growth marketing manager

Denali Water Solutions

<div>About Company:<div> 
Denali is the leading organic recycling company on a mission to unlock the power of unused food and organics, transforming them into resources to feed, fuel and replenish the earth. Our work is essential to keeping water clean, reducing the need for new landfill capacity, building soil fertility, helping farmers be more resilient, and reducing society&rsquo;s reliance on fossil fuels. Denali provides meaningful and measurable change for any business that handles food, creating value with our scalable solutions across the nation. Our services and products touch thousands of acres and businesses, millions of tons of organic material, and nearly every person who purchases and consumes food in the U.S. Apply to join our team today!</div><h1 class="jobSectionHeader"> 
Growth Marketing Manager</h1>
Location: Dallas 
Employment Type: Full-Time 
Travel Required: Occasional<h1 class="jobSectionHeader">
About Denali</h1>
Denali helps turn organic material into valuable, reusable resources that support farms, communities, and a more sustainable food system. With approximately 1,400 employees operating across 45 states and Puerto Rico, we partner with businesses nationwide to keep organic materials in circulation and out of landfills.
Our team combines operational expertise, environmental stewardship, and smart technology to create practical recycling solutions that make a measurable impact. We believe great ideas can come from anywhere, and we build teams that collaborate, move quickly, and continuously improve the way we work.<h1 class="jobSectionHeader">
The Opportunity</h1>
Denali is looking for a Growth Marketing Manager to help accelerate demand generation, strengthen marketing operations, and improve how prospects move through our commercial pipeline. This role is ideal for someone who enjoys building systems, testing ideas quickly, and using data to guide decisions.
You'll work across paid media, marketing automation, CRM workflows, analytics, and campaign strategy to create a connected customer journey from first touch through sales conversion. You won't inherit a static playbook&mdash;you'll help build it.
This role partners closely with sales, creative, content, and external agencies to launch campaigns that drive measurable business growth. You'll report to Kia Knuckles and play a key role in shaping how Denali scales marketing performance nationwide.<h1 class="jobSectionHeader">
What You'll Do</h1><ul><li>
Build and launch demand generation campaigns in partnership with internal creative/content teams and external agencies.</li><li>
Manage paid media strategy and performance across search, social, retargeting, and digital advertising channels.</li><li>
Monitor campaign performance daily and optimize for conversion rates, efficiency, and return on ad spend.</li><li>
Design and execute A/B and multivariate tests across landing pages, email campaigns, forms, and advertising creative.</li><li>
Develop and maintain marketing automation workflows across the customer lifecycle using platforms such as Pardot or similar systems.</li><li>
Own marketing lead flow processes, including lead intake, routing logic, lifecycle stages, scoring, and sales handoff coordination.</li><li>
Partner with sales leadership to improve speed-to-lead, lead quality feedback loops, and pipeline visibility.</li><li>
Analyze funnel performance to identify friction points, conversion gaps, and opportunities for optimization.</li><li>
Track and report on marketing and pipeline KPIs including CAC, LTV, ROAS, conversion rates, and influenced revenue.</li><li>
Coordinate with agency partners and vendors, establish performance expectations, and ensure accountability against goals.</li><li>
Identify gaps in the marketing technology ecosystem and recommend scalable solutions for integrations, attribution tracking, and reporting.</li><li>
Create dashboards and executive-ready reporting that translate campaign performance into actionable business insights.</li><li>
Support website conversion optimization initiatives and customer journey improvements.</li><li>
Collaborate with operations and recruiting marketing stakeholders on regional growth initiatives when needed.</li><li>
Maintain marketing compliance standards related to data privacy, consent management, and digital communications.</li></ul><h1 class="jobSectionHeader">
KPIs That Define Success</h1><ul><li>
Marketing qualified leads (MQLs) generated and conversion to sales accepted leads (SALs)</li><li>
Pipeline contribution and influenced revenue</li><li>
Customer acquisition cost (CAC)</li><li>
Return on ad spend (ROAS)</li><li>
Lead response time and speed-to-lead improvements</li><li>
Landing page and campaign conversion rates</li><li>
CRM and marketing automation data accuracy</li><li>
Funnel conversion performance across lifecycle stages</li><li>
Website traffic growth and engagement quality</li><li>
Marketing attribution accuracy and reporting consistency</li></ul><h1 class="jobSectionHeader">
What You Bring</h1><ul><li>
3&ndash;5 years of experience in digital marketing, demand generation, growth marketing, or marketing operations.</li><li>
Hands-on experience with Google Analytics or similar analytics platforms.</li><li>
Experience managing paid search, paid social, and digital campaign performance.</li><li>
Working knowledge of CRM and marketing automation platforms such as Salesforce, Pardot, HubSpot, Marketo, or similar tools.</li><li>
Strong analytical skills with the ability to translate data into recommendations and action plans.</li><li>
Experience building workflows, lead routing systems, and lifecycle automation.</li><li>
Ability to manage multiple campaigns and priorities in a fast-moving environment.</li><li>
Strong communication and presentation skills, including experience sharing results with leadership teams.</li><li>
Collaborative mindset with the ability to work cross-functionally across marketing, sales, and agency teams.</li><li>
Bachelor's degree in Marketing, Communications, Business, Analytics, or related field preferred.</li></ul><h1 class="jobSectionHeader">
What Sets You Apart</h1><ul><li>
Experience scaling marketing systems in a multi-location or field-services environment.</li><li>
Familiarity with attribution modeling and customer journey analytics.</li><li>
Advanced experience with Salesforce reporting, dashboard creation, or CRM administration.</li><li>
Experience managing agency relationships and performance contracts.</li><li>
Strong experimentation mindset with a history of improving campaign performance through testing.</li><li>
Understanding of B2B marketing funnels and commercial sales processes.</li><li>
Experience working in sustainability, environmental services, logistics, industrial services, or related industries.</li><li>
Certifications in Google Ads, Google Analytics, HubSpot, Salesforce, or Pardot are a plus.</li></ul><h1 class="jobSectionHeader">
Physical Requirements &amp; Work Environment</h1><ul><li>
Prolonged periods of sitting and working on a computer.</li><li>
Ability to communicate effectively via phone, video conference, and in person.</li><li>
Ability to occasionally lift and carry up to 15 pounds.</li><li>
Occasional travel for meetings, site visits, conferences, or team collaboration.</li><li>
Work is primarily performed in an office or hybrid office environment with standard business equipment.</li><li>
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the role.</li></ul><h1 class="jobSectionHeader">
Certifications &amp; Licenses</h1><ul><li>
No specific certifications required.</li><li>
Google Ads, Google Analytics, HubSpot, Salesforce, Pardot, or similar marketing platform certifications preferred.</li></ul><h1 class="jobSectionHeader">
Compensation &amp; Benefits</h1>
Denali offers a competitive compensation package designed to support your health, growth, and long-term success.
Benefits may include:<ul><li>
Medical, dental, and vision coverage</li><li>
401(k) with company match</li><li>
Paid time off and company holidays</li><li>
Life and disability insurance</li><li>
Employee assistance program</li><li>
Professional development and training opportunities</li><li>
Career growth opportunities within a rapidly expanding national organization</li></ul>
Compensation will be based on experience, skills, internal equity, and geographic market considerations.<h1 class="jobSectionHeader">
Equal Opportunity Statement</h1>
Denali is an Equal Opportunity Employer. We value a diverse workforce and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status,</div>

