digital strategist senior manager

HMS-Hussain Metal Stone

Senior Brand &amp; Marketing Strategist, Digital ServicesLocation: Karachi Type: Full-Time Experience: 4+ YearsThe RoleThis is a senior strategic role responsible for shaping and maintaining CodeLabs&rsquo; brand, market positioning, and overall narrative.CodeLabs is a services-led digital organization. Our value is expressed through expertise, delivery quality, and long-term client trust. This role ensures that our brand, messaging, and marketing assets consistently reflect that value and support business growth.You will work closely with leadership, sales, and delivery teams to define how the company is presented to the market and how our services are positioned to prospective clients.Key Responsibilities<ul><li>Define and manage company-wide brand positioning and messaging.</li><li>Translate service offerings and capabilities into clear, differentiated market narratives.</li><li>Oversee thought leadership, case studies, website content, and sales messaging.</li><li>Align marketing strategy with sales and leadership to support enterprise and mid-market deals.</li><li>Monitor competitive landscape and market trends to maintain relevance and differentiation.</li></ul>Required Experience and Skills<ul><li>4+ years of experience in brand strategy, marketing, or communications, preferably within digital services, consulting, or technology firms.</li><li>Demonstrated experience in building and evolving company brands.</li><li>Strong written and verbal communication skills with a strategic mindset.</li><li>Ability to operate at both strategic and execution levels when required.</li><li>Experience with modern marketing platforms, analytics tools, and CRM systems.</li><li>Comfort working in a senior, accountable role with direct exposure to leadership.</li></ul>Performance Measures<ul><li>Consistency and clarity of brand messaging across channels.</li><li>Effectiveness of marketing assets in supporting sales conversations.</li><li>Quality of inbound inquiries and market engagement.</li><li>Contribution to long-term brand equity and company reputation.</li></ul>Why CodeLabsCodeLabs prioritizes substance over visibility and long-term credibility over short-term attention. This role plays a central part in how the company is positioned and perceived in the market.Job Type: Full-timeAbility to commute/relocate:<ul><li>Karachi: Reliably commute or planning to relocate before starting work (Required)</li></ul>Experience:<ul><li>Marketing: 4 years (Required)</li></ul>Work Location: In person

Senior Brand & Marketing Strategist, Digital Services

YO IT CONSULTING

<div>Job Title - Senior Ad Strategist 
Location - Gurgaon 
Experience - 3-6 years 
Work Mode - Work From Office 
 
Must Haves - 
 
Paid Media (Facebook/Meta Ads) 
Paid Channels (Google Ads, Tiktok,Linkedin) 
 
Roles and Responsibilities:- 
 
<ul><li>3-6 years of deep, hands-on paid media experience, primarily Facebook/Meta Ads, with exposure to Google Ads, TikTok, LinkedIn, or programmatic platforms.</li><li>Proven track record managing, optimizing, and scaling high-budget campaigns across complex client accounts.</li><li>Strong technical proficiency with paid media platform nuances, creative testing, audience targeting, bid management, and funnel optimization.</li><li>Working knowledge of tracking infrastructure, including Google Tag Manager, Meta Pixel, and conversion APIs, with an ability to implement and troubleshoot tracking setups across platforms.</li><li>Comfortable working alongside business consultants, translating strategic goals into executable campaign plans.</li><li>Data-fluent with ability to analyze campaign metrics, derive insights, and implement automation or AI-driven enhancements.</li><li>Effective communicator, able to explain technical performance details to non-technical stakeholders and clients.</li><li>Experience mentoring or managing junior paid media professionals is preferred.</li></ul> 

Required Skillset:- 
<ul><li>Strong analytical skills; comfortable interpreting data and making data-driven optimization decisions.</li><li>Experience with marketing automation, AI tools, and scripting or light coding for campaign efficiency.</li><li>Excellent written and verbal communication skills for client and internal stakeholder collaboration.</li><li>Proven ability to multitask across multiple accounts in a fast-paced, high-agency environment</li></ul></div>

