digital strategy manager

Innovative Designs & Publishing

Job Overview We are seeking a highly skilled and innovative Digital Strategy Manager to lead our digital marketing initiatives and drive the company's online growth. The ideal candidate will develop and execute comprehensive digital strategies, leveraging a wide range of marketing tools and platforms to enhance brand visibility, increase engagement, and optimize conversion rates. In addition the position will oversee the graphic design team and assist content creators across our publications. This role requires a deep understanding of WordPress, SEO, content creation, social media management, and data analytics to deliver measurable results across various digital channels.Responsibilities<ul><li>Develop and implement integrated digital marketing strategies aligned with business goals, focusing on SEO, SEM, social media marketing, and performance marketing.</li><li>Manage and optimize campaigns using tools such as Google Ads, Facebook Advertising, Google AdWords, and marketing automation platforms.</li><li>Conduct keyword research and utilize SEO tools to improve organic search rankings and website visibility.</li><li>Oversee content creation including copywriting, graphic design, and multimedia content using Adobe Creative Suite, Adobe InDesign, Photoshop, Illustrator, and content management systems like WordPress.</li><li>Analyze website traffic and campaign performance through Google Analytics, SQL queries, and other analytics tools to inform strategic decisions.</li><li>Coordinate email marketing campaigns to nurture leads and engage customers effectively.</li><li>Manage social media platforms including Facebook, Instagram, LinkedIn, and others to increase brand awareness and audience engagement.</li><li>Collaborate with cross-functional teams on e-commerce initiatives to enhance user experience and conversion rates.</li><li>Stay updated on the latest digital marketing trends and emerging technologies to continuously improve strategies.</li></ul>Qualifications<ul><li>Proven experience in digital marketing or related roles with a strong portfolio demonstrating successful campaigns.</li><li>Proficiency in SEO tools, Google Analytics, Google Ads, Google AdWords, SEM strategies, and marketing automation platforms.</li><li>Strong knowledge of HTML, CSS, JavaScript, SQL for website optimization and data analysis.</li><li>Expertise in content management systems such as WordPress along with content creation skills including copywriting and graphic design.</li><li>Familiarity with social media management tools like Facebook Business Manager and social media advertising platforms.</li><li>Experience with performance marketing techniques aimed at B2B or B2C audiences.</li><li>Excellent analytical skills with the ability to interpret data insights into actionable strategies.</li><li>Strong communication skills with the ability to collaborate effectively across teams. This position offers an exciting opportunity for a strategic thinker passionate about digital innovation to make a significant impact within a dynamic organization committed to growth through cutting-edge digital solutions.</li></ul>Job Type: Full-timePay: $55,000.00 - $65,000.00 per yearBenefits:<ul><li>401(k)</li><li>401(k) matching</li><li>Dental insurance</li><li>Flexible schedule</li><li>Health insurance</li><li>Life insurance</li><li>Paid time off</li><li>Vision insurance</li></ul>Work Location: In person

Digital Strategy Manager

PureCars

<div>Who is PureCars?

PureCars helps unlock the full sales potential of automotive dealers across the US and Canada using our proprietary multi-channel advertising and analytics platform combined with our team of high-touch digital strategy experts. By utilizing our extensive data library and proprietary technology, our digital advertising and attribution solutions enable dealers to capture more customers, optimize spend efficiency and maximize profitability while providing mission critical business insights and analytics.

We are focused on investing in world-class talent and technology in order to help our partners dominate their markets in new and innovative ways. 


Job Summary - Digital Strategy Manager, Enterprise Dealer Groups
<div>
PureCars is seeking a talented Digital Strategy Manager to join our growing Client Experience team. As a Digital Strategy Manager, you will help build and expand our relationships with the largest enterprise level automotive client, [client name redacted for NDA purposes], in PureCars Tier 3 book of business. Through regular communication, strategic planning sessions, and data-driven business reviews, you will act as a key liaison between the client and PureCars&rsquo; internal teams and partner with our Ad Performance team to help manage all phases of the interactive campaign cycle, from research and planning to optimization and analysis. If you have a strong background in relationship management, digital marketing and technology, and enjoy expanding your portfolio using industry-changing products, we would love to hear from you!

