marketing program manager

Classera

<div>
 We are seeking a dynamic
 <strong>
  Program Marketing Manager
 </strong>
 to lead the planning, execution, and optimization of marketing programs that drive awareness, engagement, and growth. This role requires a strong blend of strategic thinking, program management, and hands-on execution to deliver measurable impact across multiple channels. The Program Marketing Manager will collaborate with cross-functional teams (sales, product, partnerships, and communications) to design and implement integrated campaigns aligned with business goals.
 <br/>
 <br/>
 <strong>
  Key Responsibilities
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Develop and manage marketing programs that support brand growth, product adoption, and lead generation.
  </li>
  <li>
   Plan, execute, and monitor integrated campaigns across digital, social, email, events, and partner channels.
  </li>
  <li>
   Collaborate with product, sales, and business units to align marketing strategies with organizational objectives.
  </li>
  <li>
   Manage campaign budgets, timelines, and performance metrics to ensure ROI and efficiency.
  </li>
  <li>
   Conduct market research, analyze customer insights, and identify opportunities for new marketing initiatives.
  </li>
  <li>
   Oversee content development (blogs, case studies, presentations, videos) to support program objectives.
  </li>
  <li>
   Track, measure, and report on program performance using KPIs (pipeline growth, conversion rates, engagement).
  </li>
  <li>
   Partner with external vendors, agencies, and partners to amplify program reach.
  </li>
  <li>
   Ensure consistent brand messaging and positioning across all programs and campaigns.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Qualifications
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Bachelor&rsquo;s degree in Marketing, Business Administration, or related field (Master&rsquo;s preferred).
  </li>
  <li>
   3+ years of experience in marketing, with at least 3 years in program, campaign, or product marketing.
  </li>
  <li>
   Proven success in managing integrated marketing campaigns with measurable business results.
  </li>
  <li>
   Strong understanding of digital marketing, content marketing, and lead generation strategies.
  </li>
  <li>
   Experience using marketing automation, CRM tools (e.g., HubSpot, Marketo, Salesforce).
  </li>
  <li>
   Excellent communication, project management, and stakeholder management skills.
  </li>
  <li>
   Analytical mindset with ability to translate data into actionable insights.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Skills &amp; Competencies
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Strategic and creative thinker with strong execution skills.
  </li>
  <li>
   Strong analytical and problem-solving abilities.
  </li>
  <li>
   Ability to manage multiple projects simultaneously under tight deadlines.
  </li>
  <li>
   Collaborative team player with leadership capabilities.
  </li>
  <li>
   Strong business acumen and market awareness.
  </li>
 </ul>
</div>


