influencer marketing manager

BE World

BE World is seeking a creative and strategic Influencer Marketing Manager to spearhead our influencer marketing initiatives and drive brand awareness, engagement, and growth for our clients. The ideal candidate will have a passion for influencer marketing, a deep understanding of social media platforms, and a proven track record of developing and executing successful influencer campaigns.Responsibilities:<ul><li>Influencer Strategy Development:</li><li>Develop and execute comprehensive influencer marketing strategies aligned with client objectives, target audience demographics, and campaign goals.</li><li>Identify and evaluate suitable influencers and content creators across various social media platforms based on audience relevance, engagement metrics, and brand alignment.</li><li>Influencer Outreach and Relationship Management:</li><li>Cultivate and maintain relationships with influencers, content creators, and talent agencies, negotiating partnerships and collaborations that align with client campaigns and objectives.</li><li>Manage influencer communications, contracts, and deliverables, ensuring clear expectations, timelines, and brand guidelines are communicated and upheld.</li><li>Campaign Planning and Execution:</li><li>Collaborate with internal teams and clients to conceptualize, plan, and execute influencer marketing campaigns that integrate seamlessly with overall marketing strategies and initiatives.</li><li>Coordinate campaign logistics, content creation, and distribution, providing guidance and support to influencers to ensure deliverables meet quality standards and campaign objectives.</li><li>Performance Monitoring and Reporting:</li><li>Track and analyze key performance indicators (KPIs), engagement metrics, and ROI to measure the effectiveness and impact of influencer campaigns.</li><li>Prepare comprehensive campaign reports and insights, providing actionable recommendations for optimization and future campaign strategies.</li><li>Content Creation and Amplification:</li><li>Collaborate with influencers and content creators to develop engaging, authentic content that resonates with target audiences and drives brand awareness, engagement, and conversions.</li><li>Amplify influencer-generated content across relevant digital channels, maximizing reach and visibility to target audiences.</li><li>Trend Monitoring and Industry Insights:</li><li>Stay informed about industry trends, emerging platforms, and best practices in influencer marketing, sharing insights and recommendations with internal teams and clients.</li><li>Conduct competitive analysis and benchmarking to identify opportunities for innovation and differentiation in influencer marketing strategies and tactics.</li></ul>Requirements:<ul><li>Bachelor's degree in Marketing, Communications, Public Relations, or related field.</li><li>Proven experience 2 plus in influencer marketing, social media management, or digital marketing, with a track record of developing and executing successful influencer campaigns would be a great plus.</li><li>Deep understanding of social media platforms, influencer landscape, and content trends, with the ability to identify and leverage opportunities for client campaigns.</li><li>Strong interpersonal and relationship-building skills, with the ability to cultivate and maintain relationships with influencers, content creators, and talent agencies.</li><li>Excellent communication and negotiation skills, with the ability to articulate campaign objectives, expectations, and brand guidelines effectively.</li><li>Strategic thinker with the ability to develop and execute influencer marketing strategies that align with client objectives and drive results.</li><li>Analytical mindset with proficiency in social media analytics tools and platforms (e.g., Instagram Insights, YouTube Analytics) to track and measure campaign performance.</li><li>Creative problem-solving abilities and a proactive approach to identifying opportunities and overcoming challenges in influencer marketing campaigns.</li><li>Flexibility to adapt to evolving trends, technologies, and client needs in the dynamic landscape of influencer marketing.</li></ul>Join BE World and be at the forefront of influencer marketing innovation, driving brand awareness, engagement, and growth for our clients. If you are a strategic thinker, relationship builder, and creative marketer with a passion for influencer marketing, we want to hear from you! Apply now to join our team as an Influencer Marketing Manager and shape the future of influencer-driven campaigns with BE World.Job Type: Full-timePay: &#8377;12,000.00 - &#8377;20,000.00 per monthBenefits:<ul><li>Cell phone reimbursement</li><li>Commuter assistance</li><li>Flexible schedule</li></ul>Work Location: In personExpected Start Date: 15/06/2025

