growth marketing manager

Roblox

<div>San Mateo, CA, United StatesProductID: 6480</div>
 <div><div><div>Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences&ndash; all created by our global community of developers and creators.
At Roblox, we&rsquo;re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We&rsquo;re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there.
A career at Roblox means you&rsquo;ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone.</div>
Roblox is building the future of human connection through play. As a Senior Growth Marketing Manager, you will play a critical role in scaling Roblox's global growth engine, helping millions of users discover, engage with, and return to Roblox.

This role sits at the intersection of marketing, product, data science, and engineering. You will lead high-impact growth initiatives spanning user acquisition, lifecycle marketing, personalization, creator growth, and product-led growth. You will be responsible for identifying new growth opportunities, designing and executing experiments, influencing product strategy, and scaling programs that drive measurable business impact.

This is a highly cross-functional role for someone who combines analytical rigor, strong growth instincts, operational excellence, and the ability to influence across teams. You will report to the Head of Growth Marketing.
You will:

Own and Scale Growth Programs
<ul>
<li>Lead end-to-end growth initiatives across user acquisition, reactivation, paid influencer, and product-led growth programs.</li>
<li>Manage and optimize multimillion-dollar marketing investments across ad platforms including but not limited to Google, YouTube, Meta, TikTok, Apple Search Ads, DSPs, and emerging channels.</li>
<li>Identify and validate new growth opportunities through structured experimentation and rapid iteration.</li>
</ul>
Drive Growth Strategy and Experimentation
<ul>
<li>Develop hypotheses, design experiments, and establish measurement frameworks to identify scalable growth levers.</li>
<li>Partner with Data Science to evaluate incrementality, attribution, LTV, retention, and monetization outcomes.</li>
<li>Build repeatable testing frameworks that accelerate learning across audiences, creative, channels, and product experiences.</li>
</ul>
Shape the User Journey
<ul>
<li>Partner with Product, Engineering, Design, and Data Science to improve onboarding, activation, retention, and monetization.</li>
<li>Identify opportunities to leverage personalization, recommendation systems, AI, and marketing technology to improve user outcomes.</li>
<li>Drive initiatives that connect acquisition performance with downstream user engagement and lifetime value.</li>
</ul>
Build New Growth Engines
<ul>
<li>Explore emerging channels, partnerships, creators, and platform opportunities that can unlock incremental growth.</li>
<li>Develop scalable approaches for creator-led, content-led, and community-led growth.</li>
<li>Evaluate new technologies, ad products, and AI-enabled workflows to improve efficiency and performance.</li>
</ul>
Influence Across the Organization
<ul>
<li>Translate complex analyses into clear business recommendations for senior leadership.</li>
<li>Build alignment across Marketing, Product, Engineering, Data Science, Finance, and Business Development teams.</li>
<li>Help define the long-term growth roadmap and operating model for Roblox.</li>
</ul>
You have:

Growth Leadership
<ul>
<li>12+ years of experience in Growth Marketing, Product Growth, Performance Marketing, or related disciplines at a high growth consumer technology company.</li>
<li>Demonstrated track record of building and scaling growth programs that drove meaningful business outcomes.</li>
<li>Strong understanding of the full growth funnel, from acquisition and activation through retention and monetization.</li>
</ul>
Analytical Excellence
<ul>
<li>Advanced SQL proficiency and experience working directly with large datasets.</li>
<li>Deep understanding of experimentation methodologies, incrementality measurement, attribution, cohort analysis, and causal inference.</li>
<li>Strong grasp of LTV, retention, monetization, and unit economics.</li>
<li>Ability to independently identify insights, quantify opportunities, and make data-driven decisions.</li>
</ul>
Product and Strategic Thinking
<ul>
<li>Experience partnering closely with Product, Engineering, and Data Science teams to drive growth outcomes.</li>
<li>Ability to identify product-led growth opportunities and influence roadmap prioritization.</li>
<li>Strong business judgment and ability to balance short-term performance with long-term strategic investments.</li>
</ul>
Execution and Influence
<ul>
<li>Exceptional cross-functional collaboration and stakeholder management skills.</li>
<li>Proven ability to operate effectively in ambiguous environments and independently drive initiatives from concept to execution.</li>
<li>Strong written and verbal communication skills, including experience presenting to senior leadership.</li>
</ul>
Technical and AI Fluency
<ul>
<li>Strong understanding of modern advertising technology, measurement infrastructure, and growth tooling.</li>
<li>Demonstrated experience leveraging AI to improve decision-making, accelerate workflows, and increase organizational effectiveness.</li>
<li>Familiarity with responsible AI practices, including quality assurance, risk mitigation, and governance considerations.</li>
</ul>
Preferred Qualifications
<ul>
<li>Experience scaling a global consumer marketplace, gaming platform, social platform, or creator ecosystem.</li>
<li>Experience with personalization, recommendation systems, growth automation, or machine learning-driven optimization.</li>
<li>Experience managing large-scale paid media budgets ($10M+ annually).</li>
<li>Experience building growth systems that span both product and marketing surfaces.</li>
<li>Passion for gaming, creator ecosystems, and online communities.</li>
</ul><div><div><div>
For roles that are based at our headquarters in San Mateo, CA: The starting base pay for this position is as shown below. The actual base pay is dependent upon a variety of job-related factors such as professional background, training, work experience, location, business needs and market demand. Therefore, in some circumstances, the actual salary could fall outside of this expected range. This pay range is subject to change and may be modified in the future. All full-time employees are also eligible for equity compensation and for benefits as described on this page.</div><div>
Annual Salary Range</div><div>
$216,160&mdash;$257,440 USD</div></div></div><div>
Roles that are based in an office are onsite Tuesday, Wednesday, and Thursday, with optional presence on Monday and Friday (unless otherwise noted).

Roblox provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Roblox also provides reasonable accommodations to candidates with qualifying disabilities or religious beliefs during the recruiting process.

