e commerce marketing manager

The Well Appointed House

<p><b>Job Summary</b><br/>We are seeking a dynamic and results-driven E-Commerce Marketing Manager to lead our online, print and local/event marketing efforts. This role is pivotal in enhancing our digital presence and driving sales through various e-commerce channels. The ideal candidate will possess a strong understanding of digital marketing strategies, including SEO, SEM, and social media marketing, while also being proficient in analytics and performance marketing. The ideal candidate can create compelling content and optimize the customer journey both visually, through merchadising and calls to action across our e-commerce platforms.</p><p><b>Responsibilities</b></p><ul><li>Develop and implement comprehensive e-commerce marketing strategies to increase online sales and brand awareness.</li><li>Ensure consistent brand presentation across digital platforms</li><li>Partner on imagery selection for homepage and on-site imagery for branded content with cross functional teams</li><li>Manage and maintain editorial calendar to align campaigns and content deadlines</li><li>Collaborate on email campaigns and email marketing calendar</li><li>Curate editorial product collections in Shopify for email and marketing use</li><li>Utilize SEO tools to enhance website visibility and improve organic search rankings.</li><li>Conduct keyword research and optimize website content for better conversion rates.</li><li>Help manage Google Ads and Facebook Advertising campaigns to drive targeted traffic and maximize ROI - work with agency partner and assist with procurement of visuals and brand elements to use</li><li>Oversee social media marketing efforts, ensuring consistent brand messaging across all platforms.</li><li>Monitor social trends and platform updates to inform strategy</li><li>Create engaging content for email marketing campaigns, focusing on customer retention and engagement.</li><li>Analyze performance metrics using Google Analytics to inform strategy adjustments and improve overall effectiveness.</li><li>Collaborate with graphic designers using Adobe Creative Suite and InDesign to produce visually appealing marketing materials.</li><li>Assist with branded photoshoots and catalog production</li><li>Assist with creative execution of the company blog</li><li>Coordinate brand initiatives including influencer and brand partnerships, PR, and content creation and company events</li><li>Implement marketing automation tools to streamline processes and enhance customer interactions.</li><li>Stay updated on industry trends in e-commerce, digital marketing, and technology advancements.</li><li>Drive product activation and on site merchandising</li><li>Maintain digital assets and vendor image libraries</li><li>Increase brand awareness, engagement and customer retention</li><li>Review reporting and opportunities for optimization</li></ul><p><b>Experience</b></p><ul><li>3+ years of relevant professional experience, including work with multi-vendor and marketplace business models (preferred)</li><li>Proven experience in e-commerce marketing or digital marketing roles with a strong focus on performance metrics.</li><li>A good eye for creativity and visual aesthetics</li><li>The ability to deliver a consistent brand experience</li><li>Proficiency in SEO, SEM, Google AdWords, Google Analytics, and conversion optimization techniques.</li><li>Familiarity with Shopify, HTML, CSS, JavaScript, SQL, and content management systems is preferred</li><li>Experience in B2B marketing strategies and social media management is a plus.</li><li>Strong copywriting skills with the ability to create compelling content that drives engagement is required.</li><li>Knowledge of graphic design principles using Canva, Adobe Photoshop or similar tools is required.</li><li>A track record of successful email marketing campaigns with measurable results.</li><li>Proficiency in Microsoft Office Suite with advanced Excel</li></ul><p>Join our team as an E-Commerce Marketing Manager where you will play a crucial role in shaping our online presence and driving business growth through innovative digital strategies! This role is hybrid, we prefer someone in the Greenwich, CT/Manhattan metro area.</p><p>Job Type: Full-time</p><p>Pay: $60,000.00 - $80,000.00 per year</p><p>Benefits:</p><ul><li>Health insurance</li><li>Paid time off</li></ul><p>Application Question(s):</p><ul><li>Have you worked with Shopify before?  What is your experience level?</li><li>Have you worked in the home decor industry before?  If so, please share details.</li></ul><p>Work Location: Hybrid remote in Greenwich, CT 06830</p>