Senior Ad Strategist

Snow Dream Studios

Job Overview:We are seeking a highly skilled Senior Digital Marketing Specialist / Ads &amp; Lead Generation Strategist with strong expertise in performance marketing across multiple ad platforms. The ideal candidate must have hands-on experience running campaigns for international markets, especially the Gulf (GCC) region and European countries, and should be capable of managing high workloads while delivering consistent, measurable results.This role requires advanced knowledge of Meta and Google Ads, PPC strategies, funnel building, CRO-optimized campaigns, and effective lead-generation systems. Strong English communication skills are mandatory.Key Responsibilities:<ul><li>Plan, create, and manage high-performing campaigns across Meta Ads, Google Ads, and (optional) TikTok &amp; Snapchat Ads.</li><li>Develop and execute lead generation strategies tailored for both national and international clients.</li><li>Implement marketing funnels and automation systems to improve conversion pathways.</li><li>Optimize campaigns based on CRO principles to improve performance and reduce acquisition cost.</li><li>Handle E-commerce performance ads, product sales funnels, and retargeting strategies.</li><li>Create high-quality ad copywriting for campaigns, landing pages, and creatives.</li><li>Conduct in-depth performance analysis, reporting, and optimization recommendations.</li><li>Collaborate with design, content, and development teams to ensure alignment with campaign goals.</li><li>Stay updated with advertising trends, platform updates, and industry best practices.</li><li>Manage multiple clients and campaigns simultaneously under tight deadlines and high workload.</li><li>Work closely with international clients, especially from GCC and European markets.</li></ul>Requirements:<ul><li>Proven experience in Meta Ads &amp; Google Ads (mandatory).</li><li>Experience working with Gulf (GCC) or European market campaigns (must).</li><li>Strong understanding of performance marketing, funnels, retargeting, and audience segmentation.</li><li>Skilled in lead generation, PPC, and conversion-focused advertising.</li><li>Experience in CRO, funnel building, and automation systems.</li><li>E-commerce advertising expertise is required.</li><li>Strong copywriting skills for ad content and landing pages.</li><li>Basic knowledge of Shopify and WordPress.</li><li>Ability to manage heavy workloads and multiple deadlines.</li><li>Excellent English communication and spoken skills (must).</li></ul>Perks &amp; Benefits:<ul><li>Progressive performance-based bonuses.</li><li>Client-based commission for outstanding performance.</li><li>10% annual increment based on performance.</li><li>Annual leave as per company policy.</li><li>Professional growth and international exposure.</li><li>Provident Fund (2.5% Employee + 2.5% Employer)</li></ul>Office Schedule:Monday &ndash; Friday | 10:00 AM to 7:00 PM (1-hour break)Location: Faisalabad (On-site only)Job Type: Full-timeWork Location: In person

Senior Digital Marketing / Ads & Lead Generation Strategist

Teachers Retirement System of the State of Illinois

<div>It is inspiring to work in an organization where individuals are deeply committed to the mission and values that drive our success.
 
 
We are dedicated to delivering expert pension service to Illinois public educators as they earn their promised retirement security.
Job Summary:
 
