marketing automation manager

Medsien Inc.

<div>Medsien is the leading provider of scalable remote care management for a quality patient experience. Hundreds of organizations trust Medsien's unparalleled technology solutions to implement exceptional remote care management programs, personalize every interaction, and improve the lives of the people who need it most. Based in San Francisco and venture-backed by top-tier investors, Medsien was founded to reimagine remote care management.

More than 60% of all U.S. adults&mdash;over 150 million people&mdash;live with at least one chronic condition, which requires dedicated, ongoing medical support outside the four walls of their doctor's office. And yet, only 20% of these patients have access to remote care from the comfort of their homes, putting their health at significant risk. Together, we can save lives and create a real impact.

Medsien is a venture-backed healthcare SaaS company experiencing rapid growth and looking to expand our team. We are seeking an organized, motivated, and passionate Marketing Automation &amp; Growth Specialist to join our team of talented and inspiring colleagues in a fast-paced environment.

Reporting to our Marketing Manager, our Marketing Automation &amp; Growth Specialist will design, manage, and optimize complex HubSpot workflows and automations, including email nurtures, lifecycle management, lead and customer segmentation, and triggered campaigns, and act as an internal HubSpot subject matter expert.

As a Marketing Automation &amp; Growth Specialist, you will:
<ul>
<li>Support full-funnel lifecycle marketing, from lead acquisition through customer engagement and expansion.</li>
<li>Own HubSpot data hygiene, segmentation strategy, and overall database health.</li>
<li>Partner with Salesforce administrators to ensure clean syncs and accurate reporting between HubSpot and Salesforce.</li>
<li>Execute and optimize paid advertising campaigns across Google Ads, LinkedIn Ads, and Meta, leveraging PPC, SEM, audience targeting, A/B testing, and conversion optimization strategies.</li>
<li>Build UTM architecture across multiple channels and marketing initiatives, develop advanced dashboards and reporting systems with granular detail, and monitor campaign performance to generate actionable insights from marketing analytics.</li>
<li>Collaborate with sales and operations teams to ensure effective campaign execution and reporting.</li>
</ul>
Please apply if you have:
<ul>
<li>Experience building and managing marketing automation programs in HubSpot.</li>
<li>Strong understanding of marketing funnels, lifecycle marketing, and lead management.</li>
<li>Hands-on experience (1-2 years) in Google Ads, LinkedIn Ads, and Meta Ads.</li>
<li>Ability to manage the end-to-end paid campaign process: setup, targeting, creative coordination, optimization, and reporting.</li>
<li>Experience with marketing data management, segmentation, and CRM integrations.</li>
<li>Proficiency with web analytics platforms such as Google Analytics, Google Search Console.</li>
<li>Strong analytical mindset with experience running A/B tests and performance optimization.</li>
<li>Comfort operating in a distributed, asynchronous environment, with a bias toward documentation, clarity, and momentum.</li>
<li>Bachelor's degree in a related field.</li>
<li>Outstanding communication skills.</li>
<li>Excellent English skills, both written and verbal.</li>
<li>Residence in Istanbul city center.</li>
</ul>
Nice to have:
<ul>
<li>Experience working in B2B SaaS or healthcare technology marketing environments.</li>
<li>Familiarity with data visualization tools such as Looker Studio (Google Data Studio) or similar reporting platforms.</li>
<li>Experience working with HubSpot&ndash;Salesforce integrations and CRM data synchronization.</li>
<li>Experience using project management tools such as Asana or similar ticketing/task management systems.</li>
</ul>
For this position, we offer:
<ul>
<li>competitive USD salary,</li>
<li>Flexible vacation and PTO policies,</li>
<li>Fully remote work opportunities from Istanbul,</li>
<li>Training, mentorship, and coaching from leadership.</li>
</ul>
Please bear in mind that:
<ul>
<li>This is a permanent-term contractor job opportunity with Medsien Inc.
</li><li>Due to in-person collaboration requirements, candidates based in Istanbul are preferred.</li>
<li>All interviews will be conducted in English and the candidates having less than advanced level of English will be directly eliminated from the process regardless of their technical skills and expertise.</li>
</ul>
Our Process

We will review your application along with all the others we receive and pick the top profiles for a screening call. In many cases due to time constraints and our candidate volume, only the short-listed candidates are contacted but we do consider each application carefully. If you have been selected as a short-listed candidate, we will contact you for a short screening call to get to know you better. If you don't get a call, please don't be disappointed! We receive many applications for each role and must prioritize who we speak to.

