digital marketing officer

Popular, Inc.

<div><div><div><div><div>Date: Aug 27, 2025
</div></div></div></div><div><div><div><div>Location:
San Juan, PR
</div></div></div></div><div><div><div><div>Company: Popular
</div></div></div></div><div><div><div><div>Workplace Type: Hybrid
</div></div></div></div><div><div><div><div><h1 class="jobSectionHeader"><b>Digital Marketing Officer
</b></h1></div></div></div></div><div><div><div><div><div><b>Digital Marketing Officer</b></div><br>
<div></div>
<div><b>
General Description</b></div><br>
<div></div>
<div>
Designs, develops and implements tactical marketing campaigns and efforts mainly in digital platforms to support corporate and business growth objectives. Defines email marketing strategies based on value proposition, segment profiles and customer journey. Collaborates with other departments and external partners to ensure the consistency and effectiveness of our brand identity and message, while complying with related procedures and regulations.
</div><div>We welcome applicants with experience in marketing automation and email strategy, and for those eager to learn and grow in digital marketing. Familiarity with Salesforce Marketing Platforms is a plus but not required.</div><br>
<div></div>
<div><b>
Essential Duties and Responsibilities</b></div><br>
<div></div>
<ul>
<li>Executes specific marketing strategies &amp; plans to position products and services based on customer analytics and segments. Analyzes data and insights to develop campaign or efforts considering customer data, segments, competitive landscape, market and trends.</li>
<li>Develop and launch targeted campaigns across digital channels, especially email and proprietary channels, in collaboration with Business Units, Compliance, Marketing Analytics, among others.</li>
<li>Manages email campaigns from start to deployment, including coordinates content creation tailored to audience segments, and develop automated email efforts. Proofreading and ensure high quality of content.</li>
<li>Monitor campaign performance using A/B testing and engagement metrics; implement optimizations to improve business results.</li>
<li>Support governance efforts to ensure campaign relevance, frequency control, and alignment with business goals.</li>
<li>Prepare executive presentations and reports on campaign performance, insights, and recommendations.</li>
<li>Ensure compliance with operational and regulatory processes and maintain data integrity.</li></ul><br>
<div></div>
<div><b>
Minimum Education</b></div>
<ul><li>Bachelor's Degree in Marketing or Communications, or related field.</li></ul><br>
<div></div>
<div><b>
Experience</b></div>
<ul>
<li>Three (3) years of related experience in: email development, marketing automations, data analytics and campaign management.</li>
<li>Experience with Salesforce Marketing Platforms or similar tools is a plus, but not required.</li></ul><br>
<div></div>
<div><b>
Other Qualifications</b></div><br>
<div></div>
<ul>
<li>Demonstrated experience in the execution of marketing strategies</li>
<li>Strong communication skills oral and written (English and Spanish)</li>
<li>Proficiency in digital media metrics, analytics, and campaign optimization tools.</li>
<li>Ability to visualize and communicate data insights effectively.</li>
<li>Strong project management and time management skills.</li>
<li>Experience with Excel, PowerPoint, and cloud-based marketing platforms.</li>
<li>Knowledge of marketing governance, compliance, and operational workflows.</li>
<li>Curiosity and adaptability to learn new technologies, including emerging platforms like Salesforce Data Cloud.</li>
<li>Knowledge of policies and regulations. Ability to establish, conduct and track operational processes properly, and implement changes.</li></ul><br>
<div></div>
<div><b>
Additional Information</b></div>
<div>
The information provided here is only a general guide as to the nature of the position and does not constitute an exact description of the goals, tasks, duties, and responsibilities of the position. The specific details of each position are described in the employee&rsquo;s performance evaluation.</div><br>
<div></div>
<div><b>
Supervisory Responsibilities:</b></div><br>
<div></div>
<div>
This job has no supervisory responsibilities but in special circumstances may lead the work of others.</div><div></div><p><b><br>
Important: </b>The candidate must provide evidence of academic preparation or courses related to the job posting, if necessary.</p><br>
<p></p>
<p>
ABOUT US</p>
<p>
Popular is Puerto Rico&rsquo;s leading financial institution and have been evolving since it was founded over a century ago. From a small bank it has developed into a large corporation that offer a wide variety of services and financial solutions to our customers, with presence in the United States, the Caribbean and Latin America.</p>
<p>
As employees, we are dedicated to making our customers dreams come true by offering financial solutions in each stage of their life. Our extensive trajectory demonstrates the resiliency and determination of our employees to innovate, reach for the right solutions and strongly support the communities we serve; therefore, we value their diverse skills, experiences and backgrounds.</p>
<p>
We reaffirm our commitment to always offer essential financial services and solutions for our customers and communities, including during emergency situations and/or natural disasters. Popular&rsquo;s employees are considered essential workers, whose role is critical in the continuity of these important services even under such circumstances. By applying to this position, you acknowledge that Popular may require your services during and immediately after any such events.</p>
<p><i>
If you have a disability or need more information about requesting an accommodation, please contact us at </i><i>asesorialaboral@popular.com</i><i>. </i><b><i>This email inbox is monitored for such types of requests </i></b><b><i>only</i></b><i>. All information you provide will be kept confidential and will be used only to the extent required to provide needed exemptions or reasonable accommodations. Any other correspondence will not receive a response.</i></p><br>
<p></p>
<p><b>
Are you ready for a rewarding career?</b></p><br>
<p></p>
<p><b>
Popular is an Equal Opportunity Employer</b><br>
Learn more about us at www.popular.com and keep updated with our latest job postings at www.jobs.popular.com<i>.</i><br>
<b>Connect with us!</b></p><br>
<p></p>
</div></div></div></div><p><br>
<b>Job Segment: </b>Compliance, Law, Legal</p></div>

