marketing content writer

University at Albany, State University of New York

<div>Location: Albany, NY Category: Promotional Posted On: Fri Nov 21 2025 Job Description: 
 
The University at Albany is seeking a talented Digital Marketing Content Writer to join our Communications and Marketing team. In this role, you'll craft compelling content that drives enrollment for our graduate and online programs writing email campaigns, building segmented journeys in Slate CRM, and using A/B testing to refine performance. You'll also develop blogs, web copy, and other digital content designed to improve search visibility, including optimization for emerging generative AI search engines. The ideal candidate has strong writing skills, creativity, and a data-informed mindset, with bonus points for experience in Slate, SEO, or basic HTML/email platforms. If you're passionate about blending storytelling with strategy to reach new audiences, we'd love to hear from you.
Position Overview
The University at Albany seeks a creative, detail-oriented Digital Marketing Content Writer to support the growth of its graduate and online programs. This position will focus primarily on email marketing content, campaign development, audience segmentation, and A/B testing, while also contributing to blogs, web content, and other digital assets that enhance search visibility including optimization for emerging generative AI search engines. The ideal candidate combines strong writing skills with a working knowledge of higher education marketing, digital engagement best practices, and CRM-driven campaign execution.
Primary Responsibilities:
<ul><li>Email Marketing &amp; Campaigns
<ul><li>Write, edit, and optimize compelling copy for lead-nurturing email campaigns.</li><li>
Develop segmented campaign content for diverse audiences (graduate, professional, and adult learners).</li><li>
Collaborate with enrollment and marketing teams to execute campaigns in Slate CRM.</li><li>
Conduct A/B testing on subject lines, messaging, and design elements to refine strategy and improve performance.</li><li>
Monitor results and recommend content adjustments based on open rates, CTR, and conversion data.</li></ul>
</li><li>Content Strategy &amp; Development
<ul><li>Produce blogs, landing page content, and other digital copy that supports SEO and Generative Engine Optimization (GEO).</li><li>
Craft messaging that aligns with institutional brand voice while addressing program-specific value propositions.</li><li>
Repurpose and adapt content across multiple platforms (web, email, social, paid media).</li></ul>
</li><li>Optimization &amp; Research
<ul><li>Incorporate keyword, search trend, and generative AI question insights into content.</li><li>
Collaborate with marketing analytics staff to refine messaging for maximum engagement.</li><li>
Stay current on best practices in higher education marketing, email deliverability, SEO/GEO, and CRM workflows.</li></ul>
</li><li>Other reasonable duties as assigned.</li></ul>
Functional and Supervisory Relationships:
<ul><li>Reports to Copywriter</li><li>
Supervises the following positions: none</li></ul>
Job Requirements:
<ul><li>Demonstrated professional writing experience with a portfolio of digital content.</li><li>
Strong understanding of audience segmentation, digital engagement, and higher education enrollment communications.</li><li>
Ability to write in a clear, persuasive, and brand-aligned voice.</li></ul> 

Job Requirements: 
Minimum Qualifications:
<ul><li>Bachelor's degree in marketing, communications, English, journalism, or related field from a college or University accredited by the US Department of Education or internationally recognized accrediting organization</li><li>
1 to 3 years of relevant experience in blogging, digital writing, or similar content creation.</li><li>
Experience developing copy for email campaigns, web pages, or blogs.</li><li>
Applicants must demonstrate an ability to develop inclusive and equitable relationships within our diverse campus community</li><li>
Applicants must demonstrate an ability to support diversity, equity, access, inclusion, and belonging relative to their role</li></ul>
Preferred Qualifications:
<ul><li>Experience with Slate CRM or a comparable higher education CRM system.</li><li>
Knowledge of SEO strategies and emerging best practices in generative AI optimization.</li><li>
Familiarity with higher education marketing, particularly for graduate or online programs.</li><li>
Hands-on experience with A/B testing and applying insights to future campaigns.</li><li>
Basic HTML/email platform knowledge (e.g., Slate email builder, Mailchimp, Constant Contact).</li></ul>
Working Environment:
<ul><li>Typical office environment</li></ul> 