Influencer Marketing Manager

Broadspectrum

Brand Spectrum Private Limited is a leading Digital Marketing Agency, looking for a proactive Influencer Marketing Manager to oversee analytics, reporting, and insights across both influencer marketing and public relations initiatives. This role requires a blend of analytical expertise, strategic thinking, and a deep understanding of digital and traditional media landscapes. The ideal candidate will track and measure campaign success, ensure transparency in reporting, and provide actionable insights to optimize future efforts.Key Responsibilities:Reporting and Analysis:1. Track and analyze performance metrics for influencer marketing and PR campaigns, including reach, engagement, sentiment, conversions, and ROI.2. Prepare detailed post-campaign reports, showcasing performance trends, insights, and recommendations for improvement.3. Monitor key metrics like impressions, website traffic, media mentions, and influencer-driven sales.4. Benchmark campaign results against industry standards and provide insights into competitor performance.5. Collaborate with influencers and PR teams to collect and consolidate campaign data such as social insights, screenshots, and media clips.6. Maintain and update a centralized database of influencer collaborations, deliverables, and outcomes.7. Use influencer marketing platforms to track campaign results and ensure data accuracy.8. Provide insights into influencer selection and their impact on brand objectives.9. Support budgeting decisions with data-backed recommendations on influencer spend and ROI.10. Monitor media coverage and create comprehensive reports on PR campaign performance, including reach, tone, and brand visibility.11. Identify key media trends and opportunities to enhance PR efforts.12. Strategic Collaboration:13. Collaborate with PR, influencer marketing, and content teams to align campaign efforts and maximize effectiveness.14. Provide actionable insights to optimize both influencer and PR strategies.15. Assist in identifying trends and opportunities in media and influencer landscapes.Qualifications and Skills:&middot; Bachelor&rsquo;s degree in Marketing, Communications, Data Analytics, or a related field.&middot; 4+ years of experience in reporting or analytics for influencer marketing, PR, or a similar field.&middot; Proficiency in analytics and reporting tools (e.g., Google Analytics, Excel).&middot; Strong analytical and critical thinking skills, with a keen eye for detail.&middot; Excellent written and verbal communication skills to present insights clearly.&middot; Solid understanding of social media platforms (Instagram, TikTok, YouTube) and PR metrics.&middot; Ability to manage multiple projects, prioritize tasks, and meet tight deadlines.<ul><li>Stay updated with the latest influencer marketing trends, platform updates, and best practices.</li><li>Ensure compliance with brand guidelines, legal requirements, and influencer marketing regulations.</li><li>Maintain campaign data, reports, and performance metrics using Microsoft Excel and other reporting tools.</li></ul>Job Type: Full-timePay: Rs100,000.00 - Rs150,000.00 per monthWork Location: In person

Altruist Technologies Pvt. Ltd

ocation: RR Nagar, Bangalore Salary: Up to &#8377;50,000/month Experience Required: Minimum 3&ndash;4 yearsJob Summary:We are seeking a dynamic and creative Influencer Marketing Manager to join our team at our RR Nagar, Bangalore location. The ideal candidate will be responsible for managing and growing our influencer network across multiple social media platforms. You will play a key role in identifying relevant influencers, building strong relationships, and driving brand campaigns through engaging storytelling and content creation.Key Responsibilities:<ul><li>Influencer Sourcing &amp; Outreach: Identify, approach, and onboard suitable influencers across platforms such as Instagram, YouTube, Facebook, and others.</li><li>Campaign Management: Plan, coordinate, and execute influencer campaigns aligned with brand goals and timelines.</li><li>Social Media Management: Handle multiple social media accounts; monitor engagement and performance.</li><li>Collaboration &amp; Communication: Build and maintain strong relationships with influencers and content creators.</li><li>Storyline &amp; Content Creation: Develop creative briefs, storyboards, and content strategies in collaboration with influencers and the internal creative team.</li><li>Performance Tracking: Analyze campaign performance, prepare reports, and optimize strategies for better results.</li><li>Market Trends: Stay updated with the latest social media trends, influencer marketing strategies, and emerging platforms.</li></ul>Requirements:<ul><li>Minimum 3&ndash;4 years of experience in influencer marketing or digital marketing roles.</li><li>Strong knowledge of major social media platforms (Instagram, YouTube, Facebook, etc.)</li><li>Excellent communication and negotiation skills.</li><li>Ability to create compelling storylines and collaborate on content development.</li><li>Proficient in tools like Excel, Google Sheets, and social media analytics platforms.</li><li>Creative mindset with strong attention to detail and organization.</li></ul>Benefits:<ul><li>Competitive salary (up to &#8377;50,000/month based on experience)</li><li>Opportunity to work in a fast-growing, creative environment</li><li>Collaborative team culture</li><li>Flexible and innovative work atmosphere</li></ul>Share your cv - 9036054080Job Types: Full-time, PermanentPay: &#8377;45,000.00 - &#8377;50,000.00 per monthBenefits:<ul><li>Health insurance</li><li>Provident Fund</li></ul>Ability to commute/relocate:<ul><li>Bangalore, Karnataka: Reliably commute or planning to relocate before starting work (Preferred)</li></ul>Work Location: In person

