marketing performance analyst

Group 1 Automotive

<div>Overview:
<div><b>
Group 1 Automotive</b>, a leader in automotive retail, is looking to add a <b>Marketing Reporting Analyst</b><b> </b>to our team.</div><div></div><div><br>
Group 1 is a Fortune 250 company that owns and operates automotive dealerships and collision centers in the United States and United Kingdom. We offer our associates a team environment, great benefits and ongoing training and support. If you are in alignment with our values of integrity, transparency, professionalism, teamwork and respect - now might be the time for you to accelerate your career as part of the best company in automotive retail. Apply today or refer a qualified friend.</div><div><br>
In addition to competitive pay, we offer our associates the following benefits:</div><ul><li>
Opportunity to grow into a bigger position</li><li>
Health, Dental, Vision, Life, and Disability insurance</li><li>
401(k) plan with company match</li><li>
Paid Time-Off</li><li>
Employee Stock Purchase Plan</li><li>
Employee Vehicle Purchase Program</li><li>
Professional work environment, with job training and advancement opportunities</li></ul><div><b>
Job Summary:</b></div><div><br>
The Marketing Performance Analyst will play a key role in transforming marketing data into insights that guide strategy and execution. This role partners closely with marketing and business stakeholders to define requirements, build proof-of-concept dashboards, and deliver actionable reporting that drives decision-making. The analyst will monitor performance across digital, social, and lifecycle programs, ensuring results are measured accurately and presented in a way that connects data to business goals. This position requires SQL skills for analysis, experience with BI tools to build dashboards, and the ability to present findings in a way that clearly connects data to marketing goals.</div><div></div><div><b><br>
Roles and Responsibilities:</b></div><div><br>
Marketing Program Reporting</div><ul><li>
Design marketing dashboards to evaluate key marketing programs and opportunities</li><li>
Define dashboard requirements based on feedback with key stakeholders</li><li>
Define dashboard metrics and align metrics with dashboard objectives</li><li>
Build proof-of-concept reports</li><li>
Create queries to enable customer reports</li></ul><div></div><div><br>
Digital &amp; Social Analytics</div><ul><li>
Monitor digital engagement and path to purchase within the lifecycle program</li><li>
Develop reports for organic social posts to monitor compliance</li><li>
Support integration of compliance-related data with other systems</li><li>
Develop email and mail deliverability reports to identify risks and improvements</li><li>
Define customer attributes related to digital behavior for the customer data</li></ul><div></div><div><br>
Data analysis</div><ul><li>
Define and manage ad hoc analysis projects</li><li>
Write SQL queries to perform ad hoc analysis</li><li>
Summarize results of analysis projects and key findings</li><li>
Present analysis findings and recommendations to internal stakeholders</li><li>
Support the development of predictive models</li></ul><div></div><div><br>
Project/quality management</div><ul><li>
Develop and manage the roadmap for marketing dashboards and reports</li><li>
Define project plans to build reports and manage project success</li><li>
Collaborate with engineering to build reports</li><li>
Monitor data quality to ensure accuracy of reports</li></ul><div></div><div><b><br>
Qualifications</b></div><br>
<ul><li>
Bachelor&rsquo;s degree in marketing, analytics, or related field</li><li>
2-3 years of experience building reports and supporting queries</li><li>
Proficient in SQL and building complex queries</li><li>
Experience with visualization applications (Qlik, PowerBI, Tableau)</li><li>
Understanding of marketing performance metrics</li><li>
Experience with Google Analytics</li><li>
Experience working with large data files</li><li>
Experience with relational databases</li><li>
Experience building and presenting analysis findings</li><li>
Strong communications skills</li><li>
Problem-solver</li><li>
Accepts responsibility for quality of work and continuous improvement</li><li>
Ability to interact with both technical and non-technical personnel</li><li>
Willingness to learn and test new tools and approaches to accelerate data analysis</li></ul><div></div><div><i><br>
*All applicants must pass pre-employment testing to include: background checks, and drug testing in order to qualify for employment*</i></div><div><i><br>
Group 1 Automotive is an Equal Employment Opportunity employer and participates in E-Verify</i></div><div></div><div><i><br>
#LI-AS1</i></div></div>

