marketing segment manager

Eastman Chemical

<div><p>Founded in 1920, Eastman is a global specialty materials company that produces a broad range of products found in items people use every day. With the purpose of enhancing the quality of life in a material way, Eastman works with customers to deliver innovative products and solutions while maintaining a commitment to safety and sustainability. The company&rsquo;s innovation-driven growth model takes advantage of world-class technology platforms, deep customer engagement, and differentiated application development to grow its leading positions in attractive end markets such as transportation, building and construction, and consumables. As a globally inclusive company, Eastman employs approximately 13,000 people around the world and serves customers in more than 100 countries. The company had 2025 revenue of approximately $8.8 billion and is headquartered in Kingsport, Tennessee, USA. For more information, visit www.eastman.com.</p><p></p><div><div><div><h2 class="jobSectionHeader"><b><br>
Role Profile</b></h2></div><div><div>
The Segment Market Manager is responsible to define and manage market strategies and activities that turn into profitable growth for assigned markets. Specifically, this role translates the market strategies into actionable market execution plans. Is accountable for the activities within assigned markets and delivers results within established strategies, including offer adjustments if needed. Depending on scope and scale of assigned markets, may lead a segment team of Marketing direct reports as well as a team of cross-functional members in Technology, Product and Pricing, and Marketing Communications.</div><div></div><div><b><br>
Accountabilities:</b></div><ul><li>
Annual Earnings</li><li>
Innovation</li><li>
Growth</li><li>
Capabilities/Talent Management</li></ul></div></div><div></div><div><div><h2 class="jobSectionHeader"><b><br>
Responsibilities</b></h2></div><div><ul><li>
Responsible for the management of the product portfolio as assigned in the context of a cross functional business team:
</li><li>Actively drives opportunities to closure at segment level Winning with Customer Action Reviews</li><li>
Guides monthly Integrated Business Process segment reviews and determines actions and interventions needed to deliver on plan</li><li>
Supports Business Leadership team in driving initiatives to meet product strategy and target</li><li>
Maintains Addressable Market Map and existing offers through management of segment&rsquo;s cross-functional team.</li><li>
Develops strategies for market segment in collaboration with Marketing Leader and other key stakeholders (e.g. MDM, Sales, Technology, MarCom, etc.)</li><li>
Makes recommendations on initiatives from strategies via annual marketing plan (includes resource cost and expected results)</li><li>
Oversees the results from the overall market (i.e. all initiatives and results) and recommends how we should adjust or reallocate resources</li><li>
Leads the multi-generational plan development with a cross-functional team to ensure long-term share targets are achieved</li></ul></div></div><div><div><h2 class="jobSectionHeader"><b>
Additional Responsibilities</b></h2></div><div><ul><li>
Establishes pricing strategy and oversees variable margin improvement opportunities at an order, customer, market segment, application, and geography level</li><li>
Manages growth projects and activation plans based on market strategies within the Addressable Market Map</li><li>
Leads, directs and develops the capability of marketing team members (direct reports), if applicable</li><li>
Coaches&rsquo; others in the use of EBME tools</li><li>
Draws conclusions from multiple sources of intelligence to create insights that support strategies</li><li>
Networks and becomes an industry expert in assigned markets</li></ul></div></div><div><div><h2 class="jobSectionHeader"><b>
Qualifications</b></h2></div><div><ul><li>
Bachelor&rsquo;s Degree in technical or marketing discipline required, MBA degree with an emphasis in marketing is preferred</li><li>
10+ years prior experience in commercial</li><li>
Rotated through at least 2 of the following (at Eastman or a prior company)
<ul><li>Market Development Manager</li><li>
Product Manager</li><li>
Sales Manager</li></ul></li><li>
A deep curiosity and inquisitiveness about customers and markets</li><li>
Ability to balance strategy with the day-to-day details to execute high-quality choices quickly</li><li>
Desire to collaborate with other functions to ensure that decisions consider the implications across products, businesses and value streams</li><li>
Deep desire for continuous learning</li><li>
Ability to manage work and others through influence</li><li>
Strong critical thinking and decision-making skills</li><li>
Strong financial and business acumen</li></ul></div></div></div><p>
Eastman Chemical Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, disability, pregnancy, veteran status or any other protected classes as designated by law.</p><p></p><p><br>
Eastman is committed to creating a highly engaged workforce, where everyone can contribute to their fullest potential each day.</p></div>

