marketing strategist

Nevertiti star tr

Job Overview Nevertiti Star Trading, a dynamic Dubai-based company specialising in trading and distribution across diverse product categories, is seeking a talented and experienced Digital Marketing Specialist to join our team. This is a full-time position based in Dubai, United Arab Emirates. We are committed to quality, reliability, and building strong client relationships, and we are looking for a professional who can develop, implement, track, and optimise our digital marketing campaigns across all digital channels. The ideal candidate will have a passion for all things marketing and technology, and will be instrumental in driving our company's growth in the digital space. Responsibilities • Plan and execute all digital marketing strategies, including SEO/SEM, email marketing, social media, and display advertising campaigns. • Design, build, and maintain our social media presence across all relevant platforms. • Measure and report on the performance of all digital marketing campaigns and assess them against key performance indicators (KPIs) and return on investment (ROI). • Identify trends and insights to optimise campaign spend and performance. • Brainstorm new and creative growth strategies to increase brand awareness and engagement. • Collaborate with internal teams to create effective landing pages and optimise the user experience. • Utilise strong analytical abilities to evaluate the end-to-end customer experience across multiple channels and customer touchpoints. • Liaise with marketing agencies and other external partners as required. Qualifications • Proven work experience in a digital marketing role. • Demonstrable experience leading and managing SEO/SEM, email, social media, and/or display advertising campaigns. • Solid knowledge of website analytics tools (e.g., Google Analytics). • Experience in setting up and optimising Google Ads campaigns. • Excellent understanding of the latest marketing trends, techniques, and best practices. • Strong analytical skills and a data-driven approach to problem-solving. • Exceptional written and verbal communication skills in English. • A degree in Marketing, Communications, or a related field is highly desirable.

DIGITAL MARKETING

Four Seasons

<div></div><div><div><div><div>Job ID: REQ10388343</div></div><div><div>
Four Seasons Dubai at Jumeirah Beach</div></div><div><div>
Location: Dubai, Dubai, United Arab Emirates</div></div><div><div>
widget: Full time</div></div></div></div><div></div>
 <div>About Four Seasons:
Four Seasons is powered by our people. We are a collective of individuals who crave to become better, to push ourselves to new heights and to treat each other as we wish to be treated in return. Our team members around the world create amazing experiences for our guests, residents, and partners through a commitment to luxury with genuine heart. We know that the best way to enable our people to deliver these exceptional guest experiences is through a world-class employee experience and company culture.
 
