digital media strategist

Ultradyne USA

<div>THE COMPANY: General Manufacturing designs and manufactures Ultradyne products. We proudly manufacturer all of our products and accessories in the USA with headquarters located in Columbia, MO. All of our products are engineered using a scientific approach which is reflected in the high quality of our designs. Every design contains unique features maximizing performance to provide our customers with the best experience possible.

THE DIGITAL CONTENT STRATEGIST POSITION: This position is a dynamic, hands-on role focused on driving the company's marketing and product presentation efforts across multiple channels. It combines creative content development, digital marketing strategy, and product launch execution, while also overseeing interns and collaborating with external partners. The role plays a key part in shaping brand presence through social media, web design, and advertising, while ensuring all product-related content&mdash;from visuals to technical details&mdash;is accurate, compelling, and aligned with company goals.

DIGITAL CONTENT STRATEGIST RESPONSIBILITIES:
<ul>
<li>Develop and produce engaging, informational content focused on company products and industry topics for YouTube and other social media platforms.</li>
<li>Collaborate with third-party content creators and influencers to coordinate product promotion and plan effective marketing campaigns.</li>
<li>Capture high-quality product photography for use across social media, digital advertising, and website listings.</li>
<li>Design and execute email marketing campaigns, including promotional graphics and messaging for the company's subscriber base.</li>
<li>Plan, coordinate, and optimize digital advertising campaigns across platforms such as Meta and Google.</li>
<li>Execute new product launches by creating and organizing key assets, including product descriptions, photography, instructional videos, web page layouts, and technical specifications.</li>
<li>Design and maintain website front-end functionality with a focus on user experience (UI/UX) and visual appeal.</li>
<li>Implement SEO strategies through blog content, keyword optimization, and ongoing website improvements.</li>
<li>Maintain and update the company's product catalog, ensuring accuracy and completeness for all listings.</li>
<li>Design product packaging and labeling for both new and existing product lines.</li>
</ul>
DIGITAL CONTENT STRATEGIST QUALIFICATIONS:
<ul>
<li>REQUIRED; Bachelor's degree in marketing, advertising, digital marketing, or related field</li>
<li>REQUIRED; Experience in digital marketing, content creation, or a related field</li>
<li>PREFERRED; Knowledge of firearm accessories</li>
<li>Proficiency in design tools (e.g., Adobe Creative Suite) and basic photography/video editing</li>
<li>Marketing awareness and the ability to represent a brand effectively</li>
<li>Strong organizational skills with the ability to manage multiple projects and deadlines</li>
<li>Familiarity with social media platforms, paid advertising (Meta/Google), and SEO principles</li></ul></div>

Digital Content Strategist

ARRAK CONSULTING SMC PRIVATE LIMITED

We&rsquo;re looking for a creative and results-driven Digital Strategist with experience in lifestyle and fashion brands. The ideal candidate should understand how to grow brand awareness, improve engagement, and support business goals through effective digital strategies.What We&rsquo;re Looking For&middot; 2+ years of experience in digital marketing or strategy&middot; Background in lifestyle and fashion brands&middot; Good understanding of social media, SEO, email marketing, and paid ads&middot; Ability to plan and manage digital campaigns&middot; Basic knowledge of website performance and customer behavior&middot; Strong communication and coordination skills&middot; Analytical mindset with focus on resultsKey Responsibilities&middot; Plan and execute digital strategies&middot; Manage campaigns across social, email, SEO, and paid media&middot; Track performance and improve campaigns&middot; Support brand awareness and lead generation&middot; Work closely with content, design, and marketing teams&middot; Monitor traffic, engagement, and conversionsSkills &amp; Qualifications&middot; Knowledge of digital marketing tools and platforms&middot; Good analytical and reporting skills&middot; Ability to handle multiple tasks and deadlines&middot; Creative, practical, and team-orientedJob Type: Full-timePay: Rs100,000.00 - Rs150,000.00 per monthWork Location: In person

