digital marketing strategist

Truckrr Information Services Private Limited

<p>Truckrr is a technology start-up that disturbs the existing way of fleet owners operations. We are looking for a results-driven digital marketing strategist to lead and execute Truckrr&rsquo;s digital marketing initiatives. The ideal candidate will have a strong grasp of current marketing tools and strategies and be able to design, execute, and optimize integrated digital campaigns across multiple channels.</p><p>Key Responsibilities:</p><p>1. Strategy Development: &bull; Develop and implement comprehensive digital marketing strategies aligned with Truckrr&rsquo;s goals and target audience. &bull; Identify growth opportunities across online channels.</p><p>2. Campaign Management: &bull; Plan and execute digital campaigns, including SEO/SEM, social media, email marketing, and display advertising. &bull; Optimize campaigns to drive user acquisition, engagement, and retention.</p><p>3. Content Creation &amp; Management: &bull; Collaborate with content creators to develop engaging content for blogs, social media, and email newsletters. &bull; Ensure consistency in brand messaging and tone across all platforms.</p><p>4. Analytics and Reporting: &bull; Monitor, analyze, and report on campaign performance using tools like Google Analytics, SEMrush, and social media insights. &bull; Use data-driven insights to refine strategies and improve ROI.</p><p>5. Social Media &amp; Community Building: &bull; Manage Truckrr&rsquo;s social media presence, grow followers, and drive engagement. &bull; Respond to comments, messages, and community inquiries promptly.</p><p>6. Collaboration: &bull; Work closely with the product, sales, and operations teams to ensure marketing efforts support business objectives. &bull; Coordinate with external vendors and partners when needed.</p><p>Qualifications and Skills: Must-Have:</p><p>Proven experience as a digital marketing strategist or similar role.</p><p>Hands-on experience with SEO, SEM, and social media advertising. &bull; Proficiency in analytics tools (e.g., Google Analytics, Google Ads, Facebook Ads Manager).</p><p>Strong understanding of marketing automation tools (e.g., HubSpot, Mailchimp). &bull; Excellent communication and interpersonal skills.</p><p>Analytical mindset with attention to detail. Good to Have: &bull; Experience working with startups or SaaS businesses.</p><p>Knowledge of the logistics or transport industry.</p><p>Creative skills in graphic design tools (e.g., Canva, Adobe Creative Suite).</p><p>Reporting To: CEO</p><p>Email: hiring@truckrr.com</p><p>Job Type: Full-time</p><p>Benefits:</p><p>Food provided</p><p>Provident Fund</p><p>Work Location: In person</p><p>Job Type: Full-time</p><p>Pay: &#8377;25,000.00 - &#8377;35,000.00 per month</p><p>Benefits:</p><ul><li>Food provided</li></ul><p>Work Location: In person</p>

