digital strategy manager

MASTER-WORKS

<div><p><b>Job Summary:</b></p><p>
We are seeking a results-driven <b>Digital Strategy professional</b> to lead the planning and execution of digital transformation initiatives that align with business goals. This role involves identifying opportunities for digital innovation, optimizing digital experiences, and driving business growth through the use of technology, data, and strategic planning.</p><p>
</p><p><b>Key Responsibilities:</b></p><ul>
<li>Develop and implement digital strategies that align with the organization's objectives and market trends.</li>
<li>Identify and assess new digital tools, platforms, and technologies to improve customer engagement, efficiency, and ROI.</li>
<li>Lead digital transformation projects across marketing, operations, and customer experience.</li>
<li>Collaborate with cross-functional teams (IT, Marketing, Product, Finance) to ensure successful strategy execution.</li>
<li>Analyze market, competitor, and performance data to inform decision-making and identify digital opportunities.</li>
<li>Manage digital roadmaps, KPIs, and performance dashboards.</li>
<li>Provide leadership in adopting emerging technologies such as AI, cloud services, data analytics, and automation.</li>
<li>Support change management and stakeholder engagement throughout digital initiatives.</li>
</ul><p><b>Requirements</b></p><p><b>
Requirements:</b></p><ul>
<li>Bachelor&rsquo;s or Master&rsquo;s degree in Business, Marketing, Information Technology, or related field.</li>
<li><b>5+ years</b> of experience in digital strategy, transformation, or innovation roles.</li>
<li>Strong understanding of digital platforms (web, mobile, e-commerce, CRM, cloud, etc.).</li>
<li>Proven track record in driving successful digital initiatives.</li>
<li>Familiarity with Agile, Design Thinking, and data-driven decision-making.</li>
<li>Experience with tools like Google Analytics, Power BI, HubSpot, Salesforce, or equivalent.</li>
</ul><p></p><p><b>Soft Skills:</b></p><ul>
<li>Strategic mindset with excellent analytical and problem-solving abilities.</li>
<li>Strong communication and presentation skills for executive stakeholders.</li>
<li>Leadership qualities with the ability to drive change across diverse teams.</li>
<li>Adaptability and innovation mindset in a fast-paced digital environment.</li></ul></div>

Digital Strategy Manager / Consultant

Master Works

<div>
 <p>
  <strong>
   Job Summary:
  </strong>
 </p>
 <p>
  We are seeking a results-driven
  <strong>
   Digital Strategy professional
  </strong>
  to lead the planning and execution of digital transformation initiatives that align with business goals. This role involves identifying opportunities for digital innovation, optimizing digital experiences, and driving business growth through the use of technology, data, and strategic planning.
 </p>
 <p>
 </p>
 <p>
  <strong>
   Key Responsibilities:
  </strong>
 </p>
 <ul>
  <li>
   Develop and implement digital strategies that align with the organization's objectives and market trends.
  </li>
  <li>
   Identify and assess new digital tools, platforms, and technologies to improve customer engagement, efficiency, and ROI.
  </li>
  <li>
   Lead digital transformation projects across marketing, operations, and customer experience.
  </li>
  <li>
   Collaborate with cross-functional teams (IT, Marketing, Product, Finance) to ensure successful strategy execution.
  </li>
  <li>
   Analyze market, competitor, and performance data to inform decision-making and identify digital opportunities.
  </li>
  <li>
   Manage digital roadmaps, KPIs, and performance dashboards.
  </li>
  <li>
   Provide leadership in adopting emerging technologies such as AI, cloud services, data analytics, and automation.
  </li>
  <li>
   Support change management and stakeholder engagement throughout digital initiatives.
  </li>
  <br/>
  <br/>
 </ul>
 <strong>
  Requirements
  <br/>
  <br/>
 </strong>
 <p>
  <strong>
   Requirements:
  </strong>
 </p>
 <ul>
  <li>
   Bachelor's or Master's degree in Business, Marketing, Information Technology, or related field.
  </li>
  <li>
   <strong>
    5+ years
   </strong>
   of experience in digital strategy, transformation, or innovation roles.
  </li>
  <li>
   Strong understanding of digital platforms (web, mobile, e-commerce, CRM, cloud, etc.).
  </li>
  <li>
   Proven track record in driving successful digital initiatives.
  </li>
  <li>
   Familiarity with Agile, Design Thinking, and data-driven decision-making.
  </li>
  <li>
   Experience with tools like Google Analytics, Power BI, HubSpot, Salesforce, or equivalent.
  </li>
 </ul>
 <p>
 </p>
 <p>
  <strong>
   Soft Skills:
  </strong>
 </p>
 <ul>
  <li>
   Strategic mindset with excellent analytical and problem-solving abilities.
  </li>
  <li>
   Strong communication and presentation skills for executive stakeholders.
  </li>
  <li>
   Leadership qualities with the ability to drive change across diverse teams.
  </li>
  <li>
   Adaptability and innovation mindset in a fast-paced digital environment.
  </li>
 </ul>
</div>


