marketing strategist

Innovex Agency

Content &amp; Marketing Strategist Location: Dubai, UAE (Full-Time, In-House) Company: INNOVEX AGENCYAbout INNOVEX AGENCYINNOVEX Agency is a Dubai-based creative and marketing agency specializing in commercial videography, photography, 3D &amp; CGI production, branding, website development, and social media management. We produce high-end campaigns for luxury, lifestyle, real estate, automotive, fashion, and perfume brands across the GCC.Position OverviewWe are looking for a talented and organized Content &amp; Marketing Strategist to lead the creative and strategic direction for client campaigns.The ideal candidate is both creative and analytical &mdash; someone who understands brand strategy, visual storytelling, and content marketing while coordinating teams and managing clients.You will be responsible for developing full campaign concepts, creating briefs, and ensuring flawless execution across all stages &mdash; from idea to production to publishing.Key Responsibilities<ul><li>Develop marketing strategies and creative campaign directions tailored to each client.</li><li>Create mood boards, creative briefs, and storyboards for photo and video shoots.</li><li>Brainstorm and develop content ideas for social media, digital ads, and brand campaigns.</li><li>Write captions, campaign copy, and storytelling angles for posts and videos.</li><li>Create and manage content calendars and ensure timely publishing.</li><li>Coordinate between the production, post-production, and advertising teams.</li><li>Supervise the creation of videos, photos, and graphics to match brand direction.</li><li>Collaborate with the Ad Specialist to align organic and paid strategies.</li><li>Maintain direct communication with clients for feedback, approvals, and reporting.</li><li>Present strategies, ideas, and creative concepts to clients when required.</li><li>Track campaign performance and provide recommendations for improvement.</li><li>Stay updated on digital marketing trends, AI creative tools, and social media strategies.</li></ul>Requirements<ul><li>Minimum 3 years of experience in marketing strategy, content creation, or campaign management.</li><li>Strong ability to translate business goals into creative concepts and visual storytelling.</li><li>Experience in creating mood boards, briefs, and storyboards.</li><li>Excellent writing and communication skills in English (Arabic is a plus).</li><li>Proficiency in content scheduling tools and Google Workspace.</li><li>Knowledge of social media algorithms and AI tools (e.g., ChatGPT, Runway ML, Midjourney).</li><li>Strong project management and coordination skills.</li><li>Experience collaborating with production, post-production, and ad teams.</li><li>Ability to manage multiple clients and deadlines in a fast-paced environment.</li></ul>Working Hours &amp; Schedule<ul><li>Full-Time, In-House (Dubai)</li><li>Working Hours: 9:00 AM &ndash; 5:30 PM</li><li>Working Days: Alternating schedule</li><li>Week 1 &rarr; 5 working days</li><li>Week 2 &rarr; 6 working days</li><li>Repeats (5 / 6 pattern)</li></ul>Employment Benefits &amp; Equipment<ul><li>Employment visa and residency provided.</li><li>Medical insurance as per UAE law.</li><li>Annual flight ticket to home country.</li><li>Company SIM card with calls and data plan.</li><li>Laptop and software access provided.</li><li>Opportunity to lead marketing direction for luxury and lifestyle brands across the GCC.</li></ul>Why Join INNOVEX?<ul><li>Play a key strategic and creative role in one of Dubai&rsquo;s most forward-thinking agencies.</li><li>Collaborate with a multicultural team of creative directors, producers, and editors.</li><li>Work with top-tier clients in luxury, fashion, real estate, and lifestyle industries.</li><li>Be part of an agency that merges creativity, strategy, and innovation.</li></ul>Job Type: Full-timePay: AED4,500.00 - AED5,500.00 per monthApplication Question(s):<ul><li>Have you ever created a marketing strategy or campaign plan for a client brand from start to finish?</li><li>Do you have experience coordinating between production, post-production, and advertising teams?</li><li>Have you worked directly with clients to plan and manage their marketing or content strategies?</li><li>Please share a link to your portfolio and the clients you have managed. </li></ul>(required)<ul><li>How comfortable are you with creating mood boards, creative briefs, and storyboards for client campaigns?</li></ul>Very Comfortable Comfortable Somewhat Comfortable Not Comfortable<ul><li>Which of the following best describes your creative writing ability for captions and campaign copy?</li></ul>Expert level Professional level Intermediate Beginner<ul><li>Which tools or platforms have you used for content scheduling and project management?</li></ul>Notion Clickup monday.com Google Workspace Trello Asana Other (please specify)<ul><li>How would you rate your understanding of brand positioning and campaign storytelling?</li></ul>Excellent Good Fair Beginner<ul><li>Please share a link to a brief example of a marketing campaign or content plan you&rsquo;ve created or managed.</li></ul>(required)Education:<ul><li>Bachelor's (Required)</li></ul>Experience:<ul><li>marketing strategy or campaign management: 2 years (Required)</li><li>creative or marketing agency environment: 2 years (Required)</li><li>content creation or social media marketing: 2 years (Required)</li></ul>Language:<ul><li>English (Required)</li><li>arabic (Required)</li></ul>