Digital Strategist

&lt;Job Overview&gt; Are you passionate about shaping compelling social narratives and driving brand engagement across digital platforms? We&rsquo;re seeking a dynamic and innovative Social Media Strategist to craft impactful strategies that elevate our online presence. In this role, you will harness your creativity, analytical skills, and digital marketing expertise to develop engaging content, optimize campaigns, and foster meaningful relationships with our audience. Join us to lead the charge in transforming social media channels into powerful tools for brand growth and community building!&lt;Responsibilities&gt;<ul><li>Develop comprehensive social media strategies aligned with brand goals, target audiences, and industry trends to maximize reach and engagement.</li><li>Create, curate, and manage high-quality content across multiple platforms including Facebook, Instagram, Twitter, LinkedIn, and more, ensuring consistency in branding and messaging.</li><li>Utilize social listening tools to monitor conversations, gather insights on audience preferences, and identify emerging trends or potential issues.</li><li>Manage social media advertising campaigns using platforms like Facebook Advertising and Hootsuite to boost visibility and achieve marketing objectives.</li><li>Design eye-catching graphics and multimedia content using Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite to enhance visual storytelling.</li><li>Analyze web analytics and social media metrics through tools like Google Analytics to measure campaign performance and inform future strategies.</li><li>Engage with followers by responding promptly to comments, messages, and reviews; foster positive relationships that strengthen brand loyalty.</li><li>Collaborate with cross-functional teams including PR, marketing, and sales to ensure cohesive branding across all channels.</li><li>Stay current with industry best practices in SEO, digital marketing, video editing, photography, and e-commerce to keep our social media presence innovative and effective.</li></ul>&lt;Requirements&gt;<ul><li>Proven experience in social media management or digital marketing roles with a strong portfolio of successful campaigns.</li><li>Proficiency in social media management tools such as Buffer or Hootsuite for scheduling and analytics.</li><li>Skilled in graphic design software including Adobe Photoshop and Adobe Illustrator; experience with video editing is a plus.</li><li>Deep understanding of SEO principles, keyword research, web analytics, and social listening techniques.</li><li>Knowledge of Facebook Advertising platform for creating targeted ad campaigns that drive results.</li><li>Excellent proofreading skills with an eye for detail in content creation and branding consistency.</li><li>Strong relationship management abilities to engage audiences authentically across diverse platforms.</li><li>Ability to adapt quickly in a fast-paced environment while managing multiple projects simultaneously.</li><li>A passion for digital marketing trends such as influencer collaborations, branding strategies, and e-commerce integrations. Join us as a Social Media Strategist where your creativity fuels our brand&rsquo;s voice! Bring your expertise to life by crafting engaging stories that resonate globally while leveraging cutting-edge tools to measure success. We&rsquo;re committed to empowering our team members through continuous learning opportunities&mdash;helping you grow professionally while making a tangible impact on our community!</li></ul>Benefits:<ul><li>Flexible schedule</li></ul>Work Location: Remote

Social Media Strategist

America's Home Place, Inc.

Video StrategistAmerica's Home Place | Gainesville, GA | Full-Time SalariedJob Description:America's Home Place, a trusted on-your-lot custom home builder, is looking for a creative and motivated Video Strategist to join our marketing team. This role sits at the intersection of creative storytelling and video production for marketing. This position is ideal for someone early in their career who is eager to grow, experiment with ideas, and develop strong skills across both production and marketing.Key Responsibilities:<ul><li>Edit and produce video content for social media, marketing campaigns, internal training, and advertising</li><li>Help coordinate pre-production and logistics for shoots</li><li>Assist with on-set filming &mdash; lighting setup, audio monitoring, and B-roll capture</li><li>Brainstorm and help to develop concepts for brand storytelling, customer testimonials, and ad campaigns</li><li>Help shape content strategy across social media and video platforms</li><li>Coordinate with regional videographers and assist in maintaining project timelines</li><li>Occasional travel to filming locations (approx. once every 3&ndash;4 months)</li></ul>Experience with DaVinci Resolve is preferred, but experience with Adobe Premiere or other professional editing software is acceptable.We&rsquo;re looking for someone who is:<ul><li>Creative and excited about storytelling and marketing</li><li>Curious and eager to experiment with new content ideas</li><li>Organized and able to manage multiple projects</li><li>Passionate about video, branding, and digital content</li><li>Comfortable learning new technical skills and production tools</li><li>A self-starter who enjoys taking initiative</li><li>Familiar with social media platforms and emerging content trends</li><li>Coachable and eager to grow professionally</li></ul>Experience Requirements<ul><li>1&ndash;3 years of experience in video production, marketing, content creation, or a related field preferred</li><li>Familiarity with professional video editing software (DaVinci Resolve preferred, Premiere acceptable)</li><li>Basic understanding of social media platforms and digital content strategy</li><li>Experience with video production or filming is a plus, but not required. However, willing to be on-set and support post-production efforts is required</li><li>Willingness and ability to travel. Occasional travel may be required for video production projects, typically one trip every 3&ndash;4 months.</li></ul>Compensation &amp; Benefits:Salary: $40,000 &ndash; $55,000Full-Time, 8-hour shift401(k)Health, Dental &amp; Vision InsurancePaid Time OffLocation:In-person position based in Gainesville, GAApplicants must be able to commute or relocate prior to starting.Benefits:<ul><li>Dental insurance</li><li>Health insurance</li><li>Paid time off</li><li>Vision insurance</li></ul>Work Location: In person

