media director

One Senior Care

<div>Do you bring a quantitative mindset to media planning, optimization, and performance measurement?
Are you motivated by building smarter, more efficient media strategies that truly make a difference?
If so, you may be the perfect fit for our One Senior Care family of businesses &mdash; including LIFE-NWPA, Mountain View PACE, and Buckeye PACE.
Job Summary:
As Media Director, you&rsquo;ll lead media strategy and optimization across traditional and digital channels to help seniors access PACE services. This role is ideal for a highly analytical, numbers-driven professional who enjoys turning data into clear decisions. You&rsquo;ll own media testing, budget allocation, and performance optimization, using evidence-based approaches to guide where and how we invest.
You&rsquo;ll work closely with marketing, business intelligence, finance, and operations teams in a mission-driven healthcare environment where your work directly supports seniors and their caregivers.
Schedule:
First shift, full-time hours. This is a remote position, and specific work hours will be established in consultation with your supervisor.
Benefits:
<ul><li>9 Paid Holidays</li>
<li>PTO starting at 3 weeks + 1 day per year (accrued from date of hire for full-time employees)</li>
<li>Medical, Dental, &amp; Vision</li>
<li>Free Life and AD&amp;D Insurance Plan</li>
<li>Health Savings and Flexible Spending Accounts</li>
<li>Short Term Disability Insurance</li>
<li>Group Voluntary Term Life Insurance for Employee, Spouses, and Dependents</li>
<li>Paid Parental Leave</li>
<li>Tuition Reimbursement and Paid Training Opportunities</li>
<li>Retirement Plan with company annual match</li>
<li>Mileage Reimbursement at annual IRS rate as applicable</li>
</ul>
Duties and Responsibilities:
<ul><li>Develop and manage media optimization strategies across traditional, digital, and lead nurture channels.
</li><li>Design and run test-and-learn experiments using Excel or similar tools to measure impact and statistical significance.
</li><li>Analyze results to improve performance, efficiency, and return on ad spend.
</li><li>Manage and optimize media budgets, creating clear roadmaps for spend and growth.
</li><li>Monitor and report on performance metrics such as ROAS, CAC, and engagement.
</li><li>Collaborate with cross-functional teams to align media insights with broader organizational goals.
</li><li>Identify new testing opportunities, data sources, and reporting improvements.
</li><li>Ensure all media and advertising activities follow PACE marketing guidelines and regulatory requirements.
</li></ul>Everyone&rsquo;s journey is unique. Even if you haven&rsquo;t done it all, your dedication to learning and helping others is what counts. With our training, mentorship, and career development programs, we&rsquo;ll help you grow and succeed.
What Makes You a Great Fit:
<ul><li>Highly quantitative and comfortable making decisions based on data.
</li><li>Confident owning budgets and moving from recommendations to action.
</li><li>Strong problem-solver who enjoys testing, learning, and improving results.
</li><li>Able to explain complex data in clear, practical terms.
</li><li>Detail-oriented, organized, and comfortable working independently.
</li><li>Motivated by mission-driven work that improves lives.
</li></ul>Education and Experience:
<ul><li>Bachelor&rsquo;s degree in Finance, Statistics, Mathematics, Economics, or a related field preferred.
</li><li>Candidates with strong quantitative experience from other educational backgrounds are encouraged to apply.
</li><li>Five or more years of experience in media optimization, analytics, or a similar data-driven role.
</li><li>Strong Excel skills, including modeling, hypothesis testing, and analysis without specialized software.
</li><li>Experience optimizing both traditional and digital media channels.
</li><li>Background in performance media or outcome-based modeling a plus.
</li><li>Experience in healthcare or other regulated industries a plus.
</li><li>Familiarity with SQL or Python for analysis a plus.
</li><li>Comfort presenting insights to non-technical audiences a plus.
</li></ul>Join Us!
At One Senior Care, you&rsquo;ll be part of a compassionate team that makes a tangible difference in seniors&rsquo; lives &mdash; working together to keep participants safe, healthy, connected, and at home.
One Senior Care is an Equal Opportunity Employer. Employment is contingent upon successful completion of required background checks, health and safety screenings, and any clearances required for healthcare programs.</div>

