growth marketing manager

HR Ways

About the job Growth Marketing ManagerJob Title: Growth Marketing Manager &#65279; &#65279;&#65279;About the Client: &#65279;A fast-growing technology company building innovative consumer-focused AI products. Role Overview. &#65279; &#65279;&#65279;Role Overview: &#65279;We are seeking a data-driven Growth Marketing Manager who can lead our clients consumer AI product from early adoption to breakout growth. In this role, you will own the go-to-market strategy, manage campaigns, and develop growth experiments that drive sustainable user acquisition and revenue. You will work closely with cross-functional teams to craft positioning, build funnels, and execute strategies across multiple channels. Ideal for someone who thrives in a fast-paced startup environment and knows how to make traction happen. &#65279; &#65279;&#65279;What You Will Do: &#65279;<ul><li>Develop and execute go-to-market strategies for new product launches and features.</li><li>Build, manage, and optimize paid and organic growth channels (content, paid ads, influencers, SEO, partnerships, communities).</li><li>Design and run growth experiments to drive user acquisition, retention, and conversion.</li><li>Collaborate with product and design teams to enhance onboarding, messaging, and user journeys.</li><li>Own marketing analytics define metrics, track performance, and report insights to activate growth loops, referral programs, or viral mechanics.</li><li>Manage marketing budget efficiently and prioritize ROI-positive initiatives.</li><li>Lead and mentor a small growth/marketing team as traction scales.</li></ul>&#65279; &#65279;&#65279;What Were Looking For: &#65279;<ul><li>&#65279;4 - 8+ years in growth marketing, product marketing, or go-to-market roles (ideally in consumer SaaS, AI tools, or tech startups).</li></ul><ul><li>Proven experience launching and scaling a digital product or app.</li><li>Strong command of data analytics, A/B testing, and funnel optimization.</li><li>Hands-on experience with performance marketing, content strategy, CRM, and email marketing.</li><li>Familiarity with the AI ecosystem or experience marketing technical/innovative products.</li><li>A creative mindset for growth hacking and storytelling beyond just ads.</li><li>Experience with community-led growth or creator partnerships is a plus.</li></ul>Skills<ul><li>Advertising</li><li>Strategy</li><li>Growth Marketing</li><li>Budgeting</li><li>ROI</li><li>Tracking</li><li>Marketing Strategy</li><li>Startups Campaigns</li><li>Product Marketing</li><li>User Acquisition</li></ul>OTHER DETAILS:&#65279;Location: Lahore, Punjab, Pakistan (On-site) Employment Type: Full-time Experience: 4 - 8 years Industry: Software Development Department: Marketing / Sales / Product Marketing &#65279;&#65279;About HR Ways:HR Ways is an Award winning Technical Recruitment Firm helping software houses and IT Product companies internationally and locally to find IT Talent. HR Ways is engaged by 300+ Employers worldwide ranging from worlds biggest SaaS Companies to most competitive Startups. We have entities in Dubai, Canada, US, UK, Pakistan, India, Saudi Arabia, Portugal, Brazil and other parts of the world. Join our WhatsApp Channel https://shorturl.at/983azto stay updated or visit www.hrways.co to know more.Job Type: Full-timeWork Location: In person

