influencer marketing specialist

suno

<div><h1 class="jobSectionHeader">About Suno</h1>
We're building the world's first platform for creating and discovering original music, including Suno Studio, a generative audio workstation, and Hooks, a new way to create and share videos that bring songs to life.
 
 
Powered by the leading music-creation model and designed to amplify imagination, our platform makes it possible for anyone to turn inspiration into music. With Suno, ideas flow into sound, songs become yours, and everyone can experience the joy of creating. 
Suno is one of the fastest-growing AI startups in the world, backed by leading investors including Menlo Ventures, Lightspeed Venture Partners, Matrix, NVentures, and Hallwood Media.
Founded in 2023 by Harvard alumni with a shared passion for music, Suno has empowered more than 100 million people to create original songs. In 2025, we raised a $250 million Series C to accelerate product innovation and international growth.<h1 class="jobSectionHeader">
About the Role</h1>
We're looking for a savvy influencer marketing specialist who lives and breathes creator culture. In this role, you'll own and execute influencer marketing campaigns across short-form and long-form content, working cross-functionally with internal teams and agency partners to drive both top-of-funnel awareness and product-specific growth. You'll be the connective tissue between our brand, music and the creators who amplify it.<ul><li>
Plan, launch, and optimize influencer campaigns across formats and platforms &mdash; from short-form content (TikTok, Instagram Reels, YouTube Shorts) to long-form YouTube partnerships &mdash; driving both top-of-funnel awareness and measurable outcomes like app downloads and paid subscription conversion.</li><li>
Analyze campaign performance across key metrics (CPM, engagement rates, CAC, CPC) and partner with internal teams to connect influencer activity to broader business KPIs, translating data insights into actionable recommendations for future campaigns and creator selection.</li><li>
Develop compelling creative briefs that translate brand and product goals into creator-friendly concepts, staying deeply plugged into creator culture, platform trends, and the evolving music/entertainment landscape.</li><li>
Collaborate cross-functionally with marketing, product, and creative teams to align influencer efforts with broader company goals, and lead contract negotiations and deal terms with creators and partners.</li><li>
Build and maintain creator databases tracking contact info, deliverables, posting schedules, performance metrics, and campaign history to inform ongoing strategy and streamline partner management.</li><li>
Manage operational workflows end-to-end &mdash; coordinating content review and approvals between internal stakeholders and creators, maintaining organized records of contracts and usage rights, and minimizing revision cycles to keep campaigns on schedule.</li></ul>
Listen to the song we made about this role: https://suno.com/s/3Ol9PhIwXm3zaANy<h1 class="jobSectionHeader"> 
What You&rsquo;ll Need</h1><ul><li>
2-3 years of hands-on experience planning, executing, and measuring influencer marketing campaigns end-to-end &mdash; from creator identification and outreach through content delivery, performance tracking, and reporting</li><li>
Prior experience at an agency, influencer platform, or in-house brand team, with a working understanding of how both the brand side and creator side operate</li><li>
Deep, intuitive understanding of creator culture and online communities, with the ability to authentically speak the language of the audiences we're trying to reach</li><li>
Comfortable navigating the business side of influencer partnerships &mdash; including contract negotiation, rate benchmarking, budget management, and timeline coordination</li><li>
A self-starter who thrives working independently and takes ownership of projects, while knowing when and how to collaborate, escalate, and communicate across teams</li><li>
Genuine passion for music, technology, or ideally both</li><li>
AI-curious mindset &mdash; you're not just open to AI tools, you actively experiment with them (Claude, Claude Code, etc.) to streamline and enhance your daily workflow</li><li>
Familiarity with influencer marketing platforms and tools such as CreatorIQ, Grin, Creator.co, or similar</li></ul><h1 class="jobSectionHeader">
Perks &amp; Benefits for Full-Time Employees</h1><ul><li>
Generous Company Equity Package</li><li>
401(k) with 3% Employer Match &amp; Roth 401(k)</li><li>
Unlimited PTO &amp; Sick Time</li><li>
Medical, Dental, &amp; Vision Insurance (PPO w/ HSA &amp; FSA options)</li><li>
Continued / Creative Education Stipend</li><li>
Generous Commuter Allowance</li><li>
Free In-Office Lunch Delivery (4 Days per Week)</li></ul>
Learn more about Suno here: https://suno.com/about
Suno is proud to be an Equal Opportunity Employer. We consider qualified applicants without regard to race, color, ancestry, religion, sex, national origin, sexual orientation, gender identity, age, marital or family status, disability, genetic information, veteran status, or any other legally protected basis under provincial, federal, state, and local laws, regulations, or ordinances. We will also consider qualified applicants with criminal histories in a manner consistent with the requirements of state and local laws, including the Massachusetts Fair Chance in Employment Act, NYC Fair Chance Act, LA City Fair Chance Ordinance, and San Francisco Fair Chance Ordinance.
Compensation Range: $90K - $110K</div>

