director of marketing communications

Shangri-La Group

<div>
 
 About Us
 
 
 
 
 Find Your Shangri-La in Shangri-La
 
 
 
 Shangri-La Dubai is a luxurious urban sanctuary where modern energy meets timeless hospitality. With panoramic views of the Burj Khalifa and Dubai&rsquo;s glittering skyline, every visit becomes an unforgettable experience.
 
 
 As the
 
 Director of Marketing &amp; Communications
 
 , you will lead the hotel&rsquo;s marketing and communications strategy to strengthen the brand, drive demand, boost revenue, and position Shangri‑La Dubai as a top destination.
 
 
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Drive innovative marketing and communication strategies focused on demand generation, brand experience, and public relations to enhance financial performance and elevate customer engagement across the hotel and its F&amp;B venues.
 </li>
 <li>
 Develop a content‑led communication plan, ensuring cohesive storytelling across all channels to reinforce hotel positioning and core brand pillars.
 </li>
 <li>
 Lead brand activation initiatives, ensuring the Shangri-La experience is consistently reflected through messaging, guest touchpoints, and market‑facing campaigns.
 </li>
 <li>
 Create integrated tactical and segment‑specific campaign plans that deliver measurable ROI and drive conversion across key business segments.
 </li>
 <li>
 Serve as guardian of all internal and external communications, maintaining brand integrity and ensuring alignment with corporate guidelines.
 </li>
 <li>
 Oversee the hotel&rsquo;s social media strategy, driving impactful content that increases brand awareness, engagement, and advocacy.
 </li>
 <li>
 Collaborate with the Executive Team to implement, enhance, and communicate the hotel&rsquo;s ESG initiatives in line with corporate sustainability frameworks.
 </li>
 <li>
 Identify strategic partnerships and develop co-branded events and activations that elevate visibility and expand market reach.
 </li>
 <li>
 Develop overarching marketing strategies - including annual plans, property email communication, and budget oversight - aligned with business priorities for the hotel or group of hotels supported.
 </li>
 <li>
 Oversee execution of marketing initiatives, creative production, and project management to ensure targets are met and revenue opportunities maximized.
 </li>
 <li>
 Actively participate in and contribute to demand‑generation strategy sessions (SMR), partnering closely with Sales &amp; Revenue teams.
 </li>
 <li>
 Reconcile marketing plans monthly in collaboration with the Director of Finance, ensuring accurate forecasting and budget tracking.
 </li>
 <li>
 Lead repositioning projects for Shangri-La Dubai in partnership with the Brand Team, VP of Operations &amp; GM, and the hotel&rsquo;s Executive Committee
 </li>
 <li>
 Serve as brand liaison, ensuring all marketing reflects the appropriate voice and successfully integrates continent‑wide or brand‑wide campaigns.
 </li>
 <li>
 Partner with Revenue Management to develop and execute promotional strategies that optimize channel performance.
 </li>
 <li>
 Support group lead‑generation initiatives through targeted marketing activities and strategic communication.
 </li>
 <li>
 Conduct performance reviews, analytics, and reporting for key marketing KPIs, clearly presenting insights and recommended actions to stakeholders and owners.
 
 
 </li>
 </ul>
 
 About You
 
 
 
 <ul>
 <li>
 Preferably has relevant experience from an International 5* Hotel Group
 </li>
 <li>
 Is always kept up to date with latest industry trends and market practices
 </li>
 <li>
 Is effective team player with good interpersonal skills who can collaborate
 </li>
 <li>
 Is detailed-minded, result oriented and can multi-task
 </li>
 <li>
 Manages direct reports and monitors overarching marketing performance
 </li>
 <li>
 Completes other reasonable duties as requested by leadership
 
 
 </li>
 </ul>
 
 Why Join Us
 
 
 
 <ul>
 <li>
 A workplace that values your passion and supports self-realization and personal growth.
 </li>
 <li>
 Structured learning and development pathways with real opportunities to advance your professional craft and leadership skills.
 </li>
 <li>
 Competitive benefits, recognition programs, and colleague stay/travel perks that reward your contribution and dedication.
 </li>
 <li>
 Teams that promote inclusion and respect, value diversity, and foster a secure environment where everyone can thrive.
 </li>
 <li>
 We are an equal opportunity employer.
 