Growth Marketing Manager: Req # 4064

Verto

<div><h1 class="jobSectionHeader">About Verto</h1>
At Verto, we're on a mission to democratise global finance and empower businesses in Emerging Markets to reach the world. Founded by British-Nigerian entrepreneurs Ola Oyetayo and Anthony Oduu, our roots in Africa provided a firsthand understanding of the significant challenges businesses face with cross-border payments, ranging from illiquid currencies and high fees to slow transactions. This deep-rooted insight is why Africa remains a core focus, as we're committed to bridging the gap between emerging and developed markets and fostering global economic growth.
What started as an FX solution for the Nigerian Naira has evolved into a market-leading platform, enabling thousands of businesses to seamlessly transfer billions of dollars annually. We believe that where you do business shouldn&rsquo;t determine your success or ability to scale. We're creating equal access to the easy payment and liquidity solutions that are already a given in developed markets.
We're not alone in realising this crucial need; we're backed by world-class investors including Y-Combinator, Quona, and MEVP. With Verto receiving the Milken-Motsepe Prize, appearing on CNBCs list of fastest growing UK companies, the Deloitte Fast 50 and Sifted&rsquo;s fastest-growing UK tech companies, we are building a seamless cross-border payment future.
Join us as we continue to grow and transform global finance.<h1 class="jobSectionHeader">
Role Overview</h1>
We are seeking a strategic and results-driven Growth and Marketing Manager to spearhead customer acquisition, engagement, and retention efforts across the UAE. In this pivotal role, you will build a strong local brand presence, launch high-impact campaigns, and drive measurable B2B growth. By identifying new market opportunities and leveraging your deep digital marketing expertise, you will play a central role in advancing Verto&rsquo;s mission to become the leading cross-border payments partner in the region.<h1 class="jobSectionHeader">
What You&rsquo;ll Be Doing</h1><ul><li>
Drive robust B2B customer acquisition by developing and executing targeted lead generation strategies, clearly defining audiences, messaging, and optimal channel mixes.</li><li>
Optimize customer acquisition cost (CAC), conversion rates, and overall marketing ROI through data-driven decision-making, continuous testing, and deep channel performance analysis.</li><li>
Partner closely with the Sales team to design and execute highly effective Account-Based Marketing (ABM) campaigns targeting key strategic prospects and high-value accounts.</li><li>
Collaborate with the central global marketing team to activate paid media campaigns, ensuring local marketing activities are data-driven and commercially focused.</li><li>
Establish and aggressively scale Verto's local market presence in the UAE through strategic PR, thought leadership, local industry events, and brand partnerships.</li><li>
Develop compelling, region-specific content tailored to the UAE, including customer success stories, market trend reports, white papers, and sales enablement materials.</li><li>
Identify and cultivate strategic marketing partnerships with local industry associations, fintech partners, and relevant business organizations to expand Verto's reach.</li><li>
Work alongside the Retention Lead to launch initiatives that strengthen customer engagement, loyalty, and advocacy throughout the entire customer lifecycle.</li><li>
Track, analyze, and rigorously report on campaign performance, taking direct responsibility for significantly increasing the number of active UAE customers within your first 6-12 months.</li></ul><h1 class="jobSectionHeader">
What You Need</h1><ul><li>
Minimum of 5 years of experience in growth marketing, with a proven track record of driving measurable customer acquisition through data-driven marketing strategies.</li><li>
Deep, practical understanding of the UAE market, encompassing both traditional and digital B2B marketing landscapes.</li><li>
Hands-on proficiency with modern marketing automation and product analytics tools such as HubSpot, PostHog, and major social media platforms.</li><li>
Exceptional analytical skills with the ability to accurately interpret performance data, identify actionable trends, and continuously refine campaign strategies.</li><li>
Excellent communication and storytelling abilities to craft compelling, high-converting messaging tailored for diverse B2B audiences.</li><li>
High agility and the organizational capacity to manage multiple high-stakes projects simultaneously in a fast-paced environment while maintaining sharp attention to detail.</li><li>
A Bachelor&rsquo;s degree in Marketing, Business Administration, or a closely related field.</li></ul><h1 class="jobSectionHeader">
Best If You Have</h1><ul><li>
A strong background in marketing scalable SaaS platforms, particularly in B2B environments.</li><li>
Direct experience navigating the fast-paced, high-agility environment of a rapidly expanding start-up or scale-up.</li><li>
Previous exposure to the FinTech or cross-border payments sector, understanding the nuances of financial product marketing.</li></ul><h1 class="jobSectionHeader"> 
Life At Verto</h1><h1 class="jobSectionHeader">
Perks</h1><ul><li>
Insurance paid by the company</li><li>
Health and wellness benefits (with specific added benefits depending on the location of the role)</li><li>
Yearly salary review based on inflation, personal and business performance</li><li>
Access to entire Udemy&rsquo;s library</li><li>
Budget for professional development courses</li><li>
Work-From-Anywhere policy for certain durations</li><li>
Integration programme (opportunity to work from our global offices)</li><li>
Regular team social events</li><li>
Pension scheme (depending on the role location)</li><li>
Flexible work arrangements</li><li>
Exposure to work with globally distributed teams</li><li>
Location specific benefits like car lease policy, cycle to work, gym membership, etc.</li></ul><h1 class="jobSectionHeader">
You&rsquo;ll Fit Right In If You</h1><ul><li>
Love asking &ldquo;why?&rdquo;</li><li>
Value solving problems over just completing tasks</li><li>
Understand sync vs. async communication practices</li><li>
Thrive in ambiguity and change</li><li>
Actively seek feedback</li><li>
Prioritise impact over activity</li><li>
Are fun to work with - we love good humour!</li></ul><h1 class="jobSectionHeader">
Culture</h1><ul><li>
Our Core Values: These values reflect our focus, energy, and shared expectations.<ul><li>
Champion the Mission: We are driven by curiosity and belief to solve global cross-border payment challenges.</li><li>
Be the Best: We are open, take calculated risks, focus on results, and excel in our work.</li><li>
Work as One: We transparently share failures and successes.</li><li>
Go the Extra Mile: We deliver beyond expectations and achieve the impossible.</li><li>
Customer First: We creatively solve problems and boldly design better experiences for customers.</li><li>
Run with It: We are determined, embrace challenges, own tasks, act swiftly, and deliver results.</li></ul></li><li>
Industry Competitive Compensation &amp; Benefits: We reward employees for their value to the business with competitive compensation and benefits across all locations. This includes performance-based salary reviews, comprehensive health and wellness benefits, generous paid time off, and flexible working arrangements to support your career and life.</li></ul><h1 class="jobSectionHeader">
Diversity &amp; Inclusion at Verto</h1>
Verto is an equal opportunities employer and we value diversity. Anyone seeking employment at Verto is considered based on Merit, Competence, Qualifications and their Talent. We are proud to be a truly international team and we do not discriminate in our hiring process.</div>

