director of search engine optimization

Amazon Web Services

<div><h2 class="jobSectionHeader">DESCRIPTION</h2>
Amazon Web Services (AWS) is seeking a curious, results-driven Answer Engine Optimization (AEO) Manager to own the development, implementation, and optimization of AWS content visibility across AI-powered answer engines including ChatGPT, Perplexity, Claude, and Gemini.
 
 
As an AEO Manager for AWS Search Marketing, you will have the opportunity to improve how AI answer engines discover, interpret, and cite AWS content.
 
 
A successful candidate will be an advocate for AEO best practices and well-versed in what it takes to optimize a multi-thousand page, high-traffic marketing website for AI answer engine citation and visibility. This role requires a proven track record in content optimization, a deep understanding of how large language models retrieve and surface information, and the ability to contribute to governance and operational rigor in a fast-moving space &mdash; supporting the codification of best practices, recommending process improvements, and helping connect a central strategy team with distributed marketing teams. Strong analytical skills to develop strategies grounded in data, and interpersonal skills to influence across teams and drive adoption of AEO practices, are essential.
 
 
Key job responsibilities 
Be a guardian for content quality and AEO best practices, continually raising the bar for machine-readable, citation-worthy content and AI answer engine discoverability.
 
 
Educating marketers and content authors on AEO best practices &mdash; including structured data, schema markup, and content formatting that optimizes for AI retrieval.
 
 
Partnering with marketers and content authors to develop and implement content strategies that grow AWS citation share across AI answer engines.
 
 
Providing support to technical and non-technical stakeholders to ensure new site features and/or content adheres to AEO best practices (e.g., machine-readable structure, third-party citation signals, entity disambiguation).
 
 
Supporting AEO governance by contributing to organizational standards across testing protocols, scaling criteria, best practice codification, measurement &amp; reporting, and tooling.
 
 
Work with the AEO team to build a library of documentation and articles that educate the organization on AEO best practices and the evolving AI answer engine landscape.
 
 
Performing prompt-based research and data analysis (e.g., benchmark testing across AI models) to make the case for projects and their prioritization.
 
 
Monitoring and adapting to the rapidly evolving AI answer engine ecosystem, including changes in model behavior, retrieval mechanisms, and citation patterns.
 
 
A day in the life 
AWS Search Marketing is focused on delivering a great search experience for AWS customers and prospective customers. We manage SEO, SEM, and AEO across search engines and AI answer engines like Google (including AI Overviews), Bing/Copilot, ChatGPT, Perplexity, Claude, and Gemini. These are key sources of traffic and influence for how customers find the information they need by engaging with AWS. Our focus on the customer and applying best-in-class search and AI optimization practices results in a test-and-learn culture that seeks continual progression. We seek to accomplish this in a fun, collaborative environment that encourages sharing of knowledge, learnings, and wins!
<h2 class="jobSectionHeader">BASIC QUALIFICATIONS</h2><ul><li>4+ years of professional non-internship marketing experience</li><li>Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)</li><li>Understanding of how large language models retrieve, rank, and cite web content &mdash; including the role of structured data, entity recognition, and content authority signals</li><li>Demonstrated experience in Answer Engine Optimization (AEO), including prompt-based benchmarking, AI citation analysis, and content optimization for conversational AI surfaces</li><li>Knowledge of schema markup, structured data, and semantic HTML as they relate to AI content retrieval</li></ul><h2 class="jobSectionHeader">
PREFERRED QUALIFICATIONS</h2><ul><li>Experience in multi-territory campaign management</li><li>Experience in digital marketing and content production timelines and process</li><li>Experience with AI crawler management (e.g., robots.txt directives for GPTBot, ClaudeBot, PerplexityBot) and machine-readable content architecture</li><li>Proven application of AI tools and automation to scale AEO data collection, analysis, and content optimization workflows</li><li>Familiarity with third-party citation dynamics</li><li>Experience developing and maintaining AEO testing frameworks (multi-model prompt benchmarking, citation tracking across AI platforms)</li></ul> 
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. 
 
