marketing database analyst

FAIRWAY LAWNS

Description: Job Overview: We are looking for a highly analytical and detail-oriented Marketing Data Analyst to join our team. In this role, you will be responsible for collecting, analyzing, and interpreting marketing data to drive strategic decisions, optimize campaigns, and uncover insights that fuel growth. This is a key role that bridges marketing and data, turning numbers into narratives and insights into action. Key Responsibilities: Data Analysis &amp; Reporting: Analyze marketing performance across channels (email, paid media, social, SEO, web, etc.). Create and maintain dashboards and reports to track KPIs, ROI, and other performance metrics. Identify trends, anomalies, and opportunities in campaign data. Campaign Performance Optimization: Support campaign planning and performance review by providing actionable data insights. Recommend and evaluate A/B tests to enhance targeting, messaging, and media allocation. Attribution &amp; ROI Tracking: Assist in building multi-touch attribution models to understand the customer journey and marketing effectiveness. Calculate and analyze customer acquisition cost (CAC), lifetime value (LTV), and return on ad spend (ROAS). Data Management: Ensure data accuracy and integrity across platforms. Collaborate with engineering or data teams to troubleshoot tracking issues or data gaps. Tool &amp; Platform Utilization Work with tools such as Google Analytics (GA4), Google Tag Manager, CRM platforms (e.g., HubSpot, Salesforce), and advertising dashboards (e.g.,Meta Ads, Google Ads, LinkedIn Ads). Stakeholder Communication: Translate complex data findings into clear insights and communicate them effectively to marketing and leadership teams. Partner with marketers, designers, and product teams to support data-driven decision-making. Requirements: Qualifications: 2+ years of experience in marketing analytics, business intelligence, or a related data-focused role. Strong proficiency in Excel/Google Sheets and data visualization tools (e.g. Tableau, Looker, Power BI). Experience with web and marketing analytics platforms (e.g., GA4, Adobe Analytics). Solid understanding of digital marketing metrics and funnels. Experience with SQL and/or Python is a plus. Familiarity with A/B testing, attribution modeling, and customer segmentation. Strong attention to detail and a passion for turning data into actionable insights. Excellent communication skills and the ability to present findings to non-technical stakeholders.

Marketing Data Analyst

NETSOL Technologies Inc.

<div>
 
 
 About NetSol Technologies
 
 
 
 NetSol Technologies (NASDAQ: NTWK) is a global leader in providing IT solutions to the asset finance and leasing industry. With over 40 years of experience and operations spanning 4 continents, we deliver cutting-edge solutions and consultancy services to Fortune 500 companies and blue-chip organizations worldwide. Our commitment to innovation and excellence has made us the trusted partner for over 200 clients globally, managing over $200B in assets.
 
 
 
 Position Overview
 
 
 
 We are seeking a data-driven Marketing Data Analyst to join our growing team. This role focuses on analyzing data from web and marketing platforms to drive strategic decisions across content, user experience, and campaign optimization. The ideal candidate will transform complex data into actionable insights that enhance our digital presence and marketing effectiveness.
 
 
 
 Key Responsibilities
 
 
 
 
 Analytics &amp; Insights
 
 
 <ul>
 <li>
 Track and analyze user behavior across digital touchpoints using Google Analytics, Hotjar, and other analytics platforms
 </li>
 <li>
 Analyze funnel performance and conversion paths to identify optimization opportunities
 </li>
 <li>
 Monitor and report on SEO performance and organic traffic trends
 </li>
 <li>
 Identify patterns, trends, and drop-off points in user journeys
 </li>
 <li>
 Generate actionable insights to inform content strategy, UX improvements, and campaign optimization
 </li>
 </ul>
 
 
 Technical Implementation
 
 
 <ul>
 <li>
 Manage and optimize tracking setup using Google Tag Manager (GTM)
 </li>
 <li>
 Ensure accurate data collection across all marketing channels
 </li>
 <li>
 Implement and maintain tracking for marketing campaigns and website events
 </li>
 <li>
 Connect website insights to CRM systems when applicable
 </li>
 </ul>
 
 
 Reporting &amp; Collaboration
 
 
 <ul>
 <li>
 Deliver regular insights and recommendations to content and growth teams
 </li>
 <li>
 Create comprehensive reports on marketing performance metrics
 </li>
 <li>
 Present complex data findings in clear, actionable formats
 </li>
 <li>
 Collaborate with cross-functional teams to implement data-driven improvements
 </li>
 </ul>
 
