marketing director

Rgheeb

<div><p>Rgheeb is seeking an experienced and visionary Marketing Director to lead our marketing team and drive the development and execution of comprehensive marketing strategies. In this leadership role, you will be responsible for shaping the brand's identity, overseeing marketing campaigns, and ensuring alignment with business objectives. You will collaborate closely with cross-functional teams to enhance market position, increase customer engagement, and achieve revenue targets. The ideal candidate possesses strong leadership skills, a strategic mindset, and a proven track record of delivering impactful marketing results.</p>
Responsibilities<ul><li>
Develop and implement comprehensive marketing strategies to achieve business goals.</li><li>
Lead, mentor, and manage the marketing team to foster creativity and high performance.</li><li>
Oversee the creation of compelling marketing campaigns across multiple channels.</li><li>
Analyze market trends, customer insights, and competitive landscape to refine strategies.</li><li>
Manage marketing budgets and allocate resources effectively.</li><li>
Collaborate with product, sales, and other departments to ensure cohesive brand messaging and positioning.</li><li>
Monitor and report on marketing campaign effectiveness, adjusting plans as necessary.</li><li>
Drive brand awareness initiatives and strengthen the company's market presence.</li></ul><br>
<b>
Requirements</b><br>
<ul><li>
Bachelor&rsquo;s degree in Marketing, Business Administration, or a related field; MBA is a plus.</li><li>
Minimum of 7 years of marketing experience with at least 3 years in a managerial or director role.</li><li>
Proven expertise in developing and executing successful marketing strategies.</li><li>
Strong leadership and team management skills.</li><li>
Excellent communication, analytical, and project management abilities.</li><li>
Experience managing marketing budgets and vendor relationships.</li><li>
Proficiency with marketing tools, platforms, and analytics software.</li><li>
Creative thinker with a strategic mindset and results-driven approach.</li></ul><br>
<b>
Benefits</b><br>
<ul><li><b>
Earn commission on closed deals in addition to base salary.</b></li></ul></div>