Growth & Marketing Manager

Herbal Goodness

<div>About Herbal Goodness

Herbal Goodness is an award-winning natural wellness company committed to helping people live healthier lives through premium herbal products. As an Inc. 1000 Fastest Growing Company, we are entering an exciting phase of growth across eCommerce, retail, Amazon, Walmart, TikTok Shop, and direct-to-consumer channels.

We're looking for an entrepreneurial, data-driven marketer who loves building brands, communities, and revenue&mdash;not just creating content. 
Position Summary

We are seeking a highly driven Growth Marketing Manager who can own our digital marketing ecosystem from strategy through execution.

This is not a traditional social media role.

You will be responsible for growing our revenue through:
<div>
<ul><li>Shopify optimization</li></ul>
<ul><li>Email marketing</li></ul>
<ul><li>Funnels</li></ul>
<ul><li>Community building</li></ul>
<ul><li>Influencer partnerships</li></ul>
<ul><li>Webinar marketing</li></ul>
<ul><li>TikTok growth</li></ul>
<ul><li>AI-powered marketing automation</li></ul>
</div>
You should love analyzing data, testing new ideas, building systems, and constantly improving conversion rates. 
Key Responsibilities

Shopify Website Management

Own and continuously improve our Shopify website.

Responsibilities include:
<div>
<ul><li>Updating products</li></ul>
<ul><li>Creating landing pages</li></ul>
<ul><li>Publishing blogs</li></ul>
<ul><li>Optimizing collections</li></ul>
<ul><li>Improving product pages</li></ul>
<ul><li>Creating promotional pages</li></ul>
<ul><li>Improving site navigation</li></ul>
<ul><li>Optimizing for conversions</li></ul>
<ul><li>Managing apps and integrations</li></ul>
<ul><li>Improving page speed and customer experience</li></ul></div> 


Funnel Development &amp; Conversion Optimization

Build high-converting sales funnels.

Examples include:
<div>
<ul><li>Webinar funnels</li></ul>
<ul><li>Lead generation funnels</li></ul>
<ul><li>Product launch funnels</li></ul>
<ul><li>Email capture funnels</li></ul>
<ul><li>Upsell funnels</li></ul>
<ul><li>Cross-sell funnels</li></ul>
<ul><li>Abandoned cart recovery</li></ul>
<ul><li>Landing pages</li></ul>
</div>
Constantly test:
<div>
<ul><li>Headlines</li></ul>
<ul><li>Offers</li></ul>
<ul><li>Pricing</li></ul>
<ul><li>CTA buttons</li></ul>
<ul><li>Lead magnets</li></ul>
<ul><li>Checkout flow</li></ul>
</div>
Goal:

Increase website conversion rate and revenue. 
Email Marketing (Klaviyo)

Own all email marketing.

Responsibilities:
<div>
<ul><li>Campaign creation</li></ul>
<ul><li>Weekly newsletters</li></ul>
<ul><li>Promotional emails</li></ul>
<ul><li>Product launches</li></ul>
<ul><li>Customer education</li></ul>
<ul><li>Segmentation</li></ul>
<ul><li>Automation</li></ul>
<ul><li>Welcome series</li></ul>
<ul><li>Abandoned cart</li></ul>
<ul><li>Win-back campaigns</li></ul>
<ul><li>VIP campaigns</li></ul>
<ul><li>Webinar campaigns</li></ul>
</div>
Optimize:
<div>
<ul><li>Open rates</li></ul>
<ul><li>Click rates</li></ul>
<ul><li>Revenue per email</li></ul>
<ul><li>Customer lifetime value</li></ul></div> 


Webinar Marketing

Own the complete webinar marketing process.