Growth Marketing Manager

ZAPTA Technologies (Pvt.) Limited

We are seeking a Growth Marketing Manager with 3&ndash;4 years of hands-on experience in performance marketing, B2B lead generation, and demand generation for IT services and consulting in the U.S. market.This role requires a data-driven, results-oriented marketer who can design, execute, and scale multi-channel growth strategies. You will own the entire funnel &mdash; from awareness to acquisition and pipeline acceleration &mdash; ensuring a consistent flow of high-quality leads that convert into revenue.Key ResponsibilitiesGrowth &amp; Lead Generation<ul><li>Develop and execute end-to-end growth marketing strategies tailored to U.S.-based enterprises and SMBs.</li><li>Conduct market research to define ideal customer personas, identify industry-specific opportunities, and uncover competitive insights.</li><li>Build and manage multi-channel lead generation campaigns (paid media, SEO, LinkedIn, ABM, content, email nurturing, and retargeting).</li><li>Design conversion-focused lead funnels that deliver measurable ROI and align with sales goals.</li></ul>Paid Media, SEO &amp; Content<ul><li>Plan, launch, and scale Google Ads (Search, Display, YouTube), Meta Ads, and LinkedIn Ads targeting decision-makers in IT, consulting, and enterprise services.</li><li>Drive organic visibility through advanced SEO (on-page, off-page, and technical) optimized for U.S. search intent.</li><li>Partner with content teams to create case studies, thought-leadership articles, whitepapers, and webinars that engage and capture leads.</li><li>Support account-based marketing (ABM) campaigns to target high-value enterprise accounts.</li></ul>Analytics &amp; Optimization<ul><li>Own and track key funnel metrics: CPL, CAC, CTR, CPA, ROAS, LTV, MQL&rarr;SQL conversion, and pipeline contribution.</li><li>Use Google Analytics 4, Tag Manager, Search Console, and CRM dashboards for tracking and reporting.</li><li>Run A/B testing, CRO initiatives, and landing page optimization to maximize conversion rates.</li><li>Build data-driven dashboards and present growth forecasts and performance insights to leadership.</li></ul>Collaboration &amp; Alignment<ul><li>Work closely with Sales, SDRs, and Business Development teams to ensure seamless lead handoff and pipeline acceleration.</li><li>Partner with leadership to align marketing KPIs with revenue goals and go-to-market strategies.</li><li>Coordinate with design, product, and delivery teams to ensure brand consistency and messaging clarity across all touchpoints.</li></ul>Requirements<ul><li>3&ndash;4 years of growth/performance marketing experience with proven B2B lead generation success in the U.S. market.</li><li>Strong expertise in Google Ads, LinkedIn Ads, Meta Ads, and SEO.</li><li>Experience with CRM &amp; automation tools (HubSpot, Salesforce, Marketo, or similar).</li><li>Solid understanding of funnel building, lead nurturing, and pipeline acceleration.</li><li>Strong analytical mindset with the ability to turn data into growth strategies.</li><li>Excellent communication and collaboration skills with cross-functional teams.</li></ul>Nice-to-Have<ul><li>Experience with ABM (Account-Based Marketing) and enterprise-level campaigns.</li><li>Familiarity with programmatic advertising, TikTok Ads, or emerging U.S. ad platforms.</li><li>Knowledge of CRO frameworks, funnel optimization, and lead scoring models.</li><li>Experience building marketing automation workflows (HubSpot/Marketo/Pardot).</li><li>Understanding of U.S. enterprise buying behavior in IT services and consulting.</li></ul>What We Offer<ul><li>Competitive salary + performance-based bonuses.</li><li>Opportunity to own and scale high-impact U.S.-focused growth campaigns.</li><li>A collaborative, fast-paced environment with clear career progression.</li><li>Exposure to international markets and the chance to work with enterprise clients.</li><li>A role where your impact directly drives revenue and client growth.</li></ul>Job Type: Full-timeWork Location: In person

WAND

<div>Wand makes gaming magical. Through game customization and guidance, we build tools that helps players have more fun in their favorite games.
Our platform works across thousands of PC games, ensuring that great games are accessible to everyone, regardless of time constraints, skill level, or accessibility needs. We want to build the future of game assistance, and we're hoping you'll join us.
At Wand, we are building a magical layer that transforms how players interact with their favorite PC games, unifying assistance and guidance into a single adaptive experience. Our platform delivers real time intelligence through contextual maps and personalized adjustments that remove friction. Over 40 millions players have already used Wand to experience their games in a smoother, clearer, and more empowered way, and we&rsquo;re only just beginning to reshape what playing a game can feel like. 
 
