manager of digital

Maximus Health

<p></p><div><p><b>Position is Remote (US or Canada)</b></p><p>
No agencies please</p><p></p><p><b>
Maximus </b>(https://www.maximustribe.com/) is a mission-driven consumer performance medicine telehealth company that provides men and women with content, community, and clinical support to optimize their health, wellness, and hormones. Maximus has achieved profitability, 8-figure ARR, and is doubling year over year - with a strong cash position. We have raised $15M from top Silicon Valley VCs such as Founders Fund and 8VC as well as leading angel investors/operators from companies like Bulletproof, Tinder, Coinbase, Daily Stoic, &amp; Shopify.</p><p></p><h1 class="jobSectionHeader"><b>
The Role</b></h1><p>
We're seeking a data-driven Director of Digital Experience to architect and optimize the entire pre-conversion digital journey. This is a critical growth leadership role that will transform how potential customers discover, evaluate, and convert to Maximus. You'll own the digital acquisition ecosystem&mdash;from first search query to successful conversion&mdash;while serving as a key strategic voice in shaping the post-conversion product experience. Your mission: build systems that drive exponential organic growth and industry-leading conversion rates.</p><p></p><h1 class="jobSectionHeader"><b>
Ideal Candidate Profile</b></h1><p>
You're a growth architect who understands that the best acquisition strategies create expectations that product experiences must fulfill. You're obsessed with the prospect journey and see every touchpoint as an opportunity to build trust and drive conversion. You excel at the handoff&mdash;knowing that your role in acquisition directly impacts long-term customer success. You're a collaborative leader who can influence without authority, using data and insights to shape experiences you don't directly own. You believe in breaking down silos between marketing and product to create seamless customer experiences. Most importantly, you're passionate about helping people optimize their lives and want to make Maximus the obvious choice in performance medicine.</p><p></p><h1 class="jobSectionHeader"><b>
Key Responsibilities</b></h1><h2 class="jobSectionHeader"><b>
Website &amp; Conversion Optimization</b></h2><ul><li><p>
Own the Maximus marketing website as the primary conversion engine, optimizing every element up to the point of customer conversion</p></li><li><p>
Lead a rigorous A/B testing program focused on acquisition funnels, landing pages, and conversion paths</p></li><li><p>
Optimize site architecture, page speed, and technical performance to maximize both user satisfaction and conversion metrics</p></li><li><p>
Implement personalization strategies that deliver relevant experiences based on visitor behavior, source, and intent</p></li><li><p>
Establish and exceed aggressive targets for site conversion rates and cost per acquisition</p></li></ul><h2 class="jobSectionHeader"><b>
Organic Growth &amp; Discoverability</b></h2><ul><li><p>
Develop and execute a comprehensive SEO strategy to establish Maximus as the authority in performance medicine</p></li><li><p>
Pioneer our approach to AI engine optimization, ensuring Maximus appears prominently in ChatGPT, Perplexity, and emerging AI platforms</p></li><li><p>
Build a content engine that drives organic traffic while maintaining scientific accuracy and brand premium positioning</p></li><li><p>
Own organic traffic growth targets, consistently expanding our share of voice in key search verticals</p></li><li><p>
Stay ahead of algorithm changes and emerging discovery platforms to maintain competitive advantage</p></li></ul><h2 class="jobSectionHeader"><b>
Pre-Conversion Journey Orchestration</b></h2><ul><li><p>
Map and optimize every step of the prospect journey from awareness through conversion</p></li><li><p>
Partner closely with Paid Media to ensure seamless experiences from ad click to sign-up</p></li><li><p>
Develop sophisticated attribution models to understand the true impact of each pre-conversion touchpoint</p></li><li><p>
Create cohesive acquisition experiences across web, mobile, and emerging digital platforms</p></li><li><p>
Implement advanced analytics to understand visitor behavior and predict conversion likelihood</p></li></ul><h2 class="jobSectionHeader"><b>
Lifecycle Marketing Leadership (Acquisition &amp; Retention Support)</b></h2><ul><li><p>