Influencer Marketing Specialist

USA Prime Store

We&rsquo;re a fast-growing beauty &amp; fragrance company looking for a Social Media &amp; Influencer Marketing Specialist to take our digital presence to the next level. This is a hands-on role where you&rsquo;ll manage our social platforms, TikTok Shop affiliate program, and influencer community while creating engaging campaigns that drive growth. TikTok is our #1 priority, but Instagram, YouTube Shorts, and email also matter.This is your chance to be the first hire in this area, build something from scratch, and grow into a leadership role as our team expands.What You&rsquo;ll Do<ul><li>Plan and manage content across TikTok, Instagram, YouTube Shorts, and email</li><li>Create eye-catching banners, flyers, and marketing graphics (Canva/Photoshop)</li><li>Support promotions, product launches, and website campaigns</li><li>Build and manage our affiliate/influencer community (including Discord)</li><li>Recruit and onboard TikTok creators to drive sales and brand awareness</li><li>Moderate TikTok LIVE sessions and engage with followers across platforms</li><li>Respond to comments, DMs, and community messages</li><li>Repost influencer content and track campaign performance</li><li>Stay ahead of TikTok Shop trends, affiliates, and emerging social platforms</li></ul>What We&rsquo;re Looking For<ul><li>2+ years in social media management, influencer, or affiliate marketing</li><li>Strong knowledge of TikTok, TikTok Shop, and creator ecosystems</li><li>Graphic design/marketing content creation skills (Canva, Photoshop, etc.)</li><li>Excellent organizational and communication skills</li><li>Bachelor&rsquo;s degree preferred (experience strongly valued)</li><li>On-camera presence a plus, but not required</li><li>Ambition to grow into leadership as we scale</li></ul>Details<ul><li>Pay: $22&ndash;30/hr (W2 hourly, starting $22/hr with raises based on performance &amp; growth)</li><li>Schedule: On-site in Farmingdale, NY | 4&ndash;5 days/week | 6&ndash;7 hours/day</li></ul>If you&rsquo;re passionate about social media, influencers, and the beauty &amp; fragrance industry&mdash;and you have a creative eye for content design&mdash;we&rsquo;d love to hear from you! ✨Job Type: Full-timePay: $22.00 - $30.00 per hourApplication Question(s):<ul><li>Show us your energy: Please drop a link to your TikTok, Instagram, or Whatnot profile so we can see your on-camera style. </li></ul>Language:<ul><li>Spanish (Preferred)</li><li>English (Required)</li></ul>Ability to Commute:<ul><li>Farmingdale, NY 11735 (Required)</li></ul>Work Location: In person

Social Media & Affiliate/Influencer Marketing Specialist (TikTok + Community)

Lucid Motors

<div><div><div>Leading the future in luxury electric and mobility</div>
<div>At Lucid, we set out to introduce the most captivating, luxury electric vehicles that elevate the human experience and transcend the perceived limitations of space, performance, and intelligence. Vehicles that are intuitive, liberating, and designed for the future of mobility.</div>
<div></div>
<div>We plan to lead in this new era of luxury electric by returning to the fundamentals of great design &ndash; where every decision we make is in service of the individual and environment. Because when you are no longer bound by convention, you are free to define your own experience.</div>
<div></div>
<div>Come work alongside some of the most accomplished minds in the industry. Beyond providing competitive salaries, we're providing a community for innovators who want to make an immediate and significant impact. If you are driven to create a better, more sustainable future, then this is the right place for you.</div></div>
Lucid Motors is seeking a platform-fluent and creatively driven Creator &amp; Influencer Specialist to own the company's always-on creator and influencer program. This role is the single point of accountability for the full creator ecosystem &mdash; roster development, campaign briefing, content oversight, agency management, and performance measurement &mdash; and serves as Lucid's internal subject matter expert on influencer strategy and platform trends. 