Everyone on our team is an owner. We operate with autonomy and expect everyone to drive outcomes, not tasks. We hold a high bar for craft, clarity, and accountability.<h2 class="jobSectionHeader"> 
ABOUT THE ROLE</h2>
Wand is in a critical phase of growth, and we are looking for a Growth Marketing Manager to help accelerate our expansion. In this role, you'll lead key initiatives across the entire funnel, from driving awareness to improving activation, conversion, and retention. You will guide our performance marketing efforts while partnering with agencies or specialists for execution, and you&rsquo;ll help shape and scale additional growth channels including organic content, SEO, influencers, and lifecycle programs. The role is cross functional, experiment driven, and focused on building sustainable long term growth.
What You&rsquo;ll Do<ul><li>
Lead Wand&rsquo;s growth strategy across acquisition, activation, and retention, acting as the anchor that unifies efforts across marketing, product, and creative</li><li>
Own day to day growth planning, prioritization, and execution across multiple channels, partnering closely with agencies or specialists for hands on buying</li><li>
Develop and run experiments across the funnel, from messaging and creative to landing pages and onboarding flows</li><li>
Translate insights from data, research, and user behavior into clear growth opportunities and action plans</li><li>
Partner with creative operations to define briefs, shape concepts, and ensure a strong testing cadence across ads and in product experiences</li><li>
Collaborate with product and data teams to identify friction points, improve conversion, and uncover new growth loops</li><li>
Work with CRM on lifecycle and re engagement initiatives to support activation and retention</li><li>
Build and maintain performance dashboards, identifying patterns and opportunities without needing to be a deep analyst</li><li>
Help shape the long term growth playbook and contribute to strategy as we scale the marketing function</li></ul>
What You Need<ul><li>
4&ndash;7 years of experience in growth, marketing, or a related role at a fast paced consumer or gaming company</li><li>
Competency in paid acquisition fundamentals (Meta, Google) with experience managing or partnering on campaigns, even if not a channel specialist</li><li>
Strong experimentation mindset with the ability to design tests, interpret results, and iterate quickly</li><li>
Comfort working across functions and aligning multiple teams toward shared growth targets</li><li>
Solid analytical instincts, using data to make decisions without needing advanced technical depth</li><li>
Ability to operate autonomously, set priorities, and drive impact</li><li>
Strong communication skills and the ability to turn insights into clear direction</li></ul>
Nice-to-Haves<ul><li>
Passion for gaming, internet culture, and digital communities</li><li>
Background in subscription, freemium, or multi channel consumer funnels</li><li>
Experience with creative testing frameworks</li><li>
Familiarity with CRM tools like Customer.io</li><li>
Experience with onboarding flows, user education, or activation</li><li>
Exposure to SEO, community driven growth, or influencer programs</li><li>
Experience building processes and systems for an early stage marketing team</li></ul>
Benefits<ul><li>
Competitive salary</li><li>
Remote work environment with flexible hours</li><li>
Opportunity to shape growth at a high impact stage</li><li>
Access to advanced tools and analytics</li><li>
Clear career progression as the team scales</li><li>
Work on a product used by millions of gamers</li></ul></div>