Media Director

Chefmikeskitchens

Job Summary We are seeking a dynamic and innovative Social Media Director/Partner to lead our digital storytelling and brand presence across multiple platforms. This role offers an exciting opportunity to shape and execute comprehensive social media strategies that elevate our brand, engage our audience, and drive business growth. As a key partner, you will collaborate closely with creative, marketing, and public relations teams to craft compelling content, analyze performance metrics, and foster meaningful relationships with our online community. Your expertise in digital marketing and social media management will be instrumental in positioning us as a leader in our industry.Duties<ul><li>Develop and implement innovative social media strategies aligned with overall brand objectives to increase engagement, followers, and conversions.</li><li>Oversee daily management of all social media channels including Facebook, Instagram, Twitter, LinkedIn, and emerging platforms using tools like Hootsuite and Buffer.</li><li>Create, curate, and optimize engaging content&mdash;ranging from graphics created in Adobe Photoshop or Illustrator to videos edited for platforms using Adobe Creative Suite or video editing software.</li><li>Conduct social listening to monitor brand sentiment, industry trends, and competitor activity; leverage insights to refine campaigns.</li><li>Manage paid advertising campaigns on Facebook Advertising and other platforms to maximize reach and ROI.</li><li>Analyze web analytics and social media metrics using Google Analytics and web analytics tools to measure campaign effectiveness; prepare detailed reports for stakeholders.</li><li>Foster strong relationships with influencers, media outlets, partners, and community members through proactive relationship management strategies.</li><li>Coordinate public relations efforts by crafting press releases, managing media inquiries, and enhancing the brand&rsquo;s reputation through strategic communication.</li><li>Stay current on digital marketing trends, SEO best practices, keyword research techniques, e-commerce integrations, and emerging social media features to keep strategies fresh and effective.</li></ul>Requirements<ul><li>Proven experience in social media marketing or digital marketing roles with a focus on content creation, branding, and campaign management.</li><li>Proficiency in graphic design tools such as Adobe Photoshop and Adobe Illustrator; experience with video editing is a plus.</li><li>Strong knowledge of social listening tools like Hootsuite or Buffer for monitoring brand mentions and industry trends.</li><li>Expertise in managing advertising campaigns on Facebook Advertising along with other paid media platforms.</li><li>Familiarity with web analytics tools including Google Analytics to track performance metrics effectively.</li><li>Excellent proofreading skills combined with a keen eye for branding consistency across all digital content.</li><li>Ability to develop compelling visual assets that align with brand identity using Adobe Creative Suite applications.</li><li>Experience in relationship management within digital communities or influencer networks to foster engagement.</li><li>Knowledge of SEO principles, keyword research techniques, e-commerce integration strategies, and web analytics insights.</li><li>Strong communication skills with the ability to collaborate across teams while maintaining a proactive approach toward innovation. Join us as a Social Media Director/Partner if you&rsquo;re passionate about shaping vibrant online communities through creative storytelling! Bring your energy, expertise in digital marketing tools like Hootsuite or Buffer, mastery of Adobe Creative Suite applications, and strategic mindset to help us grow our brand presence globally!</li></ul>Job Types: Full-time, Part-time, InternshipWork Location: In person

Social Media Director/ Partner

WPP Media

<div>
 
 About WPP Media
 
 
 
 WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
 
 
 WPP Media is WPP&rsquo;s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
 
 
 
 About Mindshare: A Leading WPP Media Brand
 
 
 
 Mindshare delivers Good Growth for its clients. As &ldquo;Growth Architects," we drive growth that benefits all stakeholders &mdash; better for people, planet, and business &mdash; by using media with intention. This approach creates more meaningful connections with consumers, increases consumer trust in the brand, and delivers better outcomes for all stakeholders.
 
 
 
 Role Summary And Impact
 
 
 
 The Associate Media Director is responsible for developing, implementing, and managing media strategies and campaigns that effectively reach target audiences and achieve marketing objectives. This role involves analyzing market data, selecting appropriate media channels, negotiating with media vendors, and monitoring campaign performance to ensure optimal results.
 