For US based roles only, please note the Company may not be able to employ candidates for this role who have United States work authorization related to certain U.S. visa categories, or support future H-1B sponsorship at this time.</div></div></div>

Growth Marketing Manager Lead

Samba

<div>
 Samba is a media intelligence company. We know what the world is watching, reading, and thinking about &amp;mdash; in real time, at scale, across every screen. Our data exists with the consent of over a billion people, organized into the most complete picture of consumer attention ever built. The biggest brands in the world use that picture to make smarter decisions. We think it&rsquo;s the most interesting data asset on the planet, because it&rsquo;s the most culturally relevant.&nbsp;
 
 
 
 
 
 WHAT YOU"LL DO
 
 
 <ul>
 
 <li>
 
 
 
 Own end-to-end B2B campaign creation and management across channels: digital ads (multiple formats), content syndication, email nurturing, gifting, 3D mailers, lead magnets, partner marketing, custom website hooks, surveys, and whatever new channel you bring to the table.
 
 
 
 </li>
 
 <li>
 
 
 
 Build and manage quarterly campaign calendars and strategies tied to business goals &amp;mdash; you know what pipeline targets look like and you reverse-engineer the campaign plan to hit them.
 
 
 
 </li>
 
 <li>
 
 
 
 Partner with content marketing, product marketing, and event marketing to understand what launches, content, and moments are coming &amp;mdash; and build campaigns against them before anyone asks you to.
 
 
 
 </li>
 
 <li>
 
 
 
 Prioritize ruthlessly. You understand our industry, customer, and sales cycle well enough to know which signals matter and which are noise. You collaborate with sales, product marketing, and leadership to make those calls.
 
 
 
 </li>
 
 <li>
 
 
 
 Master campaign sales enablement. You enable sellers to follow up on campaigns in a collaborative way that actually gets adopted. You use those sales relationships to understand target customers, selling pain points, and friction points &amp;mdash; you dig your sleeves up, embed with sales teams, listen to Gong calls, and take it upon yourself to understand the customer.
 
 
 
 </li>
 
 <li>
 
 
 
 Parse Salesforce and HubSpot data independently to build lists, understand buyer patterns, and identify gaps in the funnel. You live in dashboards daily &amp;mdash; both HubSpot and Salesforce &amp;mdash; and you pull your own data to make decisions.
 
 
 
 </li>
 
 <li>
 
 
 
 Run a high velocity of campaigns each quarter while being strategic about full-funnel coverage. You have the systems and the discipline to manage many campaigns in flight without dropping quality.
 
 
 
 </li>
 
 <li>
 
 
 
 Design automations and hand them off to an ops team or engineer to execute &amp;mdash; or just dig in and start building yourself. You love automations and you think in workflows.
 
 
 
 </li>
 
 <li>
 
 
 
 Work across multiple personas and products, adapting messaging, channels, and tactics for each without losing coherence.
 
 
 
 </li>
 
 <li>
 
 
 
 Work with vendors to grow campaign capacity &amp;mdash; you know how to brief, manage, and get output from external partners.
 
 
 
 </li>
 
 <li>
 
 
 
 Build creative assets using design tools according to brand guidelines that designers approve using AI tools. You're not waiting on a designer for every banner &amp;mdash; you can get a first pass done and move fast.
 
 
 
 </li>
 
 <li>
 
 
 
 Find innovative ways to tell our story and get people's attention in a world of AI slop. Your campaigns stand out because they're sharp, human, and creative &amp;mdash; not because they were generated by a prompt.
 
 
 
 </li>
 
 <li>
 
 
 
 Use AI tools &amp;mdash; including Claude/Cowork, AI agents, and generative AI &amp;mdash; as core infrastructure in your workflows: campaign ideation, audience research, copy drafting, data analysis, automation design, and reporting. You balance AI speed with human quality.
 
 
 
 </li>
 
 </ul>
 
 
 
 
 
 YOU MIGHT BE A FIT IF YOU
 
 
 <ul>
 
 <li>
 
 
 
 Have 4-8 years of experience in B2B growth marketing, demand gen, or campaign management &amp;mdash; with a track record of running high-velocity, multi-channel campaigns that generated measurable pipeline.
 
 
 
 </li>
 
 <li>
 
 
 
 Have hands-on experience with our stack: HubSpot, Demandbase, Clay, and Salesforce &amp;mdash; including SFDC campaign attribution. You've built compelling campaigns on these tools and can show the work.
 
 
 
 </li>
 
 <li>
 
 
 
 Can build campaign strategies and calendars tied to quarterly targets &amp;mdash; you think in terms of pipeline math, conversion rates, and funnel coverage, not just "content."
 
 
 
 </li>
 
 <li>
 
 
 
 Are deeply collaborative with sales. You embed with sellers, listen to Gong calls, learn pain points firsthand, and build sales enablement into campaigns every single time. .
 
 
 
 </li>
 
 <li>
 
 
 
 ABM is synonymous with B2B for you - you understand ABM motions and have demonstrated results in one.&nbsp;
 
 
 
 </li>
 
 <li>
 
 
 
 Can independently pull data, build lists, analyze funnel performance, and spot patterns in HubSpot and Salesforce without waiting for someone else to run a report.
 
 
 
 </li>
 
 <li>
 
 
 
 Have run campaigns across a wide range of channels: digital ads, content syndication, email nurture, gifting, direct mail, lead magnets, partner marketing, website-triggered plays, surveys, and more.
 
 
 
 </li>
 
 <li>
 
 
 
 Know how to design automations &amp;mdash; triggers, branching, enrollment criteria, suppression &amp;mdash; and can either hand off clean specs to ops or build them yourself.
 
 
 
 </li>
 
 <li>
 
 
 
 Can work with design tools to create on-brand assets fast, getting designer approval rather than waiting for designer execution.
 
 
 
 </li>
 
 <li>
 
 
 
 Understand ABM principles and can execute account-based campaigns that coordinate across channels and align with sales priorities.
 