SweatPals

<div>Location: Austin, TX (hybrid)
About Sweatpals
At Sweatpals, our mission is to help people build real connection through movement - and empower the next generation of fitness entrepreneurs.
Backed by a16z Speedrun, Kevin Hart, and other world-class investors, we connect hundreds of thousands of &ldquo;Pals,&rdquo; hosts, and gyms through events, memberships, and social features.
We believe working out should be joyful, social, and inclusive - not just a solo grind. From run clubs and beach pilates to pickleball leagues and cold plunge socials, Sweatpals turns everyday workouts into meaningful social experiences.
Sweatpals also gives local leaders the tools to grow their fitness communities from side hustles to full-time, even million-dollar businesses. Hosts use our platform to run their business - from ticketing and memberships to marketing tools.
As we scale, growth marketing will play a critical role in fueling top-of-funnel demand. You&rsquo;ll help us reach more Pals and Hosts, expand city by city, and turn Sweatpals into a habit for millions.<h3 class="jobSectionHeader">
The Role</h3>
We&rsquo;re hiring a Senior Growth Marketing Manager to own acquisition and top-of-funnel demand &mdash; across paid performance, social strategy, search, and conversion optimization. This role is built for a performance-first marketer who can drive measurable growth and lead our acquisition engine with clarity, speed, and creativity.
You&rsquo;ll run experiments, scale high-performing channels, guide the social strategy (with execution support from our coordinators and designer), and bring new Pals and Hosts into our ecosystem.<h3 class="jobSectionHeader">
What You&rsquo;ll Own</h3><ul><li>
Own paid performance marketing across Meta, TikTok, and Google - optimizing CAC and ROAS</li><li>
Lead the social media user acquisition strategy, weekly content calendar review, and light post QA (execution handled by two coordinators and a designer)</li><li>
Develop creative briefs and partner with coordinators + designer to produce high-performing ad creatives in-house</li><li>
Drive SEO and ASO to increase organic discovery and app growth, managing intern support for blog content</li><li>
Improve acquisition funnels end-to-end, from landing pages to app store conversion and retargeting</li><li>
Optimize high volumes of event catalogue pages maximize conversion &amp; design a system to operationalize the workflow at scale</li><li>
Launch city-level and national growth campaigns that drive RSVPs, host leads, and GMV</li><li>
Build repeatable, scalable playbooks across paid, social, and organic channels as Sweatpals expands into new markets</li><li>
Build and optimize host acquisition funnels, segmentation, and targeting</li><li>
Analyze performance data, share insights, and make fast, data-backed decisions</li><li>
Own attribution, reporting, cohort analysis, and experimentation across top-of-funnel channels</li><li>
Create and manage landing pages + lineup pages with Webflow freelancers and internal teams</li><li>
Build and scale referral programs for both user and host acquisition</li><li>