Marketing Performance Analyst

Centene

<div><p>You could be the one who changes everything for our 28 million members. Centene is transforming the health of our communities, one person at a time. As a diversified, national organization, you&rsquo;ll have access to competitive benefits including a fresh perspective on workplace flexibility.<br>
</p><b>Position Purpose:</b> Drives analytics and insights related to Medicaid, Marketplace, or Medicare programs with the objective of driving consumer acquisition and retention. Key contributor within the Marketing Analytics team. Provides visibility into integrated campaigns performance, as well as product and consumer analytics to improve return on investment (ROI), marketing effectiveness and inform investment decisions. Measures key performance indicators (KPIs) and creates performance dashboards that provides data-based strategic direction to support product growth.<br>
<ul><li>
Measures key performance indicators for marketing execution and identifies optimization opportunities.</li><li>
Builds and manages operational dashboards to help product &amp; business development teams understand the end-to-end performance</li><li>
Creates analysis to provide insights that moves beyond an explanation of &lsquo;what happened&rsquo; to &lsquo;what is important,&rsquo; &lsquo;why it happened&rsquo; and &lsquo;what should be done&rsquo;</li><li>
Drives consumer and market insights to inform consumer segmentation, journey mapping, content marketing and omni channel campaign execution for specific product portfolio</li><li>
Defines metrics &amp; indicators to measure effectiveness of any external strategic partnerships for programs and related initiatives</li><li>
Identifies opportunities to reach consumers through cohesive omni channel experiences that increases consumer acquisition and retention for product portfolio</li><li>
Designs and executes consumer data acquisition through surveys, focus groups, opinion polls etc.</li><li>
Analyzes and generates campaign performance insights from Media Mix Modeling analytics provided by agency partners to maximize Media ROI by optimizing resource allocation</li><li>
Forecasts product portfolio demands to ensure it meets margin and growth targets</li><li>
Forecasts audience and campaign performance to provide optimization diagnostics</li><li>
Maintains strong familiarity with competitive landscape and healthcare market trends by conducting benchmark analysis and identifies product differentiation opportunities</li></ul><p><b>
Education/Experience:</b> Bachelor&rsquo;s degree or equivalent in Business Administration, Marketing, Actuarial Sciences, Applied Mathematics or Statistics. 5+ years of related business experience preferable with data analysis and visualization with 1-2 years of experience in healthcare industry. Solid organizational skills including attention to detail and multitasking skills. Knowledge of SQL, Adobe CJA, Google Analytics, Snowflake or any other reporting tools/languages preferred. Advanced knowledge of Excel and PowerPoint preferred.</p>
Pay Range: $68,700.00 - $123,700.00 per year<p>
Centene offers a comprehensive benefits package including: competitive pay, health insurance, 401K and stock purchase plans, tuition reimbursement, paid time off plus holidays, and a flexible approach to work with remote, hybrid, field or office work schedules. Actual pay will be adjusted based on an individual's skills, experience, education, and other job-related factors permitted by law, including full-time or part-time status. Total compensation may also include additional forms of incentives. Benefits may be subject to program eligibility.</p><p>
Centene is an equal opportunity employer that is committed to diversity, and values the ways in which we are different. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other characteristic protected by applicable law.</p><p><br>
Qualified applicants with arrest or conviction records will be considered in accordance with the LA County Ordinance and the California Fair Chance Act</p></div>

