marketing strategist

Multinet Pakistan

Responsibilities and Duties:Social Media Management<ul><li>Create and curate engaging content for various social media platforms, including Facebook, Instagram, Twitter, LinkedIn, etc.</li><li>Schedule and publish posts, ensuring consistent and timely updates.</li><li>Monitor social media channels, respond to comments, and engage with the online community.</li></ul>Content Creation and Caption Writing<ul><li>Craft compelling and creative captions for social media posts that resonate with the target audience.</li></ul>Search Engine Optimization (SEO)<ul><li>Conduct keyword research and optimize website content for improved search engine rankings.</li></ul>Campaign Management<ul><li>Monitor campaign performance, analyze results, and make adjustments to optimize outcomes.</li><li>Collaborate with the creative team to design campaign materials.</li></ul>Paid Advertising:<ul><li>Create and manage paid advertising campaigns on social media platforms, such as Facebook Ads, Instagram Ads, and Google Ads.</li><li>Allocate budgets effectively and optimize ad spend for maximum ROI.</li></ul>Requirements:<ul><li>Bachelor's degree in Marketing or a related field.</li><li>Proven experience in digital marketing, social media management, and content creation.</li><li>Knowledge of SEO best practices and tools.</li><li>Proficiency in running and optimizing paid advertising campaigns on social media platforms.</li><li>Familiarity with Google Analytics and Facebook Analytics.</li><li>Strong written and verbal communication skills.</li><li>Creative thinking and the ability to generate innovative marketing ideas.</li><li>Conduct market research to identify trends, competitors, and opportunities.</li></ul>Pay: Up to Rs85,000.00 per monthWork Location: In person

Marketing Strategist

Rochester Institute of Technology

<div>Essential Duties &amp; Responsibilities
<ul><li>Develops, coordinates, and executes communications, marketing, and social media strategies. Assesses the effectiveness of strategies to improve content and ensure a consistent and seamless user experience</li>
<li>Creates, writes, and produces content for print and internet medias. Updates and maintains marketing publications to ensure accuracy</li>
<li>Serves as a digital content manager and creator for website and social media pages. Ensures content is up-to-date and creates promotional assets</li>
<li>Supports university media relations and the application of public relations campaigns</li>
<li>Prepares presentations and marketing/communication updates. Collects and reports on marketing metrics. Maintains marketing metrics records</li>
<li>Coordinates related content and publication needs, graphic arts design, and printing. Coordinates the printing of publications and marketing materials using on- and off-campus vendors</li>
<li>Other duties as assigned</li> 
</ul> 
Knowledge, Skills, &amp; Abilities
<ul><li>Knowledge of communications, public relations, marketing, branding, graphic design, and social media</li>
<li>Ability to write, proofread, and edit clear, concise, persuasive, and grammatically correct communications</li>
<li>Ability to collect, synthesize, and process information quickly and accurately with attention to detail</li>
<li>Ability to think both creatively and strategically</li>
<li>Skill in multi-tasking, project management, prioritization, and organization</li> 
</ul> 
Minimum Education &amp; Experience
<ul><li>Bachelor's degree in related field</li>
<li>2 years of relevant experience</li>
<li>Equivalent combination of experience and education may be considered</li> 
</ul> 
Job Level Overview
Specialized Contributor Level 2 - A fully functional role requiring established knowledge of the profession or field of work. Responsible for completing substantive assignments and projects. Problems are varied and non-routine, and resolution requires exercising judgment, analysis, advisement, creativity, and understanding broader sets of issues. May provide assistance to entry level staff. 
 
Manage communication, marketing and social media for the Academic Affairs - Office of Provost. Specifically, this position is responsible for creating, planning and executing communication and marketing strategies and initiatives to drive awareness of the provost&rsquo;s and student success priorities. It provides strategic marketing consultation to the provost, Academic Affairs, Office of Career Services and Academic Success Center leadership team, and facilitates effective communication between Academic Affairs and a variety of stakeholders (faculty, staff, administration, students, board of trustees, donors, employers, parents and others) through the use of websites, print collateral, and social media.
This position reports to the Vice Provost of Academic Affairs.
FLSA Category
Exempt
Work Location
Hybrid
Compensation
$60,000-$87,200 per year
Application Materials
When you are ready to complete an application for this position please be prepared to submit the below requested information. This will be required to ensure your application is processed in a timely manner.
Cover Letter, Curriculum Vitae or Resume 
 
Candidates must be eligible to work in the United States. 
 