This role requires both strategic thinking and hands-on execution. The Creator &amp; Influencer Specialist operates independently, manages external agency partners, and collaborates closely with the Talent and Partnerships teams to identify cross-pillar amplification opportunities. The goal is a creator program that feels talent-led and culturally credible &mdash; not promotional. 


This role is ideal for someone who thrives at the intersection of culture and commerce, brings a native understanding of the creator economy, and takes pride in building programs with real cultural weight. 


You Will:

Creator Program Management
<ul>
<li>Own and manage Lucid's creator and influencer program end-to-end, including roster strategy, tiering, briefing, content review, and performance reporting</li>
<li>Develop and maintain tiered creator relationships across macro, mid-tier, and micro segments aligned to campaign objectives and audience strategy</li>
<li>Write and deliver creative briefs that provide clear strategic direction while preserving creator authenticity and voice</li>
<li>Coordinate with the Head of T&amp;P on creator contract timelines, deliverables, and budget tracking</li>
</ul>
Strategy &amp; Platform Intelligence
<ul>
<li>Lead the creator and influencer strategy for competitive conquest initiatives, identifying and activating creators positioned to drive brand consideration among in-market competitive owners</li>
<li>Monitor platform trends across Instagram, TikTok, and YouTube; serve as the internal expert on content formats, algorithm shifts, and what drives measurable performance</li>
<li>Identify and propose creator amplification strategies that extend the reach of talent and partnership activations across T&amp;P pillars</li>
</ul>
Agency &amp; Vendor Management
<ul>
<li>Manage the day-to-day relationship with the Influencer Marketing Agency, including briefing, sourcing oversight, deliverable review, and performance accountability</li>
<li>Evaluate agency output against brief quality standards and campaign KPIs; provide structured feedback to drive continuous improvement</li>
</ul>
Measurement &amp; Reporting
<ul>
<li>Build and maintain the influencer performance measurement framework; deliver regular reporting to the Head of T&amp;P</li>
<li>Translate performance data into actionable recommendations for roster development, brief optimization, and platform strategy</li>
<li>Manage creator program budget tracking and reconciliation</li></ul> 


You Bring:
<ul>
<li>3&ndash;5 years of experience in influencer marketing, creator programs, or branded content strategy</li>
<li>Deep platform fluency across Instagram, TikTok, and YouTube; demonstrated understanding of content formats, algorithms, and performance drivers</li>
<li>Proven experience writing creative briefs that balance brand requirements with creator freedom</li>
<li>Experience managing an active creator roster across multiple simultaneous campaign workstreams</li>
<li>Proficiency in building and maintaining performance dashboards; ability to translate data into strategic recommendations</li>
<li>Experience managing external agency relationships and holding partners accountable to deliverables</li>
<li>Entrepreneurial mindset; comfortable building infrastructure in an environment without established playbooks</li>
<li>Bachelor's degree in Marketing, Communications, or a related field</li></ul> 


At Lucid, we don't just welcome diversity - we celebrate it! Lucid Motors is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, national or ethnic origin, age, religion, disability, sexual orientation, gender, gender identity and expression, marital status, and any other characteristic protected under applicable State or Federal laws and regulations.<div><div>

Additional Compensation and Benefits: Lucid offers a wide range of competitive benefits, including medical, dental, vision, life insurance, disability insurance, vacation, and 401k. The successful candidate may also be eligible to participate in Lucid's equity program and/or a discretionary annual incentive program, subject to the rules governing such programs. (Cash or equity incentive awards, if any, will depend on various factors, including, without limitation, individual and company performance.)

By Submitting your application, you understand and agree that your personal data will be processed in accordance with our Candidate Privacy Notice. If you are a California resident, please refer to our California Candidate Privacy Notice.
</div>
<div>To all recruitment agencies: Lucid Motors does not accept agency resumes. Please do not forward resumes to our careers alias or other Lucid Motors employees. Lucid Motors is not responsible for any fees related to unsolicited resumes.</div></div></div><div></div>

