go to market manager

Pellera Technologies

Practice/Department: Marketing
 Position Title: Senior Marketing Manager
 Position Location: Remote - US
 Reports to: Marketing Director
 
Job Summary: 
The Senior Marketing Manager will be a core member of Pellera’s marketing team, responsible for positioning, messaging, and go to market strategy across Pellera’s solution’s suite. This role bridges product, sales, and customer teams to ensure our solutions are clearly differentiated, easy to understand, and consistently represented across every touchpoint.
 You will own the strategic storytelling that brings Pellera’s value to life — helping buyers understand why Pellera, how we solve key business challenges, and what outcomes we enable.
 
FLSA Status: 
Non-Exempt.
 
Essential Functions: 
Product Positioning & Messaging
 <ul>
<li>Develop messaging for Pellera’s various solutions that resonate with technical and business decision makers.</li>
<li>Maintain a consistent brand and solution story across all channels.</li>
</ul>
Go to Market Strategy
 <ul>
<li>Partner with management to plan and execute current solution offerings and launches.</li>
<li>Drive go to market frameworks, including launch plans, success metrics, and feedback loops.</li>
<li>Enable sales with compelling content that supports pipeline creation and deal acceleration.</li>
</ul>
Content Creation & Thought Leadership
 <ul>
<li>Produce high quality marketing assets: solution briefs, product one pagers, pitch decks, ROI/value content, FAQs, and solutions landing pages.</li>
<li>Collaborate with marketing team on campaign messaging, landing pages, and nurture journeys.</li>
<li>Support brand thought leadership through blogs and webinars.</li>
</ul>
Customer & Market Insights
 <ul>
<li>Research customer needs, industry trends, and competitive dynamics to inform messaging and roadmap alignment.</li>
<li>Conduct interviews with customers and internal teams to refine solution positioning.</li>
</ul>
Sales Enablement
 <ul>
<li>Create tools and resources that help reps sell effectively, including competitor battle cards, talk tracks, etc.</li>
<li>Train cross functional teams on solution value, messaging and differentiation.</li>
</ul>
Required Skills/Abilities/Competencies
 What Success Looks Like
 <ul>
<li>Clear, consistent messaging that strengthens Pellera’s brand and differentiates us in the market.</li>
<li>Highly effective sales enablement that accelerates pipeline and improves win rates.</li>
<li>Solution launches that feel coordinated, customer centric, and revenue impactful.</li>
<li>Marketing assets that elevate customer understanding and drive conversion.</li>
<li>A strong pulse on customer needs and market trends that informs both marketing and product strategy.</li>
</ul>
Education and Experience: 
<ul>
<li>4–8+ years of experience in product marketing, solution marketing, or a related field within SaaS, cloud, infrastructure, or emerging technology.</li>
<li>Strong storyteller with the ability to simplify complex concepts into clear, compelling narratives.</li>
<li>Skilled in cross functional collaboration — especially with product, sales, and customer teams.</li>
<li>Experience driving GTM launches and building scalable marketing frameworks.</li>
<li>Comfortable operating in a fast moving, dynamic environment.</li>
<li>Exceptional writing, communication and presentation skills.</li>
<li>Event marketing skills a bonus or nice to have.</li>
</ul>
Physical Requirements: 
<ul>
<li>Prolonged periods of sitting at a desk and working on a computer.</li>
<li>Must be able to lift up to 15 pounds at times.</li>
</ul>
Pellera provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Senior Marketing Manager - 100% Remote

Canonical

<div>
 Canonical is a leading provider of open source software and operating systems to the global enterprise and technology markets. Our platform, Ubuntu, is very widely used in breakthrough enterprise initiatives such as public cloud, data science, AI, engineering innovation, and IoT. Our customers include the world's leading public cloud and silicon providers, and industry leaders in many sectors. The company is a pioneer of global distributed collaboration, with 1200+ colleagues in 75+ countries and very few office-based roles. Teams meet two to four times yearly in person, in interesting locations around the world, to align on strategy and execution.
 
