digital marketing lead

Basharsoft

<div><h3 class="jobSectionHeader">Job Summary</h3>
We are looking for a results-driven Digital Marketing Lead to develop, implement, track, and optimize our digital marketing strategies across multiple channels. The ideal candidate will lead digital campaigns, manage the marketing team, and drive brand growth, customer acquisition, and revenue through data-driven marketing initiatives.<h3 class="jobSectionHeader"> 
Key Responsibilities</h3><ul><li>
Develop and execute comprehensive digital marketing strategies aligned with business goals.</li><li>
Lead and manage digital marketing campaigns across SEO, SEM, social media, email marketing, content marketing, and paid advertising.</li><li>
Analyze performance metrics and provide actionable insights to optimize campaign effectiveness.</li><li>
Manage and mentor the digital marketing team and external agencies or freelancers.</li><li>
Oversee content strategy to ensure consistent brand messaging across all digital platforms.</li><li>
Manage marketing budgets and ensure optimal ROI on advertising spend.</li><li>
Conduct market research and competitor analysis to identify new growth opportunities.</li><li>
Collaborate with sales, product, and design teams to align marketing initiatives with business objectives.</li><li>
Stay updated on industry trends, tools, and best practices in digital marketing.</li></ul><h3 class="jobSectionHeader">
Requirements</h3><ul><li>
4 to 7 years of Experience</li><li>
Strong knowledge of digital marketing channels (SEO, PPC, social media, email, content marketing, analytics).</li><li>
Experience with marketing tools such as Google Analytics, Google Ads, Meta Ads, CRM systems, and marketing automation platforms.</li><li>
Strong analytical skills and ability to interpret data and campaign performance metrics.</li><li>
Excellent leadership, communication, and project management skills.</li><li>
Ability to work independently and manage multiple projects in a remote environment.</li><li>
Bachelor&rsquo;s degree in Marketing, Business, or a related field (preferred).</li></ul></div>

Digital Marketing Lead - Remotely

Azza Fahmy Jewellery

<div>
 
 Role Summary
 
 
 
 The E‑Commerce &amp; Digital Marketing Lead is responsible for executing day‑to‑day
 
 
 ecommerce and digital marketing activities with a strong focus on launching,
 
 
 operating, and scaling the brand&rsquo;s international online market. This role
 
 
 ensures smooth website operations, accurate merchandising, campaign execution,
 
 
 performance monitoring, and cross‑functional coordination. The Lead serves as
 
 
 the primary executor of ecommerce tasks translating commercial direction into
 
 
 high‑quality operational output.
 
 
 
 Main Responsibilities (including But Not Limited To)
 
 
 
