marketing automation specialist

Nestlé USA

<div>Foods you love. Brands you trust. And a career that empowers you to grow. 
 
At Nestl&eacute; USA, we&rsquo;re all working towards the same goal &ndash; to delight and deliver for our consumers. With a rich portfolio of beloved brands, including DiGiorno, Toll House, and Coffee mate, in 97% of U.S. households, we have a unique opportunity &ndash; and responsibility &ndash; to be there for every moment in our consumers&rsquo; lives. 
Joining Nestl&eacute; means becoming part of an inclusive workplace that inspires innovation, encourages strategic thinking and creativity, and celebrates your achievements. No matter where you work within the organization, you are empowered to challenge the status quo, embrace risk-taking, and pioneer new ideas. Our supportive and collaborative environment encourages bold ambitions and continuous learning so that everyone can grow and thrive. 
 
This position is not eligible for Visa Sponsorship. 
POSITION SUMMARY: 
The Nestle Professional Solutions Division is hiring a Digital Marketing Automation Specialist on the Digital E-Business Team. This Specialist has a passion for digital marketing, Customer Lifecycle Management (CLM), personalization, and innovation. The Specialist will be responsible for executing and optimizing digital marketing campaigns, with a focus on email and automated journey building.<div> 
This role will involve executing strategies to engage with prospects, convert them into warm leads, and drive customer loyalty. The Specialist will also be responsible for executing segmentation strategies, conducting A/B testing, and monitoring campaign performance. The ideal candidate will have a strong attention to detail, excellent communication skills, and a proven track record in email and marketing automation. 
RESPONSIBILITIES: 
Email and SMS Campaign Execution: 
<ul><li>Develop and execute email and SMS campaigns using marketing automation tools such as Salesforce Marketing Cloud, Adobe, HubSpot, or similar platforms.</li><li>Creating and monitoring complex personalized journeys, triggers, and automation.</li><li>Leverage CDP-powered segmentation to continually improve campaign performance.</li><li>Create and automate a reporting cadence to provide actionable insights and opportunities to test and improve.</li></ul>
Customer Segmentation and Testing: 
<ul><li>Execute segmentation strategy by using data and creativity to explore and test new segments.</li><li>Leverage data and AI to identify opportunities for A/B testing in segmentation and messaging to optimize key performance indicators (KPIs).</li></ul>
Retention and Loyalty Initiatives: 
<ul><li>Execute and monitor retention and loyalty initiatives for the Nestle Professional Solutions Division.</li><li>Report on and recommend opportunities to drive customer loyalty and increase customer lifetime value</li><li>Execute on lapsed customer campaigns to re-engage and warm.</li></ul>
New Tool Launches: 
<ul><li>Execute the launch of new tools for marketing automation, email marketing, and AI marketing.</li><li>Test and learn with AI marketing tools and position them within the organization.</li><li>Collaborate with cross-functional stakeholders including brand teams, data teams, and sales teams on enterprise campaigns and 1st party data collection initiatives.</li><li>Help with documenting and communicating standardization and process with team and cross-functional stakeholders.</li></ul>
REQUIREMEMENTS / EDUCATION: 
<ul><li>Bachelor&rsquo;s Degree or higher in Marketing, Communications, Digital Marketing, or related field</li><li>2+ years Digital Marketing experience, CLM execution, and reporting.</li><li>Detail oriented with proficient organizational, project management, and communication skills</li><li>B2B experience a plus</li></ul></div><div>
EXPERIENCE / REQUIRED SKILLS: 
<ul><li>Bachelor&rsquo;s degree in marketing or related</li><li>Proficient in creating and executing email and automation campaigns in Salesforce, Adobe Marketo, HubSpot, or similar systems</li><li>2+ years of email and lifecycle marketing experience; proven track record of developing lifecycle and email marketing strategies (B2B and/or startup experience a plus)</li><li>Excellent written and oral communication skills</li><li>Previous experience integrating with a CDP, and connecting systems a plus</li><li>Project management experience would be a plus</li><li>Outstanding creativity, organizational and analytical skills, including storytelling</li><li>Demonstrated communication, relationship building, and team/collaborative skills.</li><li>Positive attitude and a willingness to embrace change in a growing and evolving business</li><li>Self-motivated, enthusiastic to learn, proactive, and a strong ability to independently problem-solve</li></ul></div> 
It is our business imperative to remain a very inclusive workplace. 
 
