paid acquisition specialist

Unacademy

<div>
 
 
 Performance Marketing Specialist
 
 | Unacademy
 
 
 
 Experience:
 
 1-2 Years
 
 
 
 Function:
 
 Performance Marketing
 
 
 
 Bengaluru | On-site -
 
 Domlur, Bangalore
 
 
 
 
 
 
 About Unacademy
 
 
 
 Unacademy is one of India&rsquo;s leading learning platforms, empowering millions of learners across
 
 online learning, offline centres, and test-prep platforms like PrepLadder
 
 . We operate in a fast-paced, high-ownership environment where data, experimentation, and impact drive growth.
 
 
 
 
 
 
 About the Role
 
 
 
 We&rsquo;re looking for a
 
 Performance Marketing Analyst
 
 to support and scale paid acquisition initiatives across Unacademy&rsquo;s growth ecosystem. This role is ideal for someone who enjoys working with
 
 data, dashboards, experimentation, and optimization
 
 and wants to grow in large-scale performance marketing.
 
 
 
 
 
 
 What You&rsquo;ll Work On
 
 
 <ul>
 <li>
 Analyze and optimize campaigns across
 
 Google, Meta, YouTube &amp; programmatic channels
 
 </li>
 <li>
 Track metrics such as
 
 CAC, ROAS, CTR, conversion rates &amp; revenue
 
 </li>
 <li>
 Build and maintain
 
 daily/weekly performance dashboards and MIS reports
 
 </li>
 <li>
 Support
 
 A/B testing, creative performance analysis, and funnel optimization
 
 </li>
 <li>
 Collaborate with Growth, Analytics, Creative &amp; Product teams
 </li>
 </ul>
 
 
 
 
 
 What We&rsquo;re Looking For
 
 
 <ul>
 <li>
 1-2 years of experience in
 
 Performance Marketing / Growth Analytics
 
 </li>
 <li>
 Hands-on experience with
 
 Google Ads &amp; Meta Ads
 
 </li>
 <li>
 Strong analytical skills with
 
 Excel / Google Sheets
 
 </li>
 <li>
 High attention to detail and a data-first mindset
 </li>
 <li>
 Ability to thrive in a
 
 fast-paced, high-ownership
 
 environment
 </li>
 <li>
 Strong academic background;
 
 graduates from Tier-1 / premier institutes are preferred
 
 </li>
 </ul>
 
 
 
 
 
 Why Join Unacademy?
 
 
 <ul>
 <li>
 Work on high-impact, large-scale growth campaigns
 </li>
 <li>
 Learn directly from senior performance marketing leaders
 </li>
 <li>
 Strong exposure to experimentation, analytics &amp; funnel strategy
 </li>
 <li>
 Clear growth path within the performance marketing function
 </li>
 </ul>
 
 
</div>

Performance Marketing Specialist

StayVista

<div>
 
 
 Executive - Performance Marketing
 
 
 
 
 Location:
 
 Mumbai
 
 
 
 About Us
 
 
 
 StayVista is
 
 India&rsquo;s largest villa hospitality brand
 
 and has redefined group getaways. Our handpicked luxury villas are present in every famous holiday destination across the country. We curate unique experiences paired with top-notch hospitality, creating unforgettable stays.
 
 Here, you will be a part of our passionate team, dedicated to crafting exceptional getaways and curating one-of-a-kind homes.
 
 We are a close-knit tribe, united by a shared love for travel and on a mission to become the most loved hospitality brand in India.
 
 
 
 Why Work With Us?
 
 
 
 At StayVista, you're part of a community where your ideas and growth matter. We&rsquo;re a fast-growing team that values continuous improvement. With our skill upgrade programs, you&rsquo;ll keep learning and evolving, just like we do. And hey, when you&rsquo;re ready for a break, our villa discounts make it easy to enjoy the luxury you help create.
 
 
 
 Your Role
 
 
 
 As a
 
 Executive &ndash; Performance Marketing
 
 , we are looking for a hands-on paid acquisition specialist who has actively managed and optimized Meta and Google Ads campaigns. This role focuses on driving bookings and revenue through performance channels, running structured experiments, and improving campaign efficiency across the funnel.
 
