marketing manager-east coast Jobs in Chicago

marketing manager-east coast

product marketing manager Jobs in Chicago

product marketing manager

marketing manager

WAND

<div>Wand makes gaming magical. Through game customization and guidance, we build tools that helps players have more fun in their favorite games.
Our platform works across thousands of PC games, ensuring that great games are accessible to everyone, regardless of time constraints, skill level, or accessibility needs. We want to build the future of game assistance, and we're hoping you'll join us.
At Wand, we are building a magical layer that transforms how players interact with their favorite PC games, unifying assistance and guidance into a single adaptive experience. Our platform delivers real time intelligence through contextual maps and personalized adjustments that remove friction. Over 40 millions players have already used Wand to experience their games in a smoother, clearer, and more empowered way, and we&rsquo;re only just beginning to reshape what playing a game can feel like. 
 
Everyone on our team is an owner. We operate with autonomy and expect everyone to drive outcomes, not tasks. We hold a high bar for craft, clarity, and accountability.<h2 class="jobSectionHeader"> 
ABOUT THE ROLE</h2>
Wand is in a critical phase of growth, and we are looking for a Growth Marketing Manager to help accelerate our expansion. In this role, you'll lead key initiatives across the entire funnel, from driving awareness to improving activation, conversion, and retention. You will guide our performance marketing efforts while partnering with agencies or specialists for execution, and you&rsquo;ll help shape and scale additional growth channels including organic content, SEO, influencers, and lifecycle programs. The role is cross functional, experiment driven, and focused on building sustainable long term growth.
What You&rsquo;ll Do<ul><li>
Lead Wand&rsquo;s growth strategy across acquisition, activation, and retention, acting as the anchor that unifies efforts across marketing, product, and creative</li><li>
Own day to day growth planning, prioritization, and execution across multiple channels, partnering closely with agencies or specialists for hands on buying</li><li>
Develop and run experiments across the funnel, from messaging and creative to landing pages and onboarding flows</li><li>
Translate insights from data, research, and user behavior into clear growth opportunities and action plans</li><li>
Partner with creative operations to define briefs, shape concepts, and ensure a strong testing cadence across ads and in product experiences</li><li>
Collaborate with product and data teams to identify friction points, improve conversion, and uncover new growth loops</li><li>
Work with CRM on lifecycle and re engagement initiatives to support activation and retention</li><li>
Build and maintain performance dashboards, identifying patterns and opportunities without needing to be a deep analyst</li><li>
Help shape the long term growth playbook and contribute to strategy as we scale the marketing function</li></ul>
What You Need<ul><li>
4&ndash;7 years of experience in growth, marketing, or a related role at a fast paced consumer or gaming company</li><li>
Competency in paid acquisition fundamentals (Meta, Google) with experience managing or partnering on campaigns, even if not a channel specialist</li><li>
Strong experimentation mindset with the ability to design tests, interpret results, and iterate quickly</li><li>
Comfort working across functions and aligning multiple teams toward shared growth targets</li><li>
Solid analytical instincts, using data to make decisions without needing advanced technical depth</li><li>
Ability to operate autonomously, set priorities, and drive impact</li><li>
Strong communication skills and the ability to turn insights into clear direction</li></ul>
Nice-to-Haves<ul><li>
Passion for gaming, internet culture, and digital communities</li><li>
Background in subscription, freemium, or multi channel consumer funnels</li><li>
Experience with creative testing frameworks</li><li>
Familiarity with CRM tools like Customer.io</li><li>
Experience with onboarding flows, user education, or activation</li><li>
Exposure to SEO, community driven growth, or influencer programs</li><li>
Experience building processes and systems for an early stage marketing team</li></ul>
Benefits<ul><li>
Competitive salary</li><li>
Remote work environment with flexible hours</li><li>
Opportunity to shape growth at a high impact stage</li><li>
Access to advanced tools and analytics</li><li>
Clear career progression as the team scales</li><li>
Work on a product used by millions of gamers</li></ul></div>