 
At Four Seasons, we believe in recognizing a familiar face, welcoming a new one and treating everyone we meet the way we would want to be treated ourselves. Whether you work with us, stay with us, live with us or discover with us, we believe our purpose is to create impressions that will stay with you for a lifetime. It comes from our belief that life is richer when we truly connect to the people and the world around us.
About the location:
The Four Seasons Resort Dubai at Jumeirah Beach with its unparalleled location, fresh approach to luxury and legendary personalized service, has exceeded the high expectations in the ultra- competitive Dubai market. At Four Seasons we believe that our most important asset is our team of employees. The Four Seasons has a tremendous commitment to the development and training of all employees. We ensure that the best packages and finest management structure are in place to guarantee a stable environment in which development is second nature for our employees. Successful Four Seasons candidates will be offered once- in-a- lifetime opportunity rich in personal and professional growth. Four Seasons Dubai at Jumeirah Beach includes five outlets options - from the beachfront Sea Fu restaurant to the rooftop Mercury Lounge, and it includes 237 Dubai luxury hotel rooms &ndash; including 49 suites &ndash; subtle Arabic design motifs blend with cool, contemporary style, featuring soft backgrounds of blue or green. Dubai is the second largest of the seven Emirates that make up the United Arab Emirates, Dubai is located on the southern shore of the Arabian Gulf. Has a Sub- tropical, arid climate.
About the role
The Senior Director of Revenue Management leads the overall revenue strategy for the two properties - Four Seasons Resort Dubai at Jumeirah Beach and Four Seasons Hotel Dubai International Financial Centre.
As a key member of the Hotels Leadership Team, this role is responsible for maximizing revenue across all segments and distribution channels while ensuring alignment between Revenue Management, Sales, Marketing, Reservations, and Operations.
We are looking for a commercially minded strategist who understands the luxury traveller, market dynamics, guest booking behaviour and distribution landscape; brings strong pricing, segmentation, forecasting and total revenue management capability; and can influence senior stakeholders through trusted relationships, clear communication and compelling data-led recommendations, while maintaining the highest standards of excellence in line with Four Seasons values and The Golden Rule.
Our ideal Senior Director of Revenue Management candidate will have:<ul><li>
Excellent leadership and communication skills, with the ability to align diverse stakeholders across Commercial, Finance, Operations, Sales, Marketing and Reservations around a clear revenue strategy and shared business priorities.</li><li>
Previous Director of Revenue Management experience within a luxury hotel environment, ideally with responsibility for a cluster or two or more properties, and a strong track record of translating business analytics into clear commercial strategy and measurable revenue performance and leading the team.</li></ul><h2 class="jobSectionHeader">
What you will do</h2><ul><li>
Develop, communicate and implement revenue strategies designed to maximize profit through optimization of pricing, market segmentation, channel segmentation and room type performance for two properties.</li><li>
Integrate guest behavior insights, including personas, booking behaviors and preferences, into commercial revenue strategies to optimize both guest experience and revenue performance.</li><li>
Monitor channel acquisition costs, contribution margins, and profitability metrics to inform pricing, distribution, and promotions for two properties.</li><li>
Own inventory, pricing, rate parity, and positioning in all distribution channels, including Branded Web, 3rd Party Sites, Worldwide Reservation Office (WRO), and Global Distribution System (GDS) for two properties.</li><li>
Monitor and analyze performance of key metrics to uncover actionable data insights.</li><li>
Lead and facilitate Revenue Strategy Meetings, presenting key data insights with strategic and tactical recommendations.</li><li>
Lead annual budget planning processes and contribute to property commercial plan.</li><li>
Lead weekly forecast meetings, incorporating macroeconomic data to assess demand risk and ensuring alignment with market conditions, events and trends.</li><li>
Contribute guidance and recommendations to hotel digital marketing and communications teams, agencies, and vendors on campaigns.</li><li>
Collaborate with Sales team to set goals aligned with property strategy, provide strategic direction for Group Sales strategy and guidance for Corporate Negotiated RFPs.</li><li>
Enable cross-functional alignment to Commercial Strategy among Finance and Operations including upsell/premium room sales strategy.</li><li>
Provide guidance and support for Total Revenue Optimization across Rooms, F&amp;B, SPA, M&amp;E and Ancillary revenue streams.</li></ul><h2 class="jobSectionHeader">
What you bring</h2><ul><li>
University degree in Business Administration, Finance, Accounting, Hotel Management, Marketing or a related field.</li><li>
Director of Revenue Management experience in a luxury hotel, resort or cluster environment, with proven ability to balance the priorities and performance expectations of multiple properties.</li><li>
Strong commercial acumen with a proven track record of driving revenue growth, profit optimization, market share performance and successful budget delivery.</li><li>
Advanced analytical capability, with the ability to interpret market trends, macroeconomic indicators, channel performance, contribution margins and guest behavior insights into actionable strategy.</li><li>
Excellent oral and written communication skills, with the ability to tell a clear story with data and influence senior stakeholders across Commercial, Finance, Operations, Sales, Marketing and Reservations.</li><li>
Demonstrated ability to lead the Revenue function while managing multiple deadlines in a fast-paced environment, with the ability to work independently with minimal supervision.</li><li>
Demonstrated ability to identify, coach and develop talent with aptitude and interest in a Revenue Management career.</li><li>
Strong understanding of luxury hospitality, brand standards and guest expectations, with the ability to integrate brand strategy with local market initiatives. Ability to be a culture carrier, ensuring a strong Revenue Management culture is maintained throughout the organization.</li><li>
Proficiency in English language, additional language is a plus.</li><li>
Expert knowledge of revenue management systems, PMS, benchmarking and business intelligence tools; experience with IDeaS G3 RMS, IDeaS RevPlan, Opera PMS, STR, TravelClick, Lighthouse, PowerBI and advanced Excel is preferred.</li></ul><h2 class="jobSectionHeader">
What we offer</h2><ul><li>
Work Authorization</li><li>
Competitive tax-free salary</li><li>
Annual Incentive Plan</li><li>
Housing allowance</li><li>
Medical and life insurance</li><li>
Paid annual leave</li><li>
Paid home leave ticket</li><li>
End of service gratuity</li><li>
Excellent training and development opportunities</li><li>
Complimentary accommodation at other Four Seasons hotels and resorts, based on tenure with the company</li><li>
Complimentary dry cleaning for employee uniforms</li><li>
Complimentary employee meals</li><li>
And more...</li></ul></div>