Employment at Medsien is based solely on a person's merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national or ethnic origin, religion, marital status, pregnancy, sexual orientation, gender identity or expression, disability, age, citizenship, veteran or military status, and other legally protected characteristics.

Thank you for taking the time to apply for a position at Medsien!

Please visit the below links for GDPR details:

https://www.medsien.com/legal/employee-candidate-information-notice

https://www.medsien.com/legal/employee-candidate-explicit-consent-statement</div>

Marketing Automation & Growth Specialist

Taraki

<div>
 Our client
 
 Makula
 
 is looking for
 
 CRM (HubSpot) &amp; Marketing Operations Associate
 
 in
 
 Karachi.
 
 
 
 
 Role:
 
 CRM (HubSpot) &amp; Marketing Operations Associate
 
 
 
 Location:
 
 Hybrid, Karachi office (minimum 3 days per week)
 
 
 
 Salary:
 
 Remitted in EURO
 
 
 
 Company
 
 
 
 At Makula Technology GmbH (makula.io), we are disrupting the manufacturing industry. We are a B2B SaaS company operating between Germany and Pakistan, helping small and medium-sized machine manufacturers digitize after-sales service and ensure continuous operations despite internal and external uncertainties.
 
 
 
 Role Overview
 
 
 
 We are looking for a HubSpot-proficient CRM &amp; Marketing Operations Associate to take full ownership of our HubSpot CRM from day one. This is not a learning-on-the-job HubSpot role &mdash; you will be expected to come in, immediately diagnose the current state of our CRM, fix existing issues, and maintain a clean, structured system as we scale our outbound pipeline. You will work directly under the Outbound Marketing Manager who leads outbound strategy and automation, and your job is to make sure the CRM backbone supports that motion without gaps.
 
 
 
 Responsibilities:
 
 
 
 
 HubSpot CRM Ownership
 
 
 
 <ul>
 <li>
 Conduct a full audit of the existing HubSpot setup &mdash; identify duplicate contacts and companies, fix incorrect lifecycle stages, and resolve structural and data integrity issues
 </li>
 <li>
 Take ongoing ownership of CRM health &mdash; as new leads enter the system, ensure every record is complete, correctly staged, and properly assigned
 </li>
 <li>
 Build and maintain segmented contact lists based on ICP criteria: company type, employee count, industry, and geography
 </li>
 <li>
 Set up and manage HubSpot properties, workflows, and enrollment logic that support the outbound motion led by the Outbound Marketing Manager
 </li>
 <li>
 Maintain clean, reliable pipeline reporting &mdash; deal stages, lead source tracking, and conversion visibility must always reflect accurate data
 
 
 
 </li>
 </ul>
 
 Campaign Support
 
 
 
 <ul>
 <li>
 Manage the technical sync between HubSpot and outbound campaign tools &mdash; ensuring reply statuses, bounces, and sequence completions write back correctly to contact records
 </li>
 <li>
 Enroll leads into the correct sequences based on ICP segment and campaign criteria defined by the Outbound Marketing Manager
 </li>
 <li>
 Flag and resolve data hygiene issues across active campaigns before they impact SDR performance
 
 
 
 </li>
 </ul>
 
 Reporting
 
 
 
 <ul>
 <li>
 Own HubSpot dashboards and reporting &mdash; pipeline health, lead source performance, SDR activity, and stage conversion rates
 </li>
 <li>
 Produce a weekly CRM health snapshot covering data completeness, active lead status, and any anomalies
 
 
 