Zodiac Solutions Inc.

<p>Title: Digital Experience &amp; Omnichannel Strategy Manager</p><p>Location:- Philadelphia, PA</p><p>Qualifications</p><ul><li>Required/Minimum Qualifications (RQs/MQs)</li><li>Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 1+ year(s) integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related work experience</li><li>OR equivalent experience</li><li>Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 3+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related work experience</li><li>OR equivalent experience</li><li>Experience in creating executive presentations and white-papers</li><li>Experience with building campaign strategy within marketing channels (ex</li><li>In-product, email, etc.) and driving execution</li><li>Experience leading virtual teams across organizational lines and&#8239;networking/relationship management</li></ul><p>Job Types: Full-time, Contract</p><p>Pay: $45.00 - $47.00 per hour</p><p>Work Location: On the road</p>

Digital Experience & Omnichannel Strategy Manager

RATP Dev

<div><h2 class="jobSectionHeader"><b>IT&amp;OT Digital Manager</b></h2>
<div><ul><li><div>Fixed-term contract</div>
</li>
<li><div>Full-time</div>
</li>
<li><div>At least 10 years of experience (Professional)</div>
</li>
<li><div>Bachelor degree</div>
</li>
<li><div>IT/Digital Manager</div></li></ul></div></div>
<br><div><div><div><div><h2 class="jobSectionHeader"><b>Mission
</b></h2><p></p><div><p><b>JOB PURPOSE:</b></p><p>
The IT/OT Digital Manager is accountable for leading the development, implementation, and continuous optimization of all Information Technology (IT), Operational Technology (OT), and Digital services across RDMC. This includes IT infrastructure, business solutions, digital platforms, web/mobile application development, digital tool management, cybersecurity, and digital continuity. The role ensures alignment between technology investments and business objectives, supports operational resilience, and drives integration with RATP Group and key stakeholders, while enabling innovation through digital transformation.</p></div></div><p></p><div><br>
<h2 class="jobSectionHeader"><b>Profile
</b></h2><p></p><div><p><b>RESPONSIBILITIES/DUTIES</b></p><p><b>
Strategy, Governance &amp; Leadership</b></p><ul><li> Develop, implement, and manage the IT/OT/Digital strategy and budget to align with corporate goals.</li><li> Lead the execution of IT/OT, and Digital programs, ensuring responsiveness to business needs and technology evolution.</li><li> Establish and enforce policies, standards, and protocols for technology use, data management, and service delivery and digital innovation.</li><li> Provide strategic input to senior leadership on emerging technologies, innovation opportunities, and digital transformation.</li></ul><p><b>
IT/OT Operations &amp; Service Management</b></p><ul><li> Oversee daily operation and performance of all IT and OT, and Digital systems including infrastructure, software applications, digital platforms, web/mobile solutions, and critical systems.</li><li> Lead the development, testing, and deployment of internal web and mobile applications in coordination with business stakeholders.</li><li> Manage and continuously improve existing digital tools and platforms, ensuring high availability, usability, and alignment with business needs.</li><li> Ensure strong coordination of IT activities across departments, prioritizing initiatives and allocating resources effectively.</li><li> Monitor system performance and service delivery metrics against KPIs and business expectations.</li><li> Implement and manage IT service delivery, including vendor management and in-house teams.</li></ul><p><b>