Content & Marketing Strategist

Truckrr Information Services Private Limited

Truckrr is a technology start-up that disturbs the existing way of fleet owners operations. We are looking for a results-driven digital marketing strategist to lead and execute Truckrr&rsquo;s digital marketing initiatives. The ideal candidate will have a strong grasp of current marketing tools and strategies and be able to design, execute, and optimize integrated digital campaigns across multiple channels.Key Responsibilities:1. Strategy Development: &bull; Develop and implement comprehensive digital marketing strategies aligned with Truckrr&rsquo;s goals and target audience. &bull; Identify growth opportunities across online channels.2. Campaign Management: &bull; Plan and execute digital campaigns, including SEO/SEM, social media, email marketing, and display advertising. &bull; Optimize campaigns to drive user acquisition, engagement, and retention.3. Content Creation &amp; Management: &bull; Collaborate with content creators to develop engaging content for blogs, social media, and email newsletters. &bull; Ensure consistency in brand messaging and tone across all platforms.4. Analytics and Reporting: &bull; Monitor, analyze, and report on campaign performance using tools like Google Analytics, SEMrush, and social media insights. &bull; Use data-driven insights to refine strategies and improve ROI.5. Social Media &amp; Community Building: &bull; Manage Truckrr&rsquo;s social media presence, grow followers, and drive engagement. &bull; Respond to comments, messages, and community inquiries promptly.6. Collaboration: &bull; Work closely with the product, sales, and operations teams to ensure marketing efforts support business objectives. &bull; Coordinate with external vendors and partners when needed.Qualifications and Skills: Must-Have:Proven experience as a digital marketing strategist or similar role.Hands-on experience with SEO, SEM, and social media advertising. &bull; Proficiency in analytics tools (e.g., Google Analytics, Google Ads, Facebook Ads Manager).Strong understanding of marketing automation tools (e.g., HubSpot, Mailchimp). &bull; Excellent communication and interpersonal skills.Analytical mindset with attention to detail. Good to Have: &bull; Experience working with startups or SaaS businesses.Knowledge of the logistics or transport industry.Creative skills in graphic design tools (e.g., Canva, Adobe Creative Suite).Reporting To: CEOEmail: hiring@truckrr.comJob Type: Full-timeBenefits:Food providedProvident FundWork Location: In personJob Type: Full-timePay: &#8377;25,000.00 - &#8377;35,000.00 per monthBenefits:<ul><li>Food provided</li></ul>Work Location: In person