 
 The company is founder-led, profitable, and growing
 
 
 
 Senior Product Marketing Manager
 
 
 
 
 Location:
 
 EMEA - Remote
 
 
 At Canonical, the product marketing team is not just marketing products&mdash;we're building the best Go-To-Market (GTM) engine in the open source world. Our mission is to take the power of open source innovation and bring it to businesses everywhere, from the data center to the edge. We're growing fast and looking for a Senior Product Marketing Manager (PMM) to join our team&mdash;someone who loves technology, thrives in fast-paced environments, and wants to make a global impact.
 
 
 This is a hands-on, multi-disciplinary, and dynamic position, requiring close collaboration with the Product, engineering, content, Sales, and other Marketing teams. The ideal candidate is passionate about technology, technology marketing, and the use of technology in marketing. They prefer to work in an environment that emphasises ownership of GTM campaigns, collaboration, learning, curiosity, and a drive to always improve oneself / the team / the organisation. They love solving problems, getting hands-on, experimenting, measuring, and using automation to make daily life easier.
 
 
 
 Why You'll Love This Role
 
 
 
 You'll own the GTM strategy for key products, shaping messaging and positioning that speaks to developers and enterprise buyers alike.
 
 
 You'll collaborate cross-functionally with product management, sales, regional marketing, content, and partner marketing teams to bring campaigns to life.
 
 
 You'll get creative, crafting compelling advertising, launch plans, and campaigns that make our products stand out in a competitive landscape.
 
 
 You'll measure impact, using data to refine messaging, optimize marketing funnels, and drive customer engagement.
 
 
 You'll be part of a truly global team, working with colleagues in over 85 countries in a fully remote, high-performance environment.
 
 
 
 As a product marketing manager, you will:
 
 
 
 <ul>
 <li>
 Develop and execute go-to-market (GTM) strategies for a range of products.
 </li>
 <li>
 Lead messaging and positioning efforts ensuring our products stand out in a competitive market.
 </li>
 <li>
 Lead content planning with product managers &mdash;from website copy to whitepapers, blogs, and sales enablement materials.
 </li>
 <li>
 Collaborate on marketing campaigns, partnering with regional marketing teams to execute integrated campaigns that drive pipeline growth.
 </li>
 <li>
 Launch new products and features, leading cross-functional teams to drive awareness and adoption.
 </li>
 <li>
 Run competitive analysis, staying ahead of market trends and evolving our positioning accordingly.
 </li>
 <li>
 Support the customer success team on driving customer engagement and growth, working on strategies to upsell and cross-sell across our customer base.
 </li>
 <li>
 Plan and execute global events, live webinars, and community meetups that align with our GTM priorities.
 
 
 </li>
 </ul>
 
 What we are looking for in you
 
 
 
 <ul>
 <li>
 A passion for technology and open source&mdash;you get excited about innovation, software, and community-driven development.
 </li>
 <li>
 Strong storytelling skills&mdash;you know how to craft messaging that resonates with both technical and business audiences.
 </li>
 <li>
 Growth mindset&mdash;someone who thrives on experimentation, learning, and continuous improvement.
 </li>
 <li>
 Excellent communication skills, both written and verbal.
 
 
 </li>
 </ul>
 
 Nice-to-have skills
 
 
 
 <ul>
 <li>
 Data-driven mindset, using insights to refine strategies and improve performance.
 </li>
 <li>
 Experience in product marketing for enterprise software, cloud, DevOps, or open-source solutions.
 </li>
 <li>
 Experience with demand generation, understanding how to translate GTM strategies into pipeline growth.
 </li>
 <li>
 Comfort working cross-functionally with product, sales, partners, and marketing teams.
 
 
 </li>
 </ul>
 
 What we offer you
 
 
 
 Your base pay will depend on various factors including your geographical location, level of experience, knowledge and skills. In addition to the benefits above, certain roles are also eligible for additional benefits and rewards including annual bonuses and sales incentives based on revenue or utilisation. Our compensation philosophy is to ensure equity right across our global workforce.
 