Cybersecurity, Governance, Risk &amp; Compliance</b></p><ul><li> Ensure robust cybersecurity protocols, risk management, and disaster recovery strategies are in place.</li><li> Oversee the development and enforcement of business continuity and information security policies.</li><li> Ensure compliance with local regulatory requirements and internal standards.</li></ul><p><b>
Stakeholder Engagement &amp; Collaboration</b></p><ul><li> Foster collaboration with internal departments, the client, technology partners, and RATP Group to ensure value-driven integration.</li><li> Build strong relationships with service providers and stakeholders to improve delivery, innovation, and customer satisfaction.</li><li> Translate user requirements into technology solutions; align IT/OT services with stakeholder expectations.</li></ul><p><b>
Team Development &amp; Capacity Building</b></p><ul><li> Manage and develop the IT/OT/Digital team, aligning skills with current and future organizational needs.</li><li> Promote a culture of continuous service improvement, technical excellence, and operational agility.</li><li> Provide mentoring, guidance, and performance management to IT personnel.</li><li> Foster Agile and DevOps practices within the Digital team to support rapid development and deployment cycles.</li></ul><p><b>
ESSENTIAL QUALIFICATIONS, KNOWLEDGE &amp; EXPERIENCE</b></p><p><b>
QUALIFICATIONS:</b></p><ul><li> Bachelor's degree in Engineering, Computer Science, Information Technology, or a related field.</li><li> Fluent in English and Arabic, French is a plus.</li></ul><p><b>
KNOWLEDGE</b>:</p><ul><li> In-depth understanding of IT infrastructure (e.g., platforms, networks, databases, cloud, cybersecurity).</li><li> Familiarity with enterprise applications (ERP, HRMS, SharePoint, MS Dynamics, O365, Maximo, time/attendance systems).</li><li> Knowledge of OT and critical system integration, interfacing, and system assurance practices.</li><li> Strong grasp of IT governance, software/system lifecycle, and service management methodologies.</li></ul><p><b>
EXPERIENCE:</b></p><ul><li> 10+ years of relevant IT/OT experience, including leadership roles.</li><li> Proven experience managing large-scale IT projects and programs.</li><li> Background in business analysis, change management, and IT solution design.</li><li> Experience working in transportation, public services, or infrastructure sectors is an asset.</li><li> Project management certification (e.g., PMP, PRINCE2) is a plus.</li></ul><p><b>
DESIRED BEHAVIORS &amp; EXPERIENCES</b></p><ul><li> Strategic thinking and digital transformation mindset.</li><li> Strong analytical, diagnostic, and decision-making abilities.</li><li> Excellent stakeholder engagement and relationship management.</li><li> Effective leadership with the ability to inspire, coach, and manage technical teams.</li><li> Strong communication and internal consulting capabilities.</li><li> Results-driven with a commitment to service excellence and innovation.</li><li> Adaptability to complex environments and fast-changing technologies.</li></ul></div></div></div></div><br>
<p></p>
<div><div><div><h3 class="jobSectionHeader"><b>Location</b></h3>
<p></p><div><div><div><b>Location</b></div></div><b>
</b><div><b>Address</b></div><b>
</b></div><p>Cairo, Cairo, Egypt</p></div></div></div></div><div></div>