 
The Senior Digital Strategy Manager will lead the development and execution of digital strategies that enhance the visibility, reach, and effectiveness of TRS&rsquo;s communications across digital platforms. This role plays a critical part in shaping the organization&rsquo;s voice online&mdash;supporting employee communication, member education, and public awareness through engaging, data-informed digital content. The ideal candidate will bring creativity, strategic thinking, and technical expertise to help align TRS&rsquo;s digital presence with its mission, vision, and values. This position will work closely with the Chief Communications and Engagement Officer and the Managing Editor, along with cross-functional teams to manage digital channels, campaigns, and content that support organizational goals and stakeholder engagement.
Essential Functions:
<ul><li>Leads the creation, implementation, and evaluation of digital communication strategies to support TRS&rsquo;s mission and initiatives.
</li><li>Oversees day-to-day management and collaborates on content with CCEO and Managing Editor of TRS&rsquo;s digital communication platforms, including the public website, intranet, email systems, and social media accounts.
</li><li>Provides leadership over the production of high-quality digital content across formats&mdash;web copy, email campaigns, infographics, videos, and social media posts in conjunction with the communications team.
</li><li>Apply SEO and accessibility best practices to ensure content is discoverable, usable, and inclusive for all audiences.
</li><li>Partners with internal stakeholders to translate organizational goals into digital communication plans that support awareness, engagement, and action.
</li><li>Manages digital communication calendars and coordinates messaging across channels to ensure consistency, timeliness, and brand alignment.
</li><li>Uses analytics platforms (e.g., Google Analytics, email metrics, social insights) to track performance, generate reports, and inform data-driven improvements.
</li><li>Advises leadership on emerging digital trends, tools, and technologies to enhance communication and engagement.
</li><li>Maintains and improves content management systems (e.g., SharePoint, WordPress), ensuring up-to-date content, intuitive navigation, and strong user experience.
</li><li>Participates in Request for Information (RFI) and Request for Proposal (RFP) processes, including evaluating vendor submissions and providing recommendations to support informed vendor selection decisions.
</li><li>Collaborates with IT, vendors and contractors to troubleshoot digital issues and support enhancements as needed.
</li><li>Provides leadership over the development of digital multimedia assets (e.g., basic graphic design, short videos) for online use; design or editing experience is a plus.
</li><li>Ensures all digital communications meet accessibility standards (ADA compliance) and align with TRS brand and style guidelines.
</li><li>Supports crisis communication efforts and urgent messaging needs through appropriate digital channels.
</li><li>Utilizes project management tools to track progress, prioritize tasks, and coordinate with internal teams and partners.
</li><li>Participates in professional development and stays current on digital communication innovations and industry best practices.
</li><li>Performs other related duties as assigned.
</li></ul>Knowledge/Skills/Abilities
<ul><li>Expertise in managing websites, email platforms, and social media tools.
</li><li>Strong writing, editing, and storytelling skills with a digital-first mindset.
</li><li>The ideal candidate is both a strategist and a creator&mdash;skilled in translating complex ideas into clear, compelling digital content.
</li><li>Working knowledge of SEO, accessibility (WCAG), and user experience best practices.
</li><li>Familiarity with analytics tools (e.g., Google Analytics, native platform insights) and ability to interpret and present performance data.
</li><li>Have a deep understanding of best practices in web, email, and social media communications, with the ability to adjust tone and format for different audiences and channels .
</li><li>Demonstrated ability to manage multiple projects simultaneously and deliver under tight deadlines.
</li><li>Ability to collaborate with cross-functional teams and communicate technical information to non-technical audiences.
</li><li>Comfortable working across departments, they are highly collaborative, results-driven, and committed to delivering accessible, engaging experiences.
</li><li>High attention to detail, problem-solving skills, and a commitment to producing polished, audience-centered content.
</li><li>Discretion and professionalism when handling confidential or sensitive information.
</li><li>Flexibility and initiative in a fast-paced and evolving communications environment.
</li></ul>Minimum Requirements:
<ul><li>Bachelor&rsquo;s degree in Digital Media, Communications, Marketing, Journalism, or a related field required.
</li><li>Minimum of seven years of experience in digital communications or digital content strategy, preferably with some experience in a public sector, nonprofit, or complex organization.
</li><li>Proficiency with digital tools such as content management systems (e.g., WordPress, SharePoint), email marketing platforms (e.g., Mailchimp, Constant Contact, Poppulo), and social media scheduling tools.
</li><li>Experience with basic graphic design tools (e.g., Canva, Adobe Creative Suite) and video production software is preferred.
</li></ul>Please note: That the salary range listed for this position is based on the Springfield, IL market. Final compensation will be adjusted to reflect cost-of-living differences for other TRS locations.
If you thrive in a dynamic environment and enjoy collaborating with driven, enthusiastic professionals, you will find a rewarding career with us.
For Illinois job seekers: 
 
Pay Range
$92,295.10 - $143,980.00
Compensation will be determined based on the qualifications and experience of each candidate.
 
