paid media specialist

Crisp

Paid Media SpecialistLocation: Indianapolis, IN | Full-Time | On-SiteA a respected Indiana-based plaintiff law firm, is seeking a Paid Media Specialist to take ownership of our six-figure annual digital advertising budget. This is a newly created role designed to bring analytics, accountability, and efficiency in-house. If you&rsquo;re driven by performance marketing, skilled in multi-channel campaign management, and motivated by turning ad spend into measurable ROI, this role is for you.What You&rsquo;ll Do<ul><li>Campaign Management &amp; Optimization</li><li>Plan, launch, and optimize paid campaigns across Facebook Ads, Instagram Ads, LinkedIn Ads, YouTube Ads, and TikTok Ads.</li><li>Manage budgets and pacing to maximize efficiency of $100K+ annual spend.</li><li>Execute A/B and multivariate testing on creative, targeting, placements, and timing.</li><li>Reporting &amp; Analytics</li><li>Build and deliver weekly performance dashboards and executive readouts.</li><li>Track and improve KPIs: CPC, CTR, CPL, CPA, cost per case, ROAS.</li><li>Use Google Analytics 4 (GA4), UTM tracking, and Looker Studio/Tableau/Excel to generate actionable insights.</li><li>Collaboration &amp; Coordination</li><li>Own the firm&rsquo;s paid media calendar and distribution schedule.</li><li>Partner with content writers, video producers, and designers to ensure campaigns align with brand messaging.</li><li>Coordinate with outside vendors (Crisp for video/ads, ConsultWebs for SEO/website).</li><li>Strategic Value</li><li>Identify wasted spend, reallocate budgets, and propose data-driven growth strategies.</li><li>Serve as the single point of ownership for paid media performance.</li></ul>What We&rsquo;re Looking For<ul><li>3+ years of hands-on paid media experience across Meta Ads Manager, LinkedIn Campaign Manager, Google Ads (YouTube/Display), and TikTok Ads Manager.</li><li>Proven track record of reducing CPL and increasing ROI in lead generation campaigns.</li><li>Strong background in analytics, testing, and reporting (GA4, UTM strategy, dashboards).</li><li>Comfortable presenting findings and recommendations directly to firm leadership.</li><li>Detail-oriented, highly organized, and able to manage multiple platforms simultaneously.</li></ul>Why Join Us<ul><li>Directly impact ROI on a six-figure ad budget.</li><li>Collaborate with a creative and growing marketing team.</li><li>Opportunity to expand into Marketing Manager or Digital Marketing leadership as the department grows.</li><li>Work for an award-winning firm recognized in Best Law Firms&reg;, Super Lawyers&reg;, and Top 50: Indiana Super Lawyers.</li></ul>Compensation &amp; Benefits<ul><li>Competitive salary (depending on experience).</li><li>Health, dental, and vision insurance at a discounted rate.</li><li>Disability and life insurance fully paid by the firm.</li><li>401(k) retirement plan with company match.</li><li>Paid vacation, personal/sick days, and holidays.</li><li>Free parking in a professional office environment.</li></ul>How to ApplyApply directly through this posting. Please do not contact the firm via phone, email, or social media.Job Type: Full-timePay: $70,000.00 - $90,000.00 per yearBenefits:<ul><li>401(k) matching</li><li>Dental insurance</li><li>Free parking</li><li>Health insurance</li><li>Opportunities for advancement</li><li>Paid time off</li><li>Vision insurance</li></ul>Experience:<ul><li>reporting/analytics: 2 years (Required)</li><li>Paid Media /Social / Performance Marketing: 3 years (Required)</li><li>multi-channel campaign management: 3 years (Required)</li></ul>Ability to Commute:<ul><li>Indianapolis, IN 46216 (Required)</li></ul>Ability to Relocate:<ul><li>Indianapolis, IN 46216: Relocate before starting work (Required)</li></ul>Work Location: In person