IT&OT Digital Manager

University of the Incarnate Word

<div><div><div><div><div>Position Information
</div><p></p><div><div><div><div><b>Position Title</b></div> <div>Digital Strategy and Marketing Manager</div>
</div><br>
<div><div><b>UIW Mission</b></div>
<div>University of the Incarnate Word is a Catholic institution that welcomes to its community persons of diverse backgrounds, in the belief that their respectful interaction advances the discovery of truth, mutual understanding, self-realization, and the common good.</div>
</div><br>
<div><div><b>Position Summary</b></div>
<div>The Digital Strategy and Marketing Manager showcases the unique UIW story to recruit prospective students for all academic levels and programs. This role creates targeted ad campaigns, implements tracking of leads into the CRM along with engagement reporting for Search Engine Marketing (SEM), social media and paid web content to include multimedia, graphics, video, landing pages and lead sources. The Digital Strategy and Marketing Manager reports to the Sr. Director of Enrollment Services.</div>
</div><br>
<div><div><b>Benefits</b></div>
<div>UIW has been identified year after year as one of the nation&rsquo;s <b>Great Colleges to Work For</b> based on employee feedback. UIW offers an outstanding benefits package for full-time employees that includes medical, dental, vision, flexible spending accounts, numerous paid holidays, vacation and sick leave. Tuition benefits include UIW tuition waivers, tuition exchange programs and <b>Brainpower Connection</b> discounts for employees and dependents. Retirement benefits include 403b retirement plans with a 7% employer match, plus a retirement health solution. We also offer employer-paid Life/AD&amp;D, long-term disability, pet insurance, an Employee Assistance Program (EAP), wellness programs, employee discount program, Public Service Loan Forgiveness (PSLF) eligibility and more! Please refer to the <b>Human Resources webpage</b><b> </b>for additional details on our benefits and eligibility.</div>
</div><br>
</div></div></div><div><div>Job Duties
</div><p></p><div><div><div><div><b>Job Duty Name</b></div> <div>Digital Marketing</div>
</div><br>
<div><div><b>Description of Job Duties</b></div>
<ul><li>Conceptualize and build effective paid search engine marketing campaigns through Google Ads, paid social platforms and other SEM tools with graphics and ad copy.</li>
<li>Target selected audiences through paid campaigns using available tools on social media and other digital sites.</li>
<li>Design and maintain brand elements for marketing pieces, internal documents, web, social media, emails, online ads, and landing pages.</li>
<li>Implement designated digital strategies through established interdepartmental and external partnerships to meet enrollment objectives.</li>
<li>Stay up-to-date with the latest technology and best practices.</li>
<li>Monitor competition for insight and new options.</li>
</ul></div><br>
</div></div><div><div><div><div><b>Job Duty Name</b></div> <div>Content Development</div>
</div><br>
<div><div><b>Description of Job Duties</b></div>
<ul><li>Write and manage the creation of promotional messaging, graphics, print, video and other content elements to support marketing and enrollment strategies on all platforms.</li>
<li>Update content, graphics, and multimedia on university websites, landing pages, mobile, video and partner sites to grow user interaction and application conversions.</li>
</ul></div><br>
</div></div><div><div><div><div><b>Job Duty Name</b></div> <div>SEO Management &amp; Website Support</div>
</div><br>
<div><div><b>Description of Job Duties</b></div>
<ul><li>Develop web functionality and content strategies with an enrollment focus and excellent user experience (UX) practices.</li>
<li>Enhance search engine optimization through site content development, page setup, link strategies and other SEO tactics.</li>
<li>Implement tools and features to drive interaction on all devices.</li>
<li>Manage and improve content for admissions and academic programs utilizing SEO and Google Analytics.</li>
<li>Monitor and implement SEO improvements through web tools such as BrightEdge and/or Site Improve.</li>
</ul></div><br>
</div></div><div><div><div><div><b>Job Duty Name</b></div> <div>Collaboration and Reporting</div>
</div><br>
<div><div><b>Description of Job Duties</b></div>
<ul><li>Collaborate with university departments and outside vendors to execute digital marketing strategies and meet overall enrollment management goals.</li>
<li>Work in conjunction with senior management to develop and guide strategic marketing enrollment plans.</li>
<li>Manage the digital marketing budget through channels in conjunction with management.</li>
<li>Review, analyze, and report on KPIs for marketing, social and advertising using proprietary tools and site analytics to show ROI and strategic goal effectiveness of various lead generation efforts.</li>
<li>Contribute to the success of university special projects as assigned.</li>
</ul></div><br>
</div></div><div><div><div><div><b>Job Duty Name</b></div> <div>Social Media</div>
</div><br>
<div><div><b>Description of Job Duties</b></div>