What You&rsquo;ll Do:
<ul>
<li>Act as PureCars&rsquo; subject matter expert to our Enterprise / Major Group automotive client across an assigned territory in the United States by managing the post-sale client relationship, digital ad and product strategy, in constant pursuit of the most effective and efficient ad strategy to enable [Client] to hit its Sales and Service objectives.</li>
<li>Build trust by being a connected client advocate and resource through consistent delivery of high value insights, giving PureCars&rsquo; clients the edge in a hyper-competitive landscape.</li>
<li>Track, analyze, create, and deliver relevant industry data and performance metrics through high-impact presentations to key automotive dealership executives including Dealer Group C-Suite, Corporate Marketing personnel, Corporate Regional Managers, Dealer Principals, General Managers, General Sales Managers, and E-Commerce Managers.</li>
<li>Partner alongside various internal ad performance teams (Paid Search, Social, Programmatic/Display, Video, OTT, Onsite Offers, and more) to ensure the execution of successful campaigns in accordance with client&rsquo;s objectives and budgets.</li>
<li>Use your technical and business development chops to educate clients on using our platform, increase client&rsquo;s utilization of current technology, and keep clients updated on new technology/feature releases.</li>
<li>Overnight travel is expected. This role is primarily in-dealership and will be client-facing 4+ days / week, 2+ weeks / month.</li>
<li>Partner with the customer on 1st party data, CDP implementation, direct mail and more lifecycle products</li>
<li>Enhance digital advertising strategy and execution based on individual dealership, OEM, and marketing team objectives and continually identify opportunities to make measurable improvements via ad copy, bid management, budget adjustments, A/B testing, and performance analysis</li>
</ul>
The Skills and Experience You Bring:
<ul>
<li>This role is client facing, primarily in-dealership and corporate. Candidates must live in the assigned territory or willing to relocate within 6 months of hire date.</li>
<li>Minimum 5 years in the Auto-tech industry, with proven success managing multi-rooftop, high stakes relationships.
</li><li>Prior AdTech SaaS or Digital Advertising client success experience with a focus on paid search and/or display products and services. Demonstrated ability in building world-class relationships with client executives and in communicating technical product capabilities, success metrics, and best practices to technical and non-technical audiences.</li>
<li>Skilled in client performance data analysis and in providing actionable and impactful insights to clients with a focus on optimizing revenue generation.</li>
<li>Adept in quickly analyzing varying client environments and needs, identifying and influencing key decision makers, and creating a long-term adoption of PureCars&rsquo; value proposition and suite of products.</li>
<li>Strong knowledge of online media channels (paid search, display, social, video, local) and metrics, MS Excel/Google Sheets, Salesforce, PowerPoint, analytics tools, and client research.</li>
<li>Top-notch communication and presentation skills to a wide variety of audiences across a variety of regions and cultures.</li>
</ul>
</div>Our Perks &amp; Quirks:
<ul>
<li>Rich Benefits Plans - Health, dental, vision, 401(k), paid parental leave, and more!</li>
<li>Open PTO Policy - Take what you need, when you need it.</li>
<li>Internal Growth - Over ⅓ of the positions opened and filled are with our own employees.
</li><li>Learning and Development - Robust new employee onboarding, leadership, and management training.</li>
<li>Radical Transparency - All employees have direct access to our executive leadership, whether in recurring town halls or direct conversation and mentorship.</li>
<li>Diversity &amp; Inclusion - Come one, come all! Between ongoing training, panels, celebrations, and more, our DEI team ensures every employee knows they belong here.</li>
</ul>
Salary Range: $120K-$140K depending on experience.

#LI-Remote

PureCars is committed to building diverse teams and upholding an equal employment workplace that is free from discrimination. We hire amazing individuals regardless of their race, color, ancestry, religion, sex, gender identity, national origin, sexual orientation, age, citizenship, marital status, pregnancy, medical conditions, genetic information, disability, or Veteran status. Just be passionate, genuine, collaborative, data-driven, and entrepreneurial at heart!</div>

Digital Strategy Manager, Enterprise Accounts

Adtalem Global Education

<div>Company Description
About Adtalem Global Education 
 
Adtalem Global Education is a national leader in post-secondary education and leading provider of professional talent to the healthcare industry. Adtalem educates and empowers students with the knowledge and skills to become leaders in their communities and make a lasting impact on public health, well-being and beyond. Through equitable access to education, environments that nurture student success, and a focus on expanding and diversifying the talent pipeline in healthcare, Adtalem is building a brighter future for communities and the world. 
 
