online advertising manager

Digilatics

Ads Specialist &ndash; Performance AdsLocation: Lahore Cantt, Pakistan (On-site)Reports To: Assistant Manager &ndash; Performance AdsAbout DigilaticsDigilatics is a performance-driven digital marketing agency serving US-based businesses. We specialize in Paid Media and Lead Generation systems backed by strong analytics, disciplined execution, and accountability for measurable business outcomes.We value clarity, ownership, and execution quality over surface-level activity.About the RoleThe Ads Specialist role is a hands-on paid media position focused on campaign execution, optimization, and data-driven improvement across Paid Search and Paid Social channels.This role is ideal for someone who already understands paid media fundamentals, can manage campaigns independently within a defined strategy, and is ready to grow into a senior or assistant managerial position over time.You will work closely with the Assistant Manager and Manager to execute approved strategies, test performance improvements, and maintain campaign quality.This role is expected to assume partial QA ownership and early diagnostic responsibilities typically handled by an Assistant Manager, as part of real-world leadership preparation.Experience &amp; Core Requirements<ul><li>3+ years of experience as a Paid Search / Paid Social Specialist or similar role</li><li>Proven experience planning and implementing Paid Search and Paid Social campaigns</li><li>2+ years of experience with web analytics, tracking, and performance reporting</li><li>Strong understanding of conversion-focused advertising and optimization logic</li><li>Comfortable owning assigned accounts and day-to-day performance</li><li>Demonstrated track record of maintaining stable performance with minimal preventable errors.</li></ul>Strategy Support &amp; OwnershipYou will execute paid media strategies defined by senior team members and take ownership of campaign performance at the execution level. This includes monitoring results, identifying optimization opportunities, and flagging risks early.You are expected to apply AI and automation tools to improve optimization efficiency and reporting speed, while validating outputs and aligning with senior strategy.You will be expected to question unclear instructions or inconsistent data rather than executing blindly.Begin independently diagnosing performance drops and proposing corrective actions before escalation.Support Assistant Manager by providing structured observations during performance reviews and audits.Campaign Execution &amp; OptimizationYou will be responsible for:<ul><li>Building, launching, and optimizing campaigns across Google Ads, Microsoft Ads, and Meta Ads</li><li>Managing keywords, audiences, bids, budgets, and creatives</li><li>Running A/B tests on ads, audiences, and landing page elements (where applicable)</li><li>Maintaining campaign hygiene and documentation</li><li>Following platform best practices and internal SOPs</li><li>Responsible for ensuring zero-mistake launches across assigned accounts.</li><li>Failure to follow QA checklists or SOPs resulting in preventable client-facing issues will directly impact performance reviews.</li></ul>Proactively identifying underperforming elements and proposing improvements is expected, not optional.Analytics, Tracking &amp; Data AccuracyYou will analyze performance data regularly and provide evidence-based recommendations to senior team members.You should have working knowledge of setting up and validating conversion tracking through Google Tag Manager and be able to identify basic tracking issues.You are expected to flag tracking inconsistencies before making optimization decisions.You are accountable for data trustworthiness at the campaign level&mdash;optimizations based on incorrect or unverified data are considered execution failures.Tools &amp; Technical Skills<ul><li>Strong proficiency with Google Ads, Microsoft Ads, Meta Ads</li><li>Working knowledge of Google Analytics and Google Tag Manager</li><li>Advanced usage of Google Sheets, Excel, Docs, and Office tools</li><li>Research skills using Ahrefs, SEMrush, and similar platforms</li><li>Experience with structured A/B testing and performance measurement</li><li>Expected to document experiments, changes, and learning clearly for future reference and team reuse.