Growth Marketing Manager

Sphera

<div>Sphera is a leading global provider of enterprise software and services that enables companies to manage and optimize their environmental, health, safety and sustainability. Our mission is to create a safer, more sustainable and productive world.
Sphera is a portfolio company of Blackstone, a U.S.-based alternative asset investment company that focuses on private equity, technology and innovation, and more. Blackstone businesses succeed through strong partnerships, a personalized approach and a commitment to exceptional performance with uncompromising integrity. Sphera and Blackstone are leaders in the Environmental, Social and Governance (ESG) space.
We are guided by our core values of Customer Centricity, Accountability, Bias to Action, Innovation, and Collaboration. These values help us recruit the right talent to join our rapidly expanding team around the globe. It is important to us that each and every Spherion is not only eager to challenge themselves and knows how to get work done but is an awesome addition to our company culture.
Product Marketing Manager, Sustainability 
We&rsquo;re looking for a CEO-type thinker to help grow our global sustainability solution footprint through powerful storytelling, crisp positioning, effective go-to-market strategies and campaigns, and enablement of our sales teams. Product marketing at Sphera is a highly cross-functional team where we partner very closely with product, sales, marketing, consulting &amp; services, and executive leadership to name a few. We work across the entire product lifecycle from helping shape the offering, to analyzing the competitive landscape, to driving launch, to growing offering adoption post-launch and ultimately driving revenue through customer expansion and growth. 
 
Partnered with Blackstone, one of the largest private equity firms in the world, we are a leader in sustainability, process safety and risk management technology, data, and services. Through this partnership, Sphera&rsquo;s unique integrated sustainability approach to software, data and consulting, puts organizations front-and-center of many of our offerings that help to progress Sphera&rsquo;s vision to create a safer, more sustainable and productive world. 
Responsibilities
<ul><li>Product Marketing Strategy and Execution: Create and execute comprehensive product marketing go-to-market plans, including:<ul><li>
Establishing and executing 12-month GTM plans for specific product line.</li><li>
Collaborate with key stakeholders on go-to-market plans to achieve customer retention and expansion, product line revenue growth, and new customer acquisition for Sustainability software solutions,
</li><li>Drive product introductions and launches, ensuring clear value propositions and messaging alongside strong organizational readiness and sales enablement.</li><li>
Proactively developing GTM plans informed by self-collected and analyzed data.</li></ul></li><li>
Persona and Buyer Journey Ownership: Take ownership and accountability for buyer personas and their journeys, including:<ul><li>
Establishing detailed buyer personas for each stage of the buying journey.</li><li>
Integrating persona insights across various teams, including marketing, product, and sales.</li></ul></li><li>
Value Proposition Development and Optimization: Continuously assess and refine solution-specific value propositions, including:<ul><li>
Building content packages aligned with buyer personas and their buying journey stages to support demand generation programs.</li><li>
Creating informative product presentations to enhance sales enablement, alongside developing other essential sales tools and assets.</li><li>
Utilizing insights from customers, partners, associations, and ongoing projects to strengthen product narratives.</li></ul></li><li>
Competitive Intelligence and Enablement:<ul><li>
Document and communicate the competitive landscape, becoming an expert on competitor positioning and strategies to develop winning messaging.</li><li>
Maintain and update competitive content within relevant sales enablement systems.</li></ul></li><li>
Customer Advocacy and Success:<ul><li>
Create and maintain customer case studies, communicating their value to sales, product development, and other stakeholders.</li></ul></li><li>
Sales Enablement and Training: Provide sales teams with effective messaging, sales tools, and assets to advance the sales pipeline, accelerate deals, and achieve successful closures.</li></ul>
Job Requirements<ul><li>
3-5 years&rsquo; experience in software marketing &ndash; preferably in relevant category (Sustainability and ESG).</li><li>
Proven track record of creating value through strategic product marketing in B2B high tech or consulting industry.</li><li>
Command of best practices across messaging, GTM strategy, positioning and creating product marketing content and assets.</li><li>
Proven experience managing product launches and go to market initiatives across multiple teams and stakeholders.</li><li>
Strong collaboration, analytical, critical thinking, and business strategy skills.</li><li>
Ability to engage with and earn the respect of product leaders, sales leaders, marketing leaders and other cross-functional counterparts.</li><li>
Creative problem solver that can generate innovative marketing ideas and lead a cross-functional team of partners to drive execution.</li><li>
Excellent communicator and writer of complex topics to technical and non-technical audiences.</li></ul>
Pay:
$106,000.00 - $158,000.00 + Eligible for Variable Compensation Plan
Commensurate with relevant qualifications and experience
Benefits:<ul><li>
Medical, Dental, and Vision Insurance</li><li>
Health Savings Account</li><li>
Flexible Spending Account</li><li>
401(k) Retirement Plan with Company Match</li><li>
Life and Disability Insurance</li><li>
Critical Illness Insurance</li><li>
Accident Insurance</li><li>
Hospital Indemnity Insurance</li><li>
Paid Time Off and Holidays</li><li>
Flexible Working Schedule</li></ul>
Sphera is proud to be an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all colleagues. We provide equal employment opportunities to all individuals regardless of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, disability, age, veteran status, marital status, or any other legally protected status.
If you require a reasonable accommodation for a disability during the application or recruiting process, please email us at accommodations@sphera.com to make your request. To help us best respond, please include your name and the position you are applying for in your message.
This job description is intended to convey information essential to understanding the scope of the job and the general nature and level of work performed by job holders within this job. This job description is not intended to be an exhaustive list of qualifications, skills, efforts, duties, responsibilities or working conditions associated with the position.</div>