Manage and mentor the Lifecycle Marketing lead responsible for email and SMS programs</p></li><li><p>
Oversee prospect nurture campaigns and behavior-triggered automation flows that drive conversion</p></li><li><p>
Direct retention and re-engagement campaigns for lapsed customers (in partnership with Product team)</p></li><li><p>
Ensure lifecycle programs effectively support both acquisition and retention objectives</p></li><li><p>
Champion segmentation strategies that identify high-value prospects and at-risk customers</p></li></ul><h2 class="jobSectionHeader"><b>
Product Experience Partnership</b></h2><ul><li><p>
Serve as a key stakeholder and advisor on post-conversion customer experience owned by Product Management</p></li><li><p>
Provide data-driven insights on customer expectations formed during the acquisition journey</p></li><li><p>
Collaborate on optimizing the handoff from marketing to product experience</p></li><li><p>
Share conversion and behavioral data to inform product roadmap decisions</p></li><li><p>
Ensure brand and message consistency across the entire customer lifecycle</p></li></ul><h2 class="jobSectionHeader"><b>
Cross-Functional Leadership</b></h2><ul><li><p>
Partner with Product teams to align acquisition strategies with product capabilities and roadmap</p></li><li><p>
Collaborate with Creative to ensure brand consistency while optimizing for performance</p></li><li><p>
Work with Data/Analytics teams to build robust measurement frameworks across the full funnel</p></li><li><p>
Coordinate with Customer Success to understand customer feedback and pain points</p></li><li><p>
Support Sales teams with digital tools and content that accelerate B2B partnerships</p></li></ul><h2 class="jobSectionHeader"><b>
Performance &amp; Analytics</b></h2><ul><li><p>
Define and own key acquisition metrics including conversion rate, organic traffic, CAC, and attribution models</p></li><li><p>
Conduct regular competitive analysis of acquisition strategies and conversion experiences</p></li><li><p>
Present performance updates and strategic recommendations to executive leadership</p></li><li><p>
Foster a culture of experimentation and data-driven decision making</p></li></ul><p></p><h1 class="jobSectionHeader"><b>
Qualifications &amp; Skills</b></h1><ul><li><p>
7+ years of digital marketing experience with deep expertise in conversion optimization and organic growth</p></li><li><p>
Proven track record of driving significant improvements in conversion rates and organic traffic for D2C brands</p></li><li><p>
Expert-level knowledge of SEO, technical web optimization, and emerging AI discovery platforms</p></li><li><p>
Strong experience with A/B testing platforms, analytics tools, and marketing automation systems</p></li><li><p>
Demonstrated success managing lifecycle marketing programs across acquisition and retention</p></li><li><p>
Experience influencing product decisions through customer insights and data</p></li><li><p>
Fluency in Google Analytics, Tag Manager, Search Console, and related tools</p></li><li><p>
Understanding of performance medicine, health tech, or wellness industries is a plus</p></li><li><p>
Bachelor's degree in Marketing, Computer Science, or related field (Advanced degree preferred)</p></li></ul><p></p><h1 class="jobSectionHeader"><b>
World-Class Benefits:</b></h1><ul><li><p>
Premium Blue Shield Platinum PPO &amp; HMO Plans (up to 80% coverage)</p></li><li><p>
Full Suite: Medical, Dental, Vision, Life Insurance</p></li><li><p>
Best-in-class 401K options</p></li><li><p>
Flexible vacation/time-off policies</p></li><li><p>
Liquidity of options whenever available</p></li><li><p>
Extended options exercise window for loyal employees (3 months for every year of service; e.g. 1 year for 4+ year employees)</p></li></ul><p><i>
Maximus is an equal opportunity employer, which not only includes standard protected categories, but the additional freedom from discrimination against your free speech and beliefs, as long as they are aligned with company values. We celebrate intellectual diversity.</i></p><p></p><h2 class="jobSectionHeader"><b>
Ready to Make an Impact?</b></h2><p>
If you're a visionary marketer eager to shape the future of performance health, we encourage you to apply! Please submit your resume, a cover letter, and a 16-second video clip demonstrating a piece of content that could be used for Maximus. Join us at Maximus and help us redefine human potential.</p><p></p><p>
Compensation Range: $155K - $185K</p></div>

