marketing support specialist

The Home Depot

<div>
 Req176062
 
 
 
 Position Purpose
 
 
 
 The Marketing Support Specialist supports development &amp; tracking of strategic marketing goals by department. The Marketing Support Specialist will provide reporting / analysis, project management support, and centralized tracking to support cross-functional marketing initiatives.
 
 
 
 Key Responsibilities
 
 
 
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 20% Collaboration - Collaborate with Retail Media+ Partner Management and Audience Marketing to execute aggregate reporting &amp; analysis on vendor campaign performance for readouts with supervisor &amp; broader merchandising organization
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 30% Competitive Activity - Track and report on competitive activity, aggregate marketing performance, budget deployment, and progress against strategic priorities by week for assigned department(s) and provide summarized reports to support strategy development
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 10% Manage Promotions - Manage internal promo generation/calendar &amp; barcode management processes for assigned department(s), may include coupon process
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 10% Promotional Coverage - Maintain centralized reference documents for promotional coverage &amp; affected SKUs/vendors; notify internal stakeholders as needed when materials are updated
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 5% Reporting - Report out marketing &amp; competitive activity during internal status updates and merchant staff meetings
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 5% Special Projects - Work on special projects as directed
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 20% Strategy - Provide support in developing department overall strategy playbook &amp; strategic event briefs to be leveraged by cross-functional marketing execution teams
 
 
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 Direct Manager/Direct Reports
 
 
 
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 This position typically reports to Senior Manager, Category Marketing
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 This position has 0 direct reports
 
 
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 Travel Requirements
 
 
 
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 No travel required.
 
 
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 Physical Requirements
 
 
 
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 Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
 
 
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 Working Conditions
 
 
 
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 Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
 
 
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 Minimum Qualifications
 
 
 
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 Must be eighteen years of age or older.
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 Must be legally permitted to work in the United States.
 
 
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 Preferred Qualifications
 
 
 
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 Excellent written and verbal communication skills
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 Bachelor's degree in marketing, advertising, or a business-related field
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 1+ years of relevant experience (i.e. advertising, marketing, media, social, or agency roles)
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 Experience managing projects and working with cross-functional stakeholders
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 Experience with SharePoint, PowerPoint and Excel
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 Strong organizational skills &amp; attention to details
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 Ability to communicate clearly with teammates and supervisors in both verbal and written communications
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 An adaptive mindset and a willingness to learn new skills &amp; processes
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 Ability to manage deadlines &amp; milestones across multiple simultaneous projects
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 A collaborative approach and willingness to seek help as needed
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 A strategic approach to execution, including an ability to identify process improvements
 
 
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 Minimum Education
 
 
 
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 The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.
 
 
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 Competencies
 
 
 
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 Action Oriented
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 Collaborates
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 Drives Engagement
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 Communicates Effectively
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 Drives Results
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 Manages Conflict
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</div>

Marketing Operations Specialist

Inovaqo

Position: Performance Marketing SpecialistLocation: Onsite &ndash; Near UMT, Lahore Job Type: Full-time Schedule: 6 Days a Week Salary: Up to PKR 120,000 (depending on experience)About the RoleWe are looking for a Performance Marketing Specialist who can take ownership of our digital growth efforts and generate a consistent flow of high-quality inbound leads through paid campaigns, website optimization, and performance-driven marketing strategies.This role is ideal for someone who understands how to build, manage, and optimize digital campaigns for measurable business outcomes &mdash; not just impressions or engagement.Key Responsibilities: Paid Advertising &amp; Lead Generation<ul><li>Plan, launch, and optimize Google Ads campaigns to drive qualified leads</li><li>Manage paid social campaigns across platforms such as Facebook, Instagram, and LinkedIn</li><li>Monitor campaign performance, budgets, targeting, and conversions to maximize ROI and lead quality</li><li>Build and improve lead generation funnels across paid and organic channels</li></ul>Digital Strategy &amp; Performance<ul><li>Develop and execute a performance-focused marketing strategy aligned with business goals</li><li>Identify growth opportunities across digital channels to improve lead volume and conversion quality</li><li>Continuously test, analyze, and optimize campaigns based on data insights</li></ul>Website &amp; Conversion Optimization<ul><li>Manage and improve the company website with a focus on SEO, user experience, and lead conversion</li><li>Optimize landing pages, CTAs, forms, and user journeys to increase enquiry rates</li><li>Coordinate with developers where required to implement performance improvements</li></ul>Analytics &amp; Reporting<ul><li>Track campaign performance using tools such as Google Analytics, Google Ads, Meta Ads Manager, and CRM/automation tools</li><li>Prepare regular reports on leads, CPL, CPA, conversion rates, and ROI</li><li>Use data to make informed decisions and improve marketing efficiency</li></ul>Brand Presence &amp; Content Alignment<ul><li>Support the development of a consistent and credible digital brand presence</li><li>Work on performance-led content direction for paid campaigns, landing pages, and social channels</li><li>Collaborate on content and creative assets that improve campaign results</li></ul>Requirements: Proven experience in performance marketing, paid ads, and lead generation<ul><li>Strong hands-on experience with Google Ads and Meta Ads (Facebook/Instagram)</li><li>Experience running campaigns focused on conversions, leads, and ROI</li><li>Solid understanding of landing pages, funnels, website optimisation, and SEO basics</li><li>Ability to analyse campaign performance and make data-driven optimisation decisions</li><li>Strong command of metrics such as CPL, CPA, conversion rate, CTR, and ROI</li><li>Organised, proactive, and able to manage multiple campaigns effectively</li></ul>What Success Looks Like<ul><li>A consistent flow of high-quality inbound leads</li><li>Paid campaigns delivering measurable ROI</li><li>Improved website performance and stronger landing page conversions</li><li>Better visibility, stronger digital presence, and continuous performance improvement across channels</li></ul>Job Type: Full-timePay: Rs120,000.00 per monthWork Location: In person