Product Marketing Manager

Canopy Service Partners

<div>Canopy Service Partners is a collaborative and growth-oriented organization dedicated to supporting local Partner businesses through innovative marketing solutions. As a Marketing Manager based on the East Coast, you will play a key role in shaping and executing marketing strategies that drive lead generation and business growth. This position offers the opportunity to work in a dynamic environment where creativity, strategic thinking, and measurable results are highly valued. You will have the chance to make a significant impact by leading a variety of marketing initiatives, collaborating with both internal teams and external agencies, and helping to define the future of our marketing efforts. If you thrive in a fast-paced setting and are passionate about delivering results, this is an excellent opportunity to advance your career.<h2 class="jobSectionHeader">
Responsibilities</h2><ul><li>
Develop and manage a comprehensive content calendar aligned with the needs of local Partner businesses.</li><li>
Plan and execute earned and owned media initiatives, including email, direct mail, and social media campaigns, overseeing audience strategy, messaging, design, and campaign trafficking.</li><li>
Oversee the execution of marketing campaigns across multiple channels, such as owned, earned, social media, SEM, SEO, offline, and local sponsorships.</li><li>
Coordinate the development of creative assets with external agencies for digital marketing, offline marketing, and sales enablement initiatives.</li><li>
Manage digital media projects, ensuring timely delivery through collaboration with internal teams and agency vendors.</li><li>
Collaborate with key partners to identify business needs and develop tailored marketing solutions.</li><li>
Work closely with the Director of Performance Marketing to translate strategic objectives into actionable marketing initiatives and manage quarterly and monthly budgets for all marketing channels.</li><li>
Coordinate internal and external efforts to ensure alignment with overall business goals and proper prioritization of projects.</li><li>
Execute targeted email and newsletter campaigns using the companys CRM email marketing system.</li><li>
Lead the review and analysis of performance reports for assigned partners, providing insights on daily, weekly, monthly, quarterly, and yearly metrics.</li><li>
Travel occasionally for Partner and team on-site meetings (approximately 20%).</li></ul><h2 class="jobSectionHeader">
Qualifications</h2><ul><li>
Proficiency with digital media marketing tools such as Google Analytics, Google Ads, SEM Rush, and MailChimp (or comparable systems).</li><li>
Strong project management and prioritization skills, with the ability to oversee multiple projects simultaneously and manage deadlines (experience with Monday.com is a plus).</li><li>
Creative mindset with the ability to develop innovative and engaging marketing content.</li><li>
Excellent communication skills for effective collaboration with team members, external vendors, and Partners.</li><li>
Strong problem-solving skills to address challenges during marketing campaign execution.</li><li>
Solid understanding of the marketing funnel and how different channels contribute to business objectives.</li></ul><h2 class="jobSectionHeader">
Benefits</h2>
Employees who work 30+ hours per week are considered full-time and become eligible for our benefits after just 30 days of employment.<ul><li>
Competitive pay with opportunities for 40+ hours per week</li><li>
Paid time off (PTO) and holidays for work-life balance</li><li>
Overtime opportunities during storm cleanup and peak seasons</li><li>
Long-term disability insurance (employer paid)</li><li>
Short-term disability insurance (employer paid)</li><li>
Basic life &amp; AD&amp;D insurance (employer paid)</li><li>
401(k) retirement plan with up to 4% company match to help you save for the future</li><li>
Flexible Insurances Options: Employees can choose the health, dental, and vision plans that best fit their needs and budget, giving control over premiums and out-of-pocket costs.</li></ul>
Health Insurance (Cigna Plans): Employees can choose the plan that works best for them and their families:<ul><li>
Cigna OAP (Open Access Plus) broad provider access</li><li>
Cigna OAP IN in-network focused, lower out-of-pocket costs</li><li>
Cigna HDHP (High-Deductible Health Plan) lower premiums with HSA compatibility</li></ul>
 Dental Insurance (Cigna Plans): Flexible options to fit coverage needs and budget:<ul><li>
2025 Cigna Dental PPO Low Plan basic coverage at a lower premium</li><li>
2025 Cigna Dental PPO High Plan enhanced coverage with higher benefits</li></ul>
Vision Insurance (Cigna Plan):<ul><li>
2025 Cigna Vision Plan comprehensive coverage for exams, lenses, and frames</li></ul>
Additional Optional Benefits<ul><li>
The option of a Health Savings Account (HSA) with $250 employer contribution if on a High-Deductible Health Plan, or a Flexible Spending Account (FSA) for health, dental/vision, and dependent care.</li><li>
Pre-tax commuter benefits (parking, transit, vanpool)</li><li>
Legal assistance plan</li><li>
Supplemental coverage options: critical illness, accident, and hospital indemnity insurance</li></ul>