Adtalem is the parent organization of American University of the Caribbean School of Medicine, Chamberlain University, Ross University School of Medicine, Ross University School of Veterinary Medicine and Walden University. 
 
We operate on a hybrid schedule with four in-office days per week (Monday&ndash;Thursday). This approach enhances creativity, innovation, communication, and relationship-building, fostering a dynamic and collaborative work environment. 
 
Visit Adtalem.com for more information, and follow us on LinkedIn and Instagram. 
Job Description
Opportunity at a Glance
Quick Overview: You're the strategic digital communications expert who drives digital initiatives through hands-on campaign management, platform optimization, and audience engagement strategies that build Adtalem's brand awareness with key stakeholder groups. Reporting to the Director of Content &amp; Digital Strategy, this role combines strategic digital thinking with tactical implementation, focusing on day-to-day digital strategy leadership, performance optimization, and cross-platform coordination that advances our business story and reputation. You'll manage two direct reports while leading day-to-day digital execution. Perfect for someone who excels at both developing strategic digital approaches and optimizing performance to drive brand impact with investors, business leaders, health systems, and policy audiences.
What You'll Do: Execute digital strategy initiatives with focus on performance optimization, campaign execution, and audience engagement across digital channels to build brand awareness and advance Adtalem's reputation with target stakeholders. You'll implement digital campaigns, analyze performance for strategic insights, and coordinate digital activities that enhance brand perception and drive business results, working collaboratively with your director and peer managers and managing the manager of social media and content and web &amp; search optimization manager to ensure integrated and strategic digital communications. 
 
Responsibilities<ul><li>
Execute digital strategy implementation and tactical optimization across assigned platforms and campaigns as directed by comprehensive channel strategy</li><li>
Manage and develop two direct reports: Manager of Social Media and Content and Web &amp; Search Optimization Manager, providing guidance, performance feedback, and professional development opportunities</li><li>
Manage digital campaign execution and optimization, implementing campaign strategies developed in coordination with Director</li><li>
Lead awards strategy and management including identifying prestigious awards that advance Adtalem's reputation, managing submission processes, and developing proactive and reactive amplification strategies to maximize brand awareness and stakeholder engagement from award recognition</li><li>
Analyze digital performance metrics and optimize campaign performance, providing data-driven recommendations to inform Director's strategic decisions</li><li>
Execute cross-platform coordination of digital initiatives to ensure consistent implementation of channel strategy and messaging that advances business objectives</li><li>
Lead integrated digital campaign coordination between social media, web, and search optimization to ensure unified messaging and maximum impact across all digital touchpoints</li><li>
Participate in Corporate Affairs strategic planning and cross-functional initiatives to identify digital opportunities and ensure integrated communications approach</li><li>
Contribute strategic insights to content strategy implementation across digital channels while collaborating with key internal stakeholders including marketing, communications, and business teams</li><li>
Support vendor relationship management and provide tactical guidance on platform optimization and performance</li><li>
Stay current on digital platform updates, algorithm changes, and best practices, translating trends into strategic recommendations</li><li>
Provide strategic support for crisis communications through digital channel management and response coordination</li><li>
Coordinate crisis response across digital channels, ensuring rapid, consistent messaging through both direct reports while supporting broader crisis communications efforts as needed</li></ul>
Qualifications<ul><li>
Bachelor's Degree required</li><li>
7+ years of experience in digital strategy, digital marketing, or social media management</li><li>
Management experience with direct reports preferred</li><li>
Proven track record of successful digital campaign management and optimization</li><li>
Experience with digital analytics platforms and performance measurement</li><li>
Background in higher education, healthcare, or B2B industries preferred</li><li>
Understanding of paid digital advertising and organic content strategy</li></ul>
Skills<ul><li>
Strong analytical and strategic thinking skills with ability to interpret digital performance data and develop strategic optimization recommendations</li><li>
Team leadership and people management skills with ability to develop and guide direct reports</li><li>
Hands-on experience with digital platforms, analytics tools, and campaign management combined with strategic digital communications expertise</li><li>
Understanding of digital advertising, SEO, AIO, AEO, and GEO optimization best practices with ability to recommend strategic improvements</li><li>
Excellent project management skills with ability to strategically coordinate complex digital initiatives and provide strategic guidance</li><li>
Creative problem-solving skills with ability to adapt strategies based on performance insights and business objectives</li><li>
Collaborative and consultative approach with ability to work effectively with content, communications, and marketing teams while providing strategic digital expertise</li></ul>
Additional Information
In support of the pay transparency laws enacted across the country, the expected salary range for this position is between $80336.75 and $145077.09. Actual pay will be adjusted based on job-related factors permitted by law, such as experience and training; geographic location; licensure and certifications; market factors; departmental budgets; and responsibility. Our Talent Acquisition Team will be happy to answer any questions you may have, and we look forward to learning more about your salary requirements. The position qualifies for the below benefits. 

