director of development and marketing

IHG Hotels & Resorts

<div><div><div><div><div><div><div><div>At <b>InterContinental Hotels &amp; Resorts&reg;</b> we are committed to delivering exceptional experiences that reflect our brand values. As part of this family you are expected to embody these values by being:<br>
<ul><li><b>Charming</b> by being approachable having confidence and showing respect.</li><li><b>Staying in the moment</b> by understanding and anticipating guests&rsquo; needs being attentive and taking ownership of getting things done.</li><li><b>Making it memorable</b> by being knowledgeable sharing stories and showing your style to create moments that make people feel special.</li></ul></div><p>
As <b>Director of Marketing</b> you will be responsible for leading all marketing and communications efforts that enhance the hotel&rsquo;s reputation awareness and profitability.</p><div><b>
Duties and Responsibilities</b><br>
<ul><li>Oversee all Marketing and Communications functions including Marketing Planning Collateral and Advertising Production Content Management Public Relations Promotions Events and Social Media according to IHG standards and procedures.</li><li>Develop and execute an annual Marketing Plan covering hotel events media relations loyalty and channel marketing.</li><li>Align all marketing activities with the hotel&rsquo;s key business segments to ensure a clear return on investment.</li><li>Build and maintain strong relationships with media partners influencers and key stakeholders.</li><li>Develop hotel stories and press releases to strengthen the hotel&rsquo;s visibility and brand reputation in local and regional markets.</li><li>Plan and manage hotel events and activations including budgeting guest lists media coordination photography and branded materials.</li><li>Ensure all marketing collaterals and digital content meet InterContinental brand standards.</li><li>Manage the IHG Hotel Content Manager system to ensure all text and visuals reflect brand identity and optimize performance.</li><li>Oversee hotel social media channels to support campaigns engage guests and build the client database.</li><li>Lead the development and implementation of branding initiatives for new product or service launches in collaboration with Field Marketing Services Sales Operations and agencies.</li><li>Manage the annual advertising plan across traditional and digital platforms ensuring creative and media efficiency.</li><li>Monitor competitor activities and market trends across KSA GCC and key feeder markets.</li><li>Conduct weekly marketing meetings to review performance and progress.</li><li>Lead motivate and develop the marketing team including the digital marketing manager marketing executive and graphic designer.</li></ul></div><div><b>
Financial Responsibilities</b><br>
<ul><li>Prepare and manage the department&rsquo;s marketing budget as part of business planning.</li><li>Assist the Commercial Director in preparing all marketing sections of the Sales &amp; Marketing annual budget.</li><li>Monitor revenue targets and control marketing costs to ensure performance against budget.</li><li>Support the Commercial Director in preparing short and long-term strategic plans for all marketing priorities.</li></ul></div><div><b>
Human Resource Responsibilities</b><br>
<ul><li>Work closely with the Commercial Director and Director of Human Resources to optimize team resources.</li><li>Assist in recruiting new colleagues according to company standards.</li><li>Prepare detailed induction programs for new staff.</li><li>Implement departmental standards and procedures.</li><li>Communicate regularly with team members to maintain a positive work environment.</li></ul></div><div><b>
Qualifications and Requirements</b><br>
<ul><li>Bachelor&rsquo;s degree in Marketing Mass Communications Media or a related field.</li><li>Minimum of five years of relevant work experience in luxury hotels.</li><li>Excellent communication presentation and leadership skills.</li><li>Strong command of both Arabic and English.</li><li>Proven ability to manage multiple projects and budgets.</li><li>Financially literate with the ability to manage monthly P&amp;L.</li><li>Proficient in Microsoft Office.</li><li>Experience working with external vendors and agencies.</li></ul></div><div><b>
Other Requirements</b><br>
<ul><li>Comply with hotel rules and regulations and grooming standards.</li><li>Adhere to time and attendance policies.</li><li>Actively participate in training and development programs.</li><li>Uphold all policies related to health hygiene and fire life safety.</li></ul></div><div>
At <b>InterContinental Hotels &amp; Resorts&reg;</b> we genuinely care about people and show this through living out our promise of <b>True Hospitality</b> each day.<br>
<ul><li><b>True Attitude</b> is about being caring wanting to make a positive difference and building genuine connections with guests.</li><li><b>True Confidence</b> is having the knowledge and skills to perform your role and giving guests the assurance that they can trust you to support them throughout their stay.</li><li><b>True Listening</b> is focusing on what guests are saying picking up on their needs and understanding both their words and body language.</li><li><b>True Responsiveness</b> is providing guests with what they need when they need it and doing so in a timely and caring manner.</li></ul></div></div></div></div></div></div></div><p>
Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.</p></div>

Director of Marketing (Pre-Opening)

