loyalty program manager

pretfab

Business Development ManagerConsultant Loyalty Program &ndash; Architects &amp; DesignersLocation: New DelhiWe are seeking a smart and confident Business Development Manager to lead our Consultant Loyalty Program, engaging with architects and interior designers across India.Key Responsibilities:<ul><li>Drive our Consultant Loyalty Program by engaging architects/designers through calls, video interactions, and digital platforms.</li><li>Build strong, long-term relationships by clearly explaining program benefits and support.</li><li>Act as the key point of connect for consultants outside New Delhi.</li><li>Ensure program growth through consistent follow-ups, onboarding, and engagement.</li></ul>Requirements:<ul><li>Excellent communication skills with a natural connect over phone/video calls.</li><li>Ability to explain concepts persuasively and with clarity.</li><li>Prior experience in business development, interiors, furnishings, or architect engagement preferred.</li><li>Independent, confident, and target-oriented.</li></ul>Why Join Us?<ul><li>Lead a flagship initiative at a fast-growing furnishing brand with 30+ years of legacy.</li><li>Engage with a network of 1500+ architects and designers nationwide.</li><li>Attractive compensation and performance-linked rewards And comissions</li></ul>Job Type: Full-timePay: &#8377;50,000.00 - &#8377;70,000.00 per monthBenefits:<ul><li>Leave encashment</li></ul>Work Location: In person

BDM (Business Development Manager)

Emirates Airline

A leading airline company in Dubai is looking for a Manager Loyalty Fraud Risk & Data Privacy to oversee fraud prevention and strategic implementation within their loyalty program. This mid-senior level role requires over 10 years of experience in fraud prevention, strong analytical skills, and deep understanding of compliance and data privacy principles. The position offers a tax-free salary, generous travel benefits, and health insurance.

Loyalty Fraud Risk & Data Privacy Leader

People Dynamics

Key Responsibilities:1. Loyalty Program Management<ul><li>Plan, execute, and monitor loyalty campaigns and promotions to drive engagement and repeat purchases.</li><li>Manage program structure, tiers, and benefits to ensure competitiveness and customer satisfaction.</li><li>Coordinate with cross-functional teams (Marketing, Sales, IT, Finance) to ensure seamless program operations.</li><li>Track key performance indicators (KPIs) such as member acquisition, retention rate, redemption ratio, and ROI.</li></ul>2. Partner and Vendor Coordination<ul><li>Identify and onboard strategic partners for loyalty redemption, offers, and rewards.</li><li>Negotiate contracts, offers, and campaign terms with vendors to maximize program value.</li><li>Maintain strong relationships with external vendors, payment partners, and affiliate networks.</li></ul>3. Data Analytics and Reporting<ul><li>Analyze member behavior, purchase patterns, and engagement metrics to optimize program effectiveness.</li><li>Prepare regular reports and insights for management to guide business decisions.</li><li>Use CRM and analytics tools to segment customers and personalize loyalty offers.</li></ul>4. Digital &amp; E-Commerce Integration<ul><li>Integrate loyalty program features into e-commerce and mobile platforms.</li><li>Ensure seamless user experience (UX) for earning and redeeming points online.</li><li>Collaborate with the digital team to enhance visibility of loyalty benefits across digital channels.</li></ul>5. Customer Engagement &amp; Communication<ul><li>Develop targeted email, SMS, and in-app communication to promote loyalty offers.</li><li>Handle customer queries related to loyalty program operations and redemptions.</li><li>Gather feedback to continuously improve loyalty program offerings.</li></ul>Qualifications &amp; Experience:<ul><li>Bachelors degree in Marketing, Business Administration, or related field.</li><li>3-6 years of experience in loyalty program management, CRM marketing, or e-commerce.</li><li>Experience with loyalty management platforms (e.g., Comarch, Oracle Loyalty, Salesforce Marketing Cloud) is an advantage.</li><li>Strong analytical skills and proficiency in Excel, Google Analytics, or Power BI.</li><li>Excellent communication, negotiation, and project management skills.</li></ul>Job Types: Full-time, PermanentWork Location: In person