 
 </li>
 </ul>
 We are an equal opportunity employer. Applications from all qualified candidates are welcomed. All information provided by applicants will be treated in and used only for recruitment purposes.
 
 
 We appreciate your interest in joining us. Please note that only successful candidates will be contacted.
</div>

Director of Marketing & Communications

Austin Preparatory School

Austin Preparatory School, located in Reading, Massachusettsapproximately 15 miles north of Bostonis seeking qualified candidates for the position of Associate Director of Marketing & Communications. Founded in 1961, Austin Prep is an independent, co-educational Catholic day school in the Augustinian tradition, serving more than 800 students in grades 612.Austin Prep seeks a strategic, collaborative, and accomplished communicator to serve as Associate Director of Marketing & Communications. This full-time, 12-month position reports to the Chief Marketing & Communications Officer.As a core member of the Marketing & Communications team, the Associate Director advances the schools enrollment, engagement, and fundraising goals through integrated, data-informed marketing initiatives that strengthen Austin Preps visibility, reputation, and mission-driven impact.The Associate Director leads the development and refinement of digital and print content, including articles, features, web copy, and institutional marketing materials. Serving as the schools lead writing and editorial resource, this role shapes messaging across Austin Preps primary communication channelsweb, email, print, social media, and institutional publicationsensuring consistency in voice, tone, and brand alignment.Working closely with Admissions, Development, and faculty and staff, the Associate Director contributes to the planning and execution of comprehensive marketing campaigns that support strategic priorities.
 
This role translates institutional goals into compelling, audience-centered messaging that resonates with prospective families, current parents, alumni, donors, and the broader community, while elevating Austin Preps distinctive Augustinian mission and academic excellence.Qualifications: 5+ years of professional experience (education preferred)Bachelors degree in marketing, communications, English, journalism, or related fieldDemonstrated excellence in writing, editing, and integrated marketing initiativesAPPLICATION REQUIREMENTS AND SEARCH PROCESSOur Commitment to MissionThe mission of Austin Preparatory School is to inspire hearts to unite, minds to inquire, and hands to serve. This mission is lived out through the Augustinian charisms of veritas, unitas, and caritas. Austin Prep is a Roman Catholic Augustinian secondary school committed to Catholic social teaching, rooted in the belief that every human being is created in the image and likeness of God and is therefore invaluable and deserving of dignity and respect as a member of the human family.In the spirit of Pope Leo XIII, who emphasized that those who are engaged in education should be deeply imbued with right principles, Austin Prep welcomes candidates who are committed to academic excellence and who will actively support and advance the Schools Roman Catholic Augustinian mission.