E-commerce Marketing Manager for Shopify Luxury Home Decor Website

J's Associates LLC

<p>An e-commerce manager oversees a company's online sales and digital presence, responsible for digital marketing strategies, website design and functionality, sales data analysis, customer experience optimization, and overall growth. Key duties include developing and executing online marketing campaigns, managing website analytics to improve conversion rates, coordinating with marketing, IT, and product teams, and enhancing the online shopping experience to drive revenue and customer satisfaction. Core Responsibilities</p><ul><li><b>Website Management:</b> Ensure the e-commerce platform is user-friendly, monitor its design and functionality, and oversee technical aspects to improve navigation and customer experience.</li><li><b>Digital Marketing Strategy:</b> Develop, execute, and manage digital marketing campaigns, including SEO, PPC, and email marketing, to attract traffic and drive sales.</li><li><b>Data Analysis:</b> Analyze website analytics, sales data, and customer feedback to refine strategies, identify trends, and improve performance.</li><li><b>Sales &amp; Conversion Optimization:</b> Optimize the online sales funnel, implement promotional strategies, and enhance the customer journey to increase conversion rates.</li><li><b>Team Leadership:</b> Manage and motivate e-commerce teams, including hiring, training, and guiding new members.</li><li><b>Cross-Functional Collaboration:</b> Work closely with marketing, IT, product, and customer service departments to ensure seamless operations and a cohesive online strategy.</li><li><b>Vendor &amp; Budget Management:</b> Create budgets for e-commerce activities and manage vendor agreements and relationships.</li><li><b>Product Rollout:</b> Oversee the implementation of new product launches on the e-commerce site, creating necessary content and landing pages.</li></ul><p>Key Skills</p><ul><li>Strong understanding of digital marketing, e-commerce platforms, and website development.</li><li>Data analysis and a data-driven mindset.</li><li>Excellent communication, organizational, and leadership skills.</li><li>Ability to adapt to evolving digital trends and technologies.</li><li>Problem-solving and conflict resolution skills</li></ul><p>Contact - 9310699721</p><p>Job Types: Full-time, Permanent</p><p>Pay: &#8377;50,000.00 - &#8377;70,000.00 per month</p><p>Work Location: In person</p>