Creator Specialist

Keurig Dr Pepper

<div>Frisco, TX Job ID 134450 Job Category Marketing Job Level Individual Contributor Position Type Full-Time</div>
 <div>Job Overview:<div> 
The Specialist, Influencer, Creator &amp; Entertainment Marketing will support influencer-first, creator-driven programs that support brand relevance, engagement, and cultural momentum. This role specializes and supports end-to-end influencer and creator partnerships and collaborates closely with brand, agencies, and cross-functional partners, to deliver relevant, impactful campaigns that align with business objectives and resonate with consumers.</div><div>
Key Responsibilities</div><div><ul><li>
Support day-to-day relationships with influencers and creators, assisting with discovery, onboarding, brief distribution, content coordination, approvals, and execution</li></ul></div><div><ul><li>
Research and help maintain a pipeline of brand-fit, brand-safe influencers and creators aligned to campaign objectives</li></ul></div><div><ul><li>
Assist with gathering rate information, organizing deliverables, and supporting negotiations for usage rights and partnership terms</li></ul></div><div><ul><li>
Help draft creative briefs and provide feedback to creators to ensure content aligns with brand guidelines and platform best practices</li></ul></div><div><ul><li>
Coordinate content reviews and revisions; support live monitoring to ensure accuracy, FTC compliance, and proper calls-to-action</li></ul></div><div><ul><li>
Track deliverables and maintain campaign trackers; assist with performance reporting, insights gathering, and KPI measurement</li></ul></div><div><ul><li>
Partner cross-functionally with brand, social, media, legal, finance, and agency teams to support contracts, compliance documentation, invoicing, and payment processing</li></ul></div><div><ul><li>
Support collaboration with PR and communications teams to align influencer content with broader brand messaging</li></ul></div><div><ul><li>
Assist with budget tracking and invoice management for influencer programs and agency scopes</li></ul></div><div><ul><li>
Monitor influencer, creator, entertainment, and social platform trends; proactively share relevant insights with the team</li></ul></div> 
Total Rewards: 
<ul><li>
Salary Range: $55,700&ndash;82,000</li><li>
Actual placement within the compensation range may vary depending on experience, skills, and other factors</li><li>
Benefits, subject to election and eligibility: Medical, Dental, Vision, Disability, Paid Time Off (including paid parental leave, vacation, and sick time), 401k with company match, Tuition Reimbursement, and Mileage Reimbursement</li><li>
Annual bonus based on performance and eligibility</li></ul> 

Requirements:<div> 
Bachelor&rsquo;s degree in Communications, Marketing, Journalism, English, or related field (or equivalent experience)</div><div><ul><li>
1&ndash;2 years of relevant experience in influencer marketing, social media, digital marketing, communications, or related fields (internships included)</li></ul></div><div><ul><li>
Familiarity with key influencer and creator platforms and technologies (e.g., creator discovery tools, social analytics platforms, content management systems)</li></ul></div><div><ul><li>
Proficiency in reporting and analysis, with the ability to compile campaign results, track KPIs, and translate data into clear insights</li></ul></div><div><ul><li>
Strong organizational skills with the ability to manage multiple projects and timelines simultaneously</li></ul></div><div><ul><li>
Clear written and verbal communication skills</li></ul></div><div><ul><li>
Detail-oriented with a strong focus on accuracy and follow-through</li></ul></div><div><ul><li>
Collaborative mindset with the ability to work effectively across cross-functional teams</li></ul></div> 
Company Overview: 
Keurig Dr Pepper (NASDAQ: KDP) is a leading beverage company in North America, with a portfolio of more than 125 owned, licensed and partner brands and powerful distribution capabilities to provide a beverage for every need, anytime, anywhere. We operate with a differentiated business model and world-class brand portfolio, powered by a talented and engaged team that is anchored in our values. We work with big, exciting beverage brands and the #1 single-serve coffee brewing system in North America at KDP, and we have fun doing it!
 
 
Together, we have built a leading beverage company in North America offering hot and cold beverages together at scale. Whatever your area of expertise, at KDP you can be a part of a team that&rsquo;s proud of its brands, partnerships, innovation, and growth. Will you join us?
 
 
We strive to be an employer of choice, providing a culture and opportunities that empower our team of ~29,000 employees to grow and develop. We offer robust benefits to support your health and wellness as well as your personal and financial well-being. We also provide employee programs designed to enhance your professional growth and development, while ensuring you feel valued, inspired and appreciated at work. 
 