Digital Marketing Strategist

BURTON

At Burton, we are a purpose-led brand rooted in snowboarding and the outdoors. We fight for the future of our people, planet, and sport. We aim to maximize our positive social impact and minimize our negative environmental impact while delivering high-quality performance products.
<br><br>
As a global leader in snowboarding, we’re committed to diversity, equity, and inclusion for the long-term health of our company, sport, and community. Through these efforts, we aim to make snowboarding and the outdoors accessible to all.
<br><br>
<b>The Breakdown:</b><br>
The Digital Marketing Strategist for the Anon brand is responsible for the growth of digital marketing channels, driving traffic, and increasing revenue for the Anon standalone Shopify website and related marketing channels. This is essentially a startup business within our company, making this a fast-moving, high-impact role that will need to be comfortable with ambiguity and embrace a “build it while we run it” attitude. Under the guidance of the Digital Marketing Senior Director, this role owns key performance goals, including but not limited to; traffic and demand generation, as well as budget management, and strategies aligned with the department roadmap, marketing goals, and annual GTM plan.
<br><br>
In addition to growth and performance, this role focuses on agency management, cross-functional alignment, planning, and storytelling that support our Digital and Anon objectives while ensuring financial targets are met.
<br><br>
Reporting to the Digital Marketing Senior Director, this position collaborates with digital agencies, brand marketing, digital, retail, wholesale, and finance.
<br><br>
<b>What You Get to Do:</b><br>
<ul>
<li>Develop and execute the digital marketing strategies for Anon to drive traffic, demand, and revenue growth for the Anon Shopify business. This will be done in collaboration with your leadership team and the Anon category team.</li>
<li>Own and manage key performance goals, budget allocation, and marketing initiatives in alignment with the Anon roadmap and GTM plan.</li>
<li>Oversee project management, goal setting, performance tracking, and continuous optimization of digital marketing efforts.</li>
<li>Drive and manage an outsourced team of agency(ies) who act as the supporting resources for this role to implement strategy.</li>
<li>Ensure innovation in digital marketing by leveraging data insights, emerging trends, and best practices to optimize the entire funnel, consumer engagement, and ultimately drive conversion.</li>
<li>Be on the leading edge of transforming the company into a full-funnel, consumer-centric retailer, piloting new marketing technology within the business.</li>
<li>Collaborate closely with a “partner in crime” who will be your direct counterpart in the e-commerce team, leading the web merchandising and Shopify platform management.</li>
</ul>
<b>What You'll Bring to The Team:</b><br>
<ul>
<li>Proven experience (5-7 years) in digital marketing, either at an agency, consultancy, or within a fast-growing direct-to-consumer brand or startup.</li>
<li>Bachelor’s degree in finance, marketing, or communications required, master's degree preferred.</li>
<li>A strategic mindset with hands-on execution skills—you’re not just a leader, you’re ready to roll up your sleeves and make things happen.</li>
<li>Strong organizational skills and project management skills.</li>
<li>An entrepreneurial approach to managing budgets, optimizing performance, and driving growth.</li>
<li>Strong individual contributor / team player, who adapts easily to change and solves problems creatively across a variety of silos while advocating for their needs.</li>
<li>Adept budget manager with the ability to maximize performance through a full-funnel marketing approach.</li>
<li>Full competence to determine the right data points and analyze data and trends, constantly utilizing data for decision-making and continuously optimizing.</li>
<li>A problem-solving mentality, able to break down silos, adapt to change, and champion your brand’s needs.</li>
<li>An obsession with marketing innovation and technology, always staying ahead of the innovation curve to push boundaries.</li>
