paid search manager

Bone Dry Roofing Inc.

<div><div>Bone Dry Roofing is a trusted leader in the roofing, gutter, and masonry repair and replacement industry. With a commitment to excellence and a passion for providing top-notch service, we have been serving our customers since 1989. Our team of experts takes pride in ensuring homes are safe, secure, and comfortable, just like a cozy doghouse. We are now seeking a creative and motivated Paid Ads Manager to join our growing family.</div>
<h3 class="jobSectionHeader">Job Overview</h3><ul><li>
Bone Dry Roofing is seeking a data-driven and strategic Paid Ads Manager to lead the planning, execution, and optimization of our paid advertising campaigns. This role will focus primarily on managing Google PPC, Bing PPC, and Google Local Services Ads (LSAs) across multiple brands and markets. The ideal candidate has hands-on experience with paid search platforms, is highly analytical, and has a track record of driving efficient, lead-generating campaigns.</li></ul><h3 class="jobSectionHeader">
Key Responsibilities</h3><ul><li>
PPC Campaign Management: Plan, execute, and optimize Google Ads and Bing Ads campaigns across Search, Display, and Remarketing.</li><li>
Google Local Services Ads (LSA): Own the strategy, optimization, and reporting of LSA campaigns to maximize leads while maintaining top rankings in local results.</li><li>
Keyword Strategy: Conduct ongoing keyword research, monitor performance, and adjust bids and targeting to improve ROI.</li><li>
Landing Page Optimization: Collaborate with the creative and web teams to improve landing page experience and conversion rates (experience with Unbounce a plus).</li><li>
Budget Management: Manage monthly paid media budgets across markets, ensuring efficient spend and maximum return on ad spend (ROAS).</li><li>
Performance Reporting: Develop and maintain dashboards for tracking KPIs including cost per lead, conversion rate, impression share, and search impression lost.</li><li>
A/B Testing: Continuously test ad copy, landing pages, and campaign settings to improve performance.</li><li>
Cross-Team Collaboration: Partner with SEO, content, design, and call center teams to align messaging, optimize lead flow, and support company-wide campaigns.</li><li>
Industry Trends: Stay current with digital advertising trends, Google Ads policy changes, and platform updates to inform strategy.</li></ul><h3 class="jobSectionHeader">
Qualifications</h3><ul><li>
3-5+ years of hands-on experience managing paid search campaigns (Google Ads and Bing).</li><li>
Proven success managing Google LSAs with a strong understanding of LSA algorithms and ranking factors.</li><li>
Proficient in Google Ads, Microsoft Ads, Google Analytics 4, and Google Tag Manager.</li><li>
Experience with landing page platforms like Unbounce, and CRM tools preferred.</li><li>
Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.</li><li>
Detail-oriented with strong organizational and communication skills.</li><li>
Google Ads and/or Microsoft Advertising certifications preferred.</li><li>
Ability to travel minimully. Potential 10%</li></ul><div>
Why Join Bone Dry Roofing</div><div>
A high-impact role in a growing, family-owned business with national reach.</div><div>
A collaborative, creative marketing team and the autonomy to drive results.</div><div>
Access to the tools, platforms, and support needed to do great work.</div><div>
Competitive compensation, benefits, and professional development opportunities.</div></div>