Ensure consistency across paid, organic, landing pages, and city-focused campaigns</li><li>
Test, learn, and scale what works - with a mindset of continuous improvement</li><li>
Manage and mentor junior team members</li></ul><h3 class="jobSectionHeader">
Who You Are</h3><ul><li>
6+ years in growth, performance, or acquisition marketing &mdash; preferably in consumer or marketplace environments</li><li>
Deep experience running and optimizing paid campaigns across Meta, TikTok, and Google</li><li>
Strong analytical instincts &mdash; you&rsquo;re fluent in CAC, ROAS, CTR, conversion, and funnel diagnostics</li><li>
Experienced with SEO, ASO, and acquisition-focused experimentation</li><li>
Comfortable leading social direction &mdash; with taste, consistency, and clarity</li><li>
A self-starter who brings ideas, pushes work forward, and doesn&rsquo;t wait to be told what to build</li><li>
Confident operating with autonomy and owning results end-to-end</li><li>
Can partner cross-functionally and influence without authority</li><li>
Comfortable in an early-stage environment &mdash; scrappy, resourceful, and fast-moving</li><li>
Motivated by measurable outcomes and excited to build the growth engine, not just run it</li></ul><h3 class="jobSectionHeader">
Success Looks Like</h3><ul><li>
More Pals and Hosts discover, join, and participate on Sweatpals</li><li>
Acquisition metrics improve across paid, organic, and social channels</li><li>
Conversion rates increase across key touchpoints, from impressions to RSVPs</li><li>
Growth programs and campaigns consistently drive measurable impact</li><li>
Reporting, experimentation, and insights create clarity and focus across the org</li><li>
Growth efforts help accelerate city expansion and marketplace momentum</li></ul><h3 class="jobSectionHeader">
Compensation</h3><ul><li>
$110K &ndash; $150K total compensation, plus meaningful equity</li><li>
Full-time role</li></ul><h3 class="jobSectionHeader">
Why Join Sweatpals</h3>
At Sweatpals, you&rsquo;ll build more than campaigns &mdash; you&rsquo;ll help shape the future of how people find belonging through movement. If you&rsquo;re motivated by ownership, creativity, and measurable impact, this is a place where your work will truly matter. We move fast, think boldly, and operate with high trust and high expectations.
You&rsquo;ll thrive here if you:<ul><li>
Want real ownership of acquisition &mdash; not a narrow channel or rigid playbook</li><li>
Love testing, learning, and scaling what works</li><li>
Want to see your work show up in real life, driving growth in cities and communities across the country</li><li>
Take pride in clear thinking, fast execution, and measurable results</li><li>
Are energized by smart, ambitious teammates who move quickly and care deeply about the mission</li><li>
Are motivated by helping people connect, belong, and live healthier lives</li></ul>
We&rsquo;re still early - which means your work will shape our path, our growth engine, and our impact on communities everywhere. If you&rsquo;re excited by challenge, autonomy, and building something that matters, you&rsquo;ll feel at home here.
Compensation Range: $110K - $150K</div>

