modern trade manager

PepsiCo

<div>Overview:

The Associate Manager Key Accounts will be responsible for driving growth in the Modern Trade channel, managing strategic customer partnerships with International and Local Modern Trade accounts, including supermarkets, hypermarkets, convenience formats, and emerging players. The role combines end-to-end Key Account Management with Modern Trade Channel Development, ensuring strong customer partnerships, excellence in in-store execution, efficient trade investments, and sustainable category growth.
Responsibilities:

1. Key Account Management<ul><li>
Manage and grow strategic Modern Trade customers (e.g., Supermarkets, Hypermarkets, Convenience Chains, Cash &amp; Carry etc) &amp; Customers in AFH Recreation vertical.</li><li>
Lead joint business planning (JBPs) with customers to deliver volume, revenue, and category growth.</li><li>
Handle full customer lifecycle: negotiations, conversions, activations, renewals, and retention.</li><li>
Drive visibility and in-store execution excellence through shopper-focused activations.</li><li>
Manage customer-level P&amp;L, trade terms, and investment planning.</li><li>
Collaborate with Bottlers and internal stakeholders to deliver consistent and impactful execution.</li></ul>
2. Modern Trade Channel Management<ul><li>
Partner with Global and Local PepsiCo/Bottling teams to shape the Modern Trade channel strategy.</li><li>
Develop and roll out channel playbooks, toolkits, and execution guidelines to ensure best-in-class in-store performance.</li><li>
Lead shopper studies, insights generation, and category management initiatives to guide trade strategy.</li><li>
Ensure channel hygiene, price-pack architecture compliance, assortment optimization, and execution standards across banners.</li><li>
Build channel capabilities and processes to deliver growth sustainably.</li></ul>
3. Promo &amp; Trade Strategy<ul><li>
Design and execute efficient trade promotions to maximize ROI and customer profitability.</li><li>
Track promo effectiveness, trade terms, and investment efficiency.</li><li>
Align with Finance, Marketing, and Supply Chain to ensure flawless promo planning and execution.</li><li>
Optimize pricing strategy, discounts, and pack/channel strategies in line with shopper insights.</li></ul>
4. Cross-Functional Collaboration<ul><li>
Partner with Marketing, Revenue Management, Supply Chain, and Finance to deliver aligned business outcomes.</li><li>
Drive joint planning and category development initiatives with customers and bottling partners.</li><li>
Act as the voice of Modern Trade customers and shoppers within PepsiCo.</li></ul>
Qualifications:
<ul><li>Bachelor&rsquo;s degree in Business, Marketing, or related field (MBA preferred).</li><li>
4&ndash;7 years of experience in Key Account Management, Trade Marketing, or Channel Development, preferably in FMCG/Consumer Goods.</li><li>
Strong commercial acumen, negotiation, and relationship management skills.</li><li>
Proven experience in managing Modern Trade customers and activations.</li><li>
Knowledge of shopper insights, promo management, and category management tools.</li><li>
Strong analytical mindset with ability to translate data into actionable strategies.</li><li>
Excellent stakeholder management and cross-functional collaboration.</li></ul> 
Key Competencies<ul><li>
Customer &amp; Shopper Centricity</li><li>
Trade Strategy &amp; Commercial Acumen</li><li>
Negotiation &amp; Influence</li><li>
Execution Excellence in Modern Trade</li><li>
Insights &amp; Data-Driven Decision-Making</li><li>
Cross-Functional Collaboration</li><li>
Agility &amp; Problem-Solving</li></ul> 
Success Measures (KPIs)<ul><li>
Achievement of Modern Trade volume, revenue, and share targets.</li><li>
Execution of playbooks, toolkits, and in-store visibility standards.</li><li>
Delivery of efficient promotions and trade investment ROI.</li><li>
Strengthened partnerships with Modern Trade customers through JBPs.</li><li>
Shopper insights embedded into channel strategy and execution.</li></ul></div>