E Commerce Manager - Advertisement

Al Tannan

<p><b>Job Overview:</b></p><p>The Digital Marketing Executive will develop and implement strategic digital marketing campaigns to enhance brand visibility, drive customer engagement, and boost online conversions. This role is essential in managing social media channels, optimizing digital content for E-Commerce platforms, running targeted ad campaigns, and analyzing performance metrics to ensure maximum ROI. Experience with E-Commerce tools like Shopify, Magento, and CRMs such as HubSpot will be crucial in optimizing customer journeys, tracking lead behavior, and managing campaigns effectively.</p><p><b>Key Responsibilities:</b></p><ul><li><b>Digital Marketing Strategy:</b></li><li>Develop and execute comprehensive digital marketing strategies tailored to E-Commerce objectives, including increasing online sales, brand awareness, and customer retention.</li><li>Leverage analytics from CRMs (HubSpot) and E-Commerce platforms (Shopify, Magento) to optimize marketing spend and improve campaign performance.</li><li>Collaborate with product and sales teams to align digital marketing plans with business goals and key performance indicators (KPIs).</li><li><b>E-Commerce Social Media Management:</b></li><li>Create, manage, and optimize the brand&rsquo;s presence across social media platforms (Facebook, Instagram, LinkedIn, Twitter, TikTok) to engage with potential and existing customers.</li><li>Develop and curate engaging content (graphics, videos, carousel posts) tailored to each platform and audience segment, with a focus on driving conversions.</li><li>Monitor and respond to customer interactions and inquiries to build a strong, loyal community and foster engagement.</li><li><b>Content Creation and Management:</b></li><li>Collaborate with creative teams to produce high-quality digital content, including product imagery, promotional videos, blogs, and ad copy that resonates with target audiences.</li><li>Write persuasive and SEO-optimized copy for digital campaigns, newsletters, email sequences, and product descriptions to increase engagement and conversions.</li><li>Maintain a content calendar, ensuring timely and consistent execution of content across all channels.</li><li><b>SEO and Content Marketing for E-Commerce:</b></li><li>Conduct thorough keyword research to optimize product pages, category pages, blogs, and landing pages to drive organic traffic to the website.</li><li>Utilize SEO tools to monitor rankings and implement ongoing optimizations to improve search visibility and increase conversion rates.</li><li>Stay up to date with SEO trends and algorithm updates on platforms like Google, ensuring best practices are followed.</li><li><b>Paid Advertising (PPC) and Campaign Management:</b></li><li>Plan, execute, and optimize paid advertising campaigns on platforms like Google Ads, Facebook Ads, Instagram Ads, and LinkedIn Ads to drive targeted traffic to the website.</li><li>Manage and adjust ad budgets, track performance, and refine ad strategies based on data-driven insights to maximize ROI and reduce cost-per-acquisition (CPA).</li><li>Utilize retargeting strategies to re-engage visitors and drive conversions, particularly for abandoned carts and product recommendations.</li><li><b>Email and SMS Marketing:</b></li><li>Develop, execute, and analyze email and SMS campaigns for customer acquisition, retention, and re-engagement, utilizing tools like HubSpot or Klaviyo.</li><li>Monitor open rates, click-through rates, and conversion metrics, adjusting messaging, frequency, and segmentation to improve campaign performance.</li><li>Implement automated workflows, including welcome series, cart abandonment sequences, and post-purchase follow-ups, to increase customer lifetime value (CLV).</li><li><b>Analytics and Reporting:</b></li><li>Track and measure KPIs related to digital marketing efforts (e.g., traffic, conversions, ROAS) using tools like Google Analytics, Shopify, and social media insights.</li><li>Generate detailed performance reports for stakeholders, identifying trends and actionable insights to improve ongoing campaigns.</li><li>Proactively suggest adjustments to strategies based on performance data and industry trends.</li></ul><p><b>Required Qualifications:</b></p><ul><li>Minimum of 2-3 years of hands-on experience in digital marketing, specifically within an E-Commerce environment.</li><li>Proven experience with CRM platforms like HubSpot, and E-Commerce platforms like Shopify and Magento.</li><li>Strong understanding of SEO, PPC, content marketing, social media algorithms, and digital ad strategies within the E-Commerce landscape.</li><li>Proficiency in digital marketing tools (Google Ads, Meta Business Suite, HubSpot, Klaviyo, Canva, Hootsuite).</li><li>Solid analytical skills with the ability to extract meaningful insights from data and implement strategic improvements.</li><li>Excellent communication, project management, and teamwork skills.</li><li>Creative mindset with a detail-oriented approach and a knack for developing innovative, data-driven campaigns.</li><li>Ability to manage multiple campaigns, prioritize tasks, and meet deadlines in a fast-paced digital marketing environment.</li></ul><p>Job Type: Full-time</p><p>Application Question(s):</p><ul><li>How much is your expected salary?</li><li>Are you available to join immediately?</li></ul><p>Experience:</p><ul><li>Digital Marketing: 2 years (Required)</li></ul>