Offered compensation: $90,000/yr - $120,000/yr</div>

Marketing Manager-East Coast

Spinutech

<div>Spinutech is an award-winning digital agency with over two decades of experience delivering innovative, data-driven web and marketing solutions. We&rsquo;re proud to hold elite partnerships&mdash;including Progress Sitefinity Premier Partner, Google Premier Partner, Google Marketing Platform Certified, Meta Business Partner, and nopCommerce Gold Partner status.
At Spinutech, we&rsquo;re deeply invested in your potential&mdash;today and for the future.
About the Role
We&rsquo;re seeking an experienced Digital Project Manager to join our growing team. This role is ideal for someone who thrives on structure, communication, and problem-solving&mdash;balancing the details of execution with the big picture of digital strategy. You&rsquo;ll lead and coordinate cross-functional project teams across Paid Media, Analytics, SEO, CRO, UX, Design, and Development to deliver exceptional digital experiences for our clients.
The ideal candidate brings 6+ years of experience managing digital marketing and website projects within an agency or fast-paced digital environment. Experience in B2B, SaaS, or complex multi-stakeholder environments is highly preferred. Candidates should be well-versed in WordPress website builds or redesigns, cross-team collaboration for SEO implementation, and managing workflows that intersect marketing and development.
Above all, we&rsquo;re looking for a proactive, organized, and personable project leader who values collaboration, efficiency, and quality&mdash;and who can confidently guide projects from concept through successful launch. 

Requirements: 
 