Senior Marketing Performance Analyst

Blue Star Manufacturing Pvt Ltd

<p><b>Job Title: </b>Performance Marketer</p><p><b>Company:</b> BlueStar MFG<br/><b>Location:</b> Lahore (Onsite)<br/><b>Job Type:</b> Full-time<br/><b>Department:</b> Marketing</p><p>About Us</p><p>BlueStar MFG is a dynamic and fast-growing manufacturing and apparel company. We are committed to innovation, creativity, and excellence in delivering high-quality products to our customers. As we expand our digital presence, we are looking for a skilled <b>Performance Marketer</b> with a strong grip on Google&rsquo;s latest tools and performance marketing strategies to join our team.</p><p>Role Overview</p><p>The Performance Marketer will be responsible for planning, executing, and optimizing data-driven campaigns across multiple digital channels, with a strong focus on Google Ads, Analytics, and emerging tools. The role requires a results-oriented individual who can maximize ROI, generate qualified leads, and support the company&rsquo;s overall growth strategy.</p><p>Key Responsibilities</p><ul><li>Plan, manage, and optimize <b>Google Ads campaigns</b> (Search, Display, Video, Shopping).</li><li>Utilize <b>Google Analytics 4 (GA4)</b>, Google Tag Manager, and other new Google tools for performance tracking.</li><li>Develop and implement <b>data-driven marketing strategies</b> to improve ROI and conversion rates.</li><li>Conduct keyword research, audience targeting, and competitor analysis to refine campaigns.</li><li>Create and monitor performance dashboards and prepare regular reports for management.</li><li>Collaborate with content, SEO, and design teams to align campaigns with business objectives.</li><li>Stay updated on the latest <b>Google updates, AI-driven marketing tools, and digital marketing trends</b>.</li><li>Manage budgets effectively to achieve maximum impact within allocated resources.</li></ul><p>Qualifications &amp; Requirements</p><ul><li>Bachelor&rsquo;s degree in Marketing, Business, or a related field.</li><li>3&ndash;5 years of proven experience in <b>performance marketing/digital marketing</b>.</li><li>Strong expertise in <b>Google Ads, GA4, Google Tag Manager, and Google Marketing Platform</b>.</li><li>Hands-on experience with other digital platforms (Meta Ads, LinkedIn Ads, YouTube).</li><li>Proficiency in using marketing analytics tools (e.g., SEMrush, Ahrefs, Data Studio).</li><li>Excellent analytical, problem-solving, and reporting skills.</li><li>Strong communication and collaboration abilities.</li><li>Certification in <b>Google Ads or Google Analytics</b> is a plus.</li></ul><p>Why Join BlueStar MFG?</p><ul><li>Be part of a fast-growing and innovative company.</li><li>Opportunity to work with the latest <b>digital marketing tools and strategies</b>.</li><li>Collaborative and supportive work environment.</li><li>Competitive salary and benefits.</li><li>Career growth and skill development opportunities</li></ul><p>Job Type: Full-time</p><p>Work Location: In person</p>

Performance Marketer

Denovers

<p>Denovers LLC, a San Francisco-based Tech company, is looking for Performance Marketer, who will be responsible for developing and executing data-driven marketing strategies</p><p>Key Responsibilities:</p><ul><li>Develop, implement, and manage performance marketing campaigns across multiple digital channels (e.g., Google Ads, Facebook Ads, LinkedIn Ads, etc.)</li><li>Conduct keyword research, audience targeting, and A/B testing to optimize campaign performance</li><li>Analyze and interpret campaign data to identify trends, insights, and areas for improvement</li><li>Collaborate with the marketing team to align performance marketing strategies with overall business goals</li><li>Optimize landing pages and ad creatives to improve user experience and campaign results</li><li>Stay updated on the latest industry trends, tools, and best practices in performance marketing</li></ul><p>Job Type: Full-time</p><p>Work Location: In person</p>