 </li>
 </ul>
 
 Requirements
 
 
 
 <ul>
 <li>
 Minimum 2 years of independent, hands-on HubSpot experience &mdash; this is the single most important requirement. You must have managed a HubSpot CRM on your own: building workflows, managing contact properties, creating lists, configuring pipelines, and troubleshooting data issues
 </li>
 <li>
 Proven ability to clean and restructure a CRM that has accumulated dirty data &mdash; duplicates, mismatched properties, broken lifecycle stages
 </li>
 <li>
 Solid understanding of how lead lifecycle stages work and why accuracy at each stage matters for sales reporting
 </li>
 <li>
 Comfortable building HubSpot reports and dashboards without guidance
 </li>
 <li>
 Strong attention to detail &mdash; data errors should bother you instinctively
 </li>
 <li>
 Good written English
 
 
 
 </li>
 </ul>
 
 Preferred
 
 
 
 <ul>
 <li>
 Experience integrating HubSpot with outbound campaign or automation tools
 </li>
 <li>
 Familiarity with how enriched lead data maps to CRM contact properties
 </li>
 <li>
 Basic knowledge of Zapier, Make, or webhook-based integrations
 </li>
 <li>
 Exposure to Clay or similar data enrichment tool
 
 
 
 </li>
 </ul>
 
 What We Offer
 
 
 
 <ul>
 <li>
 Direct collaboration with an experienced outbound marketing manager on a live, scaling pipeline
 </li>
 <li>
 Exposure to Clay, modern outbound toolstack, and multi-channel outbound automation
 </li>
 <li>
 Real ownership &mdash; you will be the CRM authority on the team
 </li>
 <li>
 Hybrid working model with standard business hours
 </li>
 <li>
 Compensation remitted in Euros
 
 
 
 </li>
 </ul>
 We value diversity and welcome applications regardless of gender, nationality, ethnic or social origin, religion or belief, physical abilities and age.
</div>

CRM (HubSpot) & Marketing Operations Associate - Makula

Amazon.com

<div><h2 class="jobSectionHeader">DESCRIPTION</h2><div>
Amazon is looking for a customer-obsessed, data driven, Lifecycle Marketing Manager to join its Journey Orchestration team for corporate and hourly hiring. This marketer will help create and execute the team's vision and strategy for leveraging Amazon's owned channels (e.g., amazon.jobs, hiring.amazon.com) to deliver personalized, automated candidate experiences at global scale. 
 
In this role, you are responsible for the tactical implementation and execution of global email, SMS, and push notification campaigns that deliver exceptional candidate experiences. This role will execute lifecycle strategies including ongoing automated journeys and ad hoc initiatives to attract and convert the highest-quality talent efficiently, predictably, and at scale. 
 
This is a critical role on the Journey Orchestration team to execute acquisition, engagement, and win-back campaigns. The successful candidate will demonstrate thorough knowledge of email, SMS and push notification marketing, extensive hands-on experience with CRMs and marketing automation platforms, strong HTML &amp; CSS coding skills for email template development, and an ability to collaborate effectively with cross functional partners including Developers, Creative, Analytics, Journey Planning, Legal, and Biz Dev teams. 
 
The ideal candidate is passionate about executing compelling experiences through lifecycle mediums, is highly analytical, a fast learner, and has a proven record of implementing and launching impactful lifecycle campaigns. You are an expert in lifecycle channel best practices, keep abreast of emerging trends and are plugged into the digital communications space. You effectively work with both internal and external stakeholders to understand business goals and objectives and translate them into flawlessly executed communication campaigns. 
 