 
 Data Governance
 
 
 <ul>
 <li>
 Maintain data quality and integrity across all platforms
 </li>
 <li>
 Ensure GDPR compliance in all data collection and processing activities
 </li>
 <li>
 Manage first-party and third-party data integration
 </li>
 <li>
 Leverage intent data to enhance marketing strategies
 </li>
 </ul>
 
 
 Required Qualifications
 
 
 
 
 Technical Skills
 
 
 <ul>
 <li>
 3+ years of experience in marketing analytics or related field
 </li>
 <li>
 Expert proficiency in GA4
 </li>
 <li>
 Strong experience with Google Tag Manager (GTM) implementation and management
 </li>
 <li>
 Proficiency in Hotjar or similar user behavior analytics tools
 </li>
 <li>
 Understanding of SEO principles and organic traffic analysis
 </li>
 <li>
 Knowledge of GDPR compliance and data privacy regulations
 </li>
 </ul>
 
 
 Analytical Skills
 
 
 <ul>
 <li>
 Strong analytical mindset with ability to identify patterns and trends
 </li>
 <li>
 Experience with conversion rate optimization (CRO)
 </li>
 <li>
 Ability to translate complex data into actionable business recommendations
 </li>
 <li>
 Proficiency in data visualization and reporting tools
 </li>
 </ul>
 
 
 Soft Skills
 
 
 <ul>
 <li>
 Excellent communication skills with ability to present findings to non-technical stakeholders
 </li>
 <li>
 Strong problem-solving abilities and attention to detail
 </li>
 <li>
 Self-motivated with ability to manage multiple projects simultaneously
 </li>
 <li>
 Collaborative team player who can work effectively across departments
 </li>
 </ul>
 
 
 Preferred Qualifications
 
 
 <ul>
 <li>
 Experience with CRM platforms (HubSpot, Salesforce)
 </li>
 <li>
 Knowledge of SQL or other data query languages
 </li>
 <li>
 Experience with marketing attribution modeling
 </li>
 <li>
 Familiarity with A/B testing methodologies
 </li>
 <li>
 Understanding of the asset finance or fintech industry
 </li>
 <li>
 Experience with intent data platforms
 </li>
 </ul>
 
 
 What We Offer
 
 
 <ul>
 <li>
 Opportunity to work with a global technology leader
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 <li>
 Collaborative and innovative work environment
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 <li>
 Professional development and learning opportunities
 </li>
 <li>
 Exposure to cutting-edge marketing technologies
 </li>
 <li>
 Career growth within a rapidly expanding organization
 </li>
 <li>
 Competitive compensation and benefits package
 </li>
 </ul>
 
 
</div>

International Data Group, Inc.

<div>Overview:
<div>
IDC is seeking a Data Analyst to join the consumer devices group. In this role, you will have the opportunity to work on several of IDC's consumer device programs, including wearables, AR/VR, smart home, and personal computing devices.</div><div> 
</div><div>The ideal candidate will be responsible for conducting comprehensive market research, analyzing data, and providing actionable insights to support our business strategies. The candidate should be able to demonstrate the ability to interpret complex data, identify patterns, and draw meaningful insights by evaluating data from various sources, making sense of quantitative and qualitative information, and providing actionable recommendations.</div>
Responsibilities:
<ul><li>Conduct primary market research to gather and analyze data for consumer devices sales, trends, and market conditions.</li><li>
Develop, expand and maintain a network of contacts of key channel partners and vendors.</li><li>
Monitor and evaluate competitor products, pricing strategies, and market positioning.</li><li>
Ensure the timely and accurate delivery of all program deliverables.</li><li>
Prepare detailed reports and presentations to communicate findings to stakeholders.</li><li>
Develop market forecasts and predictive models by utilizing statistical methods and tools to anticipate future trends and consumer behavior.</li><li>
Maintain and update databases with relevant market data and research findings.</li><li>
Collaborate with cross-functional teams to develop customized vendor and market models. Including the consulting team to support custom projects when required.</li></ul>
Qualifications:
<ul><li>2+ years of market research experience</li><li>
Bachelor's degree or equivalent experience in Finance, Economics, or Statistics with a strong understanding of economic principles and their application to market analysis.</li><li>
Capable of designing and conducting primary research, including creating surveys, conducting interviews, and managing focus groups.</li><li>
Skilled in analyzing complex datasets and developing predictive models, with familiarity in statistical tools and methodologies.</li><li>
High level of accuracy and attention to detail in data analysis and report preparation.</li><li>
Strong English written and verbal communication skills to effectively present .</li><li>
Efficient in managing multiple research projects and meeting deadlines. Excellent in problem-solving.</li><li>
Advanced Microsoft Excel, PowerPoint and Power BI skills required.</li><li>
Familiarity with GenAI tools such as Microsoft Copilot, OpenAI, or Gemini.</li><li>
The ability to use Python for data analysis, including libraries such as Pandas, NumPy, SciPy and Plotly are advantageous.</li></ul><div></div><div><div><div><div> 
IDC is an Equal Opportunity Employer. Applicants and employees are considered for positions and are evaluated without regard to mental or physical disability, handicap, race, color, religion, gender, gender identity and expression, ancestry, national origin, age, genetic information, military or veteran status, sexual orientation, marital status or other categories protected by law.</div><div></div><div> 
Why IDC ? 
IDC is the most respected global technology market research firm. We are changing the way the world thinks about the impact of technology on business and society. Our people, data, and analytics create global technology insights that accelerate customer success. IDC has been recognized for five consecutive years (2020, 2021, 2022, 2023, 2024) by the IIAR as the Analyst Firm of the Year which is one of the highest accolades for the technology market research industry.</div><div></div><div> 
Our collaborative, innovative and entrepreneurial culture is the perfect place for you to discover your future.</div><div></div><div> 
Recruitment Fraud Notice: IDG/IDC would like to inform you that we conduct our formal communications via corporate email, our Applicant Tracking System iCIMS, LinkedIn messaging, or directly by phone. We do not use any other platform (including Telegram, WhatsApp, Signal, text, instant message, etc.) to communicate with prospective candidates. If you receive any communication outside of our formal communications channels, please ignore it and block the sender or caller. In addition, we do not ask candidates to provide sensitive personally identifiable information such as bank account or social security numbers. If you have been contacted by someone claiming to represent a job offer, please report it as potential job fraud to law enforcement.</div></div></div></div></div><div></div>

