marketing automation analyst

Lake Michigan Credit Union

<div><div>General Information</div><div>
Primary Location: 5540 Glenwood Hills Pkwy, Grand Rapids, MI 49512</div><div>
Employee Status: Full-Time</div><div>
Workplace Type: Hybrid</div><div></div><div>
Who we are:</div><div>
At LMCU, you'll find more than just a job - discover a fulfilling career where your contributions truly matter.</div><div>
Join our talented team at Lake Michigan Credit Union and discover the difference an employer who puts people first can make in your career and life.</div><div></div><div>
About this position:</div><div>
LMCU is looking for a Marketing Automation Specialist, you will work closely with your immediate digital marketing team members as well as business partners including stakeholders, developers, dev ops, strategists, and copywriters. In this role will be instrumental in enhancing member and prospective member engagement, driving lead generation, and improving campaign performance through the effective use of marketing technology platforms.</div><div></div><div>
What you&rsquo;ll do:</div><div>
Strategy &amp; Planning</div><ul><li><div>
Develop and implement scalable marketing automation strategies across email, SMS, push, and other digital channels.</div></li><li><div>
Evaluate and implement new marketing technology tools and integrations.</div></li><li><div>
Stay up to date with emerging trends and technologies.</div></li></ul><div>
Platform &amp; Workflow Management</div><ul><li><div>
Administer and optimize marketing enterprise automation platforms (e.g., Total Expert, HubSpot).</div></li><li><div>
Build, test, and deploy automated workflows, nurture programs, and triggered campaigns.</div></li><li><div>
Document, analyze, and optimize workflows and system processes.</div></li><li><div>
Ensure the technical feasibility of automations and personalization solutions.</div></li></ul><div>
 Targeting &amp; Segmentation</div><ul><li><div>
Manage audience segmentation workflows, email subscriptions, email health, lead scoring, data hygiene, and channel calendars.</div></li><li><div>
Cross-collaborate, build, and manage technical data infrastructure across marketing platforms.</div></li></ul><div>
Performance &amp; Optimization</div><ul><li><div>
Cross-collaborate with internal teams (e.g., Business Intelligence, CRM analyst) to optimize lead performance and ROI.</div></li><li><div>
Create effective A/B tests across CTAs, landing pages, email, and SMS.</div></li><li><div>
Collaborate with the SEO team to optimize product pages for tracking, workflow automation, and conversion optimization.</div></li></ul><div>
QA, Testing &amp; Compliance</div><ul><li><div>
Conduct usability testing, perform QA, and troubleshoot technical issues.</div></li><li><div>
Ensure all marketing automation practices comply with data privacy regulations (e.g., GDPR, CCPA) and internal governance policies.</div></li></ul><div></div><div>
What you&rsquo;ll bring:</div><ul><li><div>
Bachelor&rsquo;s degree in Marketing, Business, or related field.</div></li><li><div>
5&ndash;7 years of hands-on experience in marketing automation and Marketing platforms.</div></li><li><div>
Proficiency in HTML/CSS for email development and troubleshooting.</div></li><li><div>
Strong understanding of customer journey mapping, lifecycle marketing, and campaign optimization.</div></li><li><div>
Experience with CRM systems (e.g., HubSpot, Total Expert) and data integration.</div></li><li><div>
Analytical mindset with experience in A/B testing, reporting and deriving actionable insights.</div></li><li><div>
Excellent communication, organization, project management, and problem-solving skills.</div></li><li><div>
Strong communication and teamwork abilities.</div></li></ul><div><br>
Preferred Qualifications:</div><ul><li><div>
Certifications in marketing automation platforms (e.g., HubSpot Marketing Software Certification).</div></li><li><div>
Experience with CDPs, DMPs, advanced analytics tools, and personalization engines.</div></li><li><div>
Familiarity with scripting languages (e.g., JavaScript, SQL) is a plus.</div></li><li><div>
Understanding of inbound marketing principles and digital marketing best practices.</div></li></ul><div></div><div>
What you&rsquo;ll get:</div><ul><li><div>
All Employees: weekly pay and retirement savings options.</div></li><li><div>
Full Time Employees: comprehensive health coverage including medical (with prescription), dental, vision, HSA match, paid parental leave, and tuition reimbursement.</div></li><li><div>
To see a full list of our benefit offerings, check out this <div>helpful guide</div>!</div></li></ul><div></div><div>
Have additional questions about the role? Email the Talent Acquisition Team at: <div>Careers@lmcu.org</div>.</div><div>
If you lack access to the internet or require an accommodation in the application process, please send your resume via mail to 5664 Prairie Creek Drive, Caledonia, MI 49316.</div><div></div><div><div>
LMCU is an Equal Opportunity Employer</div></div></div>