Digital Marketing Officer

Quality Excel Health Care

<p><b>Title: </b>Marketing Officer</p><p><b>Scope of Job Activities:</b></p><p>- Develop Campaigns and Marketing Strategies</p><p>- Marketing Materials Creation and Distribution</p><p>- Online Presence Management</p><p>- Market and Community Outreach</p><p>- Prospecting Leads and Conversion</p><p>- Market Research and Analysis</p><p>- Monitoring and Evaluation</p><p>- Training and Education</p><p>- Continuous Improvement</p><p><b>Main Function:</b></p><p>- Collaborate with the team or management to develop effective marketing strategies tailored to the target audience and local market conditions.</p><p>- Design and oversee the creation of marketing materials including brochures, flyers, posters, and digital content (e.g. social media posts, website content, and video content) in accordance with standards and guidelines set by Ministry of Health, Department of Health and other governing authorities, to effectively showcase our services and benefits.</p><p>- Manage the facility's online presence by updating its website, social media profiles, and online directories with engaging content and responding to inquiries or reviews promptly.</p><p>- Represent the facility at community events, health fairs, and networking functions to raise awareness of its services and build relationships with potential clients, healthcare professionals, and community organizations.</p><p>- Implement strategies to generate leads and convert them into admissions, including targeted outreach campaigns and referral programs.</p><p>- Conduct market research to identify trends, competitors, and growth opportunities. Analyze data to evaluate the effectiveness of marketing campaigns and make data-driven recommendations for improvement.</p><p>- Provide training and education to staff members on marketing initiatives, brand messaging, and customer service standards to ensure alignment with company goals and values.</p><p>- Keep track of marketing activities, expenses, leads generated, and conversion rates. Prepare regular reports for management to assess the performance of marketing initiatives and inform decision-making.</p><p>- Stay updated on industry best practices, emerging technologies, and marketing trends to continuously improve marketing efforts and stay ahead of the competition.</p><p><b>Work Environment:</b></p><p>Office and Field based position</p><p><b>Qualifications, Skills &amp; Competency Requirements:</b></p><p>- Bachelor&rsquo;s degree in marketing, communications, or related field.</p><p>- Previous experience in marketing, preferably health care industry.</p><p>- Strong communication and interpersonal skills.</p><p>- Proficiency and active in digital marketing tools and platforms.</p><p>- Ability to work independently and as a part of a team.</p><p>- Attention to detail and strong analytical skills.</p><p>Job Type: Full-time</p>