Performance Marketing Specialist

Smart brains technologies

Job Title: Performance Marketing SpecialistExperience Required: 1-2 YearsJob Type: Full-timeAbout the Role: We are looking for a results-driven Performance Marketing Specialist to take ownership of our digital ad spend and creative strategy. In this role, you will execute paid campaigns across Meta and Google, acting as the bridge between data-driven advertising and engaging visual content. You will not only run the campaigns and guide our animators, but you will also take full responsibility for the Return on Investment (ROI), ensuring our marketing budget translates directly into measurable business growth.Key Responsibilities:<ul><li>Own the ROI (Return on Investment): Take full accountability for the profitability of all paid campaigns. Continuously monitor Return on Ad Spend (ROAS), Cost Per Acquisition (CPA), and overall ROI, adjusting strategies rapidly to ensure maximum efficiency.</li><li>Meta Ads Management: Plan, launch, and manage targeted campaigns across Facebook and Instagram. Conduct rigorous A/B testing on creatives, audiences, and ad copy to scale profitable campaigns.</li><li>Google Ads Management: Execute Google Ads strategies (Search, Display, YouTube). Manage bidding, conduct keyword research, and optimize ad placements to capture high-intent traffic and drive conversions.</li><li>Creative Strategy &amp; Storyboarding: Act as the creative director for paid social content. Develop clear storyboards and visual briefs for our animators to produce high-performing, trend-relevant video assets (like Reels and Shorts).</li><li>Data Analysis &amp; Reporting: Analyze campaign data to uncover trends and actionable insights. Provide regular, transparent reports detailing spend, revenue generated, and strategic next steps.</li></ul>Requirements &amp; Qualifications:<ul><li>1 to 2 years of hands-on experience managing and scaling Meta Ads and Google Ads.</li><li>A proven track record of tracking, reporting on, and taking responsibility for campaign ROI/ROAS.</li><li>Strong analytical skills with a deep understanding of conversion tracking, Google Analytics, and Meta Pixel/Conversions API.</li><li>A creative eye with the ability to conceptualize short-form video content and draft storyboards that align with direct-response marketing goals.</li><li>Excellent budget management skills and a highly data-driven approach to decision-making.</li><li>Strong communication skills to effectively brief animators and report performance metrics to stakeholders.</li></ul>Job Type: Full-timeWork Location: In person

Performance Marketing Specialist (1-2 Years Exp)

About UsAt BeHope, we&rsquo;re on a mission to make high-quality healthcare supplies more accessible and affordable. Serving customers across Canada and the USA. We are looking for passionate people to join our team and help us make a real impact in the healthcare industry.Minimum qualifications:<ul><li>Bachelor&rsquo;s degree in Business, Data Science, Engineering or other related fields</li><li>Experience of Google marketing, Facebook marketing, Email marketing</li><li>Experience working with digital media or digital marketing/advertising solutions, implementing and measuring campaigns</li><li>1-3 Years of experience in paid marketing</li></ul>Preferred qualifications:<ul><li>Experience in managing Insights, Google analytics, data management</li><li>Develop Marketing strategies as per business requirements</li><li>Expertise in implementing, optimizing and managing digital advertising campaigns</li><li>Experience optimizing and troubleshooting ad campaigns</li><li>Ability to demonstrate a data-driven approach when proposing solutions, providing actionable insights to customers</li></ul>About the job:As a performance marketing specialist, you will work on a specific project critical to BeHope&rsquo;s needs with opportunities to switch teams and projects as you and our fast-paced business grow and evolve. We need our team members to be versatile, display leadership qualities and be enthusiastic to take on new problems. As a key member of a small and versatile team, you design, test, deploy and maintain marketing solutions.Responsibilities<ul><li>Design, develop, test, deploy, maintain, and improve online marketing campaigns</li><li>Manage project priorities, deadlines, and deliverables</li><li>Take on tasks as requested following through to completion despite roadblocks or distractions</li></ul>Job Type: Full-timeApplication Question(s):<ul><li>Are comfortable working onsite from 2 PM to 11 PM?</li><li>What is your CGPA upon graduation?</li><li>How many years of paid marketing experience do you have?</li><li>Current Salary?</li><li>Expected Salary?</li><li>Reason for switching job?</li></ul>Work Location: In person