Key Responsibilities
Project Strategy and Execution<ul><li>
Lead the planning, organization, and execution of digital marketing and web projects from kickoff through completion.</li><li>
Translate complex goals into actionable timelines, milestones, and deliverables across disciplines.</li><li>
Oversee website build and redesign projects&mdash;especially within WordPress&mdash;ensuring alignment between marketing, SEO, UX, and development teams.</li><li>
Identify risks, dependencies, and opportunities for improvement throughout each project&rsquo;s lifecycle.</li><li>
Maintain a deep understanding of client goals to ensure all deliverables align with strategic objectives.</li></ul>
Cross-Functional Collaboration<ul><li>
Coordinate efforts among Paid Media, SEO, CRO, UX, Analytics, and Design teams to deliver cohesive, integrated results.</li><li>
Facilitate efficient communication between internal teams and external stakeholders to ensure alignment and accountability.</li><li>
Lead recurring internal project status meetings and ensure all teams are aligned on tasks, priorities, and deadlines.</li><li>
Partner with Account Services to manage client communication, status reporting, and milestone approvals.</li></ul>
Client Partnership and Communication<ul><li>
Serve as a key client contact for project status, scope updates, and deliverable coordination.</li><li>
Build and maintain strong working relationships with clients, ensuring transparency and confidence throughout the project lifecycle.</li><li>
Translate technical details and project metrics into clear, actionable updates for clients and internal teams.</li></ul>
Operational Excellence<ul><li>
Manage project budgets, scopes, timelines, and quality standards with precision.</li><li>
Oversee resource allocation and forecasting to maintain balance and efficiency across project teams.</li><li>
Utilize project management platforms (e.g., Smartsheet, Asana, WorkFront, or JIRA) to maintain visibility, progress, and accountability.</li><li>
Implement and maintain rigorous data validation processes for large-scale content and data-driven projects.</li><li>
Continuously refine internal workflows to increase efficiency and cross-department collaboration.</li></ul>
Qualifications<ul><li>
6+ years of experience in digital project management, digital marketing, account leadership, or related roles.</li><li>
Proven success managing cross-functional teams within an agency or digital marketing environment.</li><li>
Experience leading WordPress site builds or redesigns with cross-team collaboration (SEO, UX, dev, and content).</li><li>
Strong understanding of SEO implementation, analytics, and performance tracking.</li><li>
Experience with B2B or SaaS clients and complex, multi-stakeholder project structures.</li><li>
Proficient with project management tools such as Smartsheet, Asana, WorkFront, or JIRA.</li><li>
Advanced skills in Google Sheets/Excel</li><li>
Exceptional organizational, communication, and time management skills.</li><li>
Strong analytical mindset with the ability to identify risks and craft solutions.</li><li>
Enjoys working collaboratively and proactively across teams.</li><li>
Bachelor&rsquo;s degree in marketing, communications, business, or a related field preferred.</li></ul></div>

Digital Marketing Project Manager

CoinFlip

<div>
 CoinFlip is a global digital currency platform company, focused on providing consumers simple and secure access to buy and sell cryptocurrency. The company operates the world's largest network of cryptocurrency kiosks by transaction volume with more than 5,500 kiosks across 49 U.S. states, Puerto Rico, Canada, Australia, New Zealand, South Africa, Italy, Panama, Brazil Mexico, and Spain. CoinFlip&rsquo;s digital currency kiosks make buying and selling major cryptocurrencies accessible and safe for consumers who wish to purchase their digital currency using cash. CoinFlip also operates CoinFlip Preferred, a personalized over-the-counter service that provides investors with custom, white glove support for their cryptocurrency transactions. In 2022, CoinFlip launched CoinFlip Ventures, an investment group offering coaching, funding, and networking support to early-stage crypto and web3 projects.
 
 
 CoinFlip was founded in 2015 by Daniel Polotsky, Kris Dayrit, Alan Gurevich, and Ben Weiss. Headquartered in Chicago, CoinFlip placed in the top 500 on the 2021, 2022, and 2023 Inc. 5000 list, and on the 2022 and 2023 Deloitte Technology Fast 500, was named the 2021 and 2022 #1 fastest-growing company in Chicago by Crain's, ranked in Chicago Tribune&rsquo;s Top Workplaces in 2021 and 2022, and was awarded the 2021 and 2022 Stevie &reg; Awards for Customer Service. To learn more about CoinFlip and how to get started on your digital currency journey, visit www.CoinFlip.tech.
 
 
 CoinFlip is looking for a Senior SEO Manager to develop and execute strategies to increase the company's organic search visibility and drive organic traffic to our digital platforms. This role involves keyword research, content creation and optimization, technical website analysis, link building, and performance monitoring. The manager will be expected to collaborate with content and development teams, stay current on SEO trends and algorithm changes, and report on key performance indicators (KPIs) to achieve business goals.
 