Segment Marketing Manager

Eaton

<div><p>Eaton is a power management company where we provide energy-efficient solutions that help our customers effectively manage electrical, hydraulic and mechanical power more efficiently, safely and sustainably. Eaton is dedicated to improving the quality of life and the environment through the use of power management technology and services. Eaton has approximately 96,000 employees and sells products to customers in more than 175 countries.</p><p><br>
</p><p>The <b>Segment Strategy &amp; Offer Management Leader </b>plays a pivotal role in driving the commercial success of Eaton&rsquo;s systems portfolio within the commercial and institutional buildings segment. The incumbent combines strategic segment leadership with hands-on offer management to ensure a clear and cohesive link between market needs, segment strategy, and portfolio execution. The Segment Strategy &amp; Offer Management Leader owns the strategy planning process (SP) for the segment, leading to the identification, prioritization, and reporting of strategic initiatives that align with the segment&rsquo;s long-term growth objectives. At the same time, the role is responsible for the definition, positioning, and evolution of Eaton&rsquo;s offer portfolio for the segment &mdash; including identifying sub-segments, defining the ideal offer for each, uncovering product and system gaps, and tracking remediation plans. These two responsibilities are tightly integrated, ensuring that strategic planning process directly informs offer development and that Eaton&rsquo;s market leadership is driven by a systems portfolio that reflects evolving account needs and segment dynamics.</p><div><div><div><h2 class="jobSectionHeader"><b>
What you&rsquo;ll do:</b></h2>
</div><div><div><b>
1.Segment Strategy</b><br>
<ul><li>Keep up to date with market dynamics and gather VOC (Voice of Customer) insights from end users, consultants, and channel partners to identify key trends, customer pain points, and emerging opportunities.</li><li>Lead the Strategy Planning (SP) process for the segment and develop metrics and scorecards to ensure ability to track plan performance</li><li>Define and update the segmentation and growth strategy for the Commercial and Institutional Buildings segment, including sub-segments, verticals, and priority markets.</li><li>Map sub-segment ecosystems and value chains; define system's value propositions</li><li>Lead cross-functional alignment and represent Eaton for positioning as a thought (segment) leader in sustainability, digitalization, and power management.</li></ul></div><div><b>
2. Offer Management</b><br>
<ul><li>Work with PLMs to define and execute the Offer roadmap, ensuring end-to-end management from concept to commercialization.</li><li>Lead Offer design, business case preparation, pricing and ROI analysis, and market launch planning in conjunction with regional marketing teams and alignment with global segment direction.</li></ul></div><div><b>
3. Business Development and Commercialization</b><br>
<ul><li>Owns development of system sales enablement tools, battle cards, and value propositions.</li><li>Drive alignment between PLMs, marketing, and regional sales teams to ensure commercial execution and measurable growth outcomes.</li></ul></div><div><b>
4. Marketing and Demand Generation</b><br>
<ul><li>Partner with Segment Marketing and MarCom teams to develop and execute targeted campaigns (including ABM) aligned with segment and Offer priorities.</li></ul></div><div><b>
5. Partnership and Ecosystem Development</b><br>
<ul><li>Build and nurture strategic partnerships across internal functions and external stakeholders to accelerate Offer adoption and market reach.</li><li>Develop and execute partnership and channel strategies to close go-to-market (GTM) gaps and create joint value propositions.</li></ul></div><div><b>
6. Stakeholder and Performance Management</b><br>
<ul><li>Align multiple stakeholders (Product, Sales, Marketing, Finance) to execute defined strategies and deliver measurable results.</li><li>Monitor business performance versus SP and PP targets and recommend corrective actions where needed.</li></ul></div></div></div><div><div><h2 class="jobSectionHeader"><b>
Qualifications:</b></h2>
</div><div><ul><li>10&ndash;15 years of experience in Offer Management, Business Development, or Segment Strategy roles</li><li>
Master degree/diploma in Engineering, preferably Electrical Engineering or technical related field</li><li>
Proven success in strategy planning, Offer management and systems commercialization
</li><li>Experience with outcome-based business models preferred</li><li>
Fluent in English</li></ul></div></div><div><div><h2 class="jobSectionHeader"><b>
Skills:</b></h2>
</div><div><ul><li>Deep knowledge of all the critical power chain and energy challenges in commercial and institutional buildings.</li><li>
Strong understanding of critical power systems, digitalization trends, and sustainability drivers in commercial and institutional buildings</li><li>
Knowledge of Offer lifecycle management, value-based pricing, and GTM frameworks.</li><li>
Experience working with B2B technology or industrial solutions across complex ecosystems.</li><li>
Strategic thinker with the ability to translate insights into actionable business outcomes.</li><li>
Strong communication, influencing, and stakeholder management skills across global and virtual teams.</li><li>
High business acumen with data-driven decision-making approach.</li><li>
Proactive, innovative, and comfortable operating in a fast-paced, matrixed environment.</li><li>
Passion for technology, sustainability, and continuous learning.</li></ul></div></div><div><div><h2 class="jobSectionHeader"><b>
What We Offer You:</b></h2>
</div><div><ul><li>Being part of a company that has been in business for more than 100 years, is well known in the industry, and has a major impact on the energy industry</li><li>
Annual mentoring program, Eaton University, a reward, and recognition system</li><li>
Ongoing Learning and Career Development Opportunities in a global company. Build your career and apply internally for our open positions worldwide</li><li>
Strong, agile and diverse team locally and globally</li><li>
Strong processes and state-of-the-art systems and tools</li><li>
Detailed induction support and well-structured onboarding</li><li>
Balance your work and life with a hybrid worktime model</li></ul><p>
#LI-YH1
</p></div></div></div><p>We are committed to ensuring equal employment opportunities for job applicants and employees. Our recruitment processes use balanced selection criteria and avoid unlawful discrimination against applicants on the basis of their age, colour, disability, marital status, national origin, gender, gender identity, genetic information, race or racial origin, religion, sexual orientation or any other status protected or required by law.</p></div>