 
Adtalem offers a robust suite of benefits including:<ul><li>
Health, dental, vision, life and disability insurance</li><li>
401k Retirement Program + 6% employer match</li><li>
Participation in Adtalem&rsquo;s Flexible Time Off (FTO) Policy</li><li>
12 Paid Holidays 

 
For more information related to our benefits please visit: https://careers.adtalem.com/benefits. 

 
You are also eligible to participate in an annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.</li></ul> 
Equal Opportunity &ndash; Minority / Female / Disability / V / Gender Identity / Sexual Orientation</div>

Senior Manager, Digital Strategy

University of Notre Dame

<div></div><div>Digital Services Manager 
 
Notre Dame, IN, United States 
Full-time 
Dean of Mendoza College of Bus 
EIC2 
 
Company Description 
The University of Notre Dame is more than a workplace; it is a vibrant, mission-driven community where every employee is valued and supported. Rooted in a tradition of excellence and inspired by our Catholic character, Notre Dame is committed to fostering an environment of care that nurtures the whole person-mind, body, and spirit. Here, you will find a deep sense of belonging, a culture that prioritizes well-being, and the opportunity to grow your career while being a force for good in the world. Whether contributing to world-class research, shaping the student experience, or supporting the University's mission in other ways, you will be part of a dedicated team working to make a meaningful impact on campus and beyond. At Notre Dame, your work matters, and so do you! 
 
Job Description 
Are you passionate about creating seamless digital experiences that inspire, engage, and convert? The Mendoza College of Business is looking for a Digital Services Manager to be the mastermind behind our website and digital platforms. This is your chance to blend creativity, strategy, and tech-savvy problem-solving to shape how prospective students, alumni, and partners experience Mendoza online. If you thrive at the intersection of design, data, and digital strategy and love turning clicks into meaningful connections - this role is made for you. 
 
The Digital Services Manager is responsible for the strategic oversight, digital engagement, and continuous optimization of the Mendoza College of Business website and related digital platforms, such as YouTube, Vimeo, and different applications used for CMS and CRM. This role ensures a seamless user experience, strong brand alignment, and effective digital marketing integration to support enrollment, engagement, and institutional objectives. 
 
Serving as the primary liaison between the marketing team, IT, and external vendors, the Digital Services Manager partners with key stakeholders to enhance website functionality via improved page design and content management, strengthen accessibility and SEO, and implement data-driven improvements to optimize prospective student and stakeholder engagement and overall website performance. 
 
Key Responsibilities: 
 
Website Management &amp; Optimization 
<ul><li>
Implement agile techniques to continually improve engagement and performance on the Mendoza College of Business website.</li><li>
Design, create, and modify the mendoza.nd.edu site and related subsites.</li><li>
Collaborate with the marketing &amp; brand strategy, and IT teams to ensure the website remains user-friendly, visually compelling, and fully optimized for SEO, accessibility, and mobile responsiveness, with a focus on content-driven strategies.</li><li>
Regularly audit content and structure from a marketing perspective to improve site performance, navigation, and user experience (UX/UI) in coordination with IT.</li><li>
Serve as the primary web administrator, managing page updates, content additions, and system integrations as assigned by internal stakeholders and the department.</li><li>
Work with departmental administrators to create a website governance for content and branding updates.</li></ul> 

Digital Strategy &amp; Performance 
<ul><li>
Collaborate with marketing and brand strategy teammates to ensure the website supports recruitment and program visibility goals.</li><li>
Use Google Analytics, heat mapping, and other tracking tools to monitor site performance and implement data-driven improvements.</li><li>
Optimize website content and landing pages to increase conversion rates, search engine rankings, and digital marketing campaigns that align with College goals, including recruitment, research elevation, and storytelling.</li></ul> 