Zonda Home

<div><div><b>Director of Business Development | Listings/ Virtual/ Utour Sales Team</b></div><div><b>
Remote | Full-Time</b></div><div><b>
Houston, TX</b></div><div></div><div><br>
Zonda is redefining the future of housing. We are perfectly placed in the heart of the fast-growing real estate industry. We are making big bets on the future of real-estate, trailblazing a 2030 vision for the industry. Here at Zonda, you&rsquo;ll be able to use your passion and curiosity to drive the next generation of real estate analysts, advisors, technologists, and marketers.</div><div></div><div><br>
Zonda is looking for a passionate <b>Director of Business Development</b> to help create, evolve and expand our team. Zonda looks for people who can grow, think, dream, and create. When you join our team, you&rsquo;ll be in a unique position to make a change with every project. You&rsquo;ll use your full range of skills to build great relationships and experiences and learn about the real estate industry, economics, marketing and data. You&rsquo;ll be supported with the necessary tools, and you'll be working with an awesome and like-minded team. Our teams are innovative, diverse, multidisciplinary, and collaborative - all working to build the future of housing.</div><div></div><div><br>
The Director of Business Development will be responsible for generating new business representing Zonda&rsquo;s newest entity, NewHomeSource including Listings/Advertising, Graphics/Interactive and Self-Guided Tour services. In addition, this individual will work collaboratively with our NewHomeSource Regional VP of Sales to drive the brand in the local markets by building relationships with key builder marketing and sales members and becoming an active participant in the home building and land development industries. Knowledge of the residential for sale housing and development industry, players, key projects/developments within the industry, and local real estate industry associations is highly valued. The ideal candidate will have a high sense of urgency, will possess a hunter mentality, and will thrive in an independent work environment.</div><div></div><div><b><br>
Major Job Responsibilities and Related Duties:</b></div><ul><li>
Generate new business and drive revenue selling Zonda&rsquo;s Builder Listings Services and suite of Builder Digital Solutions to homebuilders &amp; developers throughout assigned territory</li><li>
Develop and execute on a sales plan for the territory</li><li>
Generate 5-7 face‐to‐face or virtual appointments each week and maintain all meetings &amp; pipeline information in Salesforce.com</li><li>
Generate qualifying leads and drive the full sales cycle from introductory calls to closing deals</li><li>
Perform in person and web demonstrations</li><li>
As needed, work in conjunction with Zonda data representatives to create builder relationships with key sales and marketing members</li><li>
Travel within your territory &amp; industry conventions to close prospects as needed</li><li>
Present listings &amp; advertising products and builder digital solution products at company events or company sponsored events</li></ul><div><b>
Qualifications:</b></div><ul><li>
2-5+ years&rsquo; experience in a related listings/advertising and/or digital media services in a business development/outside sales role</li><li>
2-5+ years&rsquo; experience in the new home industry selling into sales &amp; marketing departments at the VP or Director level</li><li>
General knowledge and understanding of builder digital marketing technologies including CRM, CMS, data feeds and lead integration</li><li>
Previous experience in a SaaS environment with focus on user acquisition</li><li>
Experience and desire to manage the entire sales process which includes prospecting, needs analysis, demonstration and closing; drive to acquire new business will be key</li></ul><div><b>
Skills:</b></div><ul><li>
Strong prospecting, presentation, and closing skills</li><li>
Must have an enthusiasm and passion for new home real estate to help drive sales</li><li>
Ability to close business accounts and face frequent resistance and opposition from key decision makers</li><li>
Ability to proactively look at review and assess data and to upsell to provide continuous value to builder clients</li><li>
Proficiency using Salesforce.com (or another CRM platform) is required</li><li>
Ability to learn and develop proficiency in new skills quickly</li><li>
Ability to embrace new technology, and strong proficiency with multiple technology platforms (PC, mobile devices, online apps, etc.)</li><li>
Goal‐oriented sales approach; be able to provide a proven track record of meeting quarterly and annual goals</li><li>
Be able to consult with and close business with multiple decision makers</li><li>
Ability to thrive in an environment that is constantly changing and updating in order to be on the leading edge of technology</li></ul><p><b>
Why People Love Working Here</b></p><ul><li>
We offer meaningful work and opportunities for career growth</li><li>
Competitive Salary</li><li>
Comprehensive benefit package (Medical, Dental, Vision)</li><li>
100% Company paid Life Insurance, Long Term Disability, and Short-Term Disability coverage</li><li>
401k with company match</li><li>
Paid vacation and general holidays</li><li>
Employee Assistance Program (EAP)</li><li>
Paid Volunteer Day</li><li>
Live Meditation Sessions</li><li>
Employee Recognition Platform</li><li>
Virtual Wellness Program</li><li>
100% Hybrid &ndash; and always will be!</li><li>
Visionary Leadership Team</li></ul><p><b>
Inclusion &amp; Equal Opportunity Employment</b></p><p>
Zonda is proud to be an Equal Opportunity Employer committed to diversity, inclusion &amp; belonging. Here at Zonda, we are interested in every qualified candidate who is eligible to work in the United States.</p></div>