 <ul>
 <li>
 E‑Commerce Execution &amp; International Market Launch Support
 </li>
 <li>
 Execute all ecommerce tasks required for the international market including product setup, pricing updates, website localization, and compliance‑driven adjustments.
 </li>
 <li>
 Manage daily operations of the international Shopify store ensuring smooth order flow, accurate data, and timely updates.
 </li>
 <li>
 Ensure all market‑specific content, policies, shipping details, and product availability are always up‑to‑date.
 </li>
 <li>
 Collaborate with internal teams to align international launch requirements and readines milestones.
 </li>
 <li>
 Website Merchandising
 </li>
 <li>
 Build and maintain product hierarchy, collections, categorization, sequencing, and naming conventions.
 </li>
 <li>
 Upload and update all product data: descriptions, specifications, pricing, images, alt tags, variants, and stock visibility.
 </li>
 <li>
 Ensure product pages meet brand standards and create a seamless, high‑quality shopping experience.
 </li>
 <li>
 Refresh homepage banners, navigation menus, featured collections, and onsite placements based on campaigns and calendars.
 </li>
 <li>
 Implement promotional updates (discounts, bundles, seasonal collections) on time and error‑free.
 </li>
 <li>
 Monitor product performance (best sellers, slow movers, new arrivals) and adjust merchandising layouts accordingly.
 </li>
 <li>
 Ensure consistency in product storytelling across descriptions, imagery, and onsite presentation.
 </li>
 <li>
 Run daily merchandising checks to catch errors, outdated information, or broken links.
 </li>
 <li>
 Digital Marketing Execution Support
 </li>
 <li>
 Assist in launching social media ads and retargeting campaigns by preparing assets, uploading creatives, and tracking performance.
 </li>
 <li>
 Coordinate email/CRM campaigns by preparing product links, collections, and merchandising alignment.
 </li>
 <li>
 Implement basic SEO updates including al text, meta descriptions, and product keywords.
 </li>
 <li>
 Monitor campaign performance dashboards and report insights to marketing management.
 </li>
 <li>
 Ensure onsite merchandising aligns with live digital campaigns for cohesive customer journeys.
 </li>
 <li>
 Order Processing &amp; Fulfillment Coordination
 </li>
 <li>
 Monitor and validate all international
 </li>
 <li>
 Shopify orders to ensure accuracy and fulfillment readiness.
 </li>
 <li>
 Coordinate with logistics and fulfillment partners in each international market to ensure timely dispatch and delivery.
 </li>
 <li>
 Track the full lifecycle of international orders, escalating delays, exceptions, or customer issues as needed.
 </li>
 <li>
 Maintain accurate US product availability by updating stock visibility and removing sold‑out items.
 </li>
 <li>
 Stock Monitoring &amp; Inventory Support
 </li>
 <li>
 Review stock levels across international markets to ensure accurate availability.
 </li>
 <li>
 Coordinate with supply chain and warehouse partners to communicate international low‑stock items, replenishment needs, and product changes.
 </li>
 <li>
 Adjust merchandising layouts based on stock turnover, best sellers, and market specific inventory priorities.
 </li>
 <li>
 Reporting &amp; Performance Tracking
 </li>
 <li>
 Prepare weekly merchandising and ecommerce performance reports including product
 </li>
 <li>
 performance, category contribution, click‑through and conversion behavior, top pages and search terms, campaign impact on site traffic and sales.
 </li>
 <li>
 Flag issues or opportunities that influence merchandising, product placement, or campaign alignment.
 
 
 </li>
 </ul>
 
 Education &amp; Experience
 
 
 
 Bachelor&rsquo;s degree in marketing, E‑Commerce, Business Administration, Fashion Merchandising, Digital Media, or a related discipline.
 
 
 Additional training in e-commerce merchandising, Shopify product management, digital content optimization, or UX fundamentals is a strong advantage.
 
 
 4 to 7 years of hands‑on experience in website merchandising within an ecommerce or retail environment
 
 
 Practical experience using Shopify for
 
 
 merchandising tasks (product setup, variants, media, sorting, navigation
 
 
 updates).
 
 
 Experience supporting international markets, including localized content, pricing, and stock visibility.
 
 
 Familiarity with cross‑functional workflows (marketing, supply chain, creative, logistics) to align merchandising with campaigns and inventory.
 
 
 
 Skills
 
 
 
 Ability to analyze product and category performance to recommend layout adjustments.
 
 
 Strong organizational skills to manage multiple updates, product changes, and calendar-driven merchandising tasks simultaneously.
 
 
 Comfortable coordinating with logistics and supply chain teams to align stock availability with onsite visibility.
 
 
 
 Personal Attributes
 
 
 
 Highly detail‑oriented, with strong ownership over accuracy, consistency, and visual standards.
 
 
 Execution-driven able to translate direction into flawless onsite implementation.
 
 
 Proactive in identifying issues (product errors, broken content, stock mismatches) and resolving them efficiently.
 
 
 Strong sense of aesthetic judgment that aligns with brand tone and visual guidelines.
 
 
 Organized and capable of managing fast-paced product and campaign cycles.
 
