global marketing manager

Thermo Fisher Scientific

<div>Work Schedule
Standard (Mon-Fri)
Environmental Conditions
Office
Job Description
As part of the Thermo Fisher Scientific team, you&rsquo;ll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier, cleaner and safer. We provide our global teams with the resources needed to achieve individual career goals while helping to take science a step beyond by developing solutions for some of the world&rsquo;s toughest challenges, like protecting the environment, making sure our food is safe or helping find cures for cancer.
Discover Impactful Work
The role involves developing and implementing marketing plans, conducting market research, and managing budgets for Oncology and Reproductive Health applications. It includes aligning strategies with product offerings, improving brand awareness, leading digital marketing initiatives, supporting sales with tools and insights, and managing events. Collaboration with key partners and acting as a spokesperson at industry events are also essential. This position will be onsite at our Santa Clara, CA site.
A day in the life<ul><li>
Develop and implement marketing strategies for Oncology and Reproductive Health applications.</li><li>
Conduct market research to identify trends and customer needs.</li><li>
Manage the marketing budget efficiently.</li><li>
Align marketing strategies with product offerings.</li><li>
Develop product positioning, messaging, and value propositions.</li><li>
Lead product launch plans and promotional activities.</li><li>
Improve brand awareness and maintain brand guidelines.</li><li>
Create marketing collateral (brochures, presentations, digital content).</li><li>
Lead digital marketing initiatives (SEO, SEM, email, social media, content marketing).</li><li>
Analyze and optimize digital marketing performance.</li><li>
Manage the segment's online presence (website content, online advertising).</li><li>
Support sales with tools, training materials, and market insights.</li><li>
Plan and lead marketing events (conferences, webinars, trade shows).</li><li>
Develop relationships with key collaborators and industry influencers.</li><li>
Act as a spokesperson at industry events.</li><li>
Collaborate with cross-functional teams on marketing initiatives.</li></ul>
Keys to Success
Education:<ul><li>
Bachelor&rsquo;s degree in Marketing, Business Administration, or a related field (Master&rsquo;s degree preferred).</li></ul>
Experience<ul><li>
5+ years of experience in global marketing, with a focus on healthcare, oncology, or reproductive health.</li><li>
Proven history of developing and implementing successful global marketing strategies.</li><li>
Strong understanding of genomics applications.</li></ul>
Knowledge, Skills and Abilities<ul><li>
Stong background in marketing equipment, reagents and consumables.</li><li>
Knowledge of regulatory requirements and compliance in the healthcare industry.</li><li>
Excellent leadership, communication, and interpersonal skills.</li><li>
Proficiency in digital marketing platforms.</li><li>
Strong analytical and problem-solving abilities.</li><li>
Ability to manage multiple projects and meet deadlines in a fast-paced environment.</li><li>
Creative problem solver with a passion for innovation and continuous improvement.</li><li>
Advanced proficiency in data analysis and market research techniques.</li></ul>
Benefits
We offer competitive remuneration, annual incentive plan bonus, healthcare, and a range of employee benefits. Thermo Fisher Scientific offers employment with an innovative, forward-thinking organization, and outstanding career and development prospects. We offer an exciting company culture that stands for integrity, intensity, involvement, and innovation!
Compensation and Benefits
The salary range estimated for this position based in California is $112,500.00&ndash;$160,000.00.
This position may also be eligible to receive a variable annual bonus based on company, team, and/or individual performance results in accordance with company policy. We offer a comprehensive Total Rewards package that our U.S. colleagues and their families can count on, which includes:<ul><li>
A choice of national medical and dental plans, and a national vision plan, including health incentive programs</li><li>
Employee assistance and family support programs, including commuter benefits and tuition reimbursement</li><li>
At least 120 hours paid time off (PTO), 10 paid holidays annually, paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave), accident and life insurance, and short- and long-term disability in accordance with company policy</li><li>
Retirement and savings programs, such as our competitive 401(k) U.S. retirement savings plan</li><li>
Employees&rsquo; Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discount</li></ul>
For more information on our benefits, please visit: https://jobs.thermofisher.com/global/en/total-rewards</div>