</li></ul>Analytical Thinking &amp; Problem-SolvingThis role requires strong analytical skills and structured thinking.You should be able to:<ul><li>Analyze performance trends and anomalies</li><li>Identify root causes rather than surface symptoms</li><li>Translate data into clear insights and recommendations</li><li>Begin mentoring Executives by reviewing their work for logic, accuracy, and execution quality.</li></ul>Ability to connect campaign performance with lead quality feedback is a strong advantage.Communication &amp; Reporting<ul><li>Strong interpersonal and communication skills</li><li>Ability to prepare clear campaign reports and insights</li><li>Confidence in explaining performance changes to internal stakeholders</li><li>Support client reporting and discussions when required</li><li>Expected to challenge incorrect assumptions in reports&mdash;accuracy takes priority over speed.</li></ul>The ability to explain performance insights in simple terms is highly valued.Work Ethic &amp; Growth Potential<ul><li>Strong time management and task prioritization skills</li><li>Reliable team player who supports collective goals</li><li>Willingness to take ownership of assigned outcomes</li><li>Clear interest in growing into a senior or assistant managerial role</li></ul>Consistent execution quality and learning velocity are key indicators of growth readiness.Repeated preventable errors (tracking misses, incorrect budgets, broken experiments, missed QA steps) will block progression to Assistant Manager.Consistent quality, junior uplift, and diagnostic maturity are mandatory for promotion consideration.Industry Awareness<ul><li>Stay up to date with paid media platform changes and best practices</li><li>Apply learning from experiments, case studies, and internal reviews</li><li>Expected to align with Ads Department 2026 standards on documentation, QA discipline, and AI usage.</li></ul>KPIs Influenced by This Role<ul><li>Campaign-level CPL and efficiency</li><li>Testing execution and learning adoption</li><li>Data accuracy and reporting reliability</li><li>Reduction in avoidable optimization errors</li></ul>Contribution to junior execution accuracy and reduced rework is a tracked signal.This Role Is NOT for You If<ul><li>You require constant supervision</li><li>You execute tasks without understanding context</li><li>You avoid accountability for campaign performance</li><li>You rely on reviews to catch basic execution or tracking mistakes.</li><li>You treat AI tools as substitutes for thinking or validation.</li></ul>Benefits &amp; Working Hours<ul><li>Competitive salary aligned with role scope</li><li>Performance-based growth opportunities</li><li>Health insurance and fitness facilities</li></ul>Working Hours: 06:00 PM &ndash; 03:00 AM PKT Aligned with 08:00 AM &ndash; 05:00 PM EST(Slight adjustments during US daylight savings)Equal Employment OpportunityDigilatics is an equal opportunity employer. All employment decisions are based on merit, performance, and business needs.Pay: Rs180,000.00 - Rs250,000.00 per monthApplication Question(s):<ul><li>Do you have past experience working in a Digital Marketing Agency? (Yes/No)</li><li>Have you previously worked with American clients in a professional capacity?</li><li>What is your current monthly salary in PKR? (Short Answer)</li><li>What is your expected monthly salary in PKR? (Short Answer)</li><li>What is your joining notice period? (Short Answer)</li></ul>Work Location: In person