Senior Director of Revenue Management

Health N Wellness Rx

We are looking to hire a Marketing Coordinator who possesses exceptional organizational and research talents. Successful candidates will be creative thinkers with excellent communication skills and strong time management abilities. To thrive in this role, Marketing Coordinators should have a keen eye for detail and a solid grasp of marketing strategies, along with a genuine interest in maintaining a consistent brand voice across all marketing initiatives targeted at specific audiences. The ideal candidates will demonstrate critical thinking, effective problem-solving abilities, and meticulous attention to detail. We aim to find a creative, organized, and detail-oriented Marketing Coordinator to assist with marketing campaigns, content creation, social media engagement, email marketing, and daily marketing operations. The perfect fit will be comfortable working independently in a remote setting while also collaborating with cross-functional teams. <h3> </h3>Key Responsibilities<ul><li>Coordinate and support marketing campaigns from planning through completion.</li><li>Assist with developing and scheduling social media content.</li><li>Create, edit, and maintain marketing materials, presentations, and promotional content.</li><li>Support email marketing campaigns and maintain contact lists.</li><li>Coordinate content calendars, campaign schedules, and marketing deliverables.</li><li>Monitor campaign performance and prepare reports using key marketing metrics.</li><li>Conduct basic market and competitor research.</li><li>Update website content and marketing platforms as needed.</li><li>Coordinate with internal teams, vendors, agencies, and external partners.</li><li>Track project deadlines, budgets, and marketing activities.</li><li>Assist with virtual events, webinars, promotions, and other marketing initiatives.</li><li>Maintain organized marketing files, databases, and documentation.</li><li>Identify opportunities to improve marketing processes and campaign effectiveness.</li></ul> Qualifications<ul><li>Bachelor's degree in Marketing, Communications, Business, or a related field preferred.</li><li>1–3 years of marketing, communications, or administrative experience preferred.</li><li>Strong written and verbal communication skills.</li><li>Excellent organizational and time-management abilities.</li><li>Strong attention to detail and ability to manage multiple priorities.</li><li>Basic understanding of digital marketing and social media platforms.</li><li>Proficiency with Microsoft Office or Google Workspace.</li><li>Experience with marketing tools such as HubSpot, Mailchimp, Canva, Google Analytics, or similar platforms is a plus.</li><li>Ability to work independently and collaborate effectively with a remote team.</li></ul> Preferred Skills<ul><li>Digital Marketing</li><li>Social Media Marketing</li><li>Email Marketing</li><li>Content Coordination</li><li>Market Research</li><li>Campaign Management</li><li>Google Analytics</li><li>Canva</li><li>HubSpot / Mailchimp</li><li>Microsoft Excel</li><li>Project Coordination</li><li>Communication</li><li>Data Analysis</li></ul> Remote Work Requirements<ul><li>Reliable internet connection.</li><li>Computer/laptop suitable for remote work.</li><li>Ability to attend virtual meetings and communicate through email, chat, and collaboration platforms.</li><li>Strong ability to manage deadlines and work independently.</li><li>Availability during required business hours.</li></ul> Typical Benefits Benefits may include health, dental and vision insurance, paid time off, paid holidays, retirement plans, professional development, flexible scheduling, and remote-work flexibility, depending on the employer.

Remote Marketing Coordinator

EDUHUB MANAGEMENT CONSULTANCIES CO.