Aminu Wellness

Process &amp; Requirement If you&rsquo;ve ever seen one of our PR packages or influencer campaigns and thought, &ldquo;I want to make the next one,&rdquo; this is your playground. You&rsquo;ll get to shape the way Aminu connects with creators and communities, experiment with new collaboration models, and help amplify the brand in ways that feel organic and human-first.At Aminu, community and influencer marketing is more than just campaigns &mdash; it&rsquo;s part of how we tell our story, engage with our audience, and create meaningful connections. In this role, you&rsquo;ll work closely with the marketing team, co-founders, and other internal stakeholders to plan and execute campaigns across social media, PR, affiliate programs, B2B activations, and more.Key roles and responsibilities<ul><li>Work with individuals of influence, creators for collaborations, product seeding, reviews, and campaigns.</li><li>Run affiliate programs and track performance to make partnerships stronger.</li><li>Collaborate with the B2B team and our partners for creator-led activations.</li><li>Secure and manage content rights to creator collaborations and repurpose content across channels.</li><li>Support PR and brand campaigns to increase visibility and engagement.</li><li>Keep the community engaged and aligned with Aminu&rsquo;s voice and values.</li><li>Track results, report insights, and use data to improve campaigns.</li></ul>What are we looking for:<ul><li>3+ years of experience, preferably in PR or influencer marketing.</li><li>A flexible, creative approach to working with influencers, no rigid &ldquo;one-size-fits-all&rdquo; methods.</li><li>Strong understanding of creators, collaboration models, and social trends.</li><li>Comfortable writing and editing scripts, reporting, and managing data.</li><li>Can juggle multiple campaigns and work across different teams.</li><li>Detail-oriented but can adapt quickly when timelines are tight.</li><li>Ready to join immediately.</li></ul>Before you apply...<ul><li>Do a little homework on AMINU&mdash;we love candidates who come in knowing what we do.</li><li>We will be conducting 3-4 interview rounds before making a final decision.</li><li>Feel free to share a note about a creator or community campaign you&rsquo;re proud of. We&rsquo;d love to hear your story!</li><li>We work 10 AM to 7 PM from Monday to Saturday (we&rsquo;re growing fast, &amp; there are so many exciting things to do!).If you&rsquo;re excited about working closely with decision-makers, growing in a dynamic environment, and making an impact, we&rsquo;d love to have you on board.</li></ul>Job Types: Full-time, PermanentPay: &#8377;35,000.00 - &#8377;45,000.00 per monthBenefits:<ul><li>Health insurance</li><li>Paid sick time</li></ul>Ability to commute/relocate:<ul><li>Kandivali West, Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Required)</li></ul>Experience:<ul><li>Influencer marketing: 2 years (Required)</li><li>PR: 1 year (Required)</li></ul>Work Location: In person