Responsibilities:
<div>
<ul><li>Registration pages</li></ul>
<ul><li>Confirmation emails</li></ul>
<ul><li>Reminder sequences</li></ul>
<ul><li>Facebook Lead Ads</li></ul>
<ul><li>Follow-up sequences</li></ul>
<ul><li>Sales emails</li></ul>
<ul><li>Webinar funnels</li></ul>
<ul><li>Conversion tracking</li></ul>
</div>
Goal:

Fill every webinar with qualified attendees. 
Social Media Growth

Develop and execute our social media strategy.

Platforms include:
<div>
<ul><li>TikTok</li></ul>
<ul><li>Instagram</li></ul>
<ul><li>Facebook</li></ul>
<ul><li>YouTube</li></ul>
<ul><li>LinkedIn</li></ul>
<ul><li>Pinterest</li></ul>
</div>
Responsibilities:
<div>
<ul><li>Content planning</li></ul>
<ul><li>Scheduling</li></ul>
<ul><li>Community engagement</li></ul>
<ul><li>Analytics</li></ul>
<ul><li>Growth strategy</li></ul></div> 


TikTok Growth Strategy

Lead our TikTok expansion.

Responsibilities include:
<div>
<ul><li>Content strategy</li></ul>
<ul><li>Trend research</li></ul>
<ul><li>TikTok Shop growth</li></ul>
<ul><li>Influencer collaborations</li></ul>
<ul><li>Live shopping campaigns</li></ul>
<ul><li>Viral content ideas</li></ul>
<ul><li>Creator partnerships</li></ul>
</div>
Goal:

Build a highly engaged TikTok community that drives sales. 
Influencer Marketing

Develop and manage our influencer program.

Responsibilities:
<div>
<ul><li>Identify creators</li></ul>
<ul><li>Recruit influencers</li></ul>
<ul><li>Negotiate partnerships</li></ul>
<ul><li>Manage relationships</li></ul>
<ul><li>Track ROI</li></ul>
<ul><li>Affiliate program management</li></ul>
<ul><li>UGC acquisition</li></ul>
<ul><li>Ambassador program</li></ul></div> 


Community Building

Grow and manage engaged customer communities.

Platforms include:
<div>
<ul><li>Facebook Groups</li></ul>
<ul><li>WhatsApp Communities</li></ul>
<ul><li>Email Community</li></ul>
<ul><li>VIP Customer Groups</li></ul>
</div>
Responsibilities:
<div>
<ul><li>Daily engagement</li></ul>
<ul><li>Educational content</li></ul>
<ul><li>Community events</li></ul>
<ul><li>Live sessions</li></ul>
<ul><li>Customer feedback</li></ul>
<ul><li>Referral programs</li></ul>
</div>
Goal:

Create loyal brand advocates. 
AI Marketing

Leverage AI tools to increase marketing productivity.

Examples include:
<div>
<ul><li>ChatGPT</li></ul>
<ul><li>Claude</li></ul>
<ul><li>Gemini</li></ul>
<ul><li>Canva AI</li></ul>
<ul><li>Midjourney</li></ul>
<ul><li>CapCut AI</li></ul>
<ul><li>Descript</li></ul>
<ul><li>OpusClip</li></ul>
</div>
Use AI to:
<div>
<ul><li>Generate content</li></ul>
<ul><li>Write emails</li></ul>
<ul><li>Create videos</li></ul>
<ul><li>Analyze data</li></ul>
<ul><li>Build automations</li></ul>
<ul><li>Improve productivity</li></ul></div> 


Analytics &amp; Reporting

Track and improve KPIs including:
<div>
<ul><li>Revenue</li></ul>
<ul><li>ROAS</li></ul>
<ul><li>CAC</li></ul>
<ul><li>LTV</li></ul>
<ul><li>Website conversion rate</li></ul>
<ul><li>Email revenue</li></ul>
<ul><li>Webinar registrations</li></ul>
<ul><li>Funnel conversion</li></ul>
<ul><li>TikTok growth</li></ul>
<ul><li>Community engagement</li></ul>
<ul><li>Influencer ROI</li></ul>
</div>
Prepare weekly marketing dashboards and recommendations. 
Qualifications

Required:
<div>
<ul><li>5+ years in digital or growth marketing</li></ul>
<ul><li>Proven Shopify experience</li></ul>
<ul><li>Strong Klaviyo experience</li></ul>
<ul><li>Experience building sales funnels</li></ul>
<ul><li>Experience running webinars</li></ul>
<ul><li>Experience managing influencer campaigns</li></ul>
<ul><li>Experience growing online communities</li></ul>
<ul><li>Strong copywriting skills</li></ul>
<ul><li>Excellent analytical skills</li></ul>
</div>
Preferred:
<div>
<ul><li>Experience in health, wellness, supplements, or eCommerce</li></ul>
<ul><li>Experience with Meta Ads, Google Ads, and TikTok Ads</li></ul>
<ul><li>Experience with TikTok Shop</li></ul>
<ul><li>Experience with AI marketing tools</li></ul>
<ul><li>Familiarity with SEO, CRO, and GA4</li></ul></div> 


Success Metrics (KPIs)

Within the first 6&ndash;12 months, the successful candidate will help achieve:
<div>
<ul><li>Increase Shopify revenue by at least 40%</li></ul>
<ul><li>Increase website conversion rate to 4%+</li></ul>
<ul><li>Grow Klaviyo email revenue to 30%+ of total online revenue</li></ul>
<ul><li>Achieve 40%+ average email open rate</li></ul>
<ul><li>Launch and optimize at least two webinars per month</li></ul>
<ul><li>Generate 500+ qualified webinar registrations per month</li></ul>
<ul><li>Build a Facebook community of 10,000+ engaged members</li></ul>
<ul><li>Grow WhatsApp communities to 2,500+ active members</li></ul>
<ul><li>Increase TikTok followers to 100,000+</li></ul>
<ul><li>Recruit 100+ active influencers and affiliates</li></ul>
<ul><li>Improve customer repeat purchase rate</li></ul>
<ul><li>Maintain weekly KPI reporting with actionable recommendations</li></ul></div> 