To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestl&eacute;. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestl&eacute; seeks such skilled and qualified individuals to share our mission where you&rsquo;ll join a cohort of others who have chosen to call Nestl&eacute; home. 
The Nestl&eacute; Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at accommodations@nestle.com or please dial 711 and provide this number to the operator: 1-800-321-6467. 
This position is not eligible for Visa Sponsorship. 
Review our applicant privacy notice before applying at https://www.nestlejobs.com/privacy. 
Job Requisition: 388416</div>

Digital Marketing Automation Specialist

Appetiser

<div>&ldquo;Everyday I help turn dreams into reality, and this is why I say this is the best role I have ever had&rdquo; - Jarrod Macfarlane, Appetiser team member 
<ul><li>
Do you want to use AI and LOW-CODE to automate businesses to greatness?</li><li>
Are you someone who is DRIVING themselves to peak performance?</li><li>
Are you excited by HELPING PEOPLE creating technology that impacts millions every day?</li></ul>
If you answered YES to these questions, you may be a fit for Appetiser Apps. 
Join a high-performance team who are striving to go from an Australian market leader to a worldwide phenomenon. Our competitors cannot keep up with our technology, pace, and track record of successful clients.
We need ambitious people like YOU to help us grow by 10X over the next 5 years.<h3 class="jobSectionHeader">
You will&hellip;</h3><ul><li>
BUILD internal automation systems using powerful no-code tools like Coda, ClickUp, Zapier, and HubSpot.</li><li>
DESIGN, DEVELOP, and DEPLOY automation workflows using AI, no-code and low-code platforms to streamline CRM operations.</li><li>
CHAMPION with teams across the company to uncover inefficiencies, recommend automation opportunities and implement cutting-edge AI-driven solutions</li><li>
EXPLORE and TEST new technologies to enhance team capabilities and elevate system performance.</li><li>
MANAGE data architecture and governance, and oversee data projects for better organization-wide efficiency.</li><li>
PLAN and EXECUTE automation projects and campaigns, managing risk and impact, and ensuring smooth completion.</li><li>
ACT as A CONSULTANT, guiding the company in process optimization, automation adoption, and AI-driven strategies.</li><li>
KEEP teams informed with status updates, project progress, and post-project analysis for continuous improvement.</li><li>
EXPLORE and TEST new technologies to enhance team capabilities and elevate system performance.</li></ul> 
The right fit for this role is DETERMINED and AMBITIOUS with:<ul><li>
WORK ETHIC that leaves others in their dust</li><li>
Strong PEOPLE LEADERSHIP SKILLS and a passion for getting the most out of people.</li><li>
Relentless desire to BECOME YOUR VERY BEST, and can prove it!</li><li>
DEEP KNOWLEDGE in no-code or low-code solutions with bonus points for Coda.io, Hubspot, Zapier &amp; APIs</li><li>
A TRACK RECORD of past process engineering, automation, or development successes regardless of the industry</li><li>
BONUS: Experience as an ENGINEER, DATA ANALYST, MARKETER, or PRODUCT MANAGER. 
</li></ul><h3 class="jobSectionHeader">
Join our team</h3><ul><li>
Flexible Work Arrangements: The ability to work from anywhere in the world as long as you perform.</li><li>
Accelerate Your Career: After probation, you get performance reviews every 6 months. Progress based on merit faster than ever before.</li><li>
Become Your Best: Set personal &amp; professional goals every quarter with your talent coach. Get optional counselling along the way.</li><li>
Give Back To Your Community: When you join our team, we will send a kid to school on your behalf with World Vision. So far, we have sponsored over 150+ children for our team.</li><li>
Global Impact: Build products that reach users worldwide and truly make a difference in the world! Be empowered to make decisions.</li><li>
Public Recognition: Track your achievements as you build a personal portfolio &amp; track record.</li><li>
Join a Culture of Drivers: Become part of a team that&rsquo;s striving to be their very best.</li></ul>
If this resonates with you, please apply today. 
P.S. We're hiring multiple individuals. If you want to recommend someone, please email us; an attractive referral bonus awaits! 
P.P.S. If you have any questions, email us at talent.acquisition@appetiserapps.com</div>