Marque berry

Location: Gurugram (On-site/Hybrid, depending on company policy) Salary: &#8377;25,000 per monthAbout the RoleWe are looking for a dynamic and organized Influencer Campaign Manager who can own end-to-end execution of influencer-led campaigns. The role demands creativity, strong communication, and sharp project management skills to ensure campaigns run smoothly and deliver measurable impact.Key Responsibilities<ul><li>Plan, manage, and execute influencer marketing campaigns across Instagram, YouTube, and emerging platforms.</li><li>Identify, shortlist, and onboard relevant influencers aligned with brand campaigns.</li><li>Negotiate deliverables, timelines, and budgets with influencers/creators.</li><li>Coordinate with internal teams (creative, strategy, and reporting) for smooth execution.</li><li>Stay updated on influencer trends, platform changes, and viral opportunities.</li></ul>Requirements<ul><li>Bachelor&rsquo;s degree in Marketing, Communications, or related field.</li><li>1&ndash;2 years of experience in influencer marketing, social media management, or digital campaigns.</li><li>Strong understanding of influencer ecosystem (nano, micro, macro creators).</li></ul>What We Offer<ul><li>Competitive salary of &#8377;25,000/month.</li><li>Opportunity to work with leading brands and top creators.</li><li>A fast-paced, young, and creative work environment.</li><li>Career growth in the booming influencer marketing industry.</li></ul>Job Type: Full-timeWork Location: In person

Influencer Marketing Executive

Rixos

<div>Company Description 
Established in 2000 in Turkey, Rixos pioneers the &lsquo;ALL Inclusive, ALL Exclusive&rsquo; concept, inviting guests to discover a world of possibilities, with luxurious stays, inclusive of culinary delights from around the globe, live entertainment, daily sports, and fitness activities, sensorial spa and wellness journeys and fun-filled kids and teens activities. Each Rixos property presents a unique experience inspired by local culture, global influences, and our Turkish heritage, all within a setting of unparalleled luxury. 
Job Description 
The Assistant Manager, Influencer Marketing supports the development and execution of influencer strategies to enhance brand visibility, drive guest engagement, and strengthen the positioning of Rixos Hotels and the All-Inclusive Collection. The role focuses on building strong relationships with content creators, managing influencer partnerships, and delivering impactful campaigns aligned with brand objectives and business goals.
Key Responsibilities
Influencer Strategy &amp; Execution<ul><li>
Assist in developing and implementing influencer marketing plans to support brand campaigns, launches, and key business periods.</li><li>
Identify, evaluate, and engage with influencers (macro, micro, and niche) across multiple platforms including Instagram, TikTok, YouTube, and emerging channels.</li><li>
Coordinate influencer collaborations, content creation, and campaign deliverables in line with brand standards.</li><li>
Monitor and manage influencer activation calendars to ensure timely execution of campaigns.</li></ul>
Partnerships &amp; Relationship Management<ul><li>
Build and maintain strong relationships with influencers, agencies, and brand partners.</li><li>
Negotiate deliverables, timelines, and budgets with influencers and their representatives.</li><li>
Support hosting influencer stays, experiences, and activations at Rixos properties.</li></ul>
Content &amp; Brand Alignment<ul><li>
Ensure influencer content is brand-appropriate, compliant with guidelines, and optimized for target audiences.</li><li>
Collaborate with the wider Marketing &amp; PR teams to amplify influencer content across owned channels.</li><li>
Support the creation of campaign reports with visuals and highlights for senior stakeholders.</li></ul>
Reporting &amp; Analytics<ul><li>
Track, analyze, and report on influencer campaign performance (engagement, reach, ROI, and brand impact).</li><li>
Provide insights and recommendations to enhance future influencer marketing activities.</li></ul> 
Qualifications 
Qualifications &amp; Experience<ul><li>
Bachelor&rsquo;s degree in Marketing, Communications, or a related field.</li><li>
3&ndash;5 years of experience in influencer marketing, digital marketing, or PR (hospitality or luxury brand experience preferred).</li><li>
Strong knowledge of social media platforms, digital trends, and influencer ecosystems.</li><li>
Excellent communication, negotiation, and relationship management skills.</li><li>
Proficiency in analytics tools and influencer marketing platforms.</li><li>
Creative mindset with strong attention to detail and brand storytelling.</li><li>
Ability to manage multiple projects simultaneously in a fast-paced environment.</li></ul></div>