Senior Growth Marketing Manager

Ampleo

<div>About Ampleo
Ampl&#275;o provides experienced business leaders, including CFOs, CMOs, and CHROs, to companies on a fractional basis to help them achieve their full potential. Ampl&#275;o allows companies the freedom and flexibility to add highly expert, strategic talent as they need it, without the hassle or cost of a full-time hire. It also offers experienced business leaders and proven professionals the opportunity to do their best work across multiple companies while enjoying greater variety, flexibility, and balance in their lives. Thousands of companies rely on Ampl&#275;o professionals to deliver seasoned leadership and expert counsel at all levels of their organization. 
Title: Growth Marketing Manager
Department: Ampl&#275;o Internal<h2 class="jobSectionHeader"> 
What you&rsquo;ll do:</h2>
Ampleo is seeking a dynamic and detail-oriented Growth Marketing Manager to lead and execute marketing initiatives for a diverse portfolio of clients. This role requires a balance of strategic planning, client engagement, campaign development, and project management. As the key liaison between internal teams and external clients, you will be responsible for ensuring marketing projects are delivered on time, within budget, and aligned with client expectations and business objectives. 
Key Responsibilities<ul><li>
Serve as the main point of contact for assigned clients, establishing strong relationships and ensuring clear, proactive communication.</li><li>
Define and refine project scope, goals, and deliverables in collaboration with clients and internal stakeholders.</li><li>
Provide clients with strategic recommendations and regular updates on project and campaign performance.</li><li>
Contribute to the creation and execution of integrated marketing campaigns across digital, print, and event channels.</li><li>
Align campaign messaging and creative assets with each client&rsquo;s business objectives and target audience needs.</li><li>
Support brand and content strategy initiatives, ensuring consistency across all deliverables.</li><li>
Conduct audience and competitor research to inform strategy and campaign development.</li><li>
Analyze market trends and apply insights to enhance marketing effectiveness and innovation.</li><li>
Manage multiple concurrent projects, timelines, and resources.</li><li>
Delegate tasks and provide leadership to cross-functional teams (creative, digital, strategy, and content).</li><li>
Foster a collaborative, accountable team culture that encourages continuous improvement and innovation.</li><li>
Monitor marketing campaign performance using analytics tools and KPIs.</li><li>
Prepare regular reports and presentations for clients and internal teams that highlight key metrics, results, and opportunities for optimization.</li><li>
Track project budgets, ensuring financial accountability.</li><li>
Anticipate project risks, develop contingency plans, and take corrective action when necessary.</li><li>
Collaborate on digital strategies including SEO, social media, email, and paid media to enhance visibility and engagement.</li><li>
Apply optimization techniques to improve performance across channels.</li><li>
Plan, coordinate, and execute client-facing events, trade shows, and sponsorships to strengthen brand presence.</li><li>
Evaluate and refine internal workflows to increase efficiency, improve outcomes, and enhance client satisfaction.</li></ul> 
Qualifications<ul><li>
4+ years of experience in marketing and project management, preferably in an agency or client-facing environment.</li><li>
Proven success managing marketing projects across various channels (social media, PR, advertising, content, etc.).</li><li>
Strong understanding of modern marketing principles and tools.</li><li>
Excellent written and verbal communication skills, with the ability to craft compelling messaging.</li><li>
Highly organized with exceptional planning, time management, and multitasking capabilities.</li><li>
Proactive problem-solver with keen analytical and strategic thinking abilities.</li><li>
Self-motivated, detail-oriented, and capable of working independently with minimal supervision.</li><li>
Familiarity with marketing platforms (HubSpot, Google Analytics, etc.).</li><li>
Experience using project management tools such as ClickUp, Trello, or Monday.com.</li><li>
Understanding of SEO, social media platforms, and digital marketing best practices.</li></ul><h2 class="jobSectionHeader"> 
Benefits</h2><ul><li>
Flexible PTO</li><li>
Medical, dental, and vision insurance with FSA options</li><li>
Company-paid life insurance</li><li>
Paid parental leave</li><li>
401(k) with company match</li><li>
Professional development opportunities</li><li>
12 paid holidays off</li><li>
In-office, hybrid, and fully remote work options are available</li></ul> 
Ampleo is an equal-opportunity employer that embraces diversity and inclusion in the workplace. We are committed to building a team that represents a variety of backgrounds, skills, and perspectives because we know this only makes us better. We strongly encourage women, persons of color, LGBTQIA+ individuals, persons with disabilities, members of ethnic minorities, foreign-born residents, and veterans to apply even if you do not meet 100% of the qualifications.</div>

