marketing content manager

Greater Lansing Food Bank

<p><b>Greater Lansing Food Bank (GLFB) </b>is looking for a <b>Marketing Content Manager</b> to lead and execute the production, design and digital execution of GLFB&rsquo;s marketing communications. The Marketing Content Manager is an independent practitioner who owns the full creative execution process of their projects, while collaborating closely with the Senior Manager, Communications &amp; Brand Strategy on overall strategy and messaging integration.</p><p>This is a full-time (36-40 hour weekly), non-exempt position located in Bath, MI. Work hours are generally during normal business hours, Monday through Friday, with occasional evening and weekend hours for special events, agency visits or conferences.</p><p><b>About Greater Lansing Food Bank </b></p><p>Founded in 1981,<b> Greater Lansing Food Bank (GLFB) </b>is a highly visible non-profit organization that provides food assistance to individuals and families in need in Ingham, Eaton, Clinton, Shiawassee, Clare, Isabella and Gratiot counties. Food is distributed through an extensive network of food pantries, shelters, community kitchens and mobile distributions throughout the seven-county service area. GLFB annually serves hundreds of thousands of people.</p><p>Greater Lansing Food Bank (GLFB) is committed to fostering, cultivating and preserving a culture of equity, diversity and inclusion. We embrace and encourage our employees&rsquo; differences in age, color, disability, ethnicity, family or marital status, gender identity or expression, language, national origin, physical and mental ability, political affiliation, race, religion, sexual orientation, socio-economic status, veteran status and other characteristics that make our employees unique.</p><p><b>Position Details</b></p><p><b>Title: </b>Marketing Content Manager<br/><b>Department: </b>DevComms/Philanthropy<br/><b>Reports To: </b>Senior Manager, Communications &amp; Brand Strategy<br/><b>Location: </b>Greater Lansing Food Bank &ndash; Bath, MI<br/><b>Employment Type: </b>Full-time</p><p><b>Position Summary</b></p><p>This role executes all graphic design, digital marketing, general website updates and media asset management, ensuring that GLFB&rsquo;s visual and digital outputs are compelling, consistent and mission aligned.</p><p><b>Key Responsibilities:</b></p><p><b>Content Development &amp; Asset Management</b></p><p>&middot; Lead in-house design of all materials including annual reports, direct mail campaigns, brochures, signage, infographics, social media graphics and digital ads.</p><p>&middot; Maintain GLFB&rsquo;s digital media library, overseeing photo organization, storage and metadata.</p><p>&middot; Capture, edit and produce basic photos and short-form video content for social media and digital campaigns.</p><p>&middot; Maintain GLFB&rsquo;s visual identity standards across all outputs.</p><p><b>Digital Identity Management</b></p><p>&middot; Manage GLFB&rsquo;s organic and paid digital presence (Meta, Google Ads, social channels, email marketing).</p><p>&middot; Create and schedule content, design graphics, manage segmentation and track performance metrics.</p><p>&middot; Support the Senior Manager through technical and visual updates to the website, including but not necessarily limited to content uploads, copyediting, layout adjustment and mobile optimization.</p><p><b>Vendor &amp; Print Management </b></p><p>&middot; Manage relationships with external printers and production vendors.</p><p>&middot; Oversee print specifications (bleeds, CMYK, paper stock) and ensure brand consistency and quality.</p><p>&middot; Coordinate timelines, proofs and final delivery of printed materials.</p><p><b>Required Skills &amp; Qualifications </b></p><p>&middot; Bachelor&rsquo;s degree in graphic design, digital media, marketing, or related field.</p><p>&middot; 3&ndash;5 years of experience in graphic design, digital marketing or related creative roles.</p><p>&middot; Proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop), Canva and digital advertising tools (ex. Google Ads, Meta Business Suite).</p><p>&middot; Basic video editing skills and experience producing short-form content.</p><p>&middot; Strong project management and organizational skills.</p><p>&middot; Ability to independently manage multiple simultaneous projects.</p><p><b>Preferred Qualifications</b></p><p>&middot; Email marketing experience (Constant Contact, Mailchimp or similar).</p><p>&middot; Familiarity with WordPress or other CMS platforms.</p><p>&middot; Experience in nonprofit communications.</p><p><b>Compensation and Benefits: </b>GLFB offers a competitive compensation package, including paid medical/dental/vision insurance, 401k, vacation leave, sick leave, and paid holidays.</p><p><b>To apply</b></p><p>Please send 3 to 5 examples showcasing a variety of digital and print design work, a cover letter, resume and salary requirements to Holly Pace-Hart, human resources specialist, at holly@glfoodbank.org. For additional information, please visit www.glfoodbank.org. Position remains open until filled. EOE. No phone calls please.</p><p>Pay: $55,000.00 - $60,000.00 per year</p><p>Benefits:</p><ul><li>401(k)</li><li>Dental insurance</li><li>Flexible schedule</li><li>Health insurance</li><li>Paid time off</li><li>Vision insurance</li></ul><p>Work Location: In person</p>