Director of Business Development, Listings

Virginia Economic Development Partnership

<div><p>The Virginia Tourism Corporation is seeking a Director of Destination Development to lead our Destination Development Team within the Partnership Marketing Division. This leadership role is responsible for guiding statewide initiatives that strengthen Virginia&rsquo;s tourism economy through strategic planning, product development, and community engagement.</p><p>
The Director will oversee implementation of Partnership Marketing initiatives and future programs, working closely with communities and tourism partners to support destination growth across the Commonwealth.</p><p><b>
Key Responsibilities:</b></p><ul><li>
Lead and manage the Destination Development Team</li><li>
Oversee tourism strategic planning, technical assistance, and product development initiatives</li><li>
Provide cooperative marketing guidance to communities and tourism-related businesses</li><li>
Coordinate educational outreach on the economic impact of tourism to local, state, and federal officials</li><li>
Support destination growth through community visioning, goal setting, and project implementation</li><li>
Represent VTC through presentations, meetings, and events across the state</li></ul><p><b>
Ideal Candidate:</b></p><p>
The successful candidate will bring strong knowledge of:</p><ul><li>
Tourism development and marketing</li><li>
Economic and community development planning</li><li>
Strategic planning and project implementation</li><li>
Entrepreneurship and professional leadership</li><li>
Government operations and stakeholder engagement</li><li>
Ability to engage with partners across Virginia</li></ul><p>
Candidates must demonstrate significant leadership experience, including the ability to effectively lead and manage a large team, along with the ability to manage multiple projects, communicate effectively both verbally and in writing, work independently in a remote environment, and collaborate across teams while maintaining confidentiality on sensitive matters.</p><p><b>
Additional Qualifications:</b></p><ul><li>
Proficiency with Microsoft Office Suite and related software</li><li>
Ability to telecommute effectively from a home office</li><li>
Willingness to travel frequently across Virginia and attend evening meetings</li><li>
Regular travel throughout the Commonwealth, including frequent trips to the Richmond office will be required</li></ul><p><b>
Experience:</b></p><ul><li>
10 years of experience in business, public administration, marketing, hospitality, or related field</li></ul><p>
Being authorized to work in the U.S. is a precondition of employment. VTC uses the E-Verify system and does not provide sponsorship.</p><p>
A valid Virginia driver&rsquo;s license is required. All candidates must apply through our website https://www.vatc.org/about/employment/. Salary minimum: $90,000. Application deadline: April 9, 2026.</p><p></p><p><i><br>
VTC is an Equal Opportunity Employer. All applicants are considered for employment without regard to race, sex, color, national origin, religion, sexual orientation, gender identity or expression, age, veteran status, political affiliation, genetics, or against otherwise qualified individuals with disabilities. It is VTC&rsquo;s intent that its employment and personnel policies and practices conform to all applicable federal, state, and local laws and regulations regarding non-discrimination and affirmative action. Applicants requiring more information or requiring assistance may contact VEDP Human Resources at 1-804-545-5634 or </i><i>vtchr@VEDP.org</i><i>. TDD 1-800-828-1120.</i></p></div>