<li>Clear, compelling communication skills—you’re comfortable working cross-functionally and rallying teams around big ideas from high level stakeholders to cross-functional partners.</li>
<li>A connection to the industry—familiarity with skiing, snowboarding, and winter sports is a big plus!</li>
</ul>
<b>Core Capabilities That Would Help You Succeed in This Role:</b><br>
<ul>
<li>Smart budget allocation—you know how to stretch marketing dollars for maximum ROI.</li>
<li>Data-driven decision-making with strong analytical skills to assess campaign performance, optimize spending, and drive new customer acquisition alongside revenue growth.</li>
<li>Expertise in defining KPIs, accurately measuring, and achieving performance marketing objectives.</li>
<li>A broad understanding of all aspects of digital marketing, especially how they come together to drive full-funnel marketing, and preferably with deeper expertise in at least one key area of competence below:</li>
<li>SEM, SEO & Performance Marketing (paid search, display, and programmatic advertising).</li>
<li>Paid Media</li>
<li>Influencer Marketing</li>
<li>Affiliate Marketing</li>
<li>Lifecycle, Loyalty & Retention Marketing</li>
<li>Cross-functional collaboration—you work seamlessly with internal teams (e.g., Category Merch, Finance, Brand Marketing) and external partners (e.g., agencies, influencers, and affiliates).</li>
<li>A growth hacking mindset—you thrive on scrappy, creative strategies that drive rapid customer acquisition and retention.</li>
<li>Proficiency with digital tools—Google Ads, Meta Ads, CRM platforms, and emerging MarTech solutions are all in your toolkit.</li>
<li>Ability to work closely with internal teams (e.g., Sales, Finance, Brand Marketing) and external partners (e.g., agencies, influencers, and affiliates).</li>
<li>Clear and persuasive communication to align marketing initiatives with priorities and manage stakeholders.</li>
<li>A growth hacking and experimental mindset including a strong drive to test, learn, and scale new strategies for customer acquisition and retention.</li>
</ul>
<b>How Your Success Will Be Measured:</b><br>
Success will be measured through traffic growth, demand generation, revenue contribution, and return on ad spend (ROAS) across SEM, paid media, affiliate marketing, CRM, and other programs as well as growth of organic traffic and SEO. Effective budget allocation and optimization will be key, alongside strong engagement, acquisition, and retention metrics.
<br><br>
Beyond performance metrics, success depends on collaboration. This includes managing agencies, and aligning with brand marketing, e-commerce, and finance while advocating for Anon needs. Regular performance reviews and stakeholder feedback will gauge effectiveness.
<br><br>
Lastly, success will be reflected in the role’s impact on digital transformation. Driving MarTech innovation, data-driven growth strategies, and a full-funnel marketing approach will position the company as a digital-first, consumer-centric retailer.
<br><br>
<b>Travel:</b><br>
<ul>
<li>The position may require minimal travel.</li>
<li>The position requires some overnight travel.</li>
</ul>
<b>Work/Physical Environment:</b><br>
Working Conditions
<br><ul>
<li>This position is in a typical stationary office setting. Over 80% of the day will be spent sitting in 1 location.</li>
</ul>
Location
<br><ul>
<li>This role is in one of our regional offices.</li>
</ul>
Commitments
<br><ul>
<li>This is a full-time salaried role.</li>
</ul>
<b>More Info to Seal the Deal:</b><br>
Burton’s benefits package includes health insurance (medical, dental and vision), life insurance (company paid), flex spending, short- and long-term disability insurance (company paid), great parental benefits, 401k plan with company match, and paid time-off. Other perks include a discounted season pass, free lessons, product discounts, free demo equipment, ride days, casual work environment, and many more…
<br><br>
Though we wish we could reach out to all applicants personally, you will only be contacted directly should you be chosen to move forward in the process. Candidates not chosen for this particular opportunity are encouraged to check back often for other roles as they are posted. Keep trying!