 
 Collaborative team player who works well with marketing, creative, and supply chain teams.
 
 
 Adaptable and comfortable supporting new market launches, especially USA-specific requirements.
 
 
 
 Competencies/Values
 
 
 
 
 Believe in Magic: (Passion &amp; Commitment)
 
 
 
 Being enthusiastic and committed to what you are doing inside the organization. Stay
 
 
 focused &amp; continually aim to improve / reach success no matter what setbacks are on your way.
 
 
 
 Always Bring &ldquo;A&rdquo; Game:
 
 
 (Customer Excellence)
 
 
 
 <ul>
 <li>
 High level of optimism and a "can do" Orientation. A willingness to support and be a part of a team in multiple activities and stay motivated to accomplish the goal while facing obstacles. Works effectively with and supports colleagues, fostering a positive and collaborative environment.
 </li>
 <li>
 Being a customer focus by having the ability to understand internal/external needs and concerns in the short to long-term and to provide sound recommendations and/or solutions. Focusing efforts on understanding, meeting, and exceeding customer needs.
 
 
 </li>
 </ul>
 
 Get it done. RIGHT: (Drive High Quality Results)
 
 
 
 Consistently achieves high levels of results while setting standards of excellence &amp;
 
 
 quality. Seizes all opportunities to get the job done. Pay attention to details
 
 
 and pursue quality in accomplishing tasks.
 
 
 
 Be Real: (Ethics &amp; Integrity)
 
 
 
 Behave in an honest, fair, and ethical manner. shows consistency in words and actions.
 
 
 Models high standards of ethics. Earning others&rsquo; trust and respect through
 
 
 consistent honesty and professionalism in all interactions.
 
 
 
 Be Creative: (Creativity &amp; Innovation)
 
 
 
 Ability to generate non-traditional yet practical ideas that would serve a business purpose and identify &amp; develop new methods, approaches, systems, or tools that best suit different situations and generate business results. Moreover, the ability to multitask and take initiative.
 
 
 
 Learn &amp; Teach: (People Development)
 
 
 
 <ul>
 <li>
 Fostering learning and development culture.
 </li>
 <li>
 Willingness to delegate responsibility, work with others, and coach to develop their capabilities.
 </li>
 </ul>
</div>