Additional Details
In compliance with NYS's Pay Transparency Act, the salary range for this position is listed above. Rochester Institute of Technology considers factors such as (but not limited to) scope and responsibilities of the position, candidate's work experience, education/training, key skills, internal peer equity, as well as, market and organizational considerations when extending an offer. The hiring process for this position may require a criminal background check and/or motor vehicle records check. Any verbal or written offer made is contingent on satisfactory results, as determined by Human Resources. RIT provides equal opportunity to all qualified individuals and does not discriminate on the basis of race, color, creed, age, marital status, sex, gender, religion, sexual orientation, gender identity, gender expression, national origin, veteran status or disability in its hiring, admissions, educational programs and activities. RIT provides reasonable accommodations to applicants with disabilities under the Rehabilitation Act, the Americans with Disabilities Act, the New York Human Rights Law, or similar applicable law. 
 
If you need reasonable accommodation for any part of the application and hiring process, please contact the Human Resources office at 585-475-2424 or email your request to careers@rit.edu . Determinations on requests for reasonable accommodation will be made on a case-by-case basis.</div>

Marketing & Communications Strategist II, Office of the Provost

Exceedra Solutions

This is not a posting role. This is a thinking role.We're a digital agency working with US-based clients in the short-term rental and property management space. We're looking for a sharp Content Strategist who can research properly, write with precision, and build organic growth systems from the ground up &mdash; not someone who fills a calendar and calls it strategy.You'll own content across social, SEO, and email for a growing US company, brief and guide a small creative team, and be expected to bring ideas to the table without being prompted.What you'll do:Content &amp; Strategy<ul><li>Build and manage content calendars across Instagram, Facebook, TikTok, LinkedIn, and YouTube</li><li>Write captions, blogs, video scripts, newsletters, and ad copy &mdash; all on-brand</li><li>Develop hooks, angles, and positioning that actually convert</li><li>Brief and guide a graphic designer and video editor with clear creative direction</li></ul>SEO &amp; Growth<ul><li>Lead on-page and off-page SEO: keyword research, optimised blogs, meta content, and backlink strategy</li><li>Research market trends, track performance, and adjust strategy accordingly</li><li>Identify gaps and turn research into practical creative direction</li><li>Own the content function across multiple US client accounts</li></ul>Who we're looking for<ul><li>3+ years in content marketing, copywriting, or organic social, with results to show for it</li><li>Proven experience with US-based clients, this is a must, not a nice-to-have</li><li>Track record of growing a brand or page through organic content, not just posting</li><li>Strong English writing skills with a sharp understanding of tone, audience, and commercial intent</li><li>Hands-on experience with SEO tools: Ahrefs, SEMrush, or equivalent</li><li>Able to manage 8&ndash;10 clients simultaneously without dropping the ball</li><li>Strategic thinker who can lead a team without being hand-held</li><li>Smart use of AI tools to enhance workflow, without letting AI do the thinking for you</li><li>Familiarity with performance marketing concepts (paid ads, funnel thinking, audience targeting) plus</li><li>A BS Degree in Marketing, Communications, or a related field</li></ul>Job Types: Full-time, Contract Contract length: 12 monthsPay: Rs100,000.00 - Rs160,000.00 per monthApplication Question(s):<ul><li>Share 2&ndash;3 examples of content you've created or managed. Include results where possible.</li><li>Have you worked with US-based clients before? Describe the experience and your role.</li><li>How many clients have you handled at once, and how did you stay organised?</li></ul>Experience:<ul><li>Content Marketing: 2 years (Required)</li><li>SEO/Copy Writing: 2 years (Required)</li><li>Working with a US Client: 1 year (Required)</li></ul>Language:<ul><li>English (Required)</li></ul>Location:<ul><li>Lahore (Required)</li></ul>Work Location: In person