Marketing Director

Sony Music Entertainment

<div></div><div><div>Marketing</div><div></div><div>
Dubai</div></div>
<br><div></div><div><p>This exciting new role will develop and execute global campaign strategies for Sony Music Middle East business. This role has a huge focus on innovation &ndash; you&rsquo;ll be responsible for architecting our international frontline and catalogue strategy, effectively and creatively managing how our catalogue and frontline are exploited across an eclectic roster of artists.</p>
<p>
You&rsquo;ll work closely with international markets on campaign development and execution, maximizing the opportunity for artists' catalogues alongside new releases, tracking trends, and identifying opportunities around key milestones. In addition, the role will be responsible for developing and nurturing a thriving fan community for international music artists, with a primary objective of engaging and connecting with fans across various platforms, fostering a sense of community, and driving fan loyalty.</p>
<div>
<div><div><h2 class="jobSectionHeader"><b>What you'll do:</b></h2>
<div><b>Drive revenue and optimize marketing spend</b></div>
<ul><li><div>Increase the region&rsquo;s market share in global consumption of international repertoire</div>
</li><li><div>Manage audience and consumption goals for international artists and songs in the region</div>
</li><li><div>Make strategic spend decisions based on audience insights and data from different platforms</div>
</li><li><div>Identify strategic opportunities for catalogue and frontline marketing activations in digital space &ndash; spanning content marketing, anniversary campaigns, re-heat campaigns and remixes</div>
</li></ul><div><b>Fan Engagement and Community Development:</b></div>
<ul><li><div>Develop and implement strategies to grow and engage a vibrant fan community for international artists.</div>
</li><li><div>Apply best practices and latest trends in international marketing, including but not limited to the use of digital assets, AI, gaming, social and music platforms and traditional media to create meaningful fan experiences and drive consumption.</div>
</li></ul><div><b>Events and Fan Experiences:</b></div>
<ul><li><div>Plan and coordinate fan-centric events, both online and offline, such as live streams, virtual meet-ups, fan contests, and exclusive fan experiences.</div>
</li><li><div>Collaborate with event organizers, partners, and stakeholders to execute successful fan-focused initiatives.</div>
</li></ul><div><b>Collaborative Partnerships:</b></div>
<ul><li><div>Build a creative network in the region with internal teams and external partners that can help deliver marketing campaigns for international repertoire.</div>
</li><li><div>To network, connect with and pitch creative and collaborative projects for international artists or songs e.g., collaboration/remix opportunities with local artists; touring/ concerts/ festival opportunities; televised/ media opportunities, e.g. award Shows, sports opening ceremonies, etc</div>
</li><li><div>Lead a dynamic, culturally aware, and forward-thinking team that experiments with new technologies and platforms and responds quickly to adapt to new trends and fan preferences</div>
</li><li><div>Close collaboration with the international markets to implement campaign rollout, localizing activations as needed, and ensuring good communication throughout regarding strategy, asset delivery, etc.</div></li></ul><br>
<div>
</div><h2 class="jobSectionHeader"><b>Who you are:</b></h2>
<div>
Demonstrable experience in leading, developing and executing successful multicultural marketing campaigns at a regional scale in a creative industry. You have a passion for music and an understanding of various genres and music cultures. Skills include:</div>
<ul>
<li><b>Digital Marketing and engagement:</b> Ability to deliver campaigns and experiences, drive consumption, and increase engagement through digital platforms</li>
<li><b>Fandom Management:</b> Ability to build and grow a community of followers and monetize it through a variety of online and offline channels</li>
<li><b>Data Literacy:</b> Ability to analyze the music market and relevant data and apply insights to make decisions to drive/improve results</li>
<li><b>Strategic planning: </b>Ability<b> </b>to define a strategy and a set of priorities, develop an execution plan and allocate the resources to different projects to make it happen</li>
<li><b>Relationship management:</b> Build trusting and long-lasting relationships with artists and their ecosystem, as well as with external and internal stakeholders; creating a network of connections and building credibility and rapport at all levels of the business</li>
<li><b>Cultural awareness:</b> Understand popular culture and the underlying cultural patterns and factors that influence behaviors in different teams and countries</li>
</ul>
<div></div><h2 class="jobSectionHeader"><b>What we give you:</b></h2>
<ul><li>You join a vibrant global community with the opportunity to channel your passion every day</li>
<li>A modern office environment designed for you, empowering you to bring your best</li>
<li>Investment in your professional growth and development enabling you to thrive in our vibrant community</li>
<li>The space to accelerate progress, positively disrupt and create what happens next</li>
<li>We give you the platform to champion positive change, with the opportunity to contribute to our social impact, diversity, equity and inclusion initiatives</li>
<li>Annual leave, medical leave, annual home leave tickets for employee and spouse, and medical insurance.</li>
<li>We provide an excellent range of benefits like private medical cover, a generous pension scheme, life assurance, income protection, plus loads of music industry perks. There&rsquo;s also time off over winter break</li></ul><br>
<div></div>
</div>
</div></div><div><div><div><div><b>Equal Opportunities</b><br>
<br>
As an active part of a culturally and socially diverse society, Sony Music&rsquo;s aim is that our workforce is diverse and inclusive. Sony Music is an equal opportunity employer and supports workforce diversity.<br>
<br>
We employ, retain, promote and otherwise treat all employees and job applicants according to their merit, qualifications, competence and talent. We apply this policy without regard to any individual&rsquo;s sex, race, religion, origin, age, sexual orientation, marital status, medical condition or disability.<br>
<br>
<b>Privacy Policy</b></div></div></div></div></div><p></p>