<ul><li>Participate in social media strategy utilizing an array of sites and tools to enhance UIW visibility and drive traffic to the UIW websites, including enrollment social media posting and responding with interactive entries, photos, videos, and events.</li>
<li>Collaborate with other team members on strategic processes.</li>
<li>Perform other duties as assigned.</li>
</ul></div><br>
</div></div></div><div><div>Qualifications
</div><p></p><div><div><div><div><b>Knowledge Skills and Abilities</b></div>
<ul><li>Demonstrated creative skills portfolio with writing and design samples.</li>
<li>Excellent working knowledge of graphic programs: Adobe Creative Suite: Photoshop, Illustrator, InDesign or similar applications.</li>
<li>Expert skills in writing and editing promotional copy with adherence to a style guide and SEO practices.</li>
<li>Strong proficiency in content management systems (CMS).</li>
<li>Functional expertise with HTML, CSS.</li>
<li>Proven skills in data collection, evaluation and reporting of web applications to attribute effectiveness across all digital marketing channels utilizing Excel for complex reporting.</li>
<li>Ability to effectively manage multiple tasks, priorities and accomplish tight deadlines in a fast-paced environment and keep all projects progressing.</li>
<li>Strong skills working collaboratively with a team or overseeing direct reports.</li>
<li>Critical thinker with demonstrated ability to interpret guidelines, policies and procedures to fit fluid situations.</li>
<li>Excellent oral and written communication skills.</li>
<li>Excellent Microsoft Office skills with emphasis on Outlook, Word, and complex Excel functions.</li>
<li>Ability to work effectively with individuals from diverse communities and cultures.</li>
<li>Employee shall adhere to all applicable rules and regulations of the University, the Conference, and the NCAA.</li>
</ul>
</div><br>
<div><div><b>Required Education</b></div>
<div>Bachelor&rsquo;s Degree from an accredited institution. Note than an Associate Degree/60 college hours <b>plus </b>two (2) additional years of relevant experience will be considered in lieu of said education.</div>
</div><br>
<div><div><b>Required Work Experience</b></div>
<ul><li>Three (3) or more years of marketing experience to include at least two (2) years of digital marketing experience developing and implementing digital and social media advertising strategies.</li>
<li>Two (2) years of experience posting interactive social media content over multiple digital marketing platforms.</li>
</ul>
</div><br>
<div><div><b>Preferred Qualifications</b></div>
<ul><li>Bachelor&rsquo;s Degree in Communications, Digital Marketing, Business, Marketing, Graphics or related field.</li>
<li>Two years plus of hands on experience with SEO and Google Analytics.</li>
</ul>
</div><br>
<div><div><b>Required Certifications, Licenses or Registrations</b></div>
<div>None specified.</div>
</div><br>
<div><div><b>Work Hours</b></div>
<div>Monday through Friday 8 a.m. to 5 p.m. with occasional extended hours or weekend work for special projects.</div>
</div><br>
<div><div><b>Physical Demands</b></div>
<div>None specified.</div>
</div><br>
</div></div></div></div></div><div><h2 class="jobSectionHeader"><b>Posting Details</b></h2>
<div><div><div>Posting Details
</div><p></p><div><div><div><div><b>Posting Number</b></div> <div>AS2174PO</div>
</div><br>
<div><div><b>Number of Vacancies</b></div> <div>1</div>
</div><br>
<div><div><b>Job Type</b></div> <div>Full Time</div>
</div><br>
<div><div><b>Job Category</b></div> <div>Administrator (exempt)</div>
</div><br>
<div><div><b>Desired Start Date</b></div> <div>10/01/2026</div>
</div><br>
<div><div><b>Position End Date (if temporary)</b></div>
</div><br>
<div></div><div><div><b>Reports to</b></div> <div>Sr. Director of Enrollment Services</div>
</div><br>
<div><div><b>Salary</b></div> <div>$65,000 Annualized</div>
</div><br>
<div><div><b>Open Date</b></div> <div>08/24/2025</div>
</div><br>
<div><div><b>Close Date</b></div>
</div><br>
<div></div><div><div><b>Open Until Filled</b></div> <div>Yes</div>
</div><br>
<div><div><b>Special Instructions to Applicant</b></div>
<div>N/A.</div>
</div><br>
<div><div><b>EOE</b></div>
<div>UIW is committed to a policy of equal opportunity in employment, without regard to race, color, sex, sexual orientation, citizenship status, national origin, age, marital status, disability, genetic information, gender identity or expression, veteran status, pregnancy, and religion (except in limited circumstances when religious preference is both permitted by law and deemed appropriate as a matter of University policy).</div>
</div><br>
<div><div><b>Title IX</b></div>
<div>This position is considered a &ldquo;Responsible Employee&rdquo; under Title IX federal regulations and &ldquo;Mandatory Reporter&rdquo; under Texas state law and the UIW Sexual Misconduct Policy. As a Mandatory Reporter, this position requires you as the employee to promptly report any incident that you witness or receive information about Title IX violations. These reporting responsibilities are set out in the UIW Sexual Misconduct Policy.</div></div></div></div></div></div></div></div><p></p>