 
Benefits
 
TRS is an agency of the State of Illinois. As such, full and part-time employees are eligible for the State of Illinois comprehensive benefits program which includes medical, dental and vision coverage. All employees participate in the TRS retirement pension plan and have the option to contribute to additional State of Illinois deferred compensation plans. The TRS pension plan is a reciprocal system to other state and local pension plans (SERS, SURS, IMRF, etc.)</div>

Senior Digital Strategy Manager

ANAXIS TECH LLP

Job TitleSenior Manager &ndash; Digital Marketing (360&deg;)We are looking for a Senior Digital Marketing Manager to lead and execute 360-degree digital marketing strategies. The role requires strong leadership skills, hands-on execution, client management experience, and expertise across social media, SEO, paid media, and digital growth initiatives.Key ResponsibilitiesStrategy &amp; Planning<ul><li>Develop and execute end-to-end digital marketing strategies aligned with business and client objectives</li><li>Plan and manage integrated campaigns across SEO, social media, paid ads, content, and performance marketing</li><li>Analyze market trends, audience behavior, and competitors to drive growth</li></ul>Team Management<ul><li>Lead, mentor, and manage a cross-functional digital marketing team</li><li>Allocate tasks, set KPIs, and ensure timely delivery of projects</li><li>Conduct regular performance reviews and team training</li></ul>Client Handling<ul><li>Act as the primary point of contact for key clients</li><li>Understand client requirements and translate them into actionable strategies</li><li>Present strategies, reports, and performance insights to clients</li><li>Ensure high client satisfaction and long-term relationships</li></ul>Social Media Management<ul><li>Oversee social media strategy, content planning, and campaign execution</li><li>Manage brand presence across platforms (Instagram, Facebook, LinkedIn, X, YouTube, etc.)</li><li>Track engagement, reach, and conversions to optimize performance</li></ul>SEO &amp; Performance Marketing<ul><li>Lead SEO strategy (on-page, off-page, technical SEO)</li><li>Oversee keyword research, content optimization, and ranking improvement</li><li>Manage paid campaigns (Google Ads, Meta Ads, LinkedIn Ads) with ROI focus</li></ul>Analytics &amp; Reporting<ul><li>Monitor and analyze campaign performance using tools like Google Analytics, Search Console, and CRM dashboards</li><li>Prepare detailed performance reports and optimization plans</li><li>Use data-driven insights to improve conversions and ROI</li></ul>Required Skills &amp; Qualifications<ul><li>6&ndash;10+ years of experience in digital marketing with a 360&deg; role</li><li>Proven experience in team leadership and client management</li><li>Strong expertise in SEO, social media, paid media, and performance marketing</li><li>Excellent communication and presentation skills</li><li>Experience working with agencies or multiple clients is a plus</li></ul>Tools &amp; Platforms<ul><li>Google Analytics, Google Search Console</li><li>Meta Ads Manager, Google Ads</li><li>SEO tools (Ahrefs, SEMrush, Screaming Frog, etc.)</li><li>Social media management tools (Hootsuite, Sprout, Buffer, etc.)</li></ul>Job Type: Full-timePay: ₹30,000.00 - ₹45,000.00 per monthBenefits:<ul><li>Commuter assistance</li><li>Paid sick time</li></ul>Application Question(s):<ul><li>what is your current ctc ?</li><li>what is your Expected ctc ?</li><li>What is your notice period ?</li></ul>Work Location: In person

