marketing support manager

Hartville Hardware

<div>ABOUT US: The HRM Enterprises, Inc. family of companies is made up of the store voted best place to visit in Ohio&rsquo;s Amish Country, the country&rsquo;s largest independent hardware store, a TripAdvisor top rated restaurant, the always exciting Marketplace, and a campus that has become a destination for customers from near and far. Our local, family-owned company is a leader in the markets we serve and is full of people who work each day to go beyond our customers&rsquo; expectations. We are committed to being a great place to work and encourage our team members to excel and grow professionally.

POSITION SUMMARY

The Performance Marketing Manager is responsible for executing and optimizing digital advertising strategies to drive eCommerce growth and support in-store sales initiatives for Hartville Hardware and Lehman&rsquo;s. This role requires hands-on management of paid media campaigns, budget optimization, and data analysis to improve ROI. The ideal candidate will have experience working with large product catalogs, feed-based marketing, and performance-driven advertising platforms, as well as direct mail strategies that complement digital efforts.

ESSENTIAL FUNCTIONS
<ul><li> Oversee and optimize paid search campaigns across Google Ads and Microsoft Ads, with a strong emphasis on Shopping Ads (Pmax) and product feed optimization.</li></ul>
<ul><li> Manage paid social advertising campaigns on Facebook Ads Manager, including additional platforms such as Pinterest and Instagram Ads as needed.</li></ul>
<ul><li> Develop and execute performance marketing strategies to optimize eCommerce growth while supporting local store traffic initiatives through targeted campaigns.</li></ul>
<ul><li> Implement and manage Google My Business (GMB) ads, local service ads, and geo-targeted campaigns to support physical store engagement where appropriate.</li></ul>
<ul><li> Incorporate direct mail strategies to complement digital marketing efforts, leveraging customer data to create integrated campaigns.</li></ul>
<ul><li> Conduct A/B testing for ad creatives, targeting, and bidding strategies to improve campaign efficiency.</li></ul>
<ul><li> Monitor and analyze campaign performance, making real-time adjustments to maximize ROAS and customer conversions.</li></ul>
<ul><li> Create detailed reports and present performance insights to key stakeholders, translating data into actionable recommendations.</li></ul>
<ul><li> Collaborate with internal teams, including Merchandising, Marketing, IT, and Ecommerce to align advertising efforts with business goals.</li></ul>
<ul><li> Stay updated with digital marketing trends, platform updates, and competitive landscape to ensure innovative and effective advertising strategies.</li></ul>
<ul><li> Work closely with media partners (Google, Microsoft, Meta) to access new opportunities, beta programs, and best practices.</li></ul>
<ul><li> Other duties as assigned.</li></ul>

POSITION QUALIFICATIONS

Competency Statement(s)
<ul><li> Strong knowledge of omnichannel performance marketing and audience segmentation.</li></ul>
<ul><li> Proven track record of driving online sales growth while supporting store traffic through targeted marketing initiatives.</li></ul>
<ul><li> Experience managing Google My Business (GMB) campaigns, geo-targeting, and local ad strategies.</li></ul>
<ul><li> Knowledge of direct mail marketing and its integration with digital campaigns.</li></ul>
<ul><li> Advanced proficiency in Google Ads and Microsoft Ads, with deep knowledge of Shopping Ads, feed-based marketing, and dynamic ad campaigns.</li></ul>
<ul><li> Hands-on experience managing Facebook Ads Manager campaigns, with a strong understanding of audience segmentation and retargeting.</li></ul>
<ul><li> Strong analytical skills with experience using Google Analytics and other web analytical tools to measure campaign performance and identify opportunities.</li></ul>
<ul><li> Experience working with large product catalogs and implementing automated feed-based marketing strategies.</li></ul>
<ul><li> Proficiency in Excel and PowerPoint for reporting and presentations.</li></ul>
<ul><li> Ability to work cross-functionally, aligning marketing initiatives with merchandising and business objectives.</li></ul>
<ul><li> Strong communication skills to present data-driven insights to stakeholders at all levels.</li></ul>
<ul><li> Ability to thrive in a fast-paced, results-driven environment, with a proactive and problem-solving mindset.</li></ul>