Paid Media Specialist

Hudson Automotive Group

Job Details Job Location Hudson Automotive Group - Charleston, SC Remote Type Fully Remote Salary Range $68000.00 - $73000.00 Salary Job Shift 8am - 5pm Description Hudson Automotive Group is looking for a proven and career-driven Paid Media Specialist to join our growing Marketing team. Hudson Automotive, a 3rd generation family-owned group is one of the fastest growing auto dealer groups and management companies in the Southeast U.S. If you're an experienced Paid Media professional with experience supporting multiple customers and are looking to join a top-performing operation, itâ s time to shift your career into gear with Hudson Automotive! Must reside in the following states: NC, SC, GA, TN, KY, FL, AL, LA, or OH What do we offer? Collaborative work environment and customer centric culture Compensation: $68-73K Hudson Academy: Continuous training and professional development Paid Time Off: Full-time employees can accrue up to 10 PTO days per year. Medical, Dental, Vision, and Life Insurance 401k program Employee discounts on products & services Competencies: Strong analytical skills, with experience in Google Analytics, bid management, and ad serving platforms Proven ability to develop and optimize multi-channel campaigns independently Excellent communication skills and experience presenting data insights to stakeholders Ability to thrive in a fast-paced environment and manage multiple projects under tight deadlines Qualifications: Minimum 2 years of experience managing digital advertising campaigns across Google Ads and Meta Ads platforms. Active Google Ads Search Certification (Required). Agency experience preferred. Proficiency in GA4 and digital campaign reporting tools. Strong analytical skills with the ability to interpret data and provide actionable insights. Results driven ability with familiarity of CPA, CPC, CTR, and ROAS. Ability to manage multiple projects and accounts with attention to detail. Experience preparing marketing and other reports and presenting to dealership management/leadership. Outstanding written and verbal communication skills. Are you ready to work in a rewarding, high-energy environment, and state-of-the-art facility? Come take the next step of your career with Hudson Automotive Group! We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

Limelight Marketing

<div>Position Title: Senior Paid Media Specialist 
Overview

The Senior Paid Media Specialist at LimeLight Marketing is a strategic leader and hands-on expert in digital advertising. This role drives performance across multiple platforms including Google Ads, Meta, TikTok, LinkedIn, and emerging channels &mdash; translating client objectives into profitable paid strategies.

The Senior Paid Media Specialist not only owns the paid media strategy but also mentors others, contributes to cross-channel strategy, and brings thought leadership to the agency&rsquo;s marketing solutions. 
About us

We turn customer challenges into growth opportunities.
LimeLight Marketing is partner to some of the world&rsquo;s most recognizable brands and innovative companies. Our people thrive by helping organizations design and deliver rewarding customer experiences.
We use deep human insights, design innovation and data to create experiences powered by modern technology. Our approach speeds up engagement and growth for the companies we work with and transform relationships between businesses and the people they serve. 
 
Who We Want
<ul>
<li>Digital performance leader who thrives on driving measurable results. 
</li>
<li>Strategic thinker who aligns paid campaigns with full-funnel marketing goals. 
</li>
<li>Mentor and collaborator who uplifts peers and builds cross-functional alignment. 
</li>
<li>Tech-savvy marketer who uses tools, automation, and data to scale performance. 
</li>
<li>Innovator who&rsquo;s always testing, learning, and advancing what&rsquo;s possible.</li> 
</ul>
Responsibilities