 
 
 </li>
 
 <li>
 
 
 
 Are AI-native. You use Claude, Cowork, or comparable AI tools daily. You have real examples of how AI has accelerated your campaign work. This is a strong preference.
 
 
 
 </li>
 
 <li>
 
 
 
 Have experience with or strong aptitude for product-led growth (PLG) motions &amp;mdash; you can think beyond traditional demand gen when the product supports it.
 
 
 
 </li>
 
 <li>
 
 
 
 Are scrappy, resourceful, and take ownership. You don't wait to be told what campaign to run &amp;mdash; you see the gap, pitch the idea, and build it.
 
 
 
 </li>
 
 <li>
 
 
 
 Have a high bar for creative quality. Your campaigns don't look or sound like everyone else's. You find ways to break through.
 
 
 
 </li>
 
 </ul>
 
 
 
 
 
 SUCCESS IN THIS ROLE LOOKS LIKE
 
 
 <ul>
 
 <li>
 
 
 
 A high-velocity campaign engine running each quarter &amp;mdash; new campaigns launching, proven campaigns scaling, underperformers cut &amp;mdash; all tied to pipeline targets.
 
 
 
 </li>
 
 <li>
 
 
 
 Strong MQL &amp;rarr; SQL &amp;rarr; opportunity &amp;rarr; pipeline &amp;rarr; revenue conversion rates driven by your campaigns across channels and campaigns.
 
 
 
 </li>
 
 <li>
 
 
 
 A campaign calendar that's tightly aligned with content, product, and event marketing &amp;mdash; nothing launches without a campaign plan behind it.
 
 
 
 </li>
 
 <li>
 
 
 
 Sellers who actively use your enablement and follow up on campaigns because you've built the relationship and made it easy.
 
 
 
 </li>
 
 <li>
 
 
 
 A diverse portfolio of campaigns for coverage across our account types, personas and products.&nbsp;
 
 
 
 </li>
 
 <li>
 
 
 
 A growing library of automated campaign workflows running at scale with quality &amp;mdash; handed off to ops and humming.
 
 
 
 </li>
 
 <li>
 
 
 
 Dashboards you&nbsp; live in daily that show exactly where the funnel is healthy and where it needs work.
 
 
 
 </li>
 
 <li>
 
 
 
 Campaigns that stand out in the market &amp;mdash; creative, targeted, multi-channel plays that people talk about internally and externally.
 
 
 
 </li>
 
 </ul>
 
 
 
 
 
 
 
 
 Samba is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.&nbsp;&nbsp;We strive to empower connection with one another, reflect the communities we serve, and tackle meaningful projects that make a real impact.
 
 &nbsp;
 
 Samba may collect personal information directly from you, as a job applicant, Samba may also receive personal information from third parties, for example, in connection with a background, employment or reference check, in accordance with the applicable law.&nbsp;For further details, please see Samba's&nbsp;Applicant Privacy Policy.&nbsp;For residents of the EU , Samba Inc. is the data controller.
 
 
 
 
 We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
 
</div>

Growth Marketing Manager-Campaigns

Herbal Goodness

<div>About Herbal Goodness

Herbal Goodness is an award-winning natural wellness company committed to helping people live healthier lives through premium herbal products. As an Inc. 1000 Fastest Growing Company, we are entering an exciting phase of growth across eCommerce, retail, Amazon, Walmart, TikTok Shop, and direct-to-consumer channels.

We're looking for an entrepreneurial, data-driven marketer who loves building brands, communities, and revenue&mdash;not just creating content. 
Position Summary

We are seeking a highly driven Growth Marketing Manager who can own our digital marketing ecosystem from strategy through execution.

This is not a traditional social media role.

You will be responsible for growing our revenue through:
<div>
<ul><li>Shopify optimization</li></ul>
<ul><li>Email marketing</li></ul>
<ul><li>Funnels</li></ul>
<ul><li>Community building</li></ul>
<ul><li>Influencer partnerships</li></ul>
<ul><li>Webinar marketing</li></ul>
<ul><li>TikTok growth</li></ul>
<ul><li>AI-powered marketing automation</li></ul>
</div>
You should love analyzing data, testing new ideas, building systems, and constantly improving conversion rates. 
Key Responsibilities

Shopify Website Management

Own and continuously improve our Shopify website.

Responsibilities include:
<div>
<ul><li>Updating products</li></ul>
<ul><li>Creating landing pages</li></ul>
<ul><li>Publishing blogs</li></ul>
<ul><li>Optimizing collections</li></ul>
<ul><li>Improving product pages</li></ul>
<ul><li>Creating promotional pages</li></ul>
<ul><li>Improving site navigation</li></ul>
<ul><li>Optimizing for conversions</li></ul>
<ul><li>Managing apps and integrations</li></ul>
<ul><li>Improving page speed and customer experience</li></ul></div> 


Funnel Development &amp; Conversion Optimization

Build high-converting sales funnels.

Examples include:
<div>
<ul><li>Webinar funnels</li></ul>
<ul><li>Lead generation funnels</li></ul>
<ul><li>Product launch funnels</li></ul>
<ul><li>Email capture funnels</li></ul>
<ul><li>Upsell funnels</li></ul>
<ul><li>Cross-sell funnels</li></ul>
<ul><li>Abandoned cart recovery</li></ul>
<ul><li>Landing pages</li></ul>
</div>
Constantly test:
<div>
<ul><li>Headlines</li></ul>
<ul><li>Offers</li></ul>
<ul><li>Pricing</li></ul>
<ul><li>CTA buttons</li></ul>
<ul><li>Lead magnets</li></ul>
<ul><li>Checkout flow</li></ul>
</div>
Goal:

Increase website conversion rate and revenue. 
Email Marketing (Klaviyo)

Own all email marketing.