Paid Ads Manager

Chidiyaa Crafts

Job description:We are looking for a PPC (Pay Per Click) Manager to run PPC campaigns and monitor paid search budgets.In this role, you should be well-versed in principles of search engine marketing (SEM) including search engine optimization (SEO.) You should also be analytical and good with numbers.Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI.)Responsibilities<ul><li>Participate in forming effective paid search strategies</li><li>Launch and optimize various PPC campaigns</li><li>Oversee accounts on search platforms (e.g. Google AdWords, Bing)</li><li>Be involved in keyword selection and audience targeting</li><li>Monitor budget and adjust bids to gain better ROI</li><li>Track KPIs to assess performance and pinpoint issues</li><li>Produce reports for management (e.g. dashboards)</li><li>Write attractive and concise copy for adverts</li><li>Suggest and develop new campaigns across multiple channels</li><li>Maintain partnerships with PPC ad platforms and vendors</li><li>Find ways to reduce risk of click fraud</li><li>Keep abreast of PPC and SEM trends.</li></ul>Requirements and Skills:<ul><li>Proven experience as a PPC Manager or Digital Marketing Specialist</li><li>Experience in data analysis and reporting</li><li>Knowledge of SEO and digital marketing concepts</li><li>Familiarity with multiple platforms (e.g. AdWords, Facebook, Yahoo) is preferred</li><li>Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.)</li><li>Proficient in MS Office (particularly Excel)</li><li>Excellent communication skills</li><li>Analytical thinking with strong math skills</li><li>BSc/BA in Marketing, Digital Media or a related field; AdWords certification is a plus.</li></ul>Job Type: Full-timeBenefits:<ul><li>Flexible schedule</li><li>Provident Fund</li></ul>Experience:Total Work: 5 to 10 years (Required)PPC Manager: 5 years (Required)Work Location: In personJob Type: Full-timeJob Types: Full-time, PermanentPay: From ₹90,000.00 per monthBenefits:<ul><li>Provident Fund</li></ul>Application Question(s):<ul><li>Do you have knowledge of Analytics tools such as (Google Analytics, Tableau, WebTrends etc.)</li><li>Do you have experience of SEO and SEM ??</li><li>How much Facebook Budget have you handled in the month?</li><li>How much Google Budget have you handled in the month?</li><li>Do you have experience in E-commerce brand?</li><li>What is your current CTC ?</li><li>What is your expected CTC ?</li><li>What is your Notice Period ?</li></ul>Work Location: In person

Performance Marketing Manager

1905 New Media

Position Overview 1905 New Media, an integrated marketing firm headquartered in St. Louis, is seeking a Paid Media Manager to join our team. At 1905 New Media, we foster a culture that embraces change and encourages creative problem-solving.The Paid Media Manager leads the development, management and measurement of Paid Search and Paid Social campaigns for clients across a variety of B2C and B2B industries, with budgets ranging from small to large.A data-enthusiast, the ideal candidate will have a solid foundation of practical knowledge with a penchant for learning and understanding the details of how things work. Analytical and intuitive, they showcase natural follow-through.Job Responsibilities:<ul><li>Create and implement paid media campaigns across Google Ads, Facebook/Instagram, LinkedIn, and other platforms to drive traffic, increase conversions, and grow brand awareness.</li><li>Conduct audience research (demographics, behaviors, interests, preferences) to shape campaign strategies and execution.</li><li>Oversee daily campaign management, including new campaign setup, budget pacing, bid adjustments, geotargeting, scheduling and ongoing optimization.</li><li>Run A/B testing and performance experiments to refine messaging, creative, and targeting across platforms.</li><li>Set up and monitor campaign performance in Looker Studio and Google Analytics, using data-driven insights to maximize ROI and achieve objectives.</li><li>Communicate results, insights, and recommendations in client meetings, emails, and video calls, serving as the subject matter expert for paid media.</li><li>Stay current on platform updates, digital marketing trends, AI tools, and workflow automation to enhance efficiency and improve results.</li><li>Maintain active certifications (Google Ads, Meta, Google Analytics) and apply best practices in campaign delivery.</li><li>Collaborate with internal teams to share knowledge, provide cross-functional support, and mentor team members when needed.</li><li>Occasionally monitor and engage on social channels during nights/weekends as part of campaign support.</li><li>Approach challenges with a solution-oriented mindset and a commitment to continuous improvement in campaign performance and client experience.</li></ul>Education/Experience Requirement:<ul><li>5+ years hands-on experience creating and managing Search, Display, Retargeting &amp; Pmax campaigns in Google Ads and social ad campaigns in Facebook/Instagram and LinkedIn</li><li>Current Google Ads, Google Analytics and Meta Certifications</li><li>Experience in Meta Business Manager and the backend of Facebook</li><li>Experience setting up Facebook Ads pixel configuration</li><li>Experience setting up new Google Analytics accounts, troubleshooting Google Analytics issues</li><li>Working knowledge of Google Analytics and Google Tag Manager</li><li>Strong written and verbal communication skills</li><li>Excellent research and analytical skills</li><li>Bachelor&rsquo;s Degree or equivalent experience in Digital Marketing, Advertising, Business or related field</li><li>Desire to work in a collaborative and inclusive team environment</li></ul>Candidates must be located within the St. Louis or Chicago area and will be required to work from the St. Louis office and attend in-person meetings periodically based on client and team needs.About 1905 New Media:Our company was founded as Thomson Printing in (you guessed it!) 1905. Over the years, 1905 New Media has grown to include multiple divisions focused on branding, digital marketing, web design and development, public relations, and commercial printing. Our success can be attributed to a team-first environment with a supportive culture, exceptional client service focused on integrity in the market, and a talented team who shows up each day to do cool stuff. We have assembled a group of creative problem solvers motivated by doing their best work in a high-energy, fun environment.The core competencies of 1905 New Media include:<ul><li>Brand development and messaging</li><li>Website design and development</li><li>Data analytics</li><li>Social media</li><li>SEO</li><li>Paid search</li><li>Copywriting</li><li>Email marketing</li><li>Graphic design</li><li>Direct mail</li><li>Commercial printing</li><li>Public relations</li><li>Crisis communications</li><li>And more</li></ul>1905 New Media is committed to providing an inclusive work environment. We do not discriminate on the basis of race, religion, national origin, ancestry, gender, sex, sexual orientation, gender identity and/or expression, age, veteran status or disability.Job Type: Full-timePay: $60,000.00 - $75,000.00 per yearBenefits:<ul><li>401(k)</li><li>Dental insurance</li><li>Health insurance</li><li>Life insurance</li><li>Paid parental leave</li><li>Unlimited paid time off</li><li>Vision insurance</li></ul>Experience:<ul><li>Facebook Advertising: 3 years (Required)</li><li>Google Ads: 5 years (Required)</li></ul>License/Certification:<ul><li>Google Ads Certification (Required)</li></ul>Ability to Relocate:<ul><li>St. Louis, MO 63132: Relocate before starting work (Required)</li></ul>Work Location: Hybrid remote in St. Louis, MO 63132