 
 <ul>
 <li>
 Develop &amp; deliver a data driven strategy across all client businesses and markets including investment guidelines and planning approaches for programmatic buying, social, search, video and mobile
 </li>
 <li>
 Create test and learn programmes for technology evaluation and engagement measurement to ensure we are maximizing return on investment
 </li>
 <li>
 Provide a point of view on the integration of data and shared performance on Social, Search &amp; Programmatic
 </li>
 <li>
 Organise regular communication between local Wpp Media agencies as well as working into the wider account team to develop and share best practices and capabilities
 </li>
 <li>
 Identify best practice techniques and tools to support campaigns and optimisation
 </li>
 <li>
 Build positive relationships with the regional teams, working in collaboration with senior stakeholders and Directors
 </li>
 <li>
 Work to deliver against regional team commitments, with a primary focus on client satisfaction for all areas of planning
 </li>
 <li>
 Act as a regional lead to drive Ecommerce across the MENA region
 </li>
 <li>
 Work with the regional teams to ensure a best-in-class approach for Ecommerce through training and support on Ecommerce projects
 </li>
 <li>
 Foster and develop knowledge by building strong stakeholder relationships with the wider account team and planning teams
 </li>
 <li>
 Help to identify, develop and deliver on areas of possible business growth within existing client base, working with MD and Regional Digital Director.
 
 
 </li>
 </ul>
 
 Skills And Experience
 
 
 
 <ul>
 <li>
 Bachelor's degree in marketing, Advertising, Communications, or a related field.
 </li>
 <li>
 6-8 years of experience in media planning and buying, with a focus on integrated and digital media.
 </li>
 <li>
 Strong knowledge of media planning and analytics tools (e.g., Google Analytics, Nielsen, comScore).
 </li>
 <li>
 Proven ability to manage client relationships and present media strategies effectively.
 </li>
 <li>
 Strong leadership and team management skills.
 </li>
 <li>
 Excellent analytical skills and attention to detail.
 </li>
 <li>
 Ability to multitask, prioritize, and meet tight deadlines in a fast-paced environment.
 
 
 </li>
 </ul>
 
 
 At WPP Media, we believe in the power of our culture and our people. It&rsquo;s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP &amp; WPP Media&rsquo;s shared core values:
 
 
 <ul>
 <li>
 Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
 </li>
 <li>
 Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
 </li>
 <li>
 Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
 
 
 </li>
 </ul>
 
 Life At WPP Media &amp; Benefits
 
 
 
 Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we&rsquo;re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media &amp; WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
 
 
 WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
 
 
 We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we&rsquo;ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
 
 
 Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.
 
 
 While we appreciate all applications received, only those candidates selected for an interview will be contacted.
 
 
 Please read our Privacy Notice for more information on how we process the information you provide.
</div>

Mindshare: Associate Media Director- Egypt

Dentsu

<div></div><div><div>Job Description:</div><div>
We are looking for an Media Associate Director to lead strategic media planning and oversee the delivery of integrated, insight-driven media solutions across key client portfolios. This role combines strategic thinking, analytical depth, and cross-channel expertise to drive measurable business growth. You will act as a senior client partner, lead multi-disciplinary collaboration, and elevate the quality of media planning across your team.</div><div></div><div>
Key Responsibilities</div><ul><li>
Lead media strategy development and ensure alignment with client business objectives.</li><li>
Oversee multi-channel planning, activation, and performance optimization across digital and offline media.</li><li>
Collaborate with strategy, analytics, and creative teams to deliver integrated communication solutions.</li><li>
Build and manage senior client relationships and operate as a trusted strategic advisor.</li><li>
Supervise, mentor, and develop media planners and managers, ensuring operational excellence and high-quality output.</li><li>
Contribute to new business pitches, internal initiatives, and thought leadership development.</li><li>
Analyze market trends, category dynamics, and audience insights to inform planning and strategic recommendations.</li></ul><div>
Requirements</div><ul><li>
10&ndash;12 years of experience in media planning, strategy, or integrated communications (agency experience preferred).</li><li>
Strong understanding of cross-channel media ecosystems, measurement methodologies, and planning frameworks.</li><li>
Demonstrated leadership in managing large clients and multi-market portfolios.</li><li>
Strong analytical and strategic storytelling skills with the ability to simplify complex insights.</li><li>
Proficiency in media planning tools, analytics platforms, and data visualization solutions.</li><li>
Excellent communication, client management, and cross-functional collaboration skills.</li></ul><div></div><div>
Location:</div>
Dubai<div></div><div>
Brand:</div>
Carat<div></div><div>
Time Type:</div>
Full time<div></div><div>
Contract Type:</div>
Permanent</div>