Senior Manager of Digital Experience (Remote)

Inter Miami CF

<div>Description:
<p>
Do you live and breathe f&uacute;tbol, digital storytelling, and fan engagement? At Inter Miami CF, we&rsquo;re searching for a <b>Manager, Digital (Website &amp; App) </b>who will report to the Sr. Director of Digital Marketing and oversees the Club&rsquo;s digital platforms with a focus on website and app performance, user experience, and innovation. This role is responsible for driving the effectiveness, usability, and optimization of the Club&rsquo;s owned digital channels, ensuring they deliver best-in-class experiences for fans, partners, and stakeholders. The Manager will supervise one Digital Coordinator and collaborate cross-functionally to align digital strategies with brand and business objectives.</p><p><b>
Essential Duties &amp; Responsibilities:</b></p><ul><li>
Lead the daily management, performance monitoring, and continuous improvement of the Club&rsquo;s website and mobile app.</li><li>
Drive initiatives to revamp and optimize the fan digital experience, ensuring platforms are user-friendly, accessible, and performance-driven.</li><li>
Partner with internal teams (marketing, partnerships, ticketing, communications, IT) to align digital priorities with business goals.</li><li>
Oversee content integration on the website/app in collaboration with content teams, ensuring brand consistency and seamless delivery.</li><li>
Manage platform enhancements, troubleshooting, and vendor relationships related to website and app development.</li><li>
Track, analyze, and report on digital performance metrics (traffic, engagement, conversion, retention) to inform decision-making and ROI.</li><li>
Stay ahead of emerging digital trends, technologies, and best practices to ensure the Club&rsquo;s platforms remain innovative and competitive.</li><li>
Support digital activations tied to marketing campaigns, ticket sales, and partnership initiatives.</li><li>
Provide leadership, guidance, and professional development to the Digital Coordinator.</li><li>
Perform other duties as assigned.</li></ul>
Requirements:
<ul><li> Bachelor&rsquo;s degree in Digital Media, Marketing, Mass Communication, Journalism, or a related field preferred.</li><li>
4&ndash;6 years of relevant experience managing websites and/or mobile apps; sports/entertainment industry experience strongly preferred.</li><li>
Proven experience with content optimization, <b>UX digital performance tracking, and analytics tools</b> (e.g., Google Analytics, Adobe Analytics).</li><li>
Strong project management skills with the ability to manage timelines, vendors, and cross-functional teams.</li><li>
Knowledge of CMS platforms, app management systems, and web development fundamentals.</li><li>
Data-driven mindset with the ability to translate insights into actionable improvements.</li><li>
Strong leadership abilities with experience managing direct reports.</li><li>
Familiarity with CRM, ticketing integrations, and digital fan engagement tools is a plus.</li><li>
Bilingual (English and Spanish) fluency is a plus.</li><li>
Ability to work flexible hours, including evenings, weekends, and holidays as required.</li></ul><p></p><p><b><br>
Compensation:</b></p><ul><li>
Inter Miami CF offers a competitive compensation package, medical, dental, vision, disability insurance, life insurance and 401k retirement plan.</li></ul><p>
 Applicants must have permanent authorization to work in the U.S. at the time of application. Please note that we are unable to provide visa sponsorship now or in the future, so candidates must already possess work authorization and not require employer sponsorship.</p><p>
All applicants must pass a pre-employment background check.</p><p><i>
Inter Miami CF is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, protected veteran status, disability status, or any other characteristic protected by law.</i></p></div>

Manager, Digital (Website & App)