Marketing Officer(Emirati National)

Alliott Hadi Shahid

<p>Firm is seeking to hire a <b>Digital Media and Marketing Specialist</b> to join our accounting, audit and advisory firm in Abu Dhabi. Our firm is looking to enhance your online presence and lead generation, manage our branding and external communications via this position.</p><p><b>Job Title, Location and Reporting</b><br/>Role: Digital Marketing Officer &amp; Lead Management Specialist<br/>Reporting To: Partnership / Senior Partners</p><p>Location: Abu Dhabi</p><p><b>Key Core Responsibilities</b><br/>- Social Media Management&ndash; Create, schedule, and optimize content for LinkedIn, Facebook, and Instagram to enhance brand visibility and engagement.<br/>- Website Management &ndash; Update content, ensure SEO best practices, and monitor performance (Google Analytics).<br/>- Content Creation &ndash; Design digital artwork, infographics, and marketing materials (using tools like Canva, Adobe Suite, or outsourcing when needed).<br/>- Lead Management &ndash; Handle incoming inquiries (website, social media, emails), qualify leads, and coordinate with partners for proposal generation.<br/>- Campaigns &amp; Ads &ndash; Run targeted LinkedIn/Facebook ad campaigns to attract potential clients.<br/>- Analytics &amp; Reporting &ndash; Track KPIs (engagement, leads, conversions) and adjust strategies accordingly.</p><p>- Collaborate in developing Marketing strategy - Identify market opportunities and maintain client relationships</p><p><b>Required Skills &amp; Qualifications</b><br/>- 3-5 years of digital marketing experience (B2B/services sector preferred).<br/>- Proficiency in Social Media Management (LinkedIn is critical for our accounting firm).<br/>- Basic graphic design skills (Canva/Adobe Photoshop/Illustrator) and Video Editing Basics<br/>- Experience with <b>Lead tracking &amp; CRM tools </b>(HubSpot, Zoho, or similar).<br/>- Knowledge of <b>SEO, Google Analytics, and paid ads </b><br/>- Strong written and oral English communications skills</p><p><b>Preferred</b><br/>- Experience in professional services firms(accounting, law, consulting)<br/>- Familiarity with UAE market trends and business rules and regulations<br/>- Arabic Language communication skills</p><p>Job Type: Full-time</p><p>Pay: From AED4,000.00 per month</p>

Digital Media and Marketing Specialist

Beat Center of Excellence

<p><b>Job Title:</b> Digital Marketing Faculty<br/><b>Location:</b> Edappal , Malappuram</p><p><b>About the Role:</b><br/>We are seeking a highly skilled and motivated <b>Digital Marketing Faculty</b> member to join our educational institution. The ideal candidate should have a solid background in digital marketing, a passion for teaching, and the ability to inspire and mentor students.</p><p>You will be responsible for delivering engaging lectures, conducting hands-on training sessions, preparing course materials, and keeping up with the latest trends, tools, and technologies in the digital marketing field.</p><p><b>Key Responsibilities:</b></p><ul><li>Deliver high-quality theory and practical sessions on various digital marketing topics.</li><li>Design and update course materials to align with industry standards.</li><li>Mentor and guide students through projects and assignments.</li><li>Evaluate student progress and provide constructive feedback.</li><li>Stay current with emerging trends, tools, and best practices in digital marketing.</li></ul><p><b>Requirements:</b></p><ul><li>Bachelor&rsquo;s or Master&rsquo;s degree in Marketing, Digital Marketing, or a related field.</li><li>Proven experience in the digital marketing industry with a strong portfolio of successful campaigns.</li><li>Prior teaching or training experience preferred, but not mandatory.</li><li>Excellent communication and presentation skills.</li><li>Strong knowledge of SEO, SEM, social media marketing, content marketing, email marketing, analytics tools, and other key digital marketing platforms.</li></ul><p>Job Types: Full-time, Permanent</p><p>Pay: &#8377;18,000.00 - &#8377;20,000.00 per month</p><p>Experience:</p><ul><li>Digital marketing: 2 years (Required)</li></ul><p>Location:</p><ul><li>Edappal, Kerala (Required)</li></ul><p>Work Location: In person</p>