Keurig Dr Pepper is an equal opportunity employer and recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability or association with a person with a disability, medical condition, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.
A.I. Disclosure: 
KDP uses artificial intelligence to assist with initial resume screening and candidate matching. This technology helps us efficiently identify candidates whose qualifications align with our open roles. If you prefer not to have your application processed using artificial intelligence, you may opt out by emailing your resume and qualifications directly to kdpjobs@kdrp.com in lieu of clicking Apply. Please include the job title and location or Job ID # in the email subject line.</div>

Specialist, Influencer, Creator & Entertainment Marketing

Charleys

<div><div>What began as a local favorite near The Ohio State University's campus has grown into a world-class fast casual restaurant. Our mission is to deliver fresh, high-quality food while delivering overflowing care to our guests and team members. Through our non-profit foundation, Charleys Kids, we partner with community organizations around the world to deliver education, mentorship, and food literacy education to underserved youth. We strive to serve our communities and strengthen our neighbors. Today, Charleys and our franchisee partners employ 10,000 people in 45 U.S. states and 15 countries around the world.</div>
About the Job

Digital Marketing Specialist

Department: Marketing
Reports to: Senior Director of Digital Marketing

FLSA Status: Exempt
Location: On-Site | Columbus, Ohio

About Us

GOSH Enterprises is a dynamic, rapidly growing company that oversees a family of brands:
<ul>
<li>Charleys: A 850+ unit restaurant brand known worldwide for serving the #1 Philly Cheesesteak in the World</li>
</ul><ul><li>BIBIBOP Asian Grill: An award-winning, 80+ unit Korean-inspired fast casual restaurant concept</li>
</ul><ul><li>Lenny's Grill &amp; Subs: A Memphis-based 60+ unit chain serving high-quality deli and hot subs</li>
</ul><ul><li>Charleys Kids Foundation: A nonprofit partnering with organizations around the world to provide food, education, and mentorship to at-risk children</li>
</ul><ul><li>Solar Planet: A company providing solar field advisory and installation services</li>
</ul>
At GOSH, we believe our people are our greatest asset. Our People Services team partners closely with leaders across brands to create compliant, consistent, and positive employee experience at every level of the organization.

Position Summary

The Digital Marketing Specialist is a key contributor in collaborating on and executing vital components of our digital marketing strategy to drive traffic and sales to Charleys restaurants. It requires someone who can balance creativity with analytical insight to ensure Charleys stays relevant, visible, and connected to our growing community.

This role will have primary accountabilities for Charleys social platforms including Facebook, Instagram, TikTok and LinkedIn, but will also have opportunities to grow and contribute to other areas of the digital marketing organization, such as the Charleys mobile app, Bite Club Rewards loyalty program, brand site and overall web presence, and paid media/performance marketing.

Key Responsibilities

 Social Media Planning &amp; Execution
<ul>
<li>Developing social calendar that ensures balanced mix of trending, evergreen and timely content that aligns with active campaign objectives.</li>
</ul><ul><li>Writing creative briefs and collaborating with creative partners to develop content that will resonate with platform audiences and achieve performance goals.</li>
</ul><ul><li>Managing and optimizing publishing schedules across multiple platforms.</li>
</ul>
Reporting &amp; Performance Optimization
<ul>
<li>Tracking, measuring and compiling reporting for relevant KPIs across social and digital tactics.</li>
</ul><ul><li>Analyzing performance data to improve current digital campaigns and inform future strategies.</li>
</ul><ul><li>Identifying content that could extend awareness to new audiences by executing a paid strategy.</li>
</ul>
Franchisee Partnership &amp; Restaurant Page Management
<ul>
<li>Managing portfolio of localized restaurant Facebook pages.</li>
</ul><ul><li>Collaborating with Franchise Marketing Manager to support New Store Openings (NSOs) and identifying relevant partnership opportunities to drive regional awareness.</li>
</ul><ul><li>Consulting with Franchise Business Consultants and Franchisees on relevant local content to support restaurant events and sales growth.</li>
</ul>
Community Management &amp; Guest Relations
<ul>
<li>Monitoring and responding to comments on branded posts and direct messages, reporting on guest sentiment, and escalating guest relations issues to relevant internal and restaurant teams.</li>
</ul><ul><li>Moderating user-generated content and identifying brand advocate opportunities.</li>
</ul><ul><li>Participating in relevant discourse across customer and other non-branded content.</li>
</ul>
What Good Looks Like