Marketing Automation Specialist

Coppermine Fieldhouse

<div>Coppermine is seeking a creative and technically skilled Digital Marketing &amp; Web Specialist to support and manage our online marketing presence. This role blends design, website management, marketing campaigns, and marketing automation to help develop and support our programs across several locations.
Responsibilities
<ul><li>Assist with updating company websites (content, layout updates, landing pages)</li>
<li>Create/ collaborate in marketing graphics and visual content for campaigns</li>
<li>Plan and execute digital marketing campaigns in collaboration with marketing team</li>
<li>Assist with email marketing and marketing communications</li>
<li>Set up and maintain marketing automations using tools such as Zapier</li>
<li>Track performance using Google Analytics and other reporting tools</li>
<li>Optimize campaigns and website performance based on analytics</li>
<li>Coordinate messaging across email, web, and digital platforms</li>
<li>Support promotions, events, and program marketing</li></ul></div>

Digital Marketing & Web Specialist

AIO App Inc

<div><h3 class="jobSectionHeader">About the Role</h3>
We are seeking a skilled and detail-oriented HubSpot Specialist to manage, optimize, and scale our HubSpot platform to support marketing, sales, and customer success operations. You will play a critical role in improving business processes through CRM optimization, marketing automation, and system integrations.
This role requires a proactive problem-solver with strong analytical and technical skills who can translate business requirements into efficient workflows, reporting systems, and CRM configurations within HubSpot.
<h3 class="jobSectionHeader">What will be your responsibilities?</h3>
<ul><li>Manage and maintain HubSpot CRM, including contacts, companies, deals, pipelines, and custom properties.</li><li>Design and implement automation workflows to streamline marketing, sales, and customer success processes.</li><li>Create and manage dashboards and reports to provide insights into marketing and sales performance.</li><li>Maintain CRM data quality through data governance practices such as deduplication, validation rules, and data hygiene.</li><li>Collaborate with marketing, sales, and product teams to gather requirements and implement CRM solutions.</li><li>Support marketing automation initiatives including email campaigns, lead scoring, segmentation, and lifecycle management.</li><li>Manage and support integrations between HubSpot and other internal or third-party tools.</li><li>Troubleshoot CRM issues and optimize existing workflows and automations.</li><li>Provide internal support and guidance to teams using HubSpot.</li><li>Document processes, configurations, and CRM best practices.</li><li>Stay up to date with HubSpot platform updates and recommend improvements to current processes.</li><li>Work in an Agile environment with iterative delivery and continuous feedback.</li></ul>
<h3 class="jobSectionHeader">What are we looking for, and what does it require to be the right fit for this role?</h3>
<ul><li>Strong understanding of HubSpot CRM and its core capabilities.</li><li>Experience working with HubSpot Marketing Hub, Sales Hub, or Service Hub.</li><li>Proficiency in building workflows, automation, and lead management systems.</li><li>Experience creating reports, dashboards, and performance analytics.</li><li>Familiarity with CRM data management and data hygiene best practices.</li><li>Experience integrating HubSpot with third-party platforms and tools.</li><li>Strong problem-solving and analytical skills.</li><li>Ability to translate business requirements into CRM configurations and automation.</li><li>Understanding of SaaS tools and CRM-driven business processes.</li><li>Strong communication skills and ability to work cross-functionally with multiple teams.</li></ul>
<h3 class="jobSectionHeader">Required Experience and Educational Background:</h3>
<ul><li>Bachelor's degree in Business, Computer Science, Information Systems, Marketing, or a related field.</li><li>Minimum of 2+ years of hands-on experience working with HubSpot or similar CRM platforms.</li><li>Experience managing CRM workflows, automation, and reporting.</li></ul>
<h3 class="jobSectionHeader">Why Join AIO?</h3>
Our mission is to revolutionise the US restaurant industry by providing a comprehensive and fully integrated solution that empowers restaurant owners to efficiently manage all aspects of their businesses. Our platform, designed to meet the unique challenges faced by restaurants, combines our patented AI technology with unparalleled customer support to help owners increase revenue, reduce costs, and improve their overall profit margins. 
We believe that restaurants should be able to focus on delivering exceptional dining experiences to their customers, without the added stress of managing complex and disparate systems. That's why we offer an all-in-one super app platform for all of their needs, from front-of-the-house operations like ordering, payment, marketing and rewards, to back-of-the-house management like inventory, staff, and financials. 
We are laser-focused on becoming a significant player in the $55 billion worth restaurant tech SaaS market. You will be a part of a world-class Silicon Valley-funded startup.</div>