Senior Learning Success Consultant | Digital Marketing &amp; AI ProgramsCompany: EduHub Institute LLC (Digital Marketing &amp; AI Division &ndash; IIDMS) Location: Dubai, UAE Job Type: Full-timePlease Read Before ApplyingThis position is specifically for professionals with experience selling Digital Marketing and/or AI certification programs.Applicants without relevant Digital Marketing or AI education sales experience will not be shortlisted.Are You Currently Selling Digital Marketing or AI Programs?Are you passionate about helping professionals transform their careers?If you have a proven track record of selling Digital Marketing or AI certification programs and are looking to join a fast-growing, performance-driven organization, we'd love to meet you.This is an opportunity to represent premium executive learning programs trusted by professionals, entrepreneurs, managers, and business leaders across the GCC.About EduHubEduHub Institute is a leading professional training provider in the UAE, delivering internationally recognized executive certification programs across multiple disciplines.Through our Digital Marketing &amp; AI Division (IIDMS &ndash; International Institute of Digital Marketing Studies), we specialize in practical, live, and industry-focused learning designed to help professionals develop skills they can immediately apply in their careers and businesses.What You'll Do<ul><li>Consult professionals and business owners on their learning and career goals.</li><li>Recommend the most suitable Digital Marketing and AI certification programs.</li><li>Handle qualified enquiries generated through digital marketing campaigns.</li><li>Conduct professional consultations via phone, WhatsApp, Zoom, and face-to-face meetings.</li><li>Build trust through consultative selling rather than aggressive sales techniques.</li><li>Follow up with prospective learners and guide them through the enrollment journey.</li><li>Achieve monthly enrollment and revenue targets.</li><li>Maintain accurate CRM records and learner interactions.</li><li>Collaborate with the marketing team to improve lead quality and conversion rates.</li><li>Deliver an outstanding learner experience from first enquiry to successful enrollment.</li></ul>Mandatory RequirementsTo be considered, you must have:<ul><li>Minimum 2 years' experience selling Digital Marketing and/or AI certification programs.</li><li>Proven track record of consistently achieving or exceeding monthly sales targets.</li><li>Experience selling executive or professional certification programs.</li><li>Strong objection-handling and consultative selling skills.</li><li>Excellent spoken and written English.</li><li>Experience working with CRM systems.</li><li>A positive attitude, professionalism, and a passion for helping people grow.</li></ul>Preferred ExperienceCandidates with experience selling programs in the following areas will be highly preferred:<ul><li>Digital Marketing</li><li>Generative AI</li><li>SEO</li><li>Google Ads</li><li>Social Media Marketing</li><li>Performance Marketing</li><li>E-commerce</li><li>Marketing Automation</li></ul>Why Top Performers Join Us<ul><li>Work with premium Digital Marketing &amp; AI programs.</li><li>Receive high-quality enquiries generated through digital marketing campaigns.</li><li>Attractive fixed salary plus uncapped performance incentives.</li><li>Clear career progression into Team Leader and Management roles.</li><li>Continuous product, sales, and professional development training.</li><li>Professional, supportive, and performance-driven work culture.</li><li>Opportunity to work with professionals and businesses across the GCC.</li></ul>This Role Is Perfect For You If...<ul><li>You enjoy consultative selling and building long-term relationships.</li><li>You consistently achieve your sales targets.</li><li>You understand the value of Digital Marketing and AI education.</li><li>You take ownership of your performance and results.</li><li>You want to grow your career with an ambitious and expanding organization.</li></ul>Recruitment ProcessShortlisted candidates will be invited to:<ul><li>Initial HR Interview</li><li>Practical Sales Role Play</li><li>Live Learning Consultation Assessment</li><li>Final Interview</li></ul>Ready for Your Next Career Move?If you have the experience, confidence, and passion to help professionals build successful careers through Digital Marketing and AI education, we'd love to hear from you.Apply today and become part of EduHub's growing Digital Marketing &amp; AI Division.Pay: From AED3,500.00 per monthApplication Question(s):<ul><li>Do you have 2+ years of experience selling Digital Marketing and/or AI certification programs?</li><li>Which institute(s) have you worked for?</li><li>What was your monthly enrollment target?</li><li>What was your highest monthly revenue achieved (AED)?</li><li>What was your average course selling price (AED)?</li><li>Are you currently based in the UAE?</li><li>Are you available to join within 30 days?</li></ul>Work Location: In person