You will be successful in this role if you are:
<ul>
<li>A data-driven creative: Committed to continuous improvement by embodying a test and learn philosophy and prioritizing data analysis to maximize results.</li>
</ul><ul><li>Chronically online: Understand social trends, audience engagement strategies, and how to effectively cultivate influencer partnerships.</li>
</ul><ul><li>Eager for growth: Thrive in a collaborative environment and have desire to work alongside a broader team to develop comprehensive, cross-channel campaigns that drive digital sales goals.</li>
</ul>
Qualifications

Required
<ul>
<li>2-4 years of experience in digital marketing, social media management, influencer marketing, or content strategy.</li>
</ul><ul><li>Strong understanding of digital platforms, algorithms, and content trends.</li>
</ul><ul><li>Proven record of managing brand social accounts and delivering measurable growth.</li>
</ul><ul><li>Experience with analytics and social media management tools (Sprout Social preferred.)</li>
</ul><ul><li>Excellent written communication skills with ability to adapt brand voice across audiences, channels and tactics.</li>
</ul><ul><li>Strong project management skills with the ability to prioritize multiple tasks and initiatives.</li>
</ul>
Preferred
<ul>
<li>Experience in restaurant, franchise or retail marketing.</li>
</ul><ul><li>Familiarity of paid digital advertising strategy and metrics.</li>
</ul><ul><li>Knowledge of influencer campaign management and contracts.</li>
</ul>
Benefits Offered
<ul>
<li>Generous paid time off</li>
</ul><ul><li>Health insurance</li>
</ul><ul><li>Dental insurance</li>
</ul><ul><li>Healthcare spending account (HSA)</li>
</ul><ul><li>Retirement benefits or accounts</li>
</ul><ul><li>Gym memberships or discounts</li>
</ul><ul><li>Employee discounts</li>
</ul>
GOSH is committed to providing reasonable accommodations to qualified individuals with disabilities in the application process and throughout employment, as required by applicable law. If you require assistance or accommodation, please inform us so we can ensure your needs are met. We are proud to be an Equal Opportunity Employer and do not discriminate based on race, color, religion, gender, sexual orientation, national origin, disability, veteran status, or any other protected characteristic under applicable law.</div>

Digital Marketing Specialist

Vita Coco

<div>The Vita Coco Company is on a mission to reimagine what's possible when brands deliver healthy, nutritious, and great-tasting products that are better for consumers and better for the planet, anchored by the leading coconut water brand in the world - Vita Coco. We started in 2004 when two guys in a bar realized that coconut water wasn't getting enough credit in the U.S.. Fast forward: we're now a publicly traded company (NASDAQ: COCO).
As a Public Benefit Corporation and Certified B Corporation, we're serious about supporting farming communities, protecting natural resources, and building brands that do good. Our HQ is located on the island of Manhattan in New York City (we know...very tropical), with offices in London and Singapore. 
 