Communication &amp; Collaboration
Leads client-facing paid media discussions and strategic reviews. 
<ul><li>
</li>
Collaborates with designers, writers, SEO specialists, and account managers. 
<li>
</li>
Communicates campaign performance, trends, and recommendations clearly. 
<li>
</li>
<li>Trains and supports internal team members across departments.</li> 
</ul>
Strategic Thinking &amp; Optimization
Develops advanced, multi-channel paid media strategies. 
<ul><li>
</li>
Leads strategic planning and campaign roadmapping. 
<li>
</li>
Refines targeting, creative testing, and budget allocation. 
<li>
</li>
<li>Innovates new campaign formats and channel mixes based on data insights.</li> 
</ul>
Technical Proficiency
Manages daily optimization across platforms including Meta, Google, LinkedIn, and TikTok. 
<ul><li>
</li>
Implements pixel/event tracking, GTM tagging, and ecomm integrations. 
<li>
</li>
Uses tools like GA4, Looker Studio, Shopify, and CRM integrations. 
<li>
</li>
<li>Ensures campaign data flows into dashboards and analytics platforms correctly.</li> 
</ul>
Analytics &amp; Reporting
Builds and presents advanced campaign reporting with strategic insights. 
<ul><li>
</li>
Tracks and interprets key metrics such as ROAS, CAC, LTV, and conversion rates. 
<li>
</li>
Collaborates with the SEO and email teams for a holistic marketing approach. 
<li>
</li>
<li>Uses attribution modeling to shape performance recommendations.</li> 
</ul>
Leadership &amp; Innovation
Mentors junior and mid-level media specialists. 
<ul><li>
</li>
Evaluates and recommends new tools, platforms, and workflows. 
<li>
</li>
Serves as lead strategist on high-profile or high-complexity accounts. 
<li>
</li>
<li>Participates in agency thought leadership, client pitches, and strategic planning.</li> 
</ul>
Qualifications
5&ndash;7+ years of paid media experience in an agency or fast-paced in-house environment 
<ul><li>
</li>
Mastery of Google Ads, Meta, LinkedIn, YouTube, and programmatic platforms 
<li>
</li>
Deep understanding of ad strategy, conversion tracking, and audience segmentation 
<li>
</li>
Experience in ecommerce, lead generation, and cross-channel marketing 
<li>
</li>
Ability to mentor, guide, and inspire others 
<li>
</li>
Exceptional data fluency and storytelling using reporting tools 
<li>
</li>
<li>Bachelor&rsquo;s degree in Marketing, Advertising, or related field (Google/META certifications a plus)</li> 
</ul>
What We Offer
A work environment that works best for you: fully remote, hybrid, or in-office in Pittsburg, KS 
<ul><li>
</li>
Flexible (self-managed) vacation 
<li>
</li>
Flexible schedule with the option for &frac12; day Fridays 
<li>
</li>
10 company-paid holidays 
<li>
</li>
Extended paid holiday break (Christmas Eve&ndash;New Year&rsquo;s Day) 
<li>
</li>
Medical, dental, and life insurance 
<li>
</li>
Simple IRA with 3% company match and financial wellness sessions 
<li>
</li>
Paid maternity and paternity leave 
<li>
</li>
Remote work stipend 
<li>
</li>
Wellness bonus and group wellness activities 
<li>
</li>
Strengths-based, performance-oriented culture 
<li>
</li>
Weekly group learning and growth opportunities 
<li>
</li>
Incredible team retreat + epic holiday party 
<li>
</li>
Beautiful new office space 
<li>
</li>
Employee and client referral bonuses 
<li>
</li>
<li>Supportive leadership that empowers and engages you</li> 
</ul>
Physical Demands:
<ul>
<li>Ability to sit for extended periods of time.</li>
<li>Ability to read computer screens, written documents, and email.</li></ul> 


Work Environment:
<ul>
<li>Professional and deadline-oriented environment in an agency setting</li>
<li>Interaction with co-workers</li>
<li>Professional written and interpersonal skills when communicating with customers and clients</li></ul> 


Additional Duties:
<ul>
<li>Additional duties and responsibilities may be added to this job description at any time.</li>
<li>The job description does not state or imply that these are the only activities to be performed by the employee(s) holding this position. Employees are required to follow any other job-related instructions and to perform any other job-related responsibilities as requested by their Director.</li></ul> 


Job Classification: Exempt, Full-Time 
Work Schedule: Monday through Friday, 8:00 a.m. to 5:00 p.m. 
Location: Remote or Pittsburg, KS</div>