HubSpot Specialist

Alnafitha IT

<div>
 
 
 
 Job Summary/Objective
 
 
 
 
 
 The Digital Marketing Senior Specialist is responsible for planning, executing, optimizing, and analyzing digital marketing campaigns across multiple paid and organic channels. The role focuses on B2B lead generation, performance marketing, conversion optimization, tracking implementation, marketing automation, and website management to drive measurable business growth.
 
 
 
 This position requires strong expertise in paid media platforms, marketing analytics, WordPress management, CRM integrations, and end-to-end digital campaign execution.
 
 
 
 
 
 Key Responsibilities:
 
 
 
 
 
 Social Media Management
 
 
 
 &bull; Develop and execute social media strategies aligned with business objectives.
 
 
 
 &bull; Handle content planning and publishing across platforms (LinkedIn, Instagram, Facebook, X, TikTok, etc.).
 
 
 
 &bull; Oversee community management and engagement.
 
 
 
 &bull; Analyze social media performance metrics and optimize accordingly.
 
 
 
 &bull; Coordinate with designers and content creators to produce campaign assets.
 
 
 
 Paid Advertising Management (Performance Marketing)
 
 
 
 <ul>
 <li>
 Plan, launch, manage, and optimize paid campaigns across:
 
 Meta Ads (Facebook &amp; Instagram)
 
 Google Ads (Search, Display, YouTube)
 
 LinkedIn Ad
 
 TikTok Ads
 
 X Ads
 
 &bull; Define campaign objectives, targeting strategies, budgets, and bidding strategies.
 
 &bull; Conduct A/B testing on creatives, audiences, and landing pages.
 
 &bull; Optimize campaigns based on CPA, CPL, ROAS, CTR, and conversion rates.
 
 &bull; Manage retargeting and remarketing strategies.
 
 &bull; Monitor ad spend and ensure ROI targets are met.
 
 
 
 Lead Generation &amp; Funnel Optimization
 
 
 &bull; Develop and implement lead generation strategies across digital channels.
 
 &bull; Design and optimize landing pages for conversion.
 
 &bull; Build multi-step funnels for B2B lead capture.
 
 &bull; Improve cost per lead (CPL) and lead quality metrics.
 
 &bull; Collaborate with marketing operations specialist to align lead qualification criteria.
 
 
 
 Email Marketing &amp; Marketing Automation
 
 
 &bull; Develop and execute email marketing campaigns.
 
 &bull; Create automated workflows (lead nurturing, onboarding, re-engagement).
 
 &bull; Segment audiences based on behavior and campaign data.
 
 &bull; Optimize open rates, CTR, and conversion rates.
 
 &bull; Manage integrations between website forms, CRM, and email platforms.
 