 
 
 Responsibilities
 
 
 
 <ul>
 <li>
 Develop and execute comprehensive SEO strategies to drive organic growth across web and local search.
 </li>
 <li>
 Conduct in-depth keyword research, competitor benchmarking, and identify new growth opportunities.
 </li>
 <li>
 Partner with content teams to plan and create SEO-optimized content across multiple channels.
 </li>
 <li>
 Collaborate with developers and designers to enhance site architecture, speed, and technical SEO performance.
 </li>
 <li>
 Optimize for both on-page and off-page SEO, including link-building initiatives.
 </li>
 <li>
 Monitor, analyze, and report on SEO performance using analytics and SEO platforms; provide actionable insights for ongoing improvement.
 </li>
 <li>
 Stay current with evolving search engine algorithms, industry trends, and emerging SEO technologies.
 </li>
 <li>
 Partner cross-functionally with content creators, product, marketing, and design to integrate SEO into campaigns and product launches.
 </li>
 <li>
 Provide clear, data-driven recommendations for content strategy, technical improvements, and overall SEO roadmap.
 </li>
 <li>
 Other duties as assigned.
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Marketing, Communications, Business, or a related field (preferred).
 </li>
 <li>
 5&ndash;7 years of hands-on SEO experience, ideally in the financial services, fintech, or related industries.
 </li>
 <li>
 Deep understanding of search engine algorithms, ranking factors, and SEO best practices.
 </li>
 <li>
 Proficiency with key SEO tools (e.g., Google Search Console, Google Analytics, SEMrush, Ahrefs, Screaming Frog).
 </li>
 <li>
 Strong grasp of technical SEO, site architecture, and page speed optimization.
 </li>
 <li>
 Experience with content management systems (WordPress, Drupal, or similar) and basic HTML/CSS.
 </li>
 <li>
 Strong analytical and problem-solving skills; ability to translate data into strategy.
 </li>
 <li>
 Excellent communication and collaboration skills, with proven success working cross-functionally.
 </li>
 <li>
 Familiarity with data visualization or reporting tools (Tableau or similar) is a plus.
 
 
 </li>
 </ul>
 Nice to Have
 
 
 <ul>
 <li>
 Experience optimizing Local SEO utilizing Google Business Profiles/Google My Business.
 </li>
 <li>
 Knowledge of schema markup, international SEO, and emerging areas like voice search optimization.
 </li>
 <li>
 Understanding of how SEO integrates with paid media, email, and social campaigns.
 
 
 </li>
 </ul>
 Base Salary Range: $105,000 - $120,000 USD
 
 
 For all United States based opportunities, our comprehensive benefits package includes, for all full-time employees, competitive health, dental, and vision insurance plans through BlueCross BlueShield (employer subsidized), a generous retirement savings plan with company match up to 4%, performance based bonuses and paid time off.
 
 
 Working at CoinFlip means collaborating with experienced and innovative leaders who share a clear vision and a track record of success. We offer a collaborative and positive working environment where we encourage employees to balance productivity with time to recharge.
 
 
 CoinFlip values diversity in the workplace and is an equal opportunity employer committed to providing an inclusive and accessible work environment. We thank all candidates who apply, but only those selected for an interview will be contacted.
 
 
 By applying to this role, you give express consent to CoinFlip to send you informational text (SMS) messages regarding this role and the application process. You can cancel the SMS service at any time by replying "STOP" to the text message you received. If at any time you forget what keywords are supported, just reply "HELP." Message and data rates apply. If you require a special accommodation, please let us know and we&rsquo;ll work with you to meet your needs.
</div>

Senior SEO Manager

project44

<div>Location: Chicago, IL (Relocation assistance available for candidates open to moving to Chicago.)

We're Project44
 
 
Project44 is revolutionizing the freight and logistics industry by applying cutting edge technologies to automate the entire lifecycle of freight shipments including quoting, scheduling, and real-time visibility. project44's network of APIs is capable of optimizing the shipment lifecycle, empowering companies to deliver the best customer experience possible, and provide up to date data while cutting costs along the way.

As Senior Manager of Product Marketing, you will play a pivotal role in shaping how project44 brings its solutions to market and drives growth across our global customer base. You will own the strategy and execution of product positioning, launches, and enablement programs that empower our sales teams, strengthen customer engagement, and establish project44 as a category leader in supply chain visibility.