International Marketing Director

NVE Pharmaceuticals

<div><div><b>Marketing Director &amp; E-Commerce Growth Manager</b></div><div>
</div><div>
In House Position
</div><div></div><div><b>About Us</b></div><div>
At Stacker 2, we&rsquo;re not interested in maintaining the status quo. We&rsquo;re building brands, growing markets, launching products, and finding new ways to connect with customers every day.</div><div>
</div><div>
We&rsquo;re looking for a creative, driven, and results-oriented Marketing Director &amp; E-Commerce Growth Manager to help lead our next stage of growth.</div><div>
</div><div>
No degree is required.</div><div>
</div><div>
What matters most is your ability to create, execute, learn, adapt, and produce results.</div><div>
<br>
<b>What You&rsquo;ll Do:</b></div><div><b>
Brand &amp; Marketing Leadership:</b></div><ul><li>
Develop and execute marketing campaigns across digital and traditional channels.</li><li>
Create strategies to increase brand awareness and customer engagement.</li><li>
Manage product launches and promotional campaigns.</li><li>
Analyze campaign performance and optimize for growth.</li><li>
Work with creative teams to develop advertising concepts and marketing materials.</li></ul><div>
</div><div><b>
E-Commerce Management:</b></div><ul><li>
Oversee online marketplace and website performance.</li><li>
Improve conversion rates and customer experience.</li><li>
Manage product listings, promotions, pricing strategies, and merchandising.</li><li>
Track sales trends and identify opportunities for growth.</li><li>
Monitor inventory coordination and product launch schedules.</li></ul><div>
</div><div><b>
Content &amp; Social Media:</b></div><ul><li>
Direct social media strategy and content planning.</li><li>
Coordinate influencer and affiliate marketing partnerships.</li><li>
Develop engaging content across multiple platforms.</li><li>
Monitor brand reputation and community engagement.<br>
</li></ul><div><b>
Analytics &amp; Growth:</b></div><ul><li>
Use data to drive marketing decisions.</li><li>
Track KPIs, ROI, conversion rates, customer acquisition costs, and sales performance.</li><li>
Identify new growth opportunities and market trends.</li>
Conduct competitor analysis and consumer research.<br>
<li>
</li></ul><div><b>
Team Leadership:</b></div><ul><li>
Coordinate with designers, content creators, sales teams, and external partners.</li><li>
Lead marketing initiatives from concept to execution.</li>
Help build scalable systems and processes for future growth.<br>
<li>
</li></ul><div><b>
Qualifications:</b></div><div><b>
You may be a great fit if you have:</b></div><ul><li>
Experience in marketing, e-commerce, advertising, sales, or business development.</li><li>
Strong understanding of social media platforms and digital advertising.</li><li>
Excellent communication and leadership skills.</li><li>
Creative problem-solving ability.</li><li>
Strong organizational and project management skills.</li><li>
Experience with Shopify, Amazon, Walmart Marketplace, TikTok Shop, Meta Ads, Google Ads, Klaviyo, or similar platforms is a plus.</li><li>
Ability to learn quickly and adapt in a fast-moving environment.</li></ul><div>
</div><div>
No Degree Required.</div><div>
</div><div><b>
We value:</b></div><ul><li>
Results over credentials.</li><li>
Initiative over titles.</li><li>
Skill over paperwork.</li><li>
Creativity over convention.</li></ul><div>
</div><div>
If you&rsquo;ve built businesses, managed online stores, grown social accounts, run ad campaigns, sold products, or created successful projects, we want to hear from you.</div><div>
</div><div><b>
Preferred Experience:</b></div><div><b>
Any combination of:</b></div><ul><li>
Digital Marketing.</li><li>
E-Commerce Management.</li><li>
Brand Management.</li><li>
Social Media Marketing.</li><li>
Product Marketing.</li><li>
Content Creation.</li><li>
Paid Advertising.</li><li>
Sales &amp; Business Development.</li><li>
Graphic Design.</li><li>
Email Marketing.</li><li>
SEO / SEM.</li></ul><div>
</div><div><b>
Compensation:</b></div><ul><li>
Competitive salary based on experience - $60,000 - $100,000/year.</li><li>
Performance bonuses.</li><li>
Growth opportunities.</li><li>
Employee discounts.</li><li>
Potential advancement into senior leadership positions.</li></ul><div>
</div><div><b>
Who Should Apply?</b></div><div><b>
This role is perfect for someone who:</b></div><ul><li>
Loves building brands.</li><li>
Thinks like an entrepreneur.</li><li>
Enjoys both creative and analytical work.</li><li>
Wants significant responsibility and growth opportunities.</li><li>
Can turn ideas into measurable results.</li></ul><div>
</div><div>
If you&rsquo;ve ever looked at a product, advertisement, website, or marketing campaign and thought, &ldquo;I could make that better,&rdquo; we&rsquo;d like to meet you.</div><div>
</div><div>
Apply today and help shape the future of Stacker 2.</div></div>