Marketing Program Manager

Amazon.com

<div><h2 class="jobSectionHeader"><b>DESCRIPTION</b></h2><div>
Come build the future of entertainment with us. Are you interested in shaping the future of movies and television? Do you want to define the next generation of how and what Amazon customers are watching?<br>
<br>
Prime Video is a premium streaming service that offers customers a vast collection of TV shows and movies - all with the ease of finding what they love to watch in one place. We offer customers thousands of popular movies and TV shows including Amazon Originals and exclusive licensed content to exciting live sports events. We also offer our members the opportunity to subscribe to add-on channels which they can cancel at anytime and to rent or buy new release movies and TV box sets on the Prime Video Store. Prime Video is a fast-paced, growth business - available in over 200 countries and territories worldwide. The team works in a dynamic environment where innovating on behalf of our customers is at the heart of everything we do. If this sounds exciting to you, please read on.<br>
<br>
Are you interested in shaping the future of marketing? Prime Video and Studios Global Operations is looking for entrepreneurial, innovative individuals who thrive on solving complex problems and scaling programs that directly support production workflows and the marketing supply chain.<br>
<br>
We're seeking an exceptional Program Manager to lead our critical technology optimization initiatives. This role presents an exciting opportunity to drive significant operational efficiency while managing our suite of enterprise tools that support content creation and distribution across global markets.<br>
<br>
Key job responsibilities<br>
<ul><li>Drive enterprise-wide implementation and adoption of 3P Tools Work Order Governance framework to establish standardized processes and controls across global teams.</li><li>Lead critical cost optimization program for Smartsheet platform transition, including vendor negotiations, alternative solution evaluation, and migration strategy development.</li><li>Build and manage cross-functional tiger teams across WW Ops to execute tool optimization initiatives and ensure alignment with business objectives.</li><li>Develop comprehensive migration strategies for technology solutions, including timeline creation, risk assessment, and change management planning.</li><li>Conduct thorough analysis of current tool usage patterns and stakeholder requirements across global teams to identify optimization opportunities.</li><li>Spearhead vendor management and contract negotiations while evaluating alternative solutions like Airtable to optimize costs and capabilities.</li><li>Create and maintain program governance frameworks, including KPIs, success metrics, and reporting mechanisms for executive leadership.</li><li>Lead stakeholder engagement and change management efforts across multiple business units to ensure successful adoption of new solutions.</li><li>Establish and manage program timelines, resource allocation, and risk mitigation strategies for multiple concurrent workstreams.</li><li>Drive continuous process improvement initiatives through regular audits, feedback collection, and implementation of best practices.</li></ul></div><h2 class="jobSectionHeader"><b>
BASIC QUALIFICATIONS</b></h2><ul><li>3+ years of program or project management experience</li><li>3+ years of working cross functionally with tech and non-tech teams experience</li><li>3+ years of defining and implementing process improvement initiatives using data and metrics experience</li><li>Bachelor's degree</li><li>Knowledge of Excel (Pivot Tables, VLookUps) at an advanced level and SQL</li><li>Experience defining program requirements and using data and metrics to determine improvements</li></ul><h2 class="jobSectionHeader"><b>
PREFERRED QUALIFICATIONS</b></h2><ul><li>3+ years of driving end to end delivery, and communicating results to senior leadership experience</li><li>3+ years of driving process improvements experience</li><li>Experience in stakeholder management, dealing with multiple stakeholders at varied levels of the organization</li><li>Experience building processes, project management, and schedules</li></ul><br>
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you&rsquo;re applying in isn&rsquo;t listed, please contact your Recruiting Partner.</div>