Data Analyst in Consumer Markets

ProArch

<div><ul><li>Provide technical support to team members facing data-related issues
</li><li>Recommend ways to improve data reliability, efficiency, and quality
</li><li>Conduct data cleaning to rid the system of old, unused, or duplicate data
</li><li>Analyze and validate data for accuracy, consistency, and integrity
</li><li>Identify, assess, and resolve issues related to data quality
</li><li>Develop and implement data quality standards and processes
</li><li>Generate data reports and presentations for management
</li><li>Collaborate with IT and data management teams to design and implement data strategies and models
</li><li>Use statistical tools and software to interpret and analyze data
</li></ul>Monitor and update data dictionaries and metadata to ensure data consistency
Requirements<ul><li>Proven work experience as a Data Quality Analyst or Data Analyst.
</li><li>Technical expertise regarding data models, database design development, data mining and segmentation techniques.
</li><li>Strong knowledge of an experience with reporting packages (Business Objects), database (SQL), programming (Python, XML, JavaScript, ETL), and Data warehousing platforms tools (Snowflake).
</li><li>Strong analytical skills with the ability to collect, organize, analyze, and disseminate significant amounts of information with attention to detail and accuracy.
</li></ul>Adept at queries, reporting writing and presentation findings.</div>

Sr. Data Quality Analyst

Glow Beauty On Demand

Job Title Data Analyst - Onboarding and Distribution Dubai UAE Job Description Data Analyst - Onboarding and Distribution Dubai UAE Role Summary TecAlliance is seeking a skilled Data Analyst to join our Dubai team, responsible for processing, integrating, and optimizing customer-specific data in alignment with TecDoc data standards. This role involves working with SQL, ETL tools, and advanced database techniques to ensure data quality and deliver tailored solutions for our automotive clients. If you have a strong analytical background and experience in data transformation, this position offers an opportunity to shape the future of the automotive aftermarket industry. Employment Overview Job Location: Dubai, UAE Industry: Information Technology and Services Function: Data Analysis Gender: Any Candidate Nationality: Any Job Type: Full-time What You ll Do * Manage customer-specific data processing workflows in compliance with TecDoc standards * Analyze client requirements and work closely with the sales team to design customized solutions * Implement data transformations using SQL, ETL tools, and TecDoc maintenance platforms * Develop custom reports, perform product analysis, and create data visualizations * Optimize existing processes for accuracy and efficiency * Provide 3rd-level technical support for data-related issues and inquiries * Collaborate with internal teams and clients to ensure seamless integration and high-quality deliverables Ideal Profile * 3-5 years of experience in data processing, database management, or software development * Proficient in SQL and ETL tools; ability to manage complex queries and workflows * Experience in technical consulting, product implementation, and data transformation * Knowledge of IAM (Independent Automotive Aftermarket) or TecDoc standards is an advantage * Strong analytical and problem-solving skills with high attention to detail * Excellent communication and cross-functional collaboration abilities * Business fluent in English; self-motivated and adaptable to emerging technologies

Data Analyst

Sharaf DG

<div>
 
 We are looking for a detail-oriented, analytical, and results-driven Business Analyst to join our data team. In this role, you will be responsible for translating business needs into actionable insights using data-driven analysis and visualizations.
 