HELYXON Healthcare Solutions

<p>Job Title: Digital Marketing Manager</p><p><b>Location:</b> Chennai<br/><b>Job Type:</b> Full-time</p><p>Company Overview:</p><p><b>HELYXON</b> is a pioneering Med Tech enterprise in collaboration with IIT Madras, based in Chennai. Our innovative technology empowers clinicians to monitor patients remotely, enhancing treatment certainty and improving healthcare outcomes. We focus on fostering meaningful doctor-patient engagement and offer versatile digital solutions tailored to the healthcare sector.</p><p>Our services range from vital signs monitoring in hospitals to home care and teleconsultation, providing comprehensive, integrated solutions designed to meet the diverse needs of patients and healthcare providers. Our vision is to enable affordable healthcare delivery anytime, anywhere, ensuring quality care is accessible to all. We are looking for candidates who can bring fresh and innovative digital marketing strategies to further enhance our outreach and engagement.</p><p>For more information, please visit our website: www.helyxon.com.</p><p>Job Summary:</p><p>We are seeking a highly motivated and creative <b>Digital Marketing Manager</b> to join our pediatric healthcare team. The ideal candidate will be responsible for developing and executing digital marketing campaigns that raise awareness, drive patient engagement, and promote our pediatric products and services. If you have a passion for supporting young parents in ensuring the health of their children and have experience in digital marketing techniques, we invite you to apply.</p><p>Key Responsibilities:</p><ul><li><b>Digital Strategy:</b></li><li>Develop and implement a comprehensive digital marketing strategy tailored to the pediatric healthcare sector, focusing on revenue generation and brand awareness.</li><li><b>Website Management:</b></li></ul><p>Oversee and maintain the pediatric healthcare organization's website, ensuring it is up-to-date, user-friendly, and optimized for search engines.</p><ul><li><b>Content Creation:</b></li></ul><p>Produce and curate high-quality content for online platforms, including blog posts, social media updates, and multimedia content that educates, informs, and engages the target audience.Manage and grow the organization's social media presence across various platforms, creating and scheduling posts, responding to comments, and analyzing performance metrics.Plan and execute email marketing campaigns to engage with patients, caregivers, and referring physicians, ensuring the delivery of valuable healthcare information and updates.Implement SEO strategies to improve the organization's online visibility and search engine rankings.Monitor and analyze the performance of digital marketing efforts using tools like Google Analytics and social media insights. Generate regular reports to evaluate the success of campaigns and recommend improvements.Monitor online reviews, maintain a positive online reputation, and respond to patient feedback and inquiries.Work closely with pediatric healthcare professionals, graphic designers, and other stakeholders to ensure alignment of marketing efforts with the organization's goals.Employees will manage all marketing assets independently, ensuring effective utilization and organization.Develop comprehensive digital marketing plans that include cloud mailing strategies and social media compounding tactics to enhance engagement and reach.Calculate and analyze cloud mailing percentages and other key performance indicators, leveraging previous company records and achievements to drive revenue generation.Work Environment:</p><ul><li><b>Social Media Management:</b></li><li><b>Email Marketing:</b></li><li><b>Search Engine Optimization (SEO):</b></li><li><b>Analytics and Reporting:</b></li><li><b>Online Reputation Management:</b></li><li><b>Collaboration:</b></li><li><b>Asset Management:</b></li><li><b>Digital Marketing Planning:</b></li><li><b>Performance Metrics:</b></li><li><b>Schedule:</b> 5 days a week, in-office. Employees are expected to manage their own assets.</li></ul><p>Qualifications:</p><ul><li>Degree in marketing, communications, or a related field.</li><li>Proven experience in digital marketing, preferably in the healthcare or pediatric sector.</li><li>Strong knowledge of digital marketing tools and techniques, including SEO, SEM, social media marketing, email marketing, and content marketing.</li><li>Excellent written and verbal communication skills.</li><li>Proficiency in analytics and data-driven decision-making.</li><li>A passion for pediatric healthcare and a deep understanding of the target audience.</li></ul><p>Added Advantage:</p><ul><li>Certification in digital marketing.</li><li>Experience with healthcare compliance and regulations.</li><li>Familiarity with pediatric healthcare services.</li></ul><p>Compensation:</p><p>Salary commensurate with market standards or better.</p><p>How to Apply:</p><p>Kindly share your profile to <b>hrd@helyxon.com</b> with the subject: <b>Baby Products -Digital Marketing Manager</b>.</p><p>Job Type: Full-time</p><p>Pay: &#8377;20,000.00 - &#8377;35,000.00 per month</p><p>Ability to commute/relocate:</p><ul><li>Mandaveli, Chennai, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)</li></ul><p>Experience:</p><ul><li>total work4: 1 year (Preferred)</li></ul><p>Work Location: In person</p>