E-Commerce & Digital Marketing Lead

Try Soft Ai

We are seeking a data-driven and technically proficient SEO Specialist responsible for improving organic visibility, driving qualified traffic, and generating high-converting leads. The ideal candidate must have hands-on experience in technical SEO, on-page optimization, content strategy, analytics, and full-funnel digital marketing integration.This role requires deep understanding of search engine algorithms, website architecture, keyword intelligence, performance tracking, and conversion optimization strategies.This is an ONSITE role based in DHA Phase 2, IslamabadTimings: 04:00 PM to 01:00 AMKey Responsibilities1. Technical SEO<ul><li>Perform comprehensive technical SEO audits (crawlability, indexability, site architecture).</li><li>Optimize Core Web Vitals (LCP, CLS, INP) and page speed.</li><li>Implement structured data (Schema.org markup).</li><li>Manage XML sitemaps, robots.txt, canonicalization, hreflang.</li><li>Fix crawl errors, redirect chains, duplicate content issues.</li><li>Conduct log file analysis to improve crawl budget efficiency.</li><li>Work with developers to implement SEO best practices.</li></ul>2. On-Page SEO &amp; Content Optimization<ul><li>Conduct advanced keyword research (transactional, commercial, informational intent).</li><li>Optimize title tags, meta descriptions, headers (H1-H6), and internal linking.</li><li>Develop topical authority clusters and pillar page strategies.</li><li>Optimize content for featured snippets and AI-driven SERP features.</li><li>Perform content gap and competitor analysis.</li><li>Improve CTR via SERP optimization techniques.</li></ul>3. Off-Page SEO &amp; Authority Building<ul><li>Develop ethical link-building strategies (white-hat outreach).</li><li>Manage backlink profile and disavow toxic links.</li><li>Execute digital PR and guest posting campaigns.</li><li>Monitor domain authority, referring domains, and anchor text distribution.</li></ul>4. Lead Generation &amp; Conversion Optimization<ul><li>Align SEO strategy with sales funnel and buyer personas.</li><li>Optimize landing pages for lead capture (CRO principles).</li><li>Implement A/B testing for meta titles and landing pages.</li><li>Track conversion metrics (MQLs, SQLs, cost per lead).</li><li>Integrate SEO with email marketing, paid campaigns, and remarketing.</li></ul>5. Analytics &amp; Performance Tracking<ul><li>Configure and manage Google Analytics 4 (GA4) and Google Tag Manager.</li><li>Track organic traffic, keyword rankings, and conversion events.</li><li>Build SEO dashboards using Data Studio / Looker.</li><li>Conduct ROI analysis for organic campaigns.</li><li>Provide monthly performance and forecasting reports.</li></ul>6. Digital Marketing Integration<ul><li>Collaborate with PPC teams to leverage keyword intelligence.</li><li>Support social media amplification strategies.</li><li>Implement local SEO and Google Business Profile optimization.</li><li>Manage multi-channel attribution modeling.</li></ul>Required Technical Skills<ul><li>Strong knowledge of search engine ranking algorithms.</li><li>Experience with SEO tools: Ahrefs, SEMrush, Moz, Screaming Frog.</li><li>Hands-on experience with Google Search Console.</li><li>Basic knowledge of HTML, CSS, and JavaScript for SEO.</li><li>Experience with CMS platforms (WordPress, Shopify, Webflow).</li><li>Knowledge of API-based SEO data extraction (optional but preferred).</li><li>Understanding of schema markup and structured data testing.</li><li>Familiarity with AI-driven SEO tools and automation.</li></ul>Preferred Qualifications<ul><li>Bachelor&rsquo;s degree in Marketing, Computer Science, or related field.</li><li>3+ years of proven SEO experience.</li><li>Experience working in B2B, SaaS, or competitive markets.</li><li>Proven track record of increasing organic traffic and qualified leads.</li><li>Knowledge of marketing automation platforms (HubSpot, ActiveCampaign).</li></ul>Key Performance Indicators (KPIs)<ul><li>Growth in organic traffic (MoM and YoY).</li><li>Increase in keyword rankings (Top 3 / Top 10).</li><li>Improvement in domain authority.</li><li>Increase in organic lead conversions.</li><li>Reduction in bounce rate and improvement in dwell time.</li><li>ROI from organic search channel.</li></ul>Soft Skills<ul><li>Analytical and data-driven mindset.</li><li>Strong communication and reporting skills.</li><li>Cross-functional collaboration with developers and marketing teams.</li><li>Problem-solving and strategic thinking.</li></ul>If you would like, I can also provide:<ul><li>A shorter LinkedIn-friendly version</li><li>A SaaS-focused SEO JD</li><li>A startup-focused SEO JD</li><li>KPI-based performance contract version</li><li>Interview questions for SEO Specialist</li></ul>This is an ONSITE role based in DHA Phase 2, IslamabadTimings: 04:00 PM to 01:00 AMWork Location: In person

SEO Specialist (Digital Marketing & Lead Generation Focus)

Karandaaz Pakistan

<div><div><div><div>Posted date</div> <div>10th March, 2026</div> <div>Last date to apply</div> <div>16th March, 2026</div>
</div> 
<div><div>Category</div> <div>Media
</div></div> 
<div><div>Type</div> <div>Consultancy</div></div></div></div><div></div>
 <div>Karandaaz Pakistan is seeking the services of a marketing agency to design and execute a comprehensive social media lead generation and awareness campaign for its Karandaaz GreenFin Innovations (GFI) initiative. The selected agency will be responsible for end-to-end production &amp; management of social media content, paid promotion, and website integration to drive actionable leads and showcase the impact of the GFI portfolio.