Growth Marketing Manager (Internal)

mazeed

<div>
 
 Company Description
 
 
 
 Are you ready to join a dynamic team that's transforming the way small businesses manage their finances? At mazeed, we're not just offering a service; we're providing a lifeline to micro and small-sized enterprises. Our multi-faceted platform is the key to helping these businesses keep their financial records in check, issuing invoices promptly, and making informed decisions. We're the trusted extension of their team, their Finance &amp; Accounting Department.
 
 
 Our core values of Integrity, People Growth, Customer Centric, Global Mindset, Innovation, and Adaptability are the foundation upon which we've built our success. We're not just looking for someone who can fill a role, but someone who can align with these values, adding their unique perspective to our team.
 
 
 
 Job Description
 
 
 
 The Performance &amp; Growth Marketing Manager will lead mazeed&rsquo;s marketing growth engine across the full customer lifecycle, from acquisition to activation, retention, and revenue expansion. This role combines strategic performance marketing with growth initiatives focused on user adoption, engagement, and lifetime value (LTV).
 
 
 Responsibilities:
 
 
 <ul>
 <li>
 Strategy &amp; Leadership
 </li>
 <li>
 Develop and execute a holistic growth and performance marketing strategy covering acquisition, activation, retention, and re-engagement.
 </li>
 <li>
 Own key growth metrics, including CAC, LTV, retention rate, activation rate, and active users.
 </li>
 <li>
 Work closely with the Content, Design, and Product teams to ensure alignment between marketing activities and business priorities.
 </li>
 <li>
 Lead, mentor, and develop the performance and growth marketing team.
 </li>
 <li>
 Acquisition &amp; Funnel Optimization
 </li>
 <li>
 Plan and manage digital campaigns across all paid channels (Google, Meta, LinkedIn, YouTube, etc.) to drive high-quality leads and sign-ups.
 </li>
 <li>
 Collaborate with the Sales and Product teams to ensure smooth handover and conversion tracking across the funnel.
 </li>
 <li>
 Continuously test and optimize creatives, targeting, landing pages, and conversion flows to maximize ROI.
 </li>
 <li>
 Growth &amp; Retention
 </li>
 <li>
 Build and manage user activation and engagement campaigns through email, in-app messages, and marketing automation.
 </li>
 <li>
 Partner with Customer Success and Product to identify user drop-off points and launch retention experiments.
 </li>
 <li>
 Launch cross-sell, upsell, and referral initiatives to increase user lifetime value (LTV).
 </li>
 <li>
 Data, Analytics &amp; Experimentation
 </li>
 <li>
 Own marketing dashboards and performance reports; monitor and analyze KPIs weekly and monthly.
 </li>
 <li>
 Design and execute A/B tests to validate hypotheses and drive continuous improvement.
 </li>
 <li>
 Leverage analytics tools (Google Analytics, HubSpot, etc.) to uncover insights and inform growth strategies.
 </li>
 <li>
 Cross-Functional Collaboration
 </li>
 <li>
 Collaborate with the Design and Content teams on messaging, storytelling, and creative optimization.
 </li>
 <li>
 Work with Partnerships and Communications to support co-marketing initiatives that boost reach and engagement.
 </li>
 <li>
 Align with Finance and Management on budgeting, forecasting, and ROI reporting.
 
 
 </li>
 </ul>
 Qualifications
 
 
 To be a successful candidate for this role and a start Performance Marketing &amp; Growth Manager, we will look for:
 
 
 <ul>
 <li>
 5+ years of experience in performance or growth marketing, preferably within SaaS, fintech, or B2B tech in GCC.
 </li>
 <li>
 Proven experience managing paid campaigns across Google Ads, Meta, LinkedIn, X, and Snapchat, and other digital platforms.
 </li>
 <li>
 Strong command of HubSpot, Google Analytics, Meta Business Suite is a must
 </li>
 <li>
 Hands-on experience with marketing automation and engagement tools like WebEngage, MoEngage, or similar.
 </li>
 <li>
 Solid understanding of tracking, attribution, and conversion optimization.
 </li>
 <li>
 Data-driven mindset with strong analytical and A/B testing skills.
 </li>
 <li>
 Excellent communication and collaboration skills &mdash; comfortable working with cross-functional teams (Content, Design, Product, Sales).
 </li>
 <li>
 Up-to-date with the latest trends and best practices in performance and growth marketing.
 
 
 </li>
 </ul>
 Additional Information
 
 
 If you're excited to embark on this journey with us, to be part of an innovative team that's changing the game for small businesses, we encourage you to apply. At mazeed, we don't just hire employees; we welcome team members who share our values and vision. Join us in making a real impact on the financial well-being of small enterprises while advancing your own career. Your success is our success, and together, we'll reach new heights in the world of finance and accounting.
 
 
 Join our mazeed Family and enjoy a comprehensive benefits package that includes competitive compensation, comprehensive health coverage, professional development opportunities, work-life balance initiatives, an inclusive company culture, and performance bonuses and incentives. We prioritize the well-being and growth of our employees and strive to create a supportive and rewarding work environment.
</div>