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you&rsquo;re applying in isn&rsquo;t listed, please contact your Recruiting Partner. 
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life &amp; AD&amp;D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits. 
USA, NY, New York - 86,700.00 - 151,700.00 USD annually 
USA, WA, Seattle - 82,700.00 - 137,900.00 USD annually</div>

Answer Engine Optimization (AEO) Manager, AWS Search Marketing

Marcem Event Solutions

We are looking for a motivated SEO Intern to join our digital marketing team. The ideal candidate should have a good understanding of Off-Page SEO, backlink building, and website authority metrics. This internship offers hands-on experience in link-building strategies, citation management, and SEO outreach campaigns.Responsibilities<ul><li>Build high-quality backlinks through various off-page SEO techniques.</li><li>Research and identify relevant backlink opportunities.</li><li>Analyze website metrics including Domain Authority (DA), Page Authority (PA), and spam score.</li><li>Submit business listings, citations, and directory profiles.</li><li>Conduct competitor backlink analysis.</li><li>Monitor backlink performance and prepare SEO reports.</li><li>Assist with outreach campaigns and link acquisition activities.</li></ul>Requirements<ul><li>Basic to intermediate knowledge of SEO and Off-Page SEO.</li><li>Understanding of Domain Authority (DA), Page Authority (PA), Trust Flow, and backlink quality.</li><li>Familiarity with SEO tools such as Ahrefs, SEMrush, Moz, or Ubersuggest.</li><li>Strong internet research skills.</li><li>Good written communication skills.</li><li>Eagerness to learn and grow in digital marketing.</li></ul>Preferred Skills<ul><li>Experience with directory submissions and citation building.</li><li>Knowledge of guest posting and outreach.</li><li>Understanding of Google Search Console and Google Analytics.</li></ul>What We Offer<ul><li>Hands-on SEO training and mentorship.</li><li>Real-world projects and practical experience.</li><li>Opportunity for a permanent position based on performance.</li><li>Professional growth in digital marketing and search engine optimization.</li></ul>Salary/Stipend: Competitive Internship Allowance (Based on Skills &amp; Experience)Apply Now: Share your CV and any SEO-related work or projects you have completed.Pay: Rs12,000.00 - Rs20,000.00 per monthWork Location: In person

SEO Intern (Off-Page SEO & Link Building)

MOZN

<div>
 
 About MOZN
 
 
 
 MOZN is a leading Enterprise AI company enabling organizations to make informed decisions in two critical domains: Financial Crime Prevention and Enterprise Knowledge Intelligence.
 
 
 We&rsquo;re a diverse, collaborative team of innovators united by a shared purpose: to build AI that delivers tangible business value, builds trust, and empowers people and organizations with augmented intelligence. Our culture is built on the relentless pursuit of excellence and meaningful impact.
 
 
 If you&rsquo;re passionate about working alongside exceptional talent on world-class AI, and you want the autonomy and runway to do the best work of your career, join us in shaping the future of intelligent enterprises.
 
 
 
 About The Role
 
 
 
 The Senior SEO, Organic Growth &amp; Website Experience Specialist will own MOZN&rsquo;s organic growth strategy, website performance, technical SEO, content optimization, and AI search visibility. The role is directly accountable for increasing organic traffic, organic-sourced pipeline, website conversion rates, and overall digital presence across MOZN&rsquo;s product portfolio.
 
 
 
 What You'll Do
 
 
 
 
 
 SEO &amp; Organic Growth
 
 
 
 
 <ul>
 <li>
 Develop and execute SEO strategies aligned to pipeline and revenue objectives.
 </li>
 <li>
 Own organic traffic, keyword rankings, search visibility, and organic lead generation.
 </li>
 <li>
 Build SEO roadmaps across products, industries, and target markets.
 </li>
 <li>
 Conduct competitor and search opportunity analysis.
 
 
 </li>
 </ul>
 
 
 Technical SEO
 
 
 
 
 <ul>
 <li>
 Conduct technical audits and implement improvements.
 </li>
 <li>
 Optimize site architecture, crawlability, indexation, Core Web Vitals, page speed, and mobile performance.
 </li>
 <li>
 Manage structured data, schema markup, redirects, XML sitemaps, and canonicalization.
 
 
 </li>
 </ul>
 
 Website Management &amp; Experience
 
 
 
 <ul>
 <li>
 Own overall website health and performance.
 </li>
 <li>
 Partner with developers to implement enhancements and resolve issues.
 </li>
 <li>
 Improve user journeys, navigation, engagement, and conversion paths.
 </li>
 <li>
 Manage landing page optimization and website experimentation.
 
 
 </li>
 </ul>
 
 
 Content &amp; Organic Visibility
 
 
 
 
 <ul>
 <li>
 Partner with content teams to build SEO-driven content strategies.
 </li>
 <li>
 Create topic clusters, content briefs, and keyword frameworks.
 </li>
 <li>
 Optimize blogs, solution pages, product pages, and resource centers.
 </li>
 <li>
 Improve multilingual search performance across English and Arabic content.
 