 
 In addition to a competitive base pay, we provide all team members with additional benefits, which reflect our values and ideals. Please note that additional benefits may apply depending on the work location and, for more information on these, please ask your Talent Partner.
 
 
 <ul>
 <li>
 Fully remote working environment - we've been working remotely since 2004!
 </li>
 <li>
 Personal learning and development budget of 2,000USD per annum
 </li>
 <li>
 Annual compensation review
 </li>
 <li>
 Recognition rewards
 </li>
 <li>
 Annual holiday leave
 </li>
 <li>
 Parental Leave
 </li>
 <li>
 Employee Assistance Programme
 </li>
 <li>
 Opportunity to travel to new locations to meet colleagues at 'sprints'
 </li>
 <li>
 Priority Pass for travel and travel upgrades for long haul company events
 
 
 </li>
 </ul>
 
 About Canonical
 
 
 
 Canonical is a pioneering tech firm that is at the forefront of the global move to open source. As the company that publishes Ubuntu, one of the most important open source projects and the platform for AI, IoT and the cloud, we are changing the world on a daily basis. We recruit on a global basis and set a very high standard for people joining the company. We expect excellence - in order to succeed, we need to be the best at what we do.
 
 
 Canonical has been a remote-first company since its inception in 2004. Work at Canonical is a step into the future, and will challenge you to think differently, work smarter, learn new skills, and raise your game. Canonical provides a unique window into the world of 21st-century digital business.
 
 
 
 Canonical is an equal opportunity employer
 
 
 
 We are proud to foster a workplace free from discrimination. Diversity of experience, perspectives, and background create a better work environment and better products. Whatever your identity, we will give your application fair consideration.
 
 
</div>

Product Marketing Manager

Boris FX

Boris FX is seeking an experienced Product Marketing Manager to lead the go-to-market strategy for Vegas Pro, a professional video editing application trusted by creators, editors, and post-production professionals worldwide.This is a unique opportunity to define how Vegas Pro is positioned, experienced, and adopted across every customer touchpoint. You will own the product narrative end-to-end, from high-level positioning to the on-site experience, ensuring that how Vegas Pro is presented on the website clearly reflects its capabilities, strengths, and direction.You&rsquo;ll work closely with product, engineering, design, and content teams to shape release narratives, drive adoption, and ensure Vegas Pro continues to resonate with both long-time professionals and the next generation of creators.Responsibilities<ul><li>Own positioning and messaging strategy for Vegas Pro across core editing, finishing, and creator workflows.</li><li>Own the Vegas Pro web experience, including product pages, feature storytelling, and conversion paths, ensuring the website clearly communicates value and drives acquisition.</li><li>Define and execute go-to-market plans for major releases, feature launches, and ongoing marketing initiatives.</li><li>Translate complex technical capabilities into clear, compelling benefits that reflect real-world editing workflows.</li><li>Shape release narratives and ensure consistency across web, email, video, social, and in-product messaging.</li><li>Influence product roadmap priorities through customer insights, competitive intelligence, and market analysis.</li><li>Collaborate with internal and external creators to produce high-impact marketing assets including web content, videos, livestreams, tutorials, and customer stories.</li><li>Partner with design and development teams to continuously improve the website experience, performance, and conversion.</li></ul>Qualifications<ul><li>5+ years in product marketing, ideally within video editing, post-production, or professional creative software.</li><li>Proven ability to lead cross-functional initiatives across product, engineering, design, and marketing teams.</li><li>Experience owning or heavily influencing website strategy, content, and performance for a product-led business.</li><li>Exceptional written and verbal communication skills with strong attention to technical accuracy and narrative clarity.</li><li>Deep understanding of professional video editing workflows from ingestion through delivery and fluency in industry terminology.</li><li>Experience marketing to knowledgeable, demanding creative professionals who expect precision and authenticity.</li></ul>Bonus Points For<ul><li>Hands-on experience with Vegas Pro or other professional NLEs such as Adobe Premiere Pro, DaVinci Resolve, or Final Cut Pro.</li><li>Familiarity with post-production workflows across film, broadcast, YouTube, and creator-driven content.</li><li>Experience producing educational content such as tutorials, demos, or livestreams.</li><li>Active involvement with creator communities or professional user groups.</li></ul>Pay: $90,000.00 - $150,000.00 per yearExperience:<ul><li>Post-production: 5 years (Required)</li></ul>Work Location: Remote