Digital Marketing Strategist

Port of Subs

Join Our Team!Ready to make your mark in a fast-growing restaurant franchise? Port of Subs is searching for a strategic, high-energy Field Marketing Strategist who thrives on launching new markets, driving sales, and being the marketing force behind franchise success.This isn't just another marketing role - it's your chance to be a key player in an iconic brand's next chapter of growth. Backed by Area 15 Ventures and nearly 50 years of proven success, we're scaling fast and need a marketing guru who can keep pace, execute flawlessly, and create memorable brand experiences that drive real business results.What You'll DoAs our Field Marketing Strategist, you'll be the marketing powerhouse behind both new restaurant launches and existing location growth. Your impact will be felt across our entire franchise network as you:Drive Market Entry &amp; Growth<ul><li>Conduct strategic market research and competitive analysis to identify optimal expansion opportunities</li><li>Design and execute customized marketing strategies for new restaurant openings that create buzz and build brand awareness</li><li>Develop market entry plans that set franchisees up for immediate and long-term success</li><li>Stay ahead of QSR industry trends and local market dynamics to keep us competitive</li></ul>Lead Franchise Support &amp; Consultation<ul><li>Serve as the go-to marketing expert for franchisees through pre-opening, grand opening, and post-opening phases</li><li>Deliver hands-on, tailored guidance that empowers franchise owners to succeed in their local markets</li><li>Build strong relationships with franchise partners through consistent, strategic marketing support</li></ul>Execute High-Impact Events &amp; Campaigns<ul><li>Plan and manage grand openings, anniversary celebrations, ownership transitions, and community events</li><li>Coordinate promotional campaigns, giveaways, and local activations that strengthen customer engagement</li><li>Ensure all events align with brand standards while creating memorable experiences that drive traffic</li></ul>Optimize Marketing Investment &amp; ROI<ul><li>Collaborate with franchisees to develop realistic marketing budgets and set clear ROI targets</li><li>Analyze campaign performance and provide actionable recommendations for continuous improvement</li><li>Ensure efficient allocation of marketing resources that deliver measurable results</li></ul>Localize National Campaigns<ul><li>Adapt corporate marketing strategies to fit unique cultural and media landscapes of individual markets</li><li>Maintain brand integrity while ensuring campaigns resonate with local consumers</li><li>Balance national brand consistency with regional relevance</li></ul>Provide Strategic Market Oversight<ul><li>Conduct regular restaurant visits (in-person and virtual) to evaluate performance and identify growth opportunities</li><li>Deliver actionable recommendations based on KPIs, market feedback, and competitive insights</li><li>Monitor restaurant execution of marketing initiatives and provide course corrections as needed</li></ul>Lead Regional Marketing Collaboration<ul><li>Provide leadership to regional advertising co-ops on media planning, budget preparation, and strategy</li><li>Lead discussions on national and regional marketing programs that drive systemwide results</li><li>Foster collaboration and knowledge-sharing among franchise partners</li></ul>Partner with Corporate Leadership<ul><li>Work closely with corporate marketing, Franchise Business Consultants, and leadership team to ensure cohesive strategies</li><li>Participate in strategic planning sessions and contribute to brand-wide marketing initiatives</li><li>Bridge the gap between corporate vision and franchise execution</li></ul>Stay Ahead of Marketing Trends<ul><li>Monitor the latest in traditional and digital marketing, applying insights to enhance strategies</li><li>Continuously refine grand opening playbooks, regional campaigns, and promotional tactics</li><li>Bring fresh, innovative ideas that keep Port of Subs ahead of the competition</li></ul>Who You AreYou're a marketing pro with QSR DNA. You've launched restaurants, managed grand openings, and know how to drive sales through strategic, locally-relevant marketing that works in the real world.Must-haves:<ul><li>Bachelor's degree in Business, Marketing, or related field (or equivalent experience)</li><li>5+ years of experience in market entry strategies, grand opening management, or field marketing within the QSR industry (non-negotiable)</li><li>Prior experience with both corporate and franchise operations strongly preferred</li><li>Expertise in Microsoft Office Suite - Excel, PowerPoint, Word, and Outlook for analysis, reporting, and presentations</li><li>Proven analytical and strategic planning skills - you can interpret market data and create actionable strategies</li><li>Excellent project management abilities with a track record of executing complex, multi-faceted initiatives</li><li>Outstanding communication and collaboration skills - you can work seamlessly with franchisees, corporate teams, and external partners</li><li>Digital marketing proficiency including social media, local SEO, email campaigns, and digital advertising</li><li>Event management experience including grand openings, promotional events, and community activations</li><li>Deep understanding of franchise dynamics and how to support independent business owners</li><li>Problem-solving creativity - you find innovative solutions to marketing and operational challenges</li><li>Ability to work independently while thriving in a fast-paced, collaborative environment</li><li>Positive, relationship-focused attitude - you build trust and rapport with franchisees and partners</li><li>Passion for the QSR industry and consumer behavior insights</li></ul>What We OfferThis is more than a job - it's a career-defining opportunity. You'll report directly to the Director of Field Marketing and work alongside top-tier leadership in an environment where your ideas drive real results and your impact is visible across the entire franchise system.The perks:<ul><li>Competitive salary: $60K&ndash;$65K based on experience</li><li>Generous PTO that actually encourages you to use it</li><li>Comprehensive benefits: Medical, dental, vision, FSA options</li><li>Company-paid life insurance</li><li>Short-term and long-term disability coverage</li><li>401(k) with company match</li><li>Employee Assistance Program (EAP)</li><li>Long-term growth potential in a company backed for expansion</li><li>Travel: 50% (conferences, grand openings, market visits, franchisee meetings - you'll be where the action is)</li></ul>Why Port of Subs?For nearly 50 years, we've been slicing fresh, serving quality, and building community connections. Our menu is legendary - from signature subs piled high with premium meats and cheeses to fresh salads, hot sandwiches, breakfast favorites, and more. But what really sets us apart is our commitment to the neighborhoods we serve.In 2023, we partnered with Area 15 Ventures, led by Dave Liniger (co-founder and former CEO of RE/MAX), to accelerate our growth trajectory. With strong financials, a proven franchise model, and ambitious expansion plans, we're poised for our biggest chapter yet.This is where you come in! We need a Field Marketing Strategist who can help us:<ul><li>Launch new markets with impact and precision</li><li>Support franchisees with world-class marketing expertise</li><li>Create memorable brand experiences that drive sales</li><li>Build marketing infrastructure that scales with our growth</li></ul>Ready to Join a Winning Team?If you're a marketing guru who has entrepreneurial energy, hands-on impact, and the chance to shape the growth of an iconic brand, apply now. Let's build something remarkable together!Pre-employment background check required. Valid drivers license and vehicle insurance required. Ability to work evenings, weekends, and holidays as business needs dictate.Pay: $60,000.00 - $65,000.00 per yearBenefits:<ul><li>401(k)</li><li>401(k) matching</li><li>Dental insurance</li><li>Employee assistance program</li><li>Employee discount</li><li>Flexible spending account</li><li>Health insurance</li><li>Health savings account</li><li>Life insurance</li><li>Paid time off</li><li>Professional development assistance</li><li>Vision insurance</li></ul>Work Location: In person