Senior Learning Success Consultant ( SALES ) | Digital Marketing & AI Programs

SMS Realty 

Digital Marketing Manager &ndash; AI, Performance Marketing, SEO/AEO/GEOLocation: Dubai, UAE Department: Marketing Experience: 2&ndash;3 Years Employment: Full-TimeAbout the RoleWe are looking for a hands-on Digital Marketing Manager with strong AI expertise to join our team in Dubai.This is not a traditional Digital Marketing or SEO role. We are specifically looking for someone who actively uses Artificial Intelligence (AI) in digital marketing and understands how AI is changing paid advertising, search, content creation, lead generation and customer acquisition.The ideal candidate should have practical experience across:AI Marketing | Performance Marketing | Google Ads | Meta Ads | SEO | AEO | GEO | GA4 | Lead Generation | Marketing AutomationYou should be equally comfortable building AI prompts and workflows, creating and optimizing campaigns, analysing GA4 data, improving Google rankings, and increasing brand visibility across AI search platforms.Key ResponsibilitiesAI-Powered Digital Marketing<ul><li>Use ChatGPT, Claude, Gemini and other Generative AI tools for marketing strategy, content, research, advertising and campaign optimization.</li><li>Build AI-powered marketing workflows, prompts, automations and SOPs.</li><li>Use AI to improve ad copy, creatives, landing pages, lead generation and conversion rates.</li><li>Research, test and implement new AI marketing and automation tools.</li><li>Explore AI-driven personalization, predictive analytics and marketing automation.</li><li>Keep the company ahead of emerging developments in AI Search and AI Marketing.</li></ul>Performance Marketing &amp; Lead Generation<ul><li>Independently manage Google Ads, Meta Ads and LinkedIn Ads.</li><li>Manage Google Search, Display, YouTube and Performance Max campaigns.</li><li>Plan and optimize campaigns based on CPL, CPA, CAC, ROAS and conversion rates.</li><li>Manage advertising budgets, bidding strategies, audiences and retargeting.</li><li>Conduct structured A/B testing across creatives, headlines, copy, audiences and landing pages.</li><li>Use AI-powered bidding, targeting and optimization tools to improve campaign performance.</li><li>Focus strongly on generating qualified leads and measurable business results, not simply impressions or traffic.</li></ul>SEO &ndash; Search Engine Optimization<ul><li>Manage Technical SEO, On-Page SEO and Off-Page SEO.</li><li>Conduct keyword research, competitor research and content-gap analysis.</li><li>Improve organic rankings, website traffic and conversions.</li><li>Work on Core Web Vitals, indexing, crawlability, internal linking and site structure.</li><li>Use tools including Google Search Console, GA4, SEMrush and/or Ahrefs.</li><li>Develop SEO content strategies aligned with commercial search intent.</li></ul>AEO &ndash; Answer Engine Optimization<ul><li>Optimize content for Featured Snippets, People Also Ask and voice/answer-based searches.</li><li>Create answer-first content including FAQs, definitions and structured informational pages.</li><li>Implement and optimize Schema Markup / Structured Data.</li><li>Improve the brand&rsquo;s visibility for direct-answer search results.</li></ul>GEO &ndash; Generative Engine OptimizationA key part of this position is understanding the next generation of search.<ul><li>Improve company and brand visibility across ChatGPT, Google AI Overviews, Perplexity, Microsoft Copilot and other AI/LLM platforms.</li><li>Understand how brands, websites and content are discovered, retrieved and referenced by AI systems.</li><li>Structure website content for AI crawlers, LLM retrieval and generative search.</li><li>Monitor how our brands appear in AI-generated answers and identify visibility gaps.</li><li>Work with entities, authoritative sources, structured content and machine-readable information.</li><li>Use or evaluate GEO/AEO monitoring platforms such as Profound, Otterly.AI, Peec AI or similar tools.</li></ul>Analytics, Strategy &amp; Reporting<ul><li>Track performance across Paid Media + SEO + AEO + GEO.</li><li>Build dashboards covering leads, conversions, CPL, CPA, CAC, ROAS, organic rankings and AI-search visibility.</li><li>Use GA4, Google Search Console, Google Ads Manager and Meta Ads Manager to make data-driven decisions.</li><li>Present monthly performance reports with clear insights and recommendations.</li><li>Identify what is working, what is not working and what needs to be changed.</li><li>Manage external agencies/freelancers where required.</li></ul>What We&rsquo;re Looking ForMinimum 2&ndash;3 years of hands-on Digital Marketing experience, preferably with direct responsibility for both paid and organic acquisition.Candidates should have strong practical knowledge of:<ul><li>Artificial Intelligence / Generative AI for Marketing</li><li>ChatGPT / Claude / Gemini</li><li>Google Ads</li><li>Meta Ads Manager</li><li>Performance Marketing</li><li>Lead Generation</li><li>SEO &ndash; Technical, On-Page &amp; Off-Page</li><li>AEO &ndash; Answer Engine Optimization</li><li>GEO &ndash; Generative Engine Optimization</li><li>Google Analytics 4 (GA4)</li><li>Google Search Console</li><li>SEMrush / Ahrefs</li><li>Conversion Tracking &amp; Optimization</li><li>Marketing Automation</li></ul>Preferred SkillsExperience with any of the following will be an advantage:<ul><li>HubSpot, Salesforce, Marketo or similar CRM/marketing automation platforms</li><li>AI agents and automated marketing workflows</li><li>Prompt engineering</li><li>LLMs and AI search</li><li>RAG, embeddings and AI crawlers</li><li>Landing-page and conversion-rate optimization</li><li>Google Tag Manager</li><li>Looker Studio</li><li>Google Ads / GA4 / HubSpot certifications</li></ul>ImportantWe are specifically looking for an AI-focused Digital Marketing professional.This position may not be suitable for candidates whose experience is limited to social-media posting, basic content creation or traditional SEO.You should be able to demonstrate how you have practically used AI + Performance Marketing + SEO/Search to improve marketing efficiency, generate leads or increase conversions.ApplyIf you are passionate about AI-powered Digital Marketing, Performance Marketing and the future of Search, we would like to hear from you.Location: Dubai, UAE Experience: 2&ndash;3 Years Contact: +971 54 724 0363 HR DepartmentWork Location: In person