Associate Manager Key Accounts

Pivotize Consulting

Overview:A leading FMCG company is seeking a results-driven Area Sales Manager to oversee and grow its sales operations in modern trade and wholesale channels. This role requires strong leadership, retail insight, and key account management skills.Key Responsibilities:<ul><li>Manage day-to-day operations with modern trade and wholesale partners.</li><li>Ensure product availability, visibility, and in-store merchandising across key locations.</li><li>Achieve monthly, quarterly, and yearly sales targets for assigned accounts.</li><li>Plan orders, monitor stock levels, and ensure timely replenishment.</li><li>Lead negotiations on trade deals, promotions, and shelf space agreements.</li><li>Liaise with internal teams (marketing, supply chain, finance) for execution of sales strategies.</li><li>Analyze sales performance, market trends, and identify growth opportunities.</li><li>Address client concerns promptly and professionally.</li><li>Submit timely sales reports and market feedback.</li></ul>Qualifications &amp; Requirements:<ul><li>Bachelor&rsquo;s degree in Business Administration, Sales, Marketing, or a related field (MBA preferred).</li><li>2&ndash;4 years of experience in Key Accounts / Modern Trade, preferably having experience in edible oil/ghee.</li><li>Solid understanding of retail/wholesale dynamics and customer relationship management.</li><li>Proficient in MS Office (Excel, PowerPoint) and ERP systems.</li><li>Strong communication, negotiation, and analytical skills.</li><li>Ability to work independently and perform under pressure.</li></ul>Job Type: Full-timePay: Rs75,000.00 - Rs90,000.00 per monthApplication Question(s):<ul><li>What is your current salary?</li><li>What is your expected salary?</li><li>What is your notice period?</li></ul>Work Location: In person

Area Sales Manager - Sialkot

Area Sales Manager (ASM) - Lahore

Agile Consultants

Job Title: Retail Sales Department HeadLocation: DubaiSalary: Up to AED 30,000Job Code: 310/001/073Industry: Food DistributionJob Brief:We are seeking a highly experienced Department Head   Retail Sales to lead and drive sales performance across modern trade channels. The role involves managing key retailer relationships, achieving revenue and profitability targets, and building a high-performing sales team. The ideal candidate will bring strong FMCG expertise, extensive modern trade exposure, and proven success in managing large-scale key accounts.Job Responsibilities:Develop and execute sales strategies to achieve revenue, volume, Gross Profit (GP), and Net Profit (NP) targets.Build and maintain strong relationships with leading retailers such as LULU, Carrefour, Union Co-Op, and others.Lead contract negotiations, trade agreements, and annual business development plans with key accounts.Monitor sales performance, competitor activities, and market trends to identify new business opportunities.Collaborate with supply chain, marketing, and finance teams to ensure successful execution of promotions and product availability.Drive product listings, visibility agreements, and in-store activations to maximize brand exposure.Manage trade marketing budgets efficiently and ensure strong return on investment (ROI).Take full ownership of sales profitability, ensuring consistent achievement of GP and NP targets.Lead, coach, and develop the retail sales team to deliver sustainable growth.Job Requirements:Bachelor s degree in Business Administration, Sales, or Marketing (MBA preferred).Minimum 10 years  experience in FMCG / food distribution, with at least 5 years in modern trade management.Strong network and established relationships with key modern trade decision-makers.Proven track record of achieving sales targets and managing large-scale accounts.Excellent leadership, negotiation, and communication skills.Strong analytical skills with proficiency in MS Excel, Power BI, SAP, or similar ERP systems.