Program Manager, Global Mktg Ops, Prime Video

Curefit

<div>
 <p>
  <strong>
   Overview
  </strong>
 </p>
 <p>
  We are seeking a highly driven
  <strong>
   Program Manager &ndash; Sales
  </strong>
  to design, execute, and oversee strategic sales programs that drive revenue growth, process efficiency, and team performance. The ideal candidate will collaborate cross-functionally with sales leadership, marketing, operations, finance, and product teams to ensure the seamless execution of sales initiatives. This role requires strong program management, analytical, and stakeholder management skills to support scaling business growth.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Key Responsibilities
  </strong>
 </p>
 <p>
  <strong>
   Sales Strategy &amp; Planning
  </strong>
 </p>
 <ul>
  <li>
   Partner with sales leadership to define annual and quarterly sales objectives.
  </li>
  <li>
   Translate business goals into
   <strong>
    scalable programs
   </strong>
   that drive pipeline growth and sales performance.
  </li>
  <li>
   Identify and implement best practices to optimize sales processes.
  </li>
 </ul>
 <p>
  <strong>
   Program Management &amp; Execution
  </strong>
 </p>
 <ul>
  <li>
   Own end-to-end execution of
   <strong>
    strategic sales programs and initiatives
   </strong>
   across regions/segments.
  </li>
  <li>
   Define program scope, objectives, success metrics, timelines, and deliverables.
  </li>
  <li>
   Drive adoption of sales enablement tools, CRM enhancements, and process improvements.
  </li>
 </ul>
 <p>
  <strong>
   Performance Management &amp; Analytics
  </strong>
 </p>
 <ul>
  <li>
   Track sales performance against KPIs (revenue, pipeline health, conversion, customer acquisition costs).
  </li>
  <li>
   Generate
   <strong>
    dashboards and insights
   </strong>
   to guide sales leadership on performance trends and areas for improvement.
  </li>
  <li>
   Support forecasting, pipeline reviews, and executive reporting.
  </li>
 </ul>
 <p>
  <strong>
   Cross-Functional Collaboration
  </strong>
 </p>
 <ul>
  <li>
   Work closely with Marketing to align demand-generation campaigns with sales initiatives.
  </li>
  <li>
   Partner with Operations and Finance to ensure accurate
   <strong>
    quotas, incentives, and compensation plans
   </strong>
   .
  </li>
  <li>
   Collaborate with Product teams to integrate customer feedback into product development.
  </li>
 </ul>
 <p>
  <strong>
   Change Management &amp; Enablement
  </strong>
 </p>
 <ul>
  <li>
   Drive adoption of new processes, tools, and systems within the sales team.
  </li>
  <li>
   Design and run training programs, playbooks, and enablement resources.
  </li>
  <li>
   Act as a bridge between frontline sales and leadership, ensuring alignment and smooth execution.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Qualifications
  </strong>
 </p>
 <ul>
  <li>
   Bachelor&rsquo;s degree in Business, Sales, Marketing, or related field (MBA preferred).
  </li>
  <li>
   3+ years of experience in
   <strong>
    sales operations, program management, or sales strategy
   </strong>
   .
  </li>
  <li>
   Strong understanding of
   <strong>
    sales processes, and data analytics
   </strong>
   .
  </li>
  <li>
   Proven ability to manage cross-functional programs with measurable business outcomes.
  </li>
  <li>
   Excellent communication, stakeholder management, and problem-solving skills.
  </li>
  <li>
   Strong analytical mindset with proficiency in
   <strong>
    Excel, Google Sheets,SQL, or similar tools
   </strong>
   .
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Key Skills
  </strong>
 </p>
 <ul>
  <li>
   Program/Project Management
  </li>
  <li>
   Sales Operations &amp; Enablement
  </li>
  <li>
   CRM (Salesforce, HubSpot, or similar)
  </li>
  <li>
   Strategic Planning &amp; Execution
  </li>
  <li>
   Data Analytics &amp; Reporting
  </li>
  <li>
   Cross-Functional Collaboration
  </li>
  <li>
   Change Management
  </li>
 </ul>
 <p>
 </p>
</div>