Performance Marketer - Karachi

URBX Worldwide Logistics

<p><b>About the Role:</b></p><p>Our dynamic and data-driven marketing team is seeking a highly motivated Performance Marketer to spearhead our lead generation efforts across Meta and Google platforms. This role is pivotal in driving our student acquisition strategy, focusing on measurable outcomes and optimizing for efficiency and quality. The ideal candidate will be a strategic thinker with a hands-on approach to managing 360-degree digital marketing campaigns, with a deep understanding of lead generation funnels, from initial impression to qualified lead.</p><p><b>Key Responsibilities:</b></p><ul><li><b>Lead Generation Strategy:</b> Develop and execute comprehensive lead generation strategies across Google Ads (Search, Display, YouTube) and Meta Ads (Facebook, Instagram) to achieve and exceed lead volume and quality targets.</li><li><b>Campaign Management: </b>End-to-end management of performance marketing campaigns, including campaign setup, ad creation, budget management, bidding strategies, and continuous optimization.</li><li><b>Performance Optimization: </b>Obsessively monitor and analyze campaign performance metrics, with a laser focus on optimizing for a low Cost Per Result (CPR) and Customer Acquisition Cost (CAC).</li><li><b>Qualified Lead Focus:</b> Implement strategies to not only generate a high volume of leads but also to ensure a high percentage of qualified leads that convert effectively through the sales funnel.</li><li><b>A/B Testing &amp; Experimentation: </b>Conduct rigorous A/B testing of ad copy, creatives, landing pages, and audience targeting to identify and scale winning combinations.</li><li><b>Data Analysis &amp; Reporting:</b> Track, analyze, and report on key performance indicators (KPIs), providing actionable insights and recommendations to stakeholders.</li><li><b>360 Digital Marketing Integration:</b> Collaborate with the broader marketing team to ensure performance marketing efforts are aligned with and integrated into our overall 360-degree digital marketing strategy, including SEO, content marketing, and social media.</li><li><b>Market &amp; Competitor Analysis:</b> Stay at the forefront of the latest trends and best practices in performance marketing and the competitive landscape to identify new opportunities.</li></ul><p><b>Qualifications:</b></p><ul><li>Bachelor&rsquo;s degree in Marketing, Business, or a related field.</li><li>3-5+ years of hands-on experience in performance marketing, with a proven track record of successful lead generation campaigns on Google Ads and Meta Ads.</li><li>In-depth knowledge of Google Ads and Meta Ads platforms, including advanced targeting and bidding strategies.</li><li>Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.</li><li>Demonstrable experience in managing and optimizing budgets to achieve a strong return on investment (ROI).</li><li>Solid understanding of conversion tracking, pixel implementation, and marketing attribution models.</li><li>Excellent communication and collaboration skills.</li></ul><p><b>Preferred Skills:</b></p><ul><li>Experience with Google Analytics, Google Tag Manager, and CRM platforms (e.g., Salesforce, HubSpot).</li><li>Certification in Google Ads and/or Meta Blueprint.</li><li>Experience in B2B and/or B2C lead generation.</li><li>A creative mindset with an eye for compelling ad copy and visuals.</li></ul><p>Job Types: Full-time, Permanent</p><p>Pay: &#8377;30,000.00 - &#8377;35,000.00 per month</p><p>Work Location: In person</p>

