign performance (e.g., ROAS, CPA, revenue growth) and recognize you as a trusted digital advertising advisor.</p>
</li>
<li><div>You consistently meet or exceed your revenue, retention, and performance targets while contributing to broader team objectives.</div>
</li>
<li><div>You proactively identify upsell and expansion opportunities, growing existing client portfolios through data-driven recommendations.</div>
</li>
<li><div>Your campaigns run efficiently, with performance optimizations applied continuously based on clear analysis and testing.</div>
</li>
<li><div>You translate complex performance data into clear, commercially relevant insights that influence client decisions.</div>
</li>
<li><p>You identify scalable improvements that enhance both client outcomes and internal team efficiency.</p>
</li>
</ul></div></div></div></div></div><div><div><h3 class="jobSectionHeader"><b>Ready to Make an Impact?</b></h3>
<p><b>
If you&rsquo;re motivated by data, performance marketing, and measurable business impact and want to build digital growth at global scale, we&rsquo;d love to hear from you.</b></p>
<p>
&ldquo;Share our similarities, celebrate our differences.&rdquo; &ndash; M. Scott Peck</p></div></div></div><p></p>

Senior Client Solutions Manager

Delivery Hero

<div><b>Company Description</b><p><br>
talabat is the leading on-demand online food ordering, delivery, takeaway and groceries and convenience retail marketplace in the MENA region, and category leader across eight markets, with operations in the UAE, Kuwait, Qatar, Bahrain, Egypt, Oman, Jordan and Iraq.</p><p>
talabat&rsquo;s online marketplace offers customers a convenient, personalised and simple way of ordering food, groceries and other convenience products from a wide selection of restaurants and retailers (&ldquo;Partners&rdquo;).</p><b><br>
Job Description</b><p><br>
As Manager, Retail Media Ads Growth, you will be part of the Retail Media Growth team reporting to the Sr. Manager, Retail Media Growth. You will own a portfolio of accounts across MENA, driving ad sales, expanding advertiser relationships, and unlocking revenue from long-tail and local market accounts.</p><p>
This is a hands-on, high-impact role for someone with an Ads Tech or digital advertising background, who thrives on meeting ambitious targets and building strong advertiser partnerships.</p><p><b>
What&rsquo;s On Your Plate?</b></p><ul><li><p>
Own a portfolio of accounts, including both major advertisers and long-tail clients across local markets.</p></li><li><p>
Drive sales growth by identifying opportunities, pitching retail media solutions, and executing campaigns end-to-end.</p></li><li><p>
Build strong relationships with CPG brands, agencies, and suppliers, acting as their trusted retail media advisor.</p></li><li><p>
Collaborate with the broader Growth team, Product, and Marketing to develop tailored ad solutions and maximize client ROI.</p></li><li><p>
Execute Go To Market strategies at the account level, including campaign planning, targeting, and reporting.</p></li><li><p>
Track account performance, identify growth opportunities, and provide actionable insights to internal stakeholders.</p></li><li><p>
Leverage ad tech knowledge to recommend the right solutions and optimize campaigns for scale and performance.</p></li><li><p>
Support strategic initiatives such as seasonal campaigns, category growth plays, and regional expansion.</p></li></ul><b><br>
Qualifications</b><p><b><br>
What Did We Order?</b></p><ul><li><p>
4&ndash;6 years of experience in ads tech, retail media, digital advertising, or account management.</p></li><li><p>
Proven track record of meeting or exceeding sales targets in digital advertising or retail media.</p></li><li><p>
Strong understanding of ad tech platforms or retail media ecosystems.</p></li><li><p>
Excellent relationship-building and communication skills, with the ability to influence clients and internal teams.</p></li><li><p>
Highly organized and capable of managing multiple accounts and campaigns simultaneously.</p></li><li><p>
Data-driven mindset with experience using analytics to optimize campaigns and identify growth opportunities.</p></li><li><p>
Creative, solution-oriented, and comfortable working in a fast-paced, high-growth environment.</p></li><li><p>
Self-starter who can proactively identify opportunities and take ownership of account growth.</p></li></ul><b><br>
Additional Information</b><p><b><br>
As part of the talabat team:</b></p><ul><li><p>
You will also experience exciting opportunities for professional and personal growth and recognition.</p></li><li><p>
Monthly talabat credit to spend in the app, however you want.</p></li><li><p>
Parental leave.</p></li><li><p>
Working with the team, building the fastest-growing, largest and most valuable network of online food ordering services.</p></li><li><p>
Our colleagues at talabat come from every corner of the globe, working in diverse, cross-cultural teams.</p></li><li><p>
Sponsored healthcare and gym membership.</p></li></ul></div>

Manager Retail Media Growth

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