Field Marketing Strategist

The Springs Living

<div><div><div><div>Content Marketing Strategist
</div><div>Location: McMinnville, OR, United States</div><div> 
</div></div><div>Description
Welcome to the next generation in senior living, The Springs Living!
About Us:
The Springs Living is a purpose-driven senior living organization with communities throughout Oregon, Washington &amp; Montana. For nearly 30 years, The Springs Living has been committed to transforming housing for older adults by delivering quality service and fostering an enrichment culture to help residents, their families and each other live life to its fullest. To do this, we demonstrate our core values&mdash;kindness, quality, innovation, trust, and pride&mdash; and empower every team member to do the right thing!
Position Summary:<div>
We are seeking a talented, strategic and empathetic Content Marketing Specialist to develop high-quality, informative, and engaging long-form written content that resonates with older adults, their families, and industry professionals. You&rsquo;ll play a key role in our content marketing strategy by producing thought-leadership pieces, white papers, e-books, guides, and other educational materials that position The Springs Living as a trusted resource in the senior living space. This role requires a strong storyteller who can distill complex aging-related topics into accessible, human-centered content that educates and supports decision-making.</div><div>
Application Process:<div>
We will be reviewing applications and begin contacting candidates the first week of December.</div></div>
Key Responsibilities:<ul><li>
Research, plan, and write high-quality long-form content including:<ul><li>
White papers and industry reports</li><li>
Educational e-books and guides for families and caregivers</li><li>
Case studies and success stories</li><li>
Blog articles and thought-leadership pieces</li><li>
Scripts for both lifestyle and educational video in collaboration with multimedia producer and across multiple internal teams.</li></ul></li><li>
Collaborate with subject matter experts (SMEs), care staff, and external partners to ensure accuracy and depth in all content</li><li>
Translate medical, psychological, and industry-specific information into accessible, empathetic language for non-expert audiences</li><li>
Optimize content for SEO and user experience, balancing readability with keyword strategy</li><li>
Support lead generation efforts by creating gated content for downloadable assets</li><li>
Maintain a consistent brand voice and messaging across all content in alignment with TSL brand guidelines</li><li>
Work closely with design, digital marketing, and sales teams to align content with campaigns and buyer journeys</li><li>
Stay current on trends and challenges in aging, senior care, and the retirement living industry to inform content strategy</li></ul><div>
Required Qualifications:</div><ul><li>
3+ years of experience in content marketing, journalism, or professional writing, preferably in healthcare, senior living, or related fields</li><li>
Strong portfolio of published long-form content (e.g., white papers, e-books, or educational guides)</li><li>
Exceptional research, interviewing, and storytelling skills</li><li>
Deep empathy and understanding of the emotional and logistical challenges families face during the aging process</li><li>
Ability to manage multiple projects and meet deadlines in a fast-paced environment</li><li>
Proficiency in content management systems (e.g., WordPress), Google Workspace, Microsoft 365, and SEO tools (e.g., SEMrush)</li><li>
Proficiency with SEO best practices as well as familiarity with emerging AI search engine technologies with proven success in improving web-based organic ranking</li></ul><div>
Preferred Qualifications:</div><ul><li>
Experience writing for older adult audiences or their families</li><li>
Familiarity with topics such as dementia, Alzheimer&rsquo;s, senior healthcare, or long-term care planning</li><li>
Knowledge of lead nurturing and content marketing funnel strategies</li></ul>
Benefits:<ul><li>
Health insurance (includes zero co-pay for mental health counseling, and telehealth)</li><li>
Dental insurance</li><li>
Vision insurance</li><li>
401(k) matching</li><li>
Short-term and Long-term disability</li><li>
Employee assistance program</li><li>
Flexible spending account</li><li>
Life insurance</li><li>
Paid time off/Sabbatical</li><li>
Professional development</li><li>
On-site chiropractic care</li><li>
On-site gym</li><li>
Discounted Gym Membership</li></ul>
Additional Information:<ul><li>
All your information will be kept confidential according to EEO guidelines</li></ul></div></div></div>

Content Marketing Strategist

Bread & Butter PR

<div>Who we are: 
bread &amp; Butter is a full-service communications agency with a fondness for all things food, drink and travel. We are a collaborative group of dreamers and do-ers. We combine intimate local knowledge with an extensive national network to craft clever and multidisciplinary communications campaigns tailored to our clients&rsquo; needs. We only partner with inventive businesses that inspire us and continually challenge us to think big, but act small. 
 