Additional Information: 
This is a promotional opportunity for current UAlbany employees.
Eligibility for Consideration:
<ul><li>You must be employed at the University at Albany campus.</li><li>
You must be in a State-funded UUP professional position (MC employees are not eligible).</li><li>
 You must have a permanent, term, or probationary appointment. Only temporary employees employed by UAlbany for three or more consecutive years can be considered eligible.</li></ul>
For details concerning the University's Promotion Policy for Professional Employees, please see HR Memorandum 88-4.
Professional Rank and Salary Grade: Senior Staff Assistant, SL3, $57,151-$59,000
Special Note: Visa sponsorship is not available for this position. If you currently need sponsorship or will need it in the future to maintain employment authorization, you do not meet eligibility requirements. Additionally, please note that UAlbany is not an E-Verify employer.
The Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act, or Clery Act, mandates that all Title IV institutions, without exception, prepare, publish and distribute an Annual Security Report. This report consists of two basic parts: disclosure of the University's crime statistics for the past three years; and disclosures regarding the University's current campus security policies. The University at Albany's Annual Security Report is available in portable document format [PDF] by clicking this link http://police.albany.edu/ASR.shtml
Pursuant to NYS Labor Law 194-A, no State entity, as defined by the Law, is permitted to rely on, orally or in writing seek, request, or require in any form, that an applicant for employment provide his or her current wage, or salary history as a condition to be interviewed, or as a condition of continuing to be considered for an offer of employment, until such time as the applicant is extended a conditional offer of employment with compensation, and for the purpose of verifying information, may such requests be made. If such information has been requested from you before such time, please contact the Governor's Office of Employee Relations at (518) 474-6988 or via email at info@goer.ny.gov.
THE UNIVERSITY AT ALBANY IS AN EO/AA/IRCA/ADA EMPLOYER
Please apply online via http://albany.interviewexchange.com/candapply.jsp?JOBID=194949</div>

Digital Marketing Content Writer - Graduate & Online Programs - Marketing Services

Cerifi

<div>Description:

About the Role
We&rsquo;re seeking a creative and strategic Content &amp; SEO Strategist to craft engaging, conversion-driven
content for our family of tax and accounting education brands. You&rsquo;ll play a key role in
shaping how we communicate the value of our professional training, certification, and
continuing education programs to audiences who trust us to help them advance their careers.
You&rsquo;ll write and refine content across multiple channels&mdash;email, web, social, ads, and print&mdash;
ensuring consistency, clarity, and alignment with our brand voice. While your primary focus will
be content strategy and copywriting, you&rsquo;ll also apply SEO best practices to help our digital
content perform effectively in search.
What You&rsquo;ll Do<ul><li>
Write and edit compelling content for marketing campaigns, including emails, landing pages, digital ads, flyers, and social posts.</li><li>
Collaborate with the design and content team as well as campaign managers to develop creative concepts that engage our target audiences and drive measurable results.</li><li>
Maintain consistent messaging and brand tone across all marketing materials for tax and accounting brands, while supporting content needs for other brands as needed.</li><li>
Optimize website and landing page copy for clarity, conversion, and SEO performance.</li><li>
Use performance data (such as open rates, CTRs, and engagement metrics) to adjust messaging, tone, and content strategy for stronger results.</li><li>
Support content planning and storytelling across channels to highlight new programs, partnerships, and thought leadership.</li></ul>
Collaborate with subject matter experts to translate complex educational content into accessible, persuasive marketing language.
Requirements:

What You Bring<ul><li>
3&ndash;5 years of experience in marketing content creation, copywriting, or content strategy (preferably in education, B2B, or professional services).</li><li>
Exceptional writing, editing, and storytelling skills with a strong grasp of brand tone and persuasive marketing language. You're able to quickly pick up a brand's voice and adjust tone for different channels and audiences.</li><li>
Proven ability to write content that drives engagement and conversions across multiple formats and channels, including both short-form and long-form copy, from punchy headlines to educational blog posts.</li><li>
Working knowledge of SEO principles and experience optimizing on-page content for search visibility.</li><li>
Comfort managing multiple projects and deadlines in a fast-paced marketing environment.</li><li>
Familiarity with email marketing best practices and CMS tools (WordPress and builder.io a plus).</li></ul>
Why Join Us<ul><li>
Join a mission-driven company that helps financial and legal professionals advance their expertise.</li><li>
Be part of a collaborative marketing team that values creativity, strategy, and results.</li><li>
Competitive salary, benefits, and opportunities for professional growth.</li><li>
Work that makes an impact&mdash;connecting professionals to education that transforms their careers.</li></ul></div>