Our Values:
<ul><li>Human First: We lead with inclusivity, transparency, and empathy.</li><li>
Nothing is Impossible: We experiment, learn, and keep moving forward.</li><li>
United by Our Will to Win: We stay aligned, work collaboratively, and push toward shared goals.</li><li>
Part of Something Bigger: We're committed to uplifting the communities we're connected to locally and globally.</li></ul> 
The Vita Coco Company is hiring an Influencer Marketing Manager to lead and scale the brand's creator marketing ecosystem. This role sits within the Content Team under Growth Marketing and is responsible for developing, executing, and optimizing Vita Coco's influencer strategy across paid, earned, affiliate, and experiential channels.
This role owns the end-to-end creator ecosystem including influencer campaigns, ambassador programs, affiliate partnerships, and creator led brand activations. The Influencer Marketing Manager will play a key role in ensuring Vita Coco remains one of the most culturally relevant beverage brands across platforms like TikTok and Instagram by building high performing creator partnerships and delivering impactful social content at scale.
This role is based out of our New York City headquarters with a hybrid in office schedule.
Main Responsibilities
Influencer Strategy &amp; Program Ownership
<ul><li>Own and lead Vita Coco's influencer marketing strategy across campaigns, product launches, and brand initiatives</li><li>Build and scale a creator ecosystem designed to drive large scale impressions, engagement, and cultural relevance</li><li>Ensure influencer marketing efforts are aligned with broader brand marketing and growth objectives</li><li>Identify new opportunities across paid partnerships, earned creator collaborations, affiliate programs, and experiential creator activations</li><li>Continuously refine workflows, tools, and operational processes to scale the influencer program effectively</li></ul>
Creator Partnerships &amp; Talent Management
<ul><li>Identify, source, and negotiate partnerships with creators across TikTok, Instagram, YouTube, and emerging platforms (Twitch, etc)</li><li>Develop long term creator relationships and identify opportunities for ongoing partnerships with top performing talent</li><li>Lead outreach and negotiations with influencers, agents, and talent managers</li><li>Maintain strong creator relationships to ensure consistent brand advocacy and repeat collaborations</li><li>Represent Vita Coco in external conversations with creators, talent managers, and agencies</li></ul>
Campaign &amp; Activation Management
<ul><li>Lead influencer campaigns end to end including creator sourcing, briefing, contracting, execution, and performance tracking</li><li>Integrate creators into key marketing moments including product launches, seasonal campaigns, and brand activations</li><li>Oversee influencer participation in experiential events, pop ups, and live brand moments</li><li>Manage content approvals and ensure influencer deliverables align with brand messaging and creative direction</li></ul>
Ambassador, Seeding &amp; Affiliate Programs
<ul><li>Manage and scale Vita Coco's affiliate and product seeding ecosystem to drive organic creator advocacy</li><li>Oversee the ambassador and college creator programs, including recruitment, onboarding, content guidance, and performance tracking</li><li>Identify new creators and emerging talent to continuously expand the brand's creator network</li><li>Ensure affiliate infrastructure and creator partnerships are optimized for growth and performance</li></ul>
Platform &amp; Creator Operations
<ul><li>Own day to day management of influencer marketing platforms including GRIN for creator discovery, contracting, campaign management, and reporting</li><li>Oversee creator onboarding, contract management, deliverable tracking, and payment coordination</li><li>Manage influencer databases, creator pipelines, and outreach workflows to ensure operational efficiency</li><li>Implement tools and processes that support scaling the influencer program as the brand grows</li></ul>
Performance Tracking, Reporting &amp; Budget Management
<ul><li>Define and track KPIs across influencer campaigns including impressions, engagement rate, CPM, and earned media value</li><li>Manage influencer marketing budgets and ensure campaigns are executed efficiently against performance goals</li><li>Build campaign recaps and performance reports for cross functional marketing teams and leadership</li><li>Identify top performing creators and partnership opportunities through data driven analysis</li></ul>
Cross Functional Collaboration
<ul><li>Partner closely with brand marketing, social, PR, and content teams to ensure creators are integrated into broader marketing initiatives</li><li>Collaborate with legal, finance, and leadership teams to streamline influencer contracting, payment processes, and campaign approvals</li><li>Work cross functionally to ensure creator content aligns with brand messaging, creative direction, and campaign goals</li></ul>
Trend Monitoring &amp; Cultural Relevance
<ul><li>Maintain a strong pulse on creator trends, platform shifts, and emerging talent</li><li>Identify opportunities for Vita Coco to participate in relevant cultural moments through creators</li><li>Continuously test new formats, creators, and partnership models to expand the brand's social presence</li></ul>
Qualifications
<ul><li>4 to 6 years of experience in influencer marketing, social media marketing, or creator partnerships (brand or agency experience preferred)</li><li>Proven experience leading influencer campaigns and creator programs end to end</li><li>Strong understanding of TikTok, Instagram, and emerging creator platforms</li><li>Experience managing influencer platforms such as GRIN, CreatorIQ or similar creator management tools</li><li>Strong negotiation and relationship management skills with creators and agents</li><li>Analytical mindset with experience evaluating influencer campaign performance and ROI</li><li>Ability to manage multiple campaigns, creators, and timelines in a fast-paced environment</li><li>Excellent communication, organization, and project management skills</li><li>Passion for social media, creator culture, and building culturally relevant brands</li></ul>
A reasonable estimate of the current pay range for this position is $105,000-$115,000 per year. The base pay actually offered may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors.
The Vita Coco Company is committed to the principles of equal employment. We are committed to complying with all federal, state, and local laws providing equal employment opportunities, and all other employment laws and regulations. It is our intent to maintain a work environment that is free of harassment, discrimination, or retaliation because of age, race, religion, color, national origin, gender, sex, sexual orientation (including transgender status, gender identity or expression), physical or mental disability, genetic information, marital status, AIDS/HIV status, military service, veteran status, or any other status protected by federal, state, or local laws. The Company is dedicated to the fulfillment of this policy in regard to all aspects of employment, including but not limited to recruiting, hiring, placement, transfer, training, promotion, rates of pay, and other compensation, termination, and all other terms, conditions, and privileges of employment.</div>