SKILLS &amp; ABILITIES
<div>
Education: 
<ul><li>Bachelor&rsquo;s degree in Business, Marketing, E-commerce, or a related field preferred.</li></ul></div>
<div>
Experience: 
<ul><li>5+ years of experience in performance marketing, preferably within eCommerce and retail.</li><li>Strong background in local advertising, geo-targeting, and customer acquisition strategies.</li><li>Experience managing direct mail marketing campaigns as part of an integrated marketing approach.</li><li>Experience in managing high-budget paid media campaigns across multiple channels.</li></ul></div>
<div>
Certifications &amp; Licenses: 
<ul><li>Marketplace-related certifications (e.g., Google Ads, Meta Certifications) are a plus.</li></ul></div>

LANGUAGE SKILLS
<ul><li>Ability to read, write, and comprehend English.</li></ul>
<ul><li>Strong writing skills for creating engaging ad copy and marketing content.</li></ul>
<ul><li>Ability to effectively present information to customers, vendors, and internal teams.</li></ul></div>

Performance Marketing Manager

Zik digital

Job description Performance Marketing Manager Key Skills (Must-Have):<ul><li>Facebook Ads, Meta Ads</li><li>Growth Marketing</li><li>Performance Marketing</li></ul>Other Relevant Skills:<ul><li>CTR, PPC, Paid Media, Funnel Optimization, ROI</li><li>Pay-per-click Advertising, Google Ads, CPA, CPC</li><li>ROAS Optimization, CPL</li></ul>Role Overview: We are looking for a talented and experienced Manager of Digital Marketing to join our team immediately. The ideal candidate will have 3&ndash;4 years of experience in digital marketing with a proven track record of running successful campaigns across various platforms. You will be responsible for designing and executing strategies that drive brand awareness, website traffic, and lead generation. Roles and Responsibilities:<ul><li>Develop and execute digital marketing strategies to boost brand awareness and generate leads</li><li>Manage campaigns across multiple channels including social media, email, and display advertising</li><li>Analyze campaign performance and optimize strategies based on data insights</li><li>Collaborate with internal teams to create engaging content for digital platforms</li><li>Monitor key performance metrics and report campaign results</li><li>Stay updated on industry trends and best practices</li></ul>Qualifications:<ul><li>Experience managing a monthly digital marketing budget of &#8377;20 Lakh</li><li>Hands-on experience with new acquisition and remarketing campaigns</li><li>Proficient in Excel and analyzing dashboards via Data Studio or Tableau</li><li>2&ndash;4 years of experience in digital marketing, especially Facebook Ads, Google Ads, and App Campaigns</li><li>Strong analytical and quantitative skills with a deep understanding of online marketing metrics</li><li>Excellent communication, collaboration, and leadership skills; self-motivated and organized</li><li>Knowledge of Appsflyer, Excel, and Tableau is a plus</li></ul>Salary: &#8377;5&ndash;10LPA Immediate JoinerJob Type: Full-timeWork Location: In person