Paid Media Manager

Digital Sheath

Key ResponsibilitiesSEO (Search Engine Optimization)<ul><li>Develop and execute on-page, off-page, and technical SEO strategies to improve organic rankings and traffic</li><li>Conduct keyword research, competitor analysis, and search intent mapping</li><li>Optimize website structure, content, metadata, internal linking, and page speed</li><li>Collaborate with content and web teams to implement SEO best practices</li><li>Monitor SEO performance using tools such as Google Search Console, Ahrefs, SEMrush, or Screaming Frog</li><li>Track keyword rankings, organic traffic, and conversion performance</li><li>Stay up to date with Google algorithm updates and SEO trends</li></ul>Google Ads (PPC)<ul><li>Plan, build, and manage Google Ads campaigns (Search, Display, Performance Max, Shopping)</li><li>Conduct keyword research and structure campaigns for maximum ROAS</li><li>Write compelling ad copy and test variations (A/B testing)</li><li>Optimize bids, budgets, audiences, and conversion tracking</li><li>Analyze performance metrics (CTR, CPC, CPA, ROAS) and implement ongoing optimizations</li><li>Set up and maintain conversion tracking via Google Tag Manager and GA4</li></ul>Analytics &amp; Reporting<ul><li>Monitor performance using Google Analytics, Google Ads, and Looker Studio</li><li>Prepare weekly/monthly performance reports with actionable insights</li><li>Identify growth opportunities and optimization areas based on data</li></ul>Requirements<ul><li>Proven experience in SEO and Google Ads management</li><li>Strong understanding of keyword research, bidding strategies, and quality score optimization</li><li>Experience with tools such as Google Ads, GA4, Search Console, Ahrefs/SEMrush, GTM</li><li>Ability to analyze data and translate insights into actionable strategies</li><li>Strong written and verbal communication skills</li><li>Detail-oriented with excellent time management</li></ul>Nice to Have<ul><li>Experience with eCommerce or lead-generation campaigns</li><li>Knowledge of conversion rate optimization (CRO)</li><li>Familiarity with Meta Ads, Microsoft Ads, or other paid platforms</li><li>Basic HTML/CSS knowledge</li></ul>Key Performance Indicators (KPIs)<ul><li>Organic traffic growth</li><li>Keyword ranking improvements</li><li>Cost per acquisition (CPA)</li><li>Return on ad spend (ROAS)</li><li>Conversion rate improvement</li><li>Lead or revenue growth</li></ul>What We Offer<ul><li>Opportunity to work on high-impact digital campaigns</li><li>Growth-focused environment with room for innovation</li><li>Competitive compensation based on experience</li><li>Flexible and collaborative work culture</li></ul>Job Type: Full-timePay: Rs40,000.00 - Rs65,000.00 per monthWork Location: In person