Digital Marketing Faculty

Emirates

<div>
 <strong>
  Job Purpose
  <br/>
  <br/>
 </strong>
 At Emirates Group, we connect the world through our global hub in Dubai, ensuring our customers always &lsquo;Fly Better.&rsquo; As one of the most recognised and admired brands globally, we&rsquo;re driven by innovation and excellence. Join us as a
 <strong>
  Digital Learning Officer,
 </strong>
 on a 12 month contract and play a pivotal role in shaping the future of our organisation by driving people strategies that empower our global workforce. Experience a fast-paced, multicultural environment where your expertise in human resources will contribute to building a world-class employee experience while advancing your own career on a global stage
 <br/>
 <br/>
 As a
 <strong>
  Digital Learning Officer
 </strong>
 , you will be responsible for the design and production of digital learning solutions to meet training needs of the business. Responsibilities will include conducting training needs analysis based on agreed curricula or company manuals, designing appropriate instructional solutions, planning development of the online solution (across various platforms), and supporting the content development process to meet defined project deadlines.
 <br/>
 <br/>
 <strong>
  In This Role, You Will
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Recommend Learning Approach: to determine and recommend the appropriate learning approach and delivery medium to be used for assigned projects based on information attained during the needs analysis phase and document the rationale for the format selected.
  </li>
  <li>
   Create and Design Online Content: Plan and produce designs for online learning materials using instructional systems design processes to develop course ware (across multiple platforms).
  </li>
  <li>
   Apply the appropriate learning theory, instructional theory, and/or applications of media to instructional scenarios, structuring the courses into meaningful sections and arranging them into a logical hierarchy or sequence.
  </li>
  <li>
   Determine the overall mix of media required to deliver the online content whilst engaging Digital Learning Coordinator. Determine the hardware and software environment required for the delivery of the instructional strategy.
  </li>
  <li>
   Develop and Test Online Content: Ensure the instructional integrity of content development through systematic design and clear writing of scripts, narratives, storyboards, and templates.
  </li>
  <li>
   Provide appropriate interaction and feedback and develop test items to adequately cover and accurately measure the achievement of learning objectives.
  </li>
  <li>
   Testing of all learning content across multiple platforms
  </li>
  <li>
   Measurements and Standards: to develop and maintain standards for instructional design and conduct quality assurance on instructional materials.
  </li>
  <li>
   Work with Digital Learning Coordinator to ensure all learning content is managed, archived, and updated in line with agreed policies and procedures.
  </li>
  <li>
   Support and guidance for Training Units: Provide guidance if required in the application of instructional design and the use of technology in the delivery of training.
   <br/>
   <br/>
  </li>
 </ul>
 Qualification
 <br/>
 <br/>
 <strong>
  To be considered for this role, you must meet the below requirements:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Bachelor degree in Instructional Design, Educational Technology, or related field. with a minimum of 2 years of experience as an Instructional or Course ware Designer or Other Related Field OR 12 years of schooling with a minimum of 5 years as an Instructional or Course ware Designer or Other Related Field
  </li>
  <li>
   Experience in the design, development and delivery of instructional materials for adult education on digital learning platforms.
  </li>
  <li>
   In-depth knowledge of educational learning theories, models and taxonomies and principles of adult education is essential.
  </li>
  <li>
   Proven track record in the creation, design, and delivery of instructional content.
  </li>
  <li>
   Ability to interact effectively with customers to interpret needs and produce sound instructional materials.
  </li>
  <li>
   Excellent organizational skills and ability to manage and meet deadlines.
  </li>
  <li>
   Must be creative, diplomatic, and proactive at solving problems.
  </li>
  <li>
   Expert knowledge and use of Learning platforms (VLE/LXP/LMS) and instructional design techniques appropriate for digital learning.
  </li>
  <li>
   High level of expertise with software that facilitates the design of instruction (such as storyboards, flow charts, assessments) and the build of online course ware using professional authoring tools.
  </li>
  <li>
   Advanced knowledge of PowerPoint for training content creation.
   <br/>
   <br/>
  </li>
 </ul>
 At Emirates Group, we&rsquo;re committed to providing our employees with opportunities to grow and develop their careers. If you&rsquo;re looking for a challenging and rewarding opportunity, apply today and join our team!
 <br/>
 <br/>
 Salary &amp; benefits
 <br/>
 <br/>
 Join us in Dubai and enjoy an attractive tax-free salary and travel benefits that are exclusive to our industry, including discounts on flights and hotel stays worldwide.
 <br/>
 <br/>
 Discover what it&rsquo;s like to live and work in our fast-paced, cosmopolitan home city by visiting the Dubai Lifestyle section on our career&rsquo;s website: www.emirates.com/careers.
</div>