Marketing Automation Specialist

QuinStreet

<div><div><p><b>Powering Performance Marketplaces in Digital Media</b></p>
<p>
QuinStreet is a pioneer in powering decentralized online <b>marketplaces that match searchers and &quot;research and compare&quot; consumers with brands</b>. We run these virtual- and private-label marketplaces in one of the nation's largest media networks.</p>
<p>
Our industry leading segmentation and AI-driven <b>matching technologies help consumers find better solutions and brands faster.</b> They allow brands to target and reach in-market customer prospects with pinpoint segment-by-segment accuracy, and to pay only for performance results.</p>
<p>
Our campaign-results-driven matching decision engines and optimization algorithms are built from over 20 years and billions of dollars of online media experience.</p>
<p>
We believe in:</p>
<ul>
<li>The direct measurability of digital media.</li>
<li>Performance marketing. (We pioneered it.)</li>
<li>The advantages of technology.</li>
</ul>
<p>We bring all this together to deliver truly great results for consumers and brands in the world's biggest channel.</p></div><p></p><p><b><br>
Email Marketing Analyst:</b></p>
<p><b>
Job Description</b></p>
<p>
We're looking for a curious and analytical Email Marketing Analyst to support our growing email marketing program. This role is ideal for someone with foundational experience in digital marketing who is eager to deepen their skills in data analysis, campaign optimization, and audience segmentation. You'll help monitor performance, uncover insights, and contribute to the success of our email campaigns.</p>
<p><b>
Responsibilities</b></p>
<ul>
<li>Track and report on email campaign performance (e.g., open rates, click-through rates, conversions).</li>
<li>Assist in building and maintaining dashboards to visualize key metrics.</li>
<li>Support A/B testing initiatives and help interpret results.</li>
<li>Collaborate with campaign managers to refine targeting and segmentation strategies.</li>
<li>Monitor email deliverability and flag potential issues.</li>
<li>Help identify opportunities for personalization and automation.</li>
<li>Stay informed on email marketing trends and compliance standards.</li>
</ul>
<p><b>Qualifications</b></p>
<ul>
<li>Bachelor's degree in Marketing, Business Analytics, or a related field.</li>
<li>1&ndash;3 years of experience in email marketing or digital marketing analytics.</li>
<li>Experience with SQL or other data querying tools.</li>
<li>Experience with data visualization tools (e.g Tableau, Google Analytics).</li>
<li>Familiarity with email platforms (e.g., Mailchimp, Klaviyo, Salesforce Marketing Cloud).</li>
<li>Basic understanding of email KPIs and testing strategies.</li>
<li>Proficiency in Excel or Google Sheets; experience with data visualization tools is a plus.</li>
<li>Strong attention to detail and a willingness to learn.</li>
</ul>
<p><b>Nice to Have</b></p>
<ul>
<li>Familiarity with email platforms (e.g., Mailchimp, Klaviyo, Salesforce Marketing Cloud).</li>
<li>Experience with HTML/CSS for email formatting.</li>
<li>Familiarity with customer lifecycle marketing or CRM systems.</li></ul><p></p><div><p><br>
QuinStreet is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, national origin, pregnancy status, sex, age, marital status, disability, sexual orientation, gender identity or any other characteristics protected by law.</p>
<p>
Please see QuinStreet's Employee Privacy Notice here.</p></div></div><p></p>

Email Marketing Analyst - Remote (Pune)