GFI provides concessional financing of up to PKR 50 million, along with business development support, to early- stage green businesses and solutions in Pakistan addressing climate change mitigation, adaptation, and cross- cutting environmental challenges, with a focus on environmentally sustainable, climate-resilient, and innovative business models.</div>
 <div>Apply By:

 Submission Guidelines:
<div>Each set of documents should be submitted separately in sealed envelopes and then included in a larger sealed 
package. This larger package must be mailed and emailed (soft copies) to the following postal address no later 
than 16th March, 2026. Following sets shall be submitted: 
i) Pre-qualification documents (Annexures) 
ii) Technical Proposal 
iii) Financial Proposal 
<ul><li>Office Address: 1-E, Ali Plaza, Nazim ud din Road, D-Chowk, Islamabad</li><li>Email: procurement@karandaaz.com.pk</li><li>Envelops should be clearly marked: TORs- Digital Marketing and Lead Generation Campaign for GreenFin</li></ul>Innovations (GFI)</div></div>

Digital Marketing and Lead Generation Campaign for GreenFin Innovations (GFI)

Central Tech Services

About Us: Pexdel helps businesses grow their online presence with proven SEO and digital marketing strategies. We are seeking a results-driven Digital Marketing Team Lead &amp; Google &amp; Meta Ads Expert with strong SEO expertise to plan, execute, and optimize paid and organic marketing campaigns that drive measurable ROI and business growth.Responsibilities:<ul><li>Lead and manage the digital marketing team while overseeing Google Ads and Meta (Facebook/Instagram) advertising campaigns.</li><li>Develop and execute comprehensive SEO strategies to improve website rankings, organic traffic, and conversions.</li><li>Create, manage, and optimize paid campaigns to maximize ROI.</li><li>Conduct keyword research, audience targeting, and competitor analysis for both paid and organic campaigns.</li><li>Monitor performance metrics, generate detailed campaign reports, and recommend optimization strategies.</li><li>Develop creative ad copy and visuals in coordination with the design team.</li><li>Implement A/B testing to improve campaign effectiveness.</li><li>Stay updated on the latest advertising trends, SEO best practices, and platform policies.</li><li>Manage advertising budgets efficiently to achieve campaign objectives.</li><li>Collaborate with the marketing team to align paid and organic strategies with overall business goals.</li></ul>Requirements:<ul><li>Proven experience managing Google Ads, Meta Ads campaigns, and SEO strategies.</li><li>Deep understanding of SEO techniques, keyword research, on-page/off-page optimization, and content strategy.</li><li>Strong knowledge of PPC strategies, bidding models, and conversion tracking.</li><li>Proficiency in Google Ads Manager, Meta Business Suite, Google Analytics, and SEO tools (e.g., SEMrush, Ahrefs, Google Search Console).</li><li>Ability to analyze data and make data-driven decisions.</li><li>Excellent communication, reporting, and leadership skills.</li><li>Certification in Google Ads, Meta Ads, or SEO is preferred but not mandatory.</li></ul>Benefits:<ul><li>Competitive salary package.</li><li>Performance-based incentives and growth opportunities.</li><li>Learning-focused and supportive work environment.</li><li>Collaborative and professional team culture.</li></ul>Location &amp; Work Details:<ul><li>Location: Central Tower 2, Hali Road, Gulberg 3, Lahore</li><li>Job Type: Full-time, Onsite</li><li>Shift Timings: 3:00 PM &ndash; 12:00 AM (Monday to Friday)</li></ul>How to Apply:<ul><li>Apply directly on Indeed or send your CV to +92 328 1648517</li></ul>Job Type: Full-timePay: Rs70,000.00 - Rs150,000.00 per monthWork Location: In person