 
 </li>
 </ul>
 
 
 AI Search Optimization
 
 
 
 
 <ul>
 <li>
 Optimize MOZN's visibility across AI-powered search platforms including ChatGPT, Gemini, Perplexity, Claude, and Google AI Overviews.
 </li>
 <li>
 Develop strategies to improve citation frequency, authority, and discoverability within AI-generated responses.
 </li>
 <li>
 Monitor emerging AI search trends and adapt SEO strategies accordingly.
 
 
 </li>
 </ul>
 
 
 Analytics &amp; Reporting
 
 
 
 
 <ul>
 <li>
 Track and report on organic traffic, rankings, backlinks, website engagement, MQLs, opportunities, pipeline, and revenue influence.
 </li>
 <li>
 Deliver monthly performance reports with actionable recommendations.
 
 
 </li>
 </ul>
 
 
 Authority Building
 
 
 
 
 <ul>
 <li>
 Develop backlink acquisition strategies.
 </li>
 <li>
 Drive thought leadership, PR, guest posting, and digital authority initiatives.
 </li>
 <li>
 Webinar and CRM Capabilities
 
 
 </li>
 </ul>
 
 
 Tools &amp; Platforms
 
 
 
 
 <ul>
 <li>
 Google Analytics 4 (GA4)
 </li>
 <li>
 Google Search Console
 </li>
 <li>
 SEMrush
 </li>
 <li>
 Ahrefs
 </li>
 <li>
 Screaming Frog
 </li>
 <li>
 Google Tag Manager
 </li>
 <li>
 Looker Studio
 </li>
 <li>
 HubSpot
 </li>
 <li>
 Microsoft Clarity
 </li>
 <li>
 WordPress / Headless CMS Platforms
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 <ul>
 <li>
 5&ndash;8 years of SEO, organic growth, or website optimization experience.
 </li>
 <li>
 Experience within B2B SaaS, AI, enterprise software, fintech, cybersecurity, or technology sectors.
 </li>
 <li>
 Strong technical SEO expertise.
 </li>
 <li>
 Strong understanding of website UX, CRO, and digital analytics.
 </li>
 <li>
 Experience working with developers, content teams, and demand generation teams.
 </li>
 <li>
 Experience managing multilingual SEO programs
 </li>
 <li>
 Data-driven and commercially minded.
 </li>
 <li>
 Understands the connection between SEO, pipeline, and revenue.
 </li>
 <li>
 Strong technical and analytical capabilities.
 </li>
 <li>
 Comfortable operating independently and influencing stakeholders.
 </li>
 <li>
 Passionate about AI, search innovation, and growth marketing
 </li>
 <li>
 Proficient in English and Arabic
 
 
 </li>
 </ul>
 
 
 Success Metrics
 
 
 
 
 <ul>
 <li>
 Organic Traffic Growth
 </li>
 <li>
 Non-Branded Keyword Rankings
 </li>
 <li>
 Top 3 Keyword Growth
 </li>
 <li>
 Share of Voice vs Competitors
 </li>
 <li>
 Organic MQL Generation
 </li>
 <li>
 Organic Pipeline Contribution
 </li>
 <li>
 Marketing-Sourced Revenue Contribution
 </li>
 <li>
 Website Conversion Rate
 </li>
 <li>
 Bounce Rate Reduction
 </li>
 <li>
 Core Web Vitals Performance
 </li>
 <li>
 Backlink Growth &amp; Domain Authority
 </li>
 <li>
 AI Search Visibility &amp; Citation Growth
 
 
 </li>
 </ul>
 
 Benefits
 
 
 
 <ul>
 <li>
 Be part of one of the fastest-growing AI companies in the Middle East during a pivotal moment for the region&rsquo;s digital transformation.
 </li>
 <li>
 Work on cutting-edge AI products with real impact in financial crime prevention and regulatory compliance.
 </li>
 <li>
 Enjoy an ownership-driven culture with autonomy, trust, and significant room for growth.
 </li>
 <li>
 Competitive compensation, premium health insurance, and a supportive, high-performance environment.
 </li>
 <li>
 Collaborate with world-class AI scientists, engineers, and industry experts.
 </li>
 <li>
 An inclusive culture that values diversity, innovation, and empowering people to reach their full potential.
 </li>
 </ul>
</div>

Senior SEO, Organic Growth & Website Experience Specialist

Softnox Technologies.