Why bread &amp; Butter: 
We are Southerners at heart, always saying, &ldquo;Please&rdquo; and &ldquo;Thank You,&rdquo; and hustlers by trade. We believe everyone deserves a seat at the table and practice what we preach to ensure the spirit of hospitality runs through everything we do. We're not a company that wastes time&mdash;not yours, not ours. We are not too busy to talk, come by or think of new ways to increase long-term brand awareness. For us, there is little difference between work and pleasure because our work is our pleasure. 
 
We&rsquo;re Looking at You! 
An Influencer Marketing Strategist with bread &amp; Butter is a creative dynamo, connected trendsetter, go-getter, and social (media) butterfly who is ready to roll up your sleeves and get to work. You can&rsquo;t get enough of innovative collaborations, relationship building or connecting the dots for your clients when it comes to influential tastemakers. You know what moves the needle and how to get in front of the right people with the right ideas. You are the team leader, Chief Idea Officer and help craft campaigns to meet client goals by establishing strong relationships with online influencers, creating influencer strategies in alignment with client objectives and ensuring valuable influencer coverage is delivered a timely manner. A proverbial eager beaver, you meet or beat deadlines, stay ahead of trends and always look for a new way to work with influencers. You like to go big &ndash; because going home isn&rsquo;t an option. You&rsquo;re a problem solver, creative thinker and value the relationships you&rsquo;ve built with influencers and trendsetters. An Influencer Marketing Strategist for Bread &amp; Butter should be thoughtful, creative, relationship-oriented, organized, possess an almost obsessive attention to detail and is the first to get in the mix when helping means the chance to lead by example. 
 
Opportunity: 
An Influencer Marketing Strategist for bread &amp; Butter is responsible for supporting influencer marketing campaigns and content creation, as well as managing and answering the needs of clients daily. Influencer Marketing Strategists serve as representatives of the company and as liaisons between influencers and clients. Influencer Marketing Strategists report to the Digital Director and Chief Digital Officer and have the potential to manage Influencer Marketing Managers. 
 
Here's What We Need:<ul><li>
Relevant Experience: 5-7 years of full-time, post graduate experience in social media management and/or social media marketing, particularly working with influencers and brand partners. BA/BS degree or equivalent practical experience.</li><li>
Social Media Proficiency: Extensive knowledge of Facebook, Twitter, TikTok, Instagram, and other relevant social media networks.</li><li>
Campaign Launch Expertise: Proven experience in launching social campaigns for hotels, restaurants, celebrities, and/or CPG brands.</li><li>
Communication and Strategy: Demonstrate a passion for communication, writing, and smart strategy, leveraging data and analysis to optimize campaigns.</li><li>
Social Media Expertise: Possess a deep understanding of creating a social media-friendly voice, channeling brand sentiment to build authentic, relevant, and interactive conversations.</li><li>
Visual Acumen: Showcase an eye for aesthetic and social media visuals, ensuring content aligns with brand strategies.</li><li>
Multitasking: Navigate seamlessly among multiple clients, platforms, and communities, ensuring that strategies and goals are effectively understood and met.</li><li>
Pop Culture Savvy: Stay on top of pop culture trends to identify opportunities for social media outreach.</li><li>
Industry Engagement: Maintain an active daily presence in online and social media, particularly with a passion for the hospitality industry.</li><li>
Attention to Detail: Possess an almost obsessive attention to detail, ensuring the highest quality in all aspects of influencer marketing.</li><li>
Interpersonal Skills: Excel in interpersonal and presentation skills with confidence, fostering strong relationships in the influencer space.</li><li>
Team Player: Embrace a teamwork mentality, collaborating effectively with colleagues to achieve shared objectives.</li><li>
Current Trends: Stay informed about current trends and industry changes, contributing to the evolution of influencer marketing strategies.</li><li>
Embrace the challenge of a fast-paced environment, prioritize effectively, and handle multiple projects with flexibility. If you're ready to contribute to a dynamic team and stay ahead of industry trends, we invite you to be part of Bread &amp; Butter's exciting journey. Say yes to growth, new ideas, and making a meaningful impact to our the influencer marketing landscape!</li></ul> 

Working Conditions: 
On the whole, this is a hybrid, office-based role. An Influencer Marketing Strategist will spend time in meetings and briefings. Occasional travel might be required for client visits and planning. Although an Influencer Marketing Strategist's commitment will tend to be standard office hours, deadlines or the demands of a client may see the Strategist working nights or weekends to ensure continued success. Must be authorized to work in the US. 
 