Senior Digital Marketing Manager

State of Illinois

<div>Job Requisition ID: 52495 
Closing Date:
 
Agency: Teachers' Retirement System of the State of Illinois 
Salary: $92,295 - $143,980 
Job Type: Salaried 
Category: Full Time 
County: DuPage; Sangamon 
Number of Vacancies: 1 
Please follow the directions below when applying for this position.
**DO NOT CLICK THE APPLY BUTTON**
TO APPLY FOR THIS POSITION PLEASE VISIT THE TRS WEBSITE:
Careers | Teachers' Retirement System of the State of Illinois
The Teachers&rsquo; Retirement System of the State of Illinois (TRS) is one of the largest public pension systems in the United States. We provide retirement, disability and survivor benefits to teachers, administrators and other public-school personnel employed outside the city of Chicago.
TRS serves over 456,000 members and manages a multi-billion-dollar investment portfolio for the exclusive benefit of the membership.
TRS is an agency of the State of Illinois governed by a Board of Trustees. Full-and part-time employees are eligible for the State of Illinois comprehensive benefits program which includes medical, dental and vision coverage. All employees hired after August 17, 2001 participate in the TRS retirement pension plan. Employees also have the option to contribute to additional State of Illinois deferred compensation plans. The TRS pension plan is a participating reciprocal system under the Illinois Pension Code Retirement Systems Reciprocal Act.
Learn more about careers at TRS: Careers | Teachers' Retirement System of the State of Illinois<div><div><div><h2 class="jobSectionHeader"> 
Job Summary</h2></div><div><div>
The Senior Digital Strategy Manager will lead the development and execution of digital strategies that enhance the visibility, reach, and effectiveness of TRS&rsquo;s communications across digital platforms. This role plays a critical part in shaping the organization&rsquo;s voice online&mdash;supporting employee communication, member education, and public awareness through engaging, data-informed digital content. The ideal candidate will bring creativity, strategic thinking, and technical expertise to help align TRS&rsquo;s digital presence with its mission, vision, and values. This position will work closely with the Chief Communications and Engagement Officer and the Managing Editor, along with cross-functional teams to manage digital channels, campaigns, and content that support organizational goals and stakeholder engagement.</div></div></div><div><div><h2 class="jobSectionHeader">
Essential Functions</h2></div><div><ul><li>
Leads the creation, implementation, and evaluation of digital communication strategies to support TRS&rsquo;s mission and initiatives.</li><li>
Oversees day-to-day management and collaborates on content with CCEO and Managing Editor of TRS&rsquo;s digital communication platforms, including the public website, intranet, email systems, and social media accounts.</li><li>
Provides leadership over the production of high-quality digital content across formats&mdash;web copy, email campaigns, infographics, videos, and social media posts in conjunction with the communications team.</li><li>
Apply SEO and accessibility best practices to ensure content is discoverable, usable, and inclusive for all audiences.</li><li>
Partners with internal stakeholders to translate organizational goals into digital communication plans that support awareness, engagement, and action.</li><li>
Manages digital communication calendars and coordinates messaging across channels to ensure consistency, timeliness, and brand alignment.</li><li>
Uses analytics platforms (e.g., Google Analytics, email metrics, social insights) to track performance, generate reports, and inform data-driven improvements.</li><li>
Advises leadership on emerging digital trends, tools, and technologies to enhance communication and engagement.</li><li>
Maintains and improves content management systems (e.g., SharePoint, WordPress), ensuring up-to-date content, intuitive navigation, and strong user experience.</li></ul></div></div><div><div><h2 class="jobSectionHeader">
Essential Functions (Continued)</h2></div><div><ul><li>
Participates in Request for Information (RFI) and Request for Proposal (RFP) processes, including evaluating vendor submissions and providing recommendations to support informed vendor selection decisions.</li><li>