Marketing Director & E-Commerce Growth Manager

Highlights for Children

<div><p><b>Marketing and Publicity Director &ndash; Books &amp; Retail</b></p><p><b>
Department: Consumer Business</b></p><p><b>
Reports To: Vice President, Books &amp; Retail</b></p><p></p><p><b><br>
Position Summary:</b></p><p>
The Marketing and Publicity Director leads the Books and Retail marketing function as a commercial growth driver. This role owns retail and B2B marketing, equips the sales organization with high-impact tools and programming, and drives consumer demand generation for titles where pull marketing is a meaningful lever. Amazon and online retail marketing are excluded from this remit.</p><p></p><p><br>
This leader is accountable for major retail promotions, trade advertising, retailer partnerships, trade show marketing, sales support materials, email marketing, publicity, influencer outreach, and the quality of all consumer-facing and retailer-facing marketing assets. The role also leads marketing to national accounts, booksellers, librarians, and teachers &mdash; strengthening sell-in, institutional demand, hand-selling support, and sell-through.</p><p></p><p><br>
The Marketing and Publicity Director partners closely with Sales, Amazon, Product Development, Design, Brand, and other stakeholders to ensure marketing is commercially sharp, creatively strong, and aligned to business priorities. This role is accountable for marketing performance across priority titles and channels and plays a key role in strengthening POS results, retail execution, and long-term brand and series momentum.</p><p></p><p><b><br>
Essential Duties and Responsibilities:</b></p><ul><li>Own the Books and Retail marketing function across retail marketing, B2B marketing, sales enablement, publicity, and selective consumer demand generation.</li><li>Develop and execute annual marketing plans across frontlist, backlist, key series, and priority initiatives &mdash; aligning resources to the highest-value commercial opportunities.</li><li>Lead development of high-impact sales tools and programs, including sell-in materials, merchandising support, retailer email programs, sales conference programming, and launch support.</li><li>Own major retail promotions, trade advertising, retailer partnerships, and trade show marketing that strengthen sell-in, visibility, and sell-through.</li><li>Lead B2B marketing to national accounts, booksellers, librarians, and teachers &mdash; increasing awareness, institutional demand, conversion to orders, and hand-selling support.</li><li>Own publicity and campaign activity for select titles, including PR strategy, media outreach, review coverage, influencer and creator partnerships, and buzz-building.</li><li>Lead demand generation for titles where placement alone is not the primary sales driver &mdash; focusing resources on books with strong upside that require consumer pull.</li><li>Partner with Sales and Amazon to support POS growth for key titles and the broader list through coordinated, commercially focused marketing activity.</li><li>Partner with Product Development and Design to contribute to title positioning, packaging, cover direction, and concept shaping.</li><li>Ensure all marketing assets &mdash; copy, visuals, positioning, and campaign materials &mdash; are high quality, commercially effective, and aligned to channel needs.</li><li>Oversee creative production and design execution for marketing assets, ensuring quality, speed, and alignment to priorities.</li><li>Establish, monitor, and act on key marketing KPIs across campaigns, promotions, B2B programs, publicity, email, title performance, and sales enablement.</li><li>Manage marketing investments with sound commercial judgment, prioritizing activity based on likely return and strategic value.</li><li>Build and maintain strong external relationships with media, influencers, creators, librarians, educators, booksellers, retail marketing partners, and trade show and industry contacts.</li><li>Lead, coach, and develop the marketing team through clear priorities, high standards, and a player-coach leadership style suited to a lean, fast-moving environment.</li><li>Strengthen operating rhythms, communication, and project management to improve output, coordination, accountability, and speed.</li></ul><p></p><p><b><br>
What you should show up ready to teach anyone on your first day:</b></p><ul><li>How to build marketing programs that strengthen sell-in, improve sell-through, and support POS performance across retail and institutional channels.</li><li>How to equip a sales organization with compelling tools, messaging, and programming that improve buyer engagement and selling effectiveness.</li><li>How to identify which titles require true demand generation and focus resources accordingly.</li><li>How to market effectively to librarians, teachers, booksellers, and national accounts in ways that build awareness, relationships, and institutional demand.</li><li>How to lead integrated campaigns across publicity, influencers, retail promotions, trade marketing, and email with clear business purpose and measurable impact.</li><li>How to use creative judgment, positioning, copy, and asset quality to strengthen product appeal and commercial performance.</li><li>How to partner effectively with Product Development, Sales, Amazon, Brand, and Design without blurring ownership.</li><li>How to operate as a hands-on, resourceful player-coach leader in a lean environment.</li></ul><p></p><p><b><br>
Within your first month, you&rsquo;ll:</b></p><ul><li>Build working relationships across Sales, Amazon, Product Development, Design, and other key partners.</li><li>Gain a clear understanding of the list, annual priorities, title segmentation, and the distinction between placement-driven titles and those requiring demand generation.</li><li>Assess current marketing plans, campaign priorities, trade show commitments, external relationships, and resource allocation &mdash; identifying the highest-value improvement opportunities.</li><li>Evaluate the quality and effectiveness of current sales materials, merchandising support, email programs, campaign assets, and publicity efforts.</li><li>Review how marketing currently supports national accounts, booksellers, librarians, and teachers &mdash; identifying opportunities to improve engagement and commercial impact.</li><li>Assess campaign planning, creative production, project management, and cross-functional communication to identify execution gaps.</li><li>Evaluate external partners and relationships to determine where stronger rigor, prioritization, or expanded reach is needed.</li><li>Establish a working view of key marketing KPIs and where stronger reporting and attribution are needed.</li></ul><p></p><p><b><br>