Having Our Cake &amp; Eating it too:<ul><li>
Generous paid time off</li><li>
Paid sick/personal time</li><li>
Birthday off (because who wants to work on their special day!)</li><li>
Endless summer Fridays (half-days year 'round baby)</li><li>
Flexible, hybrid schedule</li><li>
Work from any b&amp;B office when you're in town</li><li>
Medical and dental + dependents</li><li>
Extended benefits (vision, life, disability, EAP)</li><li>
Generous maternity and family planning leave</li><li>
Holiday week in December</li><li>
3% contribution to 401k regardless of participation</li><li>
Cell phone reimbursement</li><li>
New business bonuses</li><li>
Employee referral bonus</li><li>
Dogs welcome!</li><li>
Weekly Wine Wednesdays (cheers with your local team!)</li><li>
Robust training program</li><li>
Mentorship program</li><li>
Local love (yearly giveback initiative)</li></ul> 
Compensation: 
The annual salary range for this role is $75,000 to $82,500.
WpsCD8DCIw</div>

Influencer Marketing Strategist (MIA)

<div>Who we are: 
bread &amp; Butter is a full-service communications agency with a fondness for all things food, drink and travel. We are a collaborative group of dreamers and do-ers. We combine intimate local knowledge with an extensive national network to craft clever and multidisciplinary communications campaigns tailored to our clients&rsquo; needs. We only partner with inventive businesses that inspire us and continually challenge us to think big, but act small. 
 
Why bread &amp; Butter: 
We are Southerners at heart, always saying, &ldquo;Please&rdquo; and &ldquo;Thank You,&rdquo; and hustlers by trade. We believe everyone deserves a seat at the table and practice what we preach to ensure the spirit of hospitality runs through everything we do. We're not a company that wastes time&mdash;not yours, not ours. We are not too busy to talk, come by or think of new ways to increase long-term brand awareness. For us, there is little difference between work and pleasure because our work is our pleasure. 
 
We&rsquo;re Looking at You! 
An Influencer Marketing Strategist with bread &amp; Butter is a creative dynamo, connected trendsetter, go-getter, and social (media) butterfly who is ready to roll up your sleeves and get to work. You can&rsquo;t get enough of innovative collaborations, relationship building or connecting the dots for your clients when it comes to influential tastemakers. You know what moves the needle and how to get in front of the right people with the right ideas. You are the team leader, Chief Idea Officer and help craft campaigns to meet client goals by establishing strong relationships with online influencers, creating influencer strategies in alignment with client objectives and ensuring valuable influencer coverage is delivered a timely manner. A proverbial eager beaver, you meet or beat deadlines, stay ahead of trends and always look for a new way to work with influencers. You like to go big &ndash; because going home isn&rsquo;t an option. You&rsquo;re a problem solver, creative thinker and value the relationships you&rsquo;ve built with influencers and trendsetters. An Influencer Marketing Strategist for Bread &amp; Butter should be thoughtful, creative, relationship-oriented, organized, possess an almost obsessive attention to detail and is the first to get in the mix when helping means the chance to lead by example. 
 
Opportunity: 
An Influencer Marketing Strategist for bread &amp; Butter is responsible for supporting influencer marketing campaigns and content creation, as well as managing and answering the needs of clients daily. Influencer Marketing Strategists serve as representatives of the company and as liaisons between influencers and clients. Influencer Marketing Strategists report to the Digital Director and Chief Digital Officer and have the potential to manage Influencer Marketing Managers. 
 
Here's What We Need:<ul><li>
Relevant Experience: 5-7 years of full-time, post graduate experience in social media management and/or social media marketing, particularly working with influencers and brand partners. BA/BS degree or equivalent practical experience.</li><li>
Social Media Proficiency: Extensive knowledge of Facebook, Twitter, TikTok, Instagram, and other relevant social media networks.</li><li>
Campaign Launch Expertise: Proven experience in launching social campaigns for hotels, restaurants, celebrities, and/or CPG brands.</li><li>
Communication and Strategy: Demonstrate a passion for communication, writing, and smart strategy, leveraging data and analysis to optimize campaigns.</li><li>
Social Media Expertise: Possess a deep understanding of creating a social media-friendly voice, channeling brand sentiment to build authentic, relevant, and interactive conversations.</li><li>
Visual Acumen: Showcase an eye for aesthetic and social media visuals, ensuring content aligns with brand strategies.</li><li>
Multitasking: Navigate seamlessly among multiple clients, platforms, and communities, ensuring that strategies and goals are effectively understood and met.</li><li>
Pop Culture Savvy: Stay on top of pop culture trends to identify opportunities for social media outreach.</li><li>
Industry Engagement: Maintain an active daily presence in online and social media, particularly with a passion for the hospitality industry.</li><li>
Attention to Detail: Possess an almost obsessive attention to detail, ensuring the highest quality in all aspects of influencer marketing.</li><li>
Interpersonal Skills: Excel in interpersonal and presentation skills with confidence, fostering strong relationships in the influencer space.</li><li>
Team Player: Embrace a teamwork mentality, collaborating effectively with colleagues to achieve shared objectives.</li><li>
Current Trends: Stay informed about current trends and industry changes, contributing to the evolution of influencer marketing strategies.</li><li>
Embrace the challenge of a fast-paced environment, prioritize effectively, and handle multiple projects with flexibility. If you're ready to contribute to a dynamic team and stay ahead of industry trends, we invite you to be part of Bread &amp; Butter's exciting journey. Say yes to growth, new ideas, and making a meaningful impact to our the influencer marketing landscape!</li></ul> 