Senior Paid Media Specialist

metana

100% Remote. High-impact role. $80,000 - $200,000 (USD) / year. We&rsquo;re looking for a Senior Paid Media Specialist to lead high-impact digital advertising campaigns and scale our growth across multiple channels. You&rsquo;ll be the performance powerhouse behind our paid strategy, Owning everything from campaign execution to funnel optimization and directly driving ROI for Metana.io, one of the fastest-growing EdTech startups in tech education. We&rsquo;re building the #1 platform helping ambitious professionals break into tech, Web3, and beyond. If you live for data, thrive on testing, and love finding creative ways to stretch ad dollars further, this role is for you.What You&rsquo;ll Do<ul><li>Own and execute full-funnel paid campaigns across Google Ads, Meta, TikTok, LinkedIn, and emerging platforms.</li><li>Conduct in-depth keyword, audience, and competitor research to refine targeting and maximize performance.</li><li>Manage PPC campaigns end-to-end from setup and bidding strategies to optimization and reporting.</li><li>Monitor and analyze campaign data using Google Analytics, Tag Manager, and platform dashboards to uncover actionable insights.</li><li>Optimize landing pages and conversion funnels through A/B testing and CRO (Conversion Rate Optimization) best practices.</li><li>Plan and manage media budgets and buying, ensuring every dollar drives measurable returns.</li><li>Collaborate with creative and content teams to develop high-performing ad copy, visuals, and messaging.</li><li>Stay ahead of digital trends, platform updates, and algorithm changes to keep our campaigns cutting-edge.</li><li>Present data-driven reports and insights to stakeholders, clearly communicating what&rsquo;s working, what&rsquo;s not, and what&rsquo;s next.</li><li>Ensure ad policy compliance and implement accurate conversion tracking through tools like Google Ads pixels, DoubleClick, and GA4.</li></ul>Who You Are<ul><li>5+ years of experience managing paid campaigns across Google, Meta, TikTok, and other digital channels.</li><li>Proven track record of scaling six-figure ad budgets with strong ROI.</li><li>Deep understanding of performance marketing principles, audience segmentation, and bidding optimization.</li><li>Hands-on experience with Google Analytics, Google Tag Manager, and tracking integrations.</li><li>Strong command of PPC strategy, media buying, and conversion optimization.</li><li>Skilled in turning complex data into clear, actionable growth decisions.</li><li>Excellent communication and collaboration skills able to work cross-functionally with creative, product, and technical teams.</li><li>Bonus: Experience working in EdTech and implementing AI-driven SEO or performance strategies that delivered measurable ROI.</li></ul>Compensation<ul><li>Full-time, remote position</li><li>Competitive base + performance-based bonuses</li><li>Rapid growth path potential to lead your own team and manage budgets across regions</li></ul>Job Type: ContractPay: $80,000.00 - $200,000.00 per yearWork Location: Remote

Dentsu

<div></div><div><div>Job Description:</div><div>
We are seeking a strategic, client-focused, and results-driven Performance Marketing Manager to lead and manage key paid media accounts. The ideal candidate will be responsible for driving the performance marketing strategy, overseeing campaign delivery, and ensuring client satisfaction through continuous performance optimization and operational excellence. This role acts as the primary point of contact for clients and plays a critical role in account planning, execution, and growth. 
Key Responsibilities: 
1. Strategy Development &amp; Execution 
<ul><li>Partner with the PPC Director and clients to develop comprehensive performance marketing strategies aligned with business goals.</li><li>Ensure campaigns are executed to plan, meet defined KPIs, and follow best practices across platforms (Google, Meta, Programmatic, etc.).</li><li>Translate client objectives into actionable plans and performance roadmaps.</li></ul>
2. Campaign &amp; Account Management 
<ul><li>Lead the day-to-day execution of campaigns including planning, optimization, reporting, and performance tracking.</li><li>Maintain accountability for on-time, in-budget delivery of all campaign activities.</li><li>Regularly review and improve campaign structures, bid strategies, targeting, and creatives to maximize efficiency.</li></ul>
3. Client Communication &amp; Relationship Management 
<ul><li>Act as the subject matter expert (SME) and primary point of contact for clients on performance-related discussions.</li><li>Lead weekly and monthly client meetings, performance reviews, and strategic planning sessions.</li><li>Build and sustain strong client relationships through proactive communication and delivery excellence.</li></ul>
4. Cross-Functional Collaboration 
<ul><li>Work closely with Account Directors to identify and drive account growth opportunities.</li><li>Collaborate with Client Servicing and cross-channel teams (SEO, Social, Analytics, Creative) to ensure strategic alignment and integrated delivery.</li><li>Share insights and learnings across teams to drive innovation and elevate digital performance maturity.</li></ul>
5. Reporting &amp; Insights 
<ul><li>Deliver regular and ad hoc reports with actionable insights that demonstrate campaign impact and opportunities for improvement.</li><li>Use tools such as Google Analytics, Google Data Studio, and platform-specific dashboards to analyze data and generate recommendations.</li></ul> 
Required Skills &amp; Qualifications: 
<ul><li>3&ndash;5 years of hands-on experience in performance marketing with a strong background in Paid Search, Paid Social, and/or Programmatic.</li><li>Proven track record of driving measurable results and successfully managing client accounts.</li><li>Strong communication and client-facing skills with experience presenting to senior stakeholders.</li><li>Expertise in tools such as Google Ads, Meta Ads Manager, Google Analytics, and campaign management platforms (e.g., SA360, DV360).</li><li>Excellent problem-solving, analytical thinking, and project management abilities.</li><li>Ability to mentor junior team members and coordinate cross-functional collaboration.</li></ul>
Preferred Qualifications: 
<ul><li>Bachelor's degree in Marketing, Business, Communications, or a related field.</li><li>Certifications in Google Ads, Meta Blueprint, or other media platforms.</li><li>Prior experience in a media agency or digital consultancy.</li></ul></div><div></div><div>
Location:</div>
India - Maharashtra- Pune - Baner - Amar Madhuban Tech Park<div></div><div>
Brand:</div>
Sokrati<div></div><div>
Time Type:</div>
Full time<div></div><div>
Contract Type:</div>
Permanent</div>