Digital Learning Officer - 12 Month Temporary Contract

Web Hitters

<p><b>Immediate joiner</b><br/><b>Profile</b> - BDE<br/><b>Experience</b> - Fresher<br/><b>Location</b> - Zirakpur<br/>We are looking for a fresher Digital Marketing Executive who has basic knowledge of SEO and good English communication skills. The ideal candidate should be eager to learn and support our digital marketing team in daily tasks.</p><p><b>Requirements:</b></p><ul><li>Basic understanding of SEO (Search Engine Optimization).</li><li>Good written and verbal English.</li><li>Familiarity with social media platforms (Facebook, Instagram, LinkedIn, etc.).</li><li>Willingness to learn digital tools (Google Analytics, Google Ads, etc.).</li><li>Bachelor&rsquo;s degree in any field (Marketing preferred but not required).</li></ul><p><b>Good English communication skills</b></p><p>Job Type: Full-time</p><p>Pay: &#8377;8,000.00 - &#8377;15,000.00 per month</p><p>Work Location: In person</p>

Digital Marketing Executive

Affordable Plus

<p><b>Digital Marketing Executive &ndash; Key Responsibilities</b></p><ul><li><b>Develop and implement digital marketing campaigns</b></li><li>Plan, execute, and optimize online marketing strategies across channels (Google, Facebook, Instagram, LinkedIn, etc.)</li><li><b>Manage social media platforms</b></li><li>Create, schedule, and post engaging content</li><li>Monitor performance and engagement metrics</li><li>Respond to messages, comments, and customer inquiries</li><li><b>Search Engine Optimization (SEO) &amp; Search Engine Marketing (SEM)</b></li><li>Optimize website content for search engines</li><li>Conduct keyword research and competitor analysis</li><li>Run Google Ads and monitor campaign performance</li><li><b>Email Marketing</b></li><li>Design and send newsletters and promotional emails</li><li>Track open rates, click-through rates, and conversions</li><li><b>Website Management</b></li><li>Update website content regularly</li><li>Work with web developers/designers for technical updates</li><li>Ensure user experience (UX) and mobile optimization</li><li><b>Content Creation &amp; Management</b></li><li>Create engaging copy, graphics, and video content for digital campaigns</li><li>Coordinate with designers and content writers</li><li><b>Analytics and Reporting</b></li><li>Use tools like Google Analytics, Meta Business Suite, etc.</li><li>Monitor campaign performance and prepare reports</li><li>Suggest improvements based on data insights</li><li><b>Collaborate with internal teams</b></li><li>Work closely with sales, design, and product teams to align marketing efforts with business goals</li><li><b>Stay updated on industry trends</b></li><li>Keep up with the latest digital marketing trends, tools, and best practices</li></ul><p>Job Types: Full-time, Permanent</p>

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