Video Strategist

AKVATEQ

Company OverviewAKVATEQ is a dynamic and innovative company committed to delivering cutting-edge solutions in the technology sector. We pride ourselves on fostering a collaborative and inclusive work environment that encourages creativity and growth.Job TitleDigital Advertising &amp; Growth Marketing StrategistLocationKarachi, PakistanYears of Experience3+ yearsAbout the Role: We are seeking a results-driven Digital Advertising &amp; Growth Marketing Strategist to lead our advertising initiatives and drive scalable growth across digital platforms. The ideal candidate has extensive experience running paid campaigns on various ad platforms (Google, Meta, LinkedIn, etc.), developing full-funnel marketing strategies, and using data to make informed decisions that boost ROI and customer acquisition.Job Responsibilities:<ul><li>Plan, execute, and optimize paid media campaigns across platforms including Google Ads, Facebook/Instagram Ads, LinkedIn Ads, and more.</li><li>Develop and implement a comprehensive marketing strategy focused on customer acquisition, retention, and brand growth.</li><li>Analyze performance metrics, generate insights, and optimize campaigns for maximum impact and efficiency.</li><li>Collaborate with creative, content, and product teams to ensure alignment between messaging and marketing goals.</li><li>Conduct A/B testing on creatives, audiences, and landing pages to continually improve performance.</li><li>Manage budgets across campaigns, ensuring efficient allocation and maximum ROI.</li><li>Stay ahead of digital advertising trends, platform updates, and industry best practices.</li></ul>Qualifications:<ul><li>3+ years of hands-on experience managing paid advertising campaigns across multiple platforms.</li><li>Proven track record of building and scaling growth strategies that deliver measurable business results.</li><li>Strong analytical skills with experience using tools like Google Analytics, Meta Business Suite, or other attribution and tracking platforms.</li><li>Excellent understanding of customer funnels, conversion rate optimization, and performance marketing tactics.</li><li>Strong communication skills and the ability to work cross-functionally in a collaborative environment.</li><li>Experience in a growth-focused or startup environment is a plus.</li></ul>Preferred:<ul><li>Certification in Google Ads, Facebook Blueprint, or similar platforms.</li><li>Experience with marketing automation tools and CRM systems.</li></ul>What We Offer:<ul><li>Competitive salary and benefits package.</li><li>A collaborative, fast-paced team environment.</li><li>Opportunities for career growth and professional development.</li><li>The chance to make a tangible impact on the growth of a dynamic company.</li></ul>Job Type: Full-timeApplication Question(s):<ul><li>How many years of experience do you have in Digital Advertising &amp; Growth Marketing?</li></ul>Work Location: In person

