facebook ads specialist

MindEngage

We are looking for a highly skilled Meta Ads Specialist to join our growing team. Our company manages multiple brands and clients across various industries, and we are dedicated to running effective, high-performing ad campaigns. As a Meta Ads Specialist, you will be responsible for managing and optimizing Facebook and Instagram ad campaigns to drive conversions, lead generation, and brand awareness.Key Responsibilities:Campaign Strategy &amp; Planning: Develop and execute advertising strategies on Meta platforms (Facebook &amp; Instagram) based on client objectives and marketing goals.Ad Creation &amp; Optimization: Create compelling ad copies, select high-quality visuals, and manage the design of ads to ensure they are optimized for performance.Audience Targeting &amp; Research: Conduct thorough audience research to target the right demographics, interests, and behaviors. Use custom audiences, lookalike audiences, and remarketing strategies for maximum ROI.Performance Monitoring &amp; Reporting: Continuously monitor and analyze ad performance metrics (CPC, CPM, CTR, ROAS, etc.), providing detailed performance reports and recommendations to improve campaign efficiency.Budget Management: Manage advertising budgets, ensuring that spend is allocated efficiently to meet KPIs and campaign goals.A/B Testing: Implement A/B testing of ad creatives, targeting, and placements to find optimal campaign setups.Collaboration with Design &amp; Content Teams: Work closely with the design and content teams to ensure creatives align with client goals and are optimized for ads.Stay Updated on Industry Trends: Keep up-to-date with the latest trends, platform updates, and best practices within Meta Ads to continuously improve performance.Qualifications:Proven experience in running and managing Meta (Facebook &amp; Instagram) Ads with a track record of successful campaigns.Expertise in Meta Ads Manager, including campaign setup, optimization, audience building, and reporting.Strong understanding of digital marketing concepts, PPC, and audience targeting.Proficiency in using analytics tools such as Google Analytics, Facebook Pixel, and other ad tracking tools.Strong copywriting skills to create engaging and persuasive ad copy.Experience with budget management and maximizing ROI.Ability to work independently and manage multiple campaigns and clients simultaneously.Excellent communication skills for reporting and explaining results to clients and stakeholders.Preferred Skills:Experience with additional paid social media platforms (TikTok, LinkedIn, etc.) is a plus.Familiarity with Facebook Pixel and conversion tracking setups.Certification in Meta Blueprint or similar digital marketing certifications.What We Offer:Competitive salary based on experience.Opportunity to work with diverse brands and industries.Professional growth and career development opportunities.Pay: Rs40,000.00 - Rs70,000.00 per monthWork Location: In person

International Meta Ads Specialist

Superior Tech Solutions (Private) Limited

Google &amp; Meta Ads Specialist Looking for an experienced Ads Specialist to manage and optimize Google Ads &amp; Meta (Facebook/Instagram) campaigns for service-based clients. Responsibilities:<ul><li>Launch &amp; manage ad campaigns</li><li>Optimize for leads, conversions &amp; ROI</li><li>Handle multiple client accounts</li></ul>Requirements:<ul><li>Proven experience in Google &amp; Meta Ads</li><li>Strong knowledge of targeting, tracking &amp; scaling</li></ul>Salary: PKR 70,000 &ndash; 120,000 Shift: Night (7:00 PM &ndash; 4:00 AM) Location: On-site Siddiq Trade Center main gulberg 2 Contact :0324-6080768Pay: Rs70,000.00 - Rs120,000.00 per monthWork Location: In person