Collaborates with IT, vendors and contractors to troubleshoot digital issues and support enhancements as needed.</li><li>
Provides leadership over the development of digital multimedia assets (e.g., basic graphic design, short videos) for online use; design or editing experience is a plus.</li><li>
Ensures all digital communications meet accessibility standards (ADA compliance) and align with TRS brand and style guidelines.</li><li>
Supports crisis communication efforts and urgent messaging needs through appropriate digital channels.</li><li>
Utilizes project management tools to track progress, prioritize tasks, and coordinate with internal teams and partners.</li><li>
Participates in professional development and stays current on digital communication innovations and industry best practices.</li><li>
Performs other related duties as assigned.</li></ul></div></div><div><div><h2 class="jobSectionHeader">
Knowledge/Skills/Abilities</h2></div><div><ul><li>
Expertise in managing websites, email platforms, and social media tools.</li><li>
Strong writing, editing, and storytelling skills with a digital-first mindset. The ideal candidate is both a strategist and a creator&mdash;skilled in translating complex ideas into clear, compelling digital content.</li></ul><ul><li>
Working knowledge of SEO, accessibility (WCAG), and user experience best practices.</li><li>
Familiarity with analytics tools (e.g., Google Analytics, native platform insights) and ability to interpret and present performance data.</li><li>
Have a deep understanding of best practices in web, email, and social media communications, with the ability to adjust tone and format for different audiences and channels.</li></ul></div></div><div><div><h2 class="jobSectionHeader">
Knowledge/Skills/Abilities (Continued)</h2></div><div><ul><li>
Demonstrated ability to manage multiple projects simultaneously and deliver under tight deadlines.</li><li>
Ability to collaborate with cross-functional teams and communicate technical information to non-technical audiences.</li><li>
Comfortable working across departments, they are highly collaborative, results-driven, and committed to delivering accessible, engaging experiences.</li><li>
High attention to detail, problem-solving skills, and a commitment to producing polished, audience-centered content.</li><li>
Discretion and professionalism when handling confidential or sensitive information.</li><li>
Flexibility and initiative in a fast-paced and evolving communications environment.</li></ul></div></div><div><div><h2 class="jobSectionHeader">
Minimum Requirements</h2></div><div><ul><li>
Bachelor&rsquo;s degree in Digital Media, Communications, Marketing, Journalism, or a related field required.</li><li>
Minimum of seven years of experience in digital communications or digital content strategy, preferably with some experience in a public sector, nonprofit, or complex organization.</li><li>
Proficiency with digital tools such as content management systems (e.g., WordPress, SharePoint), email marketing platforms (e.g., Mailchimp, Constant Contact, Poppulo), and social media scheduling tools.</li><li>
Experience with basic graphic design tools (e.g., Canva, Adobe Creative Suite) and video production software is preferred.</li></ul></div></div></div>
Work Hours: 8:30 - 4:30 M-F 
Headquarter Location: 2815 W. Washington St., Springfield, IL 62702-3397 
Work County: Sangamon or DuPage 
Agency Contact: Christina Lonbom 
Email: cllonbom@gmail.com 
Phone #: 217-814-2226 
TRS is a non-code state agency.
**APPLICATION INSTRUCTIONS**
Candidates must submit applications through the TRS Careers Website:
Careers | Teachers' Retirement System of the State of Illinois 
Please follow all instructions and include all required documents. You WILL NOT be considered for the position if you attach a CMS100, CMS100b or any other document in lieu of a Resume or CV.
TRS is an Equal Opportunity Employer. If you require reasonable accommodation in completing this application, interviewing, or completing any pre-employment testing, please direct your inquiries to Human Resources at (217) 814-2111, or HRServices@trsil.org. Hiring decisions are not based on or affected by political factors, including political sponsorship, affiliation, or support.</div>