Ideal Candidate

You are someone who:
<div>
<ul><li>Thinks like an entrepreneur</li></ul>
<ul><li>Loves data and testing</li></ul>
<ul><li>Takes ownership</li></ul>
<ul><li>Executes quickly</li></ul>
<ul><li>Learns continuously</li></ul>
<ul><li>Is creative and analytical</li></ul>
<ul><li>Communicates exceptionally well</li></ul>
<ul><li>Uses AI to work smarter</li></ul>
<ul><li>Is passionate about helping businesses grow</li></ul></div> 


Why Join Herbal Goodness?
<div>
<ul><li>Be part of an Inc. 1000 Fastest Growing Company.</li></ul>
<ul><li>Help build a mission-driven wellness brand with global impact.</li></ul>
<ul><li>Work directly with the CEO on high-visibility growth initiatives.</li></ul>
<ul><li>Enjoy the freedom to innovate, experiment, and make a measurable impact.</li></ul>
<ul><li>Opportunity for performance bonuses and long-term career growth.</li></ul></div> 


How to Apply

Please submit:
<div>
<ul><li>Your resume.</li></ul>
<ul><li>Links to Shopify stores you've managed.</li></ul>
<ul><li>Three marketing campaigns you're most proud of (include results).</li></ul>
<ul><li>Examples of email sequences or funnels you've built.</li></ul>
<ul><li>Examples of TikTok or social media accounts you've helped grow. 
</li></ul>
<ul><li>Your favorite AI marketing tools and how you've used them to improve marketing performance.</li></ul>
</div>
We are looking for someone who is passionate about growth, obsessed with results, and excited to build a world-class wellness brand. If that sounds like you, we'd love to hear from you!</div>

Growth Marketing Manager – Shopify, Funnels, Community & AI Marketing

Devspark Labs

Job Description &ndash; User Acquisition Manager &amp; ASO Specialist Position: User Acquisition Manager &amp; ASO Specialist Experience: 3&ndash;4 Years Industry: Gaming / Mobile Games Employment Type: Full-Time Location: Lahore, Pakistan Work Mode: OnsiteWe are looking for an experienced and data-driven User Acquisition Manager &amp; ASO Specialist with 3&ndash;4 years of hands-on experience in the gaming industry. The candidate should have strong expertise in paid user acquisition, campaign optimization, App Store Optimization (ASO), analytics, and performance marketing. Experience managing campaigns for mobile games across platforms such as Meta, Google Ads, TikTok, and other ad networks will be highly preferred.Key Responsibilities: User Acquisition &amp; Performance Marketing<ul><li>Plan, launch, manage, and optimize paid acquisition campaigns across Google Ads, Meta Ads, TikTok Ads, and relevant gaming ad networks.</li><li>Manage campaign budgets and optimize spending to achieve CPI, CPA, ROAS, LTV, retention, and revenue targets.</li><li>Develop and test different ad creatives, messaging, audiences, and campaign structures.</li><li>Monitor user acquisition funnels and identify opportunities to improve conversion and retention.</li></ul>App Store Optimization (ASO)<ul><li>Develop and execute ASO strategies for Google Play Store and Apple App Store.</li><li>Optimize app titles, descriptions, keywords, metadata, screenshots, icons, and promotional assets.</li><li>Conduct keyword research and competitor analysis to improve organic app visibility.</li><li>Monitor and improve App Store Conversion Rate (CVR) and organic user acquisition.</li><li>Conduct A/B testing of store listings, screenshots, icons, and other visual assets.</li></ul>Analytics &amp; Reporting<ul><li>Monitor and analyze key performance metrics including:</li><li>CPI (Cost Per Install)</li><li>CPA (Cost Per Acquisition)</li><li>ROAS (Return on Ad Spend)</li><li>LTV (Lifetime Value)</li><li>Retention Rate</li><li>ARPU / ARPPU</li><li>Conversion Rate</li><li>Organic vs. Paid Installs</li></ul>Required Skills &amp; Qualifications<ul><li>Bachelor's degree in Marketing, Business, Digital Marketing, Computer Science, or a related field.</li><li>3&ndash;4 years of professional experience in User Acquisition, Performance Marketing, ASO, or Growth Marketing.</li><li>Proven experience in the mobile gaming industry is required.</li><li>Hands-on experience managing paid user acquisition campaigns for mobile games.</li><li>Strong understanding of Google Ads, Meta Ads, TikTok Ads, and mobile advertising platforms.</li><li>Strong knowledge of ASO, keyword research, app store rankings, and conversion optimization.</li><li>Experience with mobile attribution and analytics platforms such as AppsFlyer, Adjust, Firebase, or similar tools.</li><li>Strong understanding of gaming KPIs including CPI, ROAS, LTV, retention, ARPU, and ARPPU.</li><li>Experience with A/B testing and performance optimization.</li></ul>What We Offer<ul><li>Competitive salary package based on experience and performance.</li><li>Performance-based incentives and growth opportunities.</li><li>Opportunity to work on international mobile gaming products.</li><li>Professional and collaborative work environment.</li><li>Exposure to large-scale user acquisition and performance marketing campaigns.</li><li>Career growth opportunities in the gaming and digital marketing industry.</li></ul>Work Location: In person

User Acquisition Manager & ASO Specialist

CELLA

<div>Location: Fully Remote (PST working hours) 
Type: W2 Contract 
Duration: 10 months (potential to extend) 
Compensation Range: $40-44/HR 
 
Cella is seeking a Product Marketing Manager to lead the strategy, growth, and commercialization of our client's subscription business within the gaming space. This role will drive subscriber acquisition, engagement, retention, and business growth through strategic marketing, go-to-market leadership, and cross-functional partnership. This role will help shape product strategy, launch new offerings, and develop innovative promotions and growth tactics. They will also act as the franchise SME for subscriptions, ensuring subscription products are integrated into key campaigns, game updates, and player experiences. 
 