Global Marketing Manager - Oncology/Reproductive Health

DuPont

<div>At DuPont, our purpose is to empower the world with essential innovations to thrive. We work on things that matter. Whether it&rsquo;s providing clean water to more than a billion people on the planet, producing materials that are essential in everyday technology devices from smartphones to electric vehicles, or protecting workers around the world. Discover the many reasons the world&rsquo;s most talented people are choosing to work at DuPont. Why Join Us | DuPont Careers
Reporting to the Global Marketing Leader for MOLYKOTE&reg; &amp; Vespel&reg;, the Global Marketing Manager (GMM), Aerospace &amp; Defense will be responsible for developing and implementing the global strategic marketing plan for the aerospace &amp; defense market segment. This role will also be responsible for the implementation of the strategic plan at the regional level with support from marketing colleagues globally for both MOLYKOTE&reg; specialty lubricants and Vespel&reg; parts &amp; shapes businesses. The strategy will outline the plan for addressing the most challenging wear and friction opportunities, identifying new business models &amp; use cases, while creating a collaborative cross-functional and cross-regional growth mindset throughout the organization.
As a global champion of strategic marketing functional competencies, this role will develop a deep understanding of global &amp; regional market trends, competitive landscape, and needs based customer segmentation by market/adjacency to expand addressable market and drive share gains, as well as outline the regional implementation and communication plans in collaboration with marketing communications &amp; marketing team members globally. The GMM will be accountable for the long (5+ year) and mid-term growth of the market segment and for supporting the commercial team with global &amp; regional insights to facilitate accurate demand planning, pricing, and customer targeting at the segment/technology level. The ideal candidate will have relevant market experience while personally demonstrating a strong external focus and proactively develop close working relationships with key local customers and partners within the aerospace &amp; defense market segments. This role will also offer opportunities to develop &amp; establish responsibilities in other markets as well.
The GMM will be expected to develop a global where to play/how to win marketing strategy for the market segment and be able to write formal marketing plans. They will also lead a global market segment team in conjunction with key account managers, application &amp; business developers to align on action plans around innovations, product launches, and application case studies
Location: USA (flexible with options to work Remote)
Primary locations include OH, DE, CT, and VA
Key Roles/Responsibilities:<ul><li>
Own &amp; drive business growth within the Aerospace &amp; Defense segments through the development of a global market strategy.</li><li>
Stay updated on industry developments, regulations, &amp; innovations related to DuPont&rsquo;s business interests.</li><li>
Translate market changes into opportunities for Vespel&reg; &amp; MOLYKOTE&reg; while developing a business case to execute the associated strategy.</li><li>
Develop &amp; maintain 4P marketing strategy and execution plans optimized for regional customer needs-based segmentation.</li><li>
Guide regional execution of market plan by closely working with cross-functional teams globally.</li><li>
Understand customer growth strategies and focus areas to deliver top-line revenue &amp; gross margin performance; Evaluate customer needs and preferences to identify market trends, new markets, and new innovations.</li><li>
Drive execution of innovation launches to capture value &amp; drive sustainable growth in the businesses.</li><li>
Utilize CRM system to monitor active sales pipeline at the customer level to have clarity on how to drive both short and long-term growth, as well as innovation strategies.</li><li>
Utilize digital &amp; traditional marketing channels to reach target audiences and increase brand visibility &amp; recognition.</li><li>
Collaborate with regional sales and technology leadership to ensure resources are effectively prioritized and aligned with market segment-technology objectives.</li><li>
Networking with industry experts, customers, prospects &amp; other key influencers in our value chain through industry conferences, events, tradeshows &amp; direct engagement opportunities.</li><li>
Monitor competition with support of customer facing team &amp; execute competitive analysis while proactively communicating needs and growth ideas to key stakeholders.</li><li>
Partner with marketing communications to develop &amp; implement appropriate communications strategies.</li></ul>
Minimum Qualifications:<ul><li>
Bachelor&rsquo;s degree in marketing, engineering, or another related field.</li><li>
10+ years of aerospace and/or defense market development experience.</li><li>
Demonstrated business and financial acumen with ability to collect and analyze data and communicate insights effectively.</li><li>
A leader who naturally connects &amp; builds strong relationships with others, demonstrates strong emotional intelligence, and possesses the ability to communicate clearly &amp; persuasively (lead by influence).</li><li>
Ability to quickly understand unfamiliar markets through primary research and analysis and develop strategic plans to address those markets.</li><li>
Technical knowledge and the ability to communicate technical information to various audiences.</li><li>
A highly self-motivated and results-driven professional with excellent interpersonal skills.</li><li>
A change agent who conveys a sense of urgency and drives issues to closure.</li><li>
Demonstrated success in working in global, diverse &amp; cross functional teams.</li><li>
Solid organization skills including attention to detail and multi-tasking skills. Strong project management expertise. A strategic thinker.</li><li>
Excellent written and verbal communication skills.</li><li>
Travel: This position requires 25% travel (at times more)</li><li>
Language: English</li></ul>
Preferred Qualifications<ul><li>
Channel Management experience</li><li>
Education: MBA</li></ul>
#LI-TG1
Join our Talent Community to stay connected with us!
DuPont is an equal opportunity employer. Qualified applicants will be considered without regard to race, color, religion, creed, sex, sexual orientation, gender identity, marital status, national origin, age, veteran status, disability or any other protected class. If you need a reasonable accommodation to search or apply for a position, please visit our Accessibility Page for Contact Information.
DuPont offers a comprehensive pay and benefits package. To learn more visit the Compensation and Benefits page.</div>