Director of Destination Development

Mob Entertainment

<div><div><p><b>Mob Entertainment </b>is a startup multimedia studio that is best known for our hit indie horror game &quot;<b>Poppy Playtime&quot;</b>. This franchise is one of the hottest new properties in gaming, and our team is naturally expanding as our ambition expands. <b>To give a taste of our brand's popularity, more than 100 billion YouTube views of Poppy Playtime related content have occured since the game's launch 4 years ago.</b></p></div><p></p><p><br>
The Director, Publishing &amp; Marketing is a key leadership role within the Games Division. Reporting directly to the General Manager of Games, You will be the architect of our global expansion, pioneering new commercial models and shaping the go-to-market strategy for an IP with a massive, dedicated following.</p>
<p>
We are looking for a leader who will expand Mob's reach into new global audiences and pioneer marketing strategies for new monetization models (including Premium, F2P, and Live-Ops/GaaS). This leader will be accountable for end-to-end publishing: positioning, GTM strategy, storefront performance, paid experimentation, partnerships/platform relations, and marketing analytics. You'll lead and mentor an existing team, build missing capabilities (in-house and/or via agencies), and operate as a key cross-functional partner to other leaders in the games division.</p>
<h2 class="jobSectionHeader"><b>
Key Responsibilities</b></h2>
<div><ul><li><b>Go-to-Market &amp; Publishing Strategy</b></li></ul>
</div><ul><li>Devise and execute comprehensive publishing strategies for all Mob titles, encompassing branding, publishing timelines, distribution platform negotiation, storefront optimization, and lifecycle pricing strategy.</li>
<li>Design tailored GTM strategies that support a variety of monetization approaches.</li>
<li>Own platform and partner relations (Steam, PlayStation,Nintendo, Apple, etc.) to secure featuring, marketing support, and strategic distribution opportunities.</li>
</ul><div><ul><li><b>Growth, UA, &amp; New Monetization (Expanding the Audience)</b></li></ul>
</div><ul><li>Pioneer marketing approaches for new monetization models, working closely with Product and Game Design to align player acquisition strategies with in-game economies.</li>
<li>Lead User Acquisition (UA) and performance marketing. Establish and manage target CPIs, ROAS, and LTV models to efficiently scale players for upcoming titles.</li>
<li>Architect and optimize global advertising budgets across social, search, display, and influencer channels, ensuring maximum ROI on marketing spend, or manage our external agency partners to achieve the same.</li>
</ul><div><ul><li><b>Cross-Functional Leadership &amp; The Greenlight Process</b></li></ul>
</div><ul><li>Serve as the &quot;Voice of the Player&quot; on the studio's Greenlight Committee. Participate on the greenlight committee to evaluate new game pitches, providing business cases, sales forecasts, and marketability assessments.</li>
<li>Collaborate deeply with Creative, Production, and Data/Analytics to ensure feature sets and content updates contain highly marketable &quot;hooks&quot; that resonate with our target audiences.</li>
<li>Work closely with the Licensing &amp; Transmedia teams to ensure game marketing campaigns synergize with film, TV, and merchandising beats.</li>
</ul><div><ul><li><b>Team Leadership &amp; Mentorship</b></li></ul>
</div><ul><li>Lead, mentor, and grow the existing marketing team. Foster a culture of high accountability, data-driven decision-making, and creative risk-taking.</li>
<li>Empower your team to manage their domains effectively while providing them with clear strategic direction and removing blockers.</li>
<li>Maintain Mob's brand identity: ensure our marketing, PR, and creator/influencer relations remain authentic and player-first.</li>
</ul><h2 class="jobSectionHeader"><b>Qualifications</b></h2>
<p><b>
Required:</b></p>
<ul>
<li><b>10+ years</b> of progressive consumer marketing experience with a solid track record of managing direct reports, contractors, and external vendors and partners.</li>
<li><b>Game Industry Publishing Expertise:</b> Must have a proven track record of shipping premiere games as a marketing leader. Deep understanding of both Premium and Live-Ops marketing lifecycles.</li>
<li><b>Audience Growth:</b> Demonstrated success in identifying and building player bases in new audiences for both existing and new IP.</li>
<li><b>Data-Driven Marketer:</b> Advanced knowledge of marketing analytics and campaign tracking, ability to take complex datasets and distill them into actionable insights and recommendations.</li>
<li><b>Cross-Functional Effectiveness:</b> Exceptional ability to build consensus, influence without steamrolling, and partner effectively with highly creative and independent development teams.</li>
<li><b>Team Leadership:</b> Proven experience managing, mentoring, and restructuring marketing teams, with a passion for developing talent.</li>
</ul>
<p><b>Preferred:</b></p>
<ul>
<li>A passionate gamer with a genuine understanding of the horror space.</li>
<li>History of negotiating and executing major global platform co-marketing deals.</li>
<li>Established relationships with first-party platforms (Sony, MSFT, Valve) and global gaming media/creators.</li>
<li>Bachelor's degree or MBA.</li>
</ul>
<p>#LI-Remote</p><div><p>
Mob Entertainment is an equal opportunity employer. We do not discriminate on the basis of race, color, religion or religious creed, sexual orientation, gender, gender identity, marital status, family or parental status, disability, military or veteran status, or any other basis protected by law. All employment decisions are based on a person's merit, business needs, and role requirements. If you require further accommodations or have questions regarding accessibility of our roles, please reach out to info@mobentertainment.com</p></div></div>