Head of Retail Sales

Linah Group

<div>We&rsquo;re excited to meet ambitious graduates and future professionals at Cairo University Employment Fair next Saturday and Sunday!
Visit our booth to learn more about our vacancies and discover what makes Linah Farms one of the most dynamic agribusinesses in Egypt.
About Our Departments
The Commercial Department is the driving force behind the company&rsquo;s market presence and revenue growth. It oversees all sales and marketing channels, ensuring Linah&rsquo;s premium agricultural products reach customers locally and internationally through diversified platforms.
Our department is structured into several specialized divisions:
Export: Expands Linah Farms&rsquo; global footprint by managing international markets, building partnerships, and ensuring compliance with global trade standards.
Modern Trade: Handles key accounts with major retail chains and supermarkets, ensuring optimal product visibility, shelf presence, and promotional activities.
Traditional Trade: Focuses on distribution through wholesalers and local retailers, maintaining strong relationships and ensuring product availability across all regions.
E-Commerce: Manages online sales platforms to enhance direct-to-consumer access, leveraging digital marketing and logistics integration for a seamless customer experience.
HORECA: Serves the hospitality sector &mdash; hotels, restaurants, and catering &mdash; by providing tailored solutions and premium fresh products that meet high-quality standards.
Marketing: Supports all channels with strategic campaigns, brand development, and communication initiatives to strengthen Linah Farms&rsquo; market identity and customer engagement.<h3 class="jobSectionHeader">
HR Department</h3>
The HR Department at Linah Farms is dedicated to attracting, developing, and retaining top talent while fostering a positive, high-performing workplace culture that reflects the company&rsquo;s values and vision and supporting all business functions through effective people management and strategic HR practices.
<h3 class="jobSectionHeader">Supply Chain Department</h3>
The Supply Chain Department plays a crucial role in ensuring the seamless flow of materials, products, and information across all stages of operations &mdash; from procurement to final delivery. Its mission is to maintain efficiency, quality, and cost-effectiveness while supporting the company&rsquo;s commitment to excellence.
The department is structured around three main pillars:
Purchasing: Responsible for sourcing high-quality materials, equipment, and services from trusted suppliers, ensuring timely availability while maintaining cost efficiency and compliance with company standards.
Warehouse Management: Oversees the proper storage, inventory control, and handling of products to ensure freshness, safety, and accurate stock levels that meet production and customer demands.
Logistics: Manages the transportation and distribution network to guarantee that products reach customers and partners promptly and in optimal condition, whether locally or internationally.
<h3 class="jobSectionHeader">Finance Department</h3>
The Finance team handles budgeting, cost control, and financial reporting. They provide insights that help guide business decisions, ensure compliance, and keep the company financially sustainable and growing.<h3 class="jobSectionHeader">
Quality Department</h3>
The Quality Department is dedicated to upholding the highest standards of product excellence, food safety, and operational integrity across all stages of production and distribution. Its mission is to ensure that every product leaving Linah Farms reflects the company&rsquo;s commitment to quality, safety, and customer satisfaction.
The department encompasses three core functions:<ul><li>Quality Control (QC): Focuses on inspecting and monitoring raw materials, in-process activities, and finished products to ensure compliance with internal standards and external regulations.</li><li>Quality Assurance (QA): Develops and maintains robust systems, procedures, and documentation to guarantee consistency, traceability, and continuous improvement throughout all operations.</li><li>Health and Safety: Ensures a safe and healthy work environment by implementing proactive safety measures, conducting regular training, and promoting a culture of awareness and accountability.</li></ul><h3 class="jobSectionHeader">
Farm Sector</h3>
The Farms Sector represents the heart of the company&rsquo;s operations &mdash; where innovation meets tradition to produce high-quality, sustainable agricultural products. This sector is dedicated to optimizing farm performance, enhancing productivity, and maintaining Linah&rsquo;s leadership in modern farming practices.
The Farms Sector includes several key divisions:
Technical: Oversees crop management practices, soil health, irrigation systems, and pest control, ensuring optimal growing conditions and consistent yield quality.
Mechanization and Agriculture: Focuses on the use and maintenance of advanced agricultural machinery and technologies to improve efficiency, reduce labor intensity, and support large-scale production operations.
Research and Development (R&amp;D): Drives innovation by testing new farming techniques, crop varieties, and sustainability initiatives aimed at improving quality, yield, and environmental responsibility.
Security and Administration: Ensures safety and smooth daily operations across all farm locations, managing resources, personnel, and facility security with discipline and reliability.
Data Analysis: Collects and analyzes agricultural data to support informed decision-making, performance monitoring, and process optimization through data-driven insights.
<h3 class="jobSectionHeader">Project Engineering Department</h3>
Leads infrastructure and development projects across Linah Farms &mdash; from irrigation
systems and facility upgrades to sustainability initiatives. Ensures projects are executed efficiently, safely, and on time.<h3 class="jobSectionHeader"> 
Operations Department</h3>
Coordinates between all departments to optimize performance and productivity. Focuses on process improvement, resource management, and ensuring seamless day-to-day
business operations.<h3 class="jobSectionHeader"> 
Legal Department</h3>
Provides legal guidance, ensures compliance with local regulations, manages contracts, and protects the company&rsquo;s rights and interests across all activities.
Benefits<ul>
<li>
Career growth opportunities
</li><li>SIM card provided</li>
<li>Social and Medical Insurance</li></ul></div>

