paid advertising specialist

Digital Phantom

Digital Phantom is a global digital marketing agency delivering data-driven marketing solutions to international clients. Our services include SEO, paid advertising, social media marketing, branding, and web development. We are expanding our remote team and looking for a skilled Digital Marketing Specialist to support our growing portfolio of international projects.Job DescriptionWe are seeking an experienced Digital Marketing Specialist to plan, execute, and optimize digital marketing campaigns across multiple channels. This role focuses on campaign execution, performance analysis, and collaboration with internal teams to ensure high-quality delivery for international clients.Key Responsibilities<ul><li>Plan and execute digital marketing strategies aligned with campaign objectives</li><li>Manage and optimize digital marketing services, including:</li><li>SEO (On-page, Off-page, Technical)</li><li>Paid Advertising (Google Ads, Meta Ads)</li><li>Social Media Marketing &amp; content planning</li><li>Branding coordination</li><li>Web development project coordination</li><li>Monitor campaign performance and analyze key metrics</li><li>Prepare reports and actionable insights</li><li>Optimize campaigns based on KPIs and best practices</li><li>Coordinate with internal teams to ensure timely execution</li><li>Stay updated with industry trends and platform updates</li></ul>Requirements<ul><li>3&ndash;5 years of hands-on experience in digital marketing</li><li>Experience working with international clients</li><li>Strong understanding of SEO, paid advertising, social media marketing, branding, and web workflows</li><li>Excellent written and verbal English communication skills</li><li>Ability to work in Canadian and US time zones</li><li>Strong organizational and time-management skills</li><li>Ability to manage multiple campaigns simultaneously</li></ul>Work Schedule<ul><li>Full-time role</li><li>6 working days per week</li><li>Remote position</li></ul>Compensation &amp; Benefits<ul><li>Monthly salary: PKR 110,000</li><li>Fully remote work environment</li><li>Career growth opportunities</li><li>Opportunity to work on international marketing projects</li></ul>How to ApplyApply directly through Indeed by submitting your updated CV.Job Type: Full-timePay: From Rs110,000.00 per monthApplication Question(s):<ul><li>Do you have experience working with SEO and paid advertising spend?</li></ul>Experience:<ul><li>Working with international clients: 2 years (Required)</li></ul>Work Location: Remote

Digital Marketing Specialist

Emerald Fox Productions

Job Overview We are seeking a dynamic and results-driven Google Ads Specialist to elevate our digital marketing efforts through expertly managed paid advertising campaigns. In this role, you will harness the power of Google Ads and related platforms to drive targeted traffic, increase conversions, and maximize return on investment. Your expertise in performance marketing, media buying, and analytics will be essential in crafting compelling ad strategies that resonate with diverse audiences across multiple channels. Join us to lead innovative campaigns that propel our brand forward and deliver measurable success!Responsibilities<ul><li>Develop, implement, and optimize Google Ads campaigns across Search, Display, Shopping, and Video networks to meet specific marketing objectives.</li><li>Conduct comprehensive keyword research using advanced SEO tools and Google Analytics to identify high-impact keywords that enhance campaign performance.</li><li>Manage PPC (Pay-Per-Click) campaigns with precision budgeting, bid adjustments, and audience targeting to ensure maximum efficiency and ROI.</li><li>Utilize Google Tag Manager and DoubleClick for seamless tracking, conversion measurement, and remarketing efforts.</li><li>Coordinate media planning and buying for Google Ads as well as complementary platforms such as Bing Ads and Twitter Ads to diversify reach.</li><li>Analyze web analytics data to monitor campaign performance, identify opportunities for optimization, and implement data-driven improvements.</li><li>Collaborate with social media management teams to integrate Facebook Advertising and other social channels into holistic digital marketing strategies.</li><li>Optimize landing pages for conversion using best practices in SEO, user experience design, and A/B testing techniques.</li></ul>Requirements<ul><li>Proven experience managing successful Google Ads campaigns with a strong understanding of SEM (Search Engine Marketing) principles.</li><li>Proficiency in digital marketing tools including SEO tools, Google Analytics, Google AdWords (now part of Google Ads), Bing Ads, and Google Tag Manager.</li><li>Solid knowledge of performance marketing strategies such as affiliate marketing, media buying, and conversion optimization techniques.</li><li>Familiarity with social media management platforms and advertising options on Twitter, Facebook, and other relevant channels.</li><li>Experience working within e-commerce environments or online retail sectors is highly desirable.</li><li>Strong analytical skills with the ability to interpret web analytics data to inform campaign decisions.</li><li>Excellent organizational skills for budgeting, campaign planning, and reporting purposes.</li><li>Ability to stay current with industry trends in SEM, SEO tools, PPC management, and digital marketing innovations. Join us as a Google Ads Specialist to craft impactful advertising campaigns that captivate audiences worldwide! Your expertise will help shape our brand&rsquo;s digital presence while delivering measurable results that drive growth.</li></ul>Pay: $35.00 - $40.00 per hourBenefits:<ul><li>Employee discount</li><li>Gym membership</li><li>Paid time off</li></ul>Work Location: In person