Associate Director of Marketing & Communications

Marriott International

<div>Additional Information 
Job Number26026529 
Job CategorySales &amp; Marketing 
LocationCairo Marriott Hotel, 16 Saray El Gezira Street, Cairo, Egypt, Egypt, 11211 
ScheduleFull Time 
Located Remotely?N 
Position Type Management 
<div><div>JOB SUMMARY
The Director of Marketing Communications is responsible for the planning, direction, control, and coordination of all communication activities, with an emphasis on public relations. Promotes and maintains good communications in order to enhance the prestigious image of the hotel and by doing so contributes to the revenues of the hotel. 
CANDIDATE PROFILE
Education and Experience
Required:
<ul><li>High school diploma or GED; 4 years experience in the sales and marketing, guest services, front desk, or related professional area.</li></ul>
OR
<ul><li>2-year degree from an accredited university in Business Administration, Marketing, Hotel and Restaurant Management, or related major; 2 years experience in the sales and marketing or related professional area.</li></ul> 
CORE WORK ACTIVITIES 
Managing Marketing Communications Activities
<ul><li>Develops an annual communications plan with specific goals and budgets as outlined in the hotel's marketing plan/communications manual. Prepares working plans to achieve goals and ensures the communications team is fully briefed on goals and progress.</li></ul>
<ul><li>Compares actual achievements against goals on a regular basis and takes corrective action.</li></ul>
<ul><li>Assists the DOM in the planning of all mailing activities, and oversees their execution.</li></ul>
<ul><li>Ensures that the corporate ID manual is kept up-to-date and implemented as appropriate.</li></ul>
<ul><li>Prepares on a timely basis the monthly sales &amp; marketing &ldquo;communications&rdquo; report.</li></ul>
<ul><li>Supervises and directs photography for advertising, collateral and public relations purposes in liaison with the DOM, the advertising agency and the field marketing department at corporate office.</li></ul>
<ul><li>Ensures the department has a comprehensive master slide/photo/CD library for all advertising, collateral and public relations activities, and regularly sends these to corporate office for the image library.</li></ul>
<ul><li>Supervises operations of the in-house art department.</li></ul>
<ul><li>Monitors activities of competitor hotels and trends within the industry.</li></ul> 
Managing Public Relations Activities
<ul><li>Acts as official spokesperson for the hotel when appropriate and responds to all media requests within 24 hours.</li></ul>
<ul><li>Compiles and maintains a comprehensive list of media contacts and manages them as per the media account management system. Delegates assigned accounts to communications staff as appropriate but takes full responsibility for the key media by maintaining and developing close relationships</li></ul>
<ul><li>Prepares press releases for appropriate targeted media, locally, regionally and internationally.</li></ul>
<ul><li>Works closely with the corporate and international press offices on developing story angles.</li></ul>
<ul><li>Plays a key role in community and government relations as well as VIP handling.</li></ul>
<ul><li>Secures opportunities, directs and attends hotel sponsored events, and develops targeted partner relationships.</li></ul>
<ul><li>Creates and organizes press promotional activities.</li></ul>
<ul><li>Participates in the press events/trips organized by the regional PR offices as required.</li></ul>
<ul><li>Conducts press blitzes when appropriate.</li></ul>
<ul><li>Ensures press kit information is comprehensive and kept up-to-date.</li></ul> 
Managing Advertising Activities
<ul><li>Works with the DOM and advertising agency on the rooms and food &amp; beverage tactical advertising campaigns' creative and media plans.</li></ul>
<ul><li>Maximizes advertising budget by ensuring that the hotel's creative message and media activities are consistent with the advertising of sister hotels and the company group advertising.</li></ul>
<ul><li>Ensures that the advertising creative is in synergy with the company, projecting a consistent and quality message.</li></ul>
<ul><li>Reviews the hotel's market segmentation and other appropriate marketing reports to ensure that the media scheduling matches those segments.</li></ul>
<ul><li>Monitors and maintains media schedules as well as prompt settlement of accounts.</li></ul> 
Managing Direct Marketing Activities
<ul><li>Takes an integrated approach to DM activities, ensuring a consistent and quality image is projected.</li></ul>
<ul><li>Assists the DOM in the planning, implementation and tracking of electronic marketing activities.</li></ul>
<ul><li>Maintains budget control.</li></ul> 
Manages Collateral
<ul><li>Coordinates and executes production of all printed materials, with assistance of advertising agencies, following the specifications stipulated in the corporate ID manual.</li></ul>
<ul><li>Ensures hotel information is updated regularly on the internet/intranet.</li></ul>
<ul><li>Supervises the production and quality of all displays and temporary signage in hotel public areas.</li></ul>
<ul><li>Supervises and budgets for quality gift items as appropriate. Ensures correct usage of hotel logo on gift items as stipulated in corporate ID manual.</li></ul>
<ul><li>Supervises the in-house graphic designer and/or print shop.</li></ul></div><div> 
</div>At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law.
Marriott Hotels strive to elevate the art of hospitality, innovating at every opportunity while keeping the comfort of the oh-so-familiar all around the globe. As a host with Marriott Hotels, you will help keep the promise of &ldquo;Wonderful Hospitality. Always.&rdquo; by delivering thoughtful, heartfelt, forward-thinking service that upholds and builds upon this living legacy. With the name that&rsquo;s synonymous with hospitality the world over, we are proud to welcome you to explore a career with Marriott Hotels. In joining Marriott Hotels, you join a portfolio of brands with Marriott International. Be where you can do your best work, begin your purpose, belong to an amazing global team, and become the best version of you. 
<div>
</div><div>JW Marriott is part of Marriott International's luxury portfolio and consists of more than 100 beautiful properties in gateway cities and distinctive resort locations around the world. JW believes our associates come first. Because if you&rsquo;re happy, our guests will be happy. JW Marriott associates are confident, innovative, genuine, intuitive, and carry on the legacy of the brand&rsquo;s namesake and company founder, J.Willard Marriott. Our hotels offer a work experience unlike any other, where you&rsquo;ll be part of a community and enjoy true camaraderie with a diverse group of co-workers. JW creates opportunities for training, development, recognition and most importantly, a place where you can pursue your passions in a luxury environment with a focus on holistic well-being. Treating guests exceptionally starts with the way we take care of our associates. That&rsquo;s The JW Treatment&trade;. In joining JW Marriott, you join a portfolio of brands with Marriott International. Be where you can do your best work, begin your purpose, belong to an amazing global team, and become the best version of you.</div></div></div>