Media Associate Director

Blackbaud

<div><div><div>Director of Media 
Blackbaud&rsquo;s software and data power the people and organizations changing the world&mdash;from local food banks to Fortune 500 CSR programs. As Director of Media, you&rsquo;ll own the full-funnel paid media strategy that puts our mission-driven brand in front of every changemaker who can benefit from it. You&rsquo;ll translate brand and demand strategies into high impact paid media programs&mdash;ensuring campaigns are visible to the right audiences, in the right channels, at the right moments across the funnel. You&rsquo;ll balance long term brand goals with performance rigor, activating campaigns through media to drive awareness, consideration, and pipeline
If you thrive on bold ideas, data-driven experimentation, and mentoring high-performing teams, this is your chance to scale purpose-built innovation across the nonprofit and corporate impact landscape.
What you&rsquo;ll do:<ul><li>
Own the full funnel paid media approach&mdash;activating brand and demand campaigns across upper and lower funnel channels to support long-term brand equity and near-term growth targets.</li></ul><ul><li>
Lead an A-team of channel experts (search, paid social, programmatic, video/CTV&mdash;connected TV, emerging platforms), fostering a culture of curiosity, speed, and accountability.</li></ul><ul><li>
Partner with Demand, Brand and Creative teams to activate unconventional, attention-grabbing ideas through paid media&mdash;scaling stunts, hyperlocal activations, and immersive moments via targeted channels that maximize reach and impact.</li></ul><ul><li>
Own forecasting, budget modeling, and attribution to guide investment decisions that optimize both CAC and Net Revenue Retention (NRR).</li></ul><ul><li>
Design and evangelize a test-and-learn roadmap (incrementality, holdouts, MMM, MTA) that turns insights into repeatable playbooks.</li></ul><ul><li>
Strengthen brand affinity by identifying high impact paid placements, partnerships, and media environments for brand campaigns so our audiences think effortlessly and positively about Blackbaud.</li></ul><ul><li>
Integrate with cross-functional peers in brand, growth, product marketing, creative, and analytics to ensure cohesive storytelling and shared KPIs.</li></ul><ul><li>
Scale globally&mdash;managing agency and in-house execution across multiple regions, languages, and regulatory environments.</li></ul><ul><li>
Report what matters&mdash;delivering concise, outcome-oriented media narratives to senior leadership.</li></ul><ul><li>
Act as a strategic media partner to Brand and Demand &mdash;translating campaign strategies into paid channel plans, audience targeting, flighting, and investment decisions.</li></ul>
What you&rsquo;ll bring:<ul><li>
10+ years of B2B or SaaS media leadership, owning brand and performance programs end‑to‑end across the funnel.</li></ul><ul><li>
A proven track record building and leading high‑impact media teams, including internal talent and agency partners.</li></ul><ul><li>
Deep expertise across paid media, including SEM, paid social, display/programmatic, video/CTV, and emerging channels such as audio, retail media, and ABM platforms.</li></ul><ul><li>
Strong command of modern search and discovery, including SEO and AEO, with a practical understanding of how brands surface across LLM‑driven experiences and AI‑powered search.</li></ul><ul><li>
A portfolio of inventive, cost‑efficient campaigns&mdash;including surprise‑and‑delight physical‑world experiences and micro‑targeted digital/physical hybrids&mdash;that delivered measurable lift.</li></ul><ul><li>
Advanced financial and planning acumen, including forecasting, scenario modeling, LTV/CAC, payback, and media&rsquo;s impact on net revenue retention.</li></ul><ul><li>
Hands‑on experience with incrementality testing and advanced measurement, using experimentation, attribution, and modeling to guide investment decisions.</li></ul><ul><li>
Strong analytical and storytelling skills, able to turn complex data into clear direction and executive‑ready narratives.</li></ul><ul><li>
Experience scaling programs globally, with fluency navigating privacy, consent, and regulatory frameworks such as GDPR and CCPA.</li></ul></div></div>
Stay up to date on everything Blackbaud,
Blackbaud is a remote-first company which embraces a flexible remote work culture. Blackbaud supports hiring and career development for all roles from the location you are in today!
Blackbaud is proud to be an equal opportunity employer and is committed to maintaining a diverse and inclusive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, physical or mental disability, age, or veteran status or any other basis protected by federal, state, or local law.
To all recruitment agencies: We do not accept unsolicited agency resumes and are not responsible for any fees related to unsolicited resumes.
A notice to candidates: Recruitment Fraudulent Alert: Your personal information and online safety as a candidate mean a lot to us! At Blackbaud and our portfolio of companies, recruiters only direct candidates to apply through our official careers page at https://careers.blackbaud.com/us/en or our official LinkedIn page. Recruiters will never request payments, ask for financial account information or sensitive information like social security numbers, or conduct interviews via Skype. Anyone suggesting otherwise is not a representative of Blackbaud. If you are unsure if a message is from Blackbaud, please email blackbaudrecruiting@blackbaud.com.
The starting base pay is $133,700.00 to $173,800.00. Blackbaud may pay more or less based on employee qualifications, market value, Company finances, and other operational considerations.
Benefits Include:<ul><li>
Medical, dental, and vision insurance</li><li>
Remote-first workforce</li><li>
401(k) program with employer match</li><li>
Flexible paid time off</li><li>
Generous Parental Leave</li><li>
Volunteer for vacation</li><li>
Opportunities to connect to build community and belonging</li><li>
Pet insurance, legal and identity protection</li><li>
Tuition reimbursement program</li></ul></div>