 
 
 WordPress Website Management
 
 
 &bull; Create and manage landing pages for campaigns.
 
 &bull; Implement on-page SEO best practices.
 
 &bull; Manage website forms and lead capture mechanisms.
 
 &bull; Ensure website performance, speed, and responsiveness.
 
 &bull; Implement campaign-related integrations and tracking scripts.
 
 &bull; Coordinate with developers if advanced customization is required.
 
 
 
 Tracking &amp; Analytics Management
 
 
 </li>
 </ul>
 
 &bull; Implement and manage:
 
 
 
 &bull; Google Analytics (GA4)
 
 
 
 &bull; Google Tag Manager (GTM)
 
 
 
 &bull; Meta Pixel
 
 
 
 &bull; LinkedIn Insight Tag
 
 
 
 &bull; TikTok Pixel
 
 
 &bull; Conversion tracking for all paid platforms
 
 &bull; Set up event tracking, goals, and custom conversions.
 
 &bull; Ensure accurate attribution and data consistency.
 
 &bull; Create performance dashboards and reports.
 
 &bull; Provide actionable insights based on campaign performance.
 
 
 
 Website &amp; Campaign Integrations
 
 
 &bull; Integrate landing pages with CRM systems.
 
 &bull; Set up webhook/API-based integrations when required.
 
 &bull; Ensure seamless data flow between ad platforms, website, and CRM
 
 
 Troubleshoot tracking and data discrepancies
 
 
 
 
 Requirements
 
 
 
 
 
 Qualifications
 
 
 
 
 
 -
 
 Education:
 
 Bachelor&rsquo;s degree in Marketing, Business, Communications, or related field.
 
 
 
 -
 
 Experience:
 
 5&ndash;7+ years of experience in digital marketing and performance marketing.
 
 
 
 - Proven experience managing multi-platform paid campaigns.
 
 
 
 - Strong hands-on experience with WordPress.
 
 
 
 - Experience implementing tracking and analytics setups.
 
 
 
 - Experience with CRM integrations and marketing automation tools.
 
 
 
 - Advanced level for Google Ads &amp; GA4
 
 
 
 - Experience with Meta Ads Manager
 
 
 
 - Experience with LinkedIn Campaign Manager
 
 
 
 - Experience with TikTok Ads Manager- X Ads
 
 
 
 - Experience with Google Tag Manager
 
 
 
 - WordPress (Elementor or similar page builders preferred)
 
 
 
 - Email marketing platforms (e.g.,Zoho campaigns, Mailchimp, HubSpot, ActiveCampaign)
 
 
 
 - CRM systems integration
 
 
 
 - Conversion tracking &amp; attribution modeling
 
 
 
 - Basic HTML/CSS (preferred)
 
 
 
 - Strong analytical mindset
 
 
 
 - Data-driven decision making
 
 
 
 - Excellent project management skills
 
 
 
 - High attention to detail
 
 
 
 - Strong communication skills
 
 
 
 - Ability to manage multiple campaigns simultaneously
 
 
 
 - Proactive and solution-oriented
 
 
 
 
 
 
 
 
 EQUAL EMPLOYMENT OPPORTUNITY COMMISSION
 
 
 
 :
 
 
 
 
 Alnafitha IT is an Equal Opportunity Employer and does not discriminate based on race, color, creed, national origin, ancestry, religion, age, citizenship, sex, marital or veteran status, disability or handicap, sexual orientation or any other basis prohibited by applicable law. Alnafitha IT also takes affirmative action to employ, and advance in employment, qualified women, minorities and diversity representations. Alnafitha IT also makes reasonable accommodations for qualified individuals with disabilities, in accordance with the Saudi and Egyptian employment laws.
 