Google Ads Specialist

IT Solutions Hub 2010.PVT .LTD

Location: Islamabad, Pakistan Job Type: Full-Time | Onsite Working Days: Monday to FridayJob OverviewWe are looking for a results-driven PPC Specialist to plan, execute, manage, and optimize paid advertising campaigns across multiple digital platforms. The ideal candidate will be responsible for lead generation, campaign performance, social media ads, analytics, and continuous optimization to maximize ROI.Key Responsibilities Paid Advertising &amp; Campaign Management<ul><li>Plan, execute, and manage PPC campaigns on platforms including Google Ads, Meta (Facebook &amp; Instagram), LinkedIn Ads, and other relevant channels.</li><li>Create and manage search, display, remarketing, and social media ad campaigns.</li><li>Monitor daily campaign performance and optimize budgets, bids, keywords, creatives, and targeting.</li></ul>Lead Generation<ul><li>Develop and execute lead generation strategies aligned with business goals.</li><li>Optimize landing pages and funnels in coordination with the design and web teams.</li><li>Ensure quality leads with efficient cost per lead (CPL).</li></ul>Social Media Handling<ul><li>Manage and schedule social media postings across company platforms.</li><li>Handle paid and organic social media campaigns.</li><li>Monitor comments, messages, and engagement related to campaigns.</li></ul>Optimization &amp; Performance Improvement<ul><li>Conduct A/B testing on ads, audiences, creatives, and landing pages.</li><li>Identify underperforming campaigns and take corrective actions.</li><li>Continuously optimize campaigns to improve CTR, conversions, ROAS, and CPL.</li></ul>Analytics &amp; Reporting<ul><li>Track, analyze, and report campaign performance using Google Analytics, Ads Manager, and other tools.</li><li>Prepare weekly and monthly analytical performance reports.</li><li>Provide insights, recommendations, and data-driven strategies for improvement.</li></ul>Coordination &amp; Strategy<ul><li>Coordinate with content, design, and sales teams for campaign alignment.</li><li>Stay updated with the latest digital marketing trends, ad policies, and platform updates.</li><li>Assist in developing overall digital marketing strategies.</li></ul>Required Skills &amp; Qualifications<ul><li>Bachelor&rsquo;s degree in Marketing, Business, IT, or related field.</li><li>Proven experience as a PPC Specialist / Performance Marketer.</li><li>Strong knowledge of Google Ads, Meta Ads, and Analytics tools.</li><li>Experience in lead generation campaigns.</li><li>Understanding of keywords research, audience targeting, and conversion tracking.</li><li>Ability to analyze data and prepare actionable reports.</li><li>Strong communication and coordination skills.</li></ul>Preferred Skills<ul><li>Experience with CRM tools and lead tracking.</li><li>Knowledge of SEO basics and conversion rate optimization (CRO).</li><li>Experience in handling multiple accounts and budgets.</li><li>Creative mindset with strong problem-solving skills.</li></ul>What We Offer<ul><li>Competitive salary</li><li>Growth and learning opportunities</li><li>Professional working environment</li><li>Performance-based incentives</li></ul>Job Type: Full-timeWork Location: In person