Loyalty Commerce Specialist

Ajmal Perfume Manufacturing LLC

Role SummaryThe position will lead the strategy, development, and execution of Ajmal&rsquo;s customer relationship management ecosystem across all markets, particularly the GCC. This role is responsible for building and optimizing the CRM platform, driving loyalty initiatives, integrating advanced customer technologies, and delivering data-driven personalization that enhances customer lifetime value (CLV) and brand loyalty.Key ResponsibilitiesStrategic CRM Leadership<ul><li>Develop and execute a comprehensive CRM strategy aligned with Ajmal&rsquo;s brand and business objectives across retail, e-commerce, and omnichannel touchpoints.</li></ul><ul><li>Own the CRM roadmap, ensuring continuous innovation, scalability, and alignment with global best practices.</li></ul><ul><li>Define customer segmentation, lifecycle frameworks, and retention strategies to maximize acquisition, engagement, and repeat purchase.</li></ul>CRM Platform Development &amp; Technology Integration<ul><li>Lead end-to-end design and enhancement of CRM and CDP platforms.</li></ul><ul><li>Overlook and improve integration of internal and external systems (POS, e-commerce, loyalty engine, marketing automation, analytics tools) to ensure a unified customer view and insights.</li></ul><ul><li>Collaborate with IT &amp; external technology partners to optimize platform performance and ensure seamless data flow.</li></ul><ul><li>Oversee automation workflows, personalization engines, and real-time customer triggers.</li></ul>Loyalty Program Management<ul><li>Design, refine, and scale Ajmal&rsquo;s loyalty program to drive customer retention and brand affinity.</li></ul><ul><li>Manage loyalty operations including program structure, reward catalog, tier benefits, offer governance, and performance analytics.</li></ul><ul><li>Conduct competitive benchmarking to ensure the program remains differentiated and compelling.</li></ul>Customer Insights &amp; Analytics<ul><li>Build a robust data-led culture by leveraging advanced analytics to derive actionable insights.</li></ul><ul><li>Monitor CRM KPIs including CLV, retention rate, engagement, redemption metrics, repeat purchase frequency, and churn.</li></ul><ul><li>Use insights to optimize campaigns, improve targeting, and enhance customer experiences.</li></ul>Cross-Functional Collaboration<ul><li>Work closely with Marketing, Retail, E-commerce, IT, Operations, and Finance teams to deliver consistent customer journeys.</li></ul><ul><li>Lead and guide CRM &amp; Loyalty teams to ensure effective execution and capability development.</li></ul><ul><li>Manage relationships with agencies, technology partners, and consultants.</li></ul>Campaign &amp; Communication Management<ul><li>Oversee end-to-end CRM communication across email, SMS/WhatsApp, app push, and other digital channels.</li></ul><ul><li>Drive personalized and automated campaigns based on customer behavior, preferences, and lifecycle triggers.</li></ul><ul><li>Ensure brand consistency, compliance, and high deliverability across all communications.</li></ul>Qualifications &amp; Requirements<ul><li>12&ndash;15 years of progressive CRM experience, including mid-leadership roles within retail, beauty, luxury, FMCG, or lifestyle brands.</li></ul><ul><li>Proven track record of building CRM platforms, integrating customer technologies, and delivering end-to-end CRM transformations.</li></ul><ul><li>Strong experience in designing and managing loyalty programs at scale.</li></ul><ul><li>Proficiency in CRM/Marketing Automation tools (e.g., Salesforce, Oracle, Adobe, Braze, Emarsys, etc.).</li></ul><ul><li>Deep understanding of customer data models, segmentation, analytics, and omnichannel customer journeys.</li></ul><ul><li>Excellent leadership, project management, and stakeholder engagement skills.</li></ul><ul><li>Ability to think strategically and execute with a high degree of operational excellence.</li></ul><ul><li>Strong analytical mindset with comfort in working with data and insights.</li></ul>Personal Attributes<ul><li>Customer-centric mindset with passion for personalization and loyalty.</li></ul><ul><li>Innovative thinker with an ability to introduce new technologies and CRM best practices.</li></ul><ul><li>Strong communication and presentation skills.</li></ul><ul><li>Ability to work in a fast-paced, dynamic environment with cultural sensitivity.</li></ul>Job Type: Full-time