Digital Marketing Executive - E-Commerce

George Washington's Mount Vernon

<div><div><b>E-Commerce Manager</b></div>
<div><b>Full-Time, Exempt</b></div>
<div></div><div><b>Position Overview:</b></div>
<div>George Washington&rsquo;s Mount Vernon is more than a historic estate &mdash; it&rsquo;s a living legacy. As our <b>E-Commerce Manager</b><b>,</b> you&rsquo;ll bring that mission to life online. You&rsquo;ll lead the growth of Mount Vernon&rsquo;s digital retail presence, creating an inspiring, seamless, and engaging shopping experience that connects people everywhere to history and purpose.</div>
<div>You&rsquo;ll combine creative vision with data-driven strategy &mdash; curating products, optimizing the website, and building campaigns that turn online visitors into lifelong supporters.</div>
<div></div><div><b>Essential Duties:</b></div>
<div><b>Drive Online Growth</b></div>
<ul><li>Lead and manage Mount Vernon&rsquo;s e-commerce operations across Shopify and other platforms.</li>
<li>Develop and implement strategies to increase online sales, conversion, and customer engagement.</li>
<li>Review analytics and sales performance to identify opportunities and emerging trends.</li>
</ul><div><b>Create Inspiring Merchandising Experiences</b></div>
<ul><li>Collaborate with buyers to plan and showcase product assortments that tell Mount Vernon&rsquo;s story.</li>
<li>Write compelling product descriptions and ensure all listings are visually and historically accurate.</li>
<li>Coordinate product photography and ensure consistent, mission-aligned presentation across the site.</li>
</ul><div><b>Lead Digital Marketing Collaboration</b></div>
<ul><li>Work with the Media &amp; Communications team to create integrated campaigns that drive awareness and revenue.</li>
<li>Manage email marketing, social media promotions, and retargeting campaigns to connect with audiences worldwide.</li>
<li>Support key product launches and commemorations tied to historical anniversaries and events.</li>
</ul><div><b>Optimize for Performance</b></div>
<ul><li>Oversee SEO strategy, metadata, and content optimization to increase organic traffic.</li>
<li>Enhance the customer experience through thoughtful design, site navigation, and mobile responsiveness.</li>
<li>Maintain best-in-class checkout flow, payment integrations, and data accuracy across systems.</li>
</ul><div><b>Ensure Operational Excellence</b></div>
<ul><li>Partner with Warehouse and Fulfillment teams to ensure timely and accurate order processing.</li>
<li>Monitor inventory, shipping performance, and product availability.</li>
<li>Stay current with e-commerce technologies and trends to keep Mount Vernon at the forefront of digital retail.</li>
</ul>
<div></div><div><b>Key Metrics And Performance Goals</b></div>
<div>You&rsquo;ll have a direct impact on Mount Vernon&rsquo;s online growth and visitor engagement.<br>
Key performance goals include:</div>
<ul><li>Increasing unique monthly visitors and improving site engagement (bounce rate under 40%)</li>
<li>Maintaining or exceeding a <b>3% conversion rate</b></li>
<li>Achieving strong email campaign results (open rate above 25%, click-through above 5%)</li>
<li>Recovering 15% or more of abandoned carts through retargeting</li>
<li>Growing repeat customers to 35&ndash;45% of total buyers</li>
<li>Ensuring fully optimized product listings with strong SEO performance</li>
</ul><div><b>Qualifications:</b></div>
<ul><li>Education<b>:</b> Bachelor&rsquo;s degree in Business, Marketing, or a related field.</li>
<li>Experience<b>:</b> 3&ndash;5 years of e-commerce management experience, preferably in retail, museum, or heritage-based organizations</li>
</ul><div>Technical<b> Skills:</b></div>
<ul><li>Shopify or similar e-commerce platform proficiency</li>
<li>Google Analytics and web performance reporting</li>
<li>SEO, email marketing (MailChimp, Constant Contact, or similar), and social commerce tools</li>
<li>Basic photo editing (ISSUU, Canva) and content management systems</li>
</ul><div>Personal <b>Attributes:</b></div>
<ul><li>A creative problem-solver who thrives in a collaborative, mission-driven team</li>
<li>Strong communicator with an eye for design and storytelling</li>
<li>Analytical thinker who balances creativity with data-driven decision-making</li>
<li>Enthusiastic about connecting audiences to history and purpose through digital retail</li>
</ul><div><b>Work Environment:</b></div>
<div>This position operates primarily in a professional office setting. The role routinely uses standard office equipment such as computers, phones, photocopiers, and filing cabinets. The work environment is generally quiet, with occasional interruptions.</div>
<div></div><div><b>Physical Requirements:</b></div>
<div>While performing the duties of this job, the employee is regularly required to sit for extended periods, talk, hear, and use hands to type or handle objects. The employee must occasionally lift and/or move up to 15 pounds. Visual acuity to read and interpret documents and computer screens is required.</div>
<div></div><div><div><b>Benefits:</b></div>
<ul><li>403(b) Retirement plan with employer matching</li>
<li>Employee recognition at 5 years of service</li>
<li>Monthly employee events</li>
<li>Employee referral program</li>
<li>On-site Library</li>
<li>Discount on Public Event Tickets</li>
<li>Discount in the Mount Vernon Shops</li>
<li>Discount at the Mount Vernon Inn and Food Court Pavilion</li>
<li>Free Parking</li>
<li>Health, Vision, and Dental insurance</li>
<li>Short Term Disability, Long Term Disability, and Life Insurance</li>
<li>Paid leave for Sick Time, Vacation and Holidays</li>
<li>Flexible spending account for medical care</li>
</ul><div><i>The Mount Vernon Ladies' Association is dedicated to creating an inclusive environment for all employees. As an Equal Opportunity Employer, we are committed to building and retaining a team that represents a variety of skills, experiences, and perspectives. All employment decisions are based on business needs, job requirements, performance, and qualifications without regard to race, religion or belief, national or ethnic origin, gender/sex (including pregnancy), age, physical, mental or sensory disability, sexual orientation, gender identity and/or expression, marital or domestic partnership status, veteran and military status, family or parental status, or any other status protected under federal, state, or local law. The Mount Vernon Ladies' Association will not tolerate discrimination or harassment based on any of these characteristics.</i></div></div></div>