Global Marketing Manager Aerospace & Defense MOLYKOTE® Vespel®

CareStream Dental

<div><div><div><div><div>Job Description
<div><div>Reporting to the Vice President, Marketing, this position will have both global and regional downstream marketing responsibility for the following Carestream Dental Imaging Division digital solutions:
<ul>
<li>The Swissmeda brand portfolio of clinical solutions and cloud storage services, including: SMOP software and its Stackable solution, the Easy Digital Denture Solution (EDDS), the Imaging and Case Collaboration app, AI Insights and Swissmeda Cloud Imaging.</li>
<li>Imaging wrap-around services: all other non-core embedded solutions in CS Imaging, such as clinical services partnerships integrated with the Carestream Dental ecosystem (ex. Current Pearl partnership).</li></ul> 


We&rsquo;re looking for a strategic, hands-on B2B Marketing Manager to lead and coordinate marketing efforts across our branded product portfolios. In this individual contributor role, you will be expected to think strategically while also rolling up your sleeves to execute&mdash;owning go-to-market strategies and driving brand awareness, demand generation, product launches, campaigns, content development, and event support.

This role also requires a strong &lsquo;sales mindset&rsquo;, with the ability to align with and influence sales execution. As this is a global role, you will collaborate with and influence other marketing colleagues, senior leadership, and strategic account teams to deliver high-impact programs that support brand visibility, customer engagement, lead generation, and revenue growth.

The ideal candidate is a strategic yet hands-on marketer who thrives in a dynamic environment. You bring a blend of marketing expertise, go-to-market planning, and a commercially driven approach. You are self-motivated and eager to take ownership and deliver results with available resources. 


About the Company:

Carestream Dental is a digital solutions leader built on more than 125 years of experience, that&rsquo;s committed to transforming dentistry, simplifying technology, and changing lives. The business is comprised of three brand portfolios: The Carestream Dental brand of world-class oral healthcare devices, the Swissmeda brand of market-leading clinical software and services, and the Sensei brand of best-in-class practice management software and services. Together, they combine to provide integrated solutions that connect dental practice systems and workflows to deliver improved patient outcomes. 