Great Northern Builders

<div><h1 class="jobSectionHeader">Marketing Specialist 
</h1>
<h2 class="jobSectionHeader">Great Northern Builders - South Berwick, ME</h2> 
About the Role 

We're looking for a full-time Marketing Specialist to support our digital marketing, paid media, SEO, and content efforts. This role is ideal for someone who enjoys both creative work and data-driven decision making, and who thrives in a small, collaborative, fast-moving environment.

You'll manage and optimize campaigns across multiple channels, support our website and social platforms, analyze performance, and create content that reflects the GNB brand. You should be comfortable working independently, proactive about problem-solving, and excited to contribute to a company that's reshaping how people experience remodeling.

This position works closely with our Marketing Manager and requires in-office presence at least part of the week. 
Responsibilities
<ul>
<li>Manage and optimize paid media campaigns (Google Ads, Meta Ads, and other platforms), including budgets, targeting, creative, testing, and reporting.</li>
<li>Oversee SEO strategy, including keyword research, on-page optimization, conversion improvements, and content recommendations to support organic growth.</li>
<li>Update and maintain our WordPress website, including new pages, content edits, campaign integrations, and user experience improvements.</li>
<li>Create, test, and refine ad creative and marketing content across digital platforms to drive engagement and ROI.</li>
<li>Design and produce graphics and marketing materials for digital campaigns, social media, events, and award submissions (using Canva or similar tools).</li>
<li>Analyze performance across all channels, track CPL and ROAS, and translate data into clear recommendations.</li>
<li>Build, launch, and monitor paid search, display, and social campaigns with a focus on lead generation.</li>
<li>Brainstorm content concepts, complete occasional site visits, write captions, and publish posts across organic social media channels.</li>
<li>Monitor engagement and identify opportunities for improved content and community interaction.</li>
<li>Meet weekly with the Marketing Manager to review progress, set goals, and adjust strategies.</li>
</ul>
Qualifications
<ul>
<li>1-2+ years of experience in a marketing specialist or similar role.</li>
<li>Hands-on experience managing Google Ads and Meta Ads, including budgeting, reporting, and optimization.</li>
<li>Working knowledge of SEO best practices, keyword research, and conversion optimization.</li>
<li>WordPress experience (building pages, updating content, supporting campaigns).</li>
<li>Graphic design skills using Canva or similar tools for digital and print.</li>
<li>Experience managing organic social media: content creation, photography, captions, and engagement tracking.</li>
<li>Strong analytical skills and proficiency with Google Sheets.</li>
<li>Ability to manage multiple projects, stay organized, and adapt to evolving workflows.</li>
<li>High attention to detail, strong prioritization, and ability to work independently.</li>
<li>Genuine interest in Great Northern Builders' brand, values, and mission.</li>
<li>Enthusiasm for working in a small, collaborative, high-energy environment.</li>
</ul>
Schedule &amp; Compensation
<ul>
<li>Full-time position (hours finalized based on candidate availability).</li>
<li>$22-35/hour</li>
<li>Primarily in-office at our South Berwick, ME location.</li>
<li>Compensation commensurate with experience.</li>
</ul>
Why You'll Love Working Here 