E-Commerce Manager

Gamma Sports

<div><p>The <b>E-Commerce Manager</b> will be responsible for driving growth and delivering revenue goals for GAMMA Sports&rsquo; DTC business. This role will oversee the entire digital consumer journey, from building awareness at the top of the funnel with paid social and digital advertising, to optimizing conversions on the GAMMA Sports website. The ideal candidate is both strategic and hands-on, able to set an annual promotional and digital marketing strategy while also managing day-to-day execution, analytics, and cross-functional collaboration.</p><p></p><p><b><br>
Key Responsibilities</b></p><ul><li><p>
Manage daily operations for Shopify and B2B digital storefronts.</p></li><li><p>
Oversee full product setup: imagery, copy, SEO, tags, pricing, promotions.</p></li><li><p>
Build and optimize collections, navigation, and landing pages for discoverability and conversion.</p></li><li><p>
Own promotional strategy, execution and analytics.</p></li><li><p>
Run QA across devices/browsers to ensure site speed, functionality, and accessibility.</p></li><li><p>
Develop upsell, cross-sell, and bundling experiences to grow AOV and repeat rate.</p></li><li><p>
Conduct keyword research and execute SEO strategies to improve rankings.</p></li><li><p>
Optimize product listings and site content for search and conversion.</p></li><li><p>
Track performance with GA4, Shopify Analytics, and SEO tools.</p></li><li><p>
Own Klaviyo campaigns and automation: strategy, segmentation, testing, deliverability</p></li><li><p>
Build and maintain automated email and SMS flows.</p></li><li><p>
Partner with Marketing Coordinator on email/SMS content to drive engagement and revenue.</p></li><li><p>
Develop digital ad strategies and oversee execution.</p></li><li><p>
Manage loyalty programs to increase LTV.</p></li><li><p>
Support affiliate programs through code development and management.</p></li><li><p>
Track KPIs (traffic, conversion, AOV, retention, category performance) to deliver insights and recommendations to Marketing and Executive Leadership.</p></li><li><p>
Translate data into strategies for site, CRM, promotions, and campaign optimization.</p></li><li><p>
Directly manage a Marketing Coordinator to support campaign execution, merchandising, and content.</p></li><li><p>
Collaborate cross-functionally with Marketing, Creative, Operations, and Sales to align DTC and B2B initiatives.</p></li><li><p>
Manage external agencies/contractors (development, paid digital advertising).</p></li></ul><p></p><p><b>
Qualifications</b></p><ul><li><p>
3-5 years of Shopify &amp; CRM experience in a DTC brand or agency</p></li><li><p>
Bachelor&rsquo;s degree in Marketing, Communications, or related field.</p></li><li><p>
Strong knowledge and hands-on experience in retail/digital marketing, including email campaigns, social media advertising, SEO, and conversion optimization.</p></li><li><p>
Strong understanding of e-commerce metrics, product data, and customer behavior analytics.</p></li><li><p>
Proficiency in Shopify, Klaviyo, GA4, and Excel</p></li><li><p>
NetSuite ERP and/or Suite Commerce Experience a plus</p></li><li><p>
Strong knowledge of HTML and CSS coding.</p></li><li><p>
Data-driven mindset with the ability to translate analytics into strategy.</p></li><li><p>
Experience managing direct reports.</p></li><li><p>
Highly organized, detail-oriented, and adaptable in a fast-paced environment.</p></li><li><p>
Excellent communication and cross-functional collaboration skills.</p></li><li><p>
Passion for sports &ndash; especially tennis, pickleball or padel &ndash; is a big plus</p></li></ul><p></p><p><b>
What We Offer</b></p><ul><li><p>
Competitive salary</p></li><li><p>
Comprehensive benefits package (health, dental, vision, 401k with match).</p></li><li><p>
Paid Time Off</p></li><li><p>
Parental Leave</p></li><li><p>
Hybrid work environment with flexibility</p></li><li><p>
Employee discounts on GAMMA Sports products.</p></li><li><p>
Opportunity for professional growth in a dynamic, sports-focused company.</p></li></ul><p><b><br>
About GAMMA Sports</b></p><p>
GAMMA Sports is a Pittsburgh-based, family-owned manufacturer with a 50-year legacy of innovating in racquet sport equipment, including tennis and pickleball. Best known for its patented breakthrough string technologies, GAMMA has leveraged its racquet sports expertise to develop high-quality paddles, balls, grips, and accessories that empower people who love to play at all levels. Providing equipment and education to help improve your game, the brand has become a trusted name among coaches, trainers, and racquet sport enthusiasts around the world.</p><p>
</p><p>oyZjNnSDMw</p></div>