Director of Marketing Communications

Hanahau‘oli School

<div>Role Summary

The Director of Marketing &amp; Communications is the chief storyteller and guardian of the Hanahau'oli School brand. This key leadership role reports to the Head of School and is responsible for creating a powerful, integrated communications strategy that champions the school's mission and guiding beliefs. The Director of Marketing &amp; Communications&rsquo; work is critical for maintaining the school&rsquo;s strong and positive reputation in the community and preparing for its upcoming impactful projects by sharing Hanahau&lsquo;oli's story in powerful, effective, and compelling ways. 

School Profile

Hanahau&lsquo;oli School is an independent school with 233 students in Junior Kindergarten through 6th Grade. Hanahau&lsquo;oli nurtures life-long learners, including its children, teachers, and parents. Since the school&rsquo;s founding in 1918, Hanahau&lsquo;oli honors the natural way children learn&mdash;through doing&mdash;by making learning exciting, challenging, and enjoyable. Its intimate and close-knit learning community supports connections between home, school, and the world, respecting and celebrating the uniqueness of the child while appreciating the interconnectedness that defines Hanahau&lsquo;oli's diverse community. Grounded in tradition yet embracing innovation, the school perpetuates &ldquo;joyous work,&rdquo; committed to being a resource and symbol of learning&rsquo;s potential. Hanahau&lsquo;oli fulfills its public purpose through its Professional Development Center (PDC), offering educational opportunities focused on progressive education for teachers, parents, and community members from across the state (and world). 

Key Responsibilities
<ul>
<li>Oversee the School&rsquo;s Communications and Brand: Enhance and refine the school's brand as a means to amplify its guiding beliefs. Ensure every communication platform speaks with one clear, authentic, and consistent institutional voice.</li>
<li>Integrated Communications: Work hand-in-hand with internal teams to design marketing and communication strategies that drive constituent and community engagement.</li>
<li>Digital Strategy: Develop and manage the school&rsquo;s digital communications, including areas such as the websites, social media channels, mass email campaigns, and Search Engine Optimization (SEO), to boost online visibility and engagement.</li>
<li>Content &amp; Publication Strategy: Oversee key, community-wide publications alongside internal departments, developing powerful, campaign-aligned stories that illustrate the school's impact and offerings.</li>
<li>Operations &amp; Contingency Planning: Lead all communication during urgent or sensitive situations as a core member of the crisis management team.</li></ul></div>