 
 
 
 
 Key Performance Areas (KPAs) &amp; Principal Accountabilities
 
 
 Stakeholder Collaboration
 
 
 &bull;Work closely with business units (marketing, finance, operations, etc.) to gather and document requirements for reports and dashboards.
 
 
 &bull;Present findings and insights to stakeholders in a clear and actionable format.
 
 
 Data Analysis &amp; Reporting
 
 
 &bull;Analyze large datasets to uncover trends, patterns, and insights that support business objectives.
 
 
 &bull;Collaborate with business stakeholders to understand reporting needs and define key performance indicators (KPIs).
 
 
 Data Governance &amp; Quality Assurance
 
 
 &bull;Ensure adherence to data governance policies and best practices.
 
 
 &bull;Perform regular data quality checks to ensure integrity and reliability of reports and dashboards.
 
 
 Qualitative Requirements &amp; Summary of Expectations
 
 
 
 Key Performance Indicators (KPIs)
 
 
 
 &bull;
 
 Domain expertise in Retail and / or E-commerce field is Mandatory.
 
 
 
 &bull;Proficiency in SQL for querying databases and performing complex data analysis.
 
 
 &bull;Solid understanding of data modeling, database structures, and ETL processes.
 
 
 &bull;Knowledge of Python libraries and frameworks for data analysis.
 
 
 &bull;
 
 Experience with other BI tools (e.g., Power BI, MicroStrategy, Tableau).
 
 
 
 
 
 
 Experience: -
 
 
 
 3-5 Years experience.
 
 
 
 
 &bull;Retail / ecommerce domain
 
 
 
 &bull;Data Analysis, Stakeholder communication, Team collaboration
 
 
 &bull;Python, SQL, Snowflake
 
 
 
</div>

Business Analyst

Heeraji fashion LLP

Designation / Position : Data AnalystLocation : Chamrajpet BangaloreSalary Range : 18000 to 20000Timing / Shift :10:30 Am to 7:30 PmGender: AnyQualification (Min &amp; Max) :Graduation in any specificExperience (Min &amp; Max ) :1Years -32YearsLanguage :Kannada , English , HindiRequired Knowledge :&middot; Excel: Advanced proficiency for data manipulation, pivot tables, and statistical functions.&middot; Proficiency in data analysis tools such as , Excel, and data visualisation tools like , Power BI, or similar.&middot; Strong analytical skills with the ability to interpret complex data and provide actionable insights.&middot; Experience with data cleaning, processing, and validation.Roles And Responsibilities :&middot; Develop and maintain dashboards, reports, and visualisations to communicate data insights.&middot; Collaborate with cross-functional teams (e.g., marketing, finance, product) to understand their data needs and provide actionable insights.&middot; Use statistical methods to analyse data and produce meaningful reports.&middot; Identify key metrics, analyse performance, and provide recommendations for improvement.&middot; Maintain data integrity and accuracy by performing regular data audits.&middot; Translate complex data into understandable, actionable reports for stakeholders.&middot; Assist in the development and optimisation of predictive models and algorithms.&middot; Work with database systems and data warehouses to extract and manipulate data.Required Skills and Qualifications:&middot; Bachelor&rsquo;s degree in Data Science, Statistics, Mathematics, Computer Science, Economics, or a related field.&middot; Proven experience (1years) as a Data Analyst or in a similar analytical role.&middot; Proficiency in data analysis tools such as , Excel, and data visualization tools like Tableau, Power BI, or similar.&middot; Strong analytical skills with the ability to interpret complex data and provide actionable insights.&middot; Experience with data cleaning, processing, and validation.&middot; Excellent problem-solving skills and attention to detail.Kindly send your CV toContact Details :7019445503Job Type: Full-timePay: &#8377;18,000.00 - &#8377;20,000.00 per monthApplication Question(s):<ul><li>How would you use a pivot table to calculate the total sales for each product category from a dataset containing columns for product_category and sales?</li></ul>Experience:<ul><li>Microsoft Excel: 2 years (Required)</li></ul>Work Location: In person

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