Digital Strategy and Marketing Manager

King Revolution Inc

<p>As the <b>Digital Marketing Lead</b>, you will oversee the development, execution, and optimization of our digital marketing strategy. You will be responsible for driving brand awareness, engagement, and conversions across various digital channels, including but not limited to social media, email marketing, search engine optimization (SEO), pay-per-click advertising (PPC), content marketing, and analytics.</p><p><b>Key Responsibilities:</b></p><ul><li>Design and implement comprehensive digital marketing strategies aligned with overall business goals and objectives.</li><li>Lead and manage digital marketing campaigns across multiple platforms (social media, search engines, email, etc.), ensuring effectiveness and ROI.</li><li>Monitor, track, and analyze campaign performance using analytics tools, adjusting strategies as needed for continuous improvement.</li><li>Develop and execute SEO strategies to increase organic traffic, and manage PPC campaigns to drive targeted traffic and lead generation.</li><li>Collaborate with the content team to create and distribute engaging, high-quality content that resonates with our audience and supports our brand.</li><li>Oversee social media presence, grow followers, and develop campaigns to boost engagement and brand recognition.</li><li>Plan and execute email marketing campaigns, including newsletters, promotions, and customer retention initiatives.</li><li>Manage and mentor a small team of digital marketing professionals, fostering collaboration and innovation.</li><li>Work with leadership to allocate and optimize the digital marketing budget, ensuring resources are used effectively for maximum impact.</li><li>Continuously research digital marketing trends, tools, and techniques to keep the company ahead of the curve.</li></ul><p><b>Required Skills &amp; Qualifications:</b></p><ul><li>Bachelor&rsquo;s degree in Marketing, Business, or a related field.</li><li>4+ years of experience in digital marketing, with at least 2 years in a leadership role.</li><li>Proven track record of successfully managing digital marketing campaigns and achieving KPIs.</li><li>Strong knowledge of SEO, SEM, social media marketing, email marketing, and analytics platforms (Google Analytics, Facebook Ads Manager, etc.).</li><li>Experience with marketing automation tools (e.g., HubSpot, Marketo) is a plus.</li><li>Excellent communication, organizational, and leadership skills.</li><li>Analytical mindset with the ability to interpret data and make data-driven decisions.</li><li>Creative and strategic thinker with strong attention to detail.</li><li>Ability to work collaboratively in a fast-paced environment.</li></ul><p>Job Type: Full-time</p><p>Work Location: In person</p>