Program Manager - Sales

Crossroads

<div><h2 class="jobSectionHeader"><b>Crossroads Treatment Centers is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
</b></h2><p></p><p>Since 2005, Crossroads has been at the forefront of treating patients with opioid use disorder. Crossroads is a family of professionals dedicated to providing the most accessible, highest quality, evidence-based medication assisted treatment (MAT) options to combat the growing opioid epidemic and helping people with opioid use disorder start their path to recovery. This comprehensive approach to treatment, the gold standard in care for opioid use disorder, has been shown to prevent more deaths from overdose and lead to long-term recovery. We are committed to bringing critical services to communities across the U.S. to improve access to treatment for over 26,500 patients. Our clinics are all outpatient and office-based, with clinics in Georgia, Kentucky, New Jersey, North and South Carolina, Pennsylvania, Tennessee, Texas, and Virginia. As an equal opportunity employer, we celebrate diversity and are committed to an inclusive environment for all employees and patients.
</p><h1 class="jobSectionHeader"><b><i>Day in the Life of a Digital Marketing Manager</i></b></h1><p></p><p>
The Digital Marketing Manager will play a pivotal role in shaping how Crossroads communicates - with patients, community partners, and the public through digital channels. This position is responsible for planning, developing, implementing, and measuring a digital strategy focused on SEO, SEM, digital advertising, to expand our reach, improve online visibility, and increase patient engagement.</p><p></p><p>
The Marketing and Communications team is at the heart of growth and access expansion for Crossroads. We&rsquo;re building a best in- class team to help more than 26,000 patients each month receive life-changing care. Reporting to the Director of Marketing, this role collaborates closely with our agency partners, the Marketing Communications Manager, and internal teams across Operations, Community Engagement, Patient Access, and Data &amp; Analytics to ensure a unified, mission- driven digital presence.</p><p></p><h1 class="jobSectionHeader"><b><i>
Digital Strategy &amp; Campaign Execution</i></b></h1><ul><li><p>
Develop and implement a holistic digital marketing strategy that supports organizational growth and patient acquisition goals.</p></li><li><p>
Oversee all SEO, SEM, and digital advertising initiatives- ensuring cohesive messaging, strong performance, and measurable ROI.</p></li><li><p>
Collaborate with agency partners to manage paid media campaigns (Google Ads, Meta, display, video, retargeting, etc.), monitoring budgets, bid strategies, and A/B testing to maximize results.</p></li><li><p>
Partner with the Marketing Communications Manager to ensure alignment of digital content with broader brand and communication strategies.</p></li></ul><p></p><h1 class="jobSectionHeader"><b><i>
Website Management &amp; Optimization</i></b></h1><ul><li><p>
Oversee day- to- day website operations to ensure accurate, timely, and optimized content.</p></li><li><p>
Collaborate with developers to improve site architecture, mobile performance, conversion paths, and user experience.</p></li><li><p>
Lead SEO initiatives, including keyword research, link building, content optimization, and technical SEO.</p></li><li><p>
Manage tagging, tracking, and analytics integrations to ensure reliable data collection.</p></li></ul><p></p><h1 class="jobSectionHeader"><b><i>
Analytics, Measurement &amp; Insights</i></b></h1><ul><li><p>
Define and monitor digital KPIs across channels, translating data into actionable insights and recommendations for leadership.</p></li><li><p>
Prepare monthly and quarterly performance dashboards to track ROI, lead generation, and engagement metrics.</p></li><li><p>
Partner with Analytics teams to refine attribution models and optimize patient acquisition funnels.</p></li></ul><p></p><h1 class="jobSectionHeader"><b><i>
Email, Retargeting &amp; Nurture Campaigns</i></b></h1><ul><li><p>
Plan and execute targeted email and retargeting campaigns that nurture prospective patients and community partners through the decision journey.</p></li><li><p>
Collaborate with marketing and operations teams to develop automated workflows that improve lead conversion and engagement.</p></li></ul><p></p><h1 class="jobSectionHeader"><b><i>
Social and Influencer Collaboration</i></b></h1><ul><li><p>
Partner with the Marketing Communications Manager on content strategy, social calendar integration, and community engagement efforts.</p></li><li><p>
Support executive visibility and thought leadership initiatives through digital storytelling and amplification of corporate messages.</p></li></ul><p></p><h1 class="jobSectionHeader"><b><i>
Compliance &amp; Reputation Management</i></b></h1><ul><li><p>
Ensure all digital campaigns and data collection comply with <b>HIPAA and healthcare advertising regulations</b>.</p></li><li><p>
Monitor online reputation, reviews, and community feedback across digital platforms, escalating as needed for leadership.</p></li></ul><p><b><br>
</b></p><h1 class="jobSectionHeader"><b><i>Location</i></b></h1><ul><li><p>
This position will mainly be a remote role. Expectation of travel to Greenville, SC as needed.</p></li></ul><p></p><h1 class="jobSectionHeader"><b><i>
Education and Requirements</i></b></h1><ul><li><p>
Preferred: Background in healthcare or substance use disorder (SUD) treatment marketing.</p></li><li><p>
5+ years of progressive experience in digital marketing management.</p></li><li><p>
Proficiency with content management systems (CMS), marketing automation tools, and CRM platforms such as HubSpot, Salesforce, Monday.com, WordPress, and Canva.</p></li><li><p>
Out- of- the- box thinker with a proactive, solution- oriented approach to challenges.</p></li><li><p>
Strong PowerPoint skills with experience in creating presentations for leadership and stakeholders.</p></li><li><p>
Experience developing B2B and B2C marketing strategies that drive engagement and growth.</p></li><li><p>
Passion for helping others and a commitment to Crossroads Treatment Centers&rsquo; mission.</p></li><li><p>
Ability to work independently with minimal supervision while thriving in a collaborative team environment.</p></li></ul><p></p><h1 class="jobSectionHeader"><b><i>
Position Benefits</i></b></h1><ul><li><p>
Medical, Dental, and Vision Insurance</p></li><li><p>
PTO</p></li><li><p>
Variety of 401K options including a match program with no vesture period</p></li><li><p>
Life Insurance</p></li><li><p>
Short/Long Term Disability</p></li><li><p>
Paid maternity/paternity leave</p></li><li><p>
Mental Health Day</p></li><li><p><i>
Calm</i><i> </i>subscription for all employees</p></li></ul></div>