Working Conditions: 
On the whole, this is a hybrid, office-based role. An Influencer Marketing Strategist will spend time in meetings and briefings. Occasional travel might be required for client visits and planning. Although an Influencer Marketing Strategist's commitment will tend to be standard office hours, deadlines or the demands of a client may see the Strategist working nights or weekends to ensure continued success. Must be authorized to work in the US. 
 
Having Our Cake &amp; Eating it too:<ul><li>
Generous paid time off</li><li>
Paid sick/personal time</li><li>
Birthday off (because who wants to work on their special day!)</li><li>
Endless summer Fridays (half-days year 'round baby)</li><li>
Flexible, hybrid schedule</li><li>
Work from any b&amp;B office when you're in town</li><li>
Medical and dental + dependents</li><li>
Extended benefits (vision, life, disability, EAP)</li><li>
Generous maternity and family planning leave</li><li>
Holiday week in December</li><li>
3% contribution to 401k regardless of participation</li><li>
Cell phone reimbursement</li><li>
New business bonuses</li><li>
Employee referral bonus</li><li>
Dogs welcome!</li><li>
Weekly Wine Wednesdays (cheers with your local team!)</li><li>
Robust training program</li><li>
Mentorship program</li><li>
Local love (yearly giveback initiative)</li></ul> 
Compensation: 
The annual salary range for this role is $75,000 to $82,500.
lHgMKKxlgF</div>

Influencer Marketing Strategist (NSH)

BURTON

At Burton, we are a purpose-led brand rooted in snowboarding and the outdoors. We fight for the future of our people, planet, and sport. We aim to maximize our positive social impact and minimize our negative environmental impact while delivering high-quality performance products.
 
As a global leader in snowboarding, we’re committed to diversity, equity, and inclusion for the long-term health of our company, sport, and community. Through these efforts, we aim to make snowboarding and the outdoors accessible to all.
 
The Breakdown: 
The Digital Marketing Strategist for the Anon brand is responsible for the growth of digital marketing channels, driving traffic, and increasing revenue for the Anon standalone Shopify website and related marketing channels. This is essentially a startup business within our company, making this a fast-moving, high-impact role that will need to be comfortable with ambiguity and embrace a “build it while we run it” attitude. Under the guidance of the Digital Marketing Senior Director, this role owns key performance goals, including but not limited to; traffic and demand generation, as well as budget management, and strategies aligned with the department roadmap, marketing goals, and annual GTM plan.
 
In addition to growth and performance, this role focuses on agency management, cross-functional alignment, planning, and storytelling that support our Digital and Anon objectives while ensuring financial targets are met.
 
Reporting to the Digital Marketing Senior Director, this position collaborates with digital agencies, brand marketing, digital, retail, wholesale, and finance.
 