Digital Marketing Manager – AI & Performance Marketing

Al-Futtaim

<div>Job Requisition ID: 180336
Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates. Structured into five operating divisions; automotive, financial services, real estate, retail and healthcare; employing more than 35,000 employees across more than 20 countries in the Middle East, Asia and Africa, Al-Futtaim Group partners with over 200 of the world's most admired and innovative brands. Al-Futtaim Group&rsquo;s entrepreneurship and relentless customer focus enables the organization to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate.
By upholding our values of respect, excellence, collaboration and integrity; Al-Futtaim Group continues to enrich the lives and aspirations of our customers each and every day 


Overview of the role 
We are currently looking for a Senior Marketing Manager &ndash; Automall to lead the marketing strategy, demand generation agenda and customer acquisition engine for Automall in the UAE. The role will be responsible for strengthening the Automall brand, driving qualified leads, improving digital conversion and supporting the next phase of channel-led growth across used-car retail, partnerships, referrals, export opportunities and customer lifecycle engagement. 
This is a senior commercial marketing role requiring strong ownership of performance marketing, campaign planning, CRM-led engagement, agency management, stakeholder influence and data-led optimization. The successful candidate will work closely with Sales, Buying, Pricing, Digital, CRM, Finance, Operations and external partners to translate business priorities into measurable marketing outcomes. 