Marketing Content Manager

ForMotion

<div><p><b>About Us
</b></p><p></p><p><b>ForMotion </b>is a global network of Orthotic and Prosthetic Patient Care clinics, focused on providing world-class, compassionate care for patients with mobility challenges.
</p><p></p><p>Our clinic is part of the <b>ForMotion </b>global network of Patient Care clinics owned by Embla Medical, which also owns &Ouml;ssur, a leading global provider of prosthetics and bracing and supports solutions; Fior &amp; Gentz, an innovative developer of neuro orthotics; and College Park, creators of custom-built prosthetic solutions for people of all activity levels.
</p><p></p><p>We are dedicated to providing the best possible care to our patients to help them live Life Without Limitations.
</p><p></p><p><b>About the Role
</b></p><p>Leads execution of work by defining and implementing operational and/or tactical plans based on function strategy and business plans. Specifies new standards, processes, or products. Responsible for leading marketing initiatives as a marcom specialist. Acts as a positive voice with the team and leads specialized projects. This role ensures all content aligns with global brand standards, drives strategic messaging, and enhances customer engagement across channels. The ideal candidate combines strong creative direction with strategic marketing insight and excels in a collaborative, fast paced environment.
</p><p></p><p><b>Job Knowledge:
</b></p><ul><li><p>Broad discretion in work deliverables and performance.
</p></li><li><p>Knowledge of the business nuances and the capability to apply brand and marketing best practices
</p></li><li><p>Understands how Marketing contributes to larger organization.
</p></li><li><p>Expert in things related to marketing, communications and brand management.
</p></li><li><p>Advanced knowledge and skill in content strategy and execution.
</p></li></ul><p></p><p><b>What You&rsquo;ll Do
</b></p><p></p><p><b>Content Strategy &amp; Development
</b></p><ul><li><p>Execute a comprehensive content strategy that supports business goals, clinical priorities, and brand positioning.
</p></li><li><p>Drive end-to-end content creation across digital, print, social, and experiential channels.
</p></li><li><p>Translate complex clinical and technical information into clear, compelling, audience appropriate communications.
</p></li></ul><p></p><p><b>Brand Alignment, Governance &amp; Collaboration
</b></p><ul><li><p>Development of visual concepts and creative assets&mdash;including presentations, digital graphics, infographics, clinic education and business development tools, and campaign materials.
</p></li><li><p>Collaborate with global design teams and external partners to produce high-quality, on-brand visuals that drive US clinic marketing needs.
</p></li><li><p>Drive consistency across US markets by implementing and reinforcing global brand standards.
</p></li><li><p>Provide feedback and recommendations to the global brand team for continuous brand evolution and refinement with US based clinic business nuances in mind.
</p></li></ul><p></p><p><b>Clinical Team Support
</b></p><ul><li><p>Partner closely with clinical teams to understand their priorities, communication needs, and customer insights.
</p></li><li><p>Develop educational, promotional, and engagement materials tailored for clinical stakeholders, healthcare providers and the patient population.
</p></li><li><p>Ensure accuracy, compliance, and clarity in all clinically oriented marketing content.
</p></li><li><p>Manage workflows, timelines, and approvals to ensure efficient execution of projects.