About the RoleWe're looking for a results-driven Sr. SEO Specialist to manage and grow organic search performance across multiple client accounts in a fast-paced digital marketing environment.Key Responsibilities<ul><li>Conduct keyword research and map keywords to target pages</li><li>Optimize meta titles, descriptions, headers, and content structure</li><li>Perform content audits, indexing and recommendations for existing pages</li><li>Optimize content for AI search, AEO, and GEO to improve visibility in Google AI Overviews and other LLM platforms.</li><li>Implement schema, entity SEO, and structured content to increase AI citations, answer relevance, and brand visibility.</li><li>Build and manage high-quality backlink profiles for multiple clients</li><li>Execute link-building outreach campaigns (guest posts, citations, PR links)</li><li>Track domain authority growth and competitor backlink analysis</li><li>Conduct full technical audits (crawlability, indexation, site speed, Core Web Vitals)</li><li>Work with developers to fix technical issues (broken links, redirects, schema markup, etc.)</li><li>Manage XML sitemaps, robots.txt, and canonical tags</li><li>Optimize and manage Google Business Profiles for multiple clients</li></ul>Requirements<ul><li>3&ndash;4 years of hands-on SEO experience, preferably in a marketing agency</li><li>Proven track record of improving organic rankings and traffic</li><li>Proficiency in tools like Ahrefs, SEMrush, Screaming Frog, GSC, GA4</li><li>Excellent analytical, communication, and reporting skills</li></ul>Time 3pm-12amInterested ones share cvs hr@softnoxtechnologies.netWork Location: In person

Sr. Seo Specialist

Rankviz Pvt Ltd

Job Title: SEO Outreach OfficerLocation: College Road, LahoreWorking Hours: 9:00 am-6:00 pmJob Type: Full-time (Onsite)Salary: Market CompetitiveKey Responsibilities:<ul><li>Identify and evaluate high-quality websites and blogs for link-building opportunities.</li><li>Execute and manage outreach campaigns for guest posting, link exchange (including ABC link exchange), and other white-hat SEO techniques.</li><li>Develop personalized outreach messages and build long-term relationships with bloggers, webmasters, and digital PR contacts.</li><li>Collaborate with the content team to ensure the delivery of high-quality, relevant content for link acquisition.</li><li>Track outreach campaign performance, monitor backlink placements, and generate regular performance reports.</li><li>Continuously research and stay updated on the latest SEO, link-building, and outreach trends and best practices.</li></ul>Requirements:<ul><li>Bachelor&rsquo;s degree in CS, Marketing, Business, Media, or a related field.</li><li>6 months -2 years of proven experience in SEO link building, guest posting, and outreaching.</li><li>Familiarity with the ABC link exchange is a strong plus.</li><li>Solid understanding of SEO principles and white-hat link-building strategies.</li><li>Proficiency in using outreach and SEO tools such as Ahrefs, SEMrush, BuzzStream, or similar.</li><li>Strong written and verbal communication skills.</li><li>Excellent organizational skills and ability to manage multiple campaigns simultaneously.</li><li>Detail-oriented with the ability to work independently and meet deadlines.</li></ul>Work Location: In person