Cairo University Employment Fair 25'

Urban Trends

We are seeking a Regional Sales Manager to lead and grow our sales operations.Position: Regional Sales Manager (RSM)Department: Sales &amp; MarketingLocation: Karachi,Sindh, Pakistan.Key Responsibilities:<ul><li>Develop and implement effective sales strategies to achieve regional targets.</li><li>Lead, guide, and motivate the sales team to maximize performance and achieve KPIs.</li><li>Manage and expand business in Modern Trade channels with strong relationships in the market.</li><li>Monitor competitor activities and market trends to identify new opportunities.</li><li>Ensure proper execution of trade marketing &amp; promotional activities in the assigned region.</li><li>Prepare and present sales reports, forecasts, and performance analysis to management.</li><li>Build and maintain strong relationships with key accounts, distributors, and business partners.</li></ul>Requirements:<ul><li>Education: Minimum Graduation (MBA preferred).</li><li>Experience: At least 5 years of proven experience in Modern Trade Sales.</li><li>Strong negotiation, communication, and team management skills.</li><li>Ability to work under pressure and achieve sales targets.</li><li>Proficiency in MS Office (Word, Excel, PowerPoint).</li><li>Willingness to travel within the assigned region.</li></ul>Benefits:<ul><li>Competitive salary.</li><li>Performance-based commission.</li><li>Fuel allowance.</li><li>Professional growth opportunities.</li></ul>Job Type: Full-timePay: Rs75,000.00 - Rs85,000.00 per monthEducation:<ul><li>Bachelor's (Preferred)</li></ul>Experience:<ul><li>Modern Trade Sales: 5 years (Preferred)</li></ul>Work Location: In person

Regional Sales Manager (R.S.M)

Beiersdorf

<div>
 Your Tasks
 
 
 <ul>
 <li>
 Operating all Schemes &amp; Promotional Activities (Marketing &amp; Sales) as per prior approvals and discussed during the monthly review meetings
 </li>
 <li>
 Responsible for Controlling Dominant shelf space in the Key Account
 </li>
 <li>
 Managing a team of merchandisers and promoters
 </li>
 <li>
 Documentation of outlet expenses (damages, trade schemes, promotional expenses, visibility expenses) on a monthly basis for audit purposes
 </li>
 <li>
 Maintain a database of all Modern Trade outlets (administrative, commercial, business details)
 </li>
 <li>
 Plan a regular (monthly) journey plan for regional modern trade personnel with KAM
 </li>
 <li>
 Will be handling the National and Regional Key Accounts.
 
 
 </li>
 </ul>
 Your Profile
 
 
 1
 
 .Education
 
 : Graduate in any principle. Degree / Diploma in Business Management or related subject preferred
 
 
 <ul>
 <li>
 Experience : 2 years experience in Sales(Modern Trade)
 </li>
 <li>
 Reporting: The Key Accounts Officer reports to the Key Accounts Manager.
 
 
 </li>
 </ul>
 At Beiersdorf, we want to help people feel good about their skin &ndash; and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment and society.
 
 
 Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live an inclusive culture of respect and trust that is strongly aligned with our values &ndash; CARE, COURAGE, SIMPLICITY and TRUST. We also embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.
 
 
 Additional information
 
 
 Your responsible recruiter is Tabassum Shaikh.Please apply online via the Beiersdorf Intranet until 23rd Oct 2025.
 
 
</div>

Business Development Executive - Key Accounts (Indore)

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