Responsibilities: 
Subscription Strategy &amp; Business Growth
<ul>
<li>Help define and execute growth strategies for the game's subscription portfolio.</li>
<li>Analyze customer, market, and business insights to identify opportunities that improve acquisition, engagement, retention, and subscriber lifetime value.</li>
<li>Partner with business and product stakeholders to influence subscription strategy and future investments.</li>
</ul>
Product Marketing Leadership
<ul>
<li>Serve as the primary marketing partner to the subscriptions product team, helping shape product roadmaps, customer experiences, value propositions, and launch strategies.</li>
<li>Bring customer, market, and competitive insights into product planning to help influence future subscription offerings and experiences.</li>
<li>Act as the marketing lead for the subscriptions business across key stakeholder groups.</li>
</ul>
Go-to-Market &amp; Launch Excellence
<ul>
<li>Lead go-to-market planning and execution for new subscription products, benefits, features, and business initiatives. Develop positioning, messaging, launch strategies, and marketing plans that drive awareness, trial, and adoption.</li>
<li>Partner with analytics, lifecycle marketing, and business teams to measure performance and identify opportunities to optimize conversion and retention.</li>
</ul>
Franchise Integration &amp; Subscription Advocacy
<ul>
<li>Act as the subject matter expert for subscriptions across Minecraft marketing efforts, ensuring subscription offerings are integrated into major game drops, seasonal campaigns, retail moments, creator initiatives, and franchise activations.</li>
<li>Identify opportunities to position subscriptions as a core driver of player value, engagement, and community participation across the game's ecosystem.</li>
</ul>
Cross-Channel Growth &amp; Execution
<ul>
<li>Work closely with Affiliate Marketing, Product Lifecycle Marketing (PLM), Paid Media, and broader growth teams to develop and execute subscription acquisition, engagement, and retention strategies.</li>
<li>Help define channel strategies, promotional plans, and activation frameworks that maximize subscription growth and business impact.</li>
</ul>
Qualifications:
<ul>
<li>5+ years of experience in product marketing, growth marketing, lifecycle marketing, subscriptions marketing, or related marketing disciplines.</li>
<li>Experience developing and executing go-to-market strategies for consumer products, digital services, subscription businesses, or recurring revenue offerings.</li>
<li>Experience managing cross-functional projects and collaborating with stakeholders across product, marketing, analytics, and business teams.</li>
<li>Excellent communication, presentation, and project management skills.</li>
</ul>
Preferred Qualifications
<ul>
<li>Experience marketing subscription products, membership programs, digital commerce offerings, or recurring revenue businesses.</li>
<li>Experience working with affiliate marketing, paid media, CRM/lifecycle marketing, or growth marketing channels.</li>
<li>Experience in gaming, entertainment, creator platforms, digital marketplaces, or consumer technology.</li>
<li>Knowledge / passion of gaming, online communities, and player engagement.</li> 
</ul>
Job ID: JN -072026-141469 
#LI-CELLA 
#LI-DC1 
#LI-Remote 
 
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status. 
 
At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com. 
 
Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&amp;D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).
 
 
This posting is open for thirty (30) days. 
 
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.</div>

PRODUCT MARKETING MANAGER, SUBSCRIPTIONS

Careem

<div><div>Careem is building the Everything App for the greater Middle East &mdash; making it easy to move around, order food and groceries, manage payments, and more. Our purpose is simple: to simplify and improve people&rsquo;s lives and build an awesome organisation that inspires.
 