Senior Manager - CRM

Delivery Hero

<div>Company Description 
Yemeksepeti is part of the Delivery Hero Group, the world&rsquo;s pioneering local delivery platform, our mission is to deliver an amazing experience&mdash;fast, easy, and to your door. We operate in over 70+ countries worldwide. Headquartered in Berlin, Germany. Delivery Hero has been listed on the Frankfurt Stock Exchange since 2017 and is part of the MDAX stock market index. 
Job Description 
<ul><li>
You will join the Loyalty Team within the Yemeksepeti Growth team</li><li>
You will play an important role in supporting the development of strategies to generate growth through the loyalty program</li><li>
You will be responsible from planning and executing loyalty challenge structures, tracking points and loyalty marketing budget, coordinate product requests, engage with commercial teams and partners, and lead the development of offline and online communication materials</li><li>
You will engage with regional and global business and product stakeholders on a regular basis to ensure knowledge sharing across entities and support Yemeksepeti&rsquo;s loyalty agenda.</li></ul> 

Qualifications 
<ul><li>
You have at least 5 years of work experience in growth marketing, business development, strategy consulting or a similar function</li><li>
Experience in food delivery, working with loyalty programs or game design is a plus</li><li>
You enjoy solving complex data problems leveraging excellent business acumen &amp; outstanding financial analysis and modelling skills</li><li>
You are a hands-on team player with using a pragmatic approach</li><li>
You are able to structure and drive your ideas from their inception to action plans (incl. analysis, insights, and recommendations) in a fast and ever-changing environment</li><li>
You have advanced Turkish and English communication skills (ability to prepare well laid out, easily understood analysis and well-structured problem statements)</li></ul> 

Additional Information<div></div> 
Your rights arising from the processing of your personal data, within the scope of the Law on the Protection of personal data. You can find detailed information on the page of our Clarification Text at https://www.yemeksepeti.com/contents/kvkk-aday-aydinlatma-metni</div>

Loyalty Executive

Majid Al Futtaim

<div>
 
 
 BUSINESS INTRODUCTION
 
 
 
 Majid Al Futtaim Holding is the leading shopping mall, retail, communities, entertainment developer and operator in the Middle East, North Africa, and Central Asia regions. With over 43,000 people, revenues of over US$ 11 Billion, and operations in 18 countries. Some of the iconic brands we carry include Mall of the Emirates, Carrefour, All Saints, Lego, City Center, Abercrombie &amp; Fitch, &amp; Vox Cinemas. We believe in making Great Moments for Everyone, Every day.
 
 
 
 
 
 
 
 
 
 JOB TITLE
 
 
 
 Marketing Executive | MAF Properties | UAE Cluster
 
 
 
 
 
 
 ROLE SUMMARY
 
 
 
 The Marketing Executive supports the execution and enhancement of customer engagement and loyalty initiatives, coordinating loyalty programs and optimizing customer communications. Working across marketing operations and Data &amp; AI, the role ensures campaigns are efficiently delivered and insight-driven, aligning daily activities with data-led strategies to boost engagement and performance.
 