Manager - Digital Marketing

JASARA PMC

JASARA Program Management Company is seeking an Innovation and Digital Delivery Manager to join our forward-thinking team. This role is dedicated to enhancing project delivery through innovative digital solutions and cutting-edge technologies. The successful candidate will play a key part in driving digital transformation initiatives within the organization, ensuring that we remain at the forefront of the industry while effectively meeting the needs of our clients.
<br><br>
<b>Responsibilities:</b><br>
<ul>
<li>Evaluate and implement innovative digital solutions to enhance project delivery and overall operational efficiency.</li>
<li>Collaboration with internal teams and external partners to develop and refine digital strategies that align with organizational goals.</li>
<li>Lead projects focused on digital transformation, ensuring successful adoption and integration of new technologies.</li>
<li>Stay updated on industry trends and emerging technologies, assessing their potential impact on project delivery.</li>
<li>Facilitate workshops and training sessions to promote a culture of innovation and digital literacy within the organization.</li>
<li>Monitor and report on the effectiveness of digital initiatives, providing insights and recommendations for improvements.</li>
</ul>
<b>Requirements:</b><br>
<ul>
<li>Bachelor's degree in a relevant field such as Architecture, Engineering, Construction Management, or related</li>
<li>disciplines.,</li>
<li>Minimum 15 years’ of overall professional experience in Design or Construction from a design discipline background with at least 5 years’ experience in digital delivery management and BIM Implementation on complex infrastructure and mixed-use urban projects.,</li>
<li>Current or past experience in the Kingdom of Saudi Arabia (KSA) is highly desirable.</li>
<li>Extensive experience in digital delivery management, with a focus on BIM, Common Data Environment (CDE), GIS implementation, digital twin utilization, and coordination.,</li>
<li>Proficient in a range of industry standards BIM authoring and proprietary software applications such as: Revit, Civil 3D, AECOSIM, Navisworks, Rhino 3D, VICO, Cost X, Synchro, BIMTrack, or other similar applications and digital tools.</li>
<li>Proven experience in VDC/BIM management and implementation for complex construction projects.</li>
<li>Strong understanding of BIM software (e.g., Autodesk Revit, Navisworks), CAD software, and GIS platforms.</li>
<li>Excellent communication, interpersonal, and leadership skills</li>
</ul>
<b>Preferred Qualifications:</b><br>
<ul>
<li>BIM certifications (e.g., Autodesk Certified Professional).</li>
<li>Experience with digital twin technology and implementation.</li>
<li>Familiarity with project management methodologies (e.g., PMI, PRINCE2).</li>
</ul>