Ads Specialist

MOOEi

Marketing Manager &ndash; Fashion &amp; E-CommerceJob Title: Marketing Manager Company: OVO Luxury Signature Location: Dubai Investment Park (DIP), Dubai, UAE Employment Type: Full-TimeJob SummaryOVO Luxury Signature is seeking a results-driven Marketing Manager to lead and execute all marketing initiatives across fashion retail, e-commerce, and digital platforms. The ideal candidate must have proven experience in the fashion, luxury, retail, or e-commerce industry and possess strong leadership skills to manage a marketing team, drive brand growth, increase online sales, and ensure all marketing projects are delivered on time and within budget.Key ResponsibilitiesMarketing Strategy &amp; Brand Management<ul><li>Develop and execute comprehensive marketing strategies aligned with business objectives.</li><li>Strengthen brand awareness, positioning, and customer engagement across all channels.</li><li>Plan and manage seasonal campaigns, product launches, fashion collections, and promotional activities.</li><li>Monitor market trends, competitors, and consumer behavior to identify growth opportunities.</li></ul>Team Leadership &amp; Performance Management<ul><li>Lead, mentor, and manage the marketing team to achieve departmental goals.</li><li>Set KPIs, targets, and performance objectives for team members.</li><li>Ensure all marketing activities and projects are completed on schedule.</li><li>Conduct regular performance reviews and provide coaching for team development.</li><li>Foster a high-performance and results-oriented culture.</li></ul>Digital Marketing &amp; E-Commerce<ul><li>Manage website, e-commerce platforms, and online marketing campaigns.</li><li>Oversee SEO, SEM, email marketing, social media, influencer marketing, and paid advertising.</li><li>Drive online sales, website traffic, and customer acquisition strategies.</li><li>Monitor and optimize conversion rates and return on advertising spend (ROAS).</li><li>Collaborate with graphic designers, content creators, and external agencies.</li></ul>Campaign &amp; Content Management<ul><li>Plan and execute marketing calendars and promotional campaigns.</li><li>Ensure consistent brand messaging across all platforms.</li><li>Approve creative content, photoshoots, videos, and marketing materials.</li><li>Coordinate with production and merchandising teams for product launches.</li></ul>SOP Development &amp; Process Improvement<ul><li>Develop and implement Marketing SOPs, workflows, and operational guidelines.</li><li>Standardize campaign planning, content approval, social media management, and reporting processes.</li><li>Establish efficient project tracking and communication systems.</li><li>Continuously improve marketing processes and team productivity.</li></ul>Budget &amp; Reporting<ul><li>Manage marketing budgets and ensure cost-effective spending.</li><li>Prepare weekly and monthly marketing performance reports.</li><li>Track KPIs including sales growth, lead generation, engagement rates, conversion rates, and ROI.</li><li>Present marketing insights and recommendations to management.</li></ul>Requirements<ul><li>Bachelor's Degree in Marketing, Business Administration, Communications, or related field.</li><li>Minimum 5 years of marketing experience, including at least 2 years in a managerial role.</li><li>Mandatory experience in Fashion, Luxury Retail, Apparel, Beauty, Lifestyle, or E-Commerce industries.</li><li>Strong knowledge of digital marketing, social media platforms, paid advertising, and e-commerce operations.</li><li>Experience managing marketing teams and external vendors.</li><li>Proficiency in marketing analytics and reporting tools.</li><li>Strong project management and leadership skills.</li><li>Excellent communication, presentation, and organizational abilities.</li></ul>Key KPIs<ul><li>Sales Growth</li><li>Online Revenue Growth</li><li>Return on Advertising Spend (ROAS)</li><li>Website Traffic &amp; Conversion Rate</li><li>Lead Generation Targets</li><li>Social Media Engagement Growth</li><li>Campaign Delivery Timelines</li><li>Customer Acquisition Cost (CAC)</li><li>Brand Awareness Metrics</li><li>Team Performance &amp; KPI Achievement</li></ul>Preferred Qualifications<ul><li>Experience in luxury fashion, premium brands, or designer labels.</li><li>Knowledge of Shopify, Meta Ads, Google Ads, TikTok Ads, and email marketing platforms.</li><li>Experience managing influencer and fashion campaign collaborations.</li><li>Immediate joiners will be given preference.</li></ul>Join OVO Luxury Signature and play a key role in building a leading luxury fashion brand through innovative marketing strategies and exceptional team leadership.Pay: AED4,000.00 - AED7,000.00 per monthWork Location: In person