Visual Edge IT

<div><div><b>Empowering Businesses. Enabling Success.</b></div>
<div></div><div>At Visual Edge IT, we help organizations nationwide harness the power of technology to work smarter, stay secure, and grow stronger. From managed IT services and cybersecurity to print solutions and document workflow, we deliver innovative, customized strategies that give our clients the edge in an ever-changing business landscape. Our nationwide network combines the personalized service of local teams with the strength and resources of a national leader&mdash;ensuring that every client gets both technology that works and people who care.</div>
<div></div><div>With more than two decades of experience and a team of skilled technology professionals, we pride ourselves on building partnerships that go beyond service contracts. When you join Visual Edge IT, you become part of a collaborative, solutions-driven culture where your expertise helps shape the future for businesses across the country. Together, we don&rsquo;t just solve technology challenges&mdash;we create opportunities for success.</div>
<div></div><div><b><i>Job Summary:</i></b></div>
<div><p><b>Search is evolving&mdash;and we&rsquo;re looking for someone bold enough to evolve with it.</b></p>
<p>At Visual Edge IT, we&rsquo;re looking for a <b>Digital Marketing Strategist (Search &amp; AI)</b> to define how our brand shows up in the next era of discovery. This role goes far beyond traditional SEO. You&rsquo;ll blend deep search expertise with a passion for emerging AI technologies to ensure our brand isn&rsquo;t just visible&mdash;it&rsquo;s the definitive answer wherever users are asking questions, from Google to generative AI platforms.</p>
<p>This is your opportunity to shape the future of organic growth and lead the way in how humans and machines discover trusted information.</p>
</div>
<div><b><i>Roles and Responsibilities</i></b></div>
<ul><li>Own and execute a comprehensive SEO and AEO (Answer Engine Optimization) roadmap that drives organic visibility, traffic, and engagement across digital channels.</li>
<li>Conduct in-depth technical SEO audits, including crawl analysis, log file reviews, and Core Web Vitals assessments, identifying issues and managing remediation efforts with development teams.</li>
<li>Optimize website architecture and internal linking to improve crawl efficiency, indexability, and overall site performance.</li>
<li>Develop and implement structured data (JSON-LD Schema.org markup) to enhance eligibility for featured snippets, knowledge panels, and AI parsing.</li>
<li>Partner with content creators to design &ldquo;answer-first&rdquo; content strategies that position our resources as authoritative responses for both search engines and AI chatbots.</li>
<li>Continuously analyze performance data using tools like Google Search Console, SEMrush, and GA4 to identify trends, opportunities, and actionable insights.</li>
<li>Build and maintain dashboards that clearly communicate organic performance metrics and their business impact to stakeholders.</li>
<li>Monitor search engine algorithm changes and AI search platform updates (Google SGE, Bing AI, etc.), adjusting strategies to stay ahead of competitors.</li>
<li>Experiment with emerging AI-driven discovery channels, testing how generative AI surfaces and ranks information to inform future optimizations.</li>
<li>Collaborate cross-functionally with developers, designers, and marketing leads to ensure SEO and AI-readiness are baked into every digital initiative.</li>
</ul><div><b><i>Required Skills / Experience</i></b></div>
<ul><li>Minimum of 4 years in a technical or strategic SEO role, with demonstrated success driving measurable organic growth.</li>
<li>A bachelor&rsquo;s degree in marketing, computer science, communications, or a related field&mdash;or equivalent hands-on experience that demonstrates mastery in this space.</li>
<li>Expertise with key SEO tools, including Google Search Console, Screaming Frog, Ahrefs, SEMrush, or similar platforms.</li>
<li>Proven ability to architect and deploy structured data markup for rich results and enhanced visibility.</li>
<li>Strong understanding of HTML, CSS, JavaScript, and how these technologies impact SEO performance.</li>
<li>Ability to analyze and interpret large datasets to translate findings into actionable marketing strategies.</li>
<li>Deep curiosity about the evolving relationship between AI and search, with ideas or experience optimizing for AI-driven platforms.</li>
<li>Experience building dashboards or reporting systems that connect organic metrics to conversion and ROI outcomes.</li>
<li>Excellent communication skills and the ability to work fluidly between technical teams and creative marketing teams.</li>
</ul><div><b><i>At Visual Edge IT, we are proud to provide:</i></b></div>
<div></div><div><b>Work-Life Balance</b><br>
Visual Edge IT promotes a healthy work-life balance for employees by offering competitive pay, PTO, and nine paid holidays per year. We are always reviewing and finding new ways to support our employees&rsquo; unique needs.</div>
<div><br>
<b>Career Path</b><br>
We encourage growth from within Visual Edge IT. We seek outside candidates who are driven that we can nurture along a career path and we hire/promote internally. We also have opportunities to develop talent through training programs.</div>
<div><br>
<b>Insurance Benefits</b><br>
We offer multiple plans to choose from to fit your individual needs. We offer medical, HSA, dental, vision, short-term disability, long-term disability, voluntary life insurance, employee assistance program, and wellness programs. We provide all of our employees a $50k life insurance policy at no cost to our team members.</div>
<div><br>
<b>401(k)</b><br>
Visual Edge gives employees access to a 401k program and offers an employer match benefit. Visual Edge IT will match 100% of an employee&rsquo;s contribution up to the first 3% and will provide an additional 50% match on the next 2% of the employee contribution.</div>
<div></div><div><b>An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.</b></div></div>

Digital Marketing Strategist (Search & AI)