 
 
 
 
</div>

Digital Marketing Senior Specialist

ASPIRE 92 (SMC-PRIVATE) LIMITED

Job Description:We are seeking a skilled and detail-oriented CRM Specialist to support our marketing and sales teams by building, customizing, and optimizing our platform. The ideal candidate will have a strong understanding of CRM application, workflows, and integrations, as well as experience with dashboard and report creation within the CRM.Key Responsibilities: &middot; Manage the company&rsquo;s CRM platform&middot; Develop and manage dashboards and reports&middot; Ensure all customer data is accurately recorded and kept up-to-date in the CRM system&middot; Train other staff members on the use of the CRM system&middot; Conduct regular audits of the CRM system to ensure data integrity&middot; Analyze customer interactions and data within the CRM system to provide feedback and recommendations for improving customer service and sales strategies&middot; Identify and resolve CRM system issues&middot; Optimize and customize existing assets including landing pages, emails, and forms&middot; Build and maintain automation workflows, lists, and lead scoring models&middot; Work with internal and external teams to maintain application integrations&middot; Troubleshoot technical issues and ensure platform performance and reliability&middot; Stay up to date with features, best practices, and industry trendsRequirements &amp; Qualifications:&middot; 2+ years of experience working with CRM&middot; Experience building custom modules, email templates, and dashboards in CRM&middot; Knowledge of workflows, lead nurturing, and marketing automation&middot; Familiarity with APIs and integrating with external systems&middot; Strong attention to detail and ability to manage multiple projects simultaneously&middot; Background in digital marketing or user experienceSkills:&middot; Proven ability to manage multiple tasks and meet deadlines&middot; Strong attention to detail and organizational skills&middot; Ability to work independently and as part of a teamJob Type: Full-timeWork Location: Hybrid remote in Karachi

CRM Specialist

DBS Solutions

Job Title: Klaviyo DeveloperCompany: DBS Solutions Pvt. Ltd.Job Type: Full-TimeSchedule: 5 Days a WeekLocation: Johar Town LahoreDBS Solutions Pvt. Ltd. is looking for a skilled Klaviyo Developer who can design, implement, and optimize high-performing email and SMS marketing automation campaigns. The ideal candidate should have strong experience with Klaviyo integrations, automation flows, segmentation, and performance optimization to help drive customer engagement and revenue growth.If you are passionate about data-driven marketing, automation, and customer lifecycle strategies, we would love to hear from you.Key Responsibilities<ul><li>Develop, implement, and manage email &amp; SMS marketing campaigns using Klaviyo</li><li>Build and optimize automated flows (welcome series, abandoned cart, post-purchase, win-back campaigns, etc.)</li><li>Create advanced customer segmentation for targeted marketing campaigns</li><li>Integrate Klaviyo with eCommerce platforms such as Shopify, WooCommerce, or Magento</li><li>Design and customize responsive email templates using HTML/CSS when required</li><li>Analyze campaign performance and optimize open rates, CTR, and conversions</li><li>Implement A/B testing strategies to improve campaign performance</li><li>Maintain email deliverability, list hygiene, and compliance with best practices</li><li>Work closely with marketing and design teams to develop high-converting email strategies</li></ul>Requirements<ul><li>Proven experience working with Klaviyo marketing automation platform</li><li>Experience with email marketing strategy and lifecycle marketing</li><li>Strong understanding of customer segmentation and personalization</li><li>Experience integrating Klaviyo with Shopify or other eCommerce platforms</li><li>Basic knowledge of HTML/CSS for email template customization</li><li>Strong analytical skills and ability to optimize campaigns using data</li><li>Familiarity with email deliverability best practices</li></ul>Preferred Qualifications<ul><li>Experience working with international eCommerce brands</li><li>Knowledge of SMS marketing automation</li><li>Experience with A/B testing and conversion optimization</li><li>Familiarity with CRM and marketing automation tools</li></ul>What We OfferCompetitive salary packagePerformance-based incentivesOpportunity to work with international clientsCareer growth in a fast-growing digital companyCollaborative and innovative work environmentInterested candidates can apply by sending their resume to: sameen.sajjad@dentalmail.coApplication Question(s):<ul><li>Are you based in Lahore?</li><li>What is your salary expectation for this role?</li></ul>Work Location: In person

Klaviyo Developer

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