 
 
 About You
 
 
 <ul>
 <li>
 Build, manage, and optimise Meta and Google Ads campaigns with a focus on bookings, revenue, CAC, and ROAS.
 </li>
 <li>
 Own campaign execution across channels including Meta Ads (Reels, Feed, Stories) and Google Ads (Search, Performance Max, Display, YouTube).
 </li>
 <li>
 Monitor daily performance metrics and take optimization decisions related to bidding, targeting, creatives, and budget allocation.
 </li>
 <li>
 Conduct audience testing, creative testing, and funnel experimentation to improve conversion rates.
 </li>
 <li>
 Analyze campaign performance using GA4 and Ads Manager dashboards to identify scaling opportunities.
 </li>
 <li>
 Work closely with growth, brand, and product teams to translate campaign insights into actionable experiments.
 </li>
 <li>
 Maintain structured UTM tracking and ensure campaign attribution is accurate across paid channels.
 </li>
 <li>
 Support lifecycle and retention initiatives by identifying performance gaps across acquisition funnels.
 </li>
 <li>
 Collaborate with tech and analytics teams to ensure clean tracking across web and app platforms.
 </li>
 <li>
 Strong understanding of paid media metrics such as CTR, CVR, CPA, ROAS, and AOV.
 </li>
 <li>
 Experience scaling campaigns and optimizing budgets based on performance data.
 </li>
 <li>
 Comfortable working inside Meta Ads Manager, Google Ads, and GA4.
 </li>
 <li>
 Strong Excel/Sheets skills for performance tracking and reporting.
 </li>
 <li>
 Understanding of funnels, attribution basics, and user segmentation from a paid acquisition perspective.
 </li>
 <li>
 Ability to translate campaign performance into clear insights and actions.
 </li>
 <li>
 1-3 years of hands-on experience running Meta and Google Ads campaigns with clear performance targets.
 </li>
 <li>
 This position includes tasks supporting Owner and Guest Management, as determined by organizational needs
 </li>
 </ul>
 
 
 Bonus Points - These are non-essential, but a bonus if you have them!
 
 
 <ul>
 <li>
 Experience with CleverTap or engagement platforms.
 </li>
 <li>
 Background in travel, hospitality, or e-commerce performance marketing.
 </li>
 <li>
 Experience setting up UTMs and troubleshooting attribution gaps.
 </li>
 </ul>
 
 
 Key Metrics: What you will drive and achieve
 
 
 <ul>
 <li>
 Internal Data Ownership (Data Updation/Brand Marketing tracker)
 </li>
 <li>
 Attribution (Discrepancy in GA and backend should be less than 10%)
 </li>
 <li>
 Paid ROAS Paid Leads
 </li>
 </ul>
 
 
 Our Core Values:
 
 Are you a
 
 
 CURATER?
 
 
 
 <ul>
 <li>
 
 Curious
 
 : Here, your curiosity fuels innovation.
 </li>
 <li>
 
 User-Centric
 
 : You&rsquo;ll anticipate the needs of all our stakeholders and exceed expectations.
 </li>
 <li>
 
 Resourceful
 
 : You&rsquo;ll creatively optimise our resources with solutions that elevate experiences in unexpected ways.
 </li>
 <li>
 
 Aspire
 
 : Keep learning, keep growing&mdash;because we&rsquo;re all about continuous improvement.
 </li>
 <li>
 
 Trust
 
 : Trust is our foundation. You&rsquo;ll work in a transparent, reliable, and fair environment.
 </li>
 <li>
 
 Enjoy
 
 : We believe in having fun while building something extraordinary.
 </li>
 </ul>
 
 
 
 
 
 StayVista Spirit: Our Behavioral Competencies &ndash; How We Work Together
 
 
 <ul>
 <li>
 
 Business Acumen:
 
 You grasp the basics of our company, customers, and services, always thinking ahead in your work. You&rsquo;re mindful of costs and benefits, making smart decisions while learning from risks and mistakes.
 </li>
 <li>
 
 Change Management:
 
 You&rsquo;re open to change, adjusting quickly to new information or challenges. Always eager to learn, you find creative ways to improve your work and seek feedback for growth.
 </li>
 <li>
 
 Leadership:
 
 You set clear goals, guide your team with energy, and take full responsibility for the work, ensuring others respect your leadership through action.
 </li>
 <li>
 
 Customer Centricity:
 
 You understand both internal and external customer needs and take ownership in addressing any service issues. You maintain clear communication and handle customer interactions with patience and respect.
 </li>
 <li>
 
 Teamwork:
 
 You collaborate well with others, respecting diverse opinions and always contributing positively to the team. You keep lines of communication open and share your thoughts without judgment.
 </li>
 <li>
 
 Result Orientation:
 
 You take responsibility for completing tasks and proactively tackle challenges to exceed expectations. You&rsquo;re quick to spot issues and address them efficiently, making decisive decisions with resourcefulness.
 </li>
 <li>
 
 Planning and Organizing:
 
 You handle multiple priorities well, staying organized and focused. You ensure your work is thorough, accurate, and aligned with set processes to meet goals effectively.
 </li>
 <li>
 
 Communication:
 
 You communicate your ideas clearly, encourage dialogue, and ensure timely responses to your team, clients, and manager. You assert your views confidently and use multiple channels to share information effectively.
 </li>
 </ul>
 
 StayVista is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decisions based on race, colour, religion, caste, creed, nationality, age, sex, including pregnancy, childbirth, or related medical conditions, marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or any other characteristic protected under applicable laws.
 