Upperline Health

<div>About Us

A Specialty Path to Good Health

Upperline Health is the nation&rsquo;s largest provider dedicated to lower extremity, wound and vascular care. Founded in 2017 with the ambitious goal of changing specialty care, Upperline Health delivers a more efficient path for patients to receive consistent and effective treatment for chronic illnesses.

Triage is temporary.

Treatment is transformative.

Upperline Health providers coordinate patients&rsquo; care among a team of specialists &ndash; physicians, advanced practice providers, care navigators, pharmacists, dieticians, and social workers for integrated treatment that addresses patients&rsquo; immediate and long-term health needs.
We put patients at the center of value-based care.
About the Senior Digital Marketing Manager 
We&rsquo;re seeking a Senior Digital Marketing Manager to lead high-impact initiatives that drive brand awareness, patient acquisition, and revenue growth across our digital channels. This role is responsible for the accuracy and performance of clinic and provider listings, website optimization and performance, measurement and optimization of paid digital campaigns, and ownership of our SEO strategy. You&rsquo;ll manage critical partnerships with listing and reputation vendors and web development teams, while working cross-functionally with internal stakeholders to bring digital strategies to life.

The ideal candidate thrives in a fast-paced environment, brings hands-on experience in digital advertising, web management, and marketing analytics, and understands the dynamics of a multi-site organization. 
 
What You'll Do
<ul>
<li>Own vendor relationships for listings and survey platforms, ensuring clinic information is accurate and positioned for maximum visibility.</li>
<li>Proactively identify opportunities to improve internal workflows and lead implementation of scalable solutions that enhance operational efficiency</li>
<li>Own SEO end to end&mdash;from strategy and execution through optimization and performance measurement.</li>
<li>In partnership with the SEO agency, develop and maintain a sustainable SEO program that improves organic search performance and Google Business Profile rankings, driving increased traffic, patient leads, and local engagement.</li>
<li>Own the paid digital marketing program, developing annual budgets in partnership with operational leadership and reviewing performance on a monthly and quarterly basis.</li>
<li>Optimize PPC campaign performance in collaboration with internal teams and external agencies by refining keyword strategies, audience targeting, and budget allocation to maximize ROI.</li>
<li>Lead and evolve the company&rsquo;s website strategy in partnership with web and SEO agencies, driving SEO enhancements, local page optimization, user experience improvements, and the development of high-converting landing pages.</li>
<li>Implement and analyze website analytics to surface actionable insights, optimize user journeys, and inform data-driven decisions that support growth objectives.</li>
<li>Execute foundational website updates directly within CMS platforms to support ongoing SEO and optimization initiatives.</li>
<li>Leverage analytics platforms to track, measure, and report on the performance of all digital channels, including paid media, organic search, listings, and website activity.</li>
<li>Own the Google Looker Studio marketing dashboard, consolidating data from paid and organic channels and multiple attribution platforms to report performance at the enterprise, regional, and clinic levels.</li>
<li>Deliver monthly and quarterly performance reports to leadership.</li>
</ul>
Qualifications of the Senior Digital Marketing Manager
<ul>
<li>Bachelor&rsquo;s degree in Marketing, Business, or a related field.</li>
<li>Proven experience in Digital Marketing and Data Analytics (GA4).</li>
<li>Listings management experience using tools such as Yext, Soci, Reputation, etc.
</li><li>Experience with SEO performance and keyword tracking tools (SEMrush, Brightedge, etc.)</li>
<li>Highly adaptable and stays current with the rapidly evolving digital landscape.</li>
<li>In-depth knowledge of various digital marketing channels and best practices.</li>
<li>Strong strategic, analytical and project management skills.</li>
<li>Local SEO experience with a multi-location organization.</li>
<li>Basic web development and CMS experience preferred (e.g., WordPress, Webflow, or custom CMS), with an ability to implement SEO optimizations, manage page updates, and collaborate effectively with developers.</li>
<li>Agency experience or agency management experience preferred.</li>
<li>Healthcare experience is a plus.</li>
</ul>
Equal Opportunity Employer 
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.</div>

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