</p></li></ul><p></p><p><b>Measurement &amp; Optimization
</b></p><ul><li><p>Analyze performance of content and creative assets to optimize impact and engagement.
</p></li><li><p>Leverage analytics and feedback to refine content strategy and improve future deliverables.
</p></li><li><p>Print production management and cost assessments driven by frugality.
</p></li></ul><p></p><p><b>Who You Are
</b></p><ul><li><p>Bachelor&rsquo;s degree in marketing, Communications, Design, or related field (master&rsquo;s preferred).
</p></li><li><p>5+ years of experience in marketing, content strategy, or creative development, healthcare or clinical marketing experience a plus.
</p></li><li><p>Excellent communication, collaboration, and project management abilities.
</p></li><li><p>Ability to translate complex medical or scientific information into clear, engaging content.
</p></li><li><p>Familiarity with brand management, national and global cross-functional alignment.
</p></li><li><p>Proficiency in marketing tools (e.g., CMS, creative platforms, project management systems).
</p></li></ul><p></p><p><b>Why You&rsquo;ll Feel Good Working Here
</b></p><p>We believe people do their best work when they feel good&mdash;personally and professionally. That&rsquo;s why we offer:
</p><ul><li><p>A culture rooted in trust, empathy, and Nordic-inspired flat hierarchies
</p></li><li><p>Tailored onboarding and a buddy system to help you feel at home from day one
</p></li><li><p>Continuous learning through e-learning, training, and language courses
</p></li><li><p>A &ldquo;you&rdquo; culture where everyone&mdash;from interns to executives&mdash;is treated with respect
</p></li><li><p>Competitive Compensation Packages
</p></li><li><p>Medical, Dental, and Vision Benefits
</p></li><li><p>401(k) Retirement Plan with employer matching contribution
</p></li><li><p>9 paid holidays
</p></li><li><p>13 vacation days, birthday and two (2) volunteer day
</p></li><li><p>8 sick days within your first year of employment
</p></li><li><p>Paid Parental Bonding
</p></li></ul><p></p><p>ForMotion is a global network of Orthotic &amp; Prosthetic patient care clinics providing exceptional care through award-winning mobility solutions and world-class healthcare professionals.
</p><p></p><div><div><div><div><div><div><div><div><div><div><div><div><div><div><div><p><i>Embla Medical is an equal opportunity employer and makes employment decisions on the basis of merit. We want to have the best available individual in every job.
</i></p><p><i>Embla Medical's equal opportunity policy prohibits all discrimination (based on race, color, creed, sex, religion, marital status, age, national origin or ancestry, physical disability, mental disability, military service, pregnancy, child birth or related medical condition, actual or perceived sexual orientation, or any other consideration made unlawful by local laws around the world).
</i></p><p><i>Embla Medical is committed to complying with all applicable laws providing equal employment opportunities. This commitment applies to all individuals involved in the operations of Embla Medical and prohibits discrimination by any employee of Embla Medical, including supervisors and co-workers.
</i></p></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div><p></p><p><b>Important Warning: </b>Beware of fraudulent recruiters impersonating our company. Please take extra caution when asked for any sensitive personal information, such as social security numbers or bank account details. We will never ask you for any form of payment during the recruitment process. Please make sure you refer to our official website .</p></div><p></p>