Content Marketing & Organic Social Media Strategist

Ochoa Designs

We are a fast-moving marketing agency seeking a data-driven, highly creative Senior Performance Creative Strategist. If you only care about &quot;aesthetic storytelling&quot; or basic organic social media likes, this is not the role for you. We need someone obsessed with buyer psychology, conversion metrics, and fixing underperforming ad accounts for our clients.You will be the bridge between data and content. You will mine competitor data, analyze drop-off curves, script high-converting ads, and use a mix of traditional editing and cutting-edge AI video tools to build, test, and iterate winning ad concepts for TikTok, Meta (Instagram/Facebook), and YouTube Shorts.We already have a dedicated video editing team, but you must possess the technical skills to quickly spin up your own concepts, test hooks, and deploy angles independently.Schedule &amp; Working Hours:<ul><li>9:00 AM &ndash; 6:00 PM Eastern Time (ET), Monday through Friday.</li><li>Includes a 1-hour break.</li></ul>Key Responsibilities:<ul><li>Competitive Intelligence: Master tools like Foreplay, Meta Ads Library, and TikTok Creative Center to reverse-engineer winning angles from top-performing competitors.</li><li>Data-Driven Analysis: Analyze post-launch creative data to understand why an ad is winning or losing. You must know the exact structural difference between fixing a Hook Rate problem vs. a Hold Rate problem.</li><li>Rapid Scripting &amp; Frameworks: Develop and write psychology-backed ad scripts with varying hooks, problem-aware angles, and CTAs.</li><li>AI &amp; Hybrid Production: Utilize tools like HeyGen, ElevenLabs, and Captions alongside standard editing tools (CapCut, Premiere Pro) to rapidly scale creative variations and beat ad fatigue without constant manual re-shoots.</li></ul>What We Are Looking For:<ul><li>Proven experience managing or designing creative for paid social ad spend. You must be able to show a portfolio of vertical video ads and understand the directional stats/ROAS improvements behind them.</li><li>Mastery of short-form direct-response hooks and direct-response marketing principles.</li><li>Deep knowledge of the performance creative tool stack (AI avatar/audio suites, editing tools).</li></ul>Our Streamlined 2-Step Hiring Process: We respect your time. We do not do 5-stage interview loops.<ul><li>Application &amp; Portfolio Review: Submit your portfolio link and answer our brief screening questions below.</li></ul>The Interview: Shortlisted candidates will be invited to a single 20-minute Google Meet interview. If you kill it, you get the role.Application Question(s):<ul><li>Please provide a link to your online portfolio, Google Drive, or website showcasing short-form video ads you have conceptualized, scripted, or edited. (Applications without a portfolio will be automatically rejected).</li><li>What is your desired monthly expected salary?</li><li>Are you comfortable and available to work full-time from 9:00 AM to 6:00 PM Eastern Time (ET) with a 1-hour break?</li><li>Briefly list 2 or 3 of your favorite AI or traditional video editing tools you use to speed up your creative workflow (e.g., ElevenLabs, HeyGen, Captions, CapCut, Premiere).</li><li>Show us how your brain works. Imagine we have a home improvement client looking to generate local leads for Impact Windows &amp; Storm Shutters. Homeowners usually scroll right past boring ads. Give us just one creative hook concept (either written out in a few sentences or a quick video/Loom link) that you would use to stop the scroll and grab a homeowner's attention.</li></ul>Education:<ul><li>Bachelor's (Required)</li></ul>Experience:<ul><li>Creative Strategist: 3 years (Required)</li></ul>Language:<ul><li>English (Required)</li></ul>Work Location: Remote

Senior Performance Creative Strategist (Remote)

gst international

Join GST International and be part of a dynamic team driving growth in construction and steel fabrication industries. If you have a passion for sales, strategy, and client management, this is your opportunity to grow with a leading engineering company.Position: Sales Strategist Location: Master City, C Block, GujranwalaWhat You&rsquo;ll Do:<ul><li>Develop and execute effective sales strategies</li><li>Manage complete sales cycle from lead generation to deal closure</li><li>Coordinate procurement and handle purchase orders</li><li>Build strong client relationships and generate new business opportunities</li></ul>What We&rsquo;re Looking For:<ul><li>Bachelor&rsquo;s degree in Business Administration (Master&rsquo;s preferred)</li><li>2&ndash;4 years of relevant experience</li><li>Strong knowledge of sales, procurement, and client handling</li><li>Excellent communication and negotiation skills</li></ul>Apply Now: Send your CV to: hr@gstsaudi.com noor@gstsaudi.comWork Location: In person