Technical Liaison &amp; Vendor Management 
<ul><li>
Serve as the primary point of contact for IT, external developers, and web vendors, ensuring the smooth execution of site enhancements, particularly those related to marketing and brand content.</li><li>
Manage third-party integrations and marketing tool integrations in coordination with IT (e.g., CRM, analytics, marketing automation, and admissions platforms).</li><li>
Stay updated on emerging higher education digital marketing trends to maintain Mendoza's competitive web presence.</li></ul> 

Content &amp; Brand Alignment 
<ul><li>
Work closely with content creators, designers, and program managers to ensure web content aligns with Mendoza's brand identity and messaging.</li><li>
Implement best practices for accessibility (WCAG), branding, and storytelling to engage prospective students and key stakeholders.</li><li>
Support faculty and staff with web-related requests, guiding content updates and best practices.</li></ul> 

Qualifications 
<ul><li>
Bachelor's degree in Web Development, Digital Marketing, Digital Design, Project Management, Communications, or a related field.</li><li>
5 years of experience managing websites, preferably in a higher education or marketing environment.</li><li>
Proficiency in content management systems and familiarity with migration strategies and web technologies.</li><li>
Experience with SEO best practices, Google Analytics, and digital performance tracking.</li><li>
Strong understanding of UX/UI principles, accessibility (WCAG standards), and mobile-first design.</li><li>
Ability to work collaboratively across departments and manage multiple projects simultaneously.</li><li>
Familiarity with CRM systems, marketing automation, and third-party integrations is a plus.</li></ul> 

Additional Information 
Salary: up to $75,000, commensurate with experience. 
 
This position will be accepting applications until January 9th. 
 
The University of Notre Dame seeks to attract, develop, and retain the highest quality faculty, staff and administration. The University is an Equal Opportunity Employer, and does not discriminate on the basis of race, color, national or ethnic origin, sex, disability, veteran status, genetic information, or age in employment. Moreover, Notre Dame prohibits discrimination against veterans or disabled qualified individuals, and complies with 41 CFR 60-741.5(a) and 41 CFR 60-300.5(a). We strongly encourage applications from candidates attracted to a university with a Catholic identity. 
 
To apply, visit https://jobs.smartrecruiters.com/UniversityOfNotreDame/3743990010742276-digital-services-manager 
 
jeid-69cd9ca1b6fdb8479bae0742ffab4d8b</div>

Digital Services Manager

Basharsoft

<div>Digital Transformation Project Manager 
Location: Oman (On-site) 
Contract Duration: 12 Months &quot;Renewable&quot; 
Client: Government Entity<h3 class="jobSectionHeader">
Job Overview:</h3>
We are seeking a senior-level Digital Transformation Project Manager to lead the development and implementation of the 2026&ndash;2030 national digital transformation strategy for a key Omani government entity. The consultant will work closely with stakeholders to assess current systems, define future-state goals, and establish a scalable roadmap and execution plan in alignment with Oman&rsquo;s Digital Government Policy.<h3 class="jobSectionHeader">
Key Responsibilities:</h3>
Current-State Assessment<ul><li>
Conduct a digital maturity evaluation of the IT infrastructure, workflows, and data governance frameworks.</li><li>
Benchmark existing systems against GCC and global standards (e.g., UAE Smart Government, UN e-Government Index).</li><li>
Identify critical risks (e.g., cybersecurity gaps, legacy systems) and recommend quick-win opportunities.</li></ul><h3 class="jobSectionHeader">
Strategic Roadmap Development</h3><ul><li>
Define 3&ndash;5 strategic pillars (e.g., AI-driven citizen services, unified government cloud).</li><li>
Prioritize digital initiatives using cost-benefit analysis, with a focus on scalability and localization.</li><li>
Ensure full alignment with Oman&rsquo;s Digital Government Policy and national ICT goals.</li></ul>
Implementation Framework Design<ul><li>
Recommend vendor-agnostic technologies, ensuring eligibility for local implementation partners.</li><li>
Develop a change management playbook covering training plans, stakeholder communications, and KPIs.</li><li>
Outline implementation timelines, milestones, and resource requirements.</li></ul>
Reporting &amp; Deliverables<ul><li>
Develop and deliver the full digital transformation strategy and roadmap (2026&ndash;2030).</li><li>
Produce a current state assessment report with SWOT analysis.</li><li>
Provide detailed technology recommendations and an actionable implementation plan.</li><li>
Deliver a change management framework tailored to the government environment.</li></ul><h3 class="jobSectionHeader">
Qualifications &amp; Experience:</h3><ul><li>
Bachelor&rsquo;s or Master&rsquo;s degree in Digital Transformation, IT Management, Public Policy, or a related field.</li><li>
Minimum 12 years of experience in digital transformation, technology advisory, or large-scale IT program design.</li><li>
Certified in Digital Transformation and Governance of Enterprise IT (e.g., COBIT, TOGAF).</li><li>
Lean Six Sigma (Green Belt) certification preferred.</li><li>
Proven experience in policy development, digital toolkit design, and government consulting.</li><li>
Previous consulting experience with GCC governments, especially in Oman, is strongly preferred.</li></ul><h3 class="jobSectionHeader">
Skills Required:</h3><ul><li>
Expertise in digital strategy development and transformation planning.</li><li>
Strong analytical and benchmarking skills.</li><li>
Proficient in designing enterprise architecture and implementation frameworks.</li><li>
Excellent stakeholder communication and executive presentation skills.</li><li>
Ability to lead multi-disciplinary teams in a public sector environment.</li><li>
Arabic language proficiency is a strong advantage.</li></ul></div>