Performance and Growth Marketing Manager

MC Ledger

<div>Company Description 
Are you ready to join a dynamic team that's transforming the way small businesses manage their finances? At mazeed, we're not just offering a service; we're providing a lifeline to micro and small-sized enterprises. Our multi-faceted platform is the key to helping these businesses keep their financial records in check, issuing invoices promptly, and making informed decisions. We're the trusted extension of their team, their Finance &amp; Accounting Department.
Our core values of Integrity, People Growth, Customer Centric, Global Mindset, Innovation, and Adaptability are the foundation upon which we've built our success. We're not just looking for someone who can fill a role, but someone who can align with these values, adding their unique perspective to our team. 
Job Description 
The Performance &amp; Growth Marketing Manager will lead mazeed&rsquo;s marketing growth engine across the full customer lifecycle, from acquisition to activation, retention, and revenue expansion. This role combines strategic performance marketing with growth initiatives focused on user adoption, engagement, and lifetime value (LTV). 
Responsibilities:<ul><li>
Strategy &amp; Leadership</li><li>
Develop and execute a holistic growth and performance marketing strategy covering acquisition, activation, retention, and re-engagement.</li><li>
Own key growth metrics, including CAC, LTV, retention rate, activation rate, and active users.</li><li>
Work closely with the Content, Design, and Product teams to ensure alignment between marketing activities and business priorities.</li><li>
Lead, mentor, and develop the performance and growth marketing team.</li><li>
Acquisition &amp; Funnel Optimization</li><li>
Plan and manage digital campaigns across all paid channels (Google, Meta, LinkedIn, YouTube, etc.) to drive high-quality leads and sign-ups.</li><li>
Collaborate with the Sales and Product teams to ensure smooth handover and conversion tracking across the funnel.</li><li>
Continuously test and optimize creatives, targeting, landing pages, and conversion flows to maximize ROI.</li><li>
Growth &amp; Retention</li><li>
Build and manage user activation and engagement campaigns through email, in-app messages, and marketing automation.</li><li>
Partner with Customer Success and Product to identify user drop-off points and launch retention experiments.</li><li>
Launch cross-sell, upsell, and referral initiatives to increase user lifetime value (LTV).</li><li>
Data, Analytics &amp; Experimentation</li><li>
Own marketing dashboards and performance reports; monitor and analyze KPIs weekly and monthly.</li><li>
Design and execute A/B tests to validate hypotheses and drive continuous improvement.</li><li>
Leverage analytics tools (Google Analytics, HubSpot, etc.) to uncover insights and inform growth strategies.</li><li>
Cross-Functional Collaboration</li><li>
Collaborate with the Design and Content teams on messaging, storytelling, and creative optimization.</li><li>
Work with Partnerships and Communications to support co-marketing initiatives that boost reach and engagement.</li><li>
Align with Finance and Management on budgeting, forecasting, and ROI reporting.</li></ul> 
Qualifications 
To be a successful candidate for this role and a start Performance Marketing &amp; Growth Manager, we will look for: 
<ul><li>5+ years of experience in performance or growth marketing, preferably within SaaS, fintech, or B2B tech in GCC.</li><li>
Proven experience managing paid campaigns across Google Ads, Meta, LinkedIn, X, and Snapchat, and other digital platforms.</li><li>
Strong command of HubSpot, Google Analytics, Meta Business Suite is a must</li><li>
Hands-on experience with marketing automation and engagement tools like WebEngage, MoEngage, or similar.</li><li>
Solid understanding of tracking, attribution, and conversion optimization.</li><li>
Data-driven mindset with strong analytical and A/B testing skills.</li><li>
Excellent communication and collaboration skills &mdash; comfortable working with cross-functional teams (Content, Design, Product, Sales).</li><li>
Up-to-date with the latest trends and best practices in performance and growth marketing.</li></ul> 
Additional Information 
If you're excited to embark on this journey with us, to be part of an innovative team that's changing the game for small businesses, we encourage you to apply. At mazeed, we don't just hire employees; we welcome team members who share our values and vision. Join us in making a real impact on the financial well-being of small enterprises while advancing your own career. Your success is our success, and together, we'll reach new heights in the world of finance and accounting.
Join our mazeed Family and enjoy a comprehensive benefits package that includes competitive compensation, comprehensive health coverage, professional development opportunities, work-life balance initiatives, an inclusive company culture, and performance bonuses and incentives. We prioritize the well-being and growth of our employees and strive to create a supportive and rewarding work environment.</div>

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Growth Marketing Manager

Senior Growth Marketing Manager

Growth Marketing Manager (Internal)

Performance and Growth Marketing Manager

Performance and Growth Marketing Manager