Sales Strategist

Beck's Shoes

ABOUT BECK'S SHOESBeck's Shoes has been outfitting customers across the western United States since 1919. We're a specialty footwear retailer with stores in six states, serving everyday consumers, healthcare professionals, and industrial workers through our dedicated Industrial Sales division.We're a lean business that takes the work seriously. Our team is small, our standards are high, and the people who stick around are the ones who take real ownership of what they do. We're building out a dedicated marketing function for the first time, and we're looking for the right person to lead it.THE OPPORTUNITYThis is a ground-floor role. You'll be our first dedicated senior marketing hire, responsible for building the strategy, the systems, and the performance infrastructure from scratch. You'll report directly to the CEO, own the eCommerce revenue line, and personally run every major digital channel the business uses to reach customers.You'll work alongside a Marketing &amp; Creative Specialist who handles creative production, visual content, in-store signage, and Klaviyo campaign deployment. The two of you carry the full marketing scope for the company.If you need a team underneath you before you can execute, this probably isn't the right fit. But if you're someone who finds it genuinely energizing to be both the strategist and the practitioner, and you want the autonomy that comes with being the marketing lead inside a growing specialty retailer, keep reading.WHAT YOU'LL OWNMarketing Strategy &amp; Planning<ul><li>Build and own the annual marketing strategy, promotional calendar, and channel investment plan tied to company revenue goals.</li><li>Carry budget accountability for the marketing department and the beckshoes.com eCommerce revenue line, with regular performance reporting to the CMO.</li><li>Partner with Merchandising on promotional planning so product assortment and marketing are moving together.</li></ul>Paid &amp; Organic Digital Channels<ul><li>Run our Google Ads program hands-on: keyword strategy, bid management, budget pacing, and conversion optimization.</li><li>Manage paid social on META (Facebook and Instagram): audience targeting, creative direction, testing, and ROAS.</li><li>Own email and SMS marketing in Klaviyo: campaign strategy, segmentation, automation flows, and performance reporting.</li><li>Work with the Specialist on organic social strategy and content cadence across META.</li></ul>eCommerce &amp; Website<ul><li>Own the digital experience on beckshoes.com, including product content, UX improvements, and conversion rate optimization.</li><li>Track and report on eCommerce performance: conversion rate, average order value, cart abandonment, and revenue by channel.</li></ul>SEO, AEO &amp; Content<ul><li>Lead our SEO and Answer Engine Optimization strategy in Moz, covering technical SEO, on-page optimization, and a blog content program built to drive organic traffic.</li><li>Oversee blog and editorial content aligned to our keyword targets and customer acquisition goals.</li></ul>Reputation &amp; Reviews<ul><li>Own customer review and reputation management across Google, Facebook, Yelp, and other platforms. Set the response framework, approve responses, and keep a pulse on brand sentiment.</li></ul>Creative Direction &amp; Leadership<ul><li>Brief the Marketing &amp; Creative Specialist on campaigns, set visual standards, and give clear feedback on creative output.</li><li>Manage the Specialist directly: priorities, development, and performance.</li><li>Represent marketing in cross-functional planning with Merchandising, Communications, Technology, and Industrial Sales.</li></ul>WHAT WE'RE LOOKING FOR<ul><li>5 to 10 years of digital marketing experience with real channel ownership across multiple platforms at the same time.</li><li>Hands-on Google Ads experience. You've built and run campaigns yourself, not just reviewed the results. Certification is a plus.</li><li>Comfort working inside an eCommerce platform backend (Shopify, BigCommerce, Magento, or similar). We need someone who knows the tools, not just the dashboards.</li><li>Working proficiency with Klaviyo or a comparable email and SMS platform.</li><li>Solid SEO fundamentals. Experience with Moz is a plus. You know how to connect keyword strategy to a content plan and follow through on it.</li><li>Experience running paid META campaigns: audience strategy, creative testing, and budget management.</li><li>Ability to direct and evaluate creative work. You don't need to produce it, but you need to give the Specialist clear, useful feedback.</li><li>Comfortable in GA4 and able to put together a cross-platform performance story without waiting for someone else to pull the data.</li><li>Some budget management experience, even on a lean budget. This role is about results per dollar spent, not scale.</li><li>Strong writer. You'll produce briefs, copy, executive reports, and the occasional note to the CEO. All of it needs to be clear and direct.</li><li>Background in specialty retail, multi-location retail, or a DTC consumer brand is a real plus.</li><li>Bachelor's degree in Marketing, Business, Communications, or a related field preferred.</li></ul>WHO THRIVES IN THIS ROLEThe people who do well here are energized by variety, not exhausted by it. They take pride in the craft: the well-written email, the ad that converts, the campaign that comes together on time and on budget. They're honest about what's working and what isn't, and they bring numbers to those conversations.They also get what it means to work in a lean retail environment. Resources are finite. Decisions move quickly. The people who succeed here don't spend energy wishing for a bigger team. They figure out how to get excellent results with what's in front of them.If you've built your career inside large marketing departments and you're looking for a role where you direct others to execute, this probably isn't for you. If you want to build something real, own the results, and work somewhere your contribution is visible and recognized, that's what this role offers.WHAT WE OFFER<ul><li>Total compensation of $70,000-$90,000, structured as base salary plus a performance bonus tied to eCommerce growth and digital marketing results.</li><li>A direct line to the CMO and real influence over marketing strategy from day one.</li><li>A structured 90-day onboarding plan with regular CMO check-ins so you start with a clear mandate, not a blank slate.</li><li>A hundred-year-old company with a loyal customer base and leadership that's serious about investing in marketing.</li><li>A low-politics environment where good work gets noticed.</li><li>On-site role based in Campbell, CA.</li></ul>HOW TO APPLYSend us your resume and a short cover letter. Tell us about a digital marketing campaign you're proud of: what you built, what you learned, and what it produced. We read everything that comes in.We won't consider applications without a cover letter. We're not looking for a template. The ability to communicate clearly in writing is part of this job, and the cover letter is where that starts.Apply via Indeed or email your materials to malopez@beckshoes.com with the subject line: Director of Digital Marketing &mdash; [Your Name]Beck's Shoes is an equal opportunity employer. We're committed to building an inclusive team.Pay: $70,000.00 - $90,000.00 per yearBenefits:<ul><li>401(k)</li><li>Dental insurance</li><li>Employee discount</li><li>Flexible schedule</li><li>Health insurance</li><li>Life insurance</li><li>Paid time off</li><li>Referral program</li><li>Vision insurance</li></ul>Work Location: In person