Digital Transformation Strategy Consultant | Muscat, Oman

Masdar

<div>Company Description 
Established in 2006, Masdar (Abu Dhabi Future Energy Company) is a global clean energy leader, transforming how the world produces and consumes energy through bold innovation and commercial excellence.
Masdar is a clean energy investor, developer and operator, advancing renewable energy projects across key markets and technologies, with a global project portfolio capacity to date of over 51 gigawatts (GW).
Jointly owned by TAQA, ADNOC and Mubadala, Masdar is driving the scale-up of renewables worldwide, targeting a portfolio capacity of 100GW by 2030. 
Job Description 
Purpose for the role:
To develop and implement an annual digital communications strategy on behalf of the Zayed Sustainability Prize. To lead all of Zayed Sustainability Prize&rsquo;s digital platforms, both internal and external, acting as the custodian of these platforms, ensuring they are up to date when it comes to content and performing upgrades and updates to make sure that they are in line with market trends.
Key Responsibilities:
Digital Communications Strategy:<ul><li>
Develop and implement the Prize&rsquo;s annual digital communications strategy and implementation plan</li><li>
Work with other members of the Communications and marketing department to develop, maintain, and</li><li>
implement a digital content strategy in support of key initiatives programs and activities.</li><li>
Lead and develop strategic digital applications and activations recommendations.</li><li>
Keep abreast of emerging trends and technologies, interface with IT and other internal stakeholders to ensure smooth implementations.</li></ul>
Digital Communications Management:<ul><li>
Manage, maintain, expand, and coordinate the Prize&rsquo;s global presence in social media and websites.</li><li>
Research, identify and analyze digital trends and social media channels.</li><li>
Lead the design of insight driven digital strategies from opportunity identification through to experience definition.</li></ul>
Digital Campaign Management:<ul><li>
Plan and execute all web, SEO, marketing database, email and display advertising campaigns.</li><li>
Work closely with the marketing team to execute all paid social media campaigns</li><li>
Plan social media campaigns and engage with the social media agency with ideas on how to improve the Prize&rsquo;s presence across its social media platforms.</li><li>
Measure and report performance of all digital communications campaigns and assess against set goals.</li></ul>
Digital platforms&rsquo; enhancements:<ul><li>
Manage the relationship between the Prize and all digital vendors for website management.</li><li>
Identify trends and insights and optimize spend and performance based on the insights.</li><li>
Champion any project related to relaunching, improving, enhancing any of the Prize&rsquo;s digital platforms.</li></ul>
Digital Media Analysis:<ul><li>
Carry out regular analysis using appropriate analytical web tools and implement any necessary changes to help ensure that the Prize&rsquo;s digital platforms achieve maximum impact &amp; reach.</li><li>
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.</li></ul>
Contribution to Stakeholder Relations:<ul><li>
Build and maintain a network of relevant contacts to support daily activities and long-term objectives of the team.</li><li>
Engage with and monitor relationships with internal and external stakeholders in order to ensure</li><li>
adequate knowledge transfer and completion of services as per agreed parameters.</li></ul>
Preparation of Relevant Updates and Reports:<ul><li>
Prepare relevant reports and updates as required and to the desired standard.</li><li>
Provide management information as and when required by the line manager &ndash; this includes the production and timely provision of accurate reports in line with reporting schedules.</li></ul> 