Digital Marketing Lead

ACCO Brands

<p></p><div><p>At Kensington, we pride ourselves on an entrepreneurial culture that empowers us to think creatively, share our thoughts, collaborate, and voice our opinions. It&rsquo;s how we&rsquo;ve innovated, inspired, led, learned, and succeeded for 40 years. Headquartered in Burlingame, California, Kensington is a division of ACCO Brands (NYSE: ACCO), one of the world&rsquo;s largest designers, marketers, and manufacturers of branded academic, consumer and business products, sold in more than 100 countries across the globe.</p><div><div><div><h2 class="jobSectionHeader"><b>
Job Summary</b></h2></div><div><p>
The <b>Senior Manager, Digital Marketing &amp; Data Analytics</b> is responsible for leading the strategy, execution, and analysis of digital marketing initiatives across Kensington&rsquo;s global footprint. This role balances strategic planning with hands-on execution, working across websites, content, analytics, and cross-functional collaborations to drive measurable business results.</p><p></p><p><br>
This role requires a strong understanding of website infrastructure, digital performance data, compliance standards, and global coordination. The ideal candidate has experience managing digital teams and executing large-scale, data-informed initiatives across multiple regions.</p></div></div><div><div><h2 class="jobSectionHeader"><b>
Responsibilities</b></h2></div><div><ul><li>
Lead the strategy, execution, and performance measurement of digital marketing programs across organic and paid channels to drive brand awareness, engagement, and revenue.</li><li>
Oversee the martech infrastructure for the Kensington brand and make recommendations for investments in digital marketing tools and capabilities to enhance campaign performance, brand awareness, customer insights, and operational efficiency.</li><li>
Stay current with emerging AI technologies and trends and collaborate cross-functionally to embed AI capabilities&mdash;such as predictive analytics, content automation, and personalization&mdash;into digital marketing strategies.</li><li>
Lead the continuous development and optimization of Kensington&rsquo;s global websites, with an emphasis on user experience, SEO, site performance, and content execution. Benchmark against industry standards and competition.</li><li>
Analyze website, campaign, and sales performance using tools such as GA4, Looker Studio, and Google Search Console; provide actionable insights and dashboards for global marketing and sales teams.</li><li>
Ensure website compliance with privacy regulations (e.g., GDPR, CCPA) and accessibility standards (WCAG), including documentation and ongoing audits.</li><li>
Support the implementation of global web standards across regional sites, ensuring content accuracy, brand consistency, and localized optimization.</li><li>
Own the US eCommerce site, including content updates, UX improvements, and performance reporting to drive online sales and improve conversion.</li><li>
Partner with IT and developers to execute large-scale digital initiatives.</li><li>
Build and maintain scalable documentation for repeatable processes, digital governance, and technical workflows.</li><li>
Manage and mentor digital team members, prioritizing workload, skill development, and performance tracking.</li></ul></div></div><div><div><h2 class="jobSectionHeader"><b>
Qualifications</b></h2></div><p></p><div><br>
<ul><li>
BS/MS degree in Marketing, Business, or a related field.</li><li>
8-10+ years of experience in digital marketing with a focus on website management and data analytics.</li><li>
Strong understanding of GA4, Google Tag Manager, Search Console, and Looker Studio.</li><li>
Demonstrated experience managing large-scale websites, including performance analysis, UX improvement, and SEO strategy.</li><li>
Ownership experience in eCommerce platforms, with a focus on improving digital sales performance.</li><li>
Understanding of HTML/CSS and CMS platforms (preferably Episerver).</li><li>
Familiarity with digital compliance requirements (e.g., WCAG, privacy laws).</li><li>
Proven ability to work with IT and developers to manage complex digital projects.</li><li>
Experience managing or mentoring team members in a fast-paced environment.</li><li>
Comfortable leading cross-functional projects with global and regional stakeholders.</li><li>
Experience using Asana (or similar project management tools) to manage timelines, stakeholders, and deliverables.</li></ul><p></p><p><b><br>
Salary Range</b>: $138,600 - $153,630<br>
#LI-Remote</p></div></div></div><p><b>
About Us:</b></p><p>
You know our brands. You love our brands. You just may not know they are ours.</p><p>
If you have touched a PowerA&reg; gaming controller, a Five Star&reg; notebook, a Swingline&reg; stapler, a Quartet&reg; dry erase board, or a Kensington&reg; computer mouse, you have touched part of ACCO Brands Corporation. With annual revenues of over $1.7 Billion, ACCO Brands (NYSE: ACCO) designs, markets, manufactures and sells branded academic, consumer and business products globally. The power of our brands, our unmatched global customer reach, and our strategic market strengths put us in a position to achieve global leadership and growth. We're proud of our long history of industry leadership and innovation and are focused on delivering exceptional value to our customers by providing unique, cutting-edge, branded products.</p><p>
Apply and build a successful future with ACCO Brands.</p><p>
Click here to learn more about our employee benefits.</p><p>
More information about ACCO Brands, the Home of Great Brands Built by Great People, can be found at www.accobrands.com.</p><p></p><p><b><br>
Equal Opportunity Employer</b></p><p>
At ACCO Brands, we are committed to providing an environment of fairness and mutual respect where equal employment opportunities are available to all applicants and team members without regard to race, color, religion, age, sex, sexual orientation, gender identity, marital status, national origin, physical and mental disability, veteran status, and any other characteristic protected by applicable law. ACCO Brands believes that a diverse and inclusive work environment is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool.</p><p></p><p><b><br>
AODA</b></p><p>
Accommodation for applicants with disabilities will be provided in all parts of the recruiting process as required under the ACCO Brands Canada AODA policy. Applicants are asked to make their needs known in advance.</p></div>

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