one spine clinics

Role Overview:We are looking for a Performance Marketing Manager to lead and optimize paid digital campaigns across multiple platforms. The ideal candidate will be responsible for driving online patient leads, improving ROI, and ensuring consistent growth for OneSpine&rsquo;s digital presence.Key Responsibilities:<ul><li>Plan, execute, and optimize paid campaigns across Google Ads, Meta (Facebook/Instagram), YouTube, and other digital platforms.</li><li>Drive patient acquisition, lead generation, and brand visibility through data-driven strategies.</li><li>Monitor and analyze campaign performance metrics (CTR, CPC, CPL, ROI, ROAS) and provide actionable insights.</li><li>Collaborate with design, content, and product teams to create high-performing ad creatives and landing pages.</li><li>Conduct A/B testing for ads, audiences, and bidding strategies to maximize efficiency.</li><li>Manage digital marketing budgets, ensuring optimal allocation and cost-effectiveness.</li><li>Stay updated on the latest digital marketing trends, tools, and competitive activities.</li><li>Prepare weekly and monthly reports for management, highlighting performance and growth opportunities.</li><li>Implement retargeting, remarketing, and funnel optimization strategies to improve conversions.</li><li>Explore and test new performance marketing channels to scale patient outreach.</li></ul>Qualifications &amp; Skills:<ul><li>Bachelor&rsquo;s or Master&rsquo;s degree in Marketing, Business, or related field.</li><li>3&ndash;6 years of experience in performance marketing, preferably in healthcare, wellness, or consumer tech.</li><li>Strong expertise in Google Ads, Facebook Ads Manager, Analytics, and other performance tools.</li><li>Proven track record of managing large-scale paid campaigns with measurable ROI.</li><li>Analytical mindset with excellent problem-solving skills.</li><li>Strong communication, leadership, and project management abilities.</li></ul>What We Offer:<ul><li>Competitive salary with performance-based incentives.</li><li>Opportunity to lead digital growth for a fast-scaling healthcare brand.</li><li>Collaborative work environment with growth and learning opportunities.</li></ul>Job Type: Full-timePay: &#8377;500,000.00 - &#8377;700,000.00 per yearWork Location: In person

CenturySoft Pvt Ltd

Performance Marketing Manager (3&ndash;5 Years Experience)Location: Pune Department: Digital Marketing Employment Type: Full-timeRole Overview We are seeking a Performance Marketing Manager with 2-3 years of experience in managing paid digital campaigns across multiple platforms. The ideal candidate has hands-on expertise in Google Ads, Meta Ads (Facebook/Instagram), and TikTok Ads, with a strong focus on driving measurable ROI in the US market.Key Responsibilities- Plan, set up, and manage campaigns across Google Ads (Search, Shopping, Display, Performance Max), Meta (FB/Instagram), TikTok, and LinkedIn.- Conduct detailed keyword research, audience analysis, and competitor benchmarking.- Optimize campaigns for CPA, ROAS, CTR, and Conversion Rate.- Create and test ad copy, creatives, and landing pages for performance.- Manage remarketing/retargeting and lookalike audience campaigns.- Collaborate with creative, SEO, and content teams to ensure cohesive campaign execution.- Track and report weekly/monthly performance across all channels.Required Skills &amp; Qualifications- 2-3 years of hands-on experience in performance marketing across Google, Meta, TikTok.- Strong knowledge of targeting strategies, ad formats, and bidding models.- Experience with GA4, Google Tag Manager, and Looker Studio.- Familiarity with e-commerce/healthcare campaigns for the US market is preferred.- Analytical mindset and ability to work with budgets efficiently.- Strong written and verbal communication skills.Key Result Areas (KRAs)- Deliver defined CPA and ROAS targets across all channels.- Increase monthly conversions and revenue from paid media.- Optimize creatives and copy for higher CTR and engagement.- Provide accurate reporting and actionable insights.Job Type: Full-timePay: &#8377;346,703.34 - &#8377;1,332,930.72 per yearWork Location: In person