Director of Media

Single Grain

<div>The Role
Single Grain is looking for an Associate Director of Paid Media to lead the Paid Media department alongside the Senior Director of Paid. Your mission is to drive 25% YoY growth across existing client accounts while maintaining zero churn attributable to Paid Media performance.
This is not a maintenance role. You are accountable for turning strong execution into scalable growth. You will raise the strategic bar of the department, enforce performance standards, and ensure Paid Media becomes a consistent expansion engine across the portfolio.
About Single Grain
Single Grain is a fast moving, award winning, AI driven digital marketing agency. We have been helping top brands like Amazon, Uber, and Salesforce grow since 2009. We specialize in Paid Media, SEO, Content Marketing, CRO, and more, powered by a lean, high performing team focused on smart, impactful work.
We do not just use AI, we build it. We have created proprietary AI tools including Karrot.ai, an AI powered performance marketing system that generates ads, landing pages, and campaign assets in seconds, and ClickFlow, an AI driven SEO experimentation platform that helps teams identify content opportunities, optimize pages, and increase organic traffic through systematic testing and workflow automation.
These tools are not side projects. They are embedded into how we operate and how we serve clients.
We practice what we preach. Our podcast has 150 plus million downloads, and more than 193,000 marketers subscribe to our YouTube channel.
We move quickly, push hard, and expect a lot from ourselves and each other. AI is not just a tool we use. It is core to how we operate, from creative to strategy to execution. Our long term vision is to build a small but elite team that stays lean, scrappy, and relentlessly focused on tech enabled innovation and measurable business impact.
We do not micromanage. We do not hire people who need their hands held. But we do collaborate deeply, give honest feedback, and leave space for mistakes, growth, and iteration. No egos. No fluff. Just people who care about doing great work and supporting each other.
What You'll Do<ul><li>
Drive 25% YoY growth across current client accounts through structured expansion planning, budget scaling, and performance optimization.</li><li>
Maintain client retention at or above 80% annually, with zero churn attributable to Paid Media performance.</li><li>
Establish and enforce a structured monthly strategic call cadence for 100% of accounts.</li><li>
Lead monthly calls that focus on growth strategy, expansion roadmaps, and performance narratives tied directly to business impact, not tactical status updates.</li><li>
Build and document account level expansion roadmaps with clear revenue projections and timelines.</li><li>
Implement weekly KPI scorecard reviews across all accounts and enforce corrective action when targets are missed.</li><li>
Deploy standardized performance dashboards across the portfolio to ensure visibility into growth levers and bottlenecks.</li><li>
Diagnose performance constraints across Google, Meta, and other major platforms, and unlock scaling opportunities.</li><li>
Ensure all accounts are leveraging platform native AI features including bidding automation, creative automation, and audience expansion, with documented testing cadences.</li><li>
Implement a minimum of 2 new AI driven optimization or reporting processes per quarter, with full team adoption and documented efficiency or performance lift.</li><li>
Document AI usage and measurable performance impact in monthly performance reviews.</li><li>