Pakpace

<p><b>Job Description:</b></p><p>HUK Enterprises operates multiple e-commerce stores across Pakistan, following a white-label local e-commerce model.</p><p>We are looking for an experienced E-commerce Manager to join our team. The ideal candidate will be responsible for managing the company&rsquo;s online sales strategy, website operations, digital marketing, and customer experience to drive revenue growth and improve conversion rates.</p><p><b>Job Summary:</b></p><p>Responsible for managing the company&rsquo;s online sales strategy, website operations, digital marketing, and customer experience to drive revenue growth and improve conversion rates.</p><p><b>Responsibilities:</b></p><ul><li>Develop and execute ecommerce strategies to meet sales targets.</li><li>Manage day-to-day online store operations, including product listings, pricing, promotions, and inventory accuracy.</li><li>Optimize website UX/UI to increase engagement and conversion.</li><li>Analyze sales data, traffic, and customer behavior using analytics tools.</li><li>Coordinate digital marketing campaigns (SEO, PPC, email, social media, affiliates).</li><li>Work with logistics and customer service teams to ensure efficient order fulfillment.</li><li>Manage relationships with third-party marketplaces (e.g., Daraz).</li><li>Identify new growth opportunities, technologies, and trends in ecommerce.</li><li>Monitor key KPIs: traffic, AOV, conversion rate, CAC, ROAS.</li><li>Prepare performance reports and present insights to management.</li></ul><p><b>Requirements:</b></p><ul><li>Bachelor&rsquo;s degree in marketing, business, or related field.</li><li>3&ndash;5 years experience in local (Pakistani) ecommerce.</li><li>Local Ecommerce Hands-on experience</li><li>Proficiency in ecommerce platforms (Shopify, Daraz, etc.).</li><li>Strong analytical and project management skills.</li><li>Knowledge of SEO, Google Ads, Meta Ads, and analytics tools.</li><li>Excellent communication and leadership abilities.</li></ul><p><b>What We Offer:</b></p><ul><li>Base Salary: PKR 150,000 &ndash; 200,000 (depending on experience)</li><li>Paid Leaves</li><li>Opportunities for career growth and advancement</li><li>A supportive, tech-driven work environment</li></ul><p><b>Location:</b> On-site &ndash; Gulshan-e-Iqbal, Karachi<br/><b>Job Type:</b> Full-Time<br/><b>Working Hours:</b> Monday to Saturday | 9:00 AM &ndash; 6:00 PM</p><p>Please send your updated resume to <b>careers@amzoner.com</b> with the subject line:<br/>&ldquo;E-Commerce Manager&quot;</p><p>Job Type: Full-time</p><p>Pay: Rs150,000.00 - Rs200,000.00 per month</p><p>Application Question(s):</p><ul><li>1. How many years of hands-on experience do you have in local (Pakistani) e-commerce operations?</li></ul><p>2. Which e-commerce platforms have you worked with?<br/>3. Have you directly managed digital marketing campaigns (SEO, Meta Ads, Google Ads, etc.)?<br/>4. Which KPIs are you most comfortable tracking and optimizing? <br/>5. Can you describe a successful e-commerce campaign or project you&rsquo;ve led?<br/>6. What are your salary expectations?</p><p>Work Location: In person</p>