Since 2012, Careem has enabled earnings for over 2.5 million Captains, simplified the lives of more than 70 million customers, and built a platform where the region&rsquo;s best talent and entrepreneurs thrive. We operate in 70+ cities across 10 countries, from Morocco to Pakistan.
We&rsquo;re now entering our next chapter &mdash; one powered by AI. We&rsquo;re looking for AI talent: curious problem-solvers who know how to apply AI to build tools, automate workflows, and create real impact. Whether it&rsquo;s streamlining operations, enhancing customer experience, or reimagining internal systems &mdash; we want people who can make Careem work smarter and move faster.
</div><div>About the role
This role leads the growth function for Careem Food in Dubai and, by extension, UAE. The Manager owns bottom-up planning, tracks performance against plan, designs and program manages growth initiatives, and ensures cross-functional alignment. This person is the primary bridge between the growth team and the commercial organisation, with direct accountability for ensuring Food hits its revenue targets in the market.
What you&rsquo;ll do
Growth Planning &amp; Bottom-Up Strategy
<ul><li><ul><li>Own the bottom-up growth plan for Dubai/UAE &ndash; translating market opportunity into measurable targets across MAUs, OPU, ARPU, and revenue.</li>
<li>Build and maintain the quarterly and annual growth roadmap, ensuring tight alignment with organisational revenue goals.</li>
</ul></li></ul>Performance Tracking &amp; Reporting
<ul><li><ul><li>Own the performance rhythm for Dubai/UAE: weekly/monthly plan vs. actuals reviews, funnel health checks, and initiative-level tracking.</li>
<li>Build and maintain dashboards that surface the health of key growth metrics across the customer funnel.</li>
<li>Proactively diagnose gaps vs. plan, identify root causes, and drive corrective actions at pace.</li>
</ul></li></ul>Commercial Partnership &amp; Revenue Accountability
<ul><li><ul><li>Act as the primary growth point of contact for the Food commercial team &ndash; ensuring growth and commercial plans are tightly integrated.</li>
<li>Co-own revenue target delivery with the commercial team; design offers, incentives, and promotions that balance growth outcomes with unit economics.</li>
</ul></li></ul>Initiative Design &amp; Execution
<ul><li><ul><li>Design growth initiatives end-to-end across user acquisition, engagement, retention, and monetisation.</li>
<li>Lead A/B testing and experimentation frameworks to iterate and optimize initiatives across channels.</li>
</ul></li></ul>Program Management
<ul><li><ul><li>Own the execution cadence for the Dubai/UAE growth portfolio: scoping, resourcing, launch timelines, and post-launch measurement.</li>
<li>Ensure initiatives are delivered on time with clear owners, milestones, and success metrics.</li>
<li>Manage cross-team dependencies and proactively escalate blockers to leadership.</li>
</ul></li></ul>Cross-Functional Stakeholder Management
<ul><li><ul><li>Align Product, Engineering, Operations, and Marketing around the Dubai/UAE growth agenda.</li>
<li>Communicate growth performance and strategy clearly to senior stakeholders and leadership.</li>
</ul></li></ul>Customer Segmentation &amp; Lifecycle Management
<ul><li><ul><li>Build and manage customer segments using behavioural, demographic, and transactional data.</li>
<li>Design targeted retention and engagement programmes using cohort analysis and lifecycle insights.</li>
</ul></li></ul>What you&rsquo;ll need
<ul><li>Bachelor&rsquo;s or Master&rsquo;s degree in Business, Marketing, Engineering, Data Science, or a related field</li>
<li>5-7 years of experience in growth, product marketing, or strategy &ndash; with a focus on e-commerce, food delivery, or consumer tech platforms</li>
<li>Proven track record of owning growth plans and delivering against revenue or engagement targets</li>
<li>Experience coordinating cross-functional initiatives across product, engineering, and commercial teams</li>
<li>Prior experience in a high-growth, fast-paced market environment; MENA experience a strong plus</li>
<li>Strong analytical skills &ndash; data mining, statistical modelling, SQL</li>
<li>Deep understanding of A/B testing, cohort analysis, churn/attrition modelling, and CLTV</li>
<li>Proficiency in growth metrics: CAC, LTV, ARPU, OPU, conversion rates &ndash; Excellent program management skills &ndash; structured, detail-oriented, and able to juggle multiple workstreams</li>
<li>Strong stakeholder management and influencing skills &ndash; able to drive outcomes without direct authority</li>
<li>Clear, concise communicator &ndash; comfortable in senior stakeholder reviews and cross-functional forums</li>
<li>Deep understanding of food delivery market dynamics, customer behaviour, and the competitive landscape</li>
</ul>What we&rsquo;ll provide you
We offer colleagues the opportunity to drive impact in the region while they learn and grow. As a full time Careem colleague, you will be able to:
<ul><li>Work and learn from great minds by joining a community of inspiring colleagues.</li>
<li>Put your passion to work in a purposeful organisation dedicated to creating impact in a region with a lot of untapped potential.</li>
<li>Explore new opportunities to learn and grow every day.</li>
<li>Work 4 days a week in office &amp; 1 day from home, and remotely from any country in the world for 30 days a year with unlimited vacation days per year. (If you are in an individual contributor role in tech, you will have 2 office days a week and 3 to work from home.)</li>
<li>Access to healthcare benefits and fitness reimbursements for health activities including gym, health club, and training classes.</li></ul></div></div>

Growth Manager

Recruitics

<div>Head of Growth Marketing

Jobstream&trade; &middot; Career Creator Network&trade; 
 
Reports to: Katie Fortunato, Co-Founder &amp; President
Direct Reports: Creator Community &amp; Growth Manager 
Position Type: Full-time (temp-to-perm), or 3-month contract to FTE
 
Compensation: $120k-$170k + bonus
 
Location: US-based, remote. Open to US travel as needed, estimate about quarterly 
About Jobstream&trade;

Jobstream&trade; is defining a new category at the intersection of the creator economy and talent discovery. We are the first Career Creator network, enabling creators to earn income by helping their audiences discover real jobs. Everything runs through the Career Creator Network&trade;, our community of career creators growing together. 
Backed by 25+ years of human capital infrastructure through Hire Innovations, we operate with startup speed and enterprise support. You will report into the Co-Founder and President and be considered part of the founding team. This next year is about going to market, and you will be at the center of it.

We build for the visual world. We show instead of tell. We protect what is human in the job search. And the brand can never fail. 
Role Overview

The Head of Growth Marketing owns two sides of the same flywheel: the creator network and the enterprise brand campaigns it powers. Client delivery and fulfillment succeed end to end when creators are thriving, engaged, and earning. That flywheel is yours. 
On one side, you own the growth engine: the profile of the brand, creator acquisition across every persona, and the health of the community everything depends on. On the other, you make sure that engine delivers. The team owns campaign execution; you hold them accountable to it, ensuring the community and growth systems work as one flywheel so that when a client campaign needs the network, the network is ready. 
You bring proven growth playbooks from ecommerce and digital businesses and apply them to a new category-defining creator platform. Creator monetization runs on these mechanics: conversion funnels, performance data, retention loops, and brand partnerships that renew because they work. 
This is a doer's role first and a leader's role second. Our philosophy is simple: we build the systems ourselves, then hire for what we can't do. You architect the playbook and you run it, hands on, and direct and grow the growth marketing function. Your first direct report is the Creator Community &amp; Growth Manager, a creator-native operator who serves as the day-to-day, peer-level face of the community. You set the strategy, priorities, and standard; they bring the lived growth by community credibility. Together you cover the full picture. The leadership path here is earned through building. Stage one: you do the work and build the systems. Stage two: you document the playbooks and delegate what is repeatable. Stage three: you own the full growth function, with a team you shaped across creator acquisition and campaign delivery, and scope that expands as the systems you built prove out. You are creating the standard of excellence from the onset, and the function grows around it. 
What You Own

1. Team Leadership
<ul>
<li>Manage the Creator Community &amp; Growth Manager, social media, content functions aligned towards the same: weekly priorities, clear goals, accountability, coaching, and development</li>
<li>Lead as a player-coach: build the systems and run the work alongside your team, then delegate what is documented and repeatable</li>
<li>Build the operating rhythm for the growth team: briefs, reviews, reporting, and a documented playbook that scales as the team grows</li>
<li>Hire and onboard future team members or vendors across creator acquisition and campaign delivery as the function expands</li>
<li>Grow into full ownership of the growth function: as the systems you build prove out, your scope, decision rights, and team expand with them</li></ul> 