American Express Global Business Travel

<div>
 Amex GBT is a place where colleagues find inspiration in travel as a force for good and &ndash; through their work &ndash; can make an impact on our industry. We&rsquo;re here to help our colleagues achieve success and offer an inclusive and collaborative culture where your voice is valued.
 <br/>
 <br/>
 <strong>
  About The Role
  <br/>
  <br/>
 </strong>
 We&rsquo;re looking for a mid-level Marketing Operations Analyst to join our distributed team and support campaign execution across both B2B and B2C initiatives. This role requires a strong understanding of marketing automation tools Salesforce Marketing Cloud, attention to detail, and a collaborative approach. You&rsquo;ll play a key role in building and launching campaigns that drive engagement and lead generation across international markets. You&rsquo;ll work closely with regional marketers, marketing operations leads, and technical partners across time zones to ensure campaigns are driven with precision, adhere to brand and compliance standards, and support global marketing objectives.
 <br/>
 <br/>
 <strong>
  What You&rsquo;ll Do
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Build and launch email campaigns, forms, landing pages, and automation flows in Salesforce Marketing Cloud (SFMC)
  </li>
  <li>
   Apply standard processes for tokenization, dynamic content, segmentation, email scripting (e.g., AMP script or Velocity), and program cloning
  </li>
  <li>
   Set up and handle lead scoring rules, champion programs, and triggered workflows in alignment with global campaign strategy
  </li>
  <li>
   Implement campaign tracking (e.g., UTMs, SFDC campaign association, program statuses) for downstream attribution and reporting
  </li>
  <li>
   Troubleshoot issues related to deliverability, rendering, data flow, and sync errors with CRM
  </li>
  <li>
   Work closely with marketers in North America, EMEA, and APAC to gather campaign requirements and ensure regional nuances (e.g., time zones, languages, regulations) are supported
  </li>
  <li>
   Attend campaign intake meetings, status updates, and global syncs across time zones as needed
  </li>
  <li>
   Coordinate closely with design, web, and localization teams to ensure timely campaign asset delivery and quality Marketing Operations Best Practices
  </li>
  <li>
   Ensure consistent use of campaign templates, folder structures, naming conventions, and data governance protocols
  </li>
  <li>
   Maintain campaign calendars, project trackers, and intake tickets using project management tool
  </li>
  <li>
   Support continuous process improvement by flagging inefficiencies or common problems and suggesting automation or documentation improvements
  </li>
  <li>
   Uphold compliance with global privacy standards (e.g., GDPR, CAN-SPAM) and suppression list managementB2B &amp; B2C Support
  </li>
  <li>
   Implement B2B campaigns focused on lead generation, champion, ABM, and event follow-up
  </li>
  <li>
   Support B2C lifecycle and retention campaigns such as upsell/cross-sell journeys, and transactional communications
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  What We&rsquo;re Looking For
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   3&ndash;5 years of experience in Marketing Operations or Marketing Automation roles
  </li>
  <li>
   Hands-on experience with Salesforce Marketing Cloud (SFMC), including email builds, workflows, segmentation, and reporting setup
  </li>
  <li>
   Familiarity with HTML/CSS for email editing, and use of tokens or scripting for personalization
  </li>
  <li>
   Experience working with Salesforce CRM or similar platforms for campaign tracking and lead flow
  </li>
  <li>
   Strong communication and time management skills to operate effectively in a global, remote team
  </li>
  <li>
   Comfortable balancing multiple campaign requests and shifting timelines
  </li>
  <li>
   Experience supporting both B2B and B2C marketing teams
  </li>
  <li>
   Exposure to Adobe Real-Time CDP, 6sense, or intent data platforms
  </li>
  <li>
   Understanding of lead lifecycle management, data hygiene, and audience segmentation strategy
  </li>
  <li>
   Familiarity with deliverability tools and compliance frameworks
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Location
  <br/>
  <br/>
 </strong>
 Gurgaon, India
 <br/>
 <br/>
 <strong>
  The #TeamGBT Experience
  <br/>
  <br/>
 </strong>
 Work and life: Find your happy medium at Amex GBT.
 <br/>
 <br/>
 <ul>
  <li>
   Flexible benefits are tailored to each country and start the day you do. These include health and welfare insurance plans, retirement programs, parental leave, adoption assistance, and wellbeing resources to support you and your immediate family.
  </li>
  <li>
   Travel perks: get a choice of deals each week from major travel providers on everything from flights to hotels to cruises and car rentals.
  </li>
  <li>
   Develop the skills you want when the time is right for you, with access to over 20,000 courses on our learning platform, leadership courses, and new job openings available to internal candidates first.
  </li>
  <li>
   We strive to champion Inclusion in every aspect of our business at Amex GBT. You can connect with colleagues through our global INclusion Groups, centered around common identities or initiatives, to discuss challenges, obstacles, achievements, and drive company awareness and action.
  </li>
  <li>
   And much more!
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 All applicants will receive equal consideration for employment without regard to age, sex, gender (and characteristics related to sex and gender), pregnancy (and related medical conditions), race, color, citizenship, religion, disability, or any other class or characteristic protected by law.
 <br/>
 <br/>
 Click Here for Additional Disclosures in Accordance with the LA County Fair Chance Ordinance.
 <br/>
 <br/>
 Furthermore, we are committed to providing reasonable accommodation to qualified individuals with disabilities. Please let your recruiter know if you need an accommodation at any point during the hiring process. For details regarding how we protect your data, please consult the Amex GBT Recruitment Privacy Statement.
 <br/>
 <br/>
 <strong>
  What if I don&rsquo;t meet every requirement?
 </strong>
 If you&rsquo;re passionate about our mission and believe you&rsquo;d be a phenomenal addition to our team, don&rsquo;t worry about &ldquo;checking every box;" please apply anyway. You may be exactly the person we&rsquo;re looking for!
</div>