Digital Marketing Specialist

Anvis Digital

Position: Paid Media ExecutiveExperience: 2-3 YearsNotice: 15 DaysBrief Job Description:<ul><li>Experience with multiple platforms, e.g., AdWords, Facebook, Bing</li><li>Working knowledge of Google Analytics or similar analytical tools</li><li>Excellent communication, both verbal and written</li><li>Analytically minded and strong in arithmetic</li><li>Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score, and other important account metrics.</li><li>Manage the creation of large keyword lists.</li><li>Provide creative copy suggestions and graphical ad templates.</li><li>Manage Display network placement lists on AdWords and through other contextual advertising platforms.</li><li>Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search by client goals.</li><li>Provide oversight and manage new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives.</li><li>Provide oversight, and management, and be able to generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.</li><li>Keep pace with search engine and PPC industry trends and developments.</li><li>Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance by client goals.</li><li>Monitor and evaluate search results and search performance across the major search channels.</li><li>Communication to team and management on project development, timelines, and results.</li><li>Provide oversight and work closely with the other team members to meet client goals.</li></ul>Job Types: Full-time, PermanentBenefits:<ul><li>Flexible schedule</li><li>Provident Fund</li></ul>Application Question(s):<ul><li>Notice Period</li><li>Current and Expected CTC</li></ul>Experience:<ul><li>Performance marketing: 2 years (Required)</li></ul>Work Location: In person