Marketing & Content Manager

Xomox Jewelry Inc

<div>
 <p>
  <strong>
   Company Description
  </strong>
 </p>
 <p>
  XOMOX Jewelry Inc. is a fine and high-end jewelry manufacturer based in New York City, renowned for its craftsmanship and trusted by top-tier brands, emerging designers, and private clients since 1996. As a family-owned and operated business, we specialize in creating technically sophisticated and beautifully crafted jewelry entirely in-house. We approach every project, from full production orders to conceptual designs, with careful attention to detail, respecting artistic vision, technical precision, and emotional significance. At XOMOX, we pride ourselves on bringing meaningful stories to life through our jewelry.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Role Description
  </strong>
 </p>
 <p>
  This is a 6-month contract position with the potential to turn into a full-time role. This role is on-site in New York City.
 </p>
 <p>
  <br/>
 </p>
 <p>
  The Marketing &amp; Content Manager will oversee and execute marketing initiatives across social media, email campaigns, print collateral, and PR outreach. This is a hands-on role within a small, collaborative company where you will take ownership of brand storytelling and campaign execution from concept to launch.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Responsibilities
  </strong>
 </p>
 <ul>
  <li>
   Develop and execute integrated marketing campaigns across digital and traditional channels
  </li>
  <li>
   Manage social media accounts, including content calendars and community engagement
  </li>
  <li>
   Write captions and campaign copy aligned with a refined luxury tone
  </li>
  <li>
   Assist with design and oversee production of digital and printed collateral (e.g. postcards, content, presentations, email campaigns)
  </li>
  <li>
   Shoot and edit product photography and short-form video content
  </li>
  <li>
   Coordinate workshop and product shoots
  </li>
  <li>
   Build and segment campaigns; track engagement and optimize performance
  </li>
  <li>
   Conduct PR outreach to media, press, and industry partners
  </li>
  <li>
   Maintain consistent brand voice, typography, and visual identity
  </li>
  <li>
   Track budgets and campaign performance; report insights and recommend improvements
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Requirements
  </strong>
 </p>
 <ul>
  <li>
   3&ndash;5+ years of professional marketing or content experience
  </li>
  <li>
   Strong portfolio demonstrating refined aesthetic sensibility (luxury, fashion, jewelry preferred)
  </li>
  <li>
   Excellent writing and copy-editing skills
  </li>
  <li>
   Proficiency in Adobe Illustrator and Photoshop
  </li>
  <li>
   Working knowledge of video editing (After Effects or Premiere)
  </li>
  <li>
   Experience with email marketing platforms
  </li>
  <li>
   Highly detail-oriented and organized
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Preferred
  </strong>
 </p>
 <ul>
  <li>
   Experience in luxury, fashion, or fine jewelry
  </li>
  <li>
   Product photography experience
  </li>
  <li>
   Understanding of brand positioning in high-end markets
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  Portfolio required.
 </p>
</div>