Commercial and Institutional Buildings Segment Strategy & Offer Management Leader (m/f/t)

Stripe

<div>
 <strong>
  About Stripe
  <br/>
  <br/>
 </strong>
 Stripe is a financial infrastructure platform for businesses. Millions of companies - from the world&rsquo;s largest enterprises to the most ambitious startups - use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career.
 <br/>
 <br/>
 <strong>
  About The Team
  <br/>
  <br/>
 </strong>
 Sitting within the Product Marketing organization at Stripe, our Audience Product Marketing team is a champion for our key customer segments and industries. We focus on 1) deeply understanding our users, the markets in which they operate, and our core product value propositions and 2) driving pipeline and growth that help us expand our global user base and hit ambitious revenue targets.
 <br/>
 <br/>
 We are looking for an exceptional product marketer for our Velocity segment, which is a massive and fast-growing segment encompassing mid-market and SMB businesses. You will be a key player in shaping how we win this segment, with a heavy focus on scalable demand generation, industry marketing, and partner motions. You will excel at identifying new market opportunities, developing playbooks that scale, and aligning cross-functional teams to accelerate growth.
 <br/>
 <br/>
 What you&rsquo;ll do
 <br/>
 <br/>
 As a Key Owner Of Our GTM Strategy For The Velocity Segment, You&rsquo;ll Need To Quickly Build a Deep Understanding Of Stripe&rsquo;s Products, Buyer Personas, And Differentiation. You Will
 <br/>
 <br/>
 <ul>
  <li>
   Be the expert on our Velocity (mid-market and SMB) users. Identify new growth opportunities using customer insights, sales data, and market trends, and translate this into actionable and repeatable GTM strategies and product roadmap recommendations.
  </li>
  <li>
   Partner closely with the regional demand gen, field, and partner marketing functions to design, execute, and optimize a scaled marketing engine focused on our tech-forward ICP in target industry verticals. Build compelling content and programming that bring Velocity users to Stripe, and then optimize and scale these programs.
  </li>
  <li>
   Use data and insights from Sales and SD teams to identify opportunities to improve our sold funnel. Create compelling, value-based customer-facing messaging, assets, and sales plays that differentiate Stripe and help our sales teams win.
  </li>
  <li>
   Develop and own the program roadmaps and KPIs to ensure accountability and measure impact.
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Minimum Requirements
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   11+ years of product marketing experience, preferably in B2B tech.
  </li>
  <li>
   Deep understanding of the demand generation function, from top-of-funnel campaigns to field events and partner-led programs. Results-orientation.
  </li>
  <li>
   A builder mentality with a strong bias to action. You are comfortable with ambiguity, know how to experiment, and adapt at pace.
  </li>
  <li>
   Excellent communication and presentation abilities, with a proven track record of distilling complex strategies into clear, compelling narratives for executive and external audiences.
  </li>
  <li>
   Exceptional cross-functional leadership and ability to influence across all levels and functions, from senior leadership to project teams.
  </li>
  <li>
   High comfort toggling between strategy and execution&mdash;big picture to fine detail.
  </li>
  <li>
   Proven ability to partner with Sales to build a high-velocity sales motion.