Key job responsibilities 
<ul><li>Build and code responsive HTML email templates that render correctly across multiple email clients and devices</li><li>Implement data-driven, multi-channel lifecycle campaigns including audience segmentation setup, email template coding, campaign configuration, thorough QA, campaign launch, and ongoing reporting Implement and manage campaigns within CRMs and marketing automation platforms</li><li>Configure audience segments and automation workflows based on defined strategies</li><li>Conduct thorough QA testing of email templates across devices and email clients</li><li>Launch A/B tests to continually improve performance through optimized messaging and targeting</li><li>Monitor campaign performance and report on key metrics including CTR, open rates, and conversion rates using Adobe Analytics and platform-level data</li><li>Troubleshoot technical issues with email rendering, tracking, and automation workflows</li><li>Maintain email template libraries and ensure brand consistency across all communications</li><li>Implement country-specific campaign variations to meet localized needs</li><li>Manage end-to-end campaign execution timelines and coordinate with cross-functional teams</li><li>Stay current on email coding best practices, deliverability standards, and industry trends</li></ul> 
A day in the life 
You will use data and best practices to create and implement email, SMS, and push notification strategies that enhance the job seeker experience and deliver results. The ideal candidate has experience leveraging data to gain insights that inform audience segmentation and campaign strategy, an eye for design, experience with content strategy, and extensive, hands-on experience with CRMs and lifecycle automation tools. You will bring your proven creative, analytical, and strategic capabilities to implement and optimize compelling campaigns that deliver results. You think strategically and execute flawlessly. You understand data workflows, customer segmentation, automation and personalization, and testing best practices. 
 
About the team 
The Journey Orchestration team is responsible for owned channel strategy (web, app, email, SMS, SEO) in Amazon's Attraction, Influence, and Marketing (AIM) organization, which helps hire hundreds of thousands of Amazonians every year. AIM achieves ambitious hiring goals by delivering exceptional, multi-channel candidate experiences, engaging job seekers with maximum efficiency and precision. Leveraging paid digital advertising, owned channels, web experience, and local grass-roots efforts, the AIM organization delivers quality candidates at scale. Practicing transformational thinking empowered by leading-edge technology and continuous innovation, this team constantly pioneers new approaches to increase marketing effectiveness in the competitive talent marketplace.</div><h2 class="jobSectionHeader">
BASIC QUALIFICATIONS</h2><ul><li>6+ years of professional non-internship marketing experience</li><li>Experience building, executing and scaling cross-functional email and push marketing campaigns (including automated flows) from concept to completion</li><li>Experience in quality assurance testing</li><li>Experience using data and metrics to measure impact and determine improvements</li><li>Knowledge of HTML and CSS</li><li>Experience in a marketing focused role including customer lifecycle marketing, segmentation reporting, customer funnel analysis, and top-line sales performance</li><li>Experience with Marketo, or similar email platforms</li><li>Experience with in app messaging and mobile marketing platforms (Braze, Iterable, LeanPlum, Swrve, Adobe, Localytics etc.)</li><li>Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation</li><li>Bachelor's degree, or 2+ years of Amazon (blue badge/FTE) experience</li></ul><h2 class="jobSectionHeader">
PREFERRED QUALIFICATIONS</h2><ul><li>Experience that includes strong analytical skills, attention to detail, and effective communication abilities</li><li>Experience in project management including resource planning, managing schedules, reporting project status and prioritizing own tasks and those of other team members for multiple projects</li><li>Experience developing and executing campaigns across a multitude of timezones and languages</li><li>Can work proactively and independently, meet deadlines, and deliver on projects and tasks</li><li>Experience in segmentation and developing customer profiles</li><li>Experience with AI/ML technologies</li></ul> 
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. 
 
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you&rsquo;re applying in isn&rsquo;t listed, please contact your Recruiting Partner. 
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life &amp; AD&amp;D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits. 
USA, VA, Arlington - 142,800.00 - 193,200.00 USD annually 
USA, WA, Seattle - 142,800.00 - 193,200.00 USD annually</div>

Sr. Lifecycle Marketing Manager, Amazon Attraction, Influence, and Marketing

<div><h2 class="jobSectionHeader">DESCRIPTION</h2><div>
We are seeking an experienced Technical Marketing Operations Manager to serve as the technical and strategic owner of our Salesforce Marketing Cloud instance. This role combines hands-on operational support with strategic technical initiatives, requiring someone who can maintain day-to-day marketing operations while simultaneously building automation solutions, optimizing data models, and developing self-service analytics capabilities. This role mainly supports Marketing initiatives, and will also collaborate with business development, customer success, and operational teams on a variety of other email projects. 
 