Director of Marketing and Communications

Wilkes Protection Services

Job Summary We are seeking a dynamic and strategic Director of Marketing and Communicationsto lead our brand storytelling, digital outreach, and integrated marketing initiatives. In this pivotal role, you will craft compelling narratives, develop innovative marketing strategies, and oversee multi-channel campaigns that elevate our organization&rsquo;s visibility and engagement. Your leadership will drive brand growth, foster meaningful connections with diverse audiences, and ensure our messaging aligns with organizational goals. This position offers an exciting opportunity to shape the future of our marketing efforts while inspiring a talented team to achieve excellence. This is an exciting opportunity to direct a rebrand for what is essentially a new startup.Responsibilities<ul><li>Develop and execute comprehensive marketing and communications strategies that enhance brand awareness across all platforms.</li><li>Lead the creation and implementation of multichannel marketing campaigns, including digital marketing, content marketing, social media marketing, print advertising, and e-commerce initiatives.</li><li>Oversee the management of advertising sales efforts to expand outreach and revenue streams.</li><li>Utilize SEO best practices and analytics tools such as Google Analytics to optimize online presence and measure campaign performance.</li><li>Manage marketing automation platforms and email marketing campaigns to nurture leads and engage target audiences effectively.</li><li>Collaborate with product management teams to develop compelling copywriting, creative assets using Adobe Creative Suite, and engaging content tailored for B2B (business-to-business) audiences.</li><li>Conduct research to identify market trends, audience insights, and competitive positioning to inform strategic decisions.</li><li>Maintain budgets for all marketing activities while ensuring optimal allocation of resources for maximum impact.</li><li>Manage relationships with external vendors, including print advertising agencies, digital media outlets, and advertising sales partners.</li><li>Oversee website management using WordPress and basic HTML coding to ensure content accuracy and user experience excellence.</li><li>Drive performance marketing initiatives through Facebook Advertising, Google AdWords, and other paid channels to boost visibility and conversions.</li><li>Direct the PIO team with quality standards and solid public relations.</li></ul>Requirements<ul><li>Proven experience in digital marketing, content marketing, social media marketing, and multichannel campaign management.</li><li>Strong knowledge of SEO strategies, Google Analytics, Google AdWords, Facebook Advertising, and marketing automation tools.</li><li>Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) for creative asset development.</li><li>Familiarity with e-commerce platforms and WordPress website management; basic HTML skills are a plus.</li><li>Demonstrated ability in B2B marketing strategies with a focus on product promotion and sales growth.</li><li>Excellent copywriting skills with the ability to craft compelling messaging tailored for diverse audiences.</li><li>Strong research skills to analyze market trends and consumer insights that inform strategic planning.</li><li>Experience managing budgets effectively while maximizing ROI on campaigns.</li><li>Public information management ability.</li><li>Exceptional leadership abilities with a track record of managing cross-functional teams in a fast-paced environment. Join us as we elevate our brand through innovative marketing strategies that inspire action! This role offers an engaging environment where your creativity meets strategic thinking&mdash;helping us reach new heights in communication excellence!</li></ul>Job Type: Full-timePay: $55,000.00 - $85,000.00 per yearWork Location: Hybrid remote in Houma, LA 70360