 
 
</div>

Marketing Executive

The Migration

<div>
 
 Role Summary
 
 
 
 
 We need an agile and super-motivated
 
 Performance Marketer
 
 who can work independently to lead our paid acquisition efforts. Reporting to the Marketing Manager, you&rsquo;ll be the architect of our digital campaigns, responsible for strategy, execution, and optimization across all paid channels. You should be a fast learner with a passion for driving measurable results, a track record of high performance,
 
 and the ability to create or optimize video creatives for paid campaigns
 
 .
 
 
 
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 
 Independently develop and execute paid marketing campaigns across platforms like
 
 Google Ads, Meta Ads (Facebook/Instagram), and LinkedIn
 
 .
 
 
 </li>
 <li>
 
 Manage and optimize campaign budgets to ensure maximum return on ad spend (
 
 ROAS
 
 ).
 
 
 </li>
 <li>
 
 Conduct
 
 A/B testing
 
 and other experiments to continuously improve conversion rates and campaign effectiveness.
 
 
 </li>
 <li>
 
 Analyze campaign data and provide detailed performance reports to the Marketing Manager.
 
 
 </li>
 <li>
 
 Stay up to date with industry trends, algorithm changes, and creative best practices to keep campaigns cutting-edge.
 
 
 </li>
 <li>
 
 
 Create, edit, or collaborate on video creatives for paid ads, ensuring content is optimized for different platforms and audience segments.
 
 
 
 
 
 
 </li>
 </ul>
 Requirements
 
 
 
 AdopRequired Software &amp; Skills
 
 
 
 <ul>
 <li>
 
 
 Ad Platforms:
 
 Google Ads, Meta Ads Manager, LinkedIn Campaign Manager
 
 
 </li>
 <li>
 
 
 Analytics:
 
 Google Analytics (GA4), Google Tag Manager (GTM)
 
 
 </li>
 <li>
 
 
 Creative Tools:
 
 Basic to intermediate video editing tools (e.g., Adobe Premiere Pro, CapCut, Final Cut Pro, or similar)
 
 
 </li>
 <li>
 
 
 Skills:
 
 Campaign management, A/B testing, audience segmentation, budget management, video ad optimization, and strong analytical abilities
 
 
 
 
 </li>
 </ul>
 Eligibility
 
 
 
 <ul>
 <li>
 
 Bachelor&rsquo;s or Master&rsquo;s degree from a renowned institution in
 
 Marketing or a related field
 
 
 
 </li>
 <li>
 
 
 1&ndash;3 years of experience
 
 managing paid digital marketing campaigns
 
 
 </li>
 <li>
 
 Hands-on experience creating or optimizing
 
 short-form video ads
 
 for performance marketing
 
 
 </li>
 <li>
 
 Proven ability to work autonomously and manage projects from start to finish
 
 
 </li>
 <li>
 
 Highly analytical, with a demonstrated track record of achieving and exceeding performance goals
 