Train and enable the team to consistently identify and articulate cross sell opportunities tied to Paid Media insights.</li><li>
Launch and operationalize a cross sell training framework adopted department wide.</li><li>
Elevate mid to senior level team members into strategic growth partners capable of owning client strategy conversations.</li><li>
Correct underperformance within 60 to 90 days through coaching, clear expectations, and measurable improvement plans, or escalate appropriately.</li></ul>
Non Negotiable Requirements<ul><li>
Put &ldquo;AI is cool&rdquo; as the first line of your cover letter or subject line, or your application will not be reviewed.</li><li>
Proven track record of driving at least 20% to 30% YoY growth across a portfolio of paid media accounts.</li><li>
Demonstrated success maintaining client retention at or above 80% in an agency environment.</li><li>
Advanced expertise across major paid media platforms including Google Ads and Meta Ads.</li><li>
Clear experience leading monthly strategic client calls focused on growth and expansion.</li><li>
Strong understanding of portfolio growth mechanics and expansion strategy.</li><li>
Experience implementing AI driven optimization processes and enforcing adoption across a team.</li><li>
History of managing mid to senior level operators and holding high performance standards.</li><li>
Comfortable addressing underperformance directly and making tough people decisions when necessary.</li></ul>
Ideal Profile<ul><li>
Beacon for talent who raises the standard of everyone around them.</li><li>
Exceptional critical thinker who can diagnose root causes and design scalable solutions.</li><li>
Strong bias to action with a track record of turning strategy into execution quickly.</li><li>
High EQ and self awareness with the ability to influence clients and internal stakeholders.</li><li>
Structured, disciplined operator who builds systems, scorecards, and playbooks that drive consistency.</li><li>
Confident communicator who can move conversations from performance reporting to revenue strategy.</li><li>
Growth oriented leader who sees Paid Media as a lever for expansion, not just execution.</li></ul>
Compensation &amp; Structure
Reports to: Hiring Manager 
Team Size: ~30 FTE 
Location: Remote 
Base Salary: TBD
Benefits<ul><li>
Medical, dental and vision insurance after your first month of employment</li><li>
401k with 100 percent match up to 4 percent of your salary</li><li>
$50K life insurance policy, paid 100 percent by the company</li><li>
12 weeks of paid family leave, effective after the first year of employment</li><li>
Flexible Unlimited Paid Time Off</li><li>
$100 utilities stipend paid out as an extra $50 per paycheck</li><li>
$60 UberEats credit each month</li><li>
A Macbook, keyboard plus mouse</li><li>
$500 WFH Office Reimbursement</li></ul></div>

Associate Director of Paid Media

Location3

<div>Director of Media Strategy 
Remote (Ideal candidate in the Denver Metro area) | Location3

Location3 is looking for a Director of Media Strategy to lead audience‑first, full‑funnel media strategy across enterprise, franchise, and multi‑unit brands. This is a senior leadership role for someone who believes media should drive measurable growth by connecting audience intent, consumer journeys, and business outcomes.

This role works across some of Location3&rsquo;s most complex client programs, designing strategies that scale nationally while delivering strong local performance. You will partner closely with Paid Media, SEO, Marketing Technology, and client leadership to translate business objectives into integrated, privacy‑safe, and future‑ready media strategies.