Marketing & Content Manager - Fine Jewelry

Canine Cardio

<p><b>About Canine Cardio</b></p><p>Canine Cardio is not your typical dog daycare. We are a structured dog fitness, training, and enrichment facility focused on fulfillment, behavior, and calm state of mind.</p><p>Our mission is simple: <b>Let Your Dog Be a Dog Again.</b></p><p>We are growing quickly and looking for a <b>full-time Marketing &amp; Content Manager</b> who can help us scale our brand, generate qualified leads, showcase the difference between structured daycare and chaotic play environments and record most training sessions, turning them into valuable content.</p><p>If you are obsessed with content that converts, comfortable filming in high-energy environments, and excited about the dog industry &mdash; keep reading.</p><p>Position Overview</p><p>This is a hands-on, in-house role responsible for both <b>marketing strategy and content execution</b>.</p><p>You will own:</p><ul><li>Social media growth</li><li>Short-form video production</li><li>Lead generation support</li><li>Brand storytelling</li><li>Content calendar management</li><li>Campaign execution</li></ul><p>This is <b>not</b> a passive posting role. We are looking for someone who moves fast, thinks strategically, and can capture powerful moments in a busy dog facility.</p><p>Key Responsibilities</p><p><b>Content Creation &amp; Video Production</b></p><ul><li>Film high-quality content inside our daycare, 1:1 training sessions, and dog gym</li><li>Produce and edit short-form video (Reels/TikTok) weekly</li><li>Capture dog transformations, structured play, and educational moments</li><li>Create engaging daily Stories and behind-the-scenes content</li><li>Batch and organize content efficiently</li></ul><p><b>Marketing &amp; Growth</b></p><ul><li>Develop and execute monthly content strategies</li><li>Support lead generation for daycare, training, and gym memberships</li><li>Track performance metrics and adjust strategy accordingly</li><li>Help position Canine Cardio as an authority in structured dog care</li><li>Assist with launches, promotions, and special campaigns</li></ul><p><b>Brand &amp; Messaging</b></p><ul><li>Maintain consistent brand voice and visual identity</li><li>Highlight our structured, behavior-focused approach</li><li>Collaborate with ownership on educational content</li><li>Identify trends while staying true to brand positioning</li></ul><p>Requirements</p><p><b>Must-Have Skills</b></p><ul><li>Proven experience managing social media for a brand or service business</li><li>Strong short-form video editing skills (CapCut, Premiere, or similar)</li><li>Comfortable filming in fast-paced, noisy environments</li><li>Excellent organizational and time management skills</li><li>Ability to batch content and meet deadlines</li><li>Strong understanding of Instagram and TikTok best practices</li></ul><p><b>Highly Preferred</b></p><ul><li>Experience in pet, dog, or animal-related businesses</li><li>Experience with Later or similar scheduling platforms</li><li>Basic photography skills</li><li>Local marketing experience</li><li>Ability to appear on camera when needed</li></ul><p>What Success Looks Like (First 90 Days)</p><ul><li>Consistent weekly Reel output</li><li>Increased engagement and local reach</li><li>Strong pipeline of daycare and training inquiries</li><li>Clear, organized content system in place</li><li>Elevated brand authority in our market</li></ul><p>Work Environment</p><ul><li>Active dog daycare and training facility</li><li>Fast-paced and high energy</li><li>Collaborative small team</li><li>On-site filming required multiple days per week</li><li>Must be comfortable around barking dogs and movement</li></ul><p>How to Apply</p><p>Please submit:</p><ul><li>Your resume</li><li>Portfolio or social accounts you have managed</li><li>2&ndash;3 sample Reel/TikTok ideas you would create for Canine Cardio</li><li>Your favorite dog breed (yes, we&rsquo;re serious)</li></ul><p>Pay: $50,000.00 - $60,000.00 per year</p><p>Work Location: In person</p>

Full-Time Marketing & Content Manager – Canine Cardio (Dog Fitness & Training Facility)