Summa Health

<div></div><div><div><b>Full-time / 40 hours per week / Hybrid Schedule
</b></div><div><b>Location: 1077 Gorge Blvd, Akron, OH 44310<br>
</b></div><div></div><br>
<div>Summa Health System is recognized as one of the region&rsquo;s top employers by a number of third party organizations, including NorthCoast 99. Exceptional candidates gravitate to Summa because of its culture, passion for delivering excellent service to our patients and families commitment to our philosophy of servant leadership, collegial working relationships at every level of the organization and competitive pay and benefits.<br>
</div><div></div><div><b>Summary:
</b><br>
Plans, develops, implements, and manages strategies for Summa Health and SummaCare's social media accounts. Analyzes engagement data, identifies trends in customer interactions, creates and manages a comprehensive social media content calendar, develops marketing strategies, increases social media engagement, and builds and moderates social media communities. Additionally, oversees paid advertising campaigns across multiple platforms (e.g., Meta, LinkedIn, Twitter, TikTok, etc.), monitors brand reputation, manages crises and negative feedback, and collaborates with various teams to ensure consistent and impactful messaging.
<br>
<br>
<b>Minimum Qualifications:
</b><br>
<br>
1. Formal Education Required:
<br>
a. Bachelor's degree in Marketing, Communications, or related field.
<br>
<br>
2. Experience &amp; Training Required:
<br>
a. Three (3) years of experience in leading and managing a corporate social media program, including strategy development, content creation, community engagement, and performance analysis.
<br>
b. Experience with platforms like Hootsuite, Sprout Social, or others.
<br>
c. Excellent communication and writing skills.
<br>
d. Familiarity with design tools like Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro) or Canva.
<br>
e. Ability to work collaboratively with other team members.
<br>
f. Experience managing campaigns on Meta Ads Manager, LinkedIn Ads, Twitter Ads, TikTok Ads, etc.
<br>
g. Strong Analytics Skills: Experience using Google Analytics, Facebook Insights, and other social media analytics tools.
<br>
h. Experience with social listening tools for monitoring brand reputation.
<br>
i. SEO knowledge for optimizing content reach and discoverability.
<br>
j. Content creation experience including developing graphics, videos, and written content.
<br>
k. Analytical reporting skills for creating performance reports and presenting findings to leadership.
<br>
<br>
3. Other Skills, Competencies and Qualifications:
<br>
a. Creativity &amp; Innovation: Ability to create engaging and original content tailored to various platforms.
<br>
b. Project Management Skills: Strong organizational skills to manage multiple projects and campaigns simultaneously.
<br>
c. Up-to-date with Trends: Knowledge of the latest social media trends, platform updates, and emerging technologies.
<br>
d. Brand Voice Maintenance: Ability to maintain and enhance the brand&rsquo;s voice and style across all channels.
<br>
e. Data-Driven Mindset: Skill in using analytics to drive decisions and improve content performance.
<br>
f. Ability to effectively interact with populations of patients/customers with an understanding of their needs for self-respect and dignity
<br>
<br>
4. Level of Physical Demands:
<br>
a. Primarily sedentary work; occasional light lifting
<br>
b. Ability to visit various locations for content creation, including capturing photos and videos as needed.<br>
<br>
</div><div></div><p>Equal Opportunity Employer/Veterans/Disabled<br>
</p><div></div>$28.10/hr - $42.15/hr
<p>The salary range on this job posting/advertising is base salary exclusive of any bonuses or differentials. Many factors, such as years of relevant experience and geographical location are considered when determining the starting rate of pay. We believe in the importance of pay equity and consider internal equity of our current team members when determining offers. Please keep in mind that the range that is listed is the full base salary range. Hiring at the maximum of the range would not be typical.
</p><p>Summa Health offers a competitive and comprehensive benefits program to include medical, dental, vision, life, paid time off as well as many other benefits.
</p><ul><li>Basic Life and Accidental Death &amp; Dismemberment (AD&amp;D)
</li><li>Supplemental Life and AD&amp;D
</li><li>Dependent Life Insurance
</li><li>Short-Term and Long-Term Disability
</li><li>Accident Insurance, Hospital Indemnity, and Critical Illness
</li><li>Retirement Savings Plan
</li><li>Flexible Spending Accounts &ndash; Healthcare and Dependent Care
</li><li>Employee Assistance Program (EAP)
</li><li>Identity Theft Protection
</li><li>Pet Insurance
</li><li>Education Assistance
</li><li>Daily Pay</li></ul></div>