Marketing Operations Analyst

Whatfix

<div><p><b>Who are we?</b></p>
<p>
Whatfix is a leading global B2B SaaS organization and the largest pure-play enterprise digital adoption platform solution provider.</p>
<p>
Utilizing GenAI technology, Whatfix enhances all stages of software deployment with application simulation, product analytics, and digital adoption, driving business outcomes such as increased revenue win rates, cost reduction, risk compliance, enhanced productivity, and improved user experience.</p>
<p>
We have seven offices in the US, India, UK, Germany, Singapore, and Australia, supporting 700+ global customers, including 80+ Fortune 500 companies. Whatfix has raised <b>$140 million</b> to date and is backed by marquee investors, including Softbank, PeakXV, Dragoneer, and Cisco Investments.</p>
<ul>
<li>With over 45% YoY sustainable annual recurring revenue (ARR) growth, Whatfix is among the &ldquo;Top 50 Indian Software Companies&rdquo; as per G2 Best Software Awards.</li>
<li>Recognized as a &ldquo;Leader&rdquo; in the digital adoption platforms (DAP) category for the past 4+ years by leading analyst firms like Gartner, Forrester, IDC, and Everest Group.</li>
<li>The sole vendor named as Customers&rsquo; Choice: 2024 Gartner&reg; Voice of the Customer for Digital Adoption Platform Report. We also boast a star rating of 4.6 on G2 Crowd 4.5 on Gartner Peer Insights and a high CSAT of 99.8%</li>
<li>Highest-Ranking DAP on 2023 Deloitte Technology Fast 500&trade; North America for Third Consecutive Year</li>
<li>Won the Silver for Stevie's Employer of the Year 2023 &ndash; Computer Software category and also recognized as Great Place to Work 2022-2023</li>
<li>Only DAP to be among the top 35% companies worldwide in sustainability excellence with EcoVadis Bronze Medal</li>
</ul>
<p><b>What will you get to do?</b></p>
<ul>
<li>Work with members of Marketing, Sales and Business Operations to execute campaigns that involve identifying target segments and creating campaign assets like emails, landing pages, forms, form handlers, etc</li>
<li>Create and/or maintain cross-channel marketing automation campaigns for various Events, Subscriptions, ABMs, etc.</li>
<li>Work with events and field marketing, performance marketing, product marketing, and customer success teams to understand campaign requirements, set up, and deploy campaigns as per a scheduled marketing calendar.</li>
<li>Follow best practices and processes for ongoing operational excellence</li>
<li>Maintain customer and prospect segmentation and recommend the right target for the right message; ensure the rhythm of communication is appropriate; opt-out rates stay within industry standards; and manage email responses effectively.</li>
<li>Utilize dynamic content and tokens to create personalized campaigns within Pardot</li>
<li>Document and follow reliable and scalable marketing automation processes and best practices, and act as a guardian of customer data and privacy.</li>
<li>Ability to prioritize tasks, identify trends, and manage escalations with appropriate status updates and communications with stakeholders.</li>
<li>Adept in maintaining data hygiene and field management across systems and integrations.</li>
</ul>
<p><b>What you should have?</b></p>
<ul>
<li>Minimum 3+ years marketing and sales automation experience. Preferably in Pardot and Salesforce.</li>
<li>Excellent copywriting skills. Proficiency in writing engaging/conversation-starter emails.</li>
<li>Naturally seek out every opportunity to learn about the latest tools, techniques, and trends</li>
<li>Bachelor's degree in Marketing, Communications, Business or related field</li>
</ul>
<p><b>Perks &amp; Benefits (India)</b></p>
<ul>
<li>Best-in-class medical insurance coverage</li>
<li>Free lunch &amp; dinner buffet</li>
<li>Doorstep cab drop facility</li>
<li>Education Sponsorship</li>
<li>Internal job transfer &amp; global mobility programs</li>
<li>Scope to represent Whatfix at global events</li>
<li>We also provide uncapped incentives, bonus plans and opportunities to employees (especially those in GTM teams) to travel to meet our global customers</li>
</ul>
<p><b>Note:</b></p>
<ul>
<li>We strive to live and breathe our Cultural Principles and encourage employees to demonstrate some of these core values - Customer First; Empathy; Transparency; Fail Fast and scale Fast; No Hierarchies for Communication; Deep Dive and innovate; Trust, Do it as you own it;</li>
<li>We are an equal opportunity employer and value diverse people because of and not in spite of the differences. We do not discriminate on the basis of race, religion, color, national origin, ethnicity, gender, sexual orientation, age, marital status, veteran status, or disability status</li>
<li>At Whatfix, we deeply value collaboration, innovation, and human connection. We believe that being together in the office five days a week fosters open communication, strengthens our sense of community, and accelerates innovation&mdash;ultimately helping us achieve our goals more effectively. At the same time, we recognize the importance of flexibility in balancing personal and professional priorities. To support this, we offer the option to work from home up to two days per month.</li>
<li>In any situation that requires additional flexibility, we&rsquo;re open to considering exceptions on a case-by-case basis to ensure you&rsquo;re supported in managing both work and life seamlessly.</li></ul></div>