 
 
Key job responsibilities 
Marketing Cloud Operations 
<ul><li>Independently design, build, and execute targeted email campaign and lifecycle marketing programs</li><li>Serve as the technical owner and primary administrator of the Salesforce Marketing Cloud instance</li><li>Implement marketing automation best practices and optimize campaign workflows</li><li>Maintain active customer journeys and ensure seamless execution across all lifecycle stages</li><li>Build and manage email segments for targeted campaign delivery</li><li>Identify opportunities to automate repetitive processes and build scalable solutions</li></ul> 
Stakeholder Management &amp; Requirements Translation 
<ul><li>Transform strategic marketing goals into actionable, measurable technical requirements</li><li>Serve as the bridge between marketing strategy and technical execution</li><li>Manage expectations across cross-functional teams while balancing operational and project work</li><li>Collaborate with Business Intelligence and data engineering teams to define audience segmentation requirements</li></ul> 
Data &amp; Analytics Collaboration 
<ul><li>Leverage AWS tools and services to self-serve basic data requests and queries</li><li>Understand database structures and data flows to troubleshoot data-related issues independently</li><li>Design and manage ETL processes to extract, transform, and load data between systems</li></ul> 
About the team 
Interested in exploring career opportunities with eero?
 
Visit our careers page to view all open positions:
 
 
https://www.amazon.jobs/content/en/teams/devices-services/hardware-eero?country%5B%5D=US&amp;keyword%5B%5D=eero</div><h2 class="jobSectionHeader">
BASIC QUALIFICATIONS</h2><ul><li>5+ years of working directly with engineering teams experience</li><li>2+ years of technical product or program management experience</li><li>3+ years of project management disciplines including scope, schedule, budget, quality, along with risk and critical path management experience</li><li>Experience managing programs across cross functional teams, building processes and coordinating release schedules</li><li>Experience using email platforms and editing HTML</li><li>Knowledge of data structures, data modeling, and database schema</li><li>Experience building, executing and scaling cross-functional email and push marketing campaigns (including automated flows) from concept to completion</li><li>Experience delivering against a large organization's long-term strategy and goals</li><li>Experience with A/B testing, especially around audience segmentation and targeting</li><li>5+ years of hands-on experience with Salesforce Marketing Cloud, including Email Studio, Journey Builder, Automation Studio, and Contact Builder</li><li>AMPscript and SSJS (Server-Side JavaScript) expertise for SFMC automation and personalization</li><li>Proven ability to design and restructure SFMC data extensions for complex personalization</li><li>Knowledge of email deliverability best practices, CAN-SPAM compliance, and data privacy regulations</li></ul><h2 class="jobSectionHeader">
PREFERRED QUALIFICATIONS</h2><ul><li>Salesforce Marketing Cloud certifications (Email Specialist, Consultant, or Developer)</li></ul> 
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. 
 
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company&rsquo;s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. 
 
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. 
 
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you&rsquo;re applying in isn&rsquo;t listed, please contact your Recruiting Partner. 
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life &amp; AD&amp;D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits. 
USA, CA, San Francisco - 146,200.00 - 197,800.00 USD annually 
USA, WA, Seattle - 127,100.00 - 172,000.00 USD annually</div>

Technical Marketing Operations Manager, eero

Flipdish

<div>
 
 At Flipdish, we&rsquo;re turning the tables in favour of independent restaurant and takeaway owners by providing them with the tools they need to make their lives easier. We offer a suite of powerful yet straightforward tech solutions along with real human support, helping our customers thrive on their own terms.
 
 
 
 
 
 Everything we do is designed to make running a restaurant satisfyingly simple in a world that&rsquo;s anything but.
 