Digital Advertising & Growth Marketing Strategist

Grand Casino MN

<div><h2 class="jobSectionHeader">It's fun to work in a company where people truly BELIEVE in what they're doing!</h2><h2 class="jobSectionHeader">
We're committed to bringing passion and customer focus to the business.</h2>
For current employees of Mille Lacs Corporate Venture and its subsidiaries, please login to Workday and visit the Jobs Hub for internal career opportunities.
Grand Casino Hinckley
Social Media Strategist 
DEPARTMENT:
Advertising
REPORTS TO:
Marketing Strategy Manager
Capture the Moment and Turn it Into Something Worth Sharing
This position calls for a creative, outgoing, forward-thinking, and organized individual. The Social Media Strategist is responsible for managing the Grand Casino social channels and creating a social strategy that aligns with brand strategy and tone while communicating with followers. This role is also responsible for creating, capturing, and posting content, managing the creation of content calendars, influencer coordination, live social coverage of events, and crafting monthly performance reports. Applicants must be able to work a Tuesday&ndash;Saturday schedule as the standard workweek, with flexibility to work Sundays or Mondays as programming requires. This role also requires availability for nights, weekends, and business-critical holidays such as New Year's Eve, Memorial Day, July 4th, and Labor Day. This is not a traditional Monday&ndash;Friday position and is best suited for someone who enjoys being part of the action and creating engaging content for live events, promotions, and entertainment.
The position will handle daily management of Facebook, X, Instagram, TikTok, YouTube, etc., and build brand loyalty by delivering interactive, organic content and encouraging engagement via likes, comments, reshares, and tags. In addition, the Social Media Strategist will assist with property digital efforts, including property signage, email, website, mobile app, and more.
What You Get to Do<ul><li>
Manage Grand Casino social pages and profiles, including social monitoring outside traditional work hours.</li><li>
Build and execute our social media strategy through research, benchmarking, messaging, and audience identification.</li><li>
Write, develop, and strategize online content production and scheduling.</li><li>
Generate, edit, publish, and share content that drives and maximizes daily positive engagement.</li><li>
Assist with crisis management and communications by working closely with necessary departments (risk, security, public relations, etc.).</li><li>
Build meaningful connections and encourage loyalty through proper dialogue and messaging.</li><li>
Moderate user-generated content and messages in accordance with company and community policies.</li><li>
Create and implement a social media marketing plan and content calendar.</li><li>
Collaborate with other departments to manage company reputation, coordinate promotions, and increase consumer reach.</li><li>
Track and analyze analytics reports to gain insight into traffic, demographics, and effectiveness; utilize this information to positively affect future outcomes.</li><li>
Develop and create monthly reporting to be shared with internal team members, to include analytics and competitor research.</li><li>
Works with departments to answer all questions/issues on social channels in a clear and timely manner, and to ensure accurate promotion of department/property content and information.</li><li>
Develop and enforce social media guidelines and/or best practices to be shared internally.</li><li>
Stay current with social media trends and best practices.</li><li>
Writing, developing, recording, and editing videos for use online.</li><li>
Be a featured face in the content! Represent Grand Casino on social channels through on-camera video features.</li><li>
Assists in performing regular updates to Grand Casino website.</li><li>
Assist in the creation and scheduling of digital assets and signage, as necessary.</li><li>
Assist in developing interactive email content to be sent to the consumer database.</li><li>
Other duties that are related to this role.</li></ul>
What We Look for in a Person<ul><li>
Serves and develops others by building relationships.</li><li>
Fosters an inclusive workplace where inclusion and individual differences are valued.</li><li>
Collaborates across boundaries to achieve common goals.</li><li>
Aligns organizational objectives and practices with Mille Lacs Band traditions or interests as appropriate.</li><li>
Sets direction and influences others to translate vision into action.</li><li>
Demonstrates drive and initiative for continued personal and professional growth.</li></ul>
What We Offer You<ul><li>
We have a fun, energetic personality and are adventurous, creative, and open-minded.</li><li>
We strive to lead through our seven (7) values in all that we do. (Wisdom, Love, Respect, Truth, Humility, Bravery, and Honesty)</li><li>
Our foundation of Servant Leadership is a philosophy that embodies and fosters empowerment, decision-making, and engagement across all levels of the organization.</li><li>
We are a career accelerator, which means developing our Associates is one of our main priorities.</li><li>
We provide a space for Associates and others to bring who they are to work and impart a sense of purpose.</li><li>
A variety of competitively priced health benefits and supplemental insurances, parental leave, 401k, tuition reimbursement, birthday, and anniversary gifts.</li></ul>
What Qualifies You<ul><li>
High school diploma, general education degree (GED, or ability to pass basic skills assessment.)</li><li>
Or successful completion of a related company-approved developmental placement program.</li><li>
Bachelor's degree in marketing, communication, or a related field. Or comparable years of experience in digital marketing and social media.</li><li>
Strong familiarity with the business applications of social media platforms (Facebook, X, Instagram, TikTok, YouTube, LinkedIn, etc.).</li><li>
Two (2) years of documented experience and demonstrated ability leading social media programs for a company that uses this media extensively are required.</li><li>
Two (2) years of demonstrated ability in developing and implementing social strategies that have consistently met or exceeded planned objectives required.</li><li>
Two (2) years of knowledge of and fluency in PowerPoint, Sprout Social (or another social management tool), Salesforce Marketing Cloud, Canva Pro, and Adobe Product Suite preferred.</li><li>
Understanding of social media metrics; able to interpret the results and take action to increase the effectiveness of social media campaigns, preferred.</li><li>
Must be able to secure a license from the Gaming Regulatory Authority (GRA).</li><li>
Responsible for following all relevant Detailed Gaming Regulations (DGR&rsquo;s).</li><li>
Mille Lacs Band Member and American Indian preference will be exercised in the hiring process.</li></ul></div>