Product Marketing Manager- Vegas Pro

Amazon.com

<div><h2 class="jobSectionHeader">DESCRIPTION</h2><div>
Fire TV is one of the top selling streaming media players in the US, Germany, and the UK. Our selection of apps available on the device is growing daily, and we&rsquo;re looking for a product marketing manager to raise the bar on the content discovery and engagement experience on Fire TV. In this role, you&rsquo;ll build a deep understanding of Fire TV customers along with the apps available on Fire TV, and you&rsquo;ll find new ways to surface content to millions of Fire TV customers based on these insights.
 
 
We are looking for a Sr. Product Marketing Manager who thrives on orchestrating large-scale, high-visibility campaigns across multiple content categories, has deep expertise in go-to-market strategy for marquee live events, and can align complex cross-functional organizations to deliver breakthrough customer and business outcomes. This is a highly visible and cross-functional role that requires strong strategic thinking, exceptional written communication, and the ability to influence senior leaders across Advertising, Product, Marketing, Business Development, and Business Intelligence teams. 
 
In this role you will own the end-to-end go-to-market strategy for Fire TV's Marquee Moment campaigns &mdash; global tentpole events such as the FIFA World Cup, the Olympics, Prime Day and major title releases &mdash; working backwards from the customer experience to develop coordinated paid and unpaid marketing plans that maximize engagement, partner investment, and monetization. You will serve as the single-threaded leader for cross-category GTM, partnering with Advertising , Product, Business Development and Marketing to develop comprehensive campaign strategies, help secure partnership with content providers, and write the GTM documents that align leadership and drive execution across teams. 
 
Key job responsibilities 
<ul><li>Marquee Moments GTM Strategy: Own end-to-end go-to-market planning for Fire TV's highest-priority live events and tentpole campaigns, defining campaign tiers, investment scenarios, and coordinated marketing packages across on-device and off-device channels.</li></ul> 
<ul><li>GTM Document Authorship: Write comprehensive GTM plans that align cross-functional leadership and serve as the plan of record for campaign execution across Advertising, Product, Marketing, and Business Development.</li></ul> 
<ul><li>Cross-Functional Leadership: Serve as the campaign single-threaded leader, orchestrating alignment across multiple organizations, and international teams from strategy through post-campaign retro.</li></ul> 
<ul><li>Partner Strategy: Build and present proactive co-pitch proposals to content providers and advertisers, spanning tiered investment packages that combine paid placements, editorial amplification, and sponsorship opportunities.</li></ul> 
<ul><li>Playbook Development: Define and scale a repeatable framework for identifying marquee events, tiering campaigns, and coordinating global vs. local execution across all marketplaces.</li></ul> 
<ul><li>Performance &amp; Measurement: Define success metrics across customer, partner, and business dimensions, own post-campaign retros, and communicate results to senior leadership.</li></ul></div><h2 class="jobSectionHeader"> 
BASIC QUALIFICATIONS</h2><ul><li>6+ years of professional non-internship marketing experience</li><li>Experience using data and metrics to drive improvements</li><li>Experience building, executing and scaling cross-functional marketing programs</li><li>Experience leading go-to-market for consumer software or hardware product launches</li></ul><h2 class="jobSectionHeader">
PREFERRED QUALIFICATIONS</h2><ul><li>Experience with customer segmentation, profiling, and targeting</li><li>MBA</li><li>Experience with A/B Testing or Multi-Variate Testing or both</li><li>Experience communicating results to senior leadership</li><li>Experience creating and managing complex, cross-team project plans</li><li>4+ years of Product Marketing or Integrated Marketing experience.</li></ul> 
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. 
 
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company&rsquo;s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. 
 