Within your first year, you&rsquo;ll:</b></p><ul><li>Strengthen the overall commercial effectiveness of the marketing function across retail, B2B, publicity, and sales support.</li><li>Improve POS support for priority titles and contribute meaningfully to stronger title performance in partnership with Sales and Amazon.</li><li>Elevate the quality and effectiveness of sell-in materials, retailer marketing, sales conference programming, merchandising support, and campaign assets.</li><li>Build stronger, more productive relationships with national accounts, booksellers, librarians, teachers, media contacts, influencers, and other external partners.</li><li>Build a more disciplined and selective demand generation model for titles where consumer pull is a meaningful growth lever.</li><li>Improve the effectiveness of publicity, influencer, and outreach efforts for priority titles &mdash; with stronger alignment to commercial goals and better visibility into results.</li><li>Establish stronger operating discipline across project management, creative production, campaign planning, and cross-functional coordination.</li><li>Strengthen marketing's contribution to product positioning, design direction, and title development through sharper market insight and commercial judgment.</li><li>Establish the marketing function as a trusted, high-performing commercial partner known for strong execution, creativity, and business impact.</li></ul><p></p><p><b><br>
Supervisory Responsibilities:</b></p><ul><li>Directly manages and develops marketing team members, with potential for additional direct reports as the business grows.</li><li>Provides leadership, prioritization, coaching, and performance management in a lean, high-expectation environment.</li><li>May oversee freelancers, agencies, creative partners, publicity contacts, and other outside vendors or collaborators.</li></ul><p></p><p><b><br>
Education and Experience:</b></p><ul><li>Bachelor's degree in Marketing, Communications, Journalism, Business, or a related field &mdash; or equivalent relevant experience.</li><li>Seven (7) or more years of progressive experience in book publishing marketing and/or book publishing publicity.</li><li>Significant experience in kids' book marketing, with a strong understanding of how titles and series are built in the market.</li><li>Meaningful experience in retailer and trade marketing, including promotions, partnerships, merchandising support, sales materials, and market-facing campaigns.</li><li>Demonstrated success leading integrated campaigns that include publicity, media outreach, influencer or creator engagement, and demand-generation tactics.</li><li>Demonstrated success in copy direction, creative development, and asset creation for both sales-facing and consumer-facing marketing.</li><li>Experience leading teams and managing work through both direct ownership and cross-functional influence.</li><li>Strong brand marketing experience required &mdash; whether in literary brands, licensed IP, or other relevant brand-building environments.</li></ul><p></p><p><b><br>
Qualifications:</b></p><p><b>
Required:</b></p><ul><li>Strong commercial marketing acumen with the ability to connect marketing activity to sell-in, sell-through, POS, and broader business results.</li><li>Deep understanding of book marketing across retail, institutional, and consumer channels &mdash; especially within kids' publishing or adjacent categories.</li><li>Strong experience in retailer and trade marketing, including promotions, partnerships, merchandising support, trade shows, and account-facing programs.</li><li>Demonstrated ability to lead publicity, media outreach, influencer engagement, and campaign execution with clear business purpose and measurable impact.</li><li>Strong copy and creative judgment, with the ability to shape persuasive, commercially effective assets and campaigns.</li><li>Experience in school and library marketing and the tactics and relationships that drive institutional demand.</li><li>Strong project management skills with the ability to drive multiple initiatives with speed, clarity, and follow-through.</li><li>Strong cross-functional leadership skills and the ability to collaborate effectively across Sales, Amazon, Product Development, Design, Brand, and leadership teams.</li><li>Proven ability to operate as a player-coach in a lean team environment.</li><li>Strong external relationship-building skills across media, bookselling, education, publicity, and marketing partner communities.</li><li>Strong communication skills, sound judgment, and the ability to prioritize against the highest-value opportunities.</li></ul><p></p><p><b><br>
Preferred:</b></p><ul><li>Experience marketing major brands, franchises, series, or licensed IP.</li><li>Experience marketing across both frontlist and backlist.</li><li>Experience marketing children's nonfiction, puzzle/activity, educational, or other family-oriented products.</li><li>Experience managing trade show strategy, educator or librarian outreach programs, and multi-channel title launch support.</li></ul><p></p><p><br>
Physical Requirements:</p><p>
Add any physical requirements that are applicable to the position.</p><ul><li>Prolonged periods sitting at a desk and working on a computer</li><li>Must be able to lift up to 15 pounds at times</li><li>Prolonged periods of working while standing while exhibiting at trade shows</li></ul><p></p><p><br>
Reasonable Accommodation Notice Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.</p></div>