Marketing Automation Specialist (M - 181025)

Pavago

<b>Job Title:</b> Marketing Automation Specialist
<br><b>Position Type:</b> Full-Time, Remote
<br><b>Working Hours:</b> U.S. client business hours (with flexibility for campaign launches and reporting cycles)
<br><br>
<b>About the Role:</b><br>
Our client is seeking a Marketing Automation Specialist to design, implement, and optimize automated marketing campaigns. This role is responsible for managing workflows, lead scoring, segmentation, and reporting across marketing automation platforms. The Marketing Automation Specialist ensures campaigns are efficient, data-driven, and aligned with sales objectives to drive measurable growth.
<br><br>
<b>Responsibilities:</b><b>Automation Workflows:</b><br>
<ul>
<li>Build and optimize automated nurture sequences, drip campaigns, and triggered workflows.</li>
<li>Implement lead scoring rules to prioritize high-value prospects.</li>
<li>Test workflow logic to ensure seamless execution.</li>
</ul>
<b>Email Marketing:</b><br>
<ul>
<li>Design, test, and deploy email campaigns using platforms such as HubSpot, Marketo, Pardot, ActiveCampaign, or Klaviyo.</li>
<li>A/B test subject lines, copy, design, and CTAs to improve open and click rates.</li>
<li>Ensure email templates are responsive, accessible, and on-brand.</li>
</ul>
<b>CRM & Sales Alignment:</b><br>
<ul>
<li>Sync automation platforms with CRMs (Salesforce, HubSpot CRM, Zoho) for lead routing.</li>
<li>Collaborate with sales teams to ensure lead handoffs are timely and qualified.</li>
<li>Track attribution from campaign engagement through to revenue.</li>
</ul>
<b>Data Management & Segmentation:</b><br>
<ul>
<li>Clean and maintain lead databases, removing duplicates and outdated contacts.</li>
<li>Segment lists by persona, industry, geography, or behavior.</li>
<li>Ensure compliance with GDPR, CAN-SPAM, and CCPA requirements.</li>
</ul>
<b>Analytics & Reporting:</b><br>
<ul>
<li>Monitor campaign performance (open, CTR, conversion, revenue impact).</li>
<li>Create dashboards in HubSpot, Marketo, or BI tools (Power BI, Tableau).</li>
<li>Present insights to marketing and sales leadership with actionable recommendations.</li>
</ul>
<b>Continuous Improvement:</b><br>
<ul>
<li>Stay current on platform updates and automation best practices.</li>
<li>Proactively suggest optimizations to improve ROI and efficiency.</li>
</ul>
<b>What Makes You a Perfect Fit:</b><br>
<ul>
<li>Equal parts technical and creative — able to build workflows and craft compelling messages.</li>
<li>Strong problem-solver with a data-first mindset.</li>
<li>Highly organized, detail-oriented, and proactive about testing and optimization.</li>
<li>Comfortable collaborating across marketing, sales, and operations.</li>
</ul>
<b>Required Experience & Skills (Minimum):</b><br>
<ul>
<li>2+ years experience with marketing automation platforms (HubSpot, Marketo, Pardot, ActiveCampaign).</li>
<li>Hands-on experience designing workflows, lead scoring models, and email campaigns.</li>
<li>Proficiency in Excel/Google Sheets for segmentation and reporting.</li>
<li>Strong understanding of email compliance and data privacy regulations.</li>
</ul>
<b>Ideal Experience & Skills:</b><br>
<ul>
<li>Certified in HubSpot, Marketo, or Pardot.</li>
<li>Familiarity with multi-touch attribution models.</li>
<li>Industry background in SaaS, e-commerce, or B2B services.</li>
<li>Experience integrating automation platforms with CRM and third-party apps (Zapier, APIs).</li>
</ul>
What Does a Typical Day Look Like?