Responsibilities:
<div>
<ul><li>Campaign creation</li></ul>
<ul><li>Weekly newsletters</li></ul>
<ul><li>Promotional emails</li></ul>
<ul><li>Product launches</li></ul>
<ul><li>Customer education</li></ul>
<ul><li>Segmentation</li></ul>
<ul><li>Automation</li></ul>
<ul><li>Welcome series</li></ul>
<ul><li>Abandoned cart</li></ul>
<ul><li>Win-back campaigns</li></ul>
<ul><li>VIP campaigns</li></ul>
<ul><li>Webinar campaigns</li></ul>
</div>
Optimize:
<div>
<ul><li>Open rates</li></ul>
<ul><li>Click rates</li></ul>
<ul><li>Revenue per email</li></ul>
<ul><li>Customer lifetime value</li></ul></div> 


Webinar Marketing

Own the complete webinar marketing process.

Responsibilities:
<div>
<ul><li>Registration pages</li></ul>
<ul><li>Confirmation emails</li></ul>
<ul><li>Reminder sequences</li></ul>
<ul><li>Facebook Lead Ads</li></ul>
<ul><li>Follow-up sequences</li></ul>
<ul><li>Sales emails</li></ul>
<ul><li>Webinar funnels</li></ul>
<ul><li>Conversion tracking</li></ul>
</div>
Goal:

Fill every webinar with qualified attendees. 
Social Media Growth

Develop and execute our social media strategy.

Platforms include:
<div>
<ul><li>TikTok</li></ul>
<ul><li>Instagram</li></ul>
<ul><li>Facebook</li></ul>
<ul><li>YouTube</li></ul>
<ul><li>LinkedIn</li></ul>
<ul><li>Pinterest</li></ul>
</div>
Responsibilities:
<div>
<ul><li>Content planning</li></ul>
<ul><li>Scheduling</li></ul>
<ul><li>Community engagement</li></ul>
<ul><li>Analytics</li></ul>
<ul><li>Growth strategy</li></ul></div> 


TikTok Growth Strategy

Lead our TikTok expansion.

Responsibilities include:
<div>
<ul><li>Content strategy</li></ul>
<ul><li>Trend research</li></ul>
<ul><li>TikTok Shop growth</li></ul>
<ul><li>Influencer collaborations</li></ul>
<ul><li>Live shopping campaigns</li></ul>
<ul><li>Viral content ideas</li></ul>
<ul><li>Creator partnerships</li></ul>
</div>
Goal:

Build a highly engaged TikTok community that drives sales. 
Influencer Marketing

Develop and manage our influencer program.

Responsibilities:
<div>
<ul><li>Identify creators</li></ul>
<ul><li>Recruit influencers</li></ul>
<ul><li>Negotiate partnerships</li></ul>
<ul><li>Manage relationships</li></ul>
<ul><li>Track ROI</li></ul>
<ul><li>Affiliate program management</li></ul>
<ul><li>UGC acquisition</li></ul>
<ul><li>Ambassador program</li></ul></div> 


Community Building

Grow and manage engaged customer communities.

Platforms include:
<div>
<ul><li>Facebook Groups</li></ul>
<ul><li>WhatsApp Communities</li></ul>
<ul><li>Email Community</li></ul>
<ul><li>VIP Customer Groups</li></ul>
</div>
Responsibilities:
<div>
<ul><li>Daily engagement</li></ul>
<ul><li>Educational content</li></ul>
<ul><li>Community events</li></ul>
<ul><li>Live sessions</li></ul>
<ul><li>Customer feedback</li></ul>
<ul><li>Referral programs</li></ul>
</div>
Goal:

Create loyal brand advocates. 
AI Marketing

Leverage AI tools to increase marketing productivity.

Examples include:
<div>
<ul><li>ChatGPT</li></ul>
<ul><li>Claude</li></ul>
<ul><li>Gemini</li></ul>
<ul><li>Canva AI</li></ul>
<ul><li>Midjourney</li></ul>
<ul><li>CapCut AI</li></ul>
<ul><li>Descript</li></ul>
<ul><li>OpusClip</li></ul>
</div>
Use AI to:
<div>
<ul><li>Generate content</li></ul>
<ul><li>Write emails</li></ul>
<ul><li>Create videos</li></ul>
<ul><li>Analyze data</li></ul>
<ul><li>Build automations</li></ul>
<ul><li>Improve productivity</li></ul></div> 


Analytics &amp; Reporting

Track and improve KPIs including:
<div>
<ul><li>Revenue</li></ul>
<ul><li>ROAS</li></ul>
<ul><li>CAC</li></ul>
<ul><li>LTV</li></ul>
<ul><li>Website conversion rate</li></ul>
<ul><li>Email revenue</li></ul>
<ul><li>Webinar registrations</li></ul>
<ul><li>Funnel conversion</li></ul>
<ul><li>TikTok growth</li></ul>
<ul><li>Community engagement</li></ul>
<ul><li>Influencer ROI</li></ul>
</div>
Prepare weekly marketing dashboards and recommendations. 
Qualifications

Required:
<div>
<ul><li>5+ years in digital or growth marketing</li></ul>
<ul><li>Proven Shopify experience</li></ul>
<ul><li>Strong Klaviyo experience</li></ul>
<ul><li>Experience building sales funnels</li></ul>
<ul><li>Experience running webinars</li></ul>
<ul><li>Experience managing influencer campaigns</li></ul>
<ul><li>Experience growing online communities</li></ul>
<ul><li>Strong copywriting skills</li></ul>
<ul><li>Excellent analytical skills</li></ul>
</div>
Preferred:
<div>
<ul><li>Experience in health, wellness, supplements, or eCommerce</li></ul>
<ul><li>Experience with Meta Ads, Google Ads, and TikTok Ads</li></ul>
<ul><li>Experience with TikTok Shop</li></ul>
<ul><li>Experience with AI marketing tools</li></ul>
<ul><li>Familiarity with SEO, CRO, and GA4</li></ul></div> 


Success Metrics (KPIs)