Digital Marketing Manager - healthcare or SUD treatment marketing experience

Hyundai Capital America

<div><div><b>Loyalty Program Manager</b> <b>-</b> <b>(</b><b>250000MN</b><b>)</b></div><div><b>
Description</b><div></div><div><b><br>
Who We Are</b></div><div>
Through our service brands Hyundai Motor Finance, Genesis Finance, and Kia Finance, Hyundai Capital America offers a wide range of financial products tailored to meet the needs of Hyundai, Genesis, and Kia customers and dealerships. We provide vehicle financing, leasing, subscription, and insurance solutions to over 2 million consumers and businesses. Embodying our commitment to grow, innovate, and diversify, we strive to reimagine the customer and dealer experience and launch innovative new products that broaden our market reach. We believe that success comes from within and are proud to support our team members through skill development and career advancement. Hyundai Capital America is an Equal Opportunity Employer committed to creating a diverse and inclusive culture for our workforce. We are a values-driven company dedicated to supporting both internal and external communities through volunteering, philanthropy, and the empowerment of our Employee Resource Groups. Together, we strive to be the leader in financing freedom of movement.</div><div></div><div><b><br>
We Take Care of Our People</b></div><p>
Along with competitive pay, as an employee of HCA, you are eligible for the following benefits:</p><ul><li> Medical, Dental and Vision plans that include no-cost and low-cost plan options</li><li> Immediate 401(k) matching and vesting</li><li> Vehicle purchase and lease discounts plus monthly vehicle allowances</li><li> Paid Volunteer Time Off with company donation to a charity of your choice</li><li> Tuition reimbursement</li></ul><div></div><div><b><br>
What to Expect</b></div><div>
The Loyalty Program Manager is responsible for supporting the strategy, development, communication, execution, and reporting of key loyalty programs. Activities will include organizing conference calls, creating stakeholder presentations, regular reporting of program status, managing timelines and keeping collaborators accountable for deliverables. This position will be the main resource for field and dealer support on program questions, missing payments and customer eligibility. In addition, this role will oversee projects that will enhance operations or provide new avenues for customer insight. Activities will include working with other teams to create process flow maps, capture requirements, track key deadlines, status reporting, and user acceptance testing where needed.</div><div></div><p><b>
What You Will Do</b></p><div>
1. Program Management</div><ul><li> Support Sr. Manager in development of dealer programs by capturing program criteria and determining stakeholders.</li><li> Work with stakeholders across the organization, such as Sales, Marketing, Risk, Credit, Finance, IT and Legal to develop programs, products and enhancements to improve OEM and captive loyalty/retention.</li><li> Contribute new and develop ideas for the annual strategic planning process and the creation of a program and product pipeline.</li><li> Establish communication of program performance and highlight areas to focus engagement during program period to increase performance and keep teams accountable.</li><li> Document the annual dealer program and email campaign calendar to include OEM sales events and new model launches.</li></ul><div>
2. Project Management and Program Operations</div><ul><li> Develop working relationships with 3rd party vendors (data vendors, credit bureaus, CRM providers, etc.) to leverage services to drive innovative ways of increasing sales and loyalty.</li><li> Create launch plan, direct stakeholders and collaborators in project objectives.</li><li> Track key project milestones to ensure timely delivery of tasks by contributors.</li><li> Submit and build business cases for prioritizing IT service requests that are necessary for the automation and execution of all dealer programs.</li><li> Support and document user acceptance testing for program launches</li><li> Primary contact for Legal and Internal Audit to ensure compliance.</li><li> Meet with Field team to identify pain points and develop solutions to constantly improve dealer engagement.</li></ul><div>