Digital Marketing Strategist - Social Media

Printify

<div><div><p>Group: Office</p>
<p><b>Location: </b>OH, Cincinnati (Snow Commerce)</p></div><br>
<div><div><div><p><b>About Snow Commerce</b><br>
<br>
Snow Commerce is a leading provider of ecommerce strategy, design, and digital marketing, helping some of the world&rsquo;s most exciting brands succeed online. Our partners include Paramount, Netflix, Bauerfeind, NBCUniversal, Warner Bros., and more. Learn more at snowcommerce.com.</p><p></p><p><b>
The Role</b></p><p></p><p>
The Digital Marketing Strategist will be responsible for developing marketing strategy and execution to drive eCommerce sales for a variety of clients in various industries, including fan merchandise. This is an exciting opportunity to work with some of the biggest brands in the entertainment, sports and gaming industries while driving the fan experience.
</p><p></p><p><b>Responsibilities:</b></p><div><ul><li><p>
Develop strategies and implement campaigns on paid channels such as Google Ads, Amazon Seller Central, Facebook ads manager, TikTok, Reddit affiliate marketing, and other paid channels as needed.</p></li><li><p>
Optimize paid marketing campaigns for performance across channels. Optimizations include keyword selection, bid strategies, social media audiences and creative, affiliate relationships and more.</p></li><li><p>
Develop and maintain profitable paid marketing programs driving an optimal return on advertising spend.</p></li><li><p>
Develop an understanding of and leverage Snow Commerce&rsquo;s proprietary budget management platform to ensure all campaigns meet their budget and performance targets.</p></li><li><p>
Develop incremental budget recommendations using historical data or trend analysis complete with expected results.</p></li><li><p>
Monitor organic search ranking across assigned clients and make SEO recommendations as needed. Ensure new sites are optimized at site launch.</p></li><li><p>
Determine the most effective marketing mix to drive the most revenue for each client.</p></li><li><p>
Monitor analytics and produce monthly, quarterly and ad hoc reports as needed that draw actionable insights from data. The Digital Marketing Strategist will be responsible for presenting these reports to clients while also fielding questions about the results.</p></li><li><p>
Leverage data from multiple data sources, including ad platforms, Google Analytics, Shopify, etc. to understand the customer journey and make strategic recommendations for constant improvement.</p></li><li><p>
Constantly improve understanding of digital marketing (search, social, email, Amazon, etc.) through continuous research and training on a weekly basis; maintain an ongoing understanding of industry changes (such as iOS15, new Google campaign types, etc.), standards and best practices and implement these changes in your day-to-day work and to effectively communicate these changes to clients and the internal team.</p></li><li><p>
Work closely with teammates and clients, establishing strong communication practices. The ideal candidate takes initiative and does not wait to be told what to do.</p></li></ul><p></p><p><b>
Qualifications:</b></p><div><ul><li><p>
BA/BSc in Marketing or related field.</p></li><li><p>
Self-starter with the ability to self-teach if necessary.</p></li><li><p>
Proficiency with analytic tools such as Google Analytics.</p></li><li><p>
Team player with excellent communication skills.</p></li><li><p>
Ability to maintain excellent colleague and client relationships.
</p></li><li><p>Ecommerce experience is a plus.
</p></li><li><p>Agency experience is a plus.</p></li></ul><p></p><p><b>
What We Offer:</b></p><ul><li><p>
Energetic, collaborative work environment in Over-the-Rhine.</p></li><li><p>
Competitive pay and benefits: health, dental, vision, and life insurance.</p></li><li><p>
Unlimited PTO.</p></li><li><p>
401k with company match.</p></li><li><p>
Personal and professional development opportunities.</p></li><li><p>
A fast-paced eCommerce retail environment where you can learn and grow while working with major brands.</p></li></ul></div></div><p></p><p>
In <b>June 2023</b>, Snow Commerce was <b>acquired by Printful</b>, enhancing its vertical integration in on-demand manufacturing and global fulfillment capabilities.</p><p></p><p>
Interested in the role, but don&rsquo;t think this is the right fit for you? Feel free to share it with friends and check out other open positions at Printful. We&rsquo;re always looking for creative and driven minds to join our ever-growing team!</p><p><b><br>
AAP/EEO Statement</b></p><p><br>
Printful provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Printful complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.</p><p></p><p>
Printful expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Printful&rsquo;s employees to perform their job duties may result in discipline up to and including discharge.</p></div></div></div></div>

Digital Marketing Strategist (Hybrid | Over-the-Rhine, Cincinnati, OH)