 
 
 
 
 
 ROLE PROFILE
 
 
 <ul>
 <li>
 Oversee daily loyalty program operations, including campaign setup, rewards fulfilment, member onboarding, and platform updates.
 </li>
 <li>
 Execute and optimize marketing campaigns, ensuring accuracy in offer configurations, targeting, and alignment with business priorities.
 </li>
 <li>
 Maintain operational integrity, including rewards inventory tracking, fraud monitoring, and coordination with relevant teams.
 </li>
 <li>
 Enhance member engagement, supporting personalized journeys, CRM triggers, and value-driven experiences based on member insights.
 </li>
 <li>
 Support Data &amp; AI initiatives by coordinating data validation, integrating new behavioral signals, and applying CLV insights to loyalty actions.
 </li>
 <li>
 Assist with budget management, tracking campaign spend, reward costs, and financial compliance.
 </li>
 <li>
 Analyze program and campaign performance, recommending improvements to targeting, mechanics, and engagement strategies.
 </li>
 <li>
 Prepare reports and insights, sharing KPIs, ROI, and recommendations while staying updated on loyalty and CRM best practices.
 </li>
 </ul>
 
 
 
 
 
 REQUIREMENTS
 
 
 <ul>
 <li>
 5 years of experience in loyalty programs, CRM, or campaign operations, ideally in retail, shopping malls, or consumer-focused sectors
 </li>
 <li>
 Bachelor&rsquo;s degree in marketing, Business, Data/Analytics, or a related field
 </li>
 <li>
 Experience supporting data-driven marketing or loyalty initiatives that involve segmentation, personalization, and analytics integration
 </li>
 <li>
 Proficient in using Power BI, Excel, or similar tools to track campaign performance, member behavior, and KPIs
 </li>
 <li>
 Customer-centric and collaborative, prioritizing member value while working effectively across cross-functional teams.
 </li>
 <li>
 Execution-driven and proactive, with strong attention to detail, problem-solving ability, and adaptability in fast-paced environments.
 </li>
 </ul>
 
 
 
 
 
 WHAT WE OFFER
 
 
 <ul>
 <li>
 At Majid Al Futtaim, we&rsquo;re on a mission to create great moments, to spread happiness, to build, experiences that stay in our memories for a lifetime. We&rsquo;re proud to say that over the past 27 years, we have built a reputation as a regional market leader in what we do. Join us!
 </li>
 <li>
 Work in a friendly environment, where everyone shares positive vibes and excited about our future.
 </li>
 <li>
 Work with over 45,000 diverse and talented colleagues, all guided by our Leadership Model.
 </li>
 </ul>
 