 
 </li>
 </ul>
</div>

StudyWise/ The Migration

We need an agile and super-motivated Performance Marketer who can work independently to lead our paid acquisition efforts. Reporting to the Marketing Manager, you&rsquo;ll be the architect of our digital campaigns, responsible for strategy, execution, and optimization across all paid channels. You should be a fast learner with a passion for driving measurable results, a track record of high performance, and the ability to create or optimize video creatives for paid campaigns.Key Responsibilities<ul><li>Independently develop and execute paid marketing campaigns across platforms like Google Ads, Meta Ads (Facebook/Instagram), and LinkedIn.</li><li>Manage and optimize campaign budgets to ensure maximum return on ad spend (ROAS).</li><li>Conduct A/B testing and other experiments to continuously improve conversion rates and campaign effectiveness.</li><li>Analyze campaign data and provide detailed performance reports to the Marketing Manager.</li><li>Stay up to date with industry trends, algorithm changes, and creative best practices to keep campaigns cutting-edge.</li><li>Create, edit, or collaborate on video creatives for paid ads, ensuring content is optimized for different platforms and audience segments.</li></ul>Requirements AdopRequired Software &amp; Skills<ul><li>Ad Platforms: Google Ads, Meta Ads Manager, LinkedIn Campaign Manager</li><li>Analytics: Google Analytics (GA4), Google Tag Manager (GTM)</li><li>Creative Tools: Basic to intermediate video editing tools (e.g., Adobe Premiere Pro, CapCut, Final Cut Pro, or similar)</li><li>Skills: Campaign management, A/B testing, audience segmentation, budget management, video ad optimization, and strong analytical abilities</li></ul>Eligibility<ul><li>Bachelor&rsquo;s or Master&rsquo;s degree from a renowned institution in Marketing or a related field</li><li>1&ndash;3 years of experience managing paid digital marketing campaigns</li><li>Hands-on experience creating or optimizing short-form video ads for performance marketing</li><li>Proven ability to work autonomously and manage projects from start to finish</li><li>Highly analytical, with a demonstrated track record of achieving and exceeding performance goals</li></ul>Job Type: Full-timeWork Location: In person

Waycup Coffee Shop LLC

Performance Marketing SpecialistLocation: UAEEmployment Type: Full-TimeExperience Level: Mid&ndash;SeniorAbout the RoleWe are seeking a results-driven Performance Marketing Specialist to lead paid acquisition, campaign strategy, and growth optimisation across multiple brands. This role requires a strong analytical mindset, ownership mentality, and proven ability to scale lead generation and revenue through structured digital campaigns.Key ResponsibilitiesDevelop and execute multi-channel paid media strategiesManage advertising budgets and optimise for ROIOversee campaign performance across digital platformsConduct A/B testing on creatives, audiences, and landing pagesImprove conversion rates and reduce cost per acquisitionSet up and manage tracking (pixels, analytics, conversion tracking)Prepare weekly and monthly performance reportsCollaborate with content and design teams for creative testingIdentify new growth opportunities and scaling strategiesRequirements4+ years of performance marketing experienceStrong expertise in paid media platforms and analytics toolsProven track record of scaling campaigns profitablyExperience managing structured budgetsStrong analytical and reporting skillsAbility to work in a fast-paced, multi-brand environmentArabic speakers preferredWhat We&rsquo;re Looking ForStrategic thinker with hands-on execution abilityData-driven decision makerStrong communication and leadership skillsResults-oriented mindsetJob Type: Full-time

Performance Marketing Specialist - Arabic Speaker

Vivandi

Role OverviewThe Performance Marketing Specialist can own and scale performance driven growth across E-commerce(D2C), Marketplace and Q-commerce channels. This role is responsible for end-to-end paid acquisition strategy, budget ownership, revenue growth, and profitability, working closely with leadership, product, and creative teams.Key Responsibilities<ul><li>Lead and scale paid performance channels including Google, Meta, Marketplaces, and Quick Commerce platforms.</li><li>Own key growth metrics such as ROAS, CAC, LTV, CVR, and revenue contribution.</li><li>Plan, allocate, and optimize large marketing budgets to drive profitable growth.</li><li>Define full-funnel acquisition, remarketing, and retention strategies.</li><li>Drive continuous optimization through A/B testing of creatives, audiences, and landing pages.</li><li>Develop performance dashboards and present insights to senior stakeholders.</li><li>Collaborate cross-functionally with product, tech, and creative teams to unlock growth.</li><li>Scalable acquisition and retention funnels</li><li>Improved ROAS and reduced CAC</li></ul>Requirements <ul><li>3-5+ years of performance marketing experience in E-commerce, D2C, or Marketplace.</li><li>Strong hands-on expertise in Google Ads, Meta Ads, and marketplace advertising platforms.</li><li>Proven track record of scaling revenue while maintaining strong ROAS and profitability.</li><li>Deep understanding of attribution models, analytics, and conversion optimization.</li><li>Experience with Quick Commerce platforms is a strong plus.</li><li>Strategic thinker with strong execution and leadership capabilities.</li></ul>Job Type: Full-timePay: AED4,000.00 - AED5,000.00 per month