Marketing Manager

Think Higher Consultants

Job Summary:We are seeking an innovative and results-oriented Digital Marketing Manager to lead and manage our online marketing efforts. The successful candidate will be responsible for developing and implementing digital strategies that enhance brand presence, increase audience engagement, and contribute to overall business growth.This is a full-time position based in the Islamabad office.Job Responsibilities:<ul><li>Develop, implement, and oversee digital marketing campaigns across multiple online channels.</li><li>Manage and maintain social media platforms while ensuring consistent brand messaging and engagement.</li><li>Work closely with content creators and designers to support campaign planning and promotional activities.</li><li>Track, evaluate, and report on campaign performance, providing insights and recommendations for improvement.</li><li>Manage online advertising initiatives and optimize campaigns to maximize reach and engagement.</li><li>Support search engine visibility through SEO practices and website content enhancements.</li><li>Research industry developments, competitor strategies, and customer trends to identify new marketing opportunities.</li><li>Organize and maintain marketing schedules to ensure campaigns and promotional activities are delivered on time.</li><li>Oversee digital communication channels, including email marketing and outreach campaigns.</li><li>Coordinate with internal teams to ensure the efficient execution of ongoing marketing projects.</li></ul>Qualifications &amp; Experience:<ul><li>Bachelor&rsquo;s degree in Marketing, Business Administration, Media Sciences, or a related discipline.</li><li>2-3 years of professional experience in digital marketing, campaign management, or a similar role.</li><li>Strong knowledge of social media management, digital advertising, and online marketing techniques.</li><li>Experience using marketing analytics and reporting platforms.</li><li>Excellent communication, leadership, and time-management abilities.</li><li>Proven ability to manage multiple priorities in a dynamic work environment.</li><li>Creative mindset with strong analytical, critical-thinking, and problem-solving skills.</li></ul>Work Location: In person

Digital Marketing Manager

Luminey

E-Commerce Executive (Shopify &amp; Meta Ads)DepartmentMarketing / E-CommerceLocation: DHA Phase 3Job SummaryWe are looking for a highly motivated and detail-oriented E-Commerce Executive to manage and grow our online sales channels. The ideal candidate should have hands-on experience with Shopify store management and Meta Ads (Facebook &amp; Instagram) campaign execution. The role requires a strong understanding of digital marketing, e-commerce operations, and performance optimization to drive revenue growth and enhance customer experience.Key ResponsibilitiesE-Commerce Operations<ul><li>Manage and maintain the Shopify website, including product listings, collections, pricing, promotions, and inventory updates.</li><li>Ensure accurate product information, images, and descriptions are uploaded and regularly updated.</li><li>Monitor website performance and user experience to improve conversion rates.</li><li>Coordinate with logistics and customer service teams to ensure smooth order processing and fulfillment.</li><li>Handle website content updates and promotional campaigns.</li></ul>Meta Advertising<ul><li>Plan, create, launch, and optimize Facebook and Instagram advertising campaigns.</li><li>Manage ad budgets and monitor campaign performance to maximize ROI and ROAS.</li><li>Conduct audience research, retargeting campaigns, and lookalike audience creation.</li><li>Perform A/B testing on ad creatives, copy, and targeting strategies.</li><li>Analyze campaign metrics and prepare performance reports with actionable insights.</li></ul>Analytics &amp; Reporting<ul><li>Track and analyze website traffic, sales performance, and customer behavior.</li><li>Monitor key performance indicators (KPIs) including conversion rate, ROAS, CAC, and customer retention.</li><li>Generate weekly and monthly performance reports.</li><li>Identify opportunities for growth and recommend strategies to increase online sales.</li></ul>Qualifications &amp; Experience<ul><li>Bachelor's degree in Marketing, Business Administration, E-Commerce, or a related field.</li><li>2&ndash;4 years of experience in e-commerce management and digital marketing.</li><li>Proven experience managing Shopify stores.</li><li>Strong hands-on experience with Meta Ads Manager (Facebook &amp; Instagram Ads).</li><li>Knowledge of Google Analytics, Google Tag Manager, and basic SEO principles.</li><li>Understanding of e-commerce best practices and online customer journeys.</li></ul>Skills Required<ul><li>Shopify Store Management</li><li>Meta Ads Campaign Management</li><li>Digital Marketing &amp; Performance Marketing</li><li>Data Analysis &amp; Reporting</li><li>Conversion Rate Optimization (CRO)</li><li>Excellent Communication &amp; Coordination Skills</li><li>Problem-Solving and Attention to Detail</li></ul>Key Performance Indicators (KPIs)<ul><li>Online Sales Revenue Growth</li><li>Return on Ad Spend (ROAS)</li><li>Website Conversion Rate</li><li>Customer Acquisition Cost (CAC)</li><li>Traffic Growth and Customer Retention</li><li>Campaign Performance and Lead Generation</li></ul>Compensation &amp; Benefits<ul><li>Market-competitive salary</li><li>Performance-based incentives</li><li>Professional development opportunities</li><li>Health and other company benefits as per policy</li></ul>Work Location: In person