SEO Outreach Officer

Northbound Studio

SEO Content SpecialistPosition OverviewWe are seeking a highly motivated and creative SEO Content Specialist to join our growing marketing team. This role combines strategic search engine optimization with exceptional content writing skills to increase organic traffic, improve search rankings, and generate qualified leads.The ideal candidate is a strong writer who understands how to create engaging, helpful, and search-optimized content that connects with both readers and search engines. This position will play a critical role in developing content strategies, creating website content, optimizing existing pages, and supporting overall digital marketing initiatives.Key ResponsibilitiesContent Creation &amp; Strategy<ul><li>Research, write, and publish high-quality SEO-focused content including:</li><li>Blog articles</li><li>Service pages</li><li>Landing pages</li><li>Product descriptions</li><li>Case studies</li><li>Email campaigns</li><li>Social media content</li><li>Develop content that aligns with target keywords, search intent, and customer journey stages.</li><li>Create compelling content that balances SEO best practices with readability and user engagement.</li><li>Collaborate with internal teams to generate content ideas and industry-specific topics.</li><li>Maintain a consistent brand voice across all digital channels.</li></ul>Search Engine Optimization<ul><li>Conduct keyword research to identify content opportunities and competitive gaps.</li><li>Optimize website content, metadata, headings, internal links, and image alt text.</li><li>Monitor and improve organic search performance using SEO tools and analytics platforms.</li><li>Perform content audits and recommend updates to improve rankings and conversions.</li><li>Track keyword rankings, organic traffic, and content performance metrics.</li><li>Stay current on search engine algorithm updates and SEO best practices.</li></ul>Website &amp; Content Management<ul><li>Publish and update content using content management systems (WordPress preferred).</li><li>Coordinate with designers, developers, and marketing team members to implement content initiatives.</li><li>Ensure all content follows SEO, accessibility, and brand guidelines.</li><li>Assist with local SEO initiatives and business profile optimization.</li></ul>QualificationsRequired<ul><li>2+ years of experience in SEO, content marketing, copywriting, or digital marketing.</li><li>Exceptional writing, editing, and proofreading skills.</li><li>Strong understanding of on-page SEO principles and keyword optimization.</li><li>Experience using SEO tools such as SEMrush, Google Search Console, or similar platforms.</li><li>Ability to research complex topics and create engaging, easy-to-understand content.</li><li>Strong organizational skills and ability to manage multiple projects simultaneously.</li></ul>Preferred<ul><li>Experience with WordPress or other CMS platforms.</li><li>Familiarity with Google Analytics.</li><li>Understanding of local SEO strategies.</li><li>Basic knowledge of HTML and website structure.</li></ul>What We're Looking ForThe ideal candidate is curious, creative, and data-driven. They enjoy writing, understand how people search online, and can create content that both educates readers and drives measurable business results. They are proactive, detail-oriented, and constantly looking for opportunities to improve content performance through SEO best practices.Pay: From $20.00 per hourBenefits:<ul><li>401(k)</li><li>401(k) matching</li><li>Dental insurance</li><li>Flexible schedule</li><li>Health insurance</li><li>Health savings account</li><li>Life insurance</li><li>Paid time off</li><li>Retirement plan</li><li>Vision insurance</li></ul>Work Location: In person

Search Engine Optimization Content Specialist

SEO Agency

Job description:We are looking for a skilled SEO Executive with expertise in both on-page and off-page optimization to join our team. The role involves developing and executing effective SEO strategies, conducting keyword research, optimizing website content, building high-quality backlinks, and staying up to date with the latest search engine algorithms. The ideal candidate should have hands-on experience in SEO tools, strong analytical skills, and the ability to drive measurable growth in organic traffic and rankings.Perks &amp; Benefits:&middot;Attendance allowance&middot; Medical allowance&middot; Annual performance bonusKey ResponsibilitiesOn-Page SEO:<ul><li>Develop and implement effective on-page optimization strategies</li><li>Conduct detailed keyword research, mapping, and content optimization</li><li>Improve website structure, meta tags, headings, and internal linking</li><li>Perform regular website audits to identify and fix technical SEO issues</li><li>Optimize content for better CTR and search engine visibility</li></ul>Off-Page SEO:<ul><li>Plan and execute link-building strategies to earn high-quality backlinks</li><li>Build relationships with relevant websites, blogs, and industry platforms</li><li>Monitor and analyze backlink profiles to ensure link quality and authority</li><li>Drive organic traffic growth through ethical and effective off-page practices</li></ul>General SEO Responsibilities:<ul><li>Track and report SEO performance using analytics tools</li><li>Stay updated with Google algorithms, SEO trends, and industry best practices</li><li>Collaborate with the content and development teams for SEO alignment</li></ul>Required Skills &amp; Qualifications:<ul><li>2&ndash;3 years of proven experience as an SEO Specialist</li><li>Proficiency in tools such as Google Keyword Planner, Google Analytics, and website audit tools</li><li>Strong understanding of E-Commerce SEO best practices</li><li>Knowledge of ranking factors, search engine algorithms, and technical SEO (preferred)</li><li>Excellent analytical, organizational, and time-management skills</li></ul>Benefits : Yearly Bonus | Increments | Outdoor Activity | Medical | Fuel AllowanceAvailability: Immediate joiners preferredExperience Required: 2&ndash;3 yearsLocation : KarachiShift : 9.00 am to 06:00 pmPay: Rs45,000.00 - Rs65,000.00 per hourWork Location: On the road

Required SEO Executive for E-Commerce (Apparel Brand) - Karachi

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