3. Reporting</div><ul><li> Maintain the calendar of report frequency and audiences.</li><li> Distribute team/department reports on time and maintain a distribution list for each report.</li><li> Work with key partners and stakeholders to enhance reporting and/or capture feedback to create/enhance reporting.</li></ul><div>
4. Competitive Benchmarking and Market Trends</div><ul><li> Monitor industry trends and conduct periodic competitive benchmarking through internet searches of in-market programs.</li><li> Summarize market research findings for team and provide ideas on potential use cases at HCA.</li><li> Support identifying trends, gaps, and solutions in loyalty/retention and customer lifecycle management.</li></ul><div><br>
</div></div><div><b>
Qualifications</b><div></div><div><b><br>
What You Will Bring</b></div><ul><li> Minimum 5-7 years&rsquo; progressive experience in leading, driving and implementing initiatives in a corporate environment.</li><li> Experience in drag and drop reporting applications (ex. Tableau).</li><li> Automotive or financial services industries preferred.</li><li> Bachelor&rsquo;s degree in Marketing, Sales Management, Business or related field.</li><li> MBA a plus.</li><li> Proven experience in constructing presentations to communicate program performance, project proposals, and project status.</li><li> Strong written and verbal communication skills to develop dealer bulletins and field sales communication with &lsquo;Call to Action&rsquo; messaging.</li><li> Poven ability to communicate complex terms and concepts to executive leadership both visually (PowerPoint) and verbally.</li><li> Basic knowledge of automotive industry and understanding of retail, lease, and captive financing.</li><li> Exceptional attention to detail and quality.</li><li> Must have the ability to challenge, when appropriate, existing practices.</li><li> Proven project management skills and ability to partner with others to ensure collaboration across departments, functions, and teams.</li><li> Proficient in Microsoft Office Suite, with advanced expertise in Excel (e.g., pivot tables, VLOOKUP, data analysis).</li></ul><div></div><div><b><br>
Work Environment</b></div><div>
Employees in this class are subject to extended periods of sitting, standing, and walking, vision to monitor and moderate noise levels. Work is performed in an at home and office environment.</div><div></div><div><i>
The posted salary range for this job takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; geographic location, and other business and organizational needs. Successful candidates may be hired anywhere in the salary range based on these factors. It is uncommon to hire candidates at or near the top of the range.</i></div><div></div><div><i>
California Privacy Notice</i></div><div><i>
This notice only applies to our applicants who reside in the State of California.</i></div><div><i>
The latest version of our Privacy Policy can be found </i><i>here</i><i>. This Privacy Policy provides you with notice, at or before the point of collection, about the categories of personal information to be collected from you, the purposes for which your personal information is collected or used, and whether that information is sold or shared, so that you can exercise meaningful control over our use of your personal information. We are providing this notice to comply with the California Consumer Privacy Act of 2018, as amended as amended by the California Privacy Rights Act of 2020 (&ldquo;CCPA&rdquo;).</i></div><div><i>
If you have any questions about CCPA regarding California residents or HCA team members, please contact the Privacy Team at </i><i>Privacy2@hcs.com</i><i>.</i></div><div><br>
</div></div><div><b>
Primary Location</b><b>:</b> United States-California-Irvine</div><div><b>
Work Locations</b><b>:</b> Headquarters 1 3161 Michelson Dr. Ste 1900 Irvine 92612</div><div><b>
Job</b><b>:</b> Sales &amp; Marketing</div><div><b>
Job Type</b><b>:</b> Regular</div><div><b>
Overtime Status</b><b>:</b> Exempt</div><div><b>
Schedule</b><b>:</b> Full-time</div><div><b>
Minimum Salary: $</b>82,400.00</div><div><b>
Maximum Salary: $</b>127,600.00</div><div><b>
Job Posting</b><b>:</b> Oct 24, 2025</div></div>