  </li>
  <li>
   Optimistic about the future and relentless in advancing your goals.
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Preferred Qualifications
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Strong problem-solving and analytical ability, with a track record of a &ldquo;test &amp; learn&rdquo; mindset.
  </li>
  <li>
   A tendency to seek and value alternate views and an ability to earn stakeholder confidence quickly.
  </li>
  <li>
   Power user (and builder) of AI-powered tooling.
  </li>
  <li>
   Experience designing and scaling programs across multiple geographies.
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 Hybrid work at Stripe
 <br/>
 <br/>
 This role is available either in an office or a remote location (35+ miles or 56+ km from a Stripe office).
 <br/>
 <br/>
 In-office expectations
 <br/>
 <br/>
 Office-assigned Stripes spend at least 50% of the time in a given month in their local office or with users. This hits a balance between bringing people together for in-person collaboration and learning from each other, while supporting flexibility about how to do this in a way that makes sense for individuals and their teams.
 <br/>
 <br/>
 Working remotely at Stripe
 <br/>
 <br/>
 A remote location is defined as being 35 miles (56 kilometers) or more from one of our offices. While you would be welcome to come into the office for team/business meetings, on-sites, meet-ups, and events, our expectation is you would regularly work from home rather than a Stripe office. Stripe does not cover the cost of relocating to a remote location. We encourage you to apply for roles that match the location where you currently live or plan to live.
 <br/>
 <br/>
 Pay and benefits
 <br/>
 <br/>
 The annual US base salary range for this role is $174,200 - $261,200. For sales roles, the range provided is the role&rsquo;s On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role. This salary range may be inclusive of several career levels at Stripe and will be narrowed during the interview process based on a number of factors, including the candidate&rsquo;s experience, qualifications, and location. Applicants interested in this role and who are not located in the US may request the annual salary range for their location during the interview process.
 <br/>
 <br/>
 Additional benefits for this role may include: equity, company bonus or sales commissions/bonuses; 401(k) plan; medical, dental, and vision benefits; and wellness stipends.
 <br/>
 <br/>
 Hybrid work at Stripe
 <br/>
 <br/>
 This role is available either in an office or a remote location (35+ miles or 56+ km from a Stripe office).
 <br/>
 <br/>
 In-office expectations
 <br/>
 <br/>
 Office-assigned Stripes spend at least 50% of the time in a given month in their local office or with users. This hits a balance between bringing people together for in-person collaboration and learning from each other, while supporting flexibility about how to do this in a way that makes sense for individuals and their teams.
 <br/>
 <br/>
 Working remotely at Stripe
 <br/>
 <br/>
 A remote location is defined as being 35 miles (56 kilometers) or more from one of our offices. While you would be welcome to come into the office for team/business meetings, on-sites, meet-ups, and events, our expectation is you would regularly work from home rather than a Stripe office. Stripe does not cover the cost of relocating to a remote location. We encourage you to apply for roles that match the location where you currently live or plan to live.
</div>