 
 
 
 
 
 About the Role
 
 
 
 
 
 
 We are looking for a highly proactive and commercially minded Customer Lifecycle Marketing Manager to own the end-to-end customer journey after acquisition. This role will be responsible for building and optimising the communications, campaigns, and automations that drive stronger onboarding, higher retention, increased expansion, and reduced churn.
 
 
 
 
 
 You will be the connective tissue across Marketing, Customer Success, Strategic Account Management, Sales, and Product, ensuring our customers receive clear, timely, and value-driven communication without being overwhelmed by different teams. Your work will directly influence customer performance, MRR growth, and long-term satisfaction.
 
 
 
 
 
 This is a high-impact role ideal for a lifecycle marketer who thrives on data, experimentation, cross-functional collaboration, turning insights into measurable outcomes, and delivering exceptional communication that really resonates with our customer base.
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 
 
 
 
 Lifecycle Communications and Onboarding
 
 
 
 
 
 <ul>
 <li>
 Own customer onboarding communications across email, WhatsApp, and in-product touch points.
 </li>
 <li>
 Work with the Onboarding, Product and Marketing Teams to design and implement automated onboarding journeys that help customers activate, adopt key features, and get value faster.
 </li>
 <li>
 Ensure consistent messaging that aligns with product positioning and customer expectations.
 </li>
 </ul>
 
 
 
 
 
 Customer Engagement and Retention
 
 
 
 
 
 <ul>
 <li>
 Develop communication strategies that improve customer engagement and sentiment throughout the lifecycle.
 </li>
 <li>
 Identify early churn signals and create interventions, automations, and campaigns to reduce churn with the Strategic Account Management Team.
 </li>
 <li>
 Partner with Customer Success to support objection handling campaigns, proactive education, and best-practice sharing.
 </li>
 <li>
 Monitor competitor propositions and market movements, and develop specific defensive communication strategies that can be deployed when customers are at risk of competitive intervention.
 </li>
 </ul>
 
 
 
 
 
 Expansion and Growth
 
 
 
 
 
 <ul>
 <li>
 Work closely with Strategic Account Managers to build cross-sell, upsell, and expansion campaigns designed to increase MRR and order volume.
 </li>
 <li>
 Identify customer segments and behaviours that indicate growth potential, and deliver targeted lifecycle programmes.
 </li>
 <li>
 Identify optimal moments in a customer&rsquo;s lifecycle to encourage expansion and build automations with the objective of generating inbound demand for Customer Success.
 </li>
 </ul>
 
 
 
 
 
 Cross-Functional Alignment
 
 
 
 
 
 <ul>
 <li>
 Collaborate with Product, Marketing and Sales Enablement to understand product strengths, gaps, and customer pain points, ensuring communications are accurate and set the right expectations.
 </li>
 <li>
 Partner with Data, Product, and CS to align insights, messaging, and customer triggers across teams.
 </li>
 <li>
 Act as the guardian of customer communication, ensuring customers are not over-messaged and that all outgoing comms follow a coordinated plan.
 </li>
 </ul>
 
 
 
 
 
 Measurement and Optimisation
 
 
 
 
 
 <ul>
 <li>
 Jointly own the KPIs related to onboarding success, engagement, retention, churn reduction, and expansion campaign performance with the commercial teams.
 </li>
 <li>
 Build dashboards, track performance, run A/B tests, and continuously refine lifecycle flows based on data.
 </li>
 <li>
 Champion best practice in customer communications and design processes that improve message quality and timing.
 </li>
 </ul>
 
 
 
 
 
 Key KPIs
 
 
 
 
 
 <ul>
 <li>
 Expansion in MRR from lifecycle and cross-sell campaigns
 </li>
 <li>
 Reduction in overall churn through targeted intervention
 </li>
 <li>
 Increased customer activation, feature adoption, and order volume
 </li>
 <li>
 Improved engagement rates across lifecycle channels
 </li>
 <li>
 Reduction of uncoordinated customer messaging across departments
 </li>
 </ul>
 
 
 
 
 
 About You
 
 
 
 
 