Printful

<div><div>About Snow Commerce<br>
<br>
Snow Commerce is a leading provider of ecommerce strategy, design, and digital marketing, helping some of the world&rsquo;s most exciting brands succeed online. Our partners include Paramount, Netflix, Bauerfeind, NBCUniversal, Warner Bros., and more. Learn more at <div>snowcommerce.com</div>.</div><div></div><div>
The Role</div><div></div><div>
The Digital Marketing Strategist will be responsible for developing marketing strategy and execution to drive eCommerce sales for a variety of clients in various industries, including fan merchandise. This is an exciting opportunity to work with some of the biggest brands in the entertainment, sports and gaming industries while driving the fan experience.</div><div></div><div>
Responsibilities:</div><div><ul><li><div>
Develop strategies and implement campaigns on paid channels such as Google Ads, Amazon Seller Central, Facebook ads manager, TikTok, Reddit affiliate marketing, and other paid channels as needed.</div></li><li><div>
Optimize paid marketing campaigns for performance across channels. Optimizations include keyword selection, bid strategies, social media audiences and creative, affiliate relationships and more.</div></li><li><div>
Develop and maintain profitable paid marketing programs driving an optimal return on advertising spend.</div></li><li><div>
Develop an understanding of and leverage Snow Commerce&rsquo;s proprietary budget management platform to ensure all campaigns meet their budget and performance targets.</div></li><li><div>
Develop incremental budget recommendations using historical data or trend analysis complete with expected results.</div></li><li><div>
Monitor organic search ranking across assigned clients and make SEO recommendations as needed. Ensure new sites are optimized at site launch.</div></li><li><div>
Determine the most effective marketing mix to drive the most revenue for each client.</div></li><li><div>
Monitor analytics and produce monthly, quarterly and ad hoc reports as needed that draw actionable insights from data. The Digital Marketing Strategist will be responsible for presenting these reports to clients while also fielding questions about the results.</div></li><li><div>
Leverage data from multiple data sources, including ad platforms, Google Analytics, Shopify, etc. to understand the customer journey and make strategic recommendations for constant improvement.</div></li><li><div>
Constantly improve understanding of digital marketing (search, social, email, Amazon, etc.) through continuous research and training on a weekly basis; maintain an ongoing understanding of industry changes (such as iOS15, new Google campaign types, etc.), standards and best practices and implement these changes in your day-to-day work and to effectively communicate these changes to clients and the internal team.</div></li><li><div>
Work closely with teammates and clients, establishing strong communication practices. The ideal candidate takes initiative and does not wait to be told what to do.</div></li></ul><div></div><div>
Qualifications:</div><div><ul><li><div>
BA/BSc in Marketing or related field.</div></li><li><div>
Self-starter with the ability to self-teach if necessary.</div></li><li><div>
Proficiency with analytic tools such as Google Analytics.</div></li><li><div>
Team player with excellent communication skills.</div></li><li><div>
Ability to maintain excellent colleague and client relationships.</div></li><li><div>
Ecommerce experience is a plus.</div></li><li><div>
Agency experience is a plus.</div></li></ul><div></div><div>
What We Offer:</div><ul><li><div>
Energetic, collaborative work environment in Over-the-Rhine.</div></li><li><div>
Competitive pay and benefits: health, dental, vision, and life insurance.</div></li><li><div>
Unlimited PTO.</div></li><li><div>
401k with company match.</div></li><li><div>
Personal and professional development opportunities.</div></li><li><div>
A fast-paced eCommerce retail environment where you can learn and grow while working with major brands.</div></li></ul></div></div><div></div><div>
In June 2023, Snow Commerce was acquired by Printful, enhancing its vertical integration in on-demand manufacturing and global fulfillment capabilities.</div><div></div><div>
Interested in the role, but don&rsquo;t think this is the right fit for you? Feel free to share it with friends and check out other <div>open positions at Printful</div>. We&rsquo;re always looking for creative and driven minds to join our ever-growing team!</div><div><br>
AAP/EEO Statement</div><div><br>
Printful provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Printful complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.</div><div></div><div>
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Cox Media Group