Product Marketing, Velocity (Mid-market & SMB) Segment

Selective Insurance

<div>About Us:
<div><i>
At Selective, we don't just insure uniquely, we employ uniqueness.</i><br>
<br>
Selective is a midsized U.S. domestic property and casualty insurance company with a history of strong, consistent financial performance for nearly 100 years. Selective's unique position as both a leading insurance group and an employer of choice is recognized in a wide variety of awards and honors, including listing in Forbes Best Midsize Employers in 2025 and certification as a Great Place to Work&reg; in 2025 for the sixth consecutive year.<br>
<br>
Employees are empowered and encouraged to Be Uniquely You by being their true, unique selves and contributing their diverse talents, experiences, and perspectives to our shared success. Together, we are a high-performing team working to serve our customers responsibly by helping to mitigate loss, keep them safe, and restore their lives and businesses after an insured loss occurs.</div>
Overview:
<div>
This position is responsible for our portfolio in the Community &amp; Public Services (CAPS) market segment and its profitable growth. The CAPS market segments include social services, municipalities, public &amp; private schools, senior living, and religious institutions. This corporate underwriting role works closely with regional underwriting office leaders while leading a team of subject matter experts to assist regional personnel and agents in successfully marketing and underwriting new and existing accounts in this market segment. Working cross-departmentally in a collaborative fashion, this leader identifies actionable insights and trends to refine their segment&rsquo;s underwriting strategies to improve performance.</div>
Responsibilities:
<ul><li>Set and advance the underwriting strategy for the CAPS market segment, ensuring a broad, generalist underwriting appetite complemented by specialty niches and supported by underwriting guidelines</li><li>
Generate actionable insights at the portfolio, line, segment, class of business, market size and regional level to drive growth and profitability for the market segment that support diversification and breadth of appetite. Develop, refine, maintain and monitor adherence to underwriting guidelines and standards</li><li>
Monitor external factors that can impact the market segment&rsquo;s customers including economic, technological, social, political and environmental. Develop strategies to capitalize on opportunities or mitigate risk in support of our customers while driving our desired outcomes. Conduct direct external engagement with segment customers to fully understand their operations, exposures, risk profiles, business plans and evolving needs</li><li>
Identify opportunities for expansion of our segment&rsquo;s underwriting appetite and product development including new coverage opportunities for the segment. Partner with Product teams on technology solutions that improve the efficiency and accuracy of underwriting in the segment</li><li>
Lead and develop a team of highly skilled subject matter experts responsible for managing transactional engagement (referrals and consultations) with the company&rsquo;s regional front-line underwriters. Ensure proper daily coaching, training, mentoring and knowledge transfer by the team as well as active visibility in the field. Delegate authority to the team and imprint on regional authority delegations</li><li>
This leader will provide direct underwriting expertise on the segment&rsquo;s most complex, unique or high-exposure risks for the market segment&rsquo;s referrals and consultations</li><li>
Maintain a strong in-person field presence to gather input first-hand from our regional teams, agents and insureds to successfully balance underwriting expectations with competitive intelligence, sales and marketing</li><li>
Partner with actuarial, advanced analytics, claims leadership, competitive intelligence, legal, line of business, marketing, premium audit, product leadership, region leadership and teams, regulatory compliance, risk management and the other market segment leaders</li></ul>
Qualifications:
<div><b>
Knowledge and Requirements</b></div><ul><li>
Managing small projects; Excellent customer service, networking and relationship building skills; Strong sales and negotiation skills; Strong problem-solving ability, and excellent presentation skills; and Proven leadership capability. Must have valid state-issued driver&rsquo;s license in good standing and be able to drive an automobile</li></ul><div></div><div><b><br>
Education and Experience</b></div><ul><li>
Bachelor's degree</li><li>
10+ years generalist Commercial Lines underwriting experience including 5+ years in the CAPS market segment</li></ul><br>
<div></div>
Total Rewards:
<div>
Selective Insurance offers a total rewards package that includes a competitive base salary, incentive plan eligibility at all levels, and a wide array of benefits designed to help you and your family stay healthy, achieve your financial goals, and balance the demands of your work and personal life. These benefits include comprehensive health care plans, retirement savings plan with company match, discounted Employee Stock Purchase Program, tuition assistance and reimbursement programs, and 20 days of paid time off. Additional details about our total rewards package can be found by visiting our benefits page.</div><div><br>
</div><div>The actual base salary is based on geographic location, and the range is representative of salaries for this role throughout Selective's footprint. Additional considerations include relevant education, qualifications, experience, skills, performance, and business needs.</div>
Pay Range: USD $184,000.00 - USD $238,000.00 /Yr. Additional Information:
<div><i>
Selective is an Equal Employment Opportunity employer. That means we respect and value every individual&rsquo;s unique opinions, beliefs, abilities, and perspectives. We are committed to promoting a welcoming culture that celebrates diverse talent, individual identity, different points of view and experiences &ndash; and empowers employees to contribute new ideas that support our continued and growing success. Building a highly engaged team is one of our core strategic imperatives, which we believe is enhanced by diversity, equity, and inclusion. We expect and encourage all employees and all of our business partners to embrace, practice, and monitor the attitudes, values, and goals of acceptance; address biases; and foster diversity of viewpoints and opinions.</i></div><div></div><div><i><br>
For Massachusetts Applicants</i></div><div><i>
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.</i></div></div>