 <ul>
 <li>
 Proven experience in customer lifecycle marketing, CRM marketing, retention or growth marketing, ideally in SaaS or a tech-driven business.
 </li>
 <li>
 Strong understanding of segmentation, lifecycle automation, multi-channel messaging, and CRM data structures.
 </li>
 <li>
 Data-driven mindset with the ability to interpret insights and act on them quickly.
 </li>
 <li>
 Exceptional communication skills and the ability to collaborate effectively with commercial teams based in the UK and Ireland is essential.
 </li>
 <li>
 Excellent communication and copywriting skills, with a talent for simplifying complex concepts.
 </li>
 <li>
 Experience using Intercom for customer communication, support, or automation would be a big advantage.
 </li>
 <li>
 Highly adept with AI tools and workflows, with the ability to leverage AI to automate, optimise, and scale lifecycle communications and processes.
 </li>
 <li>
 Experience messaging to customers in the UK and Ireland is essential.
 </li>
 <li>
 Ability to adhere to brand guidelines and tone of voice is essential.
 </li>
 <li>
 Previous experience communicating to or working with restaurants or takeaways is an advantage.
 </li>
 <li>
 Comfortable working cross-functionally and influencing without authority.
 </li>
 <li>
 Highly organised, detail-oriented, and proactive in identifying opportunities for improvement.
 </li>
 <li>
 Passionate about customer experience, retention, and delivering value throughout the lifecycle.
 </li>
 <li>
 Previous experience working with Salesforce CRM and Hubspot marketing automation would be advantageous.
 </li>
 </ul>
 
 
 
 
 🦄
 
 About Flipdish
 
 
 
 We are Flipdish, an Irish unicorn valued at over $1bn, helping independent restaurants, takeaways and quick service brands compete and grow in a world transformed by technology. Our platform has evolved into a fully integrated, AI powered ecosystem that supports restaurants with online ordering, marketing, loyalty, point of sale, menu optimisation and operational automation.
 
 
 
 
 
 AI is at the heart of many of our newest innovations, including the Flipdish AI Phone Agent, which answers customer calls, takes orders and ensures no order is ever missed. From AI driven marketing to intelligent menu tools, we build technology that makes running a restaurant satisfyingly simple in a world that is anything but.
 
 
 
 
 
 But Flipdish is not just about technology. We are deeply connected to the industry we serve. Many of us have worked in restaurants, run franchises or grown food businesses ourselves. We understand the pressures operators face, and we support them with the same intensity and care we would want for our own businesses. We listen closely to our customers, learn from them and back them so they can grow on their own terms and fall back in love with what they do.
 
 
 
 
 
 
 🫀Our culture
 
 
 
 
 
 
 At this point, you might expect the usual spiel about how great a place Flipdish is to work at and how great our work culture is (and it
 
 is
 
 !). But, this all depends on our employees. And that&rsquo;s because we trust our employees to define what sort of an employer Flipdish is.
 
 
 
 
 
 Transparency is hugely important to us. We listen to one another. We collaborate. And we give everyone a way to grow their careers through a supportive environment.
 
 
 
 
 
 We&rsquo;re a company that values diversity, inclusion, and wellbeing as standard. We believe in balance, not burnout. And all permanent employees qualify for our share scheme because we share our success.
 
 
 
 
 
 We certainly encourage flexibility where possible and combine this with beautiful offices in bustling cities like Dublin, London and Karachi. We&rsquo;re focused on getting the most out of our time together, output and team energy is at the heart of our hub based philosophy - not an attendance ticking exercise!
 
 
 
 
 
 So, if you want to join a genuinely friendly team, take a look at our current openings and get in touch. And if you don&rsquo;t see an opening just yet, do get in touch and register your interest with us anyway. We&rsquo;ll be in touch as soon as something suitable opens up.
 
 
 
 
 
 
 🙈Don&rsquo;t be shy. Apply.
 
 
 
 
 
 
 We know that imposter syndrome can be a thing. Don&rsquo;t let it be. We want enthusiastic people from all backgrounds. If you feel like you&rsquo;re up for working with us, get in touch.
 