Innovation and Digital Delivery Manager

Nestlé

<div>
 Location: Cairo, Egypt
 <br/>
 <br/>
 <strong>
  Role Purpose:
  <br/>
  <br/>
 </strong>
 As part of the newly established MENA Digital Hub, the Digital Manager will serve as a core executional and strategic enabler for Nestl&eacute; brands across the region. This role combines
 <strong>
  hands-on digital execution, strategic consulting for brand teams, data-led decision making, and cross-market governance
 </strong>
 . The Digital Manager will help standardize best practices, elevate digital maturity, and ensure a seamless rollout of campaigns across touchpoints. This is a pivotal role in ensuring Nestl&eacute; brands win in the digital space.
 <br/>
 <br/>
 <strong>
  Expanded Scope of Responsibilities:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Brand Strategy Partnership
  </li>
  <li>
   Co-create brand digital strategies aligned with business objectives across awareness, consideration, conversion, and loyalty.
  </li>
  <li>
   Serve as the digital counterpart to brand managers, helping translate business challenges into digital opportunities.
  </li>
  <li>
   Lead strategic planning sessions with brand and cluster teams to assess needs and define executional priorities.
  </li>
  <li>
   Digital Execution
  </li>
  <li>
   Serve as the primary point of contact (POC) for all digital execution topics across assigned brands, including Search, CRM, Data, Website, Digital Governance, and Performance.
  </li>
  <li>
   Oversee and drive the end-to-end execution of omnichannel digital campaigns across platforms such as Meta, YouTube, TikTok, Snapchat, Search, Display, and CRM.
  </li>
  <li>
   Lead the development and execution of SEO/SEM strategies with agencies, including keyword architecture, search ad performance, and landing page optimization and approvals.
  </li>
  <li>
   Manage website-related digital delivery by supporting content audits, enforcing SEO and tagging hygiene, and coordinating CMS activities in alignment with brand content pillars and templates.
  </li>
  <li>
   Act as the key liaison for CRM activations&mdash;collaborating with data teams to deploy personalized journeys, enrich audience segments, and enable precision targeting through first-party and platform data.
  </li>
  <li>
   Ensure all campaigns and digital initiatives adhere to governance protocols, including standardized naming conventions, tagging frameworks, and alignment with brand-specific digital playbooks.
  </li>
  <li>
   Customize campaign executions to meet market-specific needs while maintaining compliance with global and regional Nestl&eacute; guidelines.
  </li>
  <li>
   KPI Governance and Performance Tracking
  </li>
  <li>
   Oversee KPIs per campaign/touchpoint with clear measurement frameworks.
  </li>
  <li>
   Monitor performance dashboards, derive insights, and recommend optimizations.
  </li>
  <li>
   Deliver monthly and quarterly reviews across campaigns, brands, and markets.
  </li>
  <li>
   Capability Building &amp; Knowledge Sharing
  </li>
  <li>
   Conduct digital trainings for brand teams and contribute to the Digital educational roadmap.
  </li>
  <li>
   Lead use case documentation, success story collection, and internal knowledge sharing.
  </li>
  <li>
   Contribute to the development of brand-specific Digital Guidebooks.
  </li>
  <li>
   Cross-Functional Collaboration
  </li>
  <li>
   Work closely with IT, Media, Content, Ecommerce, and Consumer Engagement teams to align on execution.
  </li>
  <li>
   Act as a connector between Global, Zone, Market, and Cluster teams for any digital requirements.
  </li>
  <li>
   Provide input on digital transformation projects, innovation pilots, and tool integrations.
  </li>
  <li>
   Governance, Tools &amp; Process Standardization
  </li>
  <li>
   Enforce digital hygiene: proper tagging, UTM parameters, naming conventions, as per the global guidance.
  </li>
  <li>
   Support digital audit reviews and MENA-wide reporting consolidation.
  </li>
  <li>
   Help standardize ways of working across agencies, markets, and platforms.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  ARE YOU A FIT?
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   3-5 years of experience
  </li>
  <li>
   Digital marketing experience in a must
  </li>
  <li>
   CRM Experience is preferred
  </li>
  <li>
   Excellent communication skills
  </li>
  <li>
   FMCG background is a plus
  </li>
 </ul>
</div>


Associate Manager, Digital (Purina)