This is a hands-on, impactful role where your work directly shapes how homeowners discover and experience our brand. If you're creative, analytical, and excited to build and refine marketing systems for a growing company, you'll thrive at Great Northern Builders.</div>

Marketing Specialist

Diamond Mowers

<div>Digital MARKETING Specialist
Diamond Mowers is seeking a driven and detail-oriented Digital Marketing Specialist to join our dynamic Marketing team. In this role, you will play a key part in shaping and executing digital strategies that support our business goals, elevate our brand presence, and strengthen relationships with our customers and partners. Working closely with cross-functional teams, vendors, and dealers, you will manage paid media campaigns, enhance website performance, and contribute to impactful marketing initiatives.
Key Roles:<ul><li>
Collaborate with internal and external team members, vendors and dealers to gather input and requirements to establish a vision and execute projects.</li><li>
Be flexible as deadlines and projects shift in importance as it corresponds to overall business goals.</li><li>
Seek feedback on projects from both internal and external stakeholders.</li></ul>
Responsibilities:<ul><li>
Paid campaign management across channels such as search, display, and social media.</li><li>
Includes launching, reporting, strategy and optimizing campaigns.</li><li>
Website content updates and optimization. This includes SEO, SEM, competitor analysis, etc.</li><li>
Assist with tradeshows and photo/video content as needed as secondary point of contact</li><li>
Consistent collaboration with marketing team and cross-functional with other departments as needed.</li><li>
Stay up to date as digital trends shift and platform optimization requires different tactics over time.</li><li>
Strive for an injury free workplace through a &ldquo;safety first&rdquo; attitude.</li><li>
Wear required Personal Protective Equipment (PPE) as needed.</li></ul>
All other duties are performed as necessary.
Qualifications:<ul><li>
A degree in marketing, advertising or related field preferred</li><li>
2+ years of experience in marketing and communications.</li><li>
Able to travel up to 5% of the year preferred</li><li>
Strong analytical skills for interpreting data and making data-driven decisions</li><li>
Understanding of paid search, display and social media advertising</li><li>
Proven experience managing paid media campaigns with proficiency with tools like Google Analytics and Meta Business Suite preferred.</li><li>
Detail-oriented with an ability to think creatively.</li></ul>
Location and Hours:
Location: 1000 Cherokee St
Hours: 8:00-5:00
Days of Shift: Monday-Friday
A full benefits package is available for all full-time employees.
Exhibit Diamond Company Values:
CUSTOMER FOCUSED<ul><li>
Meeting and exceeding internal and external customer expectations is the responsibility of everyone.
</li><li>We are committed to being a World Class organization and the greatest partner to our customers.</li><li>
We will listen, support, engage with empathy, our work must drive the success of our internal and external customers and team members.</li></ul>
ACCOUNTABILITY<ul><li>
We will be responsible for the commitments we make, and the expectations placed on us.</li><li>
When we fail, we will own it, learn from it and make the appropriate changes.</li><li>
We will act with exceptional integrity in everything we do.</li><li>
We will be open to receiving and giving feedback.</li></ul>
TEAM PLAYER<ul><li>
Teamwork and clear communication are paramount to our success.</li><li>
We will seek and provide constructive feedback to one another, work as a collaborator, treating peers with respect and dignity, engage all team members as partners to solve problems and support one another with a positive attitude.</li></ul>
SAFETY<ul><li>
We believe safety must be at the forefront of all our decision-making.</li><li>
We will proactively invest in safe solutions and act consciously everyday to keep ourselves, team members and customers safe.</li></ul>
GRIT<ul><li>
We have the passion, determination and work ethic that gives us the ability to push through, to get to the end goal and recognize the obstacles we have overcome along the way.</li><li>
When we tackle a difficult situation, we are determined to never give up and be the best in the industry.
</li></ul>Diamond Mowers is an EEO/AA Employer M/F/Disability/Vet.</div>

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