Social Media Strategist $60,000-$99,000/annaully

University of Minnesota

<div><div>Required Qualifications:</div><ul><li>
BA/BS degree in communications, journalism, marketing, or a related field plus at least 4 years of full-time relevant work experience.</li><li>
Experience with mass email systems, such as SMC, Constant Contact, Mail Chimp, etc.</li><li>
Understanding of and ability to create and use email data extensions.</li><li>
Proficiency building/deploying complex email campaigns, testing quality assurance, and reporting.</li><li>
Experience producing polished digital marketing copy for web, email, ads, and social media.</li><li>
Experience with SEO, Google Analytics and Tag Manager.</li><li>
Proven record for problem-solving and successful completion of complex projects.</li><li>
Strong organizational and project management skills, exemplary attention to detail, and the ability to multitask while prioritizing a high volume of projects at one time.</li></ul><div>
Preferred Qualifications:</div><ul><li>
Experience with HTML coding, inline CSS (i.e., creating tables, links, etc.), and alt text.</li><li>
Experience with managing campaigns, performing data analysis, and audience segmentation.</li><li>
Familiarity with using Litmus and other digital marketing tools.</li><li>
CAN-SPAM, ADA, and applicable compliance knowledge for digital media.</li><li>
Comfort with using Canva templates.</li><li>
Experience with the Adobe Creative Suite.</li></ul><div>
The Digital Marketing Strategist serves on the Strategic Engagement team, within the marketing and communications area, and leads journey-based email marketing strategy and execution; digital project management; and marketing performance analysis. Strong content creation skills (including copy creation) are a must. In addition, this position supports digital marketing content needs for the University of Minnesota Alumni Association&rsquo;s website: making edits, creating pages and updating content, keeping up-to-date on best practices in accessibility and compliance, and managing timely audits of all website content.</div><div></div><div> 
They are responsible for digital initiatives that are scheduled and emergent, highly customized, and recurring. The Digital Marketing Strategist is an email marketing expert who serves all areas of the Association with high-level technical capabilities, builds relationships with partners and executes strategic, branded digital-first campaigns. UMAA&rsquo;s Strategic Engagement team partners with teams across the University system and prioritizes collaboration, innovation, digital strategy expertise, inclusion, and a growth mindset.</div><div></div><div> 
This position reports to the Sr. Director of Alumni Communications at the Alumni Association.</div><div></div><h2 class="jobSectionHeader"> 
Essential Functions:</h2><div>
Email Marketing Journey Planning, Strategy and Execution (60%):</div><ul><li>
Collaborate with UMAA team members to design effective and strategic marketing journeys for U of M alumni and members.</li><li>
Lead the team&rsquo;s use of Salesforce Marketing Cloud (SMC), Journey Builder, and HTML to create email marketing journeys for audiences and then build, test, and send UMAA email communications, some of which include photos, galleries, surveys, videos, or other interactive components.</li><li>
Create the digital strategy and lead the execution of SMC tools and tactics for automation, dynamic/variable content, and more to aid in advancing and growing UMAA&rsquo;s email marketing work.</li><li>
Manage UMAA email marketing projects, including but not limited to advising on digital marketing strategy, deadline management, intake, prioritization, copy creation and content creation, timing, communication, approval, and execution.</li><li>
Create and oversee email applications, including but not limited to coding, testing, troubleshooting, and developing and modifying specifications.</li><li>
Maintain an organized digital file system for all email assets.</li></ul><div>
Website Management (20%):</div><ul><li>
Work with UMAA colleagues to determine and strategize digital content needs for the website.</li><li>
Support efforts to write copy, source images, and create graphics or multimedia for digital-first cause marketing efforts email marketing, social media, and on websites.</li><li>
Make website edits, create pages and update content, keeping up-to-date on best practices in accessibility and compliance, and managing timely audits.</li><li>