Assistant Manager, Influencer Marketing - Rixos & All Inclusive Collection

Bennett Coleman & Co. Ltd. (The Times of India)

<div>
 
 
 Job Title: Brand Solutions Manager &ndash; Digital Content, Influencer &amp; Video Strategy
 
 
 
 
 Location: Delhi, India
 
 
 
 
 Department: Marketing / Brand Solutions
 
 
 
 
 Reports To: Head of Marketing / Director of Brand Strategy
 
 
 
 
 Experience Level: 6&ndash;10 years
 
 
 
 
 
 
 
 Role Overview
 
 
 
 We are seeking a dynamic and strategic
 
 Brand Solutions Manager
 
 to lead our digital brand storytelling initiatives. This role encompasses the development and execution of integrated content marketing strategies, influencer partnerships, and video production to enhance brand visibility and engagement across digital platforms.
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 
 Content Marketing &amp; Strategy
 
 
 <ul>
 <li>
 Develop and implement comprehensive content marketing strategies for brands across platforms including Print +Digital
 </li>
 <li>
 Develop a plans which are an integrated mix of concept for Print + Digital + white-label Production
 </li>
 <li>
 Oversee the creation of engaging content such as articles, videos, and social media posts that align with brand messaging and objectives.
 </li>
 <li>
 Collaborate with design and marketing teams to ensure content consistency and quality.
 </li>
 </ul>
 
 
 Influencer Marketing &amp; Partnerships
 
 
 <ul>
 <li>
 Develop ideas for brand which effectively use influencers as a part of storytelling narrative
 </li>
 <li>
 Develop and execute influencer marketing campaigns to drive brand awareness and engagement.
 </li>
 <li>
 Collaborate with influencer team to manage budget and campaign execution
 </li>
 <li>
 Track and analyze the performance of influencer campaigns, providing insights and recommendations for improvement
 </li>
 </ul>
 
 
 Video Production &amp; Digital Storytelling
 
 
 <ul>
 <li>
 Curate Video production ideas, from concept development for various digital platforms of TIL and White-label Production for clients
 </li>
 <li>
 Coordinate with internal teams and external vendors to produce videos that effectively communicate brand stories and product information.
 </li>
 <li>
 Ensure all video content aligns with brand guidelines and resonates with the target audience.
 </li>
 <li>
 Stay updated on the latest video marketing trends and technologies to continually enhance content quality and effectiveness.
 </li>
 </ul>
 
 
 Cross-Functional Collaboration &amp; Campaign Execution
 
 
 <ul>
 <li>
 Work closely with cross-functional teams including sales, product development, and customer service to ensure cohesive brand messaging.
 </li>
 <li>
 Manage the execution of integrated marketing campaigns, ensuring timely delivery and alignment with overall marketing goals.
 </li>
 <li>
 Utilize analytics tools to measure campaign performance and inform future strategies.
 </li>
 </ul>
 
 
 
 
 
 Qualifications &amp; Skills
 
 
 <ul>
 <li>
 Bachelor&rsquo;s or Master&rsquo;s degree in Marketing, Communications, Digital Media, or a related field.
 </li>
 <li>
 6&ndash;10 years of experience in content marketing, influencer marketing, and video production.
 </li>
 <li>
 Proven track record of developing and executing successful digital marketing campaigns.
 </li>
 </ul>
 
 
 
 
 
 Preferred Attributes
 
 
 <ul>
 <li>
 Creative thinker with a passion for storytelling and brand building.
 </li>
 <li>
 Ability to work in a fast-paced environment and manage multiple projects simultaneously.
 </li>
 <li>
 Up-to-date with the latest trends in digital marketing, influencer engagement, and video content creation.
 </li>
 </ul>
</div>

Ideation team member

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Assistant Manager, Influencer Marketing - Rixos & All Inclusive Collection

Ideation team member