Qualifications 
Preferred Qualifications:<ul><li>
Bachelor&rsquo;s Degree in IT, computer science, marketing or related field</li></ul>
Preferred Experience:<ul><li>
At least 6-8 years of experience in the field of digital marketing or related field gaining exposure to the latest digital marketing trends and systems gaining knowledge in web management, design and development, content management, SEO &amp; SEM and knowledge in social media management</li></ul>
Job-Specific Skills:<ul><li>
Exceptional communication (verbal and written) and interpersonal skills leading to a consultative approach</li><li>
within a corporate / multifunctional environment</li><li>
Strong understanding of the complexity and challenges of driving/building a project delivery culture and</li><li>
strong project management skills</li><li>
Knowledge of latest sustainability trends</li><li>
Strong knowledge of budget management</li><li>
Strong problem solving and decision-making skills</li><li>
Excellent computer literacy, with strong background in Word, Excel, PowerPoint and Outlook</li><li>
Excellent ability to plan and organize work and prioritize projects</li><li>
Excellent time management skills</li><li>
Attention to detail</li><li>
This role is BASED in Abu Dhabi</li></ul> 

Additional Information<div></div> 
As part of the application process, we will collect, store and process personal information about you.
Masdar will use your personal information in accordance with our Candidate Privacy Notice, which provides details on the purposes for which your data is processed.</div>

Manager, Digital Communications ZSP

Eames Institute

<div><h1 class="jobSectionHeader">About the Eames Institute</h1>

The Eames Institute of Infinite Curiosity is a nonprofit public charity dedicated to advancing the dynamic legacy of 20th-century designers Ray and Charles Eames. By sharing the things the Eameses made and loved, along with their joyful and rigorous approach to life and work, we seek to inspire creative problem-solving that positively shapes our world.

With our vast collections, digital and print offerings, an extensive program of events, and the Eames Ranch, we aim to demonstrate the enduring value of the Eameses' philosophy and invite people to explore their curiosity, ask questions, and implement creative solutions to the challenges of today.
<h1 class="jobSectionHeader">
About the Role</h1>

The Digital Analytics Manager owns the marketing-related measurement, analysis, and optimization of the Eames Institute's digital properties, including eamesinstitute.org, stoutbooks.com, social channels, and more. Working in close partnership with the Director of Digital Development, Senior Marketing Manager, and cross-functional teams, this role synthesizes data from web, ecommerce, social, and CRM platforms to support accurate, actionable insights into audience behavior, marketing performance, search visibility, and content effectiveness.

The ideal candidate brings strong analytical rigor alongside an understanding of digital experience design, accessibility best practices, and marketing optimization, and supports collaborative, data-informed decision-making across the organization.
<h1 class="jobSectionHeader">
Key Responsibilities:</h1>