PPC Specialist / Performance Marketing Executive

NEW AL SHEFA CLINIC DMCC

We're hiring a sharp SEO and Online Marketing Specialist &amp; Executive to amplify our digital presence! If you're a wizard with all things search and paid advertising, we want to hear from you.In this dynamic role, you'll be the driving force behind our online growth, with a strong emphasis on:Search &amp; Paid Advertising Mastery<ul><li>SEO (Search Engine Optimization): You'll be the go-to expert for boosting our organic search rankings. This includes in-depth keyword research, on-page, off-page and Technical optimization, technical SEO audits, and staying ahead of algorithm updates. You'll use your expertise with various SEO tools to analyze, track, and improve our search performance, ensuring we dominate search results.</li><li>Google Ads &amp; Meta Ads Campaign Management: You'll take full ownership of our paid advertising efforts. This means designing, launching, and optimizing high-performing campaigns across both Google Ads (Search, Display, Shopping, YouTube) and Meta platforms (Facebook, Instagram). Your responsibilities will include budget management, bid strategies, ad copy creation, audience targeting, A/B testing, and delivering comprehensive performance reports. We're looking for someone who can consistently drive strong ROI.</li><li>GMB (Google My Business) Optimization: You'll maximize our local search presence, ensuring our business information is accurate, engaging, and optimized for local searches.</li></ul>Broader Marketing ProwessBeyond search and paid, you'll also contribute to our overall marketing success by:<ul><li>Content Production &amp; Visual Assets: Creating compelling content, including image and video editing, and developing eye-catching visual assets for all our campaigns.</li><li>Social Media Marketing: Developing and executing engaging social media strategies that complement our paid efforts.</li><li>WordPress Expertise: Managing and optimizing our website, ensuring it's a high-performing hub for our digital marketing activities.</li><li>cPanel Proficiency: Handling website management tasks with ease.</li><li>AI Platform Utilization: Leveraging cutting-edge AI tools to enhance marketing efficiency and unlock new opportunities.</li><li>Canva Expertise: Crafting visually appealing marketing materials that align with our brand.</li></ul>If you're a highly analytical, results-driven professional who thrives in a fast-paced environment, and you're ready to make a significant impact on our digital success, apply now!Job Type: Full-timePay: AED4,000.00 - AED7,000.00 per month

SEO & Online Marketing Specialist

AL INARA TOURISM L.L.C

We are looking for a highly skilled and result-oriented Senior Digital Marketing Specialist (Female) with proven experience in paid advertising, automation, AI tools, CRM, and lead generation. The ideal candidate must be capable of managing end-to-end digital marketing operations and driving measurable business growth.Key ResponsibilitiesPaid Advertising &amp; Performance Marketing<ul><li>Plan, execute, and optimize paid ad campaigns using Meta Business Manager</li><li>Run high-performing ads on:</li><li>&ndash; Facebook&ndash; Instagram&ndash; TikTok&ndash; LinkedIn&ndash; X (Twitter)&ndash; Snapchat&ndash; YouTube</li><li>Manage ad budgets, targeting, retargeting, and conversion tracking</li></ul><ul><li>Generate high-quality, sales-ready leadsSocial Media Management &amp; Automation</li></ul><ul><li>Manage all social media platforms from a single automation tool (Booster / Poster or similar)</li><li>Schedule and auto-post content across platforms</li><li>Create automation workflows using n8n AI or other AI tools</li><li>Automate post creation, captions, creatives, and publishing</li></ul>AI Content, Video &amp; Creative<ul><li>Create marketing videos using AI video tools</li><li>Edit videos professionally and add animations and branding</li><li>Create reels, shorts, ads, and promotional videos</li></ul>SEO &amp; Digital Growth<ul><li>Work on Google SEO (on-page &amp; off-page)</li><li>Improve website ranking and organic traffic</li><li>Optimize presence across all major digital platforms</li></ul>Lead Generation &amp; CRM<ul><li>Generate and manage leads across all business domains</li><li>Build and manage Leads CRM from scratch</li><li>Implement WhatsApp Business API / WhatsApp CRM</li><li>Integrate CRM with ads, websites, and automation tools</li><li>Track and nurture leads until sales conversion</li></ul>Verification &amp; Platform Setup<ul><li>Handle Facebook, Instagram, and WhatsApp Blue Tick verification</li><li>Set up and manage business accounts professionally</li></ul>Business Domains<ul><li>Inbound &amp; Outbound Travel and Tourism</li><li>Global Visit Visa</li><li>Cross-Country Work Permit Visa</li><li>Desert Safari &amp; UAE Tours</li><li>Property / Real Estate</li></ul>Requirements<ul><li>Minimum 3&ndash;6 years experience in digital marketing</li><li>Strong hands-on expertise in paid ads, AI automation, and CRM systems</li><li>Experience with n8n AI or similar tools</li><li>WhatsApp API &amp; CRM setup experience is mandatory</li><li>Strong analytical and creative skills</li><li>Target-driven and result-oriented mindset</li></ul>What We Offer<ul><li>Attractive salary (based on experience)</li><li>Performance-based incentives</li><li>Long-term career growth</li></ul>How to ApplySend your CV on WhatsApp: +971 56 304 3823Job Types: Full-time, PermanentPay: AED3,000.00 - AED10,000.00 per month