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you&rsquo;re applying in isn&rsquo;t listed, please contact your Recruiting Partner. 
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life &amp; AD&amp;D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits. 
USA, CA, Sunnyvale - 157,100.00 - 212,600.00 USD annually 
USA, WA, Seattle - 142,800.00 - 193,200.00 USD annually</div>

Sr. Product Marketing Manager - Campaign GTM, Fire TV

Signify

<div></div><div><div>Cairo, Egypt
</div><div><div>Category</div>
 Marketing
</div><div><div>Posted Date
 </div>04/28/2026
</div><div><div>Job Id</div>
 363780</div></div>
 <div>About Signify
Through bold discovery and cutting-edge innovation, we lead an industry that is vital for the future of our planet: lighting. Through our leadership in connected lighting and the Internet of Things, we're breaking new ground in data analytics, AI, and smart solutions for homes, offices, cities, and beyond.
At Signify, you can shape tomorrow by building on our incredible 125+ year legacy while working toward even bolder sustainability goals. Our culture of continuous learning, creativity, and commitment to diversity and inclusion empowers you to grow your skills and career.
Join us, and together, we&rsquo;ll transform our industry, making a lasting difference for brighter lives and a better world.
More about the role
Job Summary
Responsible for supporting profitable growth through local activities that allow the portfolio to be sold in line with the strategy defined by Channel and End-User Marketeers. Collaborates with other enabling functions to define and deploy the 4Ps (Product, Pricing, Place, Promotion)<div>
Key Areas of Responsibility 
<ul><li>Leads product marketing strategy and manages offering portfolio through the 4Ps (Product, Price, Place, Promotion).</li><li>Manages the value ladder per product category and highlights portfolio benefits and messaging.</li><li>Leads product launch activities and Go-to-Market with support from End-User Marketer, Channel Marketer, and MarCom.</li><li>Defines positioning and adjusts price in relation to the competitive landscape while mapping portfolio gaps.</li><li>Manages inventory to avoid overstock and ensures compliance with regulations and standards.</li><li>Manages sales and margin while analyzing price erosion and price-volume-mix-currency effects.</li><li>Collects market and customer insights and maps and updates the customer/persona journey.</li><li>Supports customer NPS analysis and action plans as well as product-related training.</li><li>Sets up regular alignment meetings with MarCom, Channel Marketer, End-User Marketer, Sales, and BU to influence portfolio strategy and pricing.</li></ul></div>
Critical Experiences<ul><li>French language proficiency is required.</li><li>Technical industry background is required.</li><li>Minimum 3-5 years of experience in product marketing or commercial marketing roles, including hands-on experience with customer insights, new product introduction, product portfolio management, pricing strategy, and cross-functional collaboration.</li><li>Bachelor's or Master's degree in Marketing, Business Administration, or a related field with strong emphasis on digital marketing and market research.</li></ul>
Everything we&rsquo;ll do for you
You can grow a lasting career here. We&rsquo;ll encourage you, support you, and challenge you. We&rsquo;ll help you learn and progress in a way that&rsquo;s right for you, with coaching and mentoring along the way. We&rsquo;ll listen to you too, because we see and value every one of our 27,000+ people. We believe that a diverse and inclusive workplace fosters creativity, innovation, and a full spectrum of bright ideas. With a global workforce present in 70+ countries, we are dedicated to creating an inclusive environment where every voice is heard and valued, helping us all achieve more together.
Come join us, and together we can light up the future.</div>

Product Marketeer

<div><h2 class="jobSectionHeader">DESCRIPTION</h2><div>
Ring Business and Amazon Key are seeking a customer-centric product marketing manager to shape the future of our go-to-market strategy and step-change our growth. 
 
You will be responsible for our B2B product portfolio's strategy, targeting, positioning, and messaging. You will lead the go-to-market strategy for innovative new products. You will also generate deep customer insights and champion the voice of the customer throughout the product lifecycle.
 