Marketing & Publicity Director - Books & Retail

Light Heart Memory Care

<ul><li>Keep the capacity of the homes at 100% with waiting lists</li><li>Developing and executing marketing plans</li><li>Conducting market research to gather consumer insights and market trends</li><li>Creating and managing budgets for marketing campaigns</li><li>Developing advertising materials, such as brochures, flyers, and social media posts</li><li>Collaborating with cross-functional teams, including sales, product development, and design teams</li><li>Conducting competitive analysis to stay informed about market trends and competitor activities</li><li>Building and maintaining relationships with customers, partners, and vendors</li><li>Creating and managing email marketing campaigns</li><li>Creating and managing social media campaigns across various platforms</li><li>Tracking and analyzing marketing campaign data and KPIs to measure effectiveness</li><li>Writing and editing marketing copy for various channels, such as email, social media, and advertising</li><li>Planning and executing events, such as product launches and trade shows</li><li>Creating and managing marketing automation campaigns to nurture leads and customers</li><li>Managing and maintaining marketing databases and customer lists.</li></ul><p>Job Type: Full-time</p><p>Pay: From $24.00 per hour</p><p>Benefits:</p><ul><li>Professional development assistance</li></ul><p>People with a criminal record are encouraged to apply</p><p>Work Location: Hybrid remote in Houston, TX 77058</p>