Digital Marketing Team Lead & Google & Meta Ads Expert

Abu Alnaga development

Company Overview We are a fast-growing, forward-thinking company based in Dubai, seeking an experienced Marketing Manager to lead and scale our digital marketing efforts. This is a strategic leadership role for a results-driven professional who thrives in a dynamic, performance-oriented environment.Position SummaryThe Marketing Manager will be responsible for developing, executing, and optimizing comprehensive digital marketing strategies that drive brand awareness, customer acquisition, and revenue growth. The ideal candidate brings extensive hands-on experience in digital channels, strong analytical capabilities, and proven leadership skills.Key ResponsibilitiesStrategy &amp; Leadership<ul><li>Develop and implement a full-funnel digital marketing strategy aligned with business objectives</li><li>Lead and mentor the marketing team, fostering innovation and accountability</li><li>Manage marketing budgets and allocate spend effectively across channels</li></ul>Digital Marketing Execution<ul><li>Oversee paid media campaigns (Google Ads, Meta, LinkedIn, TikTok, etc.)</li><li>Drive SEO/SEM strategy and performance optimization</li><li>Manage content marketing, email marketing, and marketing automation</li><li>Lead social media strategy and brand positioning across platforms</li><li>Optimize website performance, user journey, and conversion rate (CRO)</li></ul>Analytics &amp; Performance<ul><li>Monitor KPIs, ROAS, CAC, and campaign performance metrics</li><li>Use analytics tools (Google Analytics, Data Studio, CRM platforms) to guide decision-making</li><li>Conduct A/B testing and continuous performance optimization</li><li>Prepare detailed performance reports for senior leadership</li></ul>Brand &amp; Growth<ul><li>Strengthen brand presence in local and regional markets</li><li>Identify growth opportunities and new digital channels</li><li>Collaborate with sales and product teams to align messaging and campaigns</li></ul>Requirements<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or related field (MBA preferred)</li><li>Marketing experience with extensive digital marketing expertise</li><li>Proven track record managing high-budget, multi-channel digital campaigns</li><li>Strong knowledge of SEO, PPC, paid social, content strategy, and marketing automation</li><li>Experience in the UAE/GCC market is highly preferred</li><li>Strong analytical mindset and data-driven decision-making skills</li><li>Excellent leadership, communication, and project management abilities</li></ul>Job Type: Full-time

Marketing Manager - Digital Focused

Sos Hermann Gmenier School

Marketing Lead Expert The MAD Designers Karachi, Pakistan Full-time | On-site Job Description: We are hiring an experienced Marketing Lead Expert to join our team in Karachi. You will lead our marketing efforts, create strategies, and help grow our brand. This role is perfect for someone who understands digital marketing and can deliver results. Job Details: Location: Karachi Working Hours: 9 AM to 5 PM Working Days: Monday to Saturday Employment Type: Full-time Requirements: Strong knowledge of digital marketing strategies Experience with social media marketing (Facebook, Instagram, LinkedIn, Twitter) Familiar with Google Ads, Facebook Ads, and other advertising platforms Understanding of SEO and content marketing Good communication and leadership skills Ability to analyze data and marketing metrics Must have a portfolio showing previous campaigns and results Creative thinking and problem-solving skills Responsibilities: Develop and execute marketing strategies Lead marketing campaigns across different platforms Manage social media accounts and content Plan and run paid advertising campaigns Analyze campaign performance and provide reports Work with the team to create marketing content Research market trends and competitors Generate leads and increase brand awareness Manage marketing budget effectively Guide and mentor junior marketing team members What We're Looking For: A results-driven marketing professional who can take charge, think strategically, and deliver measurable outcomes. If you have a proven track record in marketing and love building brands, we'd love to work with you. How to Apply: Send your CV and Portfolio to: Hello@themadesigners.com Important: Please apply via EMAIL only. Do NOT send inbox messagesJob Type: Full-timeWork Location: In person

Marketing Lead Expert

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