Within the first 6&ndash;12 months, the successful candidate will help achieve:
<div>
<ul><li>Increase Shopify revenue by at least 40%</li></ul>
<ul><li>Increase website conversion rate to 4%+</li></ul>
<ul><li>Grow Klaviyo email revenue to 30%+ of total online revenue</li></ul>
<ul><li>Achieve 40%+ average email open rate</li></ul>
<ul><li>Launch and optimize at least two webinars per month</li></ul>
<ul><li>Generate 500+ qualified webinar registrations per month</li></ul>
<ul><li>Build a Facebook community of 10,000+ engaged members</li></ul>
<ul><li>Grow WhatsApp communities to 2,500+ active members</li></ul>
<ul><li>Increase TikTok followers to 100,000+</li></ul>
<ul><li>Recruit 100+ active influencers and affiliates</li></ul>
<ul><li>Improve customer repeat purchase rate</li></ul>
<ul><li>Maintain weekly KPI reporting with actionable recommendations</li></ul></div> 


Ideal Candidate

You are someone who:
<div>
<ul><li>Thinks like an entrepreneur</li></ul>
<ul><li>Loves data and testing</li></ul>
<ul><li>Takes ownership</li></ul>
<ul><li>Executes quickly</li></ul>
<ul><li>Learns continuously</li></ul>
<ul><li>Is creative and analytical</li></ul>
<ul><li>Communicates exceptionally well</li></ul>
<ul><li>Uses AI to work smarter</li></ul>
<ul><li>Is passionate about helping businesses grow</li></ul></div> 


Why Join Herbal Goodness?
<div>
<ul><li>Be part of an Inc. 1000 Fastest Growing Company.</li></ul>
<ul><li>Help build a mission-driven wellness brand with global impact.</li></ul>
<ul><li>Work directly with the CEO on high-visibility growth initiatives.</li></ul>
<ul><li>Enjoy the freedom to innovate, experiment, and make a measurable impact.</li></ul>
<ul><li>Opportunity for performance bonuses and long-term career growth.</li></ul></div> 


How to Apply

Please submit:
<div>
<ul><li>Your resume.</li></ul>
<ul><li>Links to Shopify stores you've managed.</li></ul>
<ul><li>Three marketing campaigns you're most proud of (include results).</li></ul>
<ul><li>Examples of email sequences or funnels you've built.</li></ul>
<ul><li>Examples of TikTok or social media accounts you've helped grow. 
</li></ul>
<ul><li>Your favorite AI marketing tools and how you've used them to improve marketing performance.</li></ul>
</div>
We are looking for someone who is passionate about growth, obsessed with results, and excited to build a world-class wellness brand. If that sounds like you, we'd love to hear from you!</div>

Growth Marketing Manager – Shopify, Funnels, Community & AI Marketing

CELLA

<div>Location: Fully Remote (PST working hours) 
Type: W2 Contract 
Duration: 10 months (potential to extend) 
Compensation Range: $40-44/HR 
 
Cella is seeking a Product Marketing Manager to lead the strategy, growth, and commercialization of our client's subscription business within the gaming space. This role will drive subscriber acquisition, engagement, retention, and business growth through strategic marketing, go-to-market leadership, and cross-functional partnership. This role will help shape product strategy, launch new offerings, and develop innovative promotions and growth tactics. They will also act as the franchise SME for subscriptions, ensuring subscription products are integrated into key campaigns, game updates, and player experiences. 
 
Responsibilities: 
Subscription Strategy &amp; Business Growth
<ul>
<li>Help define and execute growth strategies for the game's subscription portfolio.</li>
<li>Analyze customer, market, and business insights to identify opportunities that improve acquisition, engagement, retention, and subscriber lifetime value.</li>
<li>Partner with business and product stakeholders to influence subscription strategy and future investments.</li>
</ul>
Product Marketing Leadership
<ul>
<li>Serve as the primary marketing partner to the subscriptions product team, helping shape product roadmaps, customer experiences, value propositions, and launch strategies.</li>
<li>Bring customer, market, and competitive insights into product planning to help influence future subscription offerings and experiences.</li>
<li>Act as the marketing lead for the subscriptions business across key stakeholder groups.</li>
</ul>
Go-to-Market &amp; Launch Excellence
<ul>
<li>Lead go-to-market planning and execution for new subscription products, benefits, features, and business initiatives. Develop positioning, messaging, launch strategies, and marketing plans that drive awareness, trial, and adoption.</li>
<li>Partner with analytics, lifecycle marketing, and business teams to measure performance and identify opportunities to optimize conversion and retention.</li>
</ul>
Franchise Integration &amp; Subscription Advocacy
<ul>
<li>Act as the subject matter expert for subscriptions across Minecraft marketing efforts, ensuring subscription offerings are integrated into major game drops, seasonal campaigns, retail moments, creator initiatives, and franchise activations.</li>
<li>Identify opportunities to position subscriptions as a core driver of player value, engagement, and community participation across the game's ecosystem.</li>
</ul>
Cross-Channel Growth &amp; Execution
<ul>
<li>Work closely with Affiliate Marketing, Product Lifecycle Marketing (PLM), Paid Media, and broader growth teams to develop and execute subscription acquisition, engagement, and retention strategies.</li>
<li>Help define channel strategies, promotional plans, and activation frameworks that maximize subscription growth and business impact.</li>
</ul>
Qualifications:
<ul>
<li>5+ years of experience in product marketing, growth marketing, lifecycle marketing, subscriptions marketing, or related marketing disciplines.</li>
<li>Experience developing and executing go-to-market strategies for consumer products, digital services, subscription businesses, or recurring revenue offerings.</li>
<li>Experience managing cross-functional projects and collaborating with stakeholders across product, marketing, analytics, and business teams.</li>
<li>Excellent communication, presentation, and project management skills.</li>
</ul>
Preferred Qualifications
<ul>
<li>Experience marketing subscription products, membership programs, digital commerce offerings, or recurring revenue businesses.</li>
<li>Experience working with affiliate marketing, paid media, CRM/lifecycle marketing, or growth marketing channels.</li>
<li>Experience in gaming, entertainment, creator platforms, digital marketplaces, or consumer technology.</li>
<li>Knowledge / passion of gaming, online communities, and player engagement.</li> 
</ul>
Job ID: JN -072026-141469 
#LI-CELLA 
#LI-DC1 
#LI-Remote 
 
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status. 
 