Snior Digital Marketing Specialist

CYLSYS Software Solution Pvt. Ltd

Job Title: Digital Marketing &amp; SEO SpecialistJob Overview We are looking for a results-driven Performance Marketing &amp; SEO Specialist who can manage and optimize our organic and paid digital channels. This role requires strong expertise in SEO strategy, paid advertising, analytics, and lead generation performance across multiple platforms. The ideal candidates should be analytical, execution-focused, and capable of handling both strategy and implementation.Key Responsibilities1. Search Engine Optimization (SEO)<ul><li>Conduct full technical SEO audits (crawl errors, indexing, sitemap, robots.txt, broken links).</li><li>Optimize existing pages (titles, meta descriptions, H1-H6, internal linking, content refinement).</li><li>Manage city/regional page optimization.</li><li>Perform keyword research (commercial + location intent keywords).</li><li>Set up and monitor keyword ranking tracking.</li><li>Improve internal linking structure.</li><li>Work closely with content and development teams for implementation.</li></ul>2. Content &amp; Blog Strategy <ul><li>Plan and execute monthly SEO blog strategy (minimum 6 blogs per month).</li><li>Conduct keyword mapping and search intent analysis.</li><li>Ensure SEO optimization of all published content.</li><li>Monitor blog performance and organic traffic growth.</li></ul>3. Performance Marketing (Paid Ads) <ul><li>Manage and optimize Google Search campaigns (high-intent lead generation campaigns). Handle region-focused campaigns (UAE, KSA, India).</li><li>Support TikTok Ads campaign setup and optimization.  Monitor CPC, CTR, conversions, and ROI.</li><li>Continuously optimize campaigns for better performance.</li></ul>4. Video &amp; Social Media Coordination <ul><li>Coordinate YouTube video uploads and SEO optimization.</li><li>Support short-form content strategy (YouTube Shorts, Instagram, TikTok).</li><li>Align creatives with overall marketing objectives.</li></ul>5. Email Marketing <ul><li>Plan and execute monthly email campaigns.</li><li>Track open rates, click-through rates, and conversion metrics.</li></ul>6. Analytics &amp; Reporting <ul><li>Manage GA4 and GTM tracking.</li><li>Set up dashboards for SEO and Ads performance tracking.</li><li>Conduct weekly performance reviews.</li><li>Prepare monthly performance reports.</li></ul>Required Skills <ul><li>Strong knowledge of Technical SEO and On-page SEO</li><li>Hands-on experience with Google Ads</li><li>Experience with GA4, GTM, and Google Search Console</li><li>Keyword research &amp; content optimization expertise  Understanding of lead generation funnels</li><li>Strong analytical and reporting skills</li><li>Ability to manage multiple platforms simultaneously</li></ul>Performance KPIs <ul><li>Organic traffic growth</li><li>Keyword ranking improvements</li><li>Cost per lead reduction  Campaign ROI improvement</li><li>Monthly content delivery targets</li></ul>Job Types: Full-time, PermanentPay: ₹10,000.00 - ₹60,000.00 per monthBenefits:<ul><li>Health insurance</li><li>Provident Fund</li></ul>Work Location: In person

Digital Marketin & SEO Specialist

Digital Otters

Company: Digital Otters Location: Lahore Job Type: Full-TimeJob OverviewWe are looking for a highly skilled and results-driven Performance Marketing Specialist to manage and optimize paid advertising campaigns for our clients across Facebook, Instagram, Google, YouTube, and TikTok. The ideal candidate is someone who understands performance marketing, lead generation, e-commerce ads, tracking, and analytics with the ability to deliver strong ROI for clients.Key Responsibilities<ul><li>Create, manage, and optimize Meta Ads (FB/IG), Google Ads, and TikTok Ads campaigns.</li><li>Develop targeting strategies, ad sets, custom audiences, and remarketing funnels.</li><li>Write compelling ad copy, select creatives, and run A/B tests.</li><li>Monitor daily ad performance, adjust budgets, and improve ROAS.</li><li>Create weekly and monthly performance reports for clients.</li><li>Conduct competitor analysis and market research for better targeting.</li><li>Set up Pixel, Conversion API (CAPI), UTM tracking, and event tracking.</li><li>Manage client communication related to campaign performance.</li><li>Optimize landing pages for better ad performance.</li><li>Stay updated with platform trends, policy changes, and best practices.</li></ul>Required Skills &amp; Experience<ul><li>2+ years experience running paid ads (Meta, Google, or TikTok).</li><li>Strong understanding of CPC, CPA, ROAS, CTR, CPM, and analytics dashboards.</li><li>Hands-on experience with Facebook Ads Manager and Google Ads.</li><li>Ability to create high-converting ad creatives (images, videos, captions).</li><li>Ability to manage multiple client accounts simultaneously.</li><li>Good communication and reporting skills.</li><li>Experience with Shopify, WordPress, Funnels, CRM is a plus.</li></ul>Preferred Qualifications<ul><li>Experience working in a marketing agency.</li><li>Knowledge of retargeting funnels, pixel events, and conversion tracking.</li><li>Ability to suggest creative angles and campaign strategies.</li><li>Strong understanding of Pakistan + UAE audiences (bonus for you!).</li></ul>Job Type: Full-timeWork Location: In person

Performance Marketing Specialist

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