Key responsibilities

Audience and journey strategy
<ul><li>
Develop and evolve audience frameworks, segmentation models, and personas that support enterprise and franchise growth models</li><li>
Design cross‑channel consumer journey strategies that reflect how audiences build intent, convert, and re‑engage across the funnel</li><li>
Lead audience development initiatives using first‑party data, platform insights, research, and behavioral signals</li><li>
Apply a deep understanding of conversion dynamics, including how and when media influence is most impactful</li><li>
Partner with CRM and analytics teams to connect lifecycle strategies across paid and owned touchpoints</li></ul>

Integrated media strategy
<ul><li>
Own omnichannel strategy across paid search, paid social, programmatic display, video, CTV, and owned media channels</li><li>
Partner with Paid Media and SEO leadership to ensure paid, organic, and owned strategies are aligned and mutually reinforcing</li><li>
Translate client objectives into actionable strategies including budget allocation, channel roles, testing roadmaps, KPIs, and measurement plans</li><li>
Lead planning, forecasting, pacing, audience activation, and optimization across enterprise and local programs</li><li>
Define channel roles and sequencing based on journey stage and audience intent</li></ul>

Enterprise and local strategy
<ul><li>
Design scalable media strategies that support franchise and multi‑unit business models while maintaining local relevance</li><li>
Ensure strategies drive both brand‑level growth and location‑level outcomes such as leads, visits, calls, bookings, and local conversions</li><li>
Partner with paid and organic teams to operationalize programs that can deploy consistently across hundreds or thousands of locations</li><li>
Build frameworks that account for market maturity, competition, seasonality, and local demand patterns</li></ul>

Performance, innovation, and platform leadership
<ul><li>
Establish standards for testing, optimization, performance management, and media quality across channels</li><li>
Lead experimentation initiatives including incrementality testing, lift studies, geo testing, creative testing, and audience validation</li><li>
Identify and evaluate emerging platforms, tactics, and audience tools to improve targeting, efficiency, and results</li><li>
Partner with platform representatives to assess new capabilities and translate innovation into scalable application</li></ul>

Measurement and strategic narrative
<ul><li>
Partner with the Marketing Technology team to support closed‑loop measurement, attribution approaches, and dashboards tied to business outcomes</li><li>
Create executive‑ready performance narratives that connect media inputs to consumer journey impact and business results</li><li>
Use insights to recommend optimizations, reallocations, and long‑term growth opportunities</li></ul>

Team and client leadership
<ul><li>
Serve as a senior strategic advisor to clients, presenting insights, performance narratives, and forward‑looking recommendations</li><li>
Influence cross‑functional teams across paid and organic media to deliver cohesive strategies and outcomes</li></ul>

What you will bring
<ul><li>
Eight or more years of experience in paid media, audience strategy, or integrated marketing across complex, multi‑channel programs</li><li>
Deep understanding of cross‑channel media planning across search, social, programmatic, CTV, and emerging platforms</li><li>
Strategic fluency in major advertising platforms such as Google Ads, Meta, LinkedIn, TikTok, and leading DSPs</li><li>
Strong measurement and analytics literacy including GA4 interpretation, KPI definition, UTM governance, attribution concepts, and experimentation frameworks</li><li>
Experience developing audience strategies including personas, segmentation models, first‑party data activation, suppression logic, and full‑funnel journey mapping</li><li>
Ability to architect media plans that clearly define budget allocation, channel mix, sequencing strategies, testing agendas, and forecasted business outcomes</li><li>
Understanding of how creative and messaging strategy intersect with audience behavior, journey stage, and platform context</li><li>
Strong communication and storytelling skills with the ability to translate complex performance data into clear, executive‑ready recommendations</li><li>
Experience supporting enterprise, franchise, or multi‑unit business models and scaling national strategies into effective, measurable local execution</li></ul>

About Location3

Location3 is a fully remote digital marketing agency founded in 1999. We help enterprise and multi‑location brands improve performance through scalable, data‑driven marketing solutions. Our team of more than 60 employees supports global, national, and local brands, with many client partnerships lasting three years or longer.

We value collaboration, learning, and connection. Our culture is supported through ongoing training, strong technology infrastructure, remote‑first flexibility, and opportunities to connect through virtual events and our annual in‑person company retreat. We offer competitive benefits including medical, dental, vision, matching 401k, wellbeing stipends, and remote work support.

Location3 is committed to building a diverse, inclusive, and equitable workplace and is proud to be an equal opportunity employer.</div>

Director of Media Strategy

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