LeanData

<div><div><p>Location</p><div>
Santa Clara</div></div><div><p>
Employment Type</p><div>
Full time</div></div><div><p>
Department</p><div><p>
Marketing</p></div></div><div><p>
Compensation</p><ul><div><p>
$60K &ndash; $80K</p></div></ul><div><div>
We value providing opportunities for professional growth, and hence, we typically refrain from offering at the upper limit of the salary range. This approach allows for future development within the role, ensuring that compensation can be adjusted to reflect an individual's advancing skills and contributions to the team while maintaining internal fairness.</div></div></div></div>
<br><div><div><p>Overview</p><p>
Application</p></div><div></div><div><div><div><b>
LeanData helps the world&rsquo;s fastest-growing companies automate, simplify, and accelerate revenue.</b></div><p>
We are seeking a Content Marketing Specialist who will help power LeanData&rsquo;s content engine, turning strategy into execution across blogs, email, social, video, and web. This role is responsible for publishing, optimizing, and distributing content that builds brand visibility, supports campaigns, and drives business impact. Working closely with the Senior Manager of Content Strategy and marketing partners across the organization, the Specialist ensures content reaches the right audience, performs well, and stays aligned with company priorities.</p><p></p><p>
This is an ideal opportunity for a detail-oriented B2B SaaS marketer who enjoys writing, using AI tools, and managing content across platforms. The right candidate is excited to work on a collaborative team, learn quickly, and contribute to a fast-growing company focused on go-to-market orchestration.</p><p>
This role reports to the Senior Manager, Content Strategy in Demand Generation and is based in our Santa Clara, CA office on Monday and Wednesday each week.</p><p></p><p><b>
What you will do:</b></p><ul><li><div>
Own blog execution end-to-end, including drafting posts (with guidance), publishing in WordPress, formatting, basic SEO and AEO, and ongoing optimization.</div></li><li><div>
Produce and publish the LeanData newsletter in HubSpot, including copywriting and performance reporting.</div></li><li><div>
Run all LeanData social programs including Sprout Social Advocacy, uploading content for employees, creating posts, recruiting participants, and tracking engagement.</div></li><li><div>
Maintain and update the Content Calendar in Asana, ensuring new assets are documented and aligned to campaigns.</div></li><li><div>
Support website content cleanup and archiving, updating pages, and working with the web developer on maintenance.</div></li><li><div>
Draft, upload and publish LeanData Newsroom articles, with final review by the Senior Manager.</div></li><li><div>
Upload and organize content in a content management system (GTM Buddy or similar), including archiving old content</div></li><li><div>
Write and publish content for LeanData&rsquo;s annual conference, OpsStars, including promo blogs, corresponding social posts, manage video communications with videographer, and upload videos to YouTube</div></li><li><div>
Monitor AI SDR conversations (Qualified), surface patterns or issues, and suggest prompt refinements to improve performance.</div></li></ul><ul><li><p>
Support event content needs by promoting on Sprout Social Advocacy and coordinating with speakers and design on presentation slides and session assets.</p></li><li><p>
Manage LeanData&rsquo;s YouTube channel, including uploading videos, writing descriptions, tagging, organizing playlists, and optimizing for discovery.</p></li></ul><p></p><p><b>
Required skills and capabilities:</b></p><ul><li><div>
2&ndash;3 years of experience in B2B SaaS content marketing, ideally in a high-growth technology company.</div></li><li><div>
Strong writing skills for B2B SaaS technology audiences, particularly RevOps, Marketing Ops, Sales Ops, and GTM leaders.</div></li><li><div>
Familiarity with Large Language Models (LLMs) and prompt engineering, with practical experience using AI tools to create, refine, and repurpose content.</div></li><li><div>
Ability to collaborate effectively with Product Marketing, Customer Marketing, and Field Marketing on campaign needs.</div></li><li><div>
Understanding of LinkedIn social strategy and employee advocacy programs, including how to create shareable, professional content that performs well in-feed.</div></li><li><div>
Strong attention to detail, organization, and follow-through across multiple concurrent projects.</div></li><li><div>
Comfortable working in a cross-functional environment</div></li></ul><ul><li><p>
Bachelor&rsquo;s degree in Marketing, Communications, Technical Writing, English, or Journalism (or closely related field).</p></li></ul><p></p><p><b>
Preferred software/tools experience:</b></p><p>
The ideal candidate should have working familiarity with most of the following (with willingness to learn the rest):</p><ul><li><div>
Email/newsletter publishing (Hubspot or similar marketing automation platform)</div></li><li><div>
Web content publishing and formatting (Wordpress)</div></li><li><div>
Basic visual creation (Canva, Adobe Creative Studio, or similar)</div></li><li><div>
Project management and content calendar tools (Asana, Airtable or similar)</div></li><li><div>
Video publishing and optimization for YouTube Creator Studio</div></li><li><div>
Employee advocacy and social publishing (Sprout Social, Hootsuite, or similar)</div></li><li><div>
Basic website reporting and interpretation (Google Analytics, Ahrefs, Semrush, or similar)</div></li><li><div>
Video hosting and sharing (Vidyard or similar)</div></li><li><div>
Generative AI writing tools (Jasper.ai or similar)</div></li></ul><p></p><p><b><i>
</i></b><b>Why work at LeanData:</b></p><ul><li><div>
LeanData covers employee insurance premiums up to 90%</div></li><li><div>
Stock options in LeanData for all full-time employees</div></li><li><div>
Flexible PTO</div></li><li><div>
401K plan</div></li></ul></div></div></div><p></p>