Community & Public Services Market Segment Leader

Not-disclosed Online

<p>Will be responsible for brand strategy, lifecycle management, and marketing execution for assigned cardiovascular brands, working closely with Sales, Medical, and Supply Chain to achieve sales and profit objectives.</p><p><b>Key responsibilities</b></p><ul><li>Develop and execute annual brand plans for cardiovascular products, including positioning, segmentation, messaging, and promotional mix.</li><li>Analyze IQVIA/market data, competitor activity, and prescription trends to identify growth opportunities and recommend corrective actions.</li><li>Plan and implement new product and line extension launches in the cardio segment, including launch plans, training, and post‑launch tracking.</li><li>Design and develop marketing materials (detail aids, leave‑behinds, digital content, CMEs, campaigns) in collaboration with medical and creative teams.</li><li>Work closely with the field force to drive in‑clinic execution, conduct cycle meetings, and organize training/coaching on product knowledge and brand strategy.</li><li>Build and maintain relationships with key opinion leaders (cardiologists etc) and support scientific events, CMEs, and conferences.</li><li>Ensure all promotional activities comply with regulatory, ethical, and company guidelines.</li><li>Monitor brand performance KPIs (sales, share, profitability, ROI of campaigns) and prepare regular performance reviews and management presentations.</li></ul><p><b>Qualifications and experience</b></p><ul><li>Pharm‑D / MBBS / M.Sc. (Life Sciences) or equivalent; MBA (Marketing) will be an added advantage.</li><li>3&ndash;5 years of pharma product management experience; minimum 2 years specifically in cardiovascular or related therapeutic areas preferred.</li><li>Strong understanding of cardiovascular disease area, treatment guidelines, and competitive landscape.</li><li>Proven track record of successful brand planning, campaign development, and product launches in pharmaceuticals.</li><li>Excellent communication, presentation, and analytical skills, with proficiency in MS Excel and PowerPoint.</li><li>Ability to work cross‑functionally with Sales, Medical, Regulatory, Supply Chain, and Finance teams.</li></ul><p><b>Skills and competencies</b></p><ul><li>Strategic and analytical mindset with strong market insight.</li><li>Creative marketing orientation with strong execution discipline.</li><li>Strong interpersonal and influencing skills to work with field teams and KOLs.</li><li>High ownership, result orientation, and ability to work under pressure in a fast‑paced environment.</li></ul><p>Pay: Rs100,000.00 - Rs200,000.00 per month</p><p>Work Location: In person</p>