What You'll Do
<ul>
<li>Craft compelling messaging &amp; positioning that resonates with shippers, logistics providers, carriers, and partners, differentiating project44 in a competitive market.</li>
<li>Lead go-to-market strategy for new product launches and feature releases, driving adoption and measurable revenue impact.</li>
<li>Enable sales success by developing value-driven training, tools, and collateral that accelerate deal velocity and support upsell/cross-sell motions.</li>
<li>Champion customer stories through case studies, testimonials, and thought leadership content that showcase real-world impact.</li>
<li>Gen AI
<ul><li>Translate complex GenAI and Retrieval-Augmented Generation (RAG) capabilities into clear customer value propositions and differentiated messaging.</li>
<li>Partner with product, sales, and enablement teams to shape go-to-market strategies that highlight AI-driven automation, personalization, and content generation.</li>
<li>Develop repeatable processes leveraging knowledge bases to scale content creation, sales enablement, and marketing campaigns consistently across teams.</li>
</ul></li><li>Evaluate the competitive landscape of AI-enabled solutions, identifying opportunities to position products effectively and drive adoption.</li>
<li>Drive competitive intelligence programs, including battlecards and win/loss analysis, to arm sales teams and influence product strategy.</li>
<li>Produce impactful external content such as solution guides, webinars, videos, and executive-level presentations.</li>
<li>Foster alignment across product, marketing, and sales teams with processes that scale collaboration and speed to market.</li>
<li>Represent project44 with industry analysts, leading briefings, Magic Quadrant submissions, and market-facing initiatives.</li>
</ul>
What We're Looking For
<ul>
<li>5+ years in product marketing at a high-growth SaaS or technology company, ideally with enterprise customers.</li>
<li>Proven success launching and scaling products, with a clear record of driving revenue impact through GTM initiatives.</li>
<li>Exceptional communication &amp; storytelling skills &mdash; you know how to simplify complex ideas into compelling narratives for executives, customers, and partners.</li>
<li>Strong track record in sales enablement, equipping global teams with the training and collateral to win in competitive markets.</li>
<li>Creative thinker and operator who thrives in fast-paced environments, balances multiple priorities, and inspires cross-functional teams.</li>
<li>Curiosity and fluency in using Generative AI tools to enhance productivity, creativity, and campaign innovation.</li>
<li><ul><li>In-office Commitment: Our office is where ideas spark, connections thrive, and innovation comes alive. We are looking for candidates who are enthusiastic and committed to joining our team on-site, in our beautiful headquarters four days a week. Together, we're building something extraordinary&mdash;learn, grow, and thrive in our fast-paced, transformative environment.</li>
<li>Relocation offered: We're proud to call Chicago home - a walkable downtown, amazing food, and a team that makes big ideas move fast. And we're ready to help you make it yours, project44 offers relocation assistance for team members joining us from outside the area.</li>
</ul>
</li></ul>Preferred Experience
<ul>
<li>Background in supply chain, logistics technology, or enterprise SaaS (e.g., TMS, last mile, visibility platforms).</li>
<li>Experience in pricing, packaging, and SKU creation.</li>
<li>Skilled in strategic analyst engagement (MQ, Market Guides, briefings).</li>
<li>Competitive intelligence expertise, including building and scaling battlecards and win/loss programs.</li></ul></div>