Remitout Service Pvt Ltd

A Performance Marketing Manager for a consumer electronics company develops and executes data-driven digital campaigns across various platforms to drive sales and customer acquisition for products like smartphones, laptops, and accessories. Key responsibilities include managing campaign budgets, optimizing for ROAS (Return on Ad Spend), running A/B tests on creatives and targeting, collaborating with creative and e-commerce teams, and analyzing performance with tools like Google Analytics to achieve business goals and stay ahead of industry trends.Key ResponsibilitiesCampaign Management:Develop, execute, and manage paid campaigns across platforms such as Google Ads, Meta Ads, YouTube, and major e-commerce marketplaces like Amazon and Flipkart.Budget &amp; ROAS Optimization:Manage advertising budgets effectively to achieve or exceed Return on Ad Spend (ROAS) targets and maximize marketing ROI.Performance Tracking &amp; Analytics:Monitor key performance indicators (KPIs) including Click-Through Rates (CTR), Conversion Rates (CVR), Customer Acquisition Cost (CAC), and funnel performance using tools like Google Analytics. Cross-Functional Collaboration: Work closely with creative, content, product, and e-commerce teams to align campaign messaging with business goals and drive user acquisition.Innovation &amp; Strategy: Stay current with digital marketing trends, new platforms, and emerging technologies to identify growth opportunities and provide thought leadership.Customer Journey &amp; Funnel Management:Enhance the customer journey and improve user experience to increase conversion rates, focusing on discovery, engagement, and conversions.Skills &amp; QualificationsData-Driven: Strong analytical skills to interpret data and translate it into actionable insights for marketing decisions.Platform Proficiency: Expertise in using major digital advertising platforms like Meta Ads Manager and Google Ads.Analytics Tools: Proficiency with marketing analytics tools such as Google Analytics and GA4.E-commerce &amp; D2C Experience: Hands-on experience with e-commerce, D2C (Direct-to-Consumer) brands, or high-growth startups, especially in the consumer electronics sector.Budget Management: Proven ability to manage significant advertising budgets efficiently.Collaboration &amp; Communication: Excellent communication and collaboration skills to work effectively with various internal and external teams.Job Types: Full-time, Permanent, Contractual / Temporary Contract length: 6 monthsPay: &#8377;200,000.00 - &#8377;400,000.00 per yearBenefits:<ul><li>Work from home</li></ul>Experience:<ul><li>Digital marketing: 1 year (Required)</li></ul>Work Location: In person

Credvest India Private Limited

Position Overview: We are seeking a Performance Marketing Manager with 3+ years of experience to optimize our digital marketing initiatives, ensuring high ROI and impactful results. This role demands a seasoned expert who can design, implement, and refine campaigns across multiple channels, using a data-driven approach to achieve ambitious growth targets. The ideal candidate possesses a comprehensive understanding of performance marketing strategies, a strong analytical skill set, and experience with managing significant ad budgets across platforms.Key Responsibilities:1. Campaign Strategy, Planning, and Execution &#9675; Develop, execute, and scale high-impact, multi-channel digital campaigns across Google Ads, Facebook Ads, LinkedIn, Instagram, programmatic platforms, and other relevant channels. &#9675; Collaborate with cross-functional teams to align campaigns with overall business goals, brand strategies, and product launches. &#9675; Build out targeted and personalized ad experiences for different audience segments to optimize engagement and conversion rates.2. Performance Optimization &amp; Testing &#9675; Lead regular A/B and multivariate testing on ads, creatives, audiences, and landing pages to maximize performance and minimize acquisition costs. &#9675; Analyze campaign data, report insights, and recommend actionable strategies to improve KPIs such as CPA, CTR, ROAS, and conversion rates. &#9675; Use analytical tools and software, such as Google Analytics, Google Tag Manager, and marketing automation platforms, to monitor and refine campaign performance continuously.3. Budget Management &amp; ROI Maximization &#9675; Oversee and manage substantial ad budgets across multiple platforms, optimizing allocations based on performance data to maximize return on ad spend (ROAS). &#9675; Implement advanced bidding strategies and budget management tactics to4. Data Analysis &amp; Reporting &#9675; Prepare in-depth campaign performance reports, translating data into clear and actionable insights for both internal and external stakeholders. &#9675; Collaborate with data and analytics teams to enhance reporting mechanisms and deliver real-time performance metrics.5. Competitor Analysis &amp; Industry Research &#9675; Conduct market research and competitive analysis to identify new opportunities and industry best practices. &#9675; Stay informed of the latest changes in platform algorithms, ad formats, and industry trends to maintain a high level of performance.Qualifications:&#9679; Bachelor&rsquo;s degree in Marketing, Business, Data Analytics, or a related field; advanced certifications in digital marketing or analytics are a plus.&#9679; 3+ years of experience in performance or digital marketing, with proven success in scaling and optimizing high-budget campaigns.&#9679; Proficient with digital advertising platforms (Google Ads, Facebook Ads, LinkedIn Ads, and others) and advanced analytics tools (Google Analytics, Google Tag Manager, etc.).&#9679; Demonstrated expertise in A/B testing, data analysis, and optimization techniques.&#9679; Strong knowledge of marketing automation, CRM tools, and customer journey mapping. &#9679; Exceptional problem-solving skills with a proactive, data-driven approach.&#9679; Excellent communication skills and the ability to present complex data insights to stakeholders clearly.Preferred Skills:&#9679; Experience in e-commerce or SaaS marketing.&#9679; Familiarity with SEO principles and their application in paid campaigns.&#9679; Advanced skills in Excel and data visualization tools.&#9679; Certifications such as Google Ads, Google Analytics, and Facebook BlueprintJob Types: Full-time, PermanentPay: &#8377;650,000.00 - &#8377;850,000.00 per yearBenefits:<ul><li>Health insurance</li><li>Paid sick time</li><li>Provident Fund</li></ul>Application Question(s):<ul><li>How many years of experience do you have in Performance Marketing Management?</li><li>What is your current CTC?</li><li>What is your expected CTC?</li></ul>Work Location: In person