Key Responsibilities:
<ul>
<li>Lead the development of comprehensive portfolio/brand strategies, in collaboration with key stakeholders, and ensure tactical execution.</li>
<li>Develop and refine product positioning, value propositions, and marketing messaging. Work closely with product development teams (Product Line Managers &lsquo;PLMs&rsquo;) to gain a deep understanding of current offerings and upcoming innovations, leading the creation of compelling marketing content and collateral to support launches and ongoing campaigns. Guide regional marketing teams in the development of marketing plans and usage of materials developed.</li>
<ul><li>Content needs include: Integrated marketing campaigns across digital and social media, website, mailers, sales collateral, audiovisual (sales and tutorial videos), training &amp; education materials, event signage and booth graphics, etc.
</li></ul><li>Quickly grasp and articulate the unique features and benefits of the SMOP product to tailor marketing strategies effectively.</li>
Drive demand and generate product leads through targeted digital and traditional channels (web, social, SEO/SEM etc.) to boost brand awareness and trial<li>- resulting in stronger lead flow and higher conversion rates. Continuously optimize plans to prioritize tactics that deliver the highest quality leads.</li>
<li>Develop strong go-to-market strategies and plans by understanding customer base and main targets, especially aggregators such as Dental Service Organizations, Implant companies, and Dental Labs. Define appropriate target audience and align marketing initiatives to the right target.</li>
</ul><ul><li>Successfully deliver innovation to the market (including partnerships): Collaborate closely with Upstream Product Marketing (Product Line Management), Regional Downstream Marketing, and Sales to translate product roadmaps and align resources into compelling product launch strategies and GTM planning. Develop support communication/advertising plans and track and review performance KPIs.</li>
<li>Evaluate, recommend, and implement the appropriate digital strategy (website, social, etc.) for the Swissmeda brand portfolio.
<ul><li>Starting with the US, create the marketing plan and communications mix articulating what content will be placed where and how.</li>
<li>Determine website best practice: standalone sites vs integrated into Carestream Dental/Technology existing sites or combinations thereof.</li>
</ul></li><li>Recommend appropriate marketing mix, participation strategy, and prioritization of activity for: digital, courses, publications, conference and trade show/exposition visibility, other events, and key opinion leader (KOL) engagement and educational activity. Manage all marketing needs for these activities.</li>
<li>Partner with the sales teams to ensure successful collaboration, attainment of new business, and delivery. Foster a strong partnership between marketing and sales.
</li><li>Able to stay ahead of market demands and customer needs by developing a quick understanding of industry dynamics, market trends, growth drivers, and the competitive landscape and tailor relevant marketing activity to capture opportunity.</li>
<li>Create and report on effective KPIs, collaborating with regional sales teams to ensure delivery against targets and making swift changes if not.</li>
</ul></div></div></div></div><div></div><div><div>Requirements
<div><div>Required Skills:
<ul>
<li>Must have proven experience orchestrating multiple people, campaigns, processes, and technology components of a &ldquo;marketing automation ecosystem&rdquo; for a B2B SaaS company, including building an effective digital marketing strategy, from the ground up, within the dental or medical space.</li>
<li>Brand Management and ability to develop strong new product concept wording and USPs.</li>
<li>Must have proven experience driving growth via digital marketing (SEM, social media, programmatic display, affiliate marketing, digital video, email marketing) with an emphasis on paid lead generation and channel expansion.</li>
<li>Strength in project management- managing multiple projects and organizing, planning, and executing under tight time constraints. Able to multi-task.</li>
<li>Has a sales mindset and understands how to best assist sales teams to help them build long lasting and growing recurrent revenue customer relationships. Experience interacting with/motivating large customers a plus.</li>
<li>Understand importance of data-driven metrics to continually iterate and improve activity outcomes.</li>
<li>High-energy, self-starter with ability to thrive in a fast paced, complex, and demanding environment.</li>
<li>Strong collaborator and history of success working in a matrix environment and with cross-functional teams.</li>
<li>Ability to confidently interact with and influence cross function teams, Sales counterparts, and corporate leadership.</li>
<li>Experience in driving marketing strategy at a company in a hyper-growth stage.</li>
</ul><ul><li>Comfortable working in a global organization with a willingness to adjust schedule to meet the demands of working with multiple regions.</li>
</ul><ul><li>Excellent communicator and creative thinker, with an ability to use data to inform all decisions.</li></ul> 


Education and Experience:
<ul>
<li>Bachelor's Degree in Business, Marketing, or a related field. MBA preferred.</li>
<li>5+ years overall marketing experience with sufficient and proven experience in SaaS (recurrent revenue business models) B2B marketing required.</li>
<li>Experience in medical device industry with prior dental experience strongly preferred.</li>
<li>Prior Marketing experience in a Global setting is highly desirable.</li>
<li>Experience in driving marketing strategy at a company in a hyper-growth stage, desirable.</li></ul> 