Google & Meta Ads Specialist

Telebook SMC-PVT LTD

About the RoleWe are looking for a results-driven Social Media Marketing Expert &amp; Paid Ads Specialist to manage and scale our online presence. The ideal candidate must have strong expertise in Facebook, Instagram, and Google Ads, along with a strategic mindset to collaborate with SEO teams for overall digital growth.Key Responsibilities- Social Media Management<ul><li>Manage and grow accounts on Facebook &amp; Instagram</li><li>Create monthly content calendars (posts, reels, stories)</li><li>Write engaging captions and plan viral content strategies</li><li>Monitor engagement, comments, and inbox messages</li></ul>Paid Advertising (Core Focus)<ul><li>Plan, launch, and optimize campaigns on:</li><li>Facebook Ads Manager</li><li>Instagram Ads</li><li>Google Ads (Search, Display, YouTube)</li><li>Conduct audience research and competitor analysis</li><li>Perform A/B testing (creatives, copy, audiences)</li><li>Retargeting campaigns (Pixel &amp; conversion tracking setup)</li></ul>Performance Benchmarks &amp; KPIsCandidates must understand and aim to improve:<ul><li>CTR (Click-Through Rate): 2% &ndash; 5%+</li><li>CPC (Cost Per Click): Optimized &amp; decreasing over time</li><li>Conversion Rate: 3% &ndash; 10%+ (depending on industry)</li><li>ROAS (Return on Ad Spend): Minimum 2x&ndash;4x</li><li>Lead Cost Reduction: Continuous improvement</li><li>Engagement Rate Growth (monthly increase)</li></ul>Post-Ad Execution ResponsibilitiesAfter running campaigns, you must:<ul><li>Analyze campaign performance (daily/weekly reports)</li><li>Identify winning ads and scale budgets accordingly</li><li>Pause underperforming ads quickly</li><li>Optimize landing pages (in collaboration with team)</li><li>Improve audience targeting using data insights</li><li>Set up proper funnels (Awareness &rarr; Consideration &rarr; Conversion)</li></ul>Collaboration with SEO &amp; Web Team<ul><li>Work closely with SEO specialists to:</li><li>Align ad campaigns with targeted keywords</li><li>Improve landing page SEO for better conversions</li><li>Optimize website speed &amp; user experience</li><li>Suggest blog/content ideas based on ad insights</li><li>Ensure tracking tools are properly integrated (Google Analytics, Pixels)</li></ul>Required Skills<ul><li>Strong grip on:</li><li>Facebook Ads Manager</li><li>Instagram Marketing</li><li>Google Ads</li><li>Knowledge of:</li><li>Conversion tracking &amp; pixels</li><li>Funnels &amp; customer journey</li><li>Canva / basic design tools (preferred)</li><li>Understanding of SEO basics (on-page + keyword strategy)</li><li>Data-driven mindset with analytical skills</li><li>Desiging Ads</li></ul>Bonus Skills (Preferred)<ul><li>Experience with eCommerce campaigns</li><li>Video ad strategy (Reels/Shorts)</li><li>Copywriting for ads</li><li>Familiarity with tools like Google Analytics, Tag Manager</li></ul>Job Types: Full-time, Contract Contract length: 6 monthsPay: Rs35,000.00 - Rs55,000.00 per monthWork Location: In person

Social Media Marketing & Ads Expert (On-Site)

The Perfect Stitches LLC

We&rsquo;re looking for a results-driven Marketing Specialist with strong experience in Meta Ads (Facebook &amp; Instagram) &mdash; specifically in the custom patches / apparel niche.Location: Federal B Area Block 8, Karachi Type: Full-time Timings: 9 PM to 2 AMResponsibilities:<ul><li>Plan, launch, and optimize Meta ad campaigns</li><li>Generate high-quality leads (B2B)</li><li>Scale winning campaigns with strong ROAS</li><li>Create and test ad creatives &amp; copy</li><li>Track performance and improve conversion rates</li></ul>Requirements:<ul><li>Proven experience running Meta Ads for patches, apparel, or similar niche</li><li>Strong understanding of targeting (especially USA market)</li><li>Experience with lead generation &amp; conversion campaigns</li><li>Ability to analyze data and scale profitable campaigns</li></ul>What We Offer:<ul><li>Competitive salary + performance bonuses</li><li>Growth opportunity in a fast-scaling business</li><li>Long-term role for the right candidate</li></ul>Apply now or DM with your portfolio / past results.Work Location: In person

Meta Ads Expert (On-Site – Federal B Area)

Tribe-d

Company: DIGIT-IT Job Type: Full-time / On-siteJob Description: DIGIT-IT is looking for a skilled and results-driven Meta Ads Expert to join our team. The ideal candidate will be responsible for planning, creating, and managing advertising campaigns on Meta platforms (Facebook &amp; Instagram) to drive leads, sales, and brand awareness.Responsibilities:<ul><li>Plan and execute Meta (Facebook &amp; Instagram) ad campaigns</li><li>Manage ad budgets and optimize campaigns for maximum ROI</li><li>Analyze performance metrics and generate reports</li><li>Conduct audience research and targeting</li><li>A/B testing of ads, creatives, and copies</li><li>Stay updated with latest trends and Meta advertising policies</li></ul>Requirements:<ul><li>Proven experience in Meta Ads management</li><li>Strong understanding of Facebook Ads Manager</li><li>Knowledge of audience targeting and campaign optimization</li><li>Analytical mindset with ability to interpret data</li><li>Good communication and reporting skills</li></ul>Preferred:<ul><li>Experience in lead generation and sales campaigns</li><li>Basic knowledge of creatives/design tools (Canva, Photoshop)</li></ul>Location: On-site &ndash;Office 4 &amp; 5, 2nd Floor, Hina Center, Block 13 A Gulshan-e-Iqbal, Karachi, 75050Send us your portfolio at 03330664692Pay: Rs25,000.00 - Rs30,000.00 per hourWork Location: In person

Meta ads Expert

Creative Chaos

<div>
 
 Job Summary:
 
 
 
 As the Facebook Ad Manager, you will be responsible for creating, managing, and optimizing Facebook advertising campaigns to drive engagement, leads, and conversions. You will analyze campaign performance data to maximize ROI and ensure alignment with marketing goals.
 