Performance Marketing Executive

Hipstersg India Private Limited

To get shortlisted, Apply here : https://forms.gle/dj3McWv2mFZ1DZeP6---------------------------------------------------------------------------------------Important Note: Apply only if you have a minimum of 3 years of experience and are an immediate joiner or can join within 1 week. Applications not meeting these criteria will be automatically rejected.----------------------------------------------------------------------------------------Job Description:We are hiring a Digital Marketing Expert who owns organic search, paid search, and AI-driven discovery end-to-end.This role goes beyond ranking on Google. You will ensure our brands are discoverable, cited, and recommended across traditional search engines and AI-first platforms such as ChatGPT, Perplexity, Gemini, and Claude.You are accountable for traffic, leads, ROI, and growth. Strategy matters. Execution matters more.Key ResponsibilitiesSEO. Organic &amp; AI Search<ul><li>Own SEO strategy across Google, Bing, You.com, and AI search surfaces</li><li>Conduct advanced keyword research, competitor analysis, and opportunity mapping</li><li>Build topical authority via pillar pages, content clusters, and E-E-A-T frameworks</li><li>Optimise on-page, off-page, and technical SEO. Core Web Vitals, site structure, crawl health</li><li>Implement structured data and schema (JSON-LD, FAQ, VideoObject, SoftwareApplication)</li><li>Optimise content for zero-click results, conversational queries, and AI citation visibility</li><li>Monitor rankings, impressions, backlinks, crawl errors, and AI-generated mentions</li></ul>SEM. Paid Search &amp; Performance<ul><li>Plan, execute, and optimise paid search campaigns across Google Ads and Bing Ads</li><li>Own PPC budgets, bidding strategies, and CAC targets</li><li>Continuously test ad copy, keywords, audiences, and landing pages to maximise ROI</li><li>Align paid search with organic and content strategies for full-funnel impact</li></ul>Content Strategy &amp; Execution<ul><li>Define content strategy across blogs, landing pages, comparison pages, case studies, and product content</li><li>Work with writers, designers, and video teams to ship high-quality, search-optimised content</li><li>Leverage AI tools to scale ideation, drafting, optimisation, and experimentation</li><li>Ensure all content is aligned with SEO guidelines and business goals</li></ul>Analytics, Reporting &amp; Optimisation<ul><li>Track performance across organic, paid, and AI discovery channels</li><li>Analyse traffic, conversions, bounce rates, rankings, spend, and ROI</li><li>Produce clear, actionable reports for leadership and stakeholders</li><li>Use insights to continuously refine strategy and execution</li></ul>Strategy &amp; Enablement<ul><li>Define and maintain internal SEO and SEM best practices</li><li>Stay ahead of algorithm changes, AI-search shifts, and digital marketing trends</li><li>Educate internal teams on SEO, content optimisation, and performance marketing fundamentals</li><li>Collaborate closely with product, engineering, content, and design teams</li></ul>Success Metrics<ul><li>Growth in qualified organic and paid traffic</li><li>Lead generation and conversion rate improvement</li><li>Reduced CAC and improved ROI</li><li>Search rankings and topical authority gains</li><li>Visibility and citations in AI-generated responses</li></ul>Required Skills &amp; Experience<ul><li>3+ years hands-on experience in SEO and SEM</li><li>Strong command of on-page, off-page, and technical SEO</li><li>Proven experience running and optimising Google Ads campaigns</li><li>Proficiency with Google Analytics, GA4, Search Console, Google Ads</li><li>Advanced keyword research and competitive analysis skills</li><li>Strong analytical mindset with the ability to turn data into action</li><li>Excellent communication and project ownership</li></ul>Preferred / Bonus Experience<ul><li>Experience optimising for AI search platforms (ChatGPT, Perplexity, Gemini, Claude)</li><li>Background in B2B SaaS, software products, or digital agencies</li><li>Familiarity with schema.org, HTML, CSS, and basic JavaScript</li><li>Experience with tools like Semrush, Ahrefs, SurferSEO, Frase, NeuronWriter</li><li>Exposure to content-led growth or product-led growth environments</li></ul>Tools You&rsquo;ll Use<ul><li>SEO &amp; SEM. Google Ads, Semrush, Ahrefs, Bing Ads, Brevo</li><li>Analytics. GA4, Google Search Console</li><li>AI &amp; Content. ChatGPT, Claude, Gemini, Perplexity</li><li>Web &amp; CMS. WordPress, Webflow, basic HTML</li><li>Collaboration. Notion, Slack, Figma, Loom</li></ul>Why Join Us?<ul><li>Be part of a fast-growing, future-focused team that believes in design, tech, and real value creation.</li><li>Shape the next generation of search visibility &mdash; beyond blue links, into conversational AI, multimodal discovery, and voice-activated results.</li><li>Flexible work environment (remote-friendly, async where possible).</li><li>Competitive pay + performance incentives for organic lead generation milestones.</li></ul>Job Types: Full-time, PermanentPay: Up to ₹100,000.00 per monthWork Location: Remote

Digital Marketing Expert (SEO/SEM, AI Search & Performance Marketing)

Trivoli Digital Pvt. Ltd.

Job Description for Performance Marketer:<ul><li>&middot; Expereince In SEO .</li></ul>Creating and executing a strong performance marketing strategy &amp; execution plan.<ul><li>&middot; Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC.</li><li>&middot; Identifying and testing new channels to continue to meet or exceed established critical metrics. Regularly review multi-channel analytics reports (Search, Social, Ads, Email, Website, Blog) and recommend optimization action plans to sales and marketing teams.</li><li>&middot; Working towards sharing funnel conversion improvement ideas, feedback &amp; present results.</li><li>&middot; Supporting performance marketing activity across additional channels such as Paid Search and working closely with any partner agencies to implement, optimize and report on performance.</li><li>&middot; Work with the digital marketing team to ensure messaging across all channels are consistent and aligned.</li><li>&middot; Track and report on key performance indicators of media activity. Manage Google Analytics to track and measure all marketing campaigns</li><li>&middot; Ensure top organic search ranking positions (SEO)</li></ul>Job Type: Full-timePay: ₹35,000.00 - ₹40,000.00 per monthAbility to commute/relocate:<ul><li>Kandivali, Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Required)</li></ul>Experience:<ul><li>total work: 1 year (Preferred)</li></ul>Work Location: In person

Performance Marketer

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