<br>A Marketing Automation Specialist’s day revolves around building and optimizing campaigns that deliver qualified leads. You will:
<br><ul>
<li>Review campaign dashboards for performance trends.</li>
<li>Build or update workflows, ensuring triggers and actions function as intended.</li>
<li>Design and launch segmented email campaigns for new content or product releases.</li>
<li>Collaborate with sales teams to refine lead scoring and ensure high-quality handoffs.</li>
<li>Clean databases by removing duplicates and updating segmentation rules.</li>
<li>Prepare reports and insights for leadership, suggesting optimizations for future campaigns.</li>
</ul>
<b>In essence:</b> you ensure that marketing automation runs smoothly, efficiently, and drives measurable business results.
<br><br>
<b>Key Metrics for Success (KPIs):</b><br>
<ul>
<li>Campaign performance benchmarks (open, CTR, conversion rates).</li>
<li>Lead-to-opportunity conversion rates.</li>
<li>Marketing Qualified Leads (MQLs) generated and handed off to sales.</li>
<li>Attribution of pipeline and revenue to automated campaigns.</li>
<li>Database health (deliverability, compliance, cleanliness).</li>
</ul>
<b>Interview Process:</b><br>
<ul>
<li>Initial Phone Screen</li>
<li>Video Interview with Pavago Recruiter</li>
<li>Practical Task (e.g., design a nurture workflow or segment a dataset for a campaign)</li>
<li>Client Interview with Marketing Leadership</li>
<li>Offer & Background Verification</li>
</ul>


Check Point Software

<div>
 Why Join Us?
 <br/>
 <br/>
 We are looking for a Marketing Automation Specialist to join our Global Marketing Operations &amp; Automation Team.
 <br/>
 <br/>
 We are looking for a person with an in-depth knowledge of Marketo, who will be responsible for driving the success of our email marketing campaigns and landing page development.
 <br/>
 <br/>
 This role requires a strategic thinker who is also hands-on, with a keen understanding of marketing automation best practices and technologies.
 <br/>
 <br/>
 This role is a 1-year contract role with a possible of extension and a potential to be a permanent role.
 <br/>
 <br/>
 Key Responsibilities
 <br/>
 <br/>
 <ul>
  <li>
   Build and execute email/webinar/paid media marketing campaigns using dynamic content, A/B testing, tokens etc
  </li>
  <li>
   Build and test landing pages &amp; forms
  </li>
  <li>
   Oversee &amp; manage the list segmentations for targeted marketing efforts
  </li>
  <li>
   Work cross-functionally with corporate marketing with corporate marketing, demand generation, customer success, business operations, and other teams of organization to discuss email execution goals, timelines, and success metrics to deliver best-in-class end user, customer, and partner email experience
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Qualifications
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   3 - 5 years of experience in marketing automation, with a focus on email marketing and landing page development
  </li>
  <li>
   Proficiency in Marketo is a must
  </li>
  <li>
   Strong understanding of email marketing best practices, A/B testing, and analytics
  </li>
  <li>
   Excellent project management and organizational skills
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  It Would Be Great If You Also Have
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Background in Salesforce
  </li>
  <li>
   Team player spirit
  </li>
  <li>
   Believe in learning new things every day
  </li>
 </ul>
</div>