 
Key job responsibilities 
<ul><li>Lead go-to-market strategy: Create the plan to bring new products to life, including the customer segmentation, targeting, positioning, messaging, and activation plan.</li><li>Create compelling product storytelling: Build the strategy to find the right way in with our customer segments. Lead the cross-functional development of product detail pages (PDP), selling points (PSP), articles, and other content to engage with customers.</li><li>Understand our customers deeply: Drive consumer insight generation and develop/refine customer personas to inform product and marketing strategies.</li><li>Report on product insights: Deliver quarterly reports on product performance, customer satisfaction, and key insights to inform future strategies.</li></ul> 
A day in the life 
In this role, you'll blend strategic thinking with hands-on execution to shape our product strategy. You&rsquo;ll work closely with the product, sales, and research teams to gather customer insights, refine personas, and lead go-to-market strategy. Your day may involve leading market intelligence efforts, analyzing customer purchase intent, and developing engaging product content. As the voice of the customer, you will be at the heart of growing our business and enhancing our portfolio. 
 
About the team 
Ring Business and Amazon Key solve our customers' most critical security and access challenges with simple, smart solutions. We are a uniquely cross-functional org within Amazon, and often serve as the connective tissue between Smart Home/Devices, Logistics, Operations, and Retail/Shopping across global markets. Our team indexes highly on customer obsession, collaboration, and delivering innovative solutions for our customers. We engage with many stakeholders worldwide, and we have relentlessly high standards for our global programs.</div><h2 class="jobSectionHeader">
BASIC QUALIFICATIONS</h2><ul><li>7+ years of professional non-internship marketing experience</li><li>Experience using data and metrics to drive improvements</li><li>Experience building, executing and scaling cross-functional marketing programs</li><li>Experience in launching new products</li><li>Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)</li></ul><h2 class="jobSectionHeader">
PREFERRED QUALIFICATIONS</h2><ul><li>Experience with data analysis and SQL</li><li>Experience with customer segmentation, profiling, and targeting</li></ul> 
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. 
 
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company&rsquo;s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. 
 
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you&rsquo;re applying in isn&rsquo;t listed, please contact your Recruiting Partner. 
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life &amp; AD&amp;D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits. 
USA, CA, Hawthorne - 155,100.00 - 209,800.00 USD annually 
USA, TX, Austin - 155,100.00 - 209,800.00 USD annually</div>

Product Marketing Lead, Ring Business & Amazon Key

Amazon Web Services

<div><h2 class="jobSectionHeader">DESCRIPTION</h2>
Are you a tech-savvy storyteller who can simplify the complex and communicate it in a compelling way to your target audience? At AWS, we're seeking a Sr. Product Marketing Manager with technical chops who can shape the future of AWS's supply chain products &mdash; AI-powered applications that help businesses unify their supply chain data, improve visibility, and make faster, smarter decisions.
 
 
Supply chains are the backbone of the global economy, yet most organizations still operate with fragmented data, siloed systems, and reactive decision-making. AWS is changing that with a portfolio of supply chain products that combine cloud-native data, machine learning-powered insights, and AI-driven decision-making capabilities to help customers detect disruptions before they happen, optimize operations, and drive measurable business outcomes. As supply chain leaders look to modernize, they need a trusted partner who speaks their language and understands their world. That's where you come in.
 
 
In this role, you'll be the voice of AWS's supply chain portfolio to supply chain leaders, operations executives, and line-of-business buyers across industries including manufacturing, retail, and consumer packaged goods. You'll work backwards from customer needs to shape product positioning, define go-to-market strategy, and drive commercial success &mdash; including bringing new products to market. We're looking for a unique blend of technologist and business strategist &mdash; someone who can dive deep into supply chain workflows and technical architecture while crafting value propositions that resonate with both technical evaluators and C-suite decision-makers. If you thrive at the intersection of technology and business strategy and want to impact how organizations around the world manage their supply chains, this role is for you.
 
 
Key job responsibilities 
Know your ideal customer deeply &mdash; their challenges, pain points, and aspirations. Develop a thorough understanding of supply chain personas (VP of Supply Chain, Head of Operations, Supply Chain Analysts) including how they work, the technologies they already use, and the alternatives they have &mdash; including the status quo.
 