Loyalty Program Manager

Microsoft

<div><div>The Central Marketing Organization (CMO) inspires, acquires, and engages Microsoft customers &amp; partners by driving integrated marketing strategy and plans to achieve business growth objectives. CMO accelerates the region&rsquo;s growth agenda by driving customer centric, digitally connected integrated marketing plans aligned to global Marketing strategy and standardized marketing engines. CMO drives connected customer experiences and data driven storytelling, creating Microsoft brand love, and enabling sellers to deliver revenue.</div><div></div><div><br>
This Field Integrated Marketing Manager leads Market Activation for our regional signature market event experiences. Oversees and orchestrates successful local event planning and execution to support business priorities and connection to global programs. You leverage data to gain insights to maximize business impact of events in key Americas markets and drive ongoing portfolio and program optimization. You will have the opportunity to work with multiple stakeholders across Solution Areas, Segments, and Industry teams while orchestrating event planning and execution in your region. You will grow your skills at connecting marketing and sales while supporting an event marketing approach that feeds into the appropriate marketing signals for sellers. You will also have the opportunity to work on the latest innovations in marketing as part of a global team of world-class marketers influencing the next phase of marketing innovations for Microsoft. [This role is flexible in that you can work up to 100% from home; 20-25% travel required for onsite event delivery].</div><div><br>
Microsoft&rsquo;s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.</div><h2 class="jobSectionHeader"><b>
Responsibilities</b></h2><ul><li>
You execute local scale events that are aligned to the global event framework and marketing technology (MarTech) capabilities to drive business priorities (e.g., acquisition, nurture, re-engagement) leveraging appropriate target lists and digital tools.</li><li>
You collaborate with Corporate HQ teams and local stakeholders to align Marketing event plans to Market specific business needs and Corporate strategy, capabilities, and engines.</li><li>
You gather and share internal and external feedback about the quality of event plans.</li><li>
You deliver and optimize on marketing event plans based on insights and local market knowledge.</li><li>
You incorporate inclusive marketing and accessibility principles, leading practices, and tools in event execution.</li><li>
You partner with Corporate HQ teams to create and improve event tools if additional needs are uncovered.</li><li>
You review event marketing activities for any gaps with global guidance and compliance standards (e.g., accessibility, privacy, security, brand).</li><li><p>
Other</p><ul><li>
Embody our culture and values</li></ul></li></ul><h2 class="jobSectionHeader"><b>
Qualifications</b></h2><div>
Required Qualification</div><ul><li>
3+ years integrated marketing (e.g., campaign planning and execution, digital marketing), event management, program management, marketing operations (including campaign reporting and analysis), or related work experience OR equivalent experience. AND Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field<ul><li>
OR equivalent experience</li></ul></li><li>
3+ years experience managing and expanding a product/solution portfolio and driving demand generation and pipeline acceleration within a complex (e.g., multinational or matrixed) organization.</li></ul><div>
Preferred Qualifications</div><ul><li>
5+ years integrated marketing (e.g., campaign planning and execution, digital marketing), event management, program management, marketing operations (including campaign reporting and analysis), or related work experience OR equivalent experience AND Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field.</li></ul><div></div><div><br>
Field Integrated Marketing IC4 - The typical base pay range for this role across the U.S. is USD $106,400 - $203,600 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $137,600 - $222,600 per year.<br>
<br>
Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: https://careers.microsoft.com/us/en/us-corporate-pay
<br>
<br>
<ul><li>Microsoft will accept applications for the role until October 31, 2025.</li></ul></div><br>
<div></div>
Microsoft is an equal opportunity employer. Consistent with applicable law, all qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations.</div>