Sr. Manager, Product Marketing

NielsenIQ

<div><div><div>We are looking for an experienced and dynamic North America Marketing Leader to lead our marketing and communications efforts across the region.
Ideal Candidate Profile:
You will develop and implement the marketing and communications strategy aligned with the North America and Canada regional and overall NielsenIQ business goals and objectives. You should be capable of leveraging and effectively communicating NielsenIQ&rsquo;s unique and substantial customer solutions, its branding internally and externally, raising further market awareness of the business and positioning initiatives.
Ideal candidates will come from a commercial background with a strong know-how of B2B and digital marketing, as well as of communications principles and techniques. You will drive the full end to end marketing campaigns that combine all marketing capabilities from segmentation, audience profiling, campaign development, optimization and performance marketing &ndash; to drive revenue in NA
The successful candidate will participate in collaborative by leveraging a global marketing strategy with a regional adaptation to support sales growth strategies and execution.
This role reports directly to SVP of Global Commercial Marketing 
Key Responsibilities:<ul><li>
Develop and implement the North America regional and market level marketing and communications strategy, including digital and off-line marketing activities, demand and lead generation campaigns, content marketing, advertising and related external communication.</li><li>
Collaborate with other departments, such as sales, customer success and product marketing, to ensure that marketing and communication efforts are aligned with the region&rsquo;s overall business goals and clearly tracked for ROI reporting.</li><li>
Identify and build out category specific marketing targeting key categories across FMCG and Tech and Durables</li><li>
Drive a new focus on C-suite engagement with board level members in brands across the NA region &ndash; moving the brand to a strategic partner.</li><li>
Collaborate with global, regional and other peer marcom teams and members, ensuring that everyone is working together towards common goals for the marketing function globally at NIQ.</li><li>
Leverage the full marketing mix including content, digital and communication tools to drive demand into top, middle and bottom of marketing funnel, with always-on sales lead engine to generate pipeline and revenue impact while strengthening brand value and preference.</li><li>
Oversee the follow-up, nurture and flow of qualified marketing leads to sales meeting marketing contribution targets and maximize the return on investment.</li><li>
Manage the regional marcom budget, ensuring that marketing and external communications efforts are cost-efficient and tracked to planned ROI targets &ndash; creating and building marketing as a source of revenue.</li><li>
Possess strong stakeholder management skills to engage, influence and partner with leadership on driving and building a modern marketing machine.</li><li>
Analyze data and use it to make informed decisions about marcom strategy and tactics. Measure the success of campaigns, evaluate, and optimize performance using relevant metrics.</li><li>
Stay up to date with the latest marketing trends and technologies and incorporate them into marketing strategy planning and execution.</li><li>
Lead, manage and develop the skills and knowledge of the current North America Marketing team.</li></ul>
Key Qualifications:<ul><li>
University Degree (Master or higher) in marketing, communications, business management or equivalent experience.</li><li>
8&ndash;10 years of experience in Marketing, Digital Marketing or Account Management, preferably in FMCG or related industry or at marketing agencies with respective clientele.</li><li>
Comprehensive knowledge of revenue marketing and digital marketing, experience in content marketing and in steering agencies with measurable results</li><li>
Proficient in MS software packages along with CRM suites and marketing automation tools such as MS Dynamics</li><li>
Skilled and experienced in strategic planning and execution of digital marketing campaigns on regional/local digital channels, not limited to LinkedIn, Google, Facebook, Instagram and programmatic advertising</li><li>
Language Fluency and Proficiency in English</li><li>
Team leadership experience preferred</li></ul>
Core Competencies:<ul><li>
Ability to have a strategic marketing perspective in enabling business growth while keeping a &ldquo;roll up your sleeves&rdquo; mentality and hands-on approach</li><li>
Ability to manage and successfully partner with global, region and country stakeholders, especially but not limited to commercial leaders</li><li>
Results-driven and savvy in data analysis when measuring campaigns' impact and adjusts strategy accordingly. Ability to leverage the full marketing mix and communication tools to drive demand into funnel for revenue impact and strengthening brand value and preference</li><li>
Ability to operate and lead in complex matrixed and high paced organization, adept communicator and entrepreneurial influencer, with strong execution skills to deliver results under pressure.</li><li>
Ability to identify and solve or escalate potential challenges, issues and barriers to communication effectiveness and using influence, diplomacy, critical-thinking and creative problem-solving to address them</li><li>
Outstanding communication skills with the ability to translate marketing to both commercial and external stakeholders.</li></ul></div></div><div><div><h2 class="jobSectionHeader">
Additional Information</h2></div><div>
This role has a market-competitive salary with an anticipated base compensation of the following range: $145,500-$207,500. Actual salaries will vary depending on a candidate&rsquo;s experience, qualifications, skills, and location. This role might also be eligible for a sales-based incentive or performance-based bonus. Other benefits include a flexible working environment, comprehensive health insurance, industry-leading parental leave, life insurance, education support, and more.<div></div>
Our Benefits<ul><li>
Flexible working environment</li><li>
Volunteer time off</li><li>
LinkedIn Learning</li><li>
Employee-Assistance-Program (EAP)</li></ul>

About NIQ
NIQ is the world&rsquo;s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights&mdash;delivered with advanced analytics through state-of-the-art platforms&mdash;NIQ delivers the Full View&trade;. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world&rsquo;s population.
For more information, visit NIQ.com
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Our commitment to Diversity, Equity, and Inclusion
At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the https://nielseniq.com/global/en/news-center/diversity-inclusion</div></div></div>

North America Marketing Leader

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