Director, Publishing & Marketing for Games Division

Red Sea Global

<div><div><div><div><div>Division: Development
</div></div></div></div><div><div><div><div>Department: Residential Development
</div></div></div></div><div><div><div><div>Company: Red Sea Global
</div></div></div></div><div><div><div><div><div><div><div><h2 class="jobSectionHeader"><b>Description</b></h2>
</div><div><p><b>
Be the change. Join the world&rsquo;s most visionary developer.</b></p><br>
<p></p>
<p>
Red Sea Global (RSG) is showing that there is a better way to positively shape the places we live, work and travel.</p><br>
<p></p>
<p>
We are purpose-driven and committed to people and planet. Our transformative programs are a driving force to achieving Vision 2030, as well as leading the world towards regenerative tourism.</p><br>
<p></p>
<p><b>
Join RSG and be part of the positive change for Saudi Arabia and the world.</b></p></div></div><div><div><h2 class="jobSectionHeader"><b>
Job Purpose</b></h2>
</div><div><ul><li>The Residential Marketing Director will be the key lead on developing and leading the Residential marketing strategy.</li>
<li>The main focus of the job is to develop luxury residential marketing propositions and luxury residential campaigns for all RSG Residential projects and assets, ensuring precision and creative excellence across all touchpoints.</li>
</ul></div></div><div><div><h2 class="jobSectionHeader"><b>Job Responsibilities</b></h2>
</div><div><ul><li>Lead the creation and execution of local, GCC and international marketing strategy to drive buyer interest, leads and sales</li>
<li>Lead the management of agency relationships ensuring value, exceptional creative outputs and delivery of work on time</li>
<li>Work closely with the corporate and desintation marketing teams to ensure overall alignment on campaigns and activities</li>
<li>Create compelling, elevated and luxury digital and offline marketing materials for the residential sales team to showcase residential projects to prospective buyers</li>
<li>Work closely with operator brands on the production and approval of marketing collaterals and campaigns</li>
<li>Working with event management agency, develop program of launches, events, exhibitions and activiations to connect with UHNW and HNW audience &ndash; driving buyer leads</li>
<li>Creation and refinement of an exceptional residential show suite experiences</li>
<li>Working with corporate digital team, create and optimise the luxury residential presence across all RSG&rsquo;s digital platforms</li>
<li>Develop residential digital strategy and drive paid campaigns to generate leads and drive conversion</li>
<li>Work with media agency to achieve focused reach and awareness for residential propositions</li>
<li>Work with PR and Social Media agency to create a compelling content strategy that stimulates interest in RSG&rsquo;s luxury residential propositions</li>
<li>Develop brand partnerships and affinity programs with luxury brands with similar positioning to RSG</li>
<li>Establish department KPIs to measure effectiveness and inform future investment decisions.</li>
<li>Help define product, channel and customer strategies for each of the current and future residential assets within RSG.</li>
<li>Manage the RSG Residential marketing budget and planning, working closely with the Chief Development Officer, sales, finance, investment and project management and development teams</li>
<li>Focus on the delivery of individual and team performance objectives, providing the necessary leadership, support and guidance to the marketing team to help deliver set KPI&rsquo;s.</li>
</ul></div></div><div><div><h2 class="jobSectionHeader"><b>Qualification &amp; Experience</b></h2>
</div><div><ul><li>Bachelor degree in marketing or business management.</li>
<li>Must have luxury residential real estate project or residential resort Marketing experience on an international scale.</li>
<li>Minimum of 6 years of prime residential development Marketing for major real estate developers or global property businesses.</li>
<li>An understanding of UHNWIs and HNWIs real estate requirements from a marketing perspective.</li>
<li>An understanding of and experience in the KSA and GCC luxury residential operating environments</li>
</ul></div></div><div><div><h2 class="jobSectionHeader"><b>Skills</b></h2>
</div><div><ul><li>Excellent communication skills, fluent in English speaking and writing.</li>
<li>International real estate experience.</li>
<li>Residential Marketing expert able to create luxury residential marketing campaigns.</li>
<li>Strategic thinker and action taker</li>
<li>Excellent project management skills</li>
<li>Collaborative and reliable</li>
<li>Passion for working launch events and leading from the front</li>
<li>Passion for on-time delivery</li>
<li>Strong self confidence</li>
<li>Ability to present and report</li>
<li>Effective listening/questioning</li>
<li>Team-player willing to take on a new challenge</li>
<li>Exceptional team leadership skills</li></ul></div></div></div></div></div></div></div></div><p></p>