E-Commerce Manager

IBSTEC

IBSTEC is looking for an experienced and results-driven Performance Marketer &amp; Meta Ads Expert to join our growing team. The ideal candidate must have hands-on experience managing campaigns for international markets, especially UK-based service businesses.Key Responsibilities:Plan, launch, and optimize Meta Ads campaigns (Facebook &amp; Instagram)Generate quality leads and improve campaign conversionsManage campaign budgets and maximize ROIConduct audience research, retargeting, and A/B testingMonitor analytics and prepare performance reportsDevelop lead generation strategies for UK service-based businessesStay updated with the latest digital marketing trends and Meta policiesRequirements:Minimum 2 years of experience in Performance Marketing &amp; Meta AdsExperience working with international clients, especially UK-based service businessesStrong command of Facebook Ads Manager, Pixel setup, and conversion trackingAnalytical mindset with strong problem-solving skillsExcellent communication and campaign management abilitiesBachelor&rsquo;s degree in Marketing or related field preferredJob Type: Full-timeLocation: Gulberg V, Lahore (On-site)Pay: 70,000.00 (PKR) - 90,000.00 (PKR) per monthPay: Rs70,000.00 - Rs90,000.00 per monthWork Location: In person

Meta Ads Expert

Tattle Tales Child Care

Job Summary We are seeking an energetic and detail-oriented Social Media and Marketing Manager to lead our digital presence and brand storytelling. In this dynamic role, you will craft compelling content, manage social media platforms, and develop innovative marketing strategies that resonate with our target audiences. Your expertise will help elevate our brand visibility, foster community engagement, and drive business growth through creative digital campaigns. This paid position offers an exciting opportunity to shape our online voice and make a meaningful impact in the digital marketing landscape.Responsibilities<ul><li>Develop and execute comprehensive social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok to boost brand awareness and engagement.</li><li>Create, curate, and schedule engaging content including graphics, videos, blog posts, and photography that align with brand identity and marketing goals.</li><li>Monitor social listening tools to track brand mentions, industry trends, and customer feedback; respond promptly to foster positive relationships.</li><li>Utilize social media management tools like Hootsuite or Buffer to streamline posting schedules and analyze campaign performance.</li><li>Implement SEO best practices by conducting keyword research to optimize content for search engines and improve organic reach.</li><li>Manage paid advertising campaigns on Facebook Advertising and other platforms to maximize ROI and target specific audiences effectively.</li><li>Collaborate with cross-functional teams including PR, sales, and creative departments to ensure consistent branding across all channels.</li><li>Analyze web analytics using Google Analytics and web analytics tools to measure campaign success and inform future strategies.</li><li>Oversee graphic design projects using Adobe Creative Suite (Photoshop, Illustrator) for visual content creation that captures attention.</li><li>Maintain relationships with influencers, media outlets, and partners through public relations efforts to enhance brand credibility.</li></ul>Skills<ul><li>Proven experience in social media marketing with a strong understanding of platform algorithms and best practices.</li><li>Proficiency in Adobe Photoshop, Adobe Illustrator, and video editing software for high-quality content creation.</li><li>Strong knowledge of SEO techniques, keyword research, web analytics, and Google Analytics for data-driven decision making.</li><li>Experience with social listening tools to monitor brand reputation and industry trends effectively.</li><li>Familiarity with social media management applications such as Hootsuite or Buffer for scheduling and analytics.</li><li>Ability to craft compelling copy with excellent proofreading skills that align with branding guidelines.</li><li>Knowledge of digital marketing strategies including Facebook Advertising, e-commerce integration, and branding initiatives.</li><li>Exceptional relationship management skills to build partnerships with media outlets, influencers, and internal teams.</li><li>Creative mindset with a keen eye for graphic design principles and visual storytelling techniques.</li><li>Strong organizational skills to manage multiple campaigns simultaneously while meeting deadlines in a fast-paced environment. Join us as a Social Media and Marketing Manager where your creativity fuels our growth! Bring your passion for digital marketing to life by crafting innovative campaigns that captivate audiences worldwide&mdash;your ideas will shape the future of our brand&rsquo;s online journey!</li></ul>Pay: $10.00 - $16.00 per hourBenefits:<ul><li>Flexible schedule</li><li>Paid time off</li><li>Parental leave</li></ul>Work Location: In person

Social Media and Marketing Manager

Awad Badi Nahas Trading Co. Ltd.