Popup kids

Job Title- Performance Marketing ManagerAbout Popup KidsWe are a Mumbai-based e-commerce portal curating the very best for babies and children up to 12 years of age. From toys and gifts to clothing and lifestyle essentials, we bring together high-quality, unique, and style-led products from trusted Indian and International brands.Location: Mumbai (Hybrid)Start Date: ImmediatelyCTC (ANNUAL): &#8377; 3,60,000 - &#8377;4,80,000About the jobWe're looking for a Performance Marketing Manager to lead our paid campaigns across Google Ads and Meta Ads. This role demands someone who can plan, launch, and optimize paid campaigns on Google Ads &amp; Meta Ads and dive deep into data, scale campaigns profitably, and contribute directly to revenue growth. You'll work closely with brand, design, and content teams to deliver measurable results.Selected candidate's day-to-day responsibilities include:1. Plan, launch, and optimize paid campaigns on Google Ads &amp; Meta Ads.2. Analyze campaign performance, audience data, and conversion funnels.3. Work on scaling ROAS (Return on Ad Spend) across multiple accounts.4. Collaborate with the creative team to build high-performing ad assets.5. Run A/B tests on copy, creatives, and targeting to maximize efficiency.6. Provide weekly &amp; monthly performance reports with insights.7. Stay updated with the latest trends, tools, and ad policy updates.Skill(s) requiredFacebook Ads, Google AdWords, Google Analytics, Google Keyword Planner, Marketing Campaigns, Google AdsWho can applyOnly those candidates can apply who:1. Have a minimum of 1 year of experience in performance marketing2. are from Mumbai onlyOther requirementsWhat we're looking for:1. Minimum 1 year of experience in running Google Ads &amp; Meta Ads.2. Strong analytical skills with experience in scaling campaigns profitably.3. Expertise in attribution models, conversion tracking, and landing page optimization.4. Familiarity with tools like Google Analytics, Tag Manager, Data Studio, and Meta Business Suite, and Semrush/ Google Keyword Planner.5. Excellent communication skills for reporting and client interaction.Skill(s) required:1. Google Ads2. Meta Ads (Facebook + Instagram)3. Data Analysis4. Campaign Management5. Google Analytics6. Performance Marketing StrategySalaryAnnual CTC: &#8377; 3,60,000 - 4,80,000 /yearPerksInformal dress code, 5 days a weekExplore our website: www.popupkids.inJob Type: Full-timePay: &#8377;30,000.00 - &#8377;40,000.00 per monthApplication Question(s):<ul><li>What is your Current CTC?</li><li>What is your Expected CTC?</li><li>What is your Notice Period?</li><li>What is your Location?</li></ul>Experience:<ul><li>Performance marketing: 1 year (Required)</li></ul>Work Location: Remote

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