Director - Residential Marketing

The University of Michigan

<p></p><div><div><div><h2 class="jobSectionHeader"><b>Job Summary</b></h2><p>
The Alumni Association of the University of Michigan is seeking a visionary and strategic marketing leader to be the Director of Marketing &amp; Business Development. This person will be responsible for overseeing, developing, and executing innovative marketing strategies that engage key audiences and elevate the Alumni Association brand. This role also requires leading business development initiatives, identifying and cultivating new growth opportunities, and fostering partnerships that expand and support engagement.</p><p></p><p><br>
In addition to the responsibilities and qualifications listed below and most importantly, candidates must share and hold to the highest regard, the same values that are uniquely inherent to the Alumni Association:</p><p></p><p><b><br>
ALL IN</b></p><p>
Believe in our mission</p><p>
Be trustworthy and loyal to the Alumni Association and each other</p><p>
Be passionate about what we're doing and be proud to be a part of it</p><p>
Be an employee who goes above and beyond the call of duty</p><p></p><p><b><br>
SERVING HEART</b></p><p>
Be open and willing to listen to others and help in whatever way possible</p><p>
You're dedicated to selflessly following the Platinum Rule: treat others the way they want to be treated</p><p></p><p><b><br>
SOLUTION SEEKER</b></p><p>
You're a creative problem solver</p><p>
You're never satisfied with the status quo</p><p>
You find a way to say yes</p><p>
You embrace new ideas and approaches from different perspectives</p><p>
You're collaborative, flexible and adaptive</p><p></p><h2 class="jobSectionHeader"><b><br>
Who We Are</b></h2><p>
We enrich the University of Michigan's impact by serving as an independent gateway for alums of all identities, backgrounds, and experiences across the globe and in our neighborhoods in order to create and deepen belonging to the Michigan Family, the Leaders and Best.</p><p></p><p><br>
Join the Alumni Association in fostering a global community of belonging. We aim to create spaces where every stakeholder feels connected and valued. Through programs such as clubs, affinity groups, and student support initiatives, we are dedicated to building strong, supportive networks among alumni worldwide. We invite you to explore our impactful work and become a part of our commitment to nurturing a worldwide network of belonging. Discover more about our efforts here: Community of Belonging.</p><h2 class="jobSectionHeader"><b>
Responsibilities*</b></h2><p><b>
Alumni Association Leadership:</b></p><br>
<p></p><ul><li>
With the other members of the Alumni Association's Leadership Group, provide organizational leadership and assist the Executive team by showing visionary thinking and demonstrating expert knowledge to solve complex, organization-wide, or externally facing issues that ensure the Association remains relevant to alumni and the University while delivering its mission to stakeholders.</li><li>
Assist in the development, implementation, and evaluation of all programs and activities of the Alumni Association. Build, communicate, and oversee the implementation of overall and program-specific vision.</li><li>
Assist in creating a positive organizational culture that fosters the core values and creates a sense of belonging to staff. Evaluate skill and capacity gaps and identify Alumni Association staffing needs.</li><li>
Educate and inspire all Association staff to be engaged in building community and belonging efforts.</li><li>
Assist in financially stewarding the Association for a better future. Oversee operations, improve organizational processes, and create efficiencies.</li><li>
Represent the Association and develop collaborative relationships with constituents including University leadership, the Association's Board of Directors, and corporate partners. Persuasively communicate and demonstrate the Alumni Association's value to the University.</li><li>
Assist with engagement and stewardship of the Alumni Association's Board of Directors. Prepare materials and make presentations at board meetings. Administer board committees as needed.</li><li>
Represent the Association in industry and professional organizations.</li></ul><p></p><p><b><br>
Marketing</b></p><br>
<p></p><ul><li>
Ensure a culture of collaboration with other teams and leaders in the organization.</li><li>
Oversee the creation, planning, development, and implementation of comprehensive marketing strategies for AAUM programs, products, events, and services in order to enhance the brand and support the strategic goal of engaging alumni in more relevant ways through the use of traditional and emerging channels.</li><li>
Oversee the development of short- and long-term strategic marketing plans and budgets.
</li><li>Ensure all marketing efforts are consistent with the AAUM brand and are focused on organizational goals.</li><li>
Ensure campaigns and initiatives are integrated, cohesive, compelling, effective, and consistent across platforms, and deliver a strong ROI.</li><li>
Lead the team to write and evaluate Creative Briefs that inspire creatives to conceive and execute strategically sound, compelling marketing materials (print, DM, email, digital, events, video, etc.) that engage alumni in ways that ensure the desired outcome.</li><li>
Help manage external parties, such as agencies, consultants or freelancers, as needed.</li><li>
Develop an understanding of alumni audiences and key opportunities to reach and engage across segments.</li><li>
Lead the project management function to ensure intake, assignment, and organization of projects is efficient, meets deadlines, and achieves organizational goals.</li><li>
Oversee the budget and be financially responsible (e.g., managing monthly spending, forecasting, and stewarding) for the Alumni Association's resources by aligning programs with organizational goals.</li><li>
Effectively lead, manage and supervise the team communicating expectations, setting work schedules and priorities, providing opportunities for personal and professional growth through regular performance reviews, guidance, and encouraging training while presenting new techniques, and recruiting/hiring staff as needed.</li><li>
Monitor industry trends and best practices, make process, operational, and strategic recommendations, and assist in implementing procedural changes.</li></ul><p></p><p><b><br>
Business Development</b></p><br>
<p></p><ul><li>
Oversee the creation, planning, development, and implementation of comprehensive business development strategies to grow existing and identify new sources of revenue for the Alumni Association.</li><li>
Oversee the partnership with Learfield to grow sponsorship and advertising opportunities, and ensure growing and valuable relationships with existing corporate partners.</li><li>