 
 
 Responsibilities:
 
 
 
 <ul>
 <li>
 Plan, create, and manage Facebook ad campaigns across various objectives including awareness, traffic, conversion, and lead generation
 </li>
 <li>
 Conduct thorough audience research and segmentation to target relevant demographics effectively
 </li>
 <li>
 Develop compelling ad creatives and copy in collaboration with content and design teams
 </li>
 <li>
 Monitor campaign performance metrics and KPIs; analyze data to optimize campaigns for better results
 </li>
 <li>
 Manage budgets and bidding strategies to maximize cost-efficiency and ad performance
 </li>
 <li>
 Perform A/B testing on ad creatives, formats, and audiences to identify the most effective strategies
 </li>
 <li>
 Stay up-to-date with Facebook Ads platform updates, policies, and industry trends
 </li>
 <li>
 Prepare regular reports on campaign performance and insights for stakeholders
 </li>
 <li>
 Collaborate with marketing team to integrate Facebook ads with overall marketing strategies
 
 
 </li>
 </ul>
 
 Requirements
 
 
 
 <ul>
 <li>
 Proven experience managing Facebook Ads campaigns with a strong track record of successful results
 </li>
 <li>
 Deep understanding of Facebook Ads Manager, Power Editor, and related tools
 </li>
 <li>
 Experience with audience targeting, retargeting, and segmentation techniques
 </li>
 <li>
 Strong analytical skills with ability to interpret data and adjust campaigns accordingly
 </li>
 <li>
 Ability to create engaging ad copy and collaborate with design teams
 </li>
 <li>
 Excellent communication and project management skills
 </li>
 <li>
 Up-to-date knowledge of Facebook advertising policies and best practices
 </li>
 <li>
 Experience with A/B testing and optimization strategies
 </li>
 <li>
 Ability to manage budgets and meet campaign objectives efficiently
 </li>
 <li>
 Bachelor's degree in Marketing, Advertising, or a related field preferred
 </li>
 </ul>
</div>

Facebook Ad Manager

Omfort Pvt.Ltd

Company: Aerothotic Footwear Industry: DTC eCommerce (Footwear) Location: Tariq Road Office Job Type: Full-Time Compensation: Based on ExperienceAbout the RoleAerothotic is a US-based direct to consumer footwear brand focused on everyday comfort. We are looking for a Meta Ads Growth Specialist to fully own performance on Facebook &amp; Instagram Ads.This role is not just media buying. You will be responsible for creative testing strategy, messaging, and scaling, working closely with our internal team.If you expect to only be handed creatives and adjust budgets, this role is not a fit.Key ResponsibilitiesMeta Ads Management<ul><li>Plan, launch, and optimize Meta ad campaigns (cold, warm, retargeting)</li><li>Manage budgets, CBOs, exclusions, and scaling decisions</li><li>Monitor performance metrics (CPA, ROAS, MER)</li><li>Identify ad fatigue and take action quickly</li></ul>Creative Strategy &amp; Testing (Core Responsibility)<ul><li>Analyze ad-level performance daily</li><li>Identify winning hooks, angles, and messaging themes</li><li>Write ad copy (primary text, headlines, descriptions)</li><li>Plan weekly creative tests (what to test, why, and how)</li><li>Repurpose existing creatives into new variations and angles</li></ul>You will own the creative testing strategy. Video editing or design may be handled by others, but you are responsible for deciding what should be tested.UGC &amp; Content Direction<ul><li>Review UGC videos and identify strengths/weaknesses</li><li>Suggest improvements to hooks, pacing, and messaging</li><li>Organize creatives by angle (comfort, daily wear, gifting, travel, etc.)</li><li>Coordinate with team members or creators when new content is required</li></ul>Funnel &amp; Audience Strategy<ul><li>Structure cold, warm, and retargeting campaigns</li><li>Manage exclusions (recent purchasers, existing customers)</li><li>Adapt messaging based on funnel stage and promotions</li><li>Support promo-driven campaigns (discounts, bundles, seasonal offers)</li></ul>Reporting &amp; Insights<ul><li>Provide bi-weekly performance summaries with insights</li><li>Share clear recommendations (scale, pause, test next)</li><li>Track creative-level performance, not just campaigns</li><li>Tie ad performance to revenue and business goals</li></ul>What We&rsquo;re Looking ForRequired:<ul><li>2+ years experience running Meta Ads for eCommerce brands</li><li>Strong understanding of creative testing and ad fatigue</li><li>Confident ad copywriting skills</li><li>Ability to work independently and take ownership</li><li>Strong written English communication</li></ul>Nice to Have:<ul><li>Experience with Shopify brands</li><li>Experience with UGC driven campaigns</li><li>Familiarity with US audiences</li><li>Experience running promotion-heavy accounts</li></ul>Hiring ProcessShort practical task required for shortlisted candidates<ul><li>Practical test task (creative analysis + ad ideas)</li><li>Short interview</li><li>30-day probation with clear performance expectations</li></ul>How to ApplyPlease apply with:<ul><li>Your resume</li><li>Examples of Meta Ads accounts you&rsquo;ve worked on</li></ul>Job Type: Full-timePay: Rs90,000.00 - Rs110,000.00 per monthWork Location: In person

Metadata and Ads Specialist

Search 6914+ Facebook ads specialist jobs near you this April. New roles added regularly across leading industries. Apply today.