Influencer Marketing Manager

Openkyber

<div>Role: Social Commerce Specialist Location: Remote with travel to Costa Mesa, CA Duration : Long term
Job Description: OpenKyber is building an AI-native brand launch pipeline for a global apparel and footwear company - designing, manufacturing, and selling real products in 90 days without the traditional wholesale calendar, without a legacy agency model, and without the 18-month product creation cycle that currently defines the industry. The selling strategy for this pilot is social-first. The COO has explicitly said the entire go-to-market can happen on TikTok, Instagram, and AI-powered shopping assistants - without necessarily routing through the company's existing e-commerce platform. Three influencers aged 14 17 are already being recruited for the launch. The products will be backpacks targeting a back-to-school audience. The Social Commerce Specialist owns the selling chevron end-to-end - from setting up the commerce infrastructure on social platforms to ensuring VF Corp's products are findable and recommendable by AI shopping assistants.
What You Will Do:-
<ul><li>Set up and operate TikTok Shop and Instagram Shopping storefronts for the pilot products - product listings, pricing, inventory sync, checkout configuration, and fulfilment integration</li>
<li>Brief and manage the influencer go-to-market strategy in coordination with the client's AI-native marketing lead - content formats, posting cadence, affiliate or commission structures, and performance tracking</li>
<li>Implement AI Engine Optimisation (AEO) fixes for the pilot brand's digital presence - structured data (JSON-LD), product schema, bot access configuration - so that ChatGPT, Perplexity, and Claude can discover and recommend the products</li>
<li>Monitor real-time sell-through data across social commerce channels and feed signals back to the ML Engineer for demand forecasting model updates</li>
<li>Identify and resolve friction points in the discovery-to-purchase journey - the goal is a collapsed funnel where a consumer goes from influencer post to completed purchase in a single session</li>
<li>Document the social commerce setup and operating playbook so it is repeatable for the next category and the next brand</li>
</ul>What You Need:-
<ul><li>Demonstrated experience driving measurable revenue through TikTok Shop, Instagram Shopping, or equivalent social commerce channels - you must be able to cite specific GMV, sell-through rates, or conversion metrics from a real campaign or brand</li>
<li>Hands-on experience setting up and operating social commerce storefronts - product catalogue management, pricing rules, inventory integration, and fulfilment coordination</li>
<li>Working knowledge of influencer commerce mechanics - affiliate structures, commission models, content briefing for commerce-first posts, and performance measurement</li>
<li>Familiarity with AI Engine Optimisation - structured data, JSON-LD, product schema, and bot crawl configuration</li>
<li>Ability to read and act on real-time sell-through data - the pilot's success metric is 90% full-price sell-through on 5,000 units; you will be watching that number daily</li>
<li>Comfort operating in a lean team without a media budget safety net - the go-to-market is influencer-led and organic-first</li>
</ul>What You Do Not Need:-
<ul><li>Experience in traditional retail merchandising or wholesale channel management - the pilot is explicitly designed to bypass the wholesale calendar</li>
<li>Social media management experience without a commerce component - sell-through is the only metric that matters here</li>
<li>Fashion industry background - understanding what appeals to a back-to-school audience matters more than knowing how the apparel industry has traditionally gone to market</li>
</ul>Nice to Have:-
<ul><li>Experience with GPT-based product discovery optimisation - structuring product content to surface in ChatGPT Shopping, Perplexity, and Claude recommendations</li>
<li>Familiarity with the TikTok Shop affiliate programme and creator marketplace</li>
<li>Experience launching a brand or product with zero paid media</li>
<li>Understanding of back-to-school retail dynamics and the youth consumer (14 21 year old) purchase journey on social platforms</li>
</ul>Location &amp; Commitment:- Remote-first. Available and responsive during the pilot launch window - sell-through monitoring and influencer coordination will require real-time responsiveness during peak periods. Travel to Costa Mesa, CA for key tiger team milestones. Full-time commitment for the duration of the pilot.
For applications and inquiries, contact: hirings@openkyber.com</div>

Machine Learning Developer

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