<div><p>Location: Cairo, Egypt</p><p></p><p><b><br>
Role Purpose:</b></p><p>
As part of the newly established MENA Digital Hub, the Digital Manager will serve as a core executional and strategic enabler for Nestl&eacute; brands across the region. This role combines <b>hands-on digital execution, strategic consulting for brand teams, data-led decision making, and cross-market governance</b>. The Digital Manager will help standardize best practices, elevate digital maturity, and ensure a seamless rollout of campaigns across touchpoints. This is a pivotal role in ensuring Nestl&eacute; brands win in the digital space.</p><p></p><p><b><br>
Expanded Scope of Responsibilities:</b></p><p><b>
1. Brand Strategy Partnership</b></p><ul><li>
Co-create brand digital strategies aligned with business objectives across awareness, consideration, conversion, and loyalty.</li><li>
Serve as the digital counterpart to brand managers, helping translate business challenges into digital opportunities.</li><li>
Lead strategic planning sessions with brand and cluster teams to assess needs and define executional priorities.</li></ul><p><b>
2. Digital Execution</b></p><ul><li>
Serve as the primary point of contact (POC) for all digital execution topics across assigned brands, including Search, CRM, Data, Website, Digital Governance, and Performance.</li><li>
Oversee and drive the end-to-end execution of omnichannel digital campaigns across platforms such as Meta, YouTube, TikTok, Snapchat, Search, Display, and CRM.</li><li>
Lead the development and execution of SEO/SEM strategies with agencies, including keyword architecture, search ad performance, and landing page optimization and approvals.</li><li>
Manage website-related digital delivery by supporting content audits, enforcing SEO and tagging hygiene, and coordinating CMS activities in alignment with brand content pillars and templates.</li><li>
Act as the key liaison for CRM activations&mdash;collaborating with data teams to deploy personalized journeys, enrich audience segments, and enable precision targeting through first-party and platform data.</li><li>
Ensure all campaigns and digital initiatives adhere to governance protocols, including standardized naming conventions, tagging frameworks, and alignment with brand-specific digital playbooks.</li><li>
Customize campaign executions to meet market-specific needs while maintaining compliance with global and regional Nestl&eacute; guidelines.</li></ul><p><b>
3. KPI Governance and Performance Tracking</b></p><ul><li>
Oversee KPIs per campaign/touchpoint with clear measurement frameworks.</li><li>
Monitor performance dashboards, derive insights, and recommend optimizations.</li><li>
Deliver monthly and quarterly reviews across campaigns, brands, and markets.</li></ul><p><b>
4. Capability Building &amp; Knowledge Sharing</b></p><ul><li>
Conduct digital trainings for brand teams and contribute to the Digital educational roadmap.</li><li>
Lead use case documentation, success story collection, and internal knowledge sharing.</li><li>
Contribute to the development of brand-specific <b>Digital Guidebooks</b>.</li></ul><p><b>
5. Cross-Functional Collaboration</b></p><ul><li>
Work closely with IT, Media, Content, Ecommerce, and Consumer Engagement teams to align on execution.</li><li>
Act as a connector between Global, Zone, Market, and Cluster teams for any digital requirements.</li><li>
Provide input on digital transformation projects, innovation pilots, and tool integrations.</li></ul><p><b>
6. Governance, Tools &amp; Process Standardization</b></p><ul><li>
Enforce digital hygiene: proper tagging, UTM parameters, naming conventions, as per the global guidance.</li><li>
Support digital audit reviews and MENA-wide reporting consolidation.</li><li>
Help standardize ways of working across agencies, markets, and platforms.</li></ul><p></p><div><b><br>
ARE YOU A FIT?</b></div><ul><li>
3-5 years of experience</li><li>
Digital marketing experience in a must</li><li>
CRM Experience is preferred</li><li>
Excellent communication skills</li><li>
FMCG background is a plus</li></ul></div>