<div>
What you will do 
<ul><li>Define and lead the annual Automall marketing strategy, campaign calendar and channel plan aligned to sales priorities, stock movement, customer acquisition targets and new business growth channels.</li><li>Own performance marketing across paid search, paid social, marketplaces, display, retargeting and other digital acquisition channels to generate quality leads and improve conversion efficiency.</li><li>Strengthening Automall&rsquo;s customer proposition as a trusted used-car business through brand campaigns, content, creative messaging, offer communication and customer engagement initiatives.</li><li>Develop marketing support for new growth channels including non-GCC sales, Japanese imports, export-led customer acquisition, driving school partnerships, Blue referral programmes, Orient Insurance opportunities and affinity or corporate channels.</li><li>Work with CRM and Digital teams to build lifecycle communication journeys that improve nurturing, enquiry follow-up, referral conversion, repeat engagement and post-purchase customer engagement.</li><li>Partner with Sales, Operations and agencies to ensure campaigns are executable, offers are clear, leads are routed effectively and showroom or digital teams are aligned on campaign mechanics.</li><li>Manage marketing analytics, budget tracking, campaign reporting and agency deliverables, ensuring marketing spending is linked to measurable traffic, leads, conversion, sales and margin contribution.</li></ul></div> 

<div>
Required skills to be successful 
<ul><li>Strong experience in marketing strategy, annual planning and campaign management across digital, social, search, CRM, marketplace and offline channels.</li><li>Proven performance marketing capability with hands-on understanding of lead generation, funnel optimization, media ROI, cost per lead and cost per acquisition.</li><li>Strong understanding of customer acquisition, CRM journeys, customer segmentation, lifecycle marketing and digital conversion.</li><li>Ability to manage agencies, media budgets, creative development, campaign calendars and performance reporting.</li></ul></div> 


About the team 
Automall is part of Al-Futtaim Automotive and operates within a dynamic used-car retail environment. The business is evolving from a core used-car retail and trade model into a broader used-car ecosystem, with growth opportunities across digital channels, export, non-GCC specification sales, referral programmes, insurance-linked customer acquisition and strategic partnerships. 
The role will work in a matrix environment across Automall Sales, Buying, Pricing, Operations, Digital, CRM, Finance, Legal, Blue, Orient Insurance, external agencies and partnership stakeholders. The team is commercially focused, fast-paced and highly collaborative, with a strong emphasis on measurable marketing outcomes and customer acquisition. 

<div>
What equips you for the role 
<ul><li>Degree-level qualification in Marketing, Business, Commerce, Digital Marketing, Communications or a related discipline.</li><li>Minimum 10+ years of relevant marketing experience, ideally with strong exposure to performance marketing, customer acquisition, campaign strategy and commercial marketing.</li><li>Experience leading marketing plans that directly support sales, leads, conversion, digital engagement and revenue outcomes.</li><li>Automotive, used cars, retail, marketplace, e-commerce, financial services or consumer digital experience would be highly preferred.</li><li>Practical understanding of UAE automotive, mobility, retail, digital marketplaces, social media, paid media and CRM-led customer journeys would be an advantage.</li><li>Ability to balance brand thinking with performance discipline, data-led decision making and fast-paced campaign execution.</li><li>Comfortable working in a matrix environment, managing ambiguity and constructively challenging agencies and stakeholders to improve outcomes.</li><li>Strong stakeholder management skills with the ability to influence Sales, Digital, CRM, Finance, Operations and external partner teams.</li><li>Excellent written, verbal and presentation skills with a data-led, customer-focused and outcome-driven approach.</li><li>Commercial mindset with the ability to link marketing activity to sales outcomes, stock movement, conversion and revenue contribution.</li></ul></div> 
About Al-Futtaim Automotive 
A major division of the UAE-based Al-Futtaim Group of companies, Al-Futtaim Automotive is an industry leader with presence in 10 countries across the Middle East, Asia and Africa. 
Our core business activities at Al-Futtaim Automotive include distribution, manufacturing, leasing and aftersales, and we are firmly established as the regional representative of some of the world&rsquo;s most iconic automotive brands: Toyota, Lexus, Honda, Jeep, Chrysler, Dodge, Volvo and RAM. 
We are driven by a customer-centric approach, constantly pushing the boundaries on innovation, quality standards, and value-added service across our vast universe of customers - right from motoring enthusiasts to fleet operators to contractors. Our mission is to become the leader in custom-made mobility solutions by delivering nothing less than world-class omni-channel experiences. 
We channel our local expertise and global trust to deliver one of the most comprehensive portfolios of mobility products and solutions, from passenger cars to SUVs, electric vehicles to high-performance motorbikes, commercial vehicles to industrial &amp; construction equipment. 
What keeps the company moving forward is a 9000-member strong team, with inspiring possibilities for growth, throughout the career path. This is Al-Futtaim Automotive and we empower talent to move forward.</div>