At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com. 
 
Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&amp;D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).
 
 
This posting is open for thirty (30) days. 
 
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.</div>

PRODUCT MARKETING MANAGER, SUBSCRIPTIONS

SeeBiz Inc.

<div>
 <ul>
 <li>
 Location
 </li>
 <li>
 High Q Tower, Lahore
 </li>
 <li>
 Date
 </li>
 <li>
 10, July 2026
 </li>
 <li>
 Job Type
 </li>
 <li>
 Full Time (On-site)
 
 
 </li>
 </ul>
 
 Summary
 
 
 
 We are looking for a highly experienced and results-driven Head of Digital Marketing to lead our digital marketing function and drive business growth across international markets, with a primary focus on the United States (US) market.
 
 
 
 Technical Skills
 
 
 
 <ul>
 <li>
 Digital Marketing Strategy
 </li>
 <li>
 Performance Marketing
 </li>
 <li>
 Growth Marketing
 </li>
 <li>
 Meta Ads &amp; Google Ads
 </li>
 <li>
 SEO &amp; SEM
 </li>
 <li>
 Content Strategy
 </li>
 <li>
 Email Marketing &amp; Marketing Automation
 </li>
 <li>
 Conversion Rate Optimization (CRO)
 </li>
 <li>
 Marketing Analytics
 </li>
 <li>
 Budget &amp; P&amp;L Management
 </li>
 <li>
 Team Leadership &amp; People Management
 </li>
 <li>
 Stakeholder Management
 </li>
 <li>
 Strong communication and presentation skills
 
 
 </li>
 </ul>
 
 Position Summary
 
 
 
 The ideal candidate will be responsible for developing and executing the organization&rsquo;s end-to-end digital marketing strategy while leading cross-functional teams including Performance Marketing, Growth Marketing, Meta Ads, Google Ads, Content, SEO, Social Media, Graphic Design, and Creative Operations.
 
 
 
 Key Responsibilities
 
 
 
 Strategic Leadership: Develop and execute the overall digital marketing strategy aligned with business objectives; Build, lead, mentor, and scale a high-performing digital marketing team; Define quarterly and annual marketing goals, KPIs, budgets, and growth strategies; Drive customer acquisition, retention, and revenue growth across digital channels; Foster a culture of innovation, accountability, and continuous improvement. Performance &amp; Growth Marketing: Lead all paid marketing initiatives across Meta, Google, LinkedIn, TikTok, and other digital platforms; Optimize campaign performance based on CAC, CPL, CPA, ROAS, and ROI; Develop growth strategies to increase qualified leads and revenue; Manage marketing budgets efficiently while maximizing campaign performance; Continuously test, analyze, and optimize marketing funnels. Brand &amp; Content Leadership: Oversee content strategy across websites, blogs, email marketing, and social media; Ensure brand consistency across all digital touchpoints; Collaborate with the Creative and Graphic Design teams to develop impactful campaigns; Guide content writers and creative teams to produce high-converting marketing assets. Team Management: Lead departments including Performance Marketing, Growth Marketing, Meta &amp; Google Ads, SEO, Social Media Marketing, Content Writing, Graphic Design, Creative Strategy; Conduct regular performance reviews and coaching sessions; Hire, develop, and retain top marketing talent. Analytics &amp; Reporting: Monitor marketing dashboards and campaign performance; Present monthly and quarterly reports to senior leadership; Utilize data to make informed strategic decisions; Identify new market opportunities and emerging digital trends.
 
 
 
 Required Qualifications
 
 
 
 Bachelor&rsquo;s degree in Marketing, Business Administration, Digital Media, or a related field. Master&rsquo;s degree or MBA is a plus.
 
 
 
 Experience Requirements
 
 
 
 8&ndash;10 years of experience in Digital Marketing. Minimum 4 years in a leadership role managing digital marketing teams. Hands-on experience managing and scaling campaigns for the US market is mandatory. Proven experience leading multi-channel digital marketing strategies with measurable business outcomes.
 
 
 
 Preferred Experience
 
 
 
 Experience working with international clients, particularly in the US market. Experience in B2B, B2C, or SaaS marketing environments is a strong advantage. Familiarity with CRM platforms, marketing automation tools, and AI- powered marketing solutions. Experience managing remote and cross-functional teams.
 
 
 KEY PERFORMANCE INDICATORS (KPIS)
 
 
 Revenue growth through digital channels; Return on Ad Spend (ROAS); Customer Acquisition Cost (CAC); Cost per Lead (CPL) and Cost per Acquisition (CPA); Lead quality and conversion rates; Website traffic and conversion performance; Team productivity and campaign execution; Achievement of quarterly and annual marketing objectives
 
 
 
 Reporting To:
 
 Chief Executive Officer (CEO)
 
 
 Share your resume at 𝗘𝗺𝗮𝗶𝗹: careers@pk.see.biz
 
 
 Share this opportunity with your network and refer candidates who are a great fit for this role.
 