2. Brand Profile &amp; Visibility
<ul>
<li>Grow the public profile of Jobstream&trade; and the Career Creator Network&trade; across every channel and every brand moment</li>
<li>Lead brand storytelling built for the visual world: social first, video first, show over tell, designed to attract an elite group of career creators</li>
<li>Own brand standards across all touchpoints, holding every asset, campaign, and activation to the highest bar</li>
<li>Drive IRL brand activations end to end, and convert every moment into pipeline and community growth</li></ul> 


3. Client Delivery Accountability (The Flywheel)
<ul>
<li>You will partner with client delivery team, hold the team accountable to client campaign delivery: clear owners, timelines, standards, and visibility into every campaign in flight</li>
<li>Ensure the community and growth systems feed delivery, so the right creators are activated, ready, and matched when a client campaign needs them</li>
<li>Ensure how we connect opportunity to creators is a best in class and standardized experience, ie creators are briefed and supported so every deliverable lands brand-safe and on-strategy</li>
<li>Connect delivery outcomes back into growth: campaign results become the proof that attracts the next creators and the next clients, a loop that is designed to flourish</li>
<li>Partner with the Recruitics Group B2B marketing team, who lead brand-direct marketing motions, so the creator side and the demand side grow in lockstep</li></ul> 


4. Career Creator Network&trade; Growth
<ul>
<li>Manage and grow the Career Creator Network&trade;, activating and building our owned network of career creators</li>
<li>Own creator growth strategy across all creator personas, from acquisition through activation and retention</li>
<li>Scout and acquire high-potential creators across TikTok, Instagram, YouTube, and LinkedIn that align with Jobstream's niche and our clients' needs</li>
<li>Pitch the Jobstream&trade; value proposition clearly, handling objections around commission structures and technical setup</li>
<li>Run top-of-funnel brands and channels, including Creator Industry HQ and the newsletter engine, as always-on acquisition layers into Jobstream&trade;</li></ul> 


5. Creator Success, Engagement &amp; Retention
<ul>
<li>Own the creator lifecycle from onboarding through long-term retention, building the systems yourself and running them day to day alongside the Creator Community &amp; Growth Manager</li>
<li>Ensure new creators reach their first earning milestone fast, with white-glove support for high-value accounts</li>
<li>Use creator performance data to identify at-risk creators and breakout potential, and direct early intervention on both</li>
<li>Oversee the rituals, programming, and touchpoints (including WorkStream, our recurring co-working sessions) that make the Career Creator Network&trade; a place creators choose to stay</li>
<li>Set the community health metrics that matter and hold the team accountable to them</li></ul> 


6. Content Engine &amp; Product Advocacy
<ul>
<li>Run a social and video first content operation: pillars, cadence, channel ownership, and creative standards</li>
<li>Treat creator-shared job content as a growth lever within the content strategy</li>
<li>Contribute to the product roadmap by relaying and sharing user/creator community or market signals and feedback for CreatorpreneurOS&trade;, the operating system that powers creator growth and success and connects creators to our clients and brands</li>
<li>Act as the voice of both creators and employer clients internally, feeding structured insights back to the product team</li></ul> 


What Does Success Look Like?

Ultimately, revenue lift driven by flawless campaign delivery, creator growth, and employer relationships that expand. 
<ul>
<li>
Client Delivery: The team ensures we have the right creator pipeline in the growth acquisition plan and activation/engagement plans to deliver campaigns on time and on brief, with client satisfaction and renewals as proof the flywheel works</li>
<li>Fulfillment Capacity: A creator network that meets and exceeds the expectations of the brand-direct offering</li>
<li>New Creator Sign-ups: Monthly and quarterly volume of new verified creators</li>
<li>Activation Rate: The % of onboarded creators who complete their first earning milestone on Jobstream&trade;, trending up month over month</li>
<li>Retention Rate: A strong base of active creators maintained over a 6-month rolling window</li>
<li>Community Engagement: WorkStream attendance, participation rates, and creator-to-creator referrals</li>
<li>Team Performance: A direct report operating with clear priorities, measurable weekly goals, and visible growth</li>
<li>Brand Visibility: Reach, share of voice, and the quality of creators and clients the brand attracts</li>
<li>Brand Safety: Zero incidents, known for being the most secure, trusted, quality, business done the right way and for good brand, continuing the inherited legacy of the Hire Innovations portfolio as a market-leader defining new talent categories</li></ul> 


What We're Looking For
<ul>
<li>A growth leader who has built and scaled ecommerce and digital businesses, and now brings those playbooks to the creator economy</li>
<li>B2B experience with enterprise clients: you are comfortable and understand present, pitch, and build trust with senior stakeholders, and you know how to grow an account after the first win</li>
<li>A doer above all: you build the system, ship the work yourself, and hire only for what you genuinely can't do</li>
<li>A people leader who develops talent: you set direction, coach, and hold a high standard while giving your team room to own their craft</li>
<li>Familiarity and thoughtful about creating brand persona, and exceptional taste and a high standard for brand perception and visual identity. You know what good delivery looks like and how to hold a team accountable to it</li>
<li>Deep understanding of digital marketing mechanics: conversion funnels, performance data, social algorithms, and how audiences turn into revenue</li>
<li>A visual-world native who leads with social and video and builds content people actually want to watch</li>
<li>Exceptionally detail-oriented and organized, with strong writing skills and channel-specific voice adaptation</li>
<li>Proficiency with CRM tools, email automation, and social listening tools</li>
<li>A data-aware storyteller with strong instincts, and a self-starter who builds the playbook while playing the game</li>
<li>Mission-driven: you believe impact and business go hand in hand</li></ul> 


Why Join Jobstream&trade;
<ul>
<li>Ground-floor ownership at the fastest-growing Career Creator platform</li>
<li>An inherited pipeline of enterprise clients, so your work drives revenue from week one</li>
<li>A team from day one, with a clear path to building the growth function at scale</li>
<li>Creative freedom with real strategic influence</li>
<li>Backed by a well-established technology company with 25+ years in human capital innovation</li>
<li>Health benefits, flexibility, and real upward mobility</li></ul></div>

Head of Growth Marketing

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