Senior Marketing Manager

Date posted: August 6, 2026Job description:# Digital Marketing Manager &ndash; AI, Performance Marketing &amp; Search (SEO/AEO/GEO)Location; DubaiDepartment:MarketingReports To: Performance Marketing ManagerExperience: 2 to 3 yearsAbout the RoleWe're hiring a Digital Marketing Manager who sits at the intersection of AI, performance marketing, and search. This isn't a traditional SEO or paid-media role &mdash; you'll own the full spectrum of discoverability, from classic SEO to Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO), while using AI tools daily to plan, create, and optimize faster than a conventional team could. You should be as comfortable building a prompt workflow as you are reading a Google Ads or GA4 dashboard.What You'll DoAI-Powered Marketing- Use generative AI (ChatGPT, Claude, Gemini, etc.) to scale content creation, ad copywriting, and campaign ideation- Evaluate and implement AI marketing tools &mdash; automation, personalization, predictive analytics, creative generation- Build prompt libraries and SOPs so the wider team uses AI consistently and effectively- Track emerging AI marketing capabilities and pilot new tools ahead of competitors**Paid Advertising**- Plan, launch, and optimize campaigns across Google Ads (Search, Display, YouTube, Performance Max), Meta Ads, LinkedIn Ads, and other relevant channels- Own budget allocation, bidding strategy, and ROAS/CPA targets across channels- Run structured A/B tests on creative, copy, audiences, and landing pages- Use AI-driven bidding and targeting features to improve efficiency and reduce CAC- SEO (Search Engine Optimization)- Lead technical, on-page, and off-page SEO strategy- Run keyword research, content gap analysis, and competitor audits- Partner with dev/product on site health &mdash; Core Web Vitals, crawlability, indexing- Report on rankings, organic traffic, and conversions using GSC, GA4, SEMrush/AhrefsAEO (Answer Engine Optimization)- Optimize content to win featured snippets, People Also Ask, and voice-search results- Implement schema/structured data to improve eligibility for direct-answer placements- Structure content (FAQs, definitions, how-tos) for answer-first formatsGEO (Generative Engine Optimization)- Improve brand visibility and citation frequency inside AI-generated answers &mdash; ChatGPT, Perplexity, Google AI Overviews, Copilot, etc.- Monitor how the brand is represented in LLM outputs and close visibility gaps- Structure content for AI crawlers and retrieval &mdash; clear entities, credible sourcing, machine-readable structure- Track GEO performance using emerging tools (e.g., Profound, Otterly.AI, Peec AI, or similar)Strategy &amp; Reporting- Build a unified dashboard spanning paid, SEO, AEO, and GEO performance- Present monthly/quarterly reviews with insights, not just numbers- Manage agency or freelancer relationships; mentor junior team members- Own the digital marketing budget across paid and organic initiativesWhat You'll Need- 2 to 3 years in digital marketing with real ownership of both paid and organic channels- Hands-on expertise in Google Ads, Meta Ads Manager, and LinkedIn Campaign Manager- Strong SEO fundamentals &mdash; technical, content, link building &mdash; with tools like SEMrush/Ahrefs/GSC- Working knowledge of AEO/GEO, or clear evidence you pick up emerging disciplines fast- Daily, practical fluency with generative AI tools for content and workflow- Strong analytical skills &mdash; comfortable in GA4, dashboards, and turning data into decisions- Sharp written communicationNice to Have- Experience with marketing automation/CRM platforms (HubSpot, Marketo, Salesforce)- Basic understanding of how LLMs retrieve and rank content (embeddings, RAG, crawlers)- Startup or fast-scaling company experience- Certifications: Google Ads, Google Analytics (GA4), HubSpotContact - +971 54 724 0363HR - DepartmentWork Location: In personWork Location: In person

Digital Marketing Manager – AI, Performance Marketing & Search _ freelancer

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