Xpresso Global

<p><b>Performance Marketer + Social Media Strategist</b></p><p><b>Key Responsibilities</b></p><ul><li>Lead Digital Marketing strategy and design direction across teams and projects.</li><li>Expertise in Social Media Organic and Paid services.</li><li>Oversee execution and ensure creative excellence and consistency across all deliverables.</li><li>Plan, execute, and optimize performance marketing campaigns across Google Ads, Meta (Facebook &amp; Instagram), Email Marketing, and Affiliate Marketing platforms<b>.</b></li><li>Manage full-funnel paid campaigns, including search, display, shopping, video, remarketing, and paid social ads.</li><li>Develop and maintain strong tracking, attribution, and reporting systems (Google Analytics, Tag Manager, Pixel/UTM setup, etc.).</li><li>Continuously test creatives, ad copy, audiences, placements, and bidding strategies for maximum ROI.</li><li>Collaborate with internal teams (design, content, product) to ensure cohesive campaign execution.</li><li>Collaborate with Creative, strategy, account, and media teams to align with business goals.</li><li>Manage email marketing campaigns end-to-end: segmentation, automation, personalization, and performance analysis.</li><li>Build and optimize affiliate networks/partnerships to drive performance traffic.</li><li>Monitor budgets, pacing, and KPIs ensuring campaigns hit performance goals.</li><li>Stay updated with the latest tools, trends, algorithms, and innovations in the performance marketing ecosystem.</li><li>Generate detailed performance reports and actionable insights to drive continuous improvement.</li><li>Define KPIs and KRAs for the creative team; monitor performance and maintain accountability.</li><li>Support project management to deliver campaigns on time and within defined scope.</li><li>Collaborate with Creative, strategy, digital and media teams to align with business goals.</li><li>Apply logical thinking and problem-solving to resolve creative or execution challenges.</li></ul><p><b>Required Skills &amp; Qualifications</b></p><ul><li>Minimum 4 years of hands-on experience in performance marketing.</li><li>Proven expertise in Google Ads (Search, Display, YouTube), Meta Ads (Facebook/Instagram), and Email Marketing automation tools.</li><li>Strong technical proficiency with Google Analytics, Google Tag Manager, Data Studio, and advanced tracking setups.</li><li>Experience with Affiliate Marketing platforms and partnerships.</li><li>Strong analytical and problem-solving skills, with a deep understanding of CPC, CPA, ROAS, CTR, LTV, CAC, and attribution models.</li><li>Proficiency in A/B testing, funnel optimization, and performance analysis.</li><li>Familiarity with CRM and marketing automation tools (HubSpot, Mailchimp, Klaviyo, etc.).</li><li>Ability to manage multiple campaigns simultaneously with strong attention to detail.</li><li>Up-to-date knowledge of digital marketing trends, ad policies, and platform algorithm updates.</li><li>Strong organizational skills with effective file management, workflow structuring, and time discipline.</li><li>Deep understanding of AI tools for technology, efficiency, and faster, smarter execution.</li></ul><p>Job Types: Full-time, Permanent</p><p>Benefits:</p><ul><li>Cell phone reimbursement</li><li>Internet reimbursement</li></ul><p>Work Location: In person</p>

Brainwire Analytics

<p>We are looking for a data-driven and growth-focused <b>Performance Marketer</b> to join our team in Calicut. The ideal candidate will have proven experience in running ROI-focused campaigns, preferably in the EdTech or education sector. You will be responsible for scaling paid media performance, optimizing funnels, and ensuring consistent lead and revenue growth.</p><p>Key Responsibilities:</p><ul><li>Plan and execute high-performing campaigns across Google Ads, Meta Ads (Facebook &amp; Instagram), LinkedIn, and YouTube.</li><li>Build and manage paid marketing funnels with a focus on lead generation and conversion optimization.</li><li>Track, analyze, and report campaign metrics using tools like Google Analytics, SEMrush, and platform dashboards.</li><li>Collaborate closely with creative and content teams to develop compelling ad creatives and landing pages.</li><li>Continuously A/B test ad copies, creatives, and audience segments for better ROI.</li><li>Stay updated with platform algorithm changes, bidding strategies, and performance marketing trends &mdash; especially within the EdTech landscape.</li></ul><p>Requirements:</p><ul><li>Minimum 2 years of hands-on experience in performance marketing, ideally within EdTech or education-driven businesses.</li><li>Strong command over PPC, SEM, paid social, remarketing, and email automation tools.</li><li>Analytical mindset with the ability to translate data into actionable strategies.</li><li>Proficiency in Google Ads, Meta Ads Manager, Google Analytics, and marketing automation platforms.</li><li>Excellent communication skills with a results-first approach.</li><li>Bachelor&rsquo;s degree in Marketing, Business, or related field preferred.</li></ul><p>Job Type: Full-time</p><p>Pay: &#8377;35,000.00 - &#8377;40,000.00 per month</p><p>Application Question(s):</p><ul><li>current salary?</li></ul><p>Work Location: In person</p>

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