 
 
 Apply Now
 
 
 
 Select a CareerCreative Script WriterCRM &amp; Automation SpecialistHead of Digital MarketingLinkedIn Outreach ExpertMedia Buying ExpertPeople Operations &amp; Learning SpecialistPerformance Marketing StrategistPR ManagerSales Development / State Sales Manager (Telesales)Social Media &amp; Brand ManagerTeam Lead - TeleSales
 
 
 Upload Your CV *
</div>

Head of Digital Marketing

<div>Location: Chicago, Illinois
<div>
Our CB2 associates create timeless products and unforgettable experiences, proudly serving customers with a focus on quality, design, and character. We believe that&rsquo;s the secret to an effortlessly collected home. Our CB2 brand was established in 2002, and continues to evolve to deliver sophisticated, modern design for contemporary customers.
From archival pieces by design legends to contemporary cult classics, this is furniture and decor built to last. Ready to build a legacy? Join the creative minds at CB2 to create something unforgettable.
</div>
<div>The Marketing Manager, Growth Programs will be the strategic and tactical engine driving growth for our most specialized business pillars: Wedding Registry, Design Services, and Trade Programs. While Paid Social is the primary lever, you will oversee a diversified multi-channel media mix including Search, Programmatic Display, and CTV. Partnering closely with Brand Marketing, Creative and channel leaders on Performance Marketing you will own the strategy to drive high-quality traffic, sign-ups and registrations through a program rooted in incrementality, algorithmic efficiency, and omnichannel lift. You will translate high-level business goals into tactical excellence, managing day-to-day operations and leading data-driven optimizations to scale these essential service programs.
A day in the life as a Marketing Manager, Growth Programs...
<ul><li>Oversee the end-to-end execution of Paid Social (Meta, Pinterest, TikTok), Paid Search (Google/Bing), Programmatic, and CTV, ensuring all channels are synchronized to drive Registry and Program sign-ups
</li><li>Manage daily program health, monitoring channel mix and targeting accuracy to ensure spend aligns with weekly and monthly acquisition targets for Design and Trade
</li><li>Implement automation and innovative ad tech to move users from inspiration (Social/CTV) to action (Search/Sign-up), leveraging the latest platform efficiencies
</li><li>Analyze campaign performance alongside Analytics leads, utilizing MMM (Marketing Mix Modeling) and customer data to prove the incremental value of our media spend
</li><li>Partner with the in-house Creative team to develop data-backed briefs, partner with Brand and Influencer marketing to leverage creator content in paid media
</li><li>Align with Brand, eCommerce, and CRM teams to ensure paid media supports the total customer lifecycle&mdash;from initial registry creation to long-term design consultation
</li><li>Act as the internal authority on the media landscape, managing vendor and agency relationships while keeping stakeholders informed on performance trends
</li><li>Coach and develop direct reports, fostering technical proficiency and a customer-centric mindset 
</li></ul> 
What you&rsquo;ll bring to the table&hellip;
<ul><li>Proven expertise in Paid Social (Meta, TikTok, Pinterest) complemented by a strong working knowledge of Paid Search (SEM) and Programmatic/CTV environments
</li><li>High-level &quot;hands-on-keys&quot; experience in Ads Managers (Meta, Pinterest, Google Ads, etc.); experience with Adobe Analytics or specialized attribution tools is preferred
</li><li>Expertise in optimizing for lead generation and sign-ups rather than just ROAS, with a deep understanding of the &quot;registration&quot; funnel
</li><li>Solid understanding of platform algorithms and the technical requirements (Conversion API, offline signals, 1P data) needed to track high-value actions accurately
</li><li>Advanced Excel skills and the ability to turn raw data into actionable insights that bridge the gap between &quot;clicks&quot; and &quot;confirmed sign-ups&quot;
</li><li>A passion for understanding the &quot;why&quot; behind customer behavior&mdash;specifically what drives a couple to register or a professional to join a trade program.
</li></ul>We&rsquo;d love to hear from you if you have&hellip;
<ul><li>5+ years of experience in Paid Media, with at least 2 years in a Retail, eCommerce, or Lead-Gen environment
</li><li>Bachelor&rsquo;s degree in Marketing, Advertising, Economics, or a related analytical field
</li><li>Demonstrated success in managing full-funnel advertising with budgets concentrated in Social but diversified across Search and Display
</li><li>Experience in a &quot;Lead&quot; capacity with a readiness to take on direct management and P&amp;L responsibility for specific business units
</li><li>Niche Expertise: Experience in the Wedding, Home Decor, or Interior Design industries is a significant plus
</li><li>Advanced proficiency in Excel (vlookups, pivot tables, and data modeling for performance forecasting) 
</li></ul> 
Starting Rate: $83,000.00 - $110,000.00
</div>
Pay ranges will be adjusted upward as needed to comply with applicable state and local law. In addition to your salary, based on your role, associates may be eligible for other compensation including bonuses, sales incentives, and long term incentives.
<div>
Job ID R25549 Date posted 07/27/2026 Position Type Full Time</div> 

Our commitment to our associates is of the utmost importance. One of the reasons the company attracts such a diverse group of associates is that we offer a full menu of benefits that are relevant to their lives, both on and off the job. We are proud to offer a comprehensive compensation and benefits package to support eligible part time and full time associates and their families, including:
<ul>
<li>Medical/Dental/Vision</li>
<li>Life insurance and Disability</li>
<li>Retirement and 401(k) match</li>
<li>Paid time off, wellness time and volunteer time</li>
<li>Merchandise discount and EAP resources</li>
<li>Tuition Reimbursement</li>
</ul>
Many of these benefits begin on day one, and extend to eligible dependents. To learn more about available benefits please click https://jobs.cb2.com/benefits 
Euromarket Designs, Inc., which does business as Crate &amp; Barrel, Crate &amp; Kids, CB2 and Hudson Grace, will be referred to as &ldquo;the Company&rdquo;. The Company is deeply committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation for any part of the application process, or in order to perform the essential functions of a position, please contact the location you are applying to and ask to speak with a manager regarding the nature of your request.
 
 
The Company is an equal opportunity employer; applicants are considered for all positions without regard to race, color, religious creed, sex, national origin, citizenship status, age, physical or mental disability, sexual orientation, gender identity, marital, parental, veteran or military status, unfavorable military discharge, or any other status protected by applicable federal, state or local law.
 
 
The Company participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the US.
 