 
 
 
 
 We also understand some candidates might need assistance. That&rsquo;s not a problem in the slightest. Just reach out to us, we&rsquo;d love to hear from you.
 
</div>

Lifecycle Marketing Manager

Lime Software Logics (SMC-PVT) Limited

Job Title: GoHighLevel (GHL) ExpertLocation: Business Center, PECHS Block 6, Main Shahrah-e-Faisal, KarachiTimings: Night Shift (7:00 PM &ndash; 4:00 AM)Working Days: Monday &ndash; Friday (5 Days a Week)About Us: Lime Software Logics is a software development agency specializing in custom website and mobile application development. We primarily serve clients across the US and Canada, working closely with other software agencies to deliver high-quality digital solutions.Role Overview: We are looking for a skilled GoHighLevel (GHL) Expert to manage CRM systems, build automation workflows, and handle integrations. The ideal candidate will play a key role in setting up complete systems for lead generation, nurturing, and conversion.Key Responsibilities:<ul><li>Set up and manage GoHighLevel accounts, pipelines, funnels, forms, and dashboards</li><li>Build and optimize automation workflows (email, SMS, follow-ups)</li><li>Integrate GHL with tools like Zapier, Make (Integromat), Google Sheets, and Stripe</li><li>Connect APIs, webhooks, and third-party platforms</li><li>Manage campaigns, tracking, and performance reporting</li><li>Troubleshoot technical issues and optimize system performance</li><li>Communicate with clients for requirements and updates</li><li>Provide knowledge transfer and documentation to the internal team</li></ul>Requirements:<ul><li>Strong hands-on experience with GoHighLevel</li><li>Experience with automation tools and system integrations</li><li>Solid understanding of CRM systems and marketing workflows</li><li>Basic knowledge of APIs, webhooks, and funnel/page building</li></ul>Nice to Have:<ul><li>Previous agency experience</li><li>Knowledge of ads tracking (Google &amp; Facebook)</li><li>Experience managing multiple client accounts</li></ul>What We Offer:<ul><li>Work with international clients (US &amp; Canada)</li><li>Collaborative and growth-focused environment</li><li>Opportunity to work on diverse and high-impact projects</li></ul>Pay: Rs150,000.00 - Rs225,000.00 per monthWork Location: In person

GoHighLevel (GHL) Expert

Maxta Inc.

Lead Maxta's marketing strategy across US, China, and Singapore markets. You will own brand positioning, content strategy, demand generation, and partner marketing for our enterprise AI infrastructure products.
 
What You Will Do
 Develop and execute go-to-market strategy for MaxtaOS, MaxModel, and MaxDeploy
 Manage content pipeline: blog posts, white papers, case studies, social media
 Plan and coordinate events (DC Summit, industry conferences, webinars)
 Drive demand generation campaigns across LinkedIn, WeChat, and industry channels
 Manage the Maxta brand across maxta.com, social media, and partner channels
 Track marketing analytics and optimize conversion funnels
 Coordinate with engineering on product launches and feature announcements
 Requirements
 5+ years in B2B technology marketing, preferably enterprise infrastructure or AI
 Experience with content marketing, demand generation, and event management
 Strong writing skills in English; Chinese (Mandarin) is a strong plus
 Proficiency with marketing tools (HubSpot, LinkedIn Campaign Manager, Google Analytics)
 Understanding of enterprise AI/infrastructure market landscape
 Data-driven mindset with experience in marketing analytics
 Cross-cultural communication skills (US-China-Singapore markets)
 Benefits
 Competitive salary + equity
 Shape the brand of a deep-tech AI company
 Global exposure: US, China, Singapore markets
 Direct report to CEO
 Full benefits package
 
Position Details
 Department
 Marketing
 Location
 Silicon Valley, CA / Singapore
 Type
 Hybrid
 Experience
 Mid-Senior
 Salary Range
 $120K – $170K + Equity
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Marketing Manager — Enterprise AI

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