Field Integrated Marketing Manager

Monster Tower

<p><b>Marketing Manager</b></p><p>At Monster Tower, marketing is about understanding people and building awareness of how our products and services can improve their boating experience. We&rsquo;re looking for an experienced and versatile Marketing Manager who&rsquo;s eager to lead demand generation initiatives across multiple brands.</p><p>The ideal candidate has experience developing and executing marketing campaigns while managing and inspiring a team. This role requires equal proficiency in day-to-day marketing execution and long-term strategic planning while managing projects across our DTC portfolio of brands.</p><p><b>Objectives of this role</b></p><p>&middot; Establish brand positioning, identify target audiences, and develop marketing plans that drive measurable results in key KPIs (traffic, conversion rate, AOV, and revenue)</p><p>&middot; Lead the planning &amp; execution of marketing programs from start to finish, leveraging internal support and driving cross-functional collaboration</p><p>&middot; Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies</p><p>&middot; Create, maintain, and report on analytics across multiple platforms, extracting key insights for future campaign development and go-to-market strategies, complete with formal proposals and tactical recommendations</p><p>&middot; Partner with sales, operations, and web development to continuously improve customer experience, brand visibility, and product-market fit</p><p><b>Responsibilities</b></p><p>&middot; Manage and prioritize marketing initiatives across multiple DTC brands, ensuring each brand&rsquo;s strategy aligns with overall portfolio objectives while maintaining unique positioning.</p><p>&middot; Conceptualize and execute on multichannel campaigns across SEO, PPC, Email, etc. - ensuring the alignment of communications and messaging in all channels</p><p>&middot; Maintain and manage annual marketing calendars, content plans, and promotional schedules across multiple DTC brands.</p><p>&middot; Evaluate the effectiveness and impact of current marketing initiatives through tracking and attribution analysis, optimizing investment priorities accordingly.</p><p>&middot; Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads</p><p>&middot; Develop creative briefs and guide marketing asset development (copy, imagery, digital content, and print collateral).</p><p>&middot; Manage content and updates for customer and internal touch points, establish budget guidelines, participate in events, and document marketing processes</p><p>&middot; Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets</p><p><b>Required skills and qualifications</b></p><p>&middot; Proven success in developing and executing marketing plans and campaigns</p><p>&middot; Hands-on experience with managing SEO &amp; SEM campaigns</p><p>&middot; Experience with marketing platforms such as Google Analytics 4, Google Ads, &amp; Google Search Console</p><p>&middot; Excellent written and verbal communication skills</p><p>&middot; Strong project management, multitasking, and decision-making skills</p><p>&middot; Metrics-driven marketing mind with eye for creativity</p><p>&middot; Experience with marketing automation, analytics, and AI-based tools.</p><p><b>Preferred skills and qualifications</b></p><p>&middot; Bachelor&rsquo;s degree (or equivalent) in marketing, business, or related field</p><p>&middot; Experience working with eCommerce platforms and online marketing tools</p><p>&middot; Familiarity with boating, marine, or outdoor lifestyle industries a plus</p><p>&middot; Willingness to travel</p><p><b>Compliance and Inclusivity Statement:</b></p><p>&middot; We are an <b>Equal Opportunity Employer</b> and value diversity in our workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, disability, or veteran status.</p><p>&middot; <b>Reasonable accommodations</b> will be provided for individuals with disabilities in accordance with the Americans with Disabilities Act (ADA).</p><p>&middot; This job description complies with employment law standards, including salary transparency, inclusive language, and safety regulations.</p><p>Job Type: Full-time</p><p>Pay: $65,000.00 - $80,000.00 per year</p><p>Benefits:</p><ul><li>401(k)</li><li>401(k) matching</li><li>Dental insurance</li><li>Employee assistance program</li><li>Health insurance</li><li>Life insurance</li><li>Paid time off</li><li>Vision insurance</li></ul><p>Ability to Commute:</p><ul><li>Knoxville, TN 37923 (Required)</li></ul><p>Ability to Relocate:</p><ul><li>Knoxville, TN 37923: Relocate before starting work (Required)</li></ul><p>Work Location: In person</p>

Digital Marketing Manager

Search 10000+ Marketing program manager jobs near you this October. New roles added regularly across leading industries. Apply today.