Marketing Admissions Director

Simon Property Group

<div><p><b>Job Location:</b></p>
Corporate Indianapolis<p></p><p><b>
PRIMARY PURPOSE:</b></p><p>
Simon is seeking a strategic, culturally fluent Director of Influencer Marketing to lead and evolve our creator ecosystem across our portfolio of shopping centers. This role will be responsible for architecting a best-in-class influencer strategy that drives measurable business impact&mdash;from brand relevance and cultural conversation to foot traffic and conversion.</p><p></p><p>
This individual will oversee the full creator marketing lifecycle, including strategy, talent sourcing, campaign execution, content amplification and performance optimization. You will play a critical role in positioning Simon at the center of culture by building scalable, insight-driven creator programs that connect with key audiences including Gen Z, millennial moms, and emerging shoppers.</p><p></p><p>
The ideal candidate brings a deep understanding of the modern creator economy, social-first storytelling and performance-driven partnerships. This role will report to Assistant Vice President, Content &amp; Influencer Marketing.</p><p></p><p><b>
PRINCIPAL RESPONSIBILITIES:</b></p><p><i>
The successful candidate&rsquo;s responsibilities will include, but not be limited to:
</i></p><p></p><ul><li>Own and define Simon&rsquo;s creator marketing vision, evolving from campaign-based influencer activations to an always-on, full-funnel creator ecosystem spanning awareness, consideration and conversion</li><li>
Lead and manage agency and partner relationships, setting strategic direction, KPIs and accountability frameworks to ensure best-in-class execution and innovation</li><li>
Build and scale ambassador program, prioritizing long-term partnerships over one-off activations</li><li>
Develop and expand performance-driven creator strategies, including affiliate marketing, creator commerce, trackable links, promo codes and in-center conversion tactics</li><li>
Establish Simon as a leader in social-first, culturally relevant storytelling, identifying trends, formats, and platform behaviors that can translate into viral, shareable content</li><li>
Partner cross-functionally with various teams to integrate creator marketing into enterprise campaigns and local center strategies</li><li>
Create scalable frameworks for localized creator activation, empowering field teams to tap into regional creators while maintaining brand consistency</li><li>
Oversee the content supply chain, ensuring influencer-generated content is optimized, repurposed, and distributed across owned, paid and partner channels</li><li>
Build and maintain a high-value network of creators across tiers (nano to celebrity), with a focus on diversity, authenticity, and cultural relevance</li><li>
Leverage data, social listening, and platform insights to inform strategy, optimize performance, and identify opportunities</li><li>
Define measurement frameworks that connect creator activity to business outcomes
</li><li>Manage budgets, forecasting, and investment allocation across campaigns, partners, and platforms</li><li>
Serve as a thought leader internally, educating teams on emerging trends including UGC at scale, creator whitelisting, dark posting, AI-enabled creator matching and social commerce</li></ul><p></p><p><b>
MINIMUM QUALIFICATIONS:
</b></p><ul><li>8+ years of experience in influencer, creator or digital marketing</li><li>
Proven track record of building and scaling creator marketing programs that drive both brand and performance outcomes</li><li>
Deep expertise in the modern creator landscape, including platform dynamics (TikTok, Instagram, YouTube), algorithmic behavior and emerging trends</li><li>
Experience leading agencies and cross-functional teams</li><li>
Strong understanding of creator monetization models, including affiliate, revenue share, paid partnerships and content licensing</li><li>
Data-driven mindset with experience in measurement tools and platforms (e.g., CreatorIQ, Tagger, Captiv8, Aspire, etc.)</li><li>
Experience integrating influencer marketing into broader omnichannel and retail strategies</li><li>
Exceptional communication and storytelling skills, with the ability to translate insights into compelling strategies</li><li>
Highly collaborative, entrepreneurial and culturally curious mindset</li><li>
Prior experience in retail, fashion, lifestyle, or consumer brands strongly preferred</li></ul></div><p></p>