Marketing Content Writer and SEO Strategist

Align Staffing Solutions

We are looking for a skilled and creative Content Writer with strong Arabic language proficiency to join our team. The ideal candidate will have a proven track record in content writing and will be responsible for crafting engaging and high-quality content for websites, blogs, social media, email campaigns, and other marketing materials.Responsibilities:&middot; Develop compelling content for digital platforms, ensuring consistency with brand voice and messaging.&middot; Write engaging articles, blog posts, social media content, and email campaigns.&middot; Create persuasive copy for marketing materials, brochures, and advertisements.&middot; Collaborate with the marketing, design, and sales teams to ensure alignment with the brand's objectives.&middot; Conduct research on industry trends to create relevant and impactful thought-leadership pieces.Requirements:&middot; Proven experience as a content writer, copywriter, or in a similar role.&middot; Fluent in Arabic (both written and spoken) with exceptional writing, editing, and proofreading skills.&middot; 2- 3 years of experience in content writing within the UAE market.&middot; Strong understanding of SEO best practices and digital marketing strategies.&middot; Ability to break down complex ideas into clear, concise, and engaging content.&middot; Excellent communication, collaboration, and time-management skills.To Apply: Please send your CV, a portfolio of your work, and any links to your published content to lisa@alignmanpower.com with subject &ldquo;Content Writer- (Arabic )&ldquo;or WhatsApp at 0582030330.Job Type: Full-time

Content Writer-Arabic

Global Graner Sales Services Pvt.Ltd.

Job Description:We are seeking a talented content writer to join our team. The ideal candidate will have at least one year of experience in content creation, with a keen eye for detail and a passion for crafting engaging and compelling content. As a content writer, you will be responsible for producing high-quality written content, including articles, blog posts, social media captions, and marketing copy.Responsibilities:<ul><li>Create well-researched and engaging content for various platforms, including websites, blogs, social media, and marketing materials.</li><li>Develop content strategies to effectively communicate our brand message and engage our target audience.</li><li>Write clear, concise, and grammatically correct copy.</li><li>Collaborate with the marketing team to brainstorm ideas and develop content calendars.</li><li>Optimize content for SEO to improve organic search rankings.</li><li>Stay up-to-date with industry trends and best practices in content marketing and SEO.</li><li>Proofread and edit content to ensure it meets brand standards and is free of errors.</li><li>Monitor and analyze the performance of content to make data-driven decisions for improvement.</li></ul>Requirements:<ul><li>Bachelor&rsquo;s degree in English, journalism, marketing, or a related field.</li><li>Minimum of one year of experience as a content writer or similar role.</li><li>Strong writing, editing, and proofreading skills with impeccable attention to detail.</li><li>Proficiency in grammar, punctuation, and AP style.</li><li>Ability to adapt writing style to suit different audiences and platforms.</li><li>Experience with SEO best practices and keyword research.</li><li>Familiarity with content management systems (CMS) such as WordPress.</li><li>Creativity and the ability to generate innovative ideas.</li><li>Excellent time-management and organizational skills.</li><li>Strong communication and collaboration skills.</li></ul>Job Type: Full-timePay: &#8377;10,000.00 - &#8377;30,000.00 per monthBenefits:<ul><li>Provident Fund</li></ul>Language:<ul><li>English (Required)</li></ul>Work Location: In person