Nextgen BPO

We are looking for a results-oriented Paid Performance Marketing Specialist with proven expertise in managing paid digital advertising campaigns across Google and Meta platforms. The ideal candidate should have strong knowledge of campaign optimization, audience targeting, and performance analytics, along with a passion for achieving measurable marketing results. Experience in the aesthetic or beauty sector will be considered an advantage.Core Responsibilities:Plan, execute, and optimize paid advertising campaigns on Google Ads and Meta Ads platforms.Conduct search term analysis and audience targeting to improve campaign performance.Develop and test different campaign strategies including ad variations and performance testing.Monitor key performance metrics and provide data-driven recommendations for campaign improvement.Work closely with the creative team to enhance ad creatives, messaging, and conversion performance.Continuously optimize campaigns to improve ROI and lead generation results.Stay informed about new trends, tools, and best practices in digital performance marketing.Requirements:Minimum 3+ years of experience in performance marketing with hands-on work in Google Ads and Meta Ads.Strong English communication skills (written and spoken).Solid understanding of digital campaign strategy and performance metrics.Analytical mindset with the ability to interpret data and improve campaign outcomes.Interest or experience in the aesthetic or beauty industry is preferred.Ability to work efficiently in a fast-paced and target-driven environment.What We Offer:Opportunity to work in a professional and growth-oriented marketing environment.Exposure to high-end aesthetic and lifestyle marketing campaigns.Competitive salary package with career development opportunities.Location: Gulberg Greens, IslamabadJob Type: Full-timeWork Location: In person

Paid Performance Marketing Specialist

Almentor

<div>About almentor Business: almentor Business is a product by &ldquo;almentor&rdquo; that empowers companies with the tools to thrive and up-skill a future-ready workforce, increase employee engagement, and achieve business goals. By offering professional on-demand e-learning courses for enterprises through an easy, accessible, and appealing learning platform, and customized course production 
About the Role: We are looking for a Performance Marketing expert with a wide width of experience across user acquisition and growth in B2B marketing. You will own paid media strategy, execution, and reporting of campaigns. In this B2B role, you will market to enterprises and SMEs.
As the Senior Performance Marketing Specialist, you will:
<ul><li>Plan and execute the performance marketing strategy to meet the business objectives and targets.</li><li>
Manage budget and campaigns across all digital channels to drive strong return on investment and efficient CAC.</li>
<li>Create and manage lead generation campaigns across various channels.</li>
<li>Engage potential leads through personalized and targeted outreach efforts.</li>
<li>Track and analyze campaign results to measure performance and make data-driven adjustments.</li>
<li>Continuously identify optimization and experimentation opportunities and develop end-to-end strategies to test new hypotheses.</li><li>
Collaborate with the content team and other teams to build new ad concepts and themes.</li><li>
Track and report on key performance indicators of media activity.</li><li>
Analyze and optimize campaign performance based on data-driven insights and strategy using quantitative analysis.</li></ul>
The ideal candidate will have:
<ul><li>In-depth knowledge of B2B marketing strategies and techniques, with a track record of successful lead generation and customer acquisition in a B2B environment.</li><li>
+4 years of experience in B2B lead generation and performance marketing</li><li>
Sold experience in managing landing page, Google Tag Manager and Google Analytics.</li><li>
Exceptional analytical skills in identifying opportunities.
</li><li>Experience in email marketing (Cold emails) and LinkedIn sales navigator</li><li>
Solid campaign and channel analysis and reporting expertise, including Google Analytics experience.</li><li>
Proofreading skills</li><li>
Self-driven</li></ul>
We offer a culture that fosters inclusion, diversity, and innovation. almentor is a performance-based company that offers career advancement opportunities and a competitive compensation package.
If you are a creative, data-driven professional with a passion for e-learning and a desire to join a remarkable team, apply now and help us build a remarkable brand!</div>

Bendon

Purpose:The Marketing Assistant supports the marketing team in implementing marketing strategies, coordinating campaigns, and maintaining marketing materials. The role involves administrative support, data analysis and assisting with promotional activities to help increase brand awareness and drive business growth.Accountabilities:&middot; Assist in the development and execution of marketing campaigns&middot; Support the marketing team with daily administrative tasks&middot; Help create, review and distribute sales and marketing materials&middot; Conduct market research and analyze trends&middot; Coordinate marketing events, promotions and product launches&middot; Coordinate with internal teams such as sales, creative and operations&middot; Other projects and duties as neededQualifications and competencies:&middot; Bachelor&rsquo;s degree in Marketing, Business Administration, Communications or related field&middot; Strong written and verbal communication skills&middot; Basic knowledge of marketing principles and digital marketing&middot; Strong Microsoft Office Suite skills (Word, Excel, Powerpoint)&middot; Team-building skills&middot; Ability to make independent decisions&middot; Good organizational and time-management skills&middot; Attention to detail and creativityBenefits:<ul><li>401(k)</li><li>401(k) matching</li><li>Dental insurance</li><li>Health insurance</li><li>Health savings account</li><li>Life insurance</li><li>Paid time off</li><li>Vision insurance</li></ul>Work Location: In person

Marketing Assistant

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