Camp Kingswood

Camp Kingswood seeks a full-time Assistant Camp Director of Marketing &amp; Communications to join the senior leadership team.This role leads all camp communications and storytelling, ensuring that every Kingswood touchpoint reflects the camp&rsquo;s mission, values, voice, and spirit. You report directly to the Camp Owner and Director.The Assistant Camp Director strengthens relationships with campers, families, staff, alumni, and community partners while supporting year-round operations. You ensure all communications reflect the camp&rsquo;s mission and values.This job is full time, year round, in person preferred but can be hybrid and requires living on site in Maine during the summer months.ResponsibilitiesMarketing &amp; Brand Strategy <ul><li>Develop, lead, and continuously refine a year-round marketing and communications strategy aligned with enrollment, retention, and community goals.</li><li>Serve as the owner of all camp communications, ensuring clarity, consistency, and alignment with Kingswood&rsquo;s values and voice across all platforms</li><li>Plan, create, and manage digital and print marketing materials, including ads, promotional campaigns, and branded assets</li><li>Collaborate with camp leadership on brand positioning, messaging, and enrollment strategy</li><li>Manage paid digital marketing efforts, including SEO, search, and social media advertising</li><li>Oversee and grow the camp&rsquo;s referral program</li><li>Provide internal design and communications support across departments, as needed</li></ul>Apparel, Merchandise &amp; Camp Store<ul><li>Design, source, and manage production of camp apparel and promotional items (camper, staff, leadership, and marketing use)</li><li>Oversee the online camp store, including product selection, pricing, inventory, and fulfillment</li><li>Manage branded canteen items, inventory, and ordering</li><li>Coordinate camper welcome gifts, milestone gifts, staff appreciation items, and leadership gifts</li></ul>Camper &amp; Staff Engagement <ul><li>Lead new camper onboarding, including intake processes, welcome communications, and management of hot lists</li><li>Support camper engagement and retention through year-round communication and relationship-building</li><li>Support staff recruitment marketing, onboarding materials, and ongoing staff communications</li><li>Partner with camp leadership on summer staff life initiatives, including culture-building and staff programs</li></ul>Community Engagement, Events &amp; Recruitment<ul><li>Plan and execute recruitment events and community gatherings, including materials, logistics, and follow-up</li><li>Lead planning for camper reunions, picnics, meetups, and alumni/community eventsRepresent Camp Kingswood at recruitment and community events, as needed</li></ul>Rentals &amp; Auxiliary Programs<ul><li>Support camp rental and auxiliary programs through marketing coordination, lead management, and client communication</li></ul>Operations &amp; Administration<ul><li>Assist with development and implementation of the annual Program Calendar, including coordination of events, equipment, and scheduling</li></ul>Head of Media &amp; Communications - SummerDuring the summer, the Assistant Camp Director serves as Head of Media &amp; Communications, overseeing all camp media, storytelling, and communications. This role does not include cabin supervision, allowing full focus on media leadership.<ul><li>Lead and supervise the Media Team, including scheduling, task assignment, and feedback</li><li>Oversee daily photo and video coverage of camp life across all programs</li><li>Ensure documentation of major camp events and traditions</li><li>Edit, curate, organize, archive, and manage media assets in alignment with brand standards</li><li>Upload photos daily to CampInTouch for timely family communication</li><li>Coordinate special media projects such as end-of-session slideshows, highlight reels, and interviews</li><li>Collaborate with Camp Directors to ensure media aligns with camp values and priorities</li><li>Oversee setup and functionality of audio-visual equipment for programs and events</li><li>Develop and maintain an offseason shot list</li><li>Serve as an engaged member of the summer administrative and leadership teams</li><li>Participate in leadership meetings and rotate through On Duty night supervision</li><li>Model Camp Kingswood&rsquo;s values and professionalism throughout the summer</li></ul>The ideal CandidateThis position is especially well-suited for a current or former camp professional looking to step into a year-round leadership role while staying deeply connected to camp life.This role is ideal for a camp professional who:<ul><li>Enjoys relationship-building with campers, families, staff, and alumni</li><li>Has deep respect for camp culture and understands how trust, emotion, and storytelling drive enrollment</li><li>Is equally comfortable setting strategy and executing high-quality work</li><li>Brings strong editorial judgment and knows when less is more</li><li>Manages complexity well and follows projects through from idea to delivery</li><li>Communicates with warmth, clarity, and confidence across diverse audiences</li><li>Is energized by leadership, responsibility, and accountability in a mission-driven organization</li></ul>This is a leadership role for someone who takes pride in their judgment, values collaboration, and understands that camp communications carry both joy and responsibility. This position is especially well-suited for a marketing professional looking to step into a year-round leadership role while staying deeply connected to the camp experience.Qualifications &amp; Skills<ul><li>Background in marketing, communications, or brand management</li><li>Proficiency in Canva; strong skills in Adobe InDesign and PhotoshopWorking knowledge of video creation and editing</li><li>Proficiency in Google Workspace, Microsoft Office, Zoom, MailChimp, and WordPress</li><li>Strong understanding of social media strategy and platforms (including Meta, TikTok, and emerging platforms)</li><li>Experience with paid digital marketing, SEO, and online advertising</li><li>Excellent organizational, project management, and communication skills</li><li>Creative, detail-oriented, and able to manage multiple initiatives simultaneously</li><li>CampMinder experience a plus</li><li>Comfort and fluency in Jewish culture, values, and communal life, and the ability to reflect those authentically in communications.</li><li>Meaningful prior camp experience required; overnight camp experience strongly preferred.</li><li>Ability to work flexible hours, including evenings, weekends, and summers on-site</li></ul>Pay: $50,000.00 - $60,000.00 per yearBenefits:<ul><li>Dental insurance</li><li>Flexible schedule</li><li>Health insurance</li><li>Paid time off</li><li>Parental leave</li><li>Vision insurance</li></ul>Work Location: In person