Additional Information:
<ul>
<li>Remote, Full time</li>
<li>Must be located within the United States
<ul><li>Able to work within EST 8:00 a.m.-5:00p.m. hours to best coordinate with cross functional international teams</li>
</ul></li><li>Willingness to travel up to 20-30%; may include infrequent international travel</li></ul> 


Salary: $155,000 - $165,000 based on experience.</div></div></div></div><div></div><div><div>
Compensation Disclosure
<div><div><div>Actual compensation packages take into account a wide range of factors, including but not limited to, skill sets, relative education and certifications, depth of experience and other business and organizational needs. The total compensation package for this position may also include medical/dental/vision benefits, 401(k) Employer Match, Paid Time Off, an annual performance bonus and/or other applicable compensation plans.</div></div></div></div></div></div></div><div></div><div>
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Sr. Global Marketing Manager, Digital Solutions & Partnerships

 Guess

<div>GUESS is a global leader in the fashion industry, known for its iconic style and innovative spirit. We are looking for a dynamic and forward-thinking Marketing Manager to lead our marketing initiatives across Turkey and the East Mediterranean region. This role is pivotal in strengthening our brand presence, driving customer engagement, and delivering sustainable business growth.
You will design and execute omnichannel marketing strategies that integrate retail stores, e-commerce, social media, and CRM platforms. Collaborating with regional and global teams, you will ensure GUESS&rsquo;s brand identity and values are consistently communicated, while staying ahead of market trends and evolving consumer expectations.<ul>
<li>Develop and implement comprehensive marketing strategies that enhance brand awareness, customer loyalty, and business performance.</li>
<li>Drive omnichannel campaigns, aligning retail, e-commerce, and CRM activities to create seamless customer experiences.</li>
<li>Lead digital and social media marketing, including influencer partnerships, content creation, and community engagement.</li>
<li>Integrate sustainability and social responsibility messaging into brand communications.</li>
<li>Analyze market trends, customer insights, and competitor activity to identify growth opportunities.</li>
<li>Collaborate closely with global marketing teams to ensure alignment with international campaigns and seasonal collections.</li>
<li>Manage the development of marketing materials , ensuring creativity, consistency, and brand impact.</li>
<li>Oversee performance measurement (KPI dashboards, ROI, campaign analytics) and continuously optimize strategies.</li>
<li>Lead, mentor, and develop the marketing team, fostering innovation and professional growth.</li>
<li>Plan and manage media buying processes, including OOH (out-of-home) advertising.
</li><li>Develop and execute 360&deg; PR strategies; oversee media relations, press communications, and strategic partnerships.</li>
<li>Plan and deliver seasonal showroom events, Press Days, and new season launch activities.
</li><li>Collaborate closely with Retail and Wholesale teams to design and implement seasonal marketing initiatives.</li>
</ul>Requirements<ul>
<li>Bachelor&rsquo;s degree in Marketing, Business, or a related field; MBA is a plus.</li>
<li>Proven track record as a Marketing Manager (preferably in fashion, retail, or FMCG).</li>
<li>Solid experience in omnichannel marketing, including e-commerce, CRM, and in-store promotions.</li>
<li>Strong knowledge of digital platforms, analytics tools, and performance marketing.</li>
<li>Experience in influencer marketing, content strategy, and social media engagement.</li>
<li>Data-driven mindset with the ability to interpret insights and translate them into actionable strategies.</li>
<li>Creativity and agility to adapt to a fast-paced, trend-driven industry.</li>
<li>Excellent leadership, communication, and interpersonal skills, with proven team management experience.</li>
<li>Fluent in English; additional languages are an advantage.</li></ul></div>

Marketing Manager - Turkey & East Mediterranean

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Global Marketing Manager - Oncology/Reproductive Health

Global Marketing Manager - Oncology/Reproductive Health

Global Marketing Manager - Oncology/Reproductive Health

Global Marketing Manager - Oncology/Reproductive Health

Global Marketing Manager Aerospace & Defense MOLYKOTE® Vespel®

Sr. Global Marketing Manager, Digital Solutions & Partnerships

Marketing Manager - Turkey & East Mediterranean