 
Create and drive perceptions through positioning and messaging that connects the needs of the customer with the job to be done (JTBD) and differentiates AWS's supply chain products from alternatives &mdash; including legacy ERP modules, point solutions, and no action. Author product value propositions, key storylines, and voice.
 
 
Define and drive the go-to-market plan that creates awareness, consideration, purchase, and loyalty. Author the Marketing Strategy document defining the opportunity, marketing objectives, channels, and barriers to success. Activate cross-company resources &mdash; including digital marketing, field sales enablement, and partner channels &mdash; to execute the end-to-end plan.
 
 
Lead product launch strategies and associated plans, including naming, target audience definition, competitive positioning, and marketing vehicles &mdash; including launches of net-new products and new capabilities within the supply chain portfolio.
 
 
Develop technical content including presentations, demonstrations, and reference architectures that educate supply chain leaders on how AWS's supply chain products integrate with their existing systems (ERP, WMS, TMS) and deliver measurable outcomes.
 
 
Represent AWS as a technical evangelist in executive briefings (EBCs), industry events (e.g., Gartner Supply Chain Symposium), and analyst interactions. Deliver compelling product demos and customer presentations that build credibility with supply chain professionals.
 
 
Partner closely with Product Management to define and refine the ideal customer profile (ICP) and golden use cases. Provide market intelligence and voice-of-customer insights that influence product roadmap priorities.
 
 
Drive customer advocacy by building relationships with reference customers, supporting case studies, testimonials, and event participation.
 
 
About the team 
About AWS 
Diverse Experiences 
AWS values diverse experiences. Even if you do not meet all of the qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn&rsquo;t followed a traditional path, or includes alternative experiences, don&rsquo;t let it stop you from applying.
 
 
Why AWS? 
Amazon Web Services (AWS) is the world&rsquo;s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating &mdash; that&rsquo;s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses. 
 
Inclusive Team Culture 
Here at AWS, it&rsquo;s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness. 
 
Mentorship &amp; Career Growth 
We&rsquo;re continuously raising our performance bar as we strive to become Earth&rsquo;s Best Employer. That&rsquo;s why you&rsquo;ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
 
 
Work/Life Balance 
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there&rsquo;s nothing we can&rsquo;t achieve in the cloud. 
 
<h2 class="jobSectionHeader">BASIC QUALIFICATIONS</h2><ul><li>10+ years of direct experience working in technology, preferably B2B SaaS or enterprise applications or productivity category</li><li>Bachelor's degree or equivalent experience</li><li>Demonstrated experience creating technical content and delivering technical presentations to diverse audiences</li><li>Experience in product marketing, product management, or go-to-market strategy for enterprise software</li></ul><h2 class="jobSectionHeader">
PREFERRED QUALIFICATIONS</h2><ul><li>MBA degree</li><li>Domain experience in supply chain, operations, manufacturing, or logistics</li><li>Experience marketing to line-of-business buyers (VP/C-level) in addition to technical evaluators</li><li>Experience developing go-to-market strategies for technical products in competitive, established categories (e.g., supply chain management, ERP)</li><li>Strong data analysis skills with ability to synthesize insights from multiple sources</li><li>Familiarity with supply chain technologies (ERP, WMS, TMS, demand planning tools) and industry trends</li></ul> 
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. 
 
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company&rsquo;s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. 
 
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. 
 
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you&rsquo;re applying in isn&rsquo;t listed, please contact your Recruiting Partner. 
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life &amp; AD&amp;D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits. 
USA, CA, San Francisco - 161,900.00 - 218,600.00 USD annually 
USA, CA, Santa Clara - 161,900.00 - 218,600.00 USD annually 
USA, MA, Boston - 147,200.00 - 198,700.00 USD annually 
USA, WA, Seattle - 147,200.00 - 198,700.00 USD annually</div>

Sr PMM Tech, Supply Chain, AWS Business User Productivity Team

Search 10000+ Go to market manager jobs near you this May. New roles added regularly across leading industries. Apply today.