Use Canva and other software for efficient digital content production.</li><li>
Adhere to UMAA style and ethical storytelling guidelines and approval processes. Manage competing priorities from various areas of the organization with guidance from the Sr. Director of Alumni Association Communications.</li><li>
Manage 1-2 digital student interns, as needed.</li></ul><div>
Digital Marketing Analysis (15%):</div><ul><li>
Establish project goals and assess digital marketing performance for elements such as email and social media marketing, websites, videos, digital ads, and more.</li><li>
Make recommendations to the Strategic Engagement team for ongoing development, innovation, efficiencies, and enhancements based on results.</li><li>
Work with others across the University, and subject matter experts, to recommend ways to improve digital marketing results, analysis, and workflow processes.</li></ul><div>
Other Duties as Assigned (5%):</div><ul><li>
Represent UMAA at select events, serving as an engaged and informed ambassador for the alumni community.</li><li>
Contribute to special projects and cross-functional initiatives that advance UMAA&rsquo;s mission, enhance the alumni experience, or improve internal systems and operations.</li><li>
Proactively identify areas for improvement and bring forward ideas that support greater efficiency, connection, or service excellence.</li><li>
Step in where needed to support the team during peak periods, staff transitions, or evolving organizational priorities.</li></ul><div> 
The University of Minnesota Alumni Association fosters a lifelong spirit of belonging and pride by connecting alumni, students, and friends to the University of Minnesota and each other. The Association advocates for the University and its alumni with a credible, independent, and collaborative voice.</div>
Applications must be submitted online. To be considered for this position, please click the Apply button and follow the instructions. To ensure full consideration of your application, please be sure to upload the following documents with your application:<ul><li>
A cover letter which expresses your interest in and qualifications for the position</li><li>
Your updated resume</li><li>
The best example of your content creation work. Please include one feature-written work and one series of multi-channel communications (email and website page, for example).</li></ul>
This position will remain open until filled.
To request an accommodation during the application process, please e-mail employ@umn.edu or call (612) 624-8647.
The University recognizes and values the importance of diversity and inclusion in enriching the employment experience of its employees and in supporting the academic mission. The University is committed to attracting and retaining employees with varying identities and backgrounds.
The University of Minnesota provides equal access to and opportunity in its programs, facilities, and employment without regard to race, color, creed, religion, national origin, gender, age, marital status, disability, public assistance status, veteran status, sexual orientation, gender identity, or gender expression. To learn more about diversity at the U: http://diversity.umn.edu
Any offer of employment is contingent upon the successful completion of a background check. Our presumption is that prospective employees are eligible to work here. Criminal convictions do not automatically disqualify finalists from employment.
The University of Minnesota, Twin Cities (UMTC)
The University of Minnesota, Twin Cities (UMTC), is among the largest public research universities in the country, offering undergraduate, graduate, and professional students a multitude of opportunities for study and research. Located at the heart of one of the nation's most vibrant, diverse metropolitan communities, students on the campuses in Minneapolis and St. Paul benefit from extensive partnerships with world-renowned health centers, international corporations, government agencies, and arts, nonprofit, and public service organizations.
At the University of Minnesota, we are proud to be recognized by the Star Tribune as a Top Workplace for 2021, as well as by Forbes as Best Employers for Women and one of America&rsquo;s Best Employers (2015, 2018, 2019, 2023), Best Employer for Diversity (2019, 2020), Best Employer for New Grads (2018, 2019), and Best Employer by State (2019, 2022).</div>

Digital Marketing Strategist

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