Campbell's

<div><div>Since 1869, we've connected people through food they love. We&rsquo;re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell&rsquo;s brand, as well as Cape Cod, Chunky, Goldfish, Kettle Brand, Lance, Late July, Pacific Foods, Pepperidge Farm, Prego, Pace, Rao&rsquo;s Homemade, Snack Factory, Snyder&rsquo;s of Hanover. Swanson, and V8.</div><div></div><div>
Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.</div><div></div><div>
Why Campbell&rsquo;s&hellip;</div><ul><li>
Benefits begin on day one and include medical, dental, short and long-term disability, AD&amp;D, and life insurance (for individual, families, and domestic partners).</li><li>
Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting.</li><li>
Campbell&rsquo;s offers unlimited sick time along with paid time off and holiday pay.</li><li>
If in WHQ &ndash; free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store.</li><li>
Giving back to the communities where our employees work and live is very important to Campbell&rsquo;s. Our &ldquo;Campbell&rsquo;s Cares&rdquo; program matches employee donations and/or volunteer activity up to $1,500 annually.</li><li>
Campbell&rsquo;s has a variety of Employee Resource Groups (ERGs) to support employees.</li></ul><div></div><div><div><div><div><div>
How you will make history here...</div></div><div><ul><li><div>
Help reinvent how Campbell&rsquo;s iconic brands show up in the digital world by shaping high-performing, insight-driven digital experiences.</div></li></ul></div><div><ul><li><div>
Drive the evolution of websites, email programs, and landing pages across the brand portfolio.</div></li></ul></div><div><ul><li><div>
Translate strategic vision into seamless, data-informed digital experiences that build engagement, conversion, and loyalty.</div></li></ul></div><div><ul><li><div>
Explore and apply emerging technologies and AI capabilities to future-proof our digital platforms.</div></li></ul><div><br>
</div></div><div><div>What you will do...</div></div><div><div>
Digital Experience Execution</div></div><div><ul><li><div>
Support the Senior Manager in executing the enterprise digital UX vision across websites, email platforms, and landing pages.</div></li></ul></div><div><ul><li><div>
Translate business goals and audience insights into intuitive, consistent, and on-brand user experiences.</div></li></ul></div><div><ul><li><div>
Lead execution and maintenance of brand web pages, email templates, and landing pages from concept through launch and optimization.</div></li></ul></div><div><ul><li><div>
Apply modular design systems and content frameworks to ensure consistency and scalability.</div></li></ul></div><div><div>
Performance Optimization and Data-Driven Execution</div></div><div><ul><li><div>
Define and implement test-and-learn strategies using A/B and multivariate testing.</div></li></ul></div><div><ul><li><div>
Collaborate with analytics partners to review performance data and surface actionable UX insights.</div></li></ul></div><div><ul><li><div>
Activate audience data strategies to enable personalization and relevance.</div></li></ul></div><div><ul><li><div>
Monitor and report on UX KPIs to track progress and identify opportunities.</div></li></ul></div><div><div>
SEO Ownership</div></div><div><ul><li><div>
Implement on-page and technical SEO/GEO best practices across brand websites and email content.</div></li></ul></div><div><div>
Cross-Functional Collaboration</div></div></div><div><div><ul><li><div>
Coordinate with IT, content, media, PR, QA, developers, and designers to align on goals, timelines, messaging, and technical requirements.</div></li></ul></div><div><ul><li><div>
Ensure cohesive user experiences across all digital platforms and campaigns.</div></li></ul></div><div><div>
Tools &amp; Trends</div></div><div><ul><li><div>
Stay current on UX best practices, tools, and digital behaviors.</div></li></ul></div><div><ul><li><div>
Support pilot programs and tools that enhance UX efficiency, personalization, and AI-driven capabilities.</div></li></ul></div><div><ul><li><div>
Explore emerging technologies and AI applications in digital marketing and UX.</div></li></ul></div><div></div><div><div><br>
Who you will work with...</div></div><div><ul><li><div>
Senior Manager, Digital UX</div></li></ul></div><div><ul><li><div>
Cross-functional teams including IT, Content, Media, PR, QA, Developers, and Designers</div></li></ul></div><div><ul><li><div>
Analytics partners and external vendors as needed</div></li></ul></div><div></div><div><div><br>
What you bring to the table... (Must Have)</div></div><div><ul><li><div>
6+ years of experience in digital UX, web/email management, or digital project execution</div></li></ul></div><div><ul><li><div>
Strong understanding of UX principles, design systems, content architecture, and modular design</div></li></ul></div><div><ul><li><div>
Familiarity with CMS platforms, SEO basics, responsive design, and email marketing tools</div></li></ul></div><div><ul><li><div>
Experience with analytics tools (e.g., Google Analytics, heatmaps, A/B testing platforms)</div></li></ul></div><div><ul><li><div>
Ability to interpret data and translate it into actionable UX improvements</div></li></ul></div><div><ul><li><div>
Collaborative, solution-oriented mindset with strong communication and stakeholder management skills</div></li></ul></div><div><ul><li><div>
Strong organizational and project management capabilities</div></li></ul></div></div><div><div><ul><li><div>
Portfolio or examples of work demonstrating clear thinking and executional quality</div></li></ul></div><div><ul><li><div>
Bachelor&rsquo;s degree required</div></li></ul></div><div></div><div><div><br>
It would be nice if you have... (Nice to Have)</div></div><div><ul><li><div>
Experience with AI-driven personalization tools or emerging UX technologies</div></li></ul></div><div><ul><li><div>
Exposure to enterprise-level digital transformation initiatives</div></li></ul></div><div><ul><li><div>
Familiarity with accessibility standards and inclusive design practices</div></li></ul></div></div></div></div><div></div><div><br>
Compensation and Benefits:</div><div></div><div>
The target base salary range for this full-time, salaried position is between</div>
$91,400-$131,400<div></div><div>
Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.</div><div></div><div>
The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.</div></div>

Manager, Digital UX

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