Content Writer

marketrove 

Job Title: Content Writer Location: Onsite &ndash; LahoreCompany Overview: Marketrove is seeking a talented Content Writer with 5+ years of experience to join our dynamic team. This is a fantastic opportunity to work in a collaborative environment and contribute to impactful marketing projects.Job Description: As a Content Writer at Marketrove, you will be responsible for creating high-quality, engaging content that resonates with our audience. You&rsquo;ll craft compelling blog posts, web content, press releases, and white papers, while ensuring all content aligns with SEO best practices and digital marketing trends. If you have a strong command of the English language and a passion for storytelling, we want to hear from you.Key Responsibilities:<ul><li>Create and edit blog posts, web content, press releases, and white papers</li><li>Develop SEO-optimized content that aligns with marketing goals</li><li>Collaborate with the team to generate innovative content ideas</li><li>Ensure all content is accurate, relevant, and engaging</li><li>Manage and update content within Sitecore CMS with accuracy and consistency.</li></ul>Requirements:<ul><li>5+ years of content writing experience</li><li>Strong understanding of CMS workflows, content architecture, and personalization basics.</li><li>Strong English communication and writing skills</li><li>Expertise in press releases, copywriting, and white papers</li><li>Knowledge of SEO best practices</li><li>Ability to create compelling, high-quality content</li></ul>Location:<ul><li>Onsite &ndash; Lahore</li></ul>If you&rsquo;re looking for the next step in your content writing career, send your resume to alaiba@marketrove.com.Job Types: Full-time, Contract Contract length: 4 monthsLanguage:<ul><li>English (Required)</li></ul>Work Location: In person

Mavonorm Exhibits Worldwide Pvt Ltd 

Position: Content Writer Intern Location: Noida, Sector 63, Duration: Full Time Stipend: 10K to 20KAbout the RoleWe are looking for a creative and enthusiastic Content Writer Intern to join our team. The ideal candidate is someone who enjoys writing, researching, and creating engaging content for digital platforms. You will work closely with our marketing and design teams to develop high-quality content that aligns with our brand and business goals.Key Responsibilities<ul><li>Write clear, engaging, and grammatically correct content for blogs, social media, websites, and marketing materials.</li><li>Conduct research on industry-related topics to support content creation.</li><li>Assist in developing content strategies and campaign ideas.</li><li>Edit, proofread, and improve existing content.</li><li>Collaborate with the team to maintain brand voice and messaging consistency.</li><li>Support SEO efforts through keyword-based writing.</li><li>Create captions, short-form content, and newsletters as required.</li></ul>Requirements<ul><li>Excellent command of English (written &amp; verbal).</li><li>Strong creative thinking and storytelling abilities.</li><li>Basic understanding of content marketing and social media trends.</li><li>Ability to research and write on a variety of topics.</li><li>Attention to detail and a willingness to learn.</li><li>Familiarity with SEO basics is a plus.</li><li>Currently pursuing a degree in English, Mass Communication, Marketing, or relevant field.</li></ul>What You&rsquo;ll Learn<ul><li>Writing for different platforms and audiences.</li><li>SEO-friendly content writing techniques.</li><li>Social media content creation and branding.</li><li>How content supports marketing and business strategy.</li><li>Working in a professional corporate environment.</li></ul>How to ApplyInterested candidates can send their CV and writing samples to: career@acquitalent.com Subject: Application &ndash; Content Writer InternJob Type: Full-timePay: &#8377;10,000.00 - &#8377;20,000.00 per monthWork Location: In person

Content Writer Intern

Simcoe IT

Position: Content Writer Location: Lahore | On-site Salary Range: PKR 45,000 &ndash; 50,000 per month Experience Required: 1 year (Copywriting, SEO, Startup Branding)Job Summary: We are looking for a creative and detail-oriented Content Writer to craft compelling digital content for our products, websites, and marketing campaigns.Key Responsibilities:<ul><li>Write marketing, website, and app content aligned with brand voice.</li><li>Develop engaging copy for digital products, campaigns, and blogs.</li><li>Support brand communication, tone, and investor-facing materials.</li><li>Collaborate with design and marketing teams to maintain brand consistency.</li></ul>Why Join Us:<ul><li>Be part of a growing startup environment with creative freedom.</li><li>Opportunity to shape the voice of a new-age tech brand.</li><li>Competitive salary and career growth potential.</li></ul>Apply at: haroon@searchopal.comOr share CV via WhatsApp: 0337-9928258Job Type: Full-timePay: Rs45,000.00 - Rs50,000.00 per monthWork Location: In person

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