Performance Marketing Executive

Maxim Healthcare

<div><div>Salary: $42.00 per hour and $3,600 annual bonus paid out monthly</div><div></div><div> 
The Behavior Specialist is a trained individual who provides clinical and case management to behavior technicians and clients/families under the supervision of a Board Certified Behavior Analyst (BCBA). The Behavior Specialist provides midlevel supervision when allowed by the payer source. The Behavior Specialist is accountable to all federal, state and local contracts, programs, and Maxim requirements. The Behavior Specialist supports onboarding, orientation, and ongoing evaluation of behavioral direct care staff (e.g. behavior technicians and intensive behavior support providers). 
</div><div></div> 
<div>Essential Duties and Responsibilities:</div><div><ul><li>
Develops goals, programs, materials, and behavior intervention plans under the supervision of a BCBA</li><li>
Oversees the work of Behavior Technicians as assigned by Clinical Supervisor (BCBA) or Operations Leader</li><li>
Conducts face-to-face case and Behavior Technician supervision for assigned caseload</li><li>
Assists Clinical Supervisor (BCBA) in behavioral and skill acquisition assessments</li><li>
Trains Behavior Technicians in implementation of behavior change plans including behavior intervention plans and skill acquisition goals.</li><li>
Trains families, caregivers, and school staff in implementation of behavior change plans including behavior intervention plans and skill acquisition goals.</li><li>
Assists Clinical Supervisor (BCBA) in updating behavior change plans including current progress on behavior goals and skill acquisition goals</li><li>
Monitors progress and treatment effectiveness of behavioral programs under the supervision of the Clinical Supervisor (BCBA)</li><li>
Conducts clinical interviews and participates in hiring decisions in collaboration with Clinical</li><li>
Manager-Behavioral or other office clinical leader</li><li>
Facilitates the orientation process, competency and skills validation process for behavioral direct care staff</li><li>
May conduct skill enhancement training for behavioral caregivers</li><li>
Provides behavioral services to children with autism or other behavioral disorders as outlined in the behavioral change plan</li><li>
Participates in office and clinical quality initiative activities</li><li>
Accountable to all federal, state, local contracts and programs, and Maxim requirements</li><li>
Performs other duties as assigned</li></ul></div><div><div><div>
Minimum Requirements:</div><div><ul><li>
Must meet at least one of the following educational requirements:<ul>
<li>A master's degree in Applied Behavior Analysis, Psychology, Education, or similar degree when allowed by state or program.</li><li>
Bachelor&rsquo;s degree and BCaBA (Board Certified Assistant Behavior Analyst)</li><li>
Licensed Assistant Behavior Analyst, when applicable by state</li></ul></li><li>
At least one year of experience providing behavioral services to children with autism or other related disorders</li><li>
At least one year of experience in providing behavior analytic services in home, school, or community settings</li><li>
At least be enrolled in approved BACB courses and preparing for BCBA exam</li><li>
Ability to effectively communicate with appropriate individuals (including, but no limited to co-workers, supervisors, clients)</li><li>
Computer proficiency, including Microsoft Office Suite (Word, Excel, Teams, etc.) required</li><li>
Current CPR/BLS certification</li><li>
At least 18 years of age</li><li>
Excellent communication skills</li><li>
Proficiency in the English language required</li></ul></div></div></div><div></div><div> 
Maxim Benefits: 
 
Health and Wellness 
Medical/Prescription, Dental, Vision, Health Advocacy (company paid if enrolled Medical) and Health Advocate Employee Assistance Program
Retirement and Financial Security:
 
Employee Assistance Program, Health Savings Account, 401(k) + Company Match, Profit Sharing, Short and Long Term Disability, Primary Caregiver Leave, Parental Leave, Life and Basic Accidental Death &amp; Dismemberment Insurance, Voluntary Group Life Insurance and Supplemental Accidental Insurance, Hospital Expense Protection Plan, Critical Illness Insurance, Dependent Care Flexible Spending Account, Home and Auto Insurance discounts, Pet Insurance and Legal benefits
Lifestyle Benefits:
 
Paid Time Off and Company Paid Holidays, Transportation Benefits, Educational Assistance Program, College Partnership Program and Employee Discount Program
</div><ul><li>Benefit eligibility is dependent on employment status.</li></ul> 
<div>About Maxim Healthcare</div>
<div>Maxim Healthcare has been making a difference in the lives of our patients, caregivers, employees and communities for more than 30 years. We offer private duty nursing, skilled nursing, physical rehabilitation, companion care, respite care and behavioral care for individuals with chronic and acute illnesses and disabilities. Our commitment to quality customer service, compassionate patient care, and filling critical healthcare needs makes us a trusted partner wherever care is needed.</div> 
<div></div> 
<div>Maxim Healthcare, Inc. (&ldquo;Maxim&rdquo;) is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.</div> 
The following link provides information on the Florida Care Provider Background Screening Clearinghouse: https://crw.flclearinghouse.com</div>

BCaBA - Behavior Specialist

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