Director of Digital Marketing & eCommerce

Banish

Hi, I&rsquo;m Daisy Jing, founder of Banish.I started Banish because I struggled with cystic acne and acne scars for years. I know how deeply skin issues can affect your confidence, and I wanted to build something that genuinely helps people feel better in their own skin.First and foremost, this role is for someone who has personally experienced acne, acne scars, or skin issues.The people we create content for can tell when someone truly understands what they&rsquo;re going through.There are millions of people dealing with acne and acne scars, and most brands don&rsquo;t speak to them honestly. We try to do things differently.About the RoleI&rsquo;m looking for someone creative, curious, and resourceful to work closely with me on content and marketing.This role blends storytelling, content creation, influencer work, and experimentation. You&rsquo;ll focus on making content that feels real, performs well, and actually resonates.You&rsquo;ll also own content and influencer strategy; not waiting for briefs, but bringing ideas, testing them, and doubling down on what works.You&rsquo;ll work directly with me to turn real experiences and insights into content that connects.Social platforms change fast, so part of the role is learning what works, adapting quickly, and positioning content naturally for each platform.Some days you&rsquo;ll be filming or editing. Other days you&rsquo;ll be analyzing performance, working with creators, or building systems and workflows to scale what works.We work primarily with US hours, so some overlap with Pacific Time is important. A shared collaboration window is typically 12&ndash;3 PM PST, when we sync, review work, and align on next stepsWhat I&rsquo;m Looking ForYou might be a fit if you:<ul><li>Tell stories that make people feel something and understand attention, emotion, and pacing</li><li>Are observant about people, behavior, and online culture</li><li>Can tell what feels authentic vs overly polished</li><li>Enjoy creating and editing short form content</li><li>Care about performance and improving what doesn&rsquo;t work</li><li>Use AI/tools to work faster and smarter</li><li>Like experimenting, building, and figuring things out as you go</li><li>Have personally experienced acne or acne scars</li></ul>A Few Honest NotesWe&rsquo;re a small team, so things move fast and priorities can shift. There&rsquo;s a lot of ownership and freedom, but also a need to be comfortable with ambiguity.Some days you&rsquo;re creating. Some days you&rsquo;re analyzing what failed. Some days you&rsquo;re building systems so we can move faster.If you need everything clearly planned out in advance, this probably won&rsquo;t suit you. But if you like working at a fast pace, taking initiative, and creating work that matters to people, you&rsquo;ll feel at home here.If that sounds exciting to you, I&rsquo;d love to hear from you.Job Type: Full-timePay: Rs80,000.00 - Rs200,000.00 per monthApplication Question(s):<ul><li>Have you ever dealt with skin issues personally before?</li><li>When you create content, how do you usually figure out what the algorithm is favoring or pushing?</li><li>Can you share an example of something you&rsquo;ve automated or made more efficient in your content or social media work?</li></ul><ul><li>When a video performs well, how do you decide what to do next with that insight?</li><li>How familiar are you with using AI tools in your workflow, and what do you usually use them for?</li></ul><ul><li>We also use a time tracker for this role to keep everything aligned. Are you comfortable with that?</li></ul>Work Location: Remote

Remote Marketing Storyteller with a Technical Twist | Full-Time PAK

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