 
State / City Compliance: The Company will consider for employment qualified applicants with criminal history, including arrest and conviction records, in accordance with the Los Angeles Fair Chance Initiative for Hiring and the San Francisco Fair Chance Ordinance.

Job Applicant Privacy: For details about how the Company collects and uses your personal information, please see our Job Applicant Privacy &amp; Communications Notice.

Questions? Please reach out to careers@crateandbarrel.com</div>

Marketing Manager, Growth Programs

Alonso & Alonso Attorneys at Law, PLLC

<div><h2 class="jobSectionHeader">Essential Responsibilities and Duties</h2>
1. Strategic Leadership &amp; Agency Oversight<ul><li>
Serve as the primary strategic lead for the Growth Department, overseeing the internal Paid Media Supervisor and holding external vendors/digital agencies (such as OSL) strictly accountable to performance benchmarks.</li><li>
Audit external agency performance, campaign structures, and asset deployment to maximize efficiency and eliminate waste.</li><li>
Align high-level growth strategies across Facebook, Instagram, TikTok, Google, and other major acquisition platforms.</li></ul>
2. Advanced Budget &amp; ROI Management<ul><li>
Hold full authority over paid media budget allocation, spend approval, and scaling strategies.</li><li>
Monitor macro-level spending trends to maximize return on investment (ROI) and prevent overspending.</li><li>
Produce and present strategic budget optimization recommendations to the Director and senior leadership.</li></ul>
3. CRM, Automation &amp; Data Infrastructure<ul><li>
Partner with the Marketing Technologist to execute the upcoming strategic implementation of HubSpot as the core marketing automation engine.</li><li>
Understand data flows between HubSpot and Salesforce infrastructure to maintain absolute clean data hygiene from first-ad-click to closed-case.</li></ul>
4. Cross-Departmental Alignment &amp; KPI Ownership<ul><li>
Set macro Key Performance Indicators (KPIs) for marketing acquisition, including Cost Per Acquisition (CPA), lead-to-case conversion rates, and overall firm growth velocity.</li><li>
Partner directly with Sales, Legal, and Business Intelligence (BI) teams to ensure that marketing data accurately reflects actual firm revenue and sales capacity.</li></ul>
5. Executive Reporting &amp; Advising<ul><li>
Lead the presentation of the weekly Growth Department data deck.</li><li>
Translate complex campaign metrics and CRM pipeline data into actionable, decision-ready insights for the Director, CEO, and senior executives.</li></ul>
6. Process Innovation &amp; Infrastructure<ul><li>
Implement automation, advanced tracking models, and analytics tools (e.g., Power BI) to eliminate attribution blind spots and scale paid media operations efficiently.</li></ul> 
Scope of Authority<ul><li><h2 class="jobSectionHeader">
Direct decision-making authority over macro campaign strategy, overall budget allocation, and agency contracts.</h2></li><li>
Final approval rights on scaling decisions and high-level marketing expenditures.</li><li>
Full accountability for paid media ROI and growth performance.</li></ul> 
Key Performance Indicators (KPIs)
The Performance Marketing Manager&rsquo;s success will be measured by the following Specific, Measurable, Achievable, Relevant, and Time-bound (SMART) metrics, reviewed on a quarterly and annual basis:<ul><li>
Budget Management &amp; Pacing Efficiency: Maintain monthly multi-channel paid media spending across internal and external agency accounts within +/- 5% of the approved budget allocations.</li><li>
Agency Performance &amp; ROI Optimization: Audit and optimize the external agency (OSL) account structures to achieve a minimum 10% improvement in overall lead generation ROI or a 10% reduction in average Cost per Lead (CPL) and/or Cost Per Acquisition (CPA) within the first 90 days of onboarding.</li><li>
Lead Generation Velocity &amp; Conversion: Increase month-over-month qualified lead generation by 10% while maintaining stable or improved lead-to-case conversion rates by aligning marketing spend with sales capacity.</li><li>
Executive Report Delivery: Deliver a daily report on digital media performance every morning by 10 am CT. Additionally, deliver a comprehensive, decision-ready Growth Department data deck to senior leadership by 9:00 AM CT every Tuesday, maintaining a 100% accuracy rate in pipeline and ad-spend reporting.</li></ul><h2 class="jobSectionHeader">
Preferred Qualifications</h2><ul><li><h2 class="jobSectionHeader">
CRM Expertise: Strong, hands-on experience optimizing and managing HubSpot (required). Experience with having set up HubSpot from the beginning would be nice to have. Experience managing or working with Salesforce is highly preferred.</h2></li><li>
Proven track record in managing multi-platform paid media budgets and scaling growth strategies.</li><li>
Extensive experience managing and auditing external digital marketing agencies.</li><li>
Advanced proficiency in data analytics, attribution modeling, and cross-departmental business intelligence (e.g., Power BI).</li><li>
Exceptional leadership, communication, and executive-level presentation skills.</li></ul><h2 class="jobSectionHeader">
Technical Requirements</h2><ul><li>
Computer: Intel i5 (8th Gen+) or AMD Ryzen 5 (3000+), or Mac M1+. Min. 8 GB RAM, 256 GB SSD.</li><li>
OS: Windows 11 or macOS.</li><li>
Monitors: Two screens required.</li><li>
Headset: USB wired or wireless.</li><li>
Internet: Wired connection, at least 20 Mbps.</li></ul><h2 class="jobSectionHeader">
Work Environment</h2><ul><li>
Full-Time Employee, Remote.</li><li>
Collaborative, mission-driven culture with a fast-paced startup dynamic.</li></ul><h2 class="jobSectionHeader">
Salary and Benefits</h2><ul><li><h2 class="jobSectionHeader">
Salary Rate: DOE</h2></li><li>
Benefits:
<ul><li>401(k)</li><li>
Dental insurance</li><li>
Health insurance</li><li>
Paid time off</li><li>
Vision insurance</li><li>
Mental health support</li><li>
Continuing education allowance</li><li>
Home office allowance</li></ul></li></ul></div>

Performance Marketing Manager

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