What You Get to Do: 
<ul>
<li>Develop and execute the digital marketing strategies for Anon to drive traffic, demand, and revenue growth for the Anon Shopify business. This will be done in collaboration with your leadership team and the Anon category team.</li>
<li>Own and manage key performance goals, budget allocation, and marketing initiatives in alignment with the Anon roadmap and GTM plan.</li>
<li>Oversee project management, goal setting, performance tracking, and continuous optimization of digital marketing efforts.</li>
<li>Drive and manage an outsourced team of agency(ies) who act as the supporting resources for this role to implement strategy.</li>
<li>Ensure innovation in digital marketing by leveraging data insights, emerging trends, and best practices to optimize the entire funnel, consumer engagement, and ultimately drive conversion.</li>
<li>Be on the leading edge of transforming the company into a full-funnel, consumer-centric retailer, piloting new marketing technology within the business.</li>
<li>Collaborate closely with a “partner in crime” who will be your direct counterpart in the e-commerce team, leading the web merchandising and Shopify platform management.</li>
</ul>
What You'll Bring to The Team: 
<ul>
<li>Proven experience (5-7 years) in digital marketing, either at an agency, consultancy, or within a fast-growing direct-to-consumer brand or startup.</li>
<li>Bachelor’s degree in finance, marketing, or communications required, master's degree preferred.</li>
<li>A strategic mindset with hands-on execution skills—you’re not just a leader, you’re ready to roll up your sleeves and make things happen.</li>
<li>Strong organizational skills and project management skills.</li>
<li>An entrepreneurial approach to managing budgets, optimizing performance, and driving growth.</li>
<li>Strong individual contributor / team player, who adapts easily to change and solves problems creatively across a variety of silos while advocating for their needs.</li>
<li>Adept budget manager with the ability to maximize performance through a full-funnel marketing approach.</li>
<li>Full competence to determine the right data points and analyze data and trends, constantly utilizing data for decision-making and continuously optimizing.</li>
<li>A problem-solving mentality, able to break down silos, adapt to change, and champion your brand’s needs.</li>
<li>An obsession with marketing innovation and technology, always staying ahead of the innovation curve to push boundaries.</li>
<li>Clear, compelling communication skills—you’re comfortable working cross-functionally and rallying teams around big ideas from high level stakeholders to cross-functional partners.</li>
<li>A connection to the industry—familiarity with skiing, snowboarding, and winter sports is a big plus!</li>
</ul>
Core Capabilities That Would Help You Succeed in This Role: 
<ul>
<li>Smart budget allocation—you know how to stretch marketing dollars for maximum ROI.</li>
<li>Data-driven decision-making with strong analytical skills to assess campaign performance, optimize spending, and drive new customer acquisition alongside revenue growth.</li>
<li>Expertise in defining KPIs, accurately measuring, and achieving performance marketing objectives.</li>
<li>A broad understanding of all aspects of digital marketing, especially how they come together to drive full-funnel marketing, and preferably with deeper expertise in at least one key area of competence below:</li>
<li>SEM, SEO & Performance Marketing (paid search, display, and programmatic advertising).</li>
<li>Paid Media</li>
<li>Influencer Marketing</li>
<li>Affiliate Marketing</li>
<li>Lifecycle, Loyalty & Retention Marketing</li>
<li>Cross-functional collaboration—you work seamlessly with internal teams (e.g., Category Merch, Finance, Brand Marketing) and external partners (e.g., agencies, influencers, and affiliates).</li>
<li>A growth hacking mindset—you thrive on scrappy, creative strategies that drive rapid customer acquisition and retention.</li>
<li>Proficiency with digital tools—Google Ads, Meta Ads, CRM platforms, and emerging MarTech solutions are all in your toolkit.</li>
<li>Ability to work closely with internal teams (e.g., Sales, Finance, Brand Marketing) and external partners (e.g., agencies, influencers, and affiliates).</li>
<li>Clear and persuasive communication to align marketing initiatives with priorities and manage stakeholders.</li>
<li>A growth hacking and experimental mindset including a strong drive to test, learn, and scale new strategies for customer acquisition and retention.</li>
</ul>
How Your Success Will Be Measured: 
Success will be measured through traffic growth, demand generation, revenue contribution, and return on ad spend (ROAS) across SEM, paid media, affiliate marketing, CRM, and other programs as well as growth of organic traffic and SEO. Effective budget allocation and optimization will be key, alongside strong engagement, acquisition, and retention metrics.
 
Beyond performance metrics, success depends on collaboration. This includes managing agencies, and aligning with brand marketing, e-commerce, and finance while advocating for Anon needs. Regular performance reviews and stakeholder feedback will gauge effectiveness.
 
Lastly, success will be reflected in the role’s impact on digital transformation. Driving MarTech innovation, data-driven growth strategies, and a full-funnel marketing approach will position the company as a digital-first, consumer-centric retailer.
 
Travel: 
<ul>
<li>The position may require minimal travel.</li>
<li>The position requires some overnight travel.</li>
</ul>
Work/Physical Environment: 
Working Conditions
 <ul>
<li>This position is in a typical stationary office setting. Over 80% of the day will be spent sitting in 1 location.</li>
</ul>
Location
 <ul>
<li>This role is in one of our regional offices.</li>
</ul>
Commitments
 <ul>
<li>This is a full-time salaried role.</li>
</ul>
More Info to Seal the Deal: 
Burton’s benefits package includes health insurance (medical, dental and vision), life insurance (company paid), flex spending, short- and long-term disability insurance (company paid), great parental benefits, 401k plan with company match, and paid time-off. Other perks include a discounted season pass, free lessons, product discounts, free demo equipment, ride days, casual work environment, and many more…
 
Though we wish we could reach out to all applicants personally, you will only be contacted directly should you be chosen to move forward in the process. Candidates not chosen for this particular opportunity are encouraged to check back often for other roles as they are posted. Keep trying!

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