Oversee the relationship with corporate partners that are managed directly by the Alumni Association, to ensure growing and valuable relationships.</li><li>
Drive collaboration across the Alumni Association to ensure corporate partnerships and activation activities are supportive of engagement initiatives.</li></ul><p></p><p><b><br>
General Responsibilities:</b></p><br>
<p></p><ul><li>
Provide organizational leadership by demonstrating AAUM core values: All In, Serving Heart and Solution Seeker, and helping other staff members demonstrate those values.</li><li>
Value and embrace different identities and perspectives recognizing that everyone has unique and different experiences that contribute to the best solution seeking and success for AAUM.</li><li>
Work with AAUM staff members to gain a clear and consistent understanding of the details of the strategic plan and feel equal ownership of every piece of it, including pieces for which there is no direct responsibility.</li><li>
Be collaborative with all AAUM staff and teams. Operate as a critical contributing member of the staff to complete objectives in many different areas in order to move the whole organization toward the strategic plan.</li><li>
Support University Relations efforts by demonstrating AAUM value to campus units/partners (i.e., schools/colleges, campuses).</li><li>
Continually build digital skill sets in order to implement into work.</li><li>
Staff and participate in team meetings, Alumni Association events that may be during evenings or weekends, and staff retreats including offsite, overnight staff retreats at Camp Michigania.</li><li>
Provide staff support to the Alumni Association's Board of Directors, its committees, and other volunteers as needed.</li><li>
Coordinate special projects as assigned or required.</li><li>
Participate in Alumni Association and other University committees as required.</li><li>
Share knowledge through internal communication.</li><li>
Support the Alumni Association's vision of creating a place of belonging for all alumni.</li><li>
Remain current with respect to technology and the University's educational resources.</li></ul><p></p><p><b><br>
Supervision Received</b></p><p>
Direct supervision is received from the Vice President of Marketing and Communications</p><p></p><p><b><br>
Supervision Exercised</b></p><p>
Supervision exercised over the marketing managers and marketing project manager.</p><h2 class="jobSectionHeader"><b>
Required Qualifications*</b></h2><ul><li>
8-10 years experience marketing experience managing brands or within a university marketing department</li><li>
Ability to think and develop strategically sound plans, including analyzing data, extracting trends and applying findings to improve marketing and our membership value proposition.</li><li>
Must be able to meet flexible deadlines consistently and work well under pressure.</li><li>
Must be highly pro-active and have a 'can-do' attitude managing projects and the team as an enterprise leader with an entrepreneurial spirit.</li><li>
Understanding and demonstrated project management skills and the ability to deliver a project from concept to completion.</li><li>
Strong partnership skills being able to develop these relationships internally across functions, the university, and externally with vendors and corporate partners.</li><li>
Experience with Microsoft Office, including Excel skills.</li><li>
Ability to utilize Google suite including mail, sheets, docs, slides, chat, etc.</li><li>
Demonstrated ability and passion to build your own digital skill set.</li><li>
Team player and a strong attitude for collaboration across different functions and programs to build consensus around plans.</li><li>
Excellent written and verbal communication skills.</li><li>
A proven ability to generate creative, innovative solutions to issues with a can-do attitude with a mindset to be results-driven.</li><li>
Ability to work effectively with leaders and colleagues in a multicultural and diverse environment.</li></ul><h2 class="jobSectionHeader"><b>
Desired Qualifications*</b></h2><ul><li>
Experience with the primary elements of Salesforce and marketing cloud to track results for campaigns utilizing a dashboard or similar software</li><li>
Understanding of marketing ROI models in order to measure the effectiveness of marketing campaigns</li><li>
Experience with A/B testing in order to test new campaigns and membership propositions</li><li>
Comprehension of managing paid mixed media inclusive of digital, direct mail, radio, etc.</li><li>
3-5 years experience working within a membership driven organization with full knowledge of developing membership propositions, benefits, plans for acquisition and loyalty</li><li>
5 years of event marketing experience from planning to execution</li></ul><h2 class="jobSectionHeader"><b>
Work Locations</b></h2><p>
This is a hybrid position is located at the Alumni Center in Ann Arbor, MI with two required days a week in the office, including Tuesday. Starting September 3rd, staff will be required to be in the office 3 days a week.</p><h2 class="jobSectionHeader"><b>
Modes of Work</b></h2><p>
Positions that are eligible for hybrid or mobile/remote work mode are at the discretion of the hiring department. Work agreements are reviewed annually at a minimum and are subject to change at any time, and for any reason, throughout the course of employment. Learn more about the work modes.</p><h2 class="jobSectionHeader"><b>
Additional Information</b></h2><ul><li><p>
May require evening and weekend work to support Alumni Association events and programs</p></li><li>
May require travel</li></ul><h2 class="jobSectionHeader"><b>
U-M EEO Statement</b></h2><p>
The University of Michigan is an equal employment opportunity employer.</p></div></div></div><p></p>
<br><div><div><h3 class="jobSectionHeader"><b>Job Opening ID</b></h3>
<div><p>274989</p>
</div></div><div><h3 class="jobSectionHeader"><b>Working Title</b></h3>
<div><p>Director of Marketing &amp; Business Development</p>
</div></div><div><h3 class="jobSectionHeader"><b>Job Title</b></h3>
<div><p>Brand/Product Analyst Lead</p>
</div></div><p>Ann Arbor, MI</p>
<div><h3 class="jobSectionHeader"><b>Full/Part Time</b></h3>
<div><p>Full-Time</p>
</div></div><div><h3 class="jobSectionHeader"><b>Regular/Temporary</b></h3>
<div><p>Regular</p>
</div></div><div><h3 class="jobSectionHeader"><b>FLSA Status</b></h3>
<div><p>Exempt</p>
</div></div><div><h3 class="jobSectionHeader"><b>Organizational Group</b></h3>
<div><p>Alumni Association</p>
</div></div><div><h3 class="jobSectionHeader"><b>Posting Begin/End Date</b></h3>
<div><p>3/13/2026 - 3/23/2026</p>
</div></div><div><h3 class="jobSectionHeader"><b>Salary</b></h3>
<div><p>$110,000.00 - $120,000.00</p></div></div></div>