<div><p><b>Location: GA-Atlanta</b></p><p><b>
Job Title: Digital Media Strategist (Atlanta Radio)</b></p><p></p><div><div><div><h2 class="jobSectionHeader"><b><br>
Position Overview</b></h2></div><div><p>
The Digital Media Strategist will work with CMG sales team members to grow digital revenue by accompanying the sales team in the field or virtually to conduct customer needs analysis and present client facing solutions. The Digital Media Strategist must understand all CMG Local Solutions digital product offerings and how to leverage them to meet the client's strategic objectives. Proficiency and expertise are required in digital advertising products; targeted display, digital video (OTT, streaming, long-form, and short-form), digital audio, sponsorships &amp; premium advertising units, SEM, SEO/CRO, website development, paid social, and lead generation. The Digital Media Strategist must be analytical, organized, solution minded, consultative and customer centric. We are looking to expand our team with smart, digitally savvy individuals with an insatiable appetite to learn and make an impact. Join a company that provides opportunity, training, and an innovative environment.</p><p></p><p><br>
In this role, you will work in collaboration with our local market sales team and CMG Local Solutions team members to protect and grow the digital investments of our existing clients and secure new revenue from non-advertisers. The Digital Media Strategist will attend client-facing meetings to uncover client&rsquo;s marketing goals, then develop, present, and propose digital media strategies and tactics directly to the clients with our sales team.</p></div></div><div><div><h2 class="jobSectionHeader"><b>
Essential Duties and Responsibilities</b></h2></div><div><ul><li>
Attending client needs assessment meetings with sales team to uncover client&rsquo;s goals.</li><li>
Build strategic recommendations and proposals that align with clients&rsquo; goals.</li><li>
Present digital recommendations and strategies with our local market sales team to clients.</li><li>
Meet regularly with our local market sales team and management to identify and pursue most opportunistic growth accounts, prospects, and opportunities.</li><li>
Complete appropriate insertion order details for all digital campaigns that are sold.</li><li>
Partner with CMG Local Solutions campaign operations team members to monitor performance of campaigns, identify upsell opportunities, and make assessments.</li><li>
Consult and educate Account Executives and clients on the ever-changing digital media environment and on CMG Local Solutions&rsquo; suite of digital marketing products.</li><li>
Collaborate regularly with CMG Local Solutions team members, including sales &amp; marketing, product marketing, campaign operations, performance management, and digital marketing analysts.</li></ul></div></div><div><div><h2 class="jobSectionHeader"><b>
Minimum Qualifications</b></h2></div><div><ul><li>
Results oriented individual who strategically pursues business with energy and drive.</li><li>
The ability to execute sales tactics, implement marketing strategies and deliver effective sales presentations with passion, and consistently asks for the business.</li><li>
Subject matter expertise is required in the digital advertising ecosystem including programmatic buying, supply and demand-side platforms, customer attribution, and in the latest industry trends</li><li>
Tech-savvy with solid computer skills is a must</li><li>
Must be available for occasional overnight travel as required</li><li>
Valid US driver&rsquo;s license and clean driving record with reliable transportation</li></ul></div></div><div><div><h2 class="jobSectionHeader"><b>
Preferred Qualifications</b></h2></div><div><ul><li>
Bachelor&rsquo;s Degree preferred</li><li>
Previous outside sales experience preferred, but candidates with a strong competitive drive are encouraged to apply.</li></ul></div></div></div><p><b>
About Cox Media Group</b><br>
CMG Media Corporation (d/b/a Cox Media Group) is an industry-leading media company with unparalleled brands, award-winning content, and exceptional team members. CMG provides valuable local and national journalism and entertainment content to the people and communities it serves. The company's businesses encompass 14 high-quality, market-leading television brands in 9 markets; 45 top-performing radio stations delivering multiple genres of content in 9 markets; and numerous streaming and digital platforms. CMG's TV portfolio includes multiple primary affiliates of ABC, CBS, FOX, NBC, Telemundo and MyNetworkTV, as well as several valuable news and independent stations. For more information about CMG, visit <b>www.coxmediagroup.com</b></p><p>
Req #: 1805 #LI-Onsite</p></div>

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