<div>
 
 
 
 Job Title: Social Media Responsible
 
 
 
 
 
 
 
 We are looking for a creative and results-driven Social Media Specialist &amp; Content Strategist to join our team in Jeddah. The ideal candidate should have strong expertise in content creation, social media marketing, digital advertising, and modern design tools to enhance brand presence and drive audience engagement.
 
 
 
 
 
 
 
 Key Responsibilities:
 
 
 
 
 &bull; Develop and execute innovative social media strategies aligned with digital trends.
 
 
 
 
 
 
 
 
 
 
 
 
 &bull; Create and edit engaging short-form video content for Instagram, Snapchat, Reels, TikTok, and YouTube Shorts, aligned with current platform algorithms and audience behaviour.
 
 
 
 
 
 
 
 
 
 
 
 
 &bull; Produce high-quality bilingual content (Arabic &amp; English) for multiple platforms.
 
 
 
 
 
 
 
 
 
 
 
 
 &bull; Design marketing materials, campaign banners, and promotional content using Adobe Creative Suite, Canva, and Freepik.
 
 
 
 
 
 
 
 
 
 
 
 
 &bull; Manage and optimize paid advertising campaigns across Meta, TikTok, Snapchat, and LinkedIn.
 
 
 
 
 
 
 
 
 
 
 
 
 &bull; Monitor performance metrics, analyse campaign results, and improve conversion rates.
 
 
 
 
 
 
 
 
 
 
 
 
 &bull; Manage online communities and maintain positive brand engagement.
 
 
 
 
 
 
 
 Required Skills &amp; Experience:
 
 
 
 
 
 
 
 
 
 
 
 
 &bull; 5+ years of experience in social media, digital marketing.
 
 
 
 
 
 
 
 
 
 
 
 
 &bull; Strong knowledge of Adobe Photoshop, Illustrator, and InDesign.
 
 
 
 
 
 
 
 
 
 
 
 
 &bull; Experience with Canva, Freepik, and modern content creation tools.
 
 
 
 
 
 
 
 
 
 
 
 
 &bull; Understanding of social media algorithms and paid advertising strategies.
 
 
 
 
 
 
 
 
 
 
 
 
 &bull; Experience with Meta Pixel, TikTok Pixel, Snapchat Pixel, Google Analytics (GA4), Google Tag Manager (GTM), and Google Merchant Center.
 
 
 
 
 
 
 
 
 
 
 
 
 &bull; Knowledge of SEO and website integration for conversion tracking and remarketing.
 
 
 
 
 &bull; Excellent Arabic and English communication skills.
 
 
 
 
 
 
 
 
 
 
 
 
 &bull; Ability to work efficiently in a fast-paced environment.
 
 
 
 
 
 
 
 
 
 
 
 
 &bull; Bachelor&rsquo;s degree related field is preferred.
 
 
 
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 &nbsp;
 
 
 **Join Our Team**
 
 
 If you are a seasoned Social Media professional with a passion for creativity and
 
 
 innovation, we invite you to apply for the Social Media Officer position. Join us in
 
 
 shaping the digital landscape of our company and driving meaningful engagement with our
 
 
 audience. Apply now and embark on an exciting journey with us!
 
 
 
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 &nbsp;
 
 
 
 
 Job Details:
 
 
 
 Job Location: Jeddah, Saudi Arabia
 
 
 Company Industry: Trading/Retail
 
 
 Job Role: Social Media Officer
 
 
 Employment Type: Full-Time Employee
 
 
 
 
 
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Social Media Officer

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