Guess Europe Sagl

<div>
 GUESS is a global leader in the fashion industry, known for its iconic style and innovative spirit. We are looking for a dynamic and forward-thinking Marketing Manager to lead our marketing initiatives across Turkey and the East Mediterranean region. This role is pivotal in strengthening our brand presence, driving customer engagement, and delivering sustainable business growth.
 <br/>
 <br/>
 You will design and execute omnichannel marketing strategies that integrate retail stores, e-commerce, social media, and CRM platforms. Collaborating with regional and global teams, you will ensure GUESS's brand identity and values are consistently communicated, while staying ahead of market trends and evolving consumer expectations.
 <br/>
 <br/>
 <ul>
  <li>
   Develop and implement comprehensive marketing strategies that enhance brand awareness, customer loyalty, and business performance
  </li>
  <li>
   Drive omnichannel campaigns, aligning retail, e-commerce, and CRM activities to create seamless customer experiences
  </li>
  <li>
   Lead digital and social media marketing, including influencer partnerships, content creation, and community engagement
  </li>
  <li>
   Integrate sustainability and social responsibility messaging into brand communications
  </li>
  <li>
   Analyze market trends, customer insights, and competitor activity to identify growth opportunities
  </li>
  <li>
   Collaborate closely with global marketing teams to ensure alignment with international campaigns and seasonal collections
  </li>
  <li>
   Manage the development of marketing materials , ensuring creativity, consistency, and brand impact
  </li>
  <li>
   Oversee performance measurement (KPI dashboards, ROI, campaign analytics) and continuously optimize strategies
  </li>
  <li>
   Lead, mentor, and develop the marketing team, fostering innovation and professional growth
  </li>
  <li>
   Plan and manage media buying processes, including OOH (out-of-home) advertising.
  </li>
  <li>
   Develop and execute 360&deg; PR strategies; oversee media relations, press communications, and strategic partnerships
  </li>
  <li>
   Plan and deliver seasonal showroom events, Press Days, and new season launch activities.
  </li>
  <li>
   Collaborate closely with Retail and Wholesale teams to design and implement seasonal marketing initiatives
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Requirements
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Bachelor's degree in Marketing, Business, or a related field; MBA is a plus
  </li>
  <li>
   Proven track record as a Marketing Manager (preferably in fashion, retail, or FMCG)
  </li>
  <li>
   Solid experience in omnichannel marketing, including e-commerce, CRM, and in-store promotions
  </li>
  <li>
   Strong knowledge of digital platforms, analytics tools, and performance marketing
  </li>
  <li>
   Experience in influencer marketing, content strategy, and social media engagement
  </li>
  <li>
   Data-driven mindset with the ability to interpret insights and translate them into actionable strategies
  </li>
  <li>
   Creativity and agility to adapt to a fast-paced, trend-driven industry
  </li>
  <li>
   Excellent leadership, communication, and interpersonal skills, with proven team management experience
  </li>
  <li>
   Fluent in English; additional languages are an advantage
  </li>
 </ul>
</div>


Marketing Manager - Turkey & East Mediterranean

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