Content Marketing Specialist

Advanced Monitored Caregiving

<div><p><b>Content Marketing Manager</b></p>
<p><b>About the role</b></p>
<p>We&rsquo;re looking for a Content Marketing Manager to help shape how we communicate about what we do, why it matters, and why we&rsquo;re different. This role blends <b>strategic product marketing</b> with <b>hands-on content development</b>: you&rsquo;ll build and manage high-impact content programs, partner closely with cross-functional teams to translate complex capabilities into clear value, and ensure our content is consistent, credible, and easy to adopt across the business.</p>
<p>This is a <b>product marketing&ndash;oriented</b> content role (positioning, proof, clarity, enablement), not a pure growth/SEO role.</p>
<p></p><p><b>What you&rsquo;ll do</b></p>
<p><b>Own core content programs and systems</b></p>
<ul><li>Build and manage content workflows, templates, and governance that make content creation faster, more consistent, and easier to scale.</li>
<li>Maintain a strong editorial standard (voice, tone, structure, reuse) across major content types.</li>
</ul>
<p><b>Lead proposal/RFP content and operational excellence</b></p>
<ul><li>Own the end-to-end proposal/RFP process (intake, timelines, coordination, drafting, reviews, approvals, and submissions).</li>
<li>Build and maintain a living RFP content library (approved responses, product language, differentiators, outcomes proof, security/compliance content, case studies), with clear version control and refresh cycles.</li>
<li>Coordinate cross-functional inputs (Sales, Product, Clinical, Security/IT, Compliance, Client Success), synthesize into compelling responses, and ensure messaging consistency.</li>
</ul>
<p><b>Create lifecycle communications and behavior-influencing content</b></p>
<ul><li>Own content across the customer/patient journey, from first touch and program enrollment all the way through to program graduation
</li><li>Write, refine, and test communications across channels (email, SMS, mail, scripts, in-product messaging where applicable), improving clarity, trust, and action.</li>
<li>Partner with operational teams to implement communications at scale, personalize where needed, and continuously improve performance.</li>
</ul>
<p><b>Strengthen messaging, positioning, and content strategy</b></p>
<ul><li>Translate product capabilities into clear messaging frameworks: value propositions, proof points, differentiation, and objection-handling.</li>
<li>Create and maintain foundational assets (one-pagers, FAQs, case studies, pitch/proposal modules, web copy, internal enablement content).</li>
<li>Ensure content reflects the latest product reality and market context by staying close to Product and customer-facing teams.</li>
</ul>
<p><b>Drive cross-functional alignment</b></p>
<ul><li>Act as a go-to partner for teams that need content to explain, persuade, or standardize (Sales, Product, Client Success, Compliance, Security).</li>
<li>Run content reviews and approvals with a bias toward speed, quality, and accuracy.</li>
</ul>
<p></p><p><b>What success looks like</b></p>
<ul><li>Content is consistent, current, and clearly differentiated across multiple business units</li>
<li>Proposal/RFP responses become faster, more reusable, and more competitive, with fewer last-minute scrambles and fewer rewrites.</li>
<li>Patient journey communications become clearer and more effective, with measurable improvements in key actions (enrollment/activation/engagement).</li>
<li>Internal teams adopt your content because it&rsquo;s accurate, well-structured, and easy to use.</li>
</ul>
<p></p><p><b>Qualifications</b></p>
<ul><li>5&ndash;8+ years in content marketing, product marketing, or a related role</li>
<li>Excellent writer/editor who specializes in behavior-influencing content, especially for complex audiences</li>
<li>Extensive experience in the RFP process and maintaining the content library for quick responses</li>
<li>Experience with lifecycle communications, engagement programs, or patient/member messaging.</li>
<li>Strong product marketing instincts: positioning, differentiation, proof points, and narrative clarity.</li>
<li>Proven project management ability to run cross-functional processes
</li><li>Familiarity with content management / knowledge base governance and structured reuse systems.</li>
<li>Comfort operating in regulated environments (ideally, healthcare or tech experience)</li></ul></div>

Content Marketing Manager

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10000 marketing content manager jobs Near Me

Marketing Content Manager

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Content Marketing Manager