 
</div>

Marketing Executive - CRM

Sephora

<div>At Sephora, beauty is about feeling seen, valued, and empowered, individually and collectively. It is connecting deeply with others, celebrating diversity and inclusivity, unlocking your potential and making a difference every day. Together, we belong to something beautiful. Since its inception in 1969 in Limoges, France, and as part of the LVMH Group since 1997, Sephora has been disrupting the prestige beauty retail industry. Today, Sephora continues to break with convention to drive its mission: champion a world of inspiration and inclusion where everyone can celebrate their beauty. With 56,000 employees in 35 countries, we connect customers and beauty brands within the world&rsquo;s most passionate beauty community. With a curation of nearly 500 brands, and our own label, Sephora Collection, we offer the most unique and diverse range of products: fragrances, makeup, hair care, skincare... and much more. 
Reporting to: Marketing Director.
Location: Dubai, United Arab Emirates. 
Position Purpose:
Own overall Customer Loyalty Strategy for Sephora Middle East. Provide expertise and leadership to define and implement customer loyalty strategies that successfully build profitable, long-term customer relationships across all channels. Partner with cross-functional teams, business partners, and channel execution groups to define and design an impactful promise for the loyalty program, and to ensure proper implementation, activation and measurements are in place. Lead the development of experience and communications strategies rooted in business and brand goals, customer data and channel-level best practices. Provide strategic direction into the data and technology needed to support the implementation and execution of the loyalty strategy and specific program management. 
You will excel and enjoy this position if you are ready to actively handle the following missions:
Strategy
<ul><li>Lead the development and execution of CRM strategy and function, including data gathering and quality, database understanding, targeting, marketing deployment and loyalty program enhancement and management.</li><li>
Evolve and optimize email, direct mail, SMS and touchpoint strategy to maximize customer loyalty and drive retention</li><li>
Evolve loyalty program to be a powerful loyalty driver that is consistent with the vision of the brand</li><li>
Drive strategic decision making through effective communication at a senior management level</li><li>
Support cross functional initiatives by serving as a thought leader across the company, providing consultation and best practices for CRM and customer engagement.</li><li>
Define key priorities for implementation and technologies needed and build data supported Business cases for strategic solutions</li><li>
Lead strategy roadmap and end-to-end execution of lifecycle campaigns to increase conversion and success against KPIs by leveraging channels</li><li>
Establish strong relationship with Products, Data science, Design, and other counterparts, collaborate on prioritization for roadmap and resolve dependencies</li><li>
Lead, manage and optimize all customer service processes and call center directives to ensure the best in class customer service from our call center teams.</li></ul> 
Customer Insight
<ul><li>Set KPIs targets and assess the impact of CRM project short and long term</li><li>
Conduct market research in partnership with the central team to better understand new consumer expectations and rework the loyalty promise accordingly</li><li>
Prioritize and scope analysis request from cross functional teams (Marketing, retail, e-commerce) to ensure the right level of support is provided in a timely way (store cannibalization, retention of B&amp;M customers online during lockdown&hellip;)</li><li>
Establish analytics and reporting structure to educate other leaders about customers and CRM tactics</li><li>
Drive analysis of customer value and behavior data to produce actionable insights to embed onto life cycle campaigns that drive business strategies and value</li></ul> 
Loyalty Program<ul><li>
Define and manage the SBP marketing plan / calendar including all activations and brand priorities in partnership with omnichannel and category teams ensuring smooth coordination with external and internal teams.</li><li>
Manage all aspects of marketing, media planning and PR related to the Loyalty program as well as the execution of the related direct marketing campaigns (target, offer&hellip;)</li><li>
Interpret campaign performance data and turn them into actionable business insights and communication guidelines</li><li>
Build story telling for the brands using reports to show the profitability of participating/ contributing to the loyalty program gifts</li><li>
Partner with Category Managers teams to lead the negotiation with brand suppliers on gifting and offers that will be used for the program</li><li>
Monitor closely on all the plans implementation, schedule and activities for all markets and offers to guarantee the consistency and right the image of SBP in all materials.</li><li>
Develop Beauty Pass members experiences that money can&rsquo;t buy and leverage on personalization to create unique customer journey to pamper our best members and grow their engagement.</li><li>
Build the brand love for the loyalty program buy building a strong promise and communicating loudly about the perks.</li></ul> 
 Team Structure &amp; Talent Management<ul><li>
Recommend appropriate organizational, budgetary and resource changes as needed.</li><li>
Develop key structures and workflows that contribute to the success of the CRM team and coordination with local and cross functional teams.</li></ul> 
Do not hesitate to apply if you have:<ul><li>
The successful candidate for this role is not only a strategic thinker and problem solver able to break down business needs into technical requirements.</li><li>
Preferred experience of 6-8 years in Retail/Consumer Goods/FMCG or/and Fashion Industry with excellent track record of CRM/Loyalty Programs.</li><li>
Arabic is preferred, not mandatory.</li><li>
She/He has a track record of being a cross-functional collaborator who can lead with influence and drive multiple priorities in a fast-paced environment by working closely with Product, Data Science, Engineering, Marketing, and Retails Teams and flexibility to travel.</li></ul> 
Here, you will find:<ul><li>
Community: In which authenticity is embraced, and the strength of our differences fuels our collective spirit.</li><li>
Culture of Empowerment: Learning &amp; growth, that offers you the tools, space and opportunity to learn, innovate and lead.</li><li>
Work that Brings Fulfilment: From delighting clients every day, to inspiring our industry at large, every action makes a difference.</li></ul><div></div><div> 
Join us and belong to something beautiful</div></div>

CRM and Loyalty Director

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