Director, Influencer Marketing

Mandarin Oriental Hotel Group

<div><p>Emirates Palace Mandarin Oriental, Abu Dhabi is looking for Director of Commercial Strategy to join our Sales and Marketing team.</p>
<p>
Are you a master of craft? Do you thrive in a team that succeeds together, demonstrating integrity and respect while acting responsibly? Do you embrace a growth mindset? We invite you to become a fan of the exceptional.</p>
<p>
Mandarin Oriental is the award-winning owner and operator of some of the most luxurious hotels, resorts and residences located in prime destinations around the world, with a strong development pipeline. Increasingly recognised for creating some of the world&rsquo;s most sought-after properties, the Group provides legendary service inspired by Asian heritage whilst representing the very cutting-edge of luxury experiences.</p>
<p>
Emirates Palace Mandarin Oriental, Abu Dhabi is the definition of an unrivalled Arabian fantasy. From a 1.3km pristine private beach, landscaped pools and a private marina overlooking a natural bay, the hotel is located in the heart of Abu Dhabi and perfect for a once-in-a-lifetime holiday or for events and meetings that make a statement, with some of the city&rsquo;s largest hotel conference centres. Emirates Palace, Abu Dhabi offers award-winning 5-star luxury hospitality and authentic local experiences with 390 luxurious rooms and suites along with award-winning culinary cuisines.</p>
<p><b>
About the job</b></p>
<p>
Based at the Emirates palace Mandarin Oriental, Abu Dhabi within the Sales and Marketing Department, the Director of Commercial Strategy in charge of reaching the targeted goals as defined in the Marketing plan. Responsible for orienting and following up to materialize the budgeted revenues of respective segments through existing clientele and key prospects. This position focuses on hotel's national and international key accounts. The Director of Commercial Strategy reports to the General Manager.</p>
<p><b>
As Director of Commercial Strategy, you will be responsible for the following duties:</b></p>
<ul>
<li><b>The hotel achieves </b>it's Financial Objectives.</li>
<li><b>The Sales team</b> that the person is responsible for achieves their revenue objectives.</li>
<li><b>The person achieves</b> their personal objectives.</li>
<li><b>Marketing activities</b> are created, planed, coordinated and implemented.</li>
</ul>
<p><b> As</b><b> Director of Commercial Strategy</b><b>, </b>fulfils their role as a Talent Development Ambassador when<b>:</b></p>
<ul>
<li>They actively support and implement Talent Development initiatives as a part of their daily activities.</li>
<li>They identify Training talents in their department and throughout the hotel as per below definition and actively support their career development.</li>
<li>They support and initiate transfer, cross exposure and task force assignments for their team.</li>
<li>They recruit and select potential talent according to current and future department, hotel and Mandarin Oriental&rsquo;s needs including conducting interviews for positions in their department.</li>
</ul>
<p><b>Key Competencies and Expertise :
</b></p><p><b>1.Sales:</b></p>
<ul>
<li>Supervises preparations and definition of the marketing plan and manual for the department and participates in setting up the marketing policies, procedures and objectives.</li>
<li>Determines the corporate/travel trade marketing and sales strategy related to pricing and promoting to meet the objectives outlined in the marketing plan.</li>
<li>Handles budgets for miscellaneous sales activities and promotions.</li>
<li>Follows the sales and marketing results (accounts&rsquo; room night productivity, revenue, etc.) and proposes corrective actions if needed.</li>
<li>Maintains and maximizes the utilization of all automated sales and reservations systems involved with group business.</li>
<li>Supervises the existence of an efficient follow-up on all leads to maintain a good relationship and generates group/individual leads for the hotel.</li>
<li>Maintains permanent files for all corporate, group and travel trade accounts with strong room/night potential.</li>
<li>Maintains and improves the efficiency of reservation centers, to ensure that information in reservation system&rsquo;s database is updated. Coordinates such insertions to be realized correctly with reservations manager.</li>
<li>Through various tools (e.g. media, social events, gatherings with competition etc.), explores economical data, new developments in certain companies&rsquo; structures, new assignments, industrial complexes, new business centers, new projects which all could be of interest and benefit of the hotel and distributes this information to relevant staff.</li>
<li>Keeps close follow up on developments of the competitor hotels (occupancy, structural alterations, renovation, special campaigns, rate promotions, marketing efforts, theme events etc.). Also explores and compares corporate traffic amongst the competition.</li>
<li>Proposes ideas for promotional materials to be distributed during sales calls, international trade shows and for other promotional activities.</li>
<li>Supervises (and handles when necessary) the group and individual reservation requests. Follows-up the progress of the booked business</li>
<li>Sets up the corporate rates for local / international companies / travel trade accounts as well as other commercial accounts.</li>
<li>Collaborates with all local and overseas customers, make personal calls to accounts and traces potential customers.</li>
<li>Supervises the existence of an efficient customer database system (OPERA), which will be capable of identifying to report sales calls and other sales activities and maintains a vigorous updating exercise in certain periods of time.</li>
<li>Updates customers with the latest development of the hotel and informs hotel management of all changes in the customer profile.</li>
<li>Proposes and coordinates the promotional activities undertaken by sales department and / or F&amp;B.</li>
<li>Supervises the coordination with the other department heads to ensure quality of guest / group satisfaction</li>
<li>Projects and prepares the participation procedure for domestic or international trade shows, fairs, exhibitions, workshops, Road shows, sales blitzes etc. and participates in such professional business-related events.</li>
<li>Supervises the quotations of group and travel agency rates as well as international corporate rates offered for multinational companies (directly or through travel consortia&rsquo;s). Makes sure that the respective Mandarin Oriental regional sales offices are informed of such quotations.</li>
<li>Determines overall marketing campaign ROI. Monitors and reviews the response rates in order to improve and take corrective measures (where applicable).</li>
<li>Responsible for developing hotel Marketing budget and maintain budget control.</li>
</ul>
<p><b>2.Marketing:</b></p>
<ul>
<li>To develop, plan, implement, monitor and evaluate all marketing activities including, strategies, advertising, public relations, revenue and reservations budgeting, Marketing Plan and printed collaterals and international trade fairs.</li>
<li>To position Emirates Palace Mandarin Oriental as the premier luxury hotel in the region as one of the most luxurious hotels in the world.</li>
<li>To ensure that guest room and other revenue area marketing activities and all bookings are focused to yield maximum revenue.</li>
<li>To be responsible for positively impacting all hotel revenue generating areas through marketing activities.</li>
<li>Identify sources of business available to the hotel and to establish priority marketing opportunities in the solicitation of that business.</li>
<li>Understand the different needs of market segments and implement strategies/programs as appropriate to maximize profitability.</li>
<li>Analyse the hotel's capabilities; and to identify the advertising and public relations programs necessary to attract complimentary sources of business.</li>
<li>Develop and implement the Annual Marketing Plan.</li>
<li>To keep abreast of market trends and respond as needed.</li>
<li>Develop marketing programs consistent with Mandarin Oriental Hotels&rsquo; style and image.</li>
<li>Initiate and supervise the installation of all marketing office procedures and ensure hotel is in compliance with all Mandarin Oriental Hotels Marketing Standards.</li>
<li>Prepare, monitor and control the annual advertising and business promotion budget.</li>
</ul>
<p><b>3.Revenue Management:</b></p>
<ul>
<li>Monitor and identify current and future business trends to insure profitable sales in periods of low and high demand.</li>
<li>Coordinate and implement the hotel's Yield Management Ideas program.</li>
<li>Ensure accuracy of definite bookings plus contracted group and corporate accounts.</li>
<li>Define the sales strategy together with the Revenue Director and Director of Sales.</li>
<li>Optimize Revenue per available room of the hotel by managing the relationship between occupancy and average room rate.</li>
<li>Ensure a continuously high quality of reservations delivery to the clients</li>
<li>Manage and motivate the reservation team (individual and group) through the Director of Revenue &amp; Reservations.</li></ul><br>
<p></p>
<p><b>
Personal Attributes</b></p>
<ul>
<li><b>Sophisticated Communication</b><b>:</b> Maintain an elegant and refined manner in all verbal and written communication reflective of the brand and appealing to all luxury brand stakeholders.</li>
<li><b>Innovative Approach</b><b>:</b> With a forward-thinking mindset, stay ahead of industry trends and embrace new strategies to distinguish the resort in a competitive market.</li>
<li><b>Cultural Sensitivity</b><b>:</b> Exhibit awareness and respect for diverse cultural nuances, crucial for an international clientele and team.</li>
</ul>
<p><b>Our commitment to you
</b></p><ul><li>Learning &amp; Development. Your success is our success. We craft unique learning and development programmes for various stages in your career so that you grow, continuously.</li>
<li>MOstay. When you work as hard as our colleagues do, it&rsquo;s important to take time off. As a member of the #MOfamily, you can stay with us wherever you go in the world. The MOstay programme offers complimentary nights and additionally attractive rates on rooms for you and your loved ones.</li>
<li>Heath &amp; Colleague Wellness. Finding the right work-life balance is important. Your wellbeing matters to us. A variety of health benefits and wellness programmes are offered to all our colleagues, globally.</li>
<li>Retirement Plans. When you show commitment to us, we reciprocate. We offer different retirement plans depending on the length of your service and your role.</li>
</ul>
<p><b>We&rsquo;re Fans. Are you?</b></p></div>

Director of Commercial Strategy

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