Stuller Inc

<div><p>Join our in-house, full-service <b>Marketing </b>team and play a key role in promoting our extensive range of products and services, all designed to help customers grow their businesses worldwide. Through innovative campaigns and strategic initiatives, we bring our brand to life and connect with customers on a global scale. The <b>Digital Marketing</b> team focuses on delivering exceptional online search and buying experiences for our customers. They are responsible for configuring email and automation, ideating workflow enhancements, driving e-commerce growth, and webpage content and navigation. The team oversees online product category support with reviews, promotions, content management, SKU management, and web analytics. They optimize web shopping experiences, product content, and visual presentation across platforms through research, execution, and analysis.</p><br>
<p></p>
<p>
Looking for a passionate, aspiring automation marketer whose love for solving problems with technology is surpassed only by their insatiable desire for improving customer experiences. The <b>Marketing Automation Specialist </b>will join Stuller's powerhouse digital marketing team with responsibilities including mapping and configuring automated solutions for customers, monitoring and troubleshooting of automation workflows, ideating on workflow enhancements, reporting and analysis, communicating cross departmentally, and adapting to ever-evolving tools and platforms.</p><br>
<p></p>
<p>
Key Responsibilities:</p>
<ul><li>
Own the execution and optimization of multi-channel marketing automation campaigns in Salesforce Marketing Cloud.</li><li>
Design and implement advanced journeys using AMPscript, SQL, and dynamic content blocks.</li><li>
Collaborate with CRM and Web Development teams to ensure seamless data flow and integration across platforms.</li><li>
Lead QA efforts for all automations and journeys, ensuring error-free execution and data integrity.</li><li>
Analyze campaign performance and provide actionable insights to improve engagement and conversion.</li><li>
Manage and optimize lead generation forms in Formstack, ensuring proper tagging, routing, and data capture.</li><li>
Support strategic marketing initiatives by building scalable automation frameworks.</li><li>
Stay current on platform updates and proactively recommend new features or tools.</li><li>
Maintain documentation for automations, journeys, and integrations.</li></ul><br>
<p></p>
<p>
Basic Qualifications:</p>
<ul><li>
4&ndash;5 years of experience in marketing automation, digital marketing, or marketing operations.</li><li>
3+ years of hands-on experience with Salesforce Marketing Cloud.</li><li>
Proficiency in AMPscript, SQL, HTML/CSS.</li><li>
Strong understanding of data architecture and integration between Salesforce and Marketing Cloud.</li><li>
Experience with Formstack or similar form-building platforms.</li><li>
Strong analytical skills and experience with marketing performance reporting.</li><li>
Excellent communication and cross-functional collaboration skills.</li><li>
Ability to manage multiple projects and prioritize effectively.</li><li>
Passion for continuous learning and process improvement.</li></ul><br>
<p></p>
<p>
Preferred Qualifications:</p>
<ul><li>
Salesforce Marketing Cloud Administrator or Email Specialist certification preferred.</li></ul><p>
Stuller is the jewelry industry's largest manufacturer, supplier, and technology developer in North America. With a customer base spanning the globe, we serve jewelry professionals through an unmatched selection of quality products, expert and friendly service, and the fastest delivery. We are powered by our employees, their creativity, their energy, and their commitment to creating exceptional experiences.</p>
<p>
We are committed to our employees' comprehensive health and happiness. Our award-winning wellness initiatives and benefits help Stuller to stand out as one of the top employers in Louisiana. Learn more about our benefits by clicking here.</p></div>

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