Assistant Camp Director, Marketing and Communications

Rochester University

<div>JOB TITLE: Director of Marketing &amp; Communication
DEPARTMENT: Marketing &amp; Communication
REPORTS TO: Vice President, Enrollment Management 
UNIVERSITY MISSION: Rochester Christian University is a Christ-centered institution that empowers students to lead lives of personal and professional significance while serving God in a changing world.
POSITION SUMMARY: The Director of Marketing and Communication Services provides strategic leadership for the university&rsquo;s marketing and communications efforts in support of Rochester Christian University&rsquo;s mission and growth plan. This role is responsible for developing, executing, and supervising comprehensive internal and external marketing strategies that drive enrollment and philanthropic leads, elevate institutional reputation, and strengthen brand visibility.
Serving as the university&rsquo;s primary brand ambassador, the Director leads integrated campaigns across print, digital, social, web, media relations, and emerging platforms. The position collaborates closely with the VP, Director of Development, campus leadership, faculty, and external agency partners to ensure alignment with enrollment strategy, brand standards, and institutional goals. This role also oversees promotional spending, agency coordination, and performance analytics to ensure data-informed decision-making. The Director serves as the sole full-time, in-person marketing and communications professional and plays a central role in advancing RCU&rsquo;s public profile and community presence. 
EDUCATION AND/OR EXPERIENCE REQUIRED:<div><ul><li>
Bachelor&rsquo;s degree required (marketing, communications, journalism, public relations, or related field preferred)</li><li>
Master&rsquo;s degree preferred</li><li>
3-5 years of professional marketing, communications, or public relations experience, preferably in higher education</li></ul></div> 
ESSENTIAL DUTIES AND RESPONSIBILITIES: 
Strategic Leadership &amp; Brand<div><ul><li>
Develop and execute university-wide marketing and communication strategies in collaboration with university leadership and contracted consultants</li><li>
Champion and enforce RCU brand guidelines; serve as primary brand ambassador</li><li>
Assess and refresh marketing materials to support enrollment growth and institutional advancement goals</li><li>
Advise administrative leadership on marketing and communication strategy</li></ul></div> 
Marketing &amp; Campaign Execution<div><ul><li>
Lead marketing campaigns promoting academic programs, events, and institutional initiatives</li><li>
Manage agency partners for advertising, public relations, photography, video production, lead generation, and nurture campaigns</li><li>
Oversee all promotional spending and marketing budget management</li><li>
Collaborate on enrollment strategy and Salesforce analytics related to lead generation</li></ul></div> 
Digital &amp; Web Oversight<div><ul><li>
Oversee digital marketing strategy, website design, brand alignment, and performance</li><li>
Manage web products and ongoing content updates using WordPress &amp; Elementor</li><li>
Develop and maintain a structured process for intentional and current website content</li><li>
Manage and create content for all university social media platforms</li></ul></div> 
Creative Direction and Content Production<div><ul><li>
Provide editorial oversight for all university communications</li><li>
Design marketing materials for print and digital platforms</li><li>
Create visual assets for web, social media, video, and campus displays</li><li>
Manage workflow for campus marketing requests</li></ul></div> 
Collaboration &amp; Community Engagement<div><ul><li>
Partner with campus departments to support program-specific marketing goals</li><li>
Coordinate with outside vendors, content creators, student workers, and interns</li><li>
Support the mission, vision, and core values of Rochester Christian University</li></ul></div> 
SUPERVISORY DUTIES:<div><ul><li>
Supervise student workers</li></ul></div> 
REQUIRED SKILLS AND ABILITIES:<div><ul><li>
Excellent written and verbal communication skills</li><li>
Experience with WordPress, Elementor, and social content management platforms (e.g., Buffer)</li><li>
Proficiency in Adobe Creative Suite and Canva</li><li>
Familiarity with SEO/GEO practices and GA4 reporting</li><li>
Strong organizational, project management, and multitasking abilities</li><li>
Ability to analyze data and adjust strategy accordingly</li><li>
Strong interpersonal skills with the ability to work across diverse communities</li><li>
Ability to handle confidential information with discretion</li><li>
Collaborative team player with the ability to work effectively with leadership, peers, and vendors</li><li>
Supportive of the University mission. Indicators of this support include a demonstrated personal faith in Jesus Christ and being active in a local church.</li></ul></div></div>

DIRECTOR OF MARKETING & COMMUNICATION

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DIRECTOR OF MARKETING & COMMUNICATION