Analytics &amp; Insights
<ul>
<li>Own web analytics infrastructure, data quality, and reporting across GA4, GTM, Looker Studio, and related platforms.</li>
<li>Deliver dashboards, reports, and ad-hoc analyses that inform leadership, marketing, content, and product decisions.</li>
<li>Analyze user behavior, engagement, search, and conversion data to identify trends and opportunities.</li>
<li>Provide data-driven recommendations in collaboration with cross-functional partners to improve site structure, content strategy, navigation, and user experience.</li>
<li>Integrate and interpret data from Shopify, HubSpot, Meta, and other digital platforms to build a unified view of audience behavior, engagement, and conversion patterns and to track and report on KPIs.</li>
<li>Develop cross-platform reporting that links website activity to outcomes such as email engagement, membership interest, and ecommerce behavior.</li>
</ul>
Search &amp; Social Performance
<ul>
<li>Monitor and optimize technical and content SEO performance using tools such as Google Search Console, SEMRush or Ahrefs, and Screaming Frog.</li>
<li>Conduct regular audits to identify indexing issues, broken links, metadata gaps, and areas for improved internal linking or structured data.</li>
<li>Provide search-optimized recommendations for new content, features, and site architecture changes.</li>
<li>Track keyword performance and audience discovery patterns to inform content planning.</li>
<li>Evaluate emerging AI-powered search and discovery surfaces to recommend optimizations for structured, high-authority content visibility.</li>
<li>Monitor and analyze social referral traffic, platform performance, and content engagement to inform content and distribution strategy.</li>
</ul>
Site Performance &amp; User Experience
<ul>
<li>Monitor site performance metrics (Core Web Vitals, page speed, mobile usability), collaborating with developers to address issues.</li>
<li>Evaluate user journey friction points and support A/B testing, UX refinements, and conversion optimization efforts.</li>
<li>Ensure analytics and tagging configurations accurately reflect user interactions and site features.</li>
</ul>
Technical &amp; Operational Oversight
<ul>
<li>Serve as the primary point of contact for analytics-related systems and integrations, including GA4, GTM, search tools, Meta and other social platform pixels/conversion APIs, and CRM analytics connections.</li>
<li>Maintain documentation of analytics configurations, tagging standards, and reporting frameworks.</li>
<li>Collaborate with internal and external development partners to validate tracking on new pages, components, or features.</li>
<li>Stay updated on evolving analytics platforms, privacy standards, and measurement best practices.</li>
</ul><h1 class="jobSectionHeader">Required education, skills, abilities and competencies:</h1>
<ul><li>5+ years of experience in digital analytics or digital marketing performance, ideally with high-traffic websites.</li>
<li>Expertise with tools such as Google Analytics 4, Tag Manager, Search Console, Looker Studio, and social platform analytics (e.g. Meta).</li>
<li>Strong understanding of search-optimization fundamentals, including site architecture, keyword research, technical search optimization, and structured content.</li>
<li>Ability to translate complex data into insights and recommendations easily understood by creative, technical, and leadership teams.</li>
<li>Experience synthesizing data across multiple digital platforms such as Shopify, HubSpot, Meta, and GA4.</li>
<li>Solid understanding of UX principles, conversion optimization concepts, and website performance metrics.</li>
<li>Demonstrated ability to inspect, validate, and troubleshoot basic HTML, CSS, and JavaScript in support of analytics tracking and implementation.</li>
<li>Exceptional attention to detail and organizational skills.</li>
<li>Strong communication, presentation, and cross-functional collaboration skills.</li>
<li>Based in the San Francisco Bay Area with ability to work on-site full time.</li>
<li>Experience working in museums, cultural institutions, or design-focused organizations a plus.</li>
<li>Familiarity with CMS platforms such as Sanity, UX/UI principles, responsive frameworks, and content-related accessibility concepts.</li>
<li>Experience partnering with designers, engineers, product teams, or external agencies.</li>
</ul><h1 class="jobSectionHeader">Essential Functions:</h1>
<ul><li>This position is expected to be primarily onsite at one of the Institute's three main properties (Petaluma, Richmond, or occasionally San Francisco), working Monday-Friday 9-5pm, with occasional evenings and weekends per event schedule. Occasional lite travel may be required for company events or training.</li>
<li>Prolonged periods of sitting at a desk and working on a computer.</li>
<li>Frequent use of hands for typing, writing, and handling office equipment.</li>
<li>Ability to lift and carry office supplies and equipment weighing up to 20 pounds.</li>
<li>Occasional standing, walking, bending, or reaching within the office environment.</li>
<li>Regular use of vision abilities including close vision, color vision, and ability to adjust focus.</li>
<li>Ability to communicate effectively with others via phone, video conference, and in person.</li>
<li>May require occasional travel between office locations or for business meetings.</li>
</ul><h1 class="jobSectionHeader">What We Offer:</h1>
<ul><li>Salary range for this role is $90,000 - $120,000</li>
<li>The Eames Institute offers a competitive benefits package, including&hellip;</li>
<li><ul><li>Medical, Dental, Vision and Life Insurance</li>
<li>401k employer match</li>
<li>Commuting benefits</li>
<li>Wellness stipend (annual)</li>
<li>Professional development stipend (annual)</li>
<li>$500 match for charitable giving, for every year of service up to five years</li>
<li>Unlimited paid time off policy in addition to fourteen paid holidays</li>
</ul></li>
</ul>This job description is intended to describe the general requirements for the performance of this job. It is not a complete statement of duties, responsibilities or requirements. Other duties not listed here may be assigned by your manager or the CEO.
<h2 class="jobSectionHeader">
U.S. Equal Employment Opportunity Statement</h2>

The Eames Institute values diversity, inclusion &amp; belonging for all, and is proud to be an Equal Employment Opportunity employer. We strive to create a workplace that empowers people of all backgrounds, identities, and experiences to feel respected, valued, and able to contribute at the highest level. If you're excited by this role but your professional experience doesn't perfectly align with the qualifications listed, we still encourage you to apply.</div>

Digital Analytics Manager

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