Director of Marketing & Business Development

Protech medical

<div><p>We are seeking a dynamic and growth-oriented <b>Director of Marketing &amp; Business Development</b> to lead strategic expansion efforts within our <b>AAC (Augmentative &amp; Alternative Communication)</b> and <b>PWC (Power Wheelchair)</b> division.</p><p>
This role is responsible for driving <b>referral growth, market development, and brand positioning</b> across clinical, institutional, and community-based channels. The ideal candidate brings a strong understanding of <b>complex rehab technology, speech/communication devices, or DME</b>, combined with a proven ability to build and scale referral networks.</p><p></p><p><b>
Key Responsibilities</b></p><p><b>
Market Growth &amp; Strategy</b></p><ul><li>
Develop and execute a <b>comprehensive growth strategy</b> for AAC and PWC services across target markets</li><li>
Identify and prioritize <b>high-value referral sources</b>, including:<ul><li>
Speech-language pathologists (SLPs)</li><li>
Physical and occupational therapists (PT/OT)</li><li>
Rehab hospitals and health systems</li><li>
Neurology, pediatric, and specialty clinics</li></ul></li><li>
Analyze market trends, payer dynamics, and competitive positioning to inform strategy</li></ul><p></p><p><b>
Referral Development &amp; Relationship Management</b></p><ul><li>
Build and maintain strong relationships with <b>clinical and institutional referral partners</b></li><li>
Serve as a key external representative for the division</li><li>
Create and implement <b>referral engagement plans</b>, including education, outreach, and follow-up strategies</li><li>
Partner with internal teams to ensure <b>seamless intake and patient experience</b></li></ul><p></p><p><b>
Marketing &amp; Brand Positioning</b></p><ul><li>
Lead development of <b>targeted marketing initiatives</b> specific to AAC and PWC populations</li><li>
Collaborate on:<ul><li>
Educational content</li><li>
Clinical resources</li><li>
Referral-facing materials</li></ul></li><li>
Position the organization as a <b>trusted clinical partner</b> in complex rehab and communication solutions</li></ul><p></p><p><b>
Cross-Functional Leadership</b></p><ul><li>
Work closely with:<ul><li>
Clinical teams (ATP, SLP, PT/OT)</li><li>
Operations and intake</li><li>
Billing and reimbursement teams</li></ul></li><li>
Ensure alignment between <b>sales efforts, operational capacity, and payer requirements</b></li></ul><p></p><p><b>
Performance &amp; Analytics</b></p><ul><li>
Track and report on:<ul><li>
Referral growth</li><li>
Conversion rates</li><li>
Market penetration</li></ul></li><li>
Use data to refine outreach strategies and improve ROI</li></ul><p></p><p><b>
Qualifications</b></p><p><b>
Required</b></p><ul><li>
5+ years in <b>business development, marketing, or sales leadership</b> within:<ul><li>
DME / HME</li><li>
Complex rehab (CRT)</li><li>
AAC / assistive technology</li><li>
Healthcare services</li></ul></li><li>
Proven track record of <b>building and growing referral networks</b></li><li>
Strong understanding of <b>clinical workflows and referral pathways</b></li><li>
Excellent communication and relationship-building skills</li></ul><p></p><p><b>
Preferred</b></p><ul><li>
Experience with <b>AAC devices and/or power mobility (CRT/PWC)</b></li><li>
Familiarity with <b>insurance / reimbursement landscape (Medicare, Medicaid, commercial)</b></li><li>
Existing relationships within rehab, therapy, or specialty physician networks</li></ul><p></p><p><b>
Key Attributes for Success</b></p><ul><li>
Strategic thinker with <b>execution-driven mindset</b></li><li>
Comfortable operating in a <b>high-growth, evolving environment</b></li><li>
Strong <b>clinical credibility</b> with referral partners</li><li>
Highly relational with ability to <b>influence and educate providers</b></li><li>
Data-driven but <b>relationship-first approach</b></li></ul><p></p><p><b>
Why This Role</b></p><p>
This is a high-impact leadership role with the opportunity to:</p><ul><li>
Shape the growth of a <b>specialized, clinically driven division</b></li><li>
Build meaningful partnerships that directly impact <b>patient outcomes</b></li><li>
Drive expansion in a <b>rapidly growing segment of healthcare</b></li></ul></div><p></p>

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