Product Manager - Cardio Segment

Ingredion Incorporated

<div>
 Position Title: Category Manager
 <br/>
 <br/>
 Location: Pakistan
 <br/>
 <br/>
 Workplace type: Hybrid
 <br/>
 <br/>
 As a
 <strong>
  Category Manager
 </strong>
 , you will be responsible for driving the growth and strategic development of the assigned Segment/Sub-Segment within Pakistan. This role focuses on achieving sales and innovation targets in collaboration with the Sales and Business Development teams. You will identify new business opportunities, lead projects through structured processes, launch new products, and support go-to-market activities. Additionally, you will play a key role in strategy formulation and implementation for the Segment.
 <br/>
 <br/>
 This role reports to the Senior Manager Business Development &amp; Specialties.
 <br/>
 <br/>
 <strong>
  What You Will Do
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Segment Growth &ndash; Drive the growth and development of the Food Segment, ensuring delivery of sales goals and new business generation in collaboration with Sales and Business Development teams.
  </li>
  <li>
   Product Portfolio &ndash; Expand the product portfolio and product positioning in line with market and consumer needs. Develop packaging material in collaboration with sales, technical, legal, and corporate teams.
  </li>
  <li>
   Projects Delivery &ndash; Identify new opportunities, develop project pipelines, and lead projects through an effective and structured process. Liaison with R &amp; T and application team for development of new products and solutions. Liaison with corporate and/or regional technical and marketing teams for new projects application and technical assistance.
  </li>
  <li>
   Market Analysis &ndash; Gather, analyze, and interpret the market data to develop and maintain segment strategy. Interact with external stakeholders including customers, industry specialists, trade associations to understand the market dynamics.
  </li>
  <li>
   Market Insights &ndash; Interact with customers and visit markets for market insight, customer need analysis and new solution validation. Identify trends, macro insights and future scenarios that could impact long-term and short-term Segment growth.
  </li>
  <li>
   Competition Analysis &ndash; Monitor competition and keep a vigilant eye on competitors&rsquo; activities while identifying current and future sources of competitive advantage.
  </li>
  <li>
   GTM Plant - Develop GTM plan for new projects and Lead to launch the new products while preparing the necessary documents, costing &amp; product specification, and scorecard approval of the product. Work towards marketing plans, design, implementation, and product launches.
  </li>
  <li>
   Pricing Strategy - Actively participate in product short-term and long-term pricing strategy and monitor competitors&rsquo; pricing strategy.
  </li>
  <li>
   Strategic planning and forecasting - Strategic planning and forecasting of products in food segment and work towards achieving short term and long-term goals for the segment.
  </li>
  <li>
   Innovation promise - Deliver the Innovation Promise targets for the Segment and prepare the pipeline for future years.
  </li>
  <li>
   Regional Collaboration - Collaborate with regional teams and develop networking at regional as well as at corporate level, for learning and sharing information to facilitate the projects.
  </li>
  <li>
   Marketing tools - Use a range of concepts, models, and tools to market new products. Prepare the demonstrations related to the segment activities for regional and Pakistan team.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Requirements
  <br/>
  <br/>
 </strong>
 <strong>
  What you will bring:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Bachelor degree in food science &amp; technology (Preferred) OR MBA/MS Business studies
  </li>
  <li>
   Proven expertise in business operations, designing marketing plans, product development, and successful product launches.
  </li>
  <li>
   English fluency, both written and spoken
  </li>
  <li>
   Proficiency in data analysis and research &amp; development methodologies.
  </li>
  <li>
   In-depth knowledge of starch and sweetener modification and manufacturing processes.
  </li>
  <li>
   Strong analytical mindset and problem-solving capabilities.
  </li>
  <li>
   Ability to influence and communicate effectively with senior stakeholders.
  </li>
  <li>
   Customer-centric mindset with a passion for innovation and business model transformation.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Who You Are
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Agile leader with the ability to respond swiftly to changing market conditions.
  </li>
  <li>
   Curious and proactive in staying updated with industry trends and developments.
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   Strategic thinker with strong project management and execution skills.
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   Collaborative team player with a commitment to excellence and innovation.
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 Ingredion uses AI-enabled tools to support parts of the recruitment process, including resume screening and interview scheduling. These tools help match candidate skills to job requirements and streamline communication. All AI-assisted decisions are reviewed by our Talent Acquisition team to ensure fairness and compliance with applicable laws. By applying, you acknowledge that AI may be used to support your application journey.
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Category Manager

Amazon Web Services

<div><h2 class="jobSectionHeader"><b>DESCRIPTION</b></h2><div>
Are you a tech-savvy storyteller who can translate complex cloud solutions into compelling customer value? At AWS, we're seeking a Product Marketing Manager who can shape the future of cloud threat detection and incident response.
<br>
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As the world's leading cloud and AI provider with 200+ services, AWS needs strategic thinkers who can connect the dots across our vast portfolio. In this role, you'll work backwards from customer needs to influence product strategy across multiple domains - from security operations to cloud native application protection.<br>
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We're looking for a unique blend of technologist and business strategist - someone who can dive deep into technical architecture while crafting portfolio-level value propositions that resonate with customers. You'll partner with product and GTM teams to identify our ideal customers, understand their priorities and use cases, shape our portfolio of offerings to address those use cases, and develop messaging that helps customers understand how AWS can transform their business.<br>
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If you thrive at the intersection of technology and business strategy and want to impact how organizations around the world secure cloud computing and AI, this role is for you.<br>
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Key job responsibilities<br>
<ul><li>Create and own positioning and messaging that clearly articulates value propositions to customers
</li></ul><br>
<ul><li>Lead product launch strategies and associated plans, including naming, target audience definition, and marketing vehicles
</li></ul><br>
<ul><li>Develop technical content including presentations, demonstrations, and reference architectures that educate customers on AWS offerings
</li></ul><br>
<ul><li>Represent AWS as a technical evangelist in executive briefings, industry events, and analyst interactions
</li></ul><br>
<ul><li>Drive field enablement strategies to support product launches, campaigns, and customer success</li></ul><br>
<ul><li>Aligns with technical and business leaders on primary cloud and AI use cases for their specific ideal customer profiles; defines best practice architecture and services for each use case</li></ul><br>
<ul><li>Partner with product management and GTM teams to develop strategy documents and guide AWS feature prioritization
</li></ul><br>
<ul><li>Analyze and synthesize market data from multiple sources (including direct customer feedback) to identify key customer personas, use cases, and product opportunities, and shape our strategy to help customers adopt AWS for their highest priority needs</li></ul><br>
About the team<br>
Diverse Experiences<br>
AWS values diverse experiences. Even if you do not meet all of the qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn&rsquo;t followed a traditional path, or includes alternative experiences, don&rsquo;t let it stop you from applying.<br>
<br>
Why AWS?<br>
Amazon Web Services (AWS) is the world&rsquo;s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating &mdash; that&rsquo;s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.<br>
<br>
Inclusive Team Culture<br>
Here at AWS, it&rsquo;s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.<br>
<br>
Mentorship &amp; Career Growth<br>
We&rsquo;re continuously raising our performance bar as we strive to become Earth&rsquo;s Best Employer. That&rsquo;s why you&rsquo;ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.<br>
<br>
Work/Life Balance<br>
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there&rsquo;s nothing we can&rsquo;t achieve in the cloud.</div><h2 class="jobSectionHeader"><b>
BASIC QUALIFICATIONS</b></h2><ul><li>Bachelor's degree or equivalent in a technology field</li><li>Experience conveying complex technical concepts to both technical and business audiences</li><li>Knowledge of and experience with cloud infrastructure technologies</li><li>5+ years of direct experience working with customers on cloud technology adoption AND/OR 5+ years of direct experience working in cybersecurity, threat detection, security operations, or incident response.</li></ul><h2 class="jobSectionHeader"><b>
PREFERRED QUALIFICATIONS</b></h2><ul><li>Experience developing detailed go to market plans</li><li>Experience demonstrating strong analytical abilities and confidence in the use of data</li><li>Bachelor's degree, or MBA in management, business administration, economics, engineering, marketing</li><li>Track record of creating compelling technical demonstrations and reference architectures</li><li>Experience presenting to executive-level audiences and industry analysts</li></ul><br>
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.<br>
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Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company&rsquo;s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.<br>
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Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.<br>
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Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you&rsquo;re applying in isn&rsquo;t listed, please contact your Recruiting Partner.<p><br>
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life &amp; AD&amp;D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.</p><br>
USA, CA, San Francisco - 130,500.00 - 176,000.00 USD annually<br>
USA, CA, Santa Clara - 130,500.00 - 176,000.00 USD annually<br>
USA, MA, Boston - 118,600.00 - 160,000.00 USD annually<br>
USA, VA, Arlington - 118,600.00 - 160,000.00 USD annually<br>
USA, WA, Seattle - 118,600.00 